caterpillar 卡特皮勒
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挖掘机品牌及标志一、引言挖掘机作为一种重型工程机械,广泛应用于土木工程、矿山开采、建筑施工等领域。
随着市场需求的增加,各大挖掘机品牌不断涌现,每个品牌都有自己独特的标志,以展示其品牌形象和产品特点。
本文将介绍几个知名的挖掘机品牌及其标志。
二、1. 卡特彼勒(Caterpillar)卡特彼勒是全球最大的挖掘机制造商之一,其标志采用了一个黑色的三角形,中间是一个金黄色的三角形,象征着力量和稳定性。
标志的下方是“Caterpillar”字样,采用了粗体字体,展示了品牌的力量和专业性。
2. 格雷德(Komatsu)格雷德是日本知名的挖掘机品牌,其标志由一个红色的圆形和一个上方的黑色椭圆形组成。
红色圆形代表了品牌的活力和创新,黑色椭圆形则象征着品牌的稳定性和可靠性。
标志中间是“Komatsu”字样,采用了简洁的字体,突出了品牌的专业性和高效性。
3. 美卓(Zoomlion)美卓是中国领先的挖掘机品牌,其标志由一个蓝色的圆形和一个上方的红色方形组成。
蓝色圆形代表了品牌的创新和科技感,红色方形则象征着品牌的力量和稳定性。
标志中间是“Zoomlion”字样,采用了现代化的字体,展示了品牌的时尚和高端。
4. 三一重工(SANY)三一重工是中国知名的挖掘机品牌,其标志由一个红色的圆形和一个上方的黑色方形组成。
红色圆形代表了品牌的激情和活力,黑色方形则象征着品牌的专业性和稳定性。
标志中间是“SANY”字样,采用了简洁的字体,突出了品牌的现代化和国际化。
三、结论挖掘机品牌及标志是品牌形象的重要组成部分,能够直观地展示品牌的特点和价值观。
卡特彼勒、格雷德、美卓和三一重工等品牌都通过其独特的标志展示了自己的品牌形象和产品特点。
通过这些标志,消费者可以更好地了解和选择适合自己需求的挖掘机品牌。
随着技术的不断发展和市场的竞争加剧,挖掘机品牌及标志也将不断创新和演变,以满足市场需求和消费者的期待。
美国CAT卡特彼勒CATERPILLAR卡特彼勒是世界上最大的土方工程机械和建筑机械的生产商,也是全世界柴油机、天然气发动机和工业用燃气涡轮机的主要供应商。
我司经营卡特彼勒配件已有多年历史,我们能为广大客户提供纯正以及高质量的替代件。
----最具竞争力的价格----------网络化管理提供快速准时交货--泉州市双环贸易发展有限公司是卡特(美国CAT卡特彼勒CATERPILLAR)柴油发电机组、工程机械等配套产品的直销公司。
现已发展成为:———柴油发电机组、工程机械配件直销中心,———柴油发电机组技术服务中心,———各类滤清器直销中心。
产品广泛应用于建筑、油田、船舶、车辆、港口、运载、工程机械等行业,我司提供各系列设备配件、电器产品、滤清器、油水分离器等。
主营:卡特发电机组:CAT-3306。
CAT3406.,CAT-3408,CAT-3412,CAT3456。
CAT-3508。
CAT-3512,CAT3516,CAT-3608。
CAT-3612等全系列配件。
卡特重型卡特:725。
730。
769。
777等全系列配件。
卡特装载机:950G。
960G。
966G。
973G。
977G。
980G。
988G等全系列配件。
卡特推土机:D4。
D5。
D6。
D7。
D8。
D9。
D10等全系列配件。
卡特挖掘机:CAT305,CAT320,CAT325,CAT330,CAT345,CAT365系列配件。
油田常用发动机:C7。
C9。
C10。
C11。
C12。
C13。
C15。
C18。
C27。
C32,3100,3300。
3400。
3500系列发动机配件。
经营:珀金斯(PERKINS)劳斯莱斯(ROLLS ROYCE)动力:发电机组、叉车、电焊机、工程机械等,常见发动机如下:100、200、900/3、1524、403、404、500、700/800、1004、1104、1106、1006、4.236、6.354、1306、2006、2306、2506、2806、3008、3012、4006、4008、4012、4016等全系列配件。
挖掘机品牌及标志引言概述:挖掘机作为一种重型工程机械设备,在建筑、挖掘、矿山等领域具有广泛的应用。
随着市场需求的增加,挖掘机品牌也越来越多。
本文将介绍几个知名的挖掘机品牌及其标志,以便读者更好地了解这些品牌的特点和市场地位。
一、卡特彼勒(Caterpillar)1.1 品牌介绍:卡特彼勒成立于1925年,总部位于美国伊利诺伊州。
作为全球最大的建筑设备制造商之一,卡特彼勒以其高品质和可靠性而闻名。
1.2 标志设计:卡特彼勒的标志由一个带有“CAT”字母的黄色三角形组成。
黄色象征着活力和积极性,三角形的形状则代表着稳定和力量。
1.3 标志意义:卡特彼勒的标志设计简洁明了,体现了品牌的专业性和可靠性,使其在挖掘机市场中树立了良好的形象。
二、小松(Komatsu)2.1 品牌介绍:小松是日本一家知名的工程机械制造商,成立于1921年。
小松以其创新技术和高效性能而受到全球用户的青睐。
2.2 标志设计:小松的标志由一个红色的圆形和一个白色的字母“K”组成。
红色象征着激情和力量,圆形则代表着完整和和谐。
2.3 标志意义:小松的标志设计简洁而富有力量感,体现了品牌的创新和高效性能,使其在挖掘机市场上具有较高的知名度。
三、日立建机(Hitachi Construction Machinery)3.1 品牌介绍:日立建机是一家总部位于日本的全球领先的建筑机械制造商。
该品牌以其高品质和可靠性在市场上享有很高的声誉。
3.2 标志设计:日立建机的标志由一个蓝色的圆形和一个白色的字母“H”组成。
蓝色代表着稳定和可靠,圆形则象征着完整和团结。
3.3 标志意义:日立建机的标志设计简洁明了,体现了品牌的稳定性和可靠性,使其在挖掘机市场中树立了良好的声誉。
四、沃尔沃(Volvo)4.1 品牌介绍:沃尔沃是一家总部位于瑞典的知名工程机械制造商。
沃尔沃以其高品质、环保和节能的特点而备受关注。
4.2 标志设计:沃尔沃的标志由一个蓝色的圆形和一个白色的字母“V”组成。
卡特彼勒(Caterpillar Inc.)是一家全球领先的工程机械制造商,提供各类建筑和挖掘设备、发电机组、柴油和天然气发动机等产品和服务。
卡特彼勒的标准通常涉及产品质量、安全、环境、可持续性等方面。
由于卡特彼勒是一家国际性的公司,其标准可能涉及全球范围内的法规和行业标准。
以下是可能与卡特彼勒相关的一些标准方面:
1. 产品质量标准:
-卡特彼勒产品通常需符合一定的质量标准,确保其性能、耐用性和安全性。
2. 安全标准:
-卡特彼勒注重产品和工作场所的安全,其产品应符合相关的国际和行业安全标准。
3. 环境标准:
-卡特彼勒可能有一系列的环境政策和实践,旨在减少环境影响,符合环保法规。
4. 可持续性标准:
-卡特彼勒可能有关于可持续经营和社会责任的标准,以确保公司在经济、社会和环境方面的可持续性。
5. 供应链标准:
-卡特彼勒可能对其供应链合作伙伴有一系列的标准,以确保供应链的质量和可靠性。
6. 研发和创新标准:
-卡特彼勒可能在产品研发和创新方面有一定的标准和流程,以确保产品在市场上的竞争力。
具体而言,卡特彼勒的标准可能因产品类型、市场要求、法规等因素而有所不同。
第1篇一、挖掘机挖掘机是电力工程施工中最为常见的车辆之一,主要用于挖掘、装载、平整土地等作业。
常见的挖掘机型号有:1.卡特彼勒(Caterpillar)挖掘机:卡特彼勒挖掘机以其高性能、可靠性著称,如CAT 336D、CAT 345D等型号。
2.沃尔沃(Volvo)挖掘机:沃尔沃挖掘机具有优秀的操作性和舒适的驾驶环境,如EC210B、EC350B等型号。
3.三一(Sany)挖掘机:三一挖掘机以其高品质、高性价比受到用户青睐,如SAC120、SAC180等型号。
二、装载机装载机主要用于装载、运输土方、石块等建筑材料,常见的装载机型号有:1.卡特彼勒(Caterpillar)装载机:如CAT 950G、CAT 988K等型号。
2.沃尔沃(Volvo)装载机:如L250F、L350F等型号。
3.柳工(Liugong)装载机:如LG918F、LG938F等型号。
三、自卸车自卸车主要用于运输土方、石块等建筑材料,常见的自卸车型号有:1.沃尔沃(Volvo)自卸车:如FMX 460、FMX 480等型号。
2.曼(MAN)自卸车:如TGL 6x4、TGX 8x4等型号。
3.陕汽(Shaanxi)自卸车:如SX4250U、SX4350U等型号。
四、混凝土搅拌车混凝土搅拌车用于运输混凝土,确保混凝土在运输过程中的均匀性和稳定性。
常见的混凝土搅拌车型号有:1.三一(Sany)混凝土搅拌车:如HBT60C、HBT90C等型号。
2.徐工(XCMG)混凝土搅拌车:如HBT60A、HBT90A等型号。
3.中联重科(Zoomlion)混凝土搅拌车:如HZS60、HZS90等型号。
五、压路机压路机用于压实土方、路面等,确保施工质量。
常见的压路机型号有:1.卡特彼勒(Caterpillar)压路机:如CP56、CP78等型号。
2.沃尔沃(Volvo)压路机:如DD114G、DD116G等型号。
3.宝马格(Bomag)压路机:如BW120AD、BW180AD等型号。
卡特彼勒生产体系手册1. 引言卡特彼勒(Caterpillar)是全球著名的工程和制造企业,致力于生产各类工程机械和动力产品。
为了确保产品质量和生产效率,卡特彼勒推行了一套完善的生产体系。
本手册旨在详细介绍卡特彼勒的生产体系,为内部员工提供准确、标准和一致性的操作指南。
2. 生产体系概述卡特彼勒的生产体系是基于国际标准和最佳实践构建而成的。
它包含了以下几个关键方面:2.1 流程管理卡特彼勒采用了业务流程管理的方法,将整个生产过程划分为各个工序和环节,并设立了相应的流程控制点。
通过对流程的管理和控制,可以确保产品在每个工序上达到预期的质量要求,并减少不必要的浪费和重复工作。
2.2 质量管理质量管理是卡特彼勒生产体系的核心。
公司通过建立质量管理系统,从供应链管理、原材料检验、生产过程控制到最终产品检验,全面监控和管理产品质量。
