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Part I: Study the following letters and try to figure out the layout of business writing. Render fully the first and extract the second letter into Chinese.Labels Pty Ltd.Canterbury 8633, New ZealandTel: 04-4721388 E-mail: Labels@November 10, 2006Mr. J. TurnerProduction ManagerABC Bottles Pty LtdKirra Road Ashtown 1124Dear Mr. Turner,Late deliveries of stocksThank you for your letter of October 31 about late deliveries of our labels.We have had a series of industrial disputes at our Canterbury factory which have greatly delayed production of our labels. There have also been transport problems which have not been overcome.I sent a letter of explanation to your store manager, Mr. Tomkin, but he has apparentlynot passed it on.We apologize for having disrupted your normal production and would be grateful for a chance to make what arrangements we can to reduce the delays.Yours faithfully,R.G. ColeR.G. ColeManagerGripsure Office Machinery Co.Ltd.Founded 1887244 High Street WestEast EalingLondon W1420 November 2005Your Ref: ORD/056Our Ref: CONT/203Mr Brian O’BehanSales ManagerDiadem Office Supplies Ltd119 – 125 Cambridge RoadREADINGDear Mr. O’Behan:Thank you for your letter ORD/056 of 19 November. We very much regret that we have been unable to complete your order.The delay was due to a strike of delivery drivers but we are happy to inform you that this has been settled.We are working through the backlog of orders and will deliver six of our ‘Gripsure’ Miniature Electric Typewriters on Friday 26 November. The balance will follow in seven days.We apologize for the inconvenience caused to you by this delay.Yours sincerely,R.G. MillesR.G. MillesProduction ManagerRGM/mwePart II: Translate the following sentences into Chinese, focusing on the different meanings of boldfaced words.1．It is not surprising, then, that the world saw a return to a floating exchange rate system. Central banks were no longer required to support their own currencies.Floating policy is of great importance for export trade; it is, in fact, a convenient method of insuring goods where a number of similar export transactions are intended, e.g. where the insured has to supply an overseas importer under an exclusive sales agreement or maintains sales representatives or subsidiary companies abroad.2．We'd like to inform you that our counter sample will be sent to you by DHL by the end of this week and please confirm it ASAP so that we can start our mass production.Payment will be made by 100% confirmed, irrevocable Letter of Credit available by sight draft.3．Part time barman required．Hours and salary negotiable.This Bill of Lading is issued in a negotiable form, so it shall constitute title to the goods and the holder, by endorsement of this B/L.4．You may get a 5% discount if your order is on a regular basis.If a seller extends credit to a time draft, they have made a trade acceptance. The seller can request that the bank finance the transaction by buying the draft. The bank is said to discount the draft.5．Our products have been endorsed by the National Quality Inspection Association.Draft must be accompanied by full set original on board marine Bill off Lading made out to order, endorsed in blank，marked freight prepaid.6．If a particular cargo is partially damaged, the damage is called particular average.It's obvious that the products are below the average quality.7．Under CIF, it is the seller's obligation to tender the relative documents to the buyer to enable him to obtain delivery of the goods. If they arrive, or to recover for the loss, if they are lost on the voyage.He became as exhilarated as if his tender for building a mansion had been accepted.Part III Translate the following sentences into Chinese.1.In the event that the Company‘ s operations are reduced substantially from the s cale ofoperation originally anticipated by the parties, or the Company experience substantial and continuing losses resulting in negative retained earnings not anticipated by the Parties in the agreed Business Plan, or in any other circumstance permitted under Applicable Laws or agreed by the Parties, the Parties may agree to reduce the registered capital of the Company on a pro rata basis.2.The Seller shall not be responsible for the delay of shipment or non-delivery of the goods dueto Force Majeure, which might occur during the process of manufacturing or in the course of loading or transit.3.Either Party may terminate the contract in case of failure on the part of the other Party tofulfill or perform any of its obligations hereunder and in the event that such failure remains unremedied sixty (60) days after the service of a written notice as described in Article X below by the non-defaulting Party to the other Party specifying the failure in question and requiring it to be remedied.。
Key商务英语写作作业 2I.Multiple Choice. Choose the best answer to complete each of thefollowing sentence.1-5 BCACA 6-10 BDBCA 11-15 CABAB16-20 CCACC 21-25 ACCBD 26-30 CCBDCII.Put the following into Chinese.1. 促销，推销2. 一套产品说明书3. 工艺精湛4. 质量上乘，价格合理5. 特惠条款6. 享有盛誉7. 珍惜与贵方的业务8. 新高科产品展览会9. 免费试用10. 迎合市场需求11.凭样订购12.第一次订购13.决定成交14.履行交货15.将定货增加一倍16.恭候你方来函订货，我们将予以迅速办理。
17.根据你方的报盘，我方准备以单价四十美元购买五百张学生课桌。
18.请按上季订单，再订购教材400套。
19.我们愿意购买五十箱陶瓷茶具，如果单价不超过100元人民币。
20.请尽力妥善安排此定货，并以快递寄出。
21. 现金支付22. 即期汇票23. 电汇24. 交货付现25. 占压资金26. 几乎没有影响/作用27. 坚持惯常做法28. 优先考虑我们的要求29. 向你方开具远期汇票30. 按60天付款交单方式支付Ⅲ. Blank filling. Supply the missing words in the blanks to make the letter complete.Passage Onepleasure for superior trial quotedmarket grant beyond advantage immediatePassage Twoacknowledge, dated, have, signature, dispatched/forwarded/ shippedPassage Threefor inform/ say request it acceptableeach/ a in required exception lightⅣ. Translate the following sentences into English.1.We are a large-sized company specializing in manufacturing mechanicalequipment and export 75% of our product all over the world.2.We can assure you of the advanced workmanship, stable performance, andreasonable price of our products.3.Enclosed are a set of sales literature and a price list of our products. We shallappreciate your efforts to promote the sales of our products in your country.4.We advise you to take the opportunity and place an order promptly.5.We like to recommend you our new Fax Machine Mode 355E, which is ofsuperb quality. Its price is much lower than the other products on the market.6. We shall be pleased to receive your kind orders.7. Your order of any time shall have our best and immediate attention.8.If you should place us your order, we shall do our best to execute them to yoursatisfaction.9.Please forward us 600 bed sheets in accordance with your sample.10.I take much pleasure in placing an order with you as follows:11. In view of the small amount of this transaction, we are prepared to acceptpayment by D/P at sight for the value of the goods shipped.12.We have to make a request for an easier payment terms, for our funds arebeing tied up in numerous commitments.13.All items included in your order can be supplied from stock and will bepacked and shipped immediately upon receipt of your remittance.14.We have drawn on you for this amount of $1000 at sight through the Bank ofChina.15.The importer from Holland requests us to ship them a trial order on D/A terms. Ⅴ. Write a letter with the following given particulars.Letter OneDear Sirs,Thank you for you enquiry of May 10 for our carpets.We have the pleasure to inform you that we are the largest company in China, specializing in manufacturing hand-woven carpets for over 40 years. Our annual production exceeds 200,000 pieces.Our carpets have been exported to many countries like Germany, Australia, Japan, and enjoy a high fame. They are made of quality wool and silk, and well acknowledged for its exquisite workmanship, beautiful design, and natural comfort and warmth.Enclosed is our illustrated catalogue and pricelist for your reference.Your are warmly welcome to attend our exhibition held in Beijing on May 30.Your order will be given our immediate attention.Faithfully,Letter TwoDear Sirs,Subject: women’s cardigansFrom the samples you sent to us on May 10th, we have made selections. We take pleasure of placing you the following order, which we commend to your immediate and best attention:100 women’s c ardigans large-sized100 women’s cardigans middle-sized100 women’s cardigan small-sizedKindly forward these as early as possible. Enclosed please find a draft as the prices you offered us.Yours trulyLetter ThreeDear Sirs,Thank you for your letter of 20 June. We are pleased to acknowledge your order No.426 for colored candles.The modified terms of payment you propose are quite acceptable. A fax has been sent to you to this effect this morning.All the items in your order can be supplied from stock and will be packed and shipped immediately when your remittance by telegraphic transfer (T/T) is received.The relevant documents will be airmailed to you right after shipment is made. We will, of course, notify you by fax as soon as your order is shipped.You can rely on us to give prompt attention to this and any future orders you may place with us.Yours sincerely,。
