冀教版英语八年级下册《Lesson 29 How to Push a Product》导学案

Lesson 29 How to Push a Product!【认知学习目标】1.单词: 1.单词: create , customer , similar , offer , shine ,quality, secceed短语及句型: push a product ,stand out , catch one’s eye,have an interest in，get to know2、能力目标：能连贯流畅地朗读课文。

3、情感目标：认识学习英语与现实生活的紧密联系，树立学好英语的信心和勇气。

【教学重点】把握success的相关用法【教学难点】了解并口头描述推销产品的过程。

一、认知学习目标1. 导入新课：通过提问上节内容导入新课。

2.学生齐声朗读学案学习目标和学习重点、难点。

二、预习成果展示1. 学习本课的新单词。

2.写一写：以小组为单位，组长组织，在学教练案上改正自己的错误，先写完的小组派代表用投影展示，教师对展示结果给予评价。

3.点拨矫正：教师对学生提出的“学教练案”其它预习题中出现的共性问题点拨矫正。

4.强化记忆：要求学生用2分钟时间熟记本课单词及学教练案上的短语。

三、课堂研讨助学活动一：Reading1. 读课文，完成Let’s do it Ex1，2 (要求学生独立完成)2.学生展示练习结果，老师给予评价。

活动2：研读课文，学习语言点1、齐读课文，疏通文意，画出不理解的句子。

把不懂的句子在小组内提出、解决。

2、独学语言点，了解大意：解决学案里的知识点。

3、群学部分。

小组内学习，以相互提问为主要形式，探究短语和知识点的应用。

要求学生根据学习情况提出自己不理解和含糊不清的问题，相互解决，具体是B级学生向A级学生汇报自己存在的问题，由A级学生帮助解决，A级学生不能解决的，由老师巡回解决，每个小组都要有B级学生做好问题解决记录。

4、成果展示，教师点拨：不同层级学生个人学习效果展示, B级学生概括结构，A 级学生运用知识点做题。

3.What may people do on trade shows?People can have an interest in similar products, then they can experience your product, enjoy it and even come to love it.4.What will get you more customers?Offering samples and deals will get you more customers.5.With a good quality product and excellent advertising, you will surely succeed. (translate)拥有好的产品质量和出色的广告，你将一定获胜。

Language points1.You need to make your product stand out.stand out意为“出色；杰出；更为重要”He wants to make his program stand out.他想使自己的节目突出。

2.Find ways to catch their eye.catch one’s eye意为“吸引某人的目光”3.They already have an interest in similar products.have an interest in…意为“在…方面有兴趣”，与be interested in相近I have an interest in history.=I am interested in history.4.Offering samples and deals will get you…offer意为“提供；供给”①offer sb. sth.=offer sth. to sb. （主动）拿出某物给某人The young man offered the old man his seat on the bus.②offer to do主动提出做某事She offered to lend me her bike.Step5: Enjoy some wonderful ads●Which ad do you like best?●Why?Writing Step6: Writing假如你是一名推销员，你是如何推销你的产品呢？根据右面表格中的内容，用70个词左右的短文向你的顾客简要介绍你的产品——毛衣。

田家庄中学2014-2015学年度第二学期八（下）年级英语导学案编号：41 班级：小组：姓名：组内评价：教师评价: 主备人：齐海利备课组长：课题Lesson 29 How to Push a Product的注意吗？The postcard caught _______ ______.那张明信片吸引了每个人的注意。

(2). People is coming to trade shows already have an interest insimilar products.点拨：have an interest in意思是：________。

后接名词或动词ing，例如We all have an interest in _______＿＿＿＿＿。

我们都对下棋感兴趣。

The boy has no interest in _______. 这个男孩对画画没兴趣。

3) With a good quality product and excellent advertising ,you willsurely succeed点拨：succeed意思是：_______，是不及物动词，常用结构为：succeed（in）doing Sth意思是：_____________ succeed with sth意思是：_____________After so many years of hard word, he _________________ being a scientist.经过数年的努力工作，他终于成了一名著名的科学家。

You won’t _______ ______your work if you don’t work hard.如果你不努力工作，你在工作上不会成功。

『能力训练提升』【当堂训练】——技能拓展应用，搭建晋级平台根据句意写单词：1 A lot of ______(客人) come to the flower shop every day.2. It is a fine day. The sun is ______(照耀) brightly.3 They plan to _______ (创造) more jobs for young people.4 Will the company ___________(提供) you a job?5The excellent advertising can help you___________(成功)【拓展延伸】——情感体验，主题升华用所给词的正确形式填空：1 通过阅读，你将逐渐了解中国的历史。