卡特彼勒注重数据的收集和分析,以便不断改进和优化生产过程,提高产品质量和客户满意度。
2.3 环境保护与可持续发展作为一家具有社会责任感的企业,卡特彼勒致力于推动可持续发展和环境保护。
通过采用节能、减排和循环利用等措施,卡特彼勒努力降低生产过程对环境的影响,保护环境资源,为社会和未来世代做出贡献。
3. 生产流程与控制卡特彼勒的生产流程可以分为以下几个关键阶段:3.1 订单接受与计划在接受客户订单后,卡特彼勒会根据订单要求和生产资源进行生产计划的制定。
生产计划包括生产数量、交货时间和资源分配等内容。
3.2 供应链管理供应链管理是卡特彼勒生产体系中非常重要的一环。
卡特彼勒与供应商建立了紧密的合作关系,并通过供应商评估和选择,确保供应商提供的材料和零件符合卡特彼勒的质量要求。
3.3 生产过程控制卡特彼勒在生产过程中采用了严格的控制措施,包括严格的生产标准和操作规程、自动化设备和关键工序的在线监控等。
通过控制每个生产环节的参数,卡特彼勒能够确保产品在每个工序上的一致性和稳定性。
3.4 产品检验与质量控制在生产完成后,卡特彼勒会对产品进行全面的检验和测试,以确保产品符合设计要求和客户需求。
【产品手册】卡特彼勒Caterpillar_产品宣传册Brochure_797一、产品概述卡特彼勒797矿用卡车是一款专为大型矿山作业设计的重型运输工具。
它凭借其强大的动力、超大的承载能力和优异的越野性能,成为矿山运输领域的佼佼者。
797矿用卡车不仅提高了矿山的生产效率,还降低了运营成本,为我国矿山事业发展贡献力量。
二、主要技术参数1. 整车尺寸:长×宽×高(mm)——14750×9500×76002. 整备质量:约511吨3. 额定载重量:363吨4. 发动机型号:Cat C175205. 发动机功率:约2610kW(3540马力)6. 最大扭矩:约19700N·m7. 变速器:电控自动变速器8. 轮胎规格:59/80R639. 最高行驶速度:约64km/h三、产品亮点1. 强大的动力性能:卡特彼勒797矿用卡车搭载的Cat C17520发动机,功率强劲,确保在各种复杂工况下都能稳定运行。
2. 超大承载能力:797矿用卡车额定载重量达363吨,大幅提高了矿山运输效率。
4. 安全可靠:车辆配备了一系列智能化安全装置,如防翻滚保护系统、自动灭火系统等,确保驾驶员和车辆安全。
5. 节能环保:卡特彼勒797矿用卡车采用电控发动机,实现燃油高效燃烧,降低能耗,减少污染物排放。
6. 维护便捷:车辆设计充分考虑了维修保养的便捷性,降低了后期维护成本。
四、智能化的操作体验1. 先进的驾驶室:驾驶室内部空间宽敞,视野开阔,采用人体工程学设计,为驾驶员提供舒适的工作环境。
同时,配备高清晰显示屏和智能控制系统,实时显示车辆状态,方便驾驶员掌握各项数据。
2. 智能化导航系统:797矿用卡车搭载的导航系统可实时规划最佳行驶路线,提高运输效率,降低运营成本。
3. 故障自诊断系统:车辆具备故障自诊断功能,能够在发生故障时及时报警,并提供故障解决方案,缩短维修时间。
五、定制化服务为了满足不同客户的需求,卡特彼勒提供全方位的定制化服务,包括:1. 车辆配置定制:根据客户的具体工况和需求,提供个性化的车辆配置方案。
卡特彼勒组织架构卡特彼勒(Caterpillar Inc.)是一家全球知名的工程机械制造商,总部位于美国伊利诺伊州的皮奥里亚市。
卡特彼勒成立于1925年,是全球最大的建筑和采矿设备制造商之一,也是世界上最大的柴油发动机制造商之一。
卡特彼勒的组织架构分为多个部门和业务单元,以确保公司的高效运营和全球市场的需求满足。
以下是卡特彼勒的主要组织架构:1. 集团总部:卡特彼勒的集团总部位于美国伊利诺伊州的皮奥里亚市。
集团总部负责公司的整体战略规划、决策和管理。
2. 区域办事处:卡特彼勒在全球范围内设有多个区域办事处,以便更好地服务于不同地区的客户和市场。
这些办事处负责销售、市场营销、客户支持和售后服务等业务。
3. 业务单元:卡特彼勒的业务单元根据产品类型和市场需求进行划分,以便更好地管理和推广不同类型的产品。
以下是卡特彼勒的主要业务单元:- 建筑业务:该业务单元负责设计、制造和销售各类建筑设备,包括挖掘机、装载机、推土机等。
- 采矿业务:该业务单元致力于设计、制造和销售各类采矿设备,包括大型矿用卡车、矿山装载机、钻探设备等。
- 发动机业务:该业务单元负责设计、制造和销售各类柴油发动机,包括用于建筑机械、采矿设备、发电机组等。
- 发电业务:该业务单元专注于设计、制造和销售各种发电机组,包括柴油发电机组、天然气发电机组等。
- 铁路业务:该业务单元致力于设计、制造和销售铁路车辆和设备,包括铁路机车、铁路车辆零部件等。
- 金融服务:卡特彼勒还提供金融服务,包括融资租赁、保险和贷款等,以帮助客户购买和使用卡特彼勒的产品。
4. 研发中心:卡特彼勒在全球范围内设有多个研发中心,致力于新产品的研发和创新。
这些研发中心聚集了一批优秀的工程师和科学家,他们通过不断的创新和技术改进,推动了卡特彼勒产品的发展。
5. 生产基地:卡特彼勒在全球范围内设有多个生产基地,以满足不同市场的需求。
这些生产基地配备了先进的生产设备和技术,以确保产品质量和交付效率。
INTEGRITY EXCELLENCE TEAMWORK COMMITMENT OUR VALUESIN ACTIONCaterpillar’s WorldwideCode of Conductpage_2A MESSAGE fROM OUR ChAIRMAN (2)LIVING BY ThE CODE (5)REpORTING RIGhTS & RESpONSIBILITIES (6)NO RETALIATION pOLICY (6)INTEGRITY (9)Honesty & Integrity (10)Conflicts of Interest (10)Competitive Conduct (11)Financial Reports & Accounting (11)Fair Communication (12)Inside Information (12)Improper Payments (13)EXCELLENCE (15)Product & Service Quality (16)Value to Customers (16)Work Environment (17)Employee Performance (17)Employee Development (18)Risk Management (18)Enterprise Point of View (19)TEAMWORK (21)Respect & Non-Harassment (22)Fairness & Non-Discrimination (22)Inclusive Environment (23)Global Standards (23)Outside Organizations (24)Dealers & Distributors (24)Suppliers (25)COMMITMENT (27)Health & Safety (28)Environment & Sustainability (28)Personal Responsibility (29)Protection of Assets (29)Confidential Information (30)Electronic Communications (30)Personal Privacy (30)Communities (31)Ownership & Investment (31)Public Matters (31)ENTERpRISE pOLICIES (32)WAIVER (32)Revised 2010A MESSAGE fROM OUR ChAIRMANThE WORLD IS CONTINUALLY ChANGING, AND SO IS OUR BUSINESS. BUT ONE ThING ThAT WILL NEVER ChANGE IS OUR COMMITMENT TO MAINTAINING ThE hIGhEST EThICAL STANDARDS. OUR REpUTATION IS ONE Of OUR GREATEST ASSETS. EACh Of US hAS A RESpONSIBILITY TO pROTECT IT—EVERYDAY.When faced with challenges, how we respond defines us. Our decisions, and ultimately our actions, tell the world who we are at Caterpillar.That’s why our Worldwide Code of Conduct is so important. Since it was first published in 1974, it has put into words what it means to be part of the Caterpillar team. The Code documents and sets high expectations of what we stand for, what we believe in and how we put our values in action across our company.Caterpillar people live and work in every corner of the world. Our collection of unique cultures and experiences, education and talents help make us a stronger, more innovative company. And while our diversity is critical, we also need something to tie us together to operate as one