商务英语（3）作业2(Units 5-8)本作业由四部分组成,第一部分：交际用语；第二部分:词汇语法；第三部分:阅读理解；第四部分：写作。
建议在90分钟内完成本作业.写作部分要求写在给定的位置上。
每次作业满分为100分.一、交际用语（每题2分，共10分）1—5题：阅读下面的小对话，选择恰当的答案。
1. —---Helo! ___________?--——Hello，this is Michael from Tianjin Vanguard Trading Inc。
A。
Who are you?B。
What are you?C. Who is speaking？2. —-—-Does modern logistics mean transportation and delivery？-—--___________ Modern logistics is more about effective and efficient flow of materials and information。
A. Yes, you’re rightB. No, it’s not the whole storyC。
No，you’re wrong3. ———- ___________?—-—-Yes，I will try my best.A。
Do you know about business taxB。
Can you give me a brief introduction about business taxC. What do you think about business tax4. ———-_________ ？-——-It includes merchandise, packaging and shippng, duty if required, any taxes and insurance.A。
Could I get an estimate before placing an orderB. What does the estimate includeC. How many would you like to order5。
商务英语写作作业第一篇：商务英语写作作业1、I’m in responsibility for answering the phone and receiving our guests ,managing the timetable,and handling files and letters.2、My experience and educational background make me equal to this position.3、Ifyou want to know more and further ,if we both are available.I’d like to have a conversation in person with you in your company.4、I believe that you will agree to my suggestion ,to say the least ,I’m the most competent candidate on this position.5、I strongly believe that I’m that person can satisfy all your requirements.2、108 Long Mian Road,Nanjing JiangsuFebruary 24,2014Mr LiGraduate from high school234Jianai AvenueNanjing,Jiangsu 210002Dear Mr sirsHaving learned that you need stenographers ,I venture to submit this application for the post as stenographer.I graduated from high school,since I get low diploma,how dare I apply for this job?look,since high school, I kept stenographing and typing in evening sch ool.Besides,I’m a well disciplined,highly motivated person with a conscientious heart.I believe that my qualifications will benefit your company.I also have a good relationship,I can handle any problems about PR.my ability is beyond doubt.Ifyou show any interests on me,you can reach me at above address or by phone at ***.I shall appreciate it if you will grant me an interview at your earliest convenience,Thank you in anticipation.Yours sincerely,Ms Wei第二篇：大连理工离线作业《商务英语写作》网络教育学院《商务英语写作》大作业题目：商务英语写作学习中心：层次：专升本专业：工商管理年级： 17年春季学号：学生：辅导教师：完成日期： 18年 6 月 20 日题目二：Part I Translation(10%)Directions: Translate the following sentences into Chinese.1.On behalf of the Sunflower Corporation, I would like to thank you for your recent application for the position of IT Supervisor.我谨代表向日葵公司，感谢您最近申请担任IT主管一职。
Letter WritingP33>ex 5Dear…I am writing to express my deep concern at the standard of service given recently by your employees.We have been working with you for the last five years and have always been happy with the politeness and efficiency of the receptionists and doormen you have supplied. However, in the last month we have received the following complaints from visitors to our headquarters:●Doormen not opening the door (five complaints)●Being kept waiting in the reception area for over 15 minutes (three occasions)●Being sent to the wrong part of the building for an appointment (two occasions) The reception is the first part of the company that visitors have contact with. Consequently, a bad experience can give them a very negative impression.You will appreciate therefore, that we cannot allow the situation to continue. I would be grateful if you could replace the existing staff in the next seven days. We will monitor the new team closely and report back to you in a further two weeks.If you have any questions about the points I have raised, please do not hesitate to contact me.I look forward to hearing from you.Yours sincerely…(198words) P65Dear…I am writing to you regarding some problems that we have experienced recently with our orders, and to ask you to remedy the situation.In March of this year we ordered two pallets of beech laminate flooring, but were sent two pallets of oak laminate. It took three weeks to get the correct goods. In May we received a damaged pallet of the same item and had to return it. On that occasion it took ten days to get a replacement. Most recently we received three pallets of cherry wood flooring in the wrong thickness.Three mistakes cost us time and money in administration. They affect our reputation for reliability and prompt delivery, and worse than that, can lose us business if the customer is not prepared to wait for the goods.In the past we have not had any reason to complain about the quality of service from your company and I would like to know why the situation has changed in recent months. A full explanation of the reasons for these mistakes would be helpful.You will appreciate that we cannot continue to do business with you if such errors continue to occur. I do hope it is a problem that you are able to solve quickly.I look forward to hearing from you.Yours sincerelyP61Dear Mr. BrownI am writing in answer to your letter of 23 January in which you stated that you would be unable to replace the battery on my MP3 player because it was now out of warranty.I purchased the MP3 player fourteen months ago and had no trouble with it for the first ten months. Although my use of the player was normal and I recharged the battery according to the instructions, it failed after only eleven months. I tried to recharge it again after two weeks, but without success. At that point I contacted your technical support department who advised me to send in the player for repair. It seems that it arrived with you too late to be within warranty.In your manual it clearly states that ‘the battery should last most normal users the life of the product.’ For this reason, and the fact that it failed after eleven months rather than twelve, I cannot accept that I am not entitled to a free replacement battery.It is not in your company’s interest to have dissatisfied customers and if you are unable to offer the replacement, I will certainly warn others through internet forums about this problem.Thank you for taking the time to consider my case. I look forward to hearing from you.Yours sincerelyP91Dear Mr FergusonThank you very much for your letter offering us the chance to quote for the contract for office cleaning, maintenance and security at your company.We would be delighted to take on this work, but I should point out that we are mainly an office cleaning company. We could also offer garden maintenance services. In order to meet all your needs, we would have to work in partnership with another company specializing in maintenance and security.I quite understand if you would like to find only one contractor to carry out all the tasks. However, if you are willing to consider the option of using two specialist firms, I am sure you will not be disappointed. We do a very professional job and have excellent references, which I would be happy to supply.I look forward to hearing from you.Yours sincerelyP113Dear Mr XXX,Thank you for your letter concerning your contract with Labelco Ltd.I am very sorry that you have had these problems with your first order (20,000 tree lables). We pride ourselves on the quality of our service, and such mistakes are clearly unacceptable. I hope, however, that once we have agreed a solution we will be able to move forward and enjoy a successful partnership.I have looked into the problem with the labels we sent you and it seems that in the final stage of printing the waterproof coating was not added. The simplest solution would be for us to collect the labels not yet used and add the waterproof coating to them. This process would take approximately six days between collecting them and returning them to you. As to the labels you have already used, we would be happy to refund you 75% of the cost of each label.I hope that this solution is acceptable, and look forward to hearing from you.Once again, please accept my apologies for the inconvenience this has caused.Yours sincerely,。