Lesson 29:How to Push a Product教学目标1.New words and phrases: battle, create, ad, customer, already, similar, sample, offer, shine-shone-shone, quality, surely, succeed, push a product, stand out, catch one’s eyes, have an interest in .2.Understand the meaning of text.3.The grammar: Object Clause.教学重点Understand the meaning of text, make the Ss talk about how to push a product.教学难点The grammar: Object Clause.教学方法Communicative Teaching教学资源Electronic whiteboard, Multimedia courseware教学步骤一．Lead in.1.Greet the students in English and make sure they can response correctly.e a real push-pin to teach the meaning of “push” in order to understand the phrase “push a product”.3. Free talk.a. What is important for pushing a product?b. If you had your own product to sell, how would you push it?二． New lesson.Step1. Learn new words and phrases. Then do some exercises to remember them.Ⅰ.Translate the following phrases.1.推销产品 ________2.stand out _________3.吸引某人的目光 _________4. create an ad. ________5.在什么方面有兴趣___________Ⅱ. Complete the sentences.1.Through hard work , the boy___________（成功）in winning the game.2.He is one of the best____________（顾客）.3.I have ___________（已经）finished my homework.4.We have_________（相似的）tastes in music.5.They__________（提供）him a very good job.6.The moon_________ （发光）brightly in the sky now.Step 2.Listen to the tape with your book closed and fill in the blanks.1.We should study the customers’ ages, and other information.2.People can experience your product, it and then buy it.3.Offering samples and deals will get you more .Step 3. Listen again and write true (T) or false (F).1. Making your product is just half the battle.2. There are only three ways to push a product.3. Customers learn the advantages of a product by using it.4. Only excellent advertising can help you succeed.Step 4. Read in groups and discuss these three questions.1.What are the suggestions to make your ad excellent?2. What’s the most important thing for your product?3.What will get you more customers?Step 5. Language points .1. have an interest in... = be interested in…“对…感兴趣”e.g. He has an interest in music.He is interested in music.2. Offer v./n.(主动)提供，供给offer sb sth =offer sth to sbe.g. We should accept the offer.She offers us some food.Offer to do sth. “主动去做某事”e.g. I’ll offer to go if nobody will.3.succeed v. → success n.successful adj.successfully adv.succeed in doing sth.= be successful in “成功做成某事”=have success ine. g. She succeeds in writing.She is successful in writing.She has success in writing.Step 6. Do some exercises to test if they have master the language points.Customer similar offer excellent stand out catch one’s eyeIt’s not easy to make your product succeed. Because there are always______ products on the market, you have to put in more effort. You should choose specific ________ , then create a perfect ad to __________________. When they buy your product, ______ them good service. Remember, _______ advertising will always make your product __________.Step 7. Summary “How to push a product ?”1. Create an ad.2. Go to trade shows and present your product.3. Use samples and good deals.Step 8. Writing and acting.Imagine you are a boss or a clerk or a customer in the shop.Choose a role and make a dialogue about how to push your product.Work in teams and act out.三．Homework1.Practice the passage with your group members after class.2.Push a product to your friends.。

【最新】2019年八年级英语下册Unit5Lesson29HowtoPushaProduct学案冀教版预习案教材助读（二轮阅读）一、一轮阅读做题目学习建议►►迅速浏览对话，跳过生词，捉捕关键信息，把握对话大意，完成课后练习1.（T/F）二、二轮阅读找难点学习建议：在文中勾画出单词、短语和重点句型，并按要求尝试完成下列题目。

1.单词（英汉互译）（1）战斗，战役________;(2)create（名词） _______;(3)ad(全写)__________(4)customer______ ;(5)已经_______ (6)similar________. (7)sample_______;(8)提供，供给______;决。

探究案质疑探究——质疑解疑、合作探究探究点一：单词和短语探究1.already和 yet的区别：(1)The old man is already 90 years old.(2)I haven’t finished it yet.(3)Have they come to school yet?思考：仔细观察上面的例句，already和yet 都有________的意思，但already常用在________句中，置于实意动词之前，be动词、助动词及情态动词之后。

yet常用在____________句中，却置于句末。

2.get to..渐渐 .. 逐渐...暗示有一个较长的过程，其后跟know，like , hate,understand,realize.等表示心理感觉的词。

(1)After some time ,he got to understand his parents.(翻译)_________________________________(2)He began to get ________( know )what is3.succeed in ...●（1）succeed in sth /doing sth...意为“在（做）...(方面)成功”即时练：Did your son succeed in the exam?翻译：_____________________________________________.●（2）We have succeeded in _______(finish )doing it.翻译：_______________________________________.思考：succeed (名词)________ (形容词)___________(副词)_____________常用短语：have success in sth/doing sth.be successful in sthdoing sth.Eg: （翻译）The successful young man had a great success in business successfully.__________________________________________________ ________练习案__________________________________________________ __________________________________________________ __________________________________________________ __________________________________________________ __________________________________________________ __________________________________________________ __总结反刍：1.回忆本课重点单词2.回忆本课重点短语3.认真预习Lesson 30,完成Lesson 30课前预习案，并在课本上进行重难点以及疑惑点的标注。