team. Our Code of Conduct doesn’t restrict our individuality or give specific instructions to apply in every situation. Instead, the Code serves as a daily reminder of what is expected from every member of the Caterpillar team.page_2LIVING BY ThE CODEINTEGRITY. EXCELLENCE. TEAMWORK. COMMITMENT.The words in this Code of Conduct define us. Despite our differences—in geography, culture, language and business—we are one Caterpillar, one company united by these common principles and a shared commitment to the highest standards of conduct.While we conduct our business within the framework of applicable laws and regulations, for us, compliance with the law is not enough. We strive for more than that. Through our Code of Conduct, we envision a work environment all can take pride in, a company others respect and admire and a world made better by our actions. Together, we are laying the foundation for the values-based culture that will carry us forward to even higher levels of success. Together, we are upholding the reputation of one of the world’s great companies—and strengthening it for tomorrow.This Code of Conduct applies to the daily activities of employees of Caterpillar Inc. and its subsidiaries and affiliates worldwide and members of the Board of Directors of Caterpillar Inc. Each of us is personally responsible to read the Code of Conduct, understand what it means and apply it consistently. Those in our company who lead others hold a special position of responsibility to set the example of what it means to “live by the code.”page_5WORLDWIDE CODE Of CONDUCTREpORTING RIGhTS AND RESpONSIBILITIES If you become aware of a circumstance or action that violates, or appears to violate, the Code of Conduct, enterprise policy or applicable law, contact your supervisor or local management as soon as possible. You have a further personal right and responsibility to report any circumstance or action that violates, or appears to violate, the Code of Conduct, enterprise policy or applicable law. You must use these reporting rights responsibly and must report issues only where you reasonably believe there has been a violation, and not where the report is intended to be harassing, is based on personal opinion only or is otherwise trivial. You can raise a question or concern, or make such a report, to your supervisor, local business unit management or the Office of Business Practices.If you are not able to get an answer to a question, or resolve an issue, under the Code of Conduct by working with your supervisor or local management, you can contact the Office of Business Practices:Direct Telephone: +1-309-494-4393 (English only)Toll-free Helpline: Caterpillar maintains toll-free Helpline numbers in various countries. Inside Canada, the United States and the U.S. Virgin Islands thenumber is 1-800-300-7898. T oll-free numbers currently in effect for othercountries are posted on the Caterpillar Intranet at https://codeofconduct.cat.com. Language translation is available for those numbers. You may remainanonymous when you call from a country in which anonymous reportingis allowed.Call Collect Helpline: +1-770-582-5275 (language translation available)Confidential Fax: +1-309-494-4818E-Mail: BusinessPractices@You can request a copy of the Office of Business Practices Data Privacy Statement using any of the methods listed above.NO RETALIATION pOLICYCaterpillar will not take any action against you as a result of raising an ethical issue in good faith. Also, Caterpillar does not tolerate any reprisal by any individual against an employee for raising a concern or making a report in good faith.page_6page_9INTEGRITY IS ThE fOUNDATION Of ALL WE DO. It is a constant. Those with whom we work, live and serve can rely on us. We align our actions with our words and deliver what we promise. We build and strengthen our reputation through trust. We do not improperly influence others or let them improperly influence us. We are respectful and behave in an open and honest manner. In short, the reputation of the enterprise reflects the ethical performance of the people who work here.I NTEGRITY T he Power of Honestypage_10WE ARE hONEST AND ACT WITh INTEGRITYWe hold ourselves to the highest standard of integrity and ethical behavior. We tell the truth. We promise only what we can reasonably expect to deliver. We