商务英语作业姓名：刘洋班级：财管1211学号：120520312Report on How Soundblaster Can Improve on Their Success IntroductionThe purpose of this report is to study how to make the band soundblaster develop better. The band soundblaster are now planning to record and launch a new CD. They want us to prepare a report on how they can improve on their success. The agenda include the following problems: define a clear target for Soundblaster, how to develop the band’s brand how to develop the band’s music and attract new fans, and how to increase sales of music and merchandising such as T-shirts, posters, etc. Based on the agenda, we will hold a brainstorming meeting to list some critical advice for the music group. Moreover, I also give the recommendation to the band to develop the success of recording and launching their new CD.FindingsFirst of all over the last few years, the band soundblaster created a wonderful sale of the album Hear to believe in 2003, this album has 5.1 million sales. The Hear to believe is so successful, and a lot of music fans were impressed by the music and appearance of the album.Secondly in 2007, the next album Talk to the world, unluckily, sold just 2.9 million copies and it was rated as a just 1-star album. The great disparity between the two albums did not make for a pleasant result for the Soundblaster,. More precisely, it made the fans and the band both feel upset, because they both had great expections before the album released.In fact, it always going to be a tough challenge to equal the phenomenally successful Hear to believe. But after three years of waiting the fans would have expected something more original from Soundblaster’s third studio album.After this CD , Soundblaster issued Talk to the world ,but they sales not good and glides down year by year . Talk to the world will of course appealed to the band’s core fans. It had the same funk guitar sounds and disco rhythms but by the end the fans felt they were still living in 2003 both in terms of music and appearance.The Hear to believe is the best seller in all the albums of the Soundblaster. The firstalbum Soundblaster I was released in 2001 with 3.5 million copies. The second album Hear to believe was released in 2003 with 5.1 million copies. The next album Soundblaster live was released in 2004 with 3.1 million copies. And the last album Talk to the world was released in 2007 with 2.9 million copies. Thus it can be seen that there is a downtrend of the album sales since the Hear to believe.About the merchandise, the survey showed that the sales of merchandise have seen deckine on last three tours. In addition, after getting to know the reasons why the bands fall behind the modern music and the target we will reach. The last but not least, we should take efforts to make changes into the real to achieve the goal. RecommendationsBased on the findings, we hold the brainstorming meeting to give the band some good recommendations. According to the band are faced with the problem at present,the band should be properly changed, after the road to a series of planning, let them have a better development. I suggest that the company could work hard on some aspect to improve the band.First of all, the band need to have a clear target, they should select one or two main music types and the target listeners in order to meet their like.Secondly, increase sales of music and merchandising such as T-shirts, posters, etc. For one thing, give out free T-shirts to younger people to war at fashionable nightclubs. This action can gain the exposure rate of the band, let he people don’t forget the band, and re-gain the focus. For another, pay Hollywood film makers to let the band appear playing in a new movie. If the movie is outstanding and the band can present a brilliant show, the band can then come back the focus. Another action, on website advertising include a link to a free download of one of the new songs. The people are easily to click the link because it is handy. If the people feel that the new songs sound great, they will talk about those and more people will know these songs and play close attention to the band.Thirdly, develop the band’s brand. For this point, we came up with several good measures. For one thing, the band can modernize their logo, and make these letters Soundblaster more fashion. Because some superficial things are indeed important,these things can affect the fans’ first impression and also can reflect the band’s features. To some extent, it is necessary to make the logo more fashionable. For another thing, use their songs on TV commercials or in a film. If a song can be applied in a successful movie, the song, of course, will get popular after that, the people will want to know the singers and they will be curious about the band. It is also a good idea that uses their songs on TV commercials, the idea may be better than the last. The TV commercial always has a high broadcast frequency, so that the people will have a desire to know the band. The action must live up to an amazing result. There is another good way, that launch a range of aftershave or perfume called Soundblaster and include this smell inside the CDs. This is really an original action, there is a proverb love me, love my dog, so the popularity of the band and the popularity of the aftershave or perfume can interact each other. However, what should be considered is that there is the risk that it may cause the opposite effect. Every coin has two fares, but I think the possibility of success is bigger.The las t recommendation is that develop the band’s music and attract new fans. About the idea, there are some actions. On the one hand, play different music to focus groups of people and find out what they prefer. The band can have a main type of music of their own, but they should also try some new kind of music, if they can do this, not only can they focus groups of people and find out what they prefer, but also can bring new feeling continually. On the other hand, interview existing fans online to find out whic h are their favorite songs from the past and which they don’t like any more. The interview can be made on the fan’s forum. They also can send the questionnaire by E-mail or in the chatrooms and so on. By the interview, the band can get the crucial information which are the existing fans favorite songs from the past and which they don’t like any more. Then the band should create more songs based on the type of the fans like in the new album, and release as soon so possible fewer songs that the fans don’t lik e. The last but not the least, find new venues such as smaller fashionable nightclubs for young people. It can accumulate the popularity in the groups of the young people.Finally, I have summarized their problems in all aspects that they should improve.And through my investigation, I’ve given the usefull and practical experience and advice. If they according to these methods to do and the company to strengthen the attention and propaganda. At the same time, the band members pay more efforts to make better music they may succeed soon. I have confidence in them, has a wealth of performance experience, excellent shape and lots of core fans ,they will remain successful and competitive. Through my efforts, I will once again rushed to the top sales, look forward to their success.。