strive to keep our commitments. Our company’s stockholders, customers, dealers,distributors, those with whom we do business and our fellow employees must be able to trust what we say and to believe that we will always keep our word.WE AVOID AND MANAGE CONfLICTS AND pOTENTIAL CONfLICTS Of INTEREST We must not engage in activities that create, or even appear to create, conflict between our personal interests and the interests of the company. These situations arise where a personal interest or family or other relationship makes it difficult for an individual to represent the company fully and fairly. Conflicts of interest can arise in any part of Caterpillar’s operations. The most serious conflicts of interest usually arise where an employee or former employee has authority to spend the company’s money, has authority to hire or engage a person outside the company or has information that could be valuable to a person outside the company. A conflict of interest or the appearance of a conflict of interest very often arises when an employee is offered a gift, favor or entertainment. While some of this activity is part of a normal business relationship, we do not accept gifts, favors orentertainment that have a value greater than we could reasonably reciprocate or that obligate or appear to obligate us to act in any way contrary to the law, Caterpillar business interests or Caterpillar’s ethical business practices.We put Integrity in action when…WORLDWIDE CODE Of CONDUCTINTEGRITY_The Power of HonestyWE COMpETE fAIRLYCaterpillar believes that fair competition is fundamental to free enterprise.We observe antitrust and competition laws where we do business. In relationships with competitors, dealers, distributors, suppliers and customers, we avoid arrangements that restrict our ability to compete with others. We are not involved in any arrangements, understandings or agreements with competitors affecting prices, terms upon which products are sold, or the number and type of products manufactured or sold. We follow applicable import and export control laws when conducting business around the world.WE ENSURE ACCURACY AND COMpLETENESS Of OUR fINANCIAL REpORTS AND ACCOUNTING RECORDSInvestors, creditors and others have a legitimate interest in our company’s financial and accounting information. The integrity of Caterpillar’s financial reports and accounting records is based on validity, accuracy, completeness, timeliness and understandability of basic information supporting entries to the company’s books of account. We will ensure every accounting or financial entry accurately reflects what is described by the supporting information. We expect employees involved in creating, processing or recording such information to be personally responsible for its integrity. The same standards of integrity that apply to external financial reporting also apply to the financial statements that are used as internal management tools.For more information: /Code-of-Conductpage_11WORLDWIDE CODE Of CONDUCTWE ARE fAIR, hONEST AND OpENIN OUR COMMUNICATIONSWe communicate with each other in a respectful, fair, honest and open manner. We keep investors, creditors, securities trading markets, employees, dealers, distributors, suppliers and the general public informed on a timely basis through the public release of relevant and understandable financial and other information about our company. In releasing information about Caterpillar, we make every effort to ensure that full disclosure is made to everyone without preference or favoritism to any individual or group. We respond to public inquiries—including those from the news media, governments and others—with prompt, courteous, honest answers through members of our executive leadership and employees who are authorized to speak publicly on behalfof Caterpillar.WE hANDLE “INSIDE INfORMATION” AppROpRIATELY AND LAWfULLYInside information may be defined as information about a company not known to the public. Such information—certain financial data, technical materials and future plans for example—may have significant value to others and therefore must be kept strictly confidential. Anyone who has “material” inside information about Caterpillar must not use it for personal gain or provide it to others. Information is “material” if an investor would consider it important in making an investment in Caterpillar or in another organization. A Caterpillar employee who has undisclosed information about a supplier, customer or competitor should not trade in that company’s stock, nor should an employee advise others to do so. We expect all employees, their families and others whose relationships with Caterpillar give them access to such information to comply with these principles.page_12INTEGRITY_The Power of HonestyWE REfUSE TO MAKE IMpROpER pAYMENTSIn dealing with public officials, other corporations and private citizens, we firmly adhere to ethical business practices. We will not seek to influence others, either directly or indirectly, by paying bribes or kickbacks, or by any other measure that is unethical or that will tarnish our reputation for honesty and integrity. Even the appearance of such conduct must be avoided.For more information: /Code-of-Conductpage_13page_14E XCELLENCEThe Power of QualityWE SET AND AChIEVE AMBITIOUS GOALS.The quality of our products and services reflects the power and heritage of Caterpillar—the pride we take in what we do and what we make possible. We are passionate about people, process, product and service excellence. We are determined to serve our customers through innovation, continuous improvement, an intense focus on customer needs and a dedication to meet those needs with a sense of urgency. For us, Excellence is not only a value; it is a discipline and a means for making the world a better place.For more information: /Code-of-Conduct page_15page_16WE ACCEpT NOThING BUT ThE BEST QUALITY IN OUR pRODUCTS AND SERVICESWe are dedicated to quality and take personal pride in all the products and services we provide. Our acute focus on the needs of our customers continuously drives us to improve quality through 6 Sigma. Our continued success depends on exceeding the expectations of our customers and standing behind everything we do.WE fOCUS ON DELIVERING ThE hIGhEST VALUE TO OUR CUSTOMERS, ALWAYS WITh A SENSE Of URGENCYWe are driven to meet the needs of our customers. We have built a reputation for excellence by listening to our customers, understanding their needs and challenges, and delivering products, services and solutions that help them succeed. Our customers expect the best from Caterpillar, and each of us must ensure that our individual decisions and actions contribute to a positiveperception of the company, enhance our customers’ satisfaction and promote their loyalty. To do so, we act with a sense of urgency to deliver the highest possible value in the products and services we provide. Our commitment to quality, the Guiding Principles of the Caterpillar Production System and continuous improvement through 6 Sigma makes that possible.We put Excellence in action when…WORLDWIDE CODE Of CONDUCTEXCELLENCE_The Power of QualityWE ESTABLISh A WORK ENVIRONMENT ThAT SUppORTS EXCELLENCECaterpillar employees expect our work environment to promote personal achievement, continual learning and a feeling of self-worth. Employees have the right to express their good-faith opinions about how we can improve our own performance and the performance of the company. We actively listen, respond, encourage teamwork and make decisions based on facts and data.WE SELECT, pLACE AND EVALUATE EMpLOYEES BASED ON ThEIR QUALIfICATIONS AND pERfORMANCECaterpillar selects, places, evaluates and rewards employees based on their personal qualifications, skills for the job, demonstrated performance and the contributions they make to Caterpillar.For more information: /Code-of-Conductpage_17WORLDWIDE CODE Of CONDUCTWE pROVIDE EMpLOYEESWITh OppORTUNITIES TO DEVELOpWe ask employees to give their best efforts, learn from their successes and setbacks and pursue opportunities to improve their performance on their own initiative, as well as through continual learning programs offered by the company. We encourage self-development and will assist employees in mastering their current jobs and improving their job skills. We are committed to assuring opportunities for all employees to develop their abilities and contribute to Caterpillar’s success.WE SEE RISK AS SOMEThINGTO BE MANAGED, and AS pOTENTIAL OppORTUNITYBecause we realize that business and risk are inseparable, we proactively identify, assess and manage risks that have the most