新编商务英语函电练习答案Unit one An Overview of Business LetterWriting1.R ewriting the following sentences to make them concise and clear(1)Please send us a catalogue for all yourproducts for our buyer’s reference.(2)We are famous importers of computerswith branches in three neighboring cities.(3)The goal of American business is to tryto raise the standard of living.(4)Great affluence is often accompaniedby social unrest.(5)In 1776, Adam Smith concluded thatdivision of labor makes it possible to increase the amount of goods produced. (6)In socialist economies and capitalisteconomies alike, increasing number of highly qualified workers cannot find job that requires their skills and their training.(7)The salesperson told us to write to themain office directly for information. (8)The convention scheduled for themonth of January was cancelled owing to travel restriction.(9)We certainly know that your policy onfiling tax returns, and intend to comply with the stated regulations.(10)If you cannot attend the meeting, pleaselet us know as soon as possible.2.R evise the following sentences to make them positive rather than negative tone.(1)If you had understood our February 9thletter, you have done it correctly.(2)Your shipment can only be deliverednext week.(3)If you had taken proper care of thecomputer system, it would have been in a good condition.(4)Pleas remit payment so that you canmaintain your image of company.(5)For the time being, we can serve youonly on cash basis.(6)You can visit the assembly line only onSaturday.(7)Thank you for calling our attention tothe late arrival of ……(8)We feel sure that you will entirely besatisfied.(9)Your order will be shipped in twoweeks.3.C hange the following wordy phrases into concise ones.(1)want to (2) generally(3) as you suggested (4) approve(5) because, since (6) probably(7) being prepared (8) if(9) normally (10) because, since (11) when (12) enclosed is/are (13) because, since (14) most(15) consider (16) inquiry(17) because (18) cannot, not able to (19) about, of (20) as we agreed4.C orrect the mistakes in the following letterDear Sirs,We thank you for your letter of Oct.12 regarded (regarding) iron scraps, for which you have received inquiries from your customers in Africa.We wish we had (could have) received your inquiry a little earlier. On the very day it reached us, a contract was placed (signed) with Mexico for a total of 360,000 tons. Because of this, our government has decided not to grant export licenses for the commodity for areas other than Mexico until Deceber31 2006, expected (expecting) the shortage, which may be caused in the domestic market.Therefore, we shall be pleased to inform you with detail (in detail) as soon as the circumstances becomes favor (become favorable) for us to do business on (in) this line.Yours sincerely5.C ompare the following letters and tell which is better and whyThe first letter reads unnatural, for some chunks of words are outdated or archaic, such as “acknowledge receipt of your credit application…,” “please be advised…,” “hoping…we remain,” and etc. They sound distant and cool, which cannot arouse friendly feelings in the audience. The second letter has an oral style, and is easy to understand, more effectively conveying the messages that the author intends to get across to the audience.。
商务英语（3）作业3(综合测试)本作业由四部分组成，第一部分：交际用语；第二部分：词汇语法；第三部分：阅读理解；第四部分：写作。
建议在90分钟内完成本作业。
写作部分要求写在给定的位置上。
每次作业满分为100分。
一、交际用语（每题2分，共10分）1-5题：阅读下面的小对话，选择恰当的答案。
1. ----Can you show me the schedule?----_________________.A. Don’t worry. I can help you with thatB. You won’t miss the planeC. Sure, a tight schedule as usual2. ----What can I do for you, Madam?----______ 500 yuan in cash to my son in Beijing University.’d better remitB. I’d like to remitC. I’d rather remit3. ----You are right. How do you analyze our weaknesses?----________ we put less emphasis on the overall design.A. I’m afraidB. I tell youC. I see4. ----I think a bus stop advertisement is a very wise chance to promote our products.----__________.A. Our products are polular.B. You said it.C. I don’t like advertisement.5. ----Hello, this is Steven Smith. Nice to hear your voice again.----Hi, Mr. Smith. _________ the coverage of your freight forwarding business?A. Do you knowB. Please tell meC. I would like to know about二、词汇用法（共计30分，每小题2分）6-20题：阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项。
商务英语作业新 Last updated on the afternoon of January 3, 2021
商务英语（3）作业 4
由各分校教师根据学习过程自主设计或命题，建议采取以下一种或者多种考核形式：
1. 模拟试题。
同于之前形考作业的题型、题量和分值。
2. 文章写作。
教师可以不知协作任务，评阅记分。
3. 听力测试。
教师可安排听力小测，根据表现计分。
4. 口语测试。
教师可以布置口头表达人物，随堂或者专门安排时间进行测试，根据表现计分。
5. 朗读测试。
教师可以不知朗读材料，随堂或者专门安排时间进行测试，根据表现计分。
6. 教师也可以根据自己的教学设计，采取其他有助于激发学生自主学习性、有助于全面提高学生语言技能、有助于学生适应职场环境的其他考核形式。
新编商务英语精读2练习答案Unit 1Reading IPre-reading:1. Brainstorming: (Key for reference)1)W ords or expressions related with sports:2) Famous brands of sportswear:Exercises2. Choose the best answer to complete the following sentences.1. d2. b3. a4. d5. c1.Give the English word for the meaning provided.6. giant2.Put the following expressions from the text in the blanks to complete the sentences. Make changes where necessary.1.contracted out2. to be named after3. at the heart of4.capitalized on5. fair share of6. close to7. cashed in8. in turn9. reinforces 10. Endorsed 11. be retained 12. dreams of2.Rewrite the following sentences and replace the italicized words withappropriate words or phrases from the text.1.She capitalized on Tom’s mistake in judgment and won the game.2.The conqueror imposed the acceptance of the conditions of peace on thedefeatedenemy.3.Our shop contracted with a local clothing firm for 100 jackets a week.4.His proposal has long been accepted ,yet so far it has not been putinto practice.5.The committee’s report fully endorses the government’s proposals.6.Although he was quite well off, Allan didn’t contribute money to asocial welfareprojects.7.The child was named after its father.Word study1.a.The county council has not yet given its consent to the impositionof any traffic regulations.b.The government is said to have imposed a heavy tax on the import ofluxuries.c.Teachers should try to avoid imposing their own beliefs on theirstudents.2.a. Local people were praised for their calm response to the crisis.b. Being able to praise yourself will give you power and control over your own life.c. The police deserve a lot of praise for the way they handled the situation.3.a.The dull boom of the cannons could be heard in the distance duringthe war.b.Service industry has been booming in that industrial country sincethe late 1970s.c.The impact of the property boom was first felt in the financialmarkets.4.a. Many young people have been contributing their time and energy to various kindsof social welfare projects.b. The government’s new policy contributed greatly to the commercial growth to thecountry.c. Henry wrote on some journals, appealing for contributions to cancer research.5.a.He tried to implement his plan in a hurry and people were reluctantto accept it.b. At the end of the day most departments have to be left alone toimplement policies.c.The two sides agreed upon an immediate implementation of the peaceplan as soon as it was signed.Post reading:1)2) The following are marketing strategies often adopted by some companies:a)to advertise the fine quality of a product and the benefit of usingthe productb)to increase advertising expenditures to match competitionc)to reduce price or provide price protectiond)to package in different sizes to meet different needse)to provide special services, superior delivery, broader distributionf)to use unique distribution channelsg)to offer better discounts to distributorh)to develop brand extensionsReading IIDictationA true sportsman is fair and generous. He is a good loser and a graceful winner. If a sportsman breaks a rule in sports, he is punished; if he is courageous and generous, he is respected by all. The winner is not expected to be proud, and the loser should have no reason to feel discouraged. Fair play is considered the spirit of sport. So everyone must obey the rules and the referee.Comprehension1. T2. T3. F4. T5. F6. T7. T8. NM9. F 10. FVocabulary1. c 3. d 4. a 5. b 6. b 7. c 8. d 9. c 10. bSpecial useI. The following sentences contain different expressions of a future event. Read them and explain the meaning of the italicized words in each sentence.1.To talk about the future, we can use will in all persons. Shall isalso possible in the first person (usually with the same meaning as will).2.Talking about intending to do something in the future, we often usewill with I and we, but not shall.3.The present simple is used to talk about future events which arealready ‘on a program’. This is particularly common when we refer to timetables.4.The present continuous indicates a future event, but it can also beabout an existing present situation: an invitation has been given and accepted.5.Be going to + infinitive here indicates that something is going tohappen because we can see it coming or we have present evidence. 6.Be + infinitive is often used to talk about arrangements which havebeen planned for the future.7.Be going to + infinitive is used here to express arrangement for afuture event.8.The future progressive can be used to indicate that an action willbe in progress at a particular moment in the future.9.Be about+infinitive is often used to talk about action alreadyplanned or arranged.10.Be on the point of + -ing V is often used to talk about somethingthat is going to happen very soon.II.Rewrite the following sentences with the suggested forms in the brackets. Make changes where necessary.1.We shall / will go back to see our childhood friends in the wintervacation.2.I will take care of the matter.3.The young man is going to take his girlfriend out on Sunday.4.I bet William will be working on Saturday.5.The New Year party is about to begin.6.The small ball is on the point of falling down from the desk.7.I’m to go and see my dentist this afternoon.8.Look at those dark clouds in the sky. It is going to rain.9.I’m seeing the doctor the day after tomorrow.10.Next Monday the Queen returns to London after her tour of theCommonwealth.III. Read the following story and use the verbs given in brackets to fill in the blanks. Make sure the verbs are in their appropriate (future) forms.1. is (Bob) coming/will (Bob) come2. ’ll (just) look/’m (just) looking3. is arriving/will arrive4. leaves5. arrives6. ’ll go and meet7. won’t know8. ’ll come9. ’re going10.’ll take11. am going to drive/will be driving/will drive12. ’re going to play/will be playing/will play13. ’ll be14.’ll be15. gets 16.’ll be17. ’ll be18. will wait/will be waiting19. ’m (just) about to turn/’m (just) turning 20. ’ll beTranslation1.The network sales executive began to put his plans into practice afterresearch and investigation.2.Because their mother didn’t have her pension, the two sisters eachcontributed $500 a month to support her.3.Uncle Jim thought that a rise in the market would enable him to cashin.4.For years Robinson struggled hard, working in turn as an accountant,an agent, and a project manager.5.Yesterday, a $500,000 worth of painting was stolen from the museum.6.The businessmen who came to take part in the East China Fair rolledin from all parts of the country.7.They naturally associated the matter with the promotional plan.8.The book focuses on concrete analysis of the feasibility of theprogram.9.After introducing advanced technology, we can put out 20 machines everymonth now.10.Scholarship students accounts for nearly three fifths of the wholeenrollment in our college.Cloze1. business2. stars3. court4. pitch5. advertising6. products7. richest 8. ring 9. SponsorsmoneyExtended activitiesI.New York New Yorker sail sailorcompute computer foreign foreignerdirect director serve servantassist assistant correspond correspondentshop shopper survive survivorinvest investor defend defendantimmigrate immigrant reside residentlead leader southern southerner1. shoppers2. immigrants3. residents4. computer5. survivors6. leader7. assistant 8. sailors9. southernersII.1. engineer2. mountaineer3. volunteer4. profiteer5. trainee6. appointee7. interviewee 8. Absenteethe following dialogues:1) Mr. King: If you don’t mind my saying so, your daughter is a very charmingyoung lady.Mrs. Smith: It’s very kind of you to say so.2) Susan is in a new blue sweater.Mary: What a beautiful sweater!Susan: Do you think it looks good on meMary: Yes, you look terrific in blue.Susan: I’m so pleased to hear that.Mary: Look, it matches your pants extremely well.Susan: Oh, you flatter me.Mary: No, I do like it very much. It must be very expensive.Susan: You won’t believe it, but it was really cheap.Mary: I wish I could find one just like it.3) Maggie bought a new pair of shoes.Maggie: What do you think of my new shoesCathy: They’re nice.Maggie: I’m glad you like them.Cathy: I like the color too. They match your dress very well.Maggie: Thank you for saying that. I bought them at half price.Cathy: That’s incredible! It is very lucky of you to find them.4) In an officeMr. Edward: You are a helpful assistant to me. I compliment you for yourexcellent work.Miss Simon: It’s very kind of you to mention it.Mr. Edward: If I may say so, you are the most efficient secretary I’ve ever met.Miss Simon: How kind of you to say so.Mr. Edward: You deserve it, really.5) Mr. Hunter: I’d like to express my admiration for your efficiency, Miss Smith.I’m wondering how you can manage to do all these in one day.Miss Smith: I’m glad you think s o. But I should say without my colleagues’cooperation, I wouldn’t have completed the job so soon.1.PUMA “VORTEX”.2.UMBRO “TACTIC” FOOTBALL.3.MITRE “INFINITY PRO” FOOTBAL. It’s made of synthetic.4.£6.5.ADIDAS “QUESTRA” ORBIT EUROPA F OOTBALL.6.Gilbert Rugby Ball.7.ADIDAS BASKETBALL. It’s made of rubber.8.It has adjustable goal height; the base is fitted with two wheels forfull portability; it can be delivered home free of charge.9.Cat. No. 300/1154.10.It doesn’t contain a backboard.Match the following words about sports with the Chinese equivalents.1.soccer j.足球2.judo m.柔道3.wrestling c.摔跤4.water polo v.水球5.badminton h.羽毛球6.figure skating a花样滑冰7.golf r.高尔夫球8.baseball e棒球9.rugby p.英式橄榄球cricket k.板球10.hockey s.(冰上)曲棍球11.boat race u赛船12.13softball b垒球.mountaineering i登山运动14.motor racing f摩托车竞赛15.boxing x拳击16.marathon race l马拉松赛跑17.skating y滑冰18.skiing d滑雪19.bowling o.保龄球20.21gymnastics g.体操.chess t国际象棋22.23weight-lifting q.举重.24martial arts n.武术.25shooting w射击.Unit 2Reading IPre-reading:1.Brainstorming: write down businesses which belong to different types of ownership(In many countries all of the types of business can be privately owned. Students may have different opinions about the current situation in China. In any case, the economic policy in China has changed a lot in recent years.)2.Pairwork:2) Ownership existing in China: state-owned, private ownership, public ownership, individual ownership, collective ownership, joint venture, foreign enterprise…5) Before the introduction of the policies of reform and opening to the outside world, China had a unitary public ownership economy, which lacked vitality. But since the reform and opening to the outside world, the Chinese government has encouraged the development of diversified economic elements while insisting on the primacy of public ownership. As a result, both the individual and private economies have developed rapidly. By the end of 1998, the registered industrial and commercial enterprises of individual and private ownership amounted to million, and they had million employees; Chinese-foreign joint ventures, Chinese-foreign cooperative enterprises and foreign ventures numbered 325,000, absorbing billion yuan of foreign direct investments. The development and expansion of these enterprises have played important roles in many aspects, such as bringing convenience to people’s everyday lives, making up for the deficiency of construction funds, and introducing advanced technologies and management from abroad. At the same time the control of the public-ownership economy has been further strengthened. In 1999, the increased value of state-owned enterprises and industrial enterprises above a certain scale made up percent of the notion’s total gross domestic. Now the mutual development pattern for diversified ownership with the public ownership economy as the mainstay has been basically formed.Exercise:2.Choose the best answer to complete the following sentences.1. b2. a3. d4. b5. b6. b3. Give the English word for the meaning provided.4. Put the following expressions