potential to impact our business. For us, managing risk also involves looking for opportunities for potential competitive advantage.page_18EXCELLENCE_The Power of QualityWE TAKE AN“ENTERpRISE pOINT Of VIEW”Taking an “enterprise point of view” means promoting the best interests of our company as a whole. Entrepreneurial thinking in our local business units is critical to our business success. We strive to ensure enterprise decisions do not put our local business units at a competitive disadvantage.For more information: /Code-of-Conduct page_19TEAMWORKThe Power of Working TogetherWE hELp EACh OThER SUCCEED.We are a team, sharing our unique talents to help those with whom we work, live and serve. The diverse thinking and decision making of our people strengthens our team. We respect and value people with different opinions, experiences and backgrounds. We strive to understand the big picture, then do our part. We know that by working together, we can produce better results than any of us can achieve alone.page_21page_22WE TREAT OThERS WITh RESpECT AND DO NOT TOLERATE INTIMIDATION OR hARASSMENTThe full value of each individual’s contribution can be realized only when we treat one another with the respect, trust and dignity we ourselves expect. Caterpillar insists on a work environment free of intimidation and harassment. As individualemployees, we have the right to expect a positive working environment, along with the responsibility to speak out and ask for change if we observe conduct that runs contrary to this principle.WE TREAT pEOpLE fAIRLY AND pROhIBIT DISCRIMINATIONWe build and maintain a productive, motivated work force by treating all employees fairly and equitably. We respect and recognize the contributions of employees as well as other stakeholders. We will select and place employees on the basis of their qualifications for the work to be performed, consideringaccommodations as appropriate and needed—without regard to their race, religion, national origin, color, gender, gender identity, sexual orientation, age and/or physical or mental disability. We support and obey laws that prohibitdiscrimination everywhere we do business. We expect to conduct our business in such a way that employees will not feel the need for representation by unions or other third parties. Where employees have chosen such representation, or been required by law to do so, we will pursue an honest, business-like approach in working with those representatives.We put Teamwork in action when…WORLDWIDE CODE Of CONDUCTTEAMWORK_The Power of Working TogetherWE fOSTER AN INCLUSIVE ENVIRONMENTWe understand and accept the uniqueness of individuals and are nonjudgmental regarding differences. We value the diversity of unique talents, skills, abilities, cultures and experiences that enable Caterpillar people to achieve superior business and personal results. We know that when we seek out and are receptive to various points of view this brings many benefits to Caterpillar—innovative solutions and approaches to decision-making that can strengthen the company and make us more successful.WE CONDUCT BUSINESS WORLDWIDE WITh CONSISTENT GLOBAL STANDARDSAs a global company, we understand there are many differing economicand political philosophies and forms of government throughout the world.We acknowledge the wide diversity that exists among the social customs and cultural traditions in the countries in which we operate. We respect such differences, and to the extent that we can do so in keeping with the principles of our Code of Conduct, we will maintain the flexibility to adapt our business practices to them. We will leverage our global experience to achieve the best results for the enterprise.For more information: /Code-of-Conductpage_23WORLDWIDE CODE Of CONDUCTWE COLLABORATE WITh KEY ENTITIES AND ORGANIzATIONS OUTSIDE OUR COMpANYThe company’s strength and longevity are the result of our ability to sustain long-lasting, mutually rewarding relationships with our customers, dealers, distributors, suppliers, investors and others with whom we do business. We engage in meaningful dialogue with these business partners as well as appropriate governmental and nongovernmental organizations. We listen, learn and innovate, and we continuously work to strengthen these relationships through conscientious, trustworthy behavior.WE BUILD OUTSTANDING RELATIONShIpS WITh OUR DEALERS AND DISTRIBUTION ChANNEL MEMBERSOur dealers and distributors serve as a critical link between our company and our customers worldwide. We rely on them to participate with us as partners in building and maintaining the long-standing customer relationships that have made Caterpillar successful. We value their positive contributions to our reputation and their deep commitment to the customers and communities they serve. We sustain our outstanding relationships with them through trust, communication and shared rewards. We work constantly with them to provide products, services and support solutions necessary to satisfy customer needs worldwide.page_24TEAMWORK_The Power of Working TogetherWE VIEW OUR SUppLIERS AS OUR BUSINESS ALLIESWe seek strong, mutually rewarding business relationships with suppliers who enhance the value of our products and services through close collaboration throughout the entire life cycle. We view suppliers as extensions of our company and an essential part of our extended value chain. We look for suppliers and business allies who demonstrate strong values and ethical principles and who support our commitment to quality. We avoid those who violate the law or fail to comply with the sound business practices we embrace. No supplier is required to buy Caterpillar products in order to compete for business or to continue as a supplier. We do reserve the right, consistent with applicable law, to require suppliers to use Caterpillar equipment when performing work on Caterpillar premises and where Caterpillar offers a product appropriate for the work being performed. We encourage fair competition among our potential suppliers, contractors and other vendors, and work equitably and reasonably with all.For more information: /Code-of-Conductpage_25page_26For more information: /Code-of-Conduct page_27WE EMBRACE OUR RESpONSIBILITIES.Individually and collectively we make meaningful commitments—first to each other, and then to those with whom we work, live and serve. We understand and focus on the needs of our customers. We are global citizens and responsible members of our communities who are dedicated to safety, care for our environment and manage our business ethically. We know it is both our duty and our honor to carry the Caterpillar heritage forward.C OMMITMENT The Power of Responsibilitypage_28WE pROTECT ThE hEALTh AND SAfETY Of OThERS AND OURSELVESAs a company, we strive to contribute toward a global environment in which all people can work safely and live healthy, productive lives, now and in the future. We actively promote the health and safety of everyone on our property with policies and practical programs that help individuals safeguard themselves and their co-workers. As employees, we put safety first by creating a work environment to protect the health and safety of others and ourselves. We actively promote safe practices throughout our value chain—from suppliers to end users. We arecommitted to providing our customers with products and services that are safe and reliable in the marketplace.WE SUppORT ENVIRONMENTAL RESpONSIBILITY ThROUGh SUSTAINABLE DEVELOpMENTWe strive to create stockholder value by providing customers with solutions that improve the sustainability of their operations. We leverage technology and innovation to increase our efficiency and productivity while reducingenvironmental impact. We develop new business opportunities that help our customers, dealers, distributors and suppliers do the same. Our products and services will meet or exceed applicable regulations and standards wherever they are initially sold. We lead industry and community initiatives that share our commitment to making sustainable progress possible.We put Commitment in action when…WORLDWIDE CODE Of CONDUCTCOMMITMENT_The Power of ResponsibilityWE TAKE pERSONAL RESpONSIBILITYWe are committed to the success of Caterpillar. We are each personally accountable for meeting both individual and shared goals. We demonstrate leadership by holding ourselves individually responsible for enhancing stockholder value.WE pROTECT OUR hARD ASSETS, OUR BRANDS AND OUR OThER INTELLECTUAL pROpERTYWe go to extraordinary lengths to preserve, protect and responsibly use all of our assets. This includes tangible as well as intangible assets, such as our brands, technology, business information and intellectual capital. We will not make unauthorized disclosure of trade secrets or other sensitive information belonging to the company, our customers, dealers or suppliers—either during employment by our company or thereafter. When sharing company information with others, we ensure appropriate controls are in place to protect our interests. While we may hire individuals who have knowledge and experience in various technical areas, we do not employ people as a means of gaining access to trade secretsand sensitive information of others. We have a personal responsibility to use every appropriate means to safeguard our company’s assets from loss, theft, damage or misuse.WORLDWIDE CODE Of CONDUCTWE SAfEGUARD OUR CONfIDENTIAL INfORMATIONWe consider every piece of information we own an asset. Some of it we share with others through advertising, product documentation, news releases and public financial reporting. Everything else—including trade secrets, confidential financial information, new product or service development plans and other sensitive corporate and personal information—we protect through careful attention to Information Protection Guidelines and interpersonal communication, appropriate management of Corporate Records, the secure use of all communications media and, where applicable, legally enforceable agreements.WE USE ELECTRONIC COMMUNICATIONS TEChNOLOGY RESpONSIBLY AND pROfESSIONALLYElectronic communication technology plays a vital role in how we conductour business every day. Access to the Internet and use of Caterpillar Intranet systems, e-mail, telephones, fax machines and mobile devices are important. The company’s technology is maintained for legitimate business activities by authorized individuals, and to support a positive, professional business climate. As employees, we are expected to use such technology in a responsible and professional manner consistent with the Code and other company policies.WE RECOGNIzE AND RESpECT pERSONAL pRIVACYWe recognize and respect the personal information privacy interest of individuals. We collect and process only relevant, accurate information needed or appropriate for business purposes, and do so only by lawful and fair means. We appropriately safeguard the security and confidentiality of company records containing personal information whether those records are held by Caterpillar or by a Caterpillar business partner, and limit access to such information only to those who have a legitimate business need for it when permitted by law.COMMITMENT_The Power of ResponsibilityWE ARE pRO-ACTIVE MEMBERSOf OUR COMMUNITIESAs individuals and as a company, we contribute significant time and resources to promoting the health, welfare and economic stability of our communities around the world. We encourage all employees to participate in community activities that promote the common good. We believe that our success should also contribute to the quality of life in, and the prosperity and sustainability of, communities where we work and live.WE MAKE RESpONSIBLE OWNERShIp AND INVESTMENT DECISIONSCaterpillar investments must be compatible with social and economic priorities, local laws, customs and traditions of the countries where we do business. In all cases, our conduct should promote acceptance and respect for our company.We also expect that our host countries will recognize our need for stability, growth and business success, and that they will honor their agreements, including those relating to rights and properties of citizens of other nations.WE pARTICIpATE IN pUBLIC MATTERS IN AN AppROpRIATE MANNEROur employees should feel free to participate in public matters and political processes according to their individual beliefs and citizenship rights. Where we participate as individuals in public matters or the political process we must be mindful that such activity is done in our individual capacity as private citizens and not on behalf of our company, and we must make this clear to all involved.The company engages in public policy issues vital to Caterpillar’s success and supports committees aimed at encouraging political contributions by individuals and, from time to time—with the approval of the Chairman—may make political contributions as laws allow.。