from the text in the blanks to completethe sentences. Make changes where necessary.1. no more than2. to go into debt3.started, with4. will have to close down5. be defined, as6. consistedof7. accounts for 8. are liable for9. be offset10. Running out of 11. in the extent of 12.formalities5. Rewrite the following sentences and replace the italicized words withappropriate words or phrases from the text.annual output of the steel plant accounts for 40% of the total annualsteel output ofthe country.is not that old. I guess he is no more than45.3. Because of inefficiency of the management, the factory has closed down.had the advantage over other young people of being born into a wealthyandpowerful family.5. In that wicked place, honest people were considered as fools.6. Any adult is liable for whatever he says or does.6. Word studyKey1. a. There's a big difference between knowing that something is true, and being able to prove it.b. The heat in Arizona is different from the heat here, since it'svery dry.c. The two sides in the dispute still differ with each other over the question of pay.2. a. In Oxford Dictionary, the sportsman is defined as a good fellow who is fair toopponents.b.. People say that students are by definition idealistic and impatient.c. Each of us might define the concept of freedom in a slightlydifferent way.3. a. This nation, with its developed industry, seemed likely to dominate the whole ofWestern Europe.b. After some discussion, peace and development were adopted as the dominantthemes of the conference.c. As our dominance of the market is seriously threatened by this new product,efforts should be made to retain it.4. a. The consequences of the recession in that country have extended beyond itsborders.b. He is so fully occupied that his working day often extends well into the evening.c. With some acceptable reasons, the student has got an extension to finish writinghis thesis.5. a. Each of the classes will elect two students to represent for the conference.b. We discussed these issues with a senior representative of the company.c. In about 5years, the firm has established adequate representation in Europe.Post ReadingTask 1Students can be guided to compare the three types of ownership in terms of: business scale, product range, business volume, employee motivation, corporate reliability, financial standing, financial support, business owner’s responsibility, corporate management, operation efficiency, operation cost, cash flow…Task 2Reading IIDictationThe corporate form of ownership has several advantages. The first is its ability to attract financial resources. A second advantage is thatif the corporation attracts a large amount of capital, it can make large investments in plants, equipment and research. A third advantage is that a corporation can offer high salaries and thus attract talented managers.Comprehension1. T2. F3. F4. NM5. F6. F7. T8. F9. T10. FVocabulary1. b2. a3. d4. b5. c6. d7. a8. b9. c 10. cSpecial use1. 1) a 2) b 3) b 4) b 5) a 6) c 7) b 8) c 9) d 10) d2. 1) will be cleaned, will have been cleaned 2) has made, has been made3) being signed, signing/to be signed 4) has been resulted, has resulted5) be increased, increase 6) were not agreed, didn’t agree7) was put, was put forward 8) being repaired, is being repaired9) encouraged, was encouraged 10)would be set, (should) be set Translation1.They will have to close down soon because business has been badrecently.2.We are running out of typing paper, so let the secretary buy someas soon as possible.3.The committee for cultural development consists of 10 famous expertsfrom 8 universities of the country.4.The Post Office is not liable for damage to a parcel by mail if itis not insured.5.The supermarket goes into debt due to bad management.6.The small company, which had no more than 10 people 5 years ago, nowhas developed into a big business with 3 subsidiary companies.7.Prices of oil range from $28 to $30 a barrel in the internationalmarket.8.Selling is defined as assisting customers and helping them make awise buying decision.9.This business serves customers in the form of high-quality products.10.Most consumers are dissatisfied with the after-sales services ofcomputers.Cloze1. unpopular2. an3. employees4. privatisation5. defense6. concern7. sums 8. tax-payer 9. SinceExtended activitiesI.II.lazy laziness criticize criticismpartner partnership relation relationshiplikely likelihood careless carelessnessideal idealism leader leadershipscholar scholarship mother motherhoodadult adulthood tour tourismshy shyness friendly friendlinesschild childhood hero heroism1. Tourism2. childhood3. Laziness4. shyness5. scholarship6. helplessness7. relationship 8. heroism9. likelihood1. Complete the following dialogues:1) Mike: Is there any chance of my borrowing your typewriterTom: For how longMike: Until next Monday.Tom: Yes, I think that would be all right.2) Mr. White: Hi, Mr. Johnson. Can you spare me a few minutes I’m totallyconfused by these accounts. Could you give me some adviceMr. Johnson: What accounts Oh, just leave them to me. Yo u’re a new hand afterall.Mr. White: Thank you for the offer, but I have to learn how to deal with themall by myself eventually.3) On the trainPassenger A: Excuse me. Is this seat takenPassenger B: No, it’s not.Passenger A: Oh, thank you.Passenger B: Oh, what a heavy trunk! Can I give you a handPassenger A: (He puts his trunk in the overhead rack.) No, thank you.I can manage,really.Passenger A: It’s hot, isn’t it Could you oblige me by opening the windowPassenger B: My pleasure.4) Susan: Would you be so kind as to let me stay with you for a few daysElsa: It really depends on when.Susan: Until next weekend, if it’s OK.Elsa: Oh, I’m so sorry. My sister will visit me the day after tomorrow.5) Mr. Blake: May I ask a favor of youMiss Stewart: YesMr. Blake: Could I bother you to get Mr. Irvin at Account Department on thetelephone for meMiss Stewart: All right. Let me do it for you. (She dials.) Hello, Mr. Blake calling Mr. Irvin, please. (to Mr. Blake) He’s on the phone. (She hands him thereceiver.)Mr. Blake: Mr. Irvin, I’m awfully sorry to say that I find myself in an embarrassing situation. I made another lunch date for today and forgot to enter it in my appointment book. May I bother you to set aside half an hour for me tomorrow noon6) Michelle: Oh, Harry, what’s up Why are you staying up so lateHarry: Today’s translation assignment is very difficult and I haven’t finishedit yet.Michelle: Would you like me to do it for youHarry: It’s very kind of you to offer, but I think I can do it myself.7) Mrs. Smith: Philip, Philip, can you give me a handMr. Smith: OK, darling.Mrs. Smith: Would you please join me in the kitchen It’s getting late and we have vegetables to prepare.Mr. Smith: Leave it to me. I’ll make the vegetable salad.Robbie: Mom, how about me preparing the apple pieMrs. Smith: No, it’s all right. You just relax with your grandpa. I’ll get you to help serve later.8) Cathy: Would you mind if I turn the TV on There’s a cowboy film onchannel 8.Fanny: Really Wonderful! I’d like to watch it too. By the way, will you do mea favorCathy: YeahFanny: I was wondering if you could lend me your car tomorrow.Cathy: No problem.1. unlucky in love2. in tears3. courtship4. agreement, agreement5. woo, woo6. on-off7. Romance 8. leap into bed9. dealMatch the following words about company ownership and economy with their Chinese equivalents.1.global corporation33．全球公司2.multinational corporation31．跨国公司3.holding company21．控股公司4.trading company32．贸易公司5.trust company20．信托公司6.subsidiary company2．子公司7.paper company8．皮包公司8.parent company9．母公司9.industrial company 1.工业公司10.public limited company (PLC)3．(股票)上市公司11.private limited company17．私营有限公司12.public utility company24．公用事业公司13.big business5．大企业14.small business18．小企业26．中、小型公司15.small and medium-sizedcompany16.conglomerate15．联合大企业17.overseas-funded enterprises12．外资企业18.joint venture4．合资企业19.single-proprietor business30．独资企业20.partnership business14．合伙企业21.joint-stock company29．股份公司22.non-stock corporation35．非股份公司23.state enterprise25．国有企业24.public sector28．公共部门25.private sector13．私营部门26.manufacturing sector6．生产部门27.service sector34．服务业部门28.nationalization19．国有化29.privatization10．私有化30.planned economy22．计划经济31.market economy11．市场经济32.knowledge economy7．知识经济33.economy of scale16．规模经济34.mixed economy27．混合经济35.controlled economy23．受控经济Unit 3Reading IPre-reading:1. Brainstorming: (Key for reference)Exercise2. Choose the best answer to complete the following sentences.1. b2. c.3. b4. d5. c3. Give the English word for the meaning provided.1. fashion6. privilege4. Put the following expressions from the text in the blanks to complete the sentences. Make changes where necessary.1. in a way2. affordable3. in addition4. compete with5. has been trickling down6. based on7. appealing to8. has been handed down9. belief 10. is, disapproved of11. are more concerned with12. symbol 13. to speak of 14. rather than 15.originate5. Rewrite the following sentences and replace the italicized words withappropriate words or phrases from the text.1.This man is concerned with environmental protection.2.It is no good for people to compete with each other.3.Direct taxation is usually based on income.4.In order to find a better job than the present one, Jack workedhard and learned some necessary skills in addition.5.You should classify the information you have collected at yourown convenience.6.It is a pity that classical music nowadays appeals to fewuniversity students.7.Reading this novel, we can identify (ourselves) with the maincharacter.6. Word study1. a. The recent rise in crime is a matter of considerable publicconcern.b.Deeply concerned at the news of an air-crash, Mr. Smith calledthe airline company for further information.c. A civil servant should be always concerned for the welfare ofthe people.2. a. Mail has to be classified in post office according to where it is to go.b. Eggs are classified by weight as Extra Large, Large, Medium, Small, and Peewee.c. The classification of books in the library helps people to find more easily thebooks they want.1.a. Identified as one of the most popular singers, Cathy was surrounded by herfans and pressed to leave signatures for them.b. It seems to some people quite natural to identify poverty with crime.c. To defend against loss or theft, the cards usually require the user to enter a personal identification number as well.4. a. The argument that the use of steam engine originated many other reforms isgenerally agreed upon.b. Today's ceremony is a modern version of a tradition which has its origins in medieval times.c. It's not a bad movie, but there's nothing very original about it.5. a. Feminists rejected traditional notions of the role of women in society..b. The young man keeps applying for jobs but constant rejections havedepressed and discouraged him.c. Catherine rejected many suitable men before settling on Tom.Post-readingTask 1Fashion was one means by which people competed with one another.People hope to raise their social position by following the fashions of privileged people.Fashion is a form of nonverbal communication that provides a way for people to express their identities and values.People follow fashion to make them more attractive.People treat fashion as a symbol of rebellious political and social beliefs.Reading IIDictationWhat is your dress sense like Do all clothes suit you Can you wearany style or color you like and still look good For most of us,the answer is no. We have to choose our clothes carefully to suit ourselves and the shape of our body.Patterns make things look different, so if you are not as slim asyou would like to be, wear dark colors or choose suitable patterns.If you are tall and thin, don’t wear vertical stripes. A T-shirtwith horizontal stripes, on the other hand, will make your shoulderslook broader.Comprehension1. F2. T3. T4. F5. NM6. T7. F8. T9. F10. FVocabulary1. c2. b3. a4. a5. a6. d7. d8. c9. b10. bTranslation1.Though we’re not concerned with who is right or wrong, we want tofind out the cause of the accident.2.This chain store sells a variety of men’s wear and women’s wear.3.It turned out that the gold watch of the hotel manager had been handeddown to him from one generation to another in his family.4.The size of garments can be classified into four types: small, medium,large and extra large.5.Hemingway was good at describing bullfighting, which originated inSpain.6.In a way, the entrepreneurs with the most practical experience arethe wisest and the most capable.7.It was because of its challenging nature that the chance of workingabroad appealed to him.8.The committee disapproved of the proposal because they were notwilling to run the risk of losing money.9.As the phrase was used repeatedly, it began to take on a differentmeaning.10.Many recent immigrants to America often cling to the values of theirown nations.Cloze1. demanding2. Models3. under4. Advertisers5. pose6. in7. follow 8. acting 9. desiredExtended activitiesI.cover →coverage long→length propose →proposal marry→marriage warm→warmth survive→survivalstore→storage true→truth refuse→refusalpack→package grow→growth dismiss→dismissalstop→stoppage young→youth arrive→arrivalblock→blockage wide→width bury→burialII.patient patience inefficient inefficiencybrave bravery curious curiositycertain certainty machine machineryattend attendance current currencyinfant infancy honest honestyexpect expectancy slave slaverybake bakery major majoritydepend dependence secret secrecy1. secrecy2. machinery3. certainty4. accuracy5. inefficiency6. patience7. bakery 8. majority。
第1页（共4页）Assessment for “Guide to Success (3) – Business English”学籍号：姓名：分数：学习中心：专业： _____ _______________I’m so glad that I have learned A Guide to Success at Business English Courses by myself this semester, and I think there are many valuable concepts that are worth learning and applying.In Unit 1, it introduces what is business and what is a business professional, the qualities of a professional, and how to improve our interpersonal communication and build a team. This is very useful for business professionals to structure working plans. And how to manage time and work is important as well. And it gives an illustration about four stages which makes a control loop, proving a widely used model in planning work and allocating resources that we can follow up. Moreover, in making decisions part it shows how to make decisions in different situations, and the special useful techniques to help making correct decisions. It is not only clear but also comprehensive. In Unit 2 the core第2页（共4页）content is international business culture. It introduces the importance of cross-cultural communication and gives a case which is Euro Disney Corp making mistakes to explain the importance of cross-cultural communication. And I have learned what is culture and the key cultural components related to business, including language, religion and attitude. In Unit 3, it describes goals and target learners. There is a general framework of the course, what business areas are covered in the courses, and give me an overview of the course, so that I can make a plan to learn it. And there are also available learning resources. We can also learn how to use them. In the end, there are two learning strategies recommended in the course, which are study plans and practicing activities. So I have gained a better understanding of the Business English Courses .In all concepts, I think Working in a Team and Managing Your time are particularly interesting and insightful to me. Because these two concepts make me be more united and learn how to improve efficiency when I’m working.There are many leaning strategies in the course, and I will apply them to第3页（共4页）my future work. Firstly, I recognized that the importance of team work from Uni t 1. There is an old saying “No one is perfect, but a team can be.” When we work on a new project, the first step is to build a team, and to follow the 6 stages that the course has mentioned. In a team dynamic, effective interpersonal communication among members and successful communication with managers and employees external to the team are critical to the success of the team. Secondly, for a business professional making right decisions is very important. I have learned 5 frequent types of problems and opposite recommended solutions that business professional often run into. Besides, there are some useful techniques, which include lateral thinking, brainstorming, lists and decision tree. I have understood how to use these techniques effectively, so that I can make them become useful approaches in my work. Thirdly, according to the weekly study plan which is provided in Unit 3, and considering my own specific situation, I will draw up a suitable study plan that accords with my real-life circumstances. And then, following up each project strictly is necessary too.I believe that with the perfect structure and my efforts I will make a great第4页（共4页）success during this period.。
1. Rewrite the following sentences to make them concise and effective.1)The plant is successful in terms of production.The plant has high production.2)We wish to acknowledge receipt of your letter of July 5.Please write to me before July 5.3)We are informed that similar goods of American origin have beensold here at a level about 30% lower than you.Similar American original goods have been sold here at a level about 30% lower than yours.4)He will fly to Germany next week for the purpose of meeting Mr.Stwartz in person.He will fly to Germany next week to meet Mr. Stwartz in person.5)This product not only is welcome for its reasonable price, but also forits fine quality.This product is welcome for its reasonable price and fine quality.2. Rewrite the following sentences according to the principle of correctness.1)Your demand for a 5% discount off the order of the goods narrowsour profit margin and we could not warrant it.Sorry,your demand for 5% discount off the order narrows our margin,and we could not warrant it.2)If there are some problems with the bikes, you can return it back to us,even though over the warranty, we will change it without charge.If there are some problems with the bikes, you can return it back tous.Even though over the warranty, we will change it without charge.3)We'll deliver you some trail order because of the satisfication of yourprice and quality.We'll deliver you some trail order because of the satisfaction of your price and quality.4)As the market is declining, we recommend your immediateacceptance.As the market is declining, we recommend you immediate acceptance.3. Rewrite the following sentences according to the principle of consideration1)We are shipping your order on Friday.Your order are shipped on Friday.2)Your letter is not clear at all. I can’t understand it.Sorry,I can’t understand some clauses on your letter,please send me a more clear one.3)You must complete the enclosed form if you need correct shipment. Please complete the enclosed form so that we can arrange the correct shipment.4)Unfortunately, your shipment won't be sent until January 3.I am sorry to inform you that your shipment will delay until January 3.5)Upon receiving your L/C amendment, we will arrange to have yourgoods shipped.Upon receiving your L/C amendment, we will arrange your goods shipped as soon as possible.4. Rewrite the following sentences according to the principle of clarity.1)You can deposit checks at designated ATMs.2)We acknowledge receipt of your letter which was written on 2 July.3)Thank you for sending us your catalog and price list.4)This copier saves you both money and time.5)The items you ordered will be arriving soon.5. Questions and Answers1)What are the functions of doing business writing in internationaltrade?2)Please note some major differences between school writing andbusiness writing.3)What is the real intention of doing business writing?4)What is supposed to be a successful/effective business writing? Howto achieve it?5)What is the definition of business English writing?6)What is the definition of business English writing?7)What does the principle of correctness refer to in doing businesswriting?8)How to achieve clarity in business writing?9)How to show your consideration in business writing, there are twotechniques, what are they? Illustrate your points with some examples.10)What should be noticed when you want to achieve conciseness inyour business writing?11)There are seven steps for doing business writing, please explainthe second and sixth steps in your own words.。
company biography:1. My company is Newland Second-hand Books. I’m a sole trader. I got the idea for this business when I saw thousands of books were sold for scrap when students graduated from college. I decided to open a second-hand bookstore on my university website. I advertised on the university website and the bulletin board to attract those who have books to sell and those who want to buy books cheaply. At first I only dealt in textbooks, then, I expanded to fiction, biographies and more. Last year, I reaped a profit of 10,000 yuan, which was a notable sum considering the fact that I was only a second-year student in the university. Currently I have one employee who helps with the delivery. I am thinking of expanding to other second-hand items and employ more people. The current value of my company is about 100,000 yuan. As for my personal value, it is invaluable.2. is a company that sells special shoes that make you lose weight by just wearing them. The idea came to me when I added weight to my running shoes to burn more calories while jogging. I patented the idea in 2005 and started selling the shoes to my friends and relatives in Switzerland. The following year, I started taking orders from all over the world.。
商务英语3作业2(新)————————————————————————————————作者：————————————————————————————————日期：商务英语（3）作业2(Units 5-8)本作业由四部分组成，第一部分：交际用语；第二部分：词汇语法；第三部分：阅读理解；第四部分：写作。
建议在90分钟内完成本作业。
写作部分要求写在给定的位置上。
每次作业满分为100分。
一、交际用语（每题2分，共10分）1-5题：阅读下面的小对话，选择恰当的答案。
1. ----Helo! ___________?----Hello, this is Michael from Tianjin Vanguard Trading Inc.A. Who are you?B. What are you?C. Who is speaking?2. ----Does modern logistics mean transportation and delivery?----___________ Modern logistics is more about effective and efficient flow of materials and information.A. Yes, you’re rightB. No, it’s not the whole storyC. No, you’re wrong3. ---- ___________?----Yes, I will try my best.A. Do you know about business taxB. Can you give me a brief introduction about business taxC. What do you think about business tax4. ----_________ ?----It includes merchandise, packaging and shippng, duty if required, any taxes and insurance.A. Could I get an estimate before placing an orderB. What does the estimate includeC. How many would you like to order5. ----What about the commission?----__________________.A. Of course, I’d give you our lowest quotationB. I’m afraid you have to tell me how large your order is going to beC. It’s a general practice everywhere else二、词汇用法（共计30分，每小题2分）6-20题：阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项。
Chapter 1An Overview of Written Business Communication商务书面交流概述Training and Simulation练习与模拟(I)根据上述课文的内容回答下面的问题：1.当前的英文商务书面往来主要有哪三种形式，各自有那些特点？参考答案：书信、传真、电子邮件。
书信从格式和内容上最为全面正式，但传递时间较传真和电子邮件长很多；传真较书信快捷，较电子邮件正式，便于传送已有书面材料（如：报告等）；电子邮件收发方便，传递时间最短，成本低，内容、格式及措辞也较为灵活多样。
2.商业通信中的信函、传真和电子邮件分别由哪几部分组成？参考答案：正式信函一般由：信头、日期、封内地址、事由、参考、称呼、正文、结束礼词、签名、职务及联系方式十部分组成。
传真一般由：信头、收件人/寄件人/日期和/标题、称呼、正文、结束礼语、签名、职务及联系方式七部分组成。
电子邮件一般由：收件人/主题、称呼、正文、结束礼语、发件人名、职务/联系信息六部分组成。
3.商业通信中常见的三种书写格式是什么？参考答案：Full Block Style（完全齐头格式）、Semi-block Style with Indented Paragraphs（半齐头式）、Indented Style（缩行格式）4.商业通信的拟写所遵循的七“C”原则是什么？参考答案：Clearness, Conciseness, Correctness, Concreteness, Courtesy, Consideration, Completeness5.商业通信的结构主要有哪几部分？参考答案：商业书面交流一般采用“四部曲”的书写结（Structure），包括：(1) Introduction、(2) Action、(3) Response和 (4) Close(II)根据所给信息按要求完成模拟练习：1. 根据所给寄信人和收信人名址按英文信封格式填写相关内容。
新标准商务英语综合教程4作文答案全文共10篇示例，供读者参考篇1Hey guys, today I'm gonna give you the answer to the "New Standard Business English Comprehensive Course 4" essay question. It's a long one, so grab a snack and let's get started!The essay question asks us to talk about our dream job and how we plan to achieve it. Well, my dream job is to become a famous chef and own my own restaurant someday. I love cooking and creating delicious dishes that make people happy. To achieve this dream, I will work hard in school and learn as much as I can about cooking and hospitality.First, I will study hard and get good grades in all my classes. I will also take cooking classes and practice making different recipes at home. I will volunteer at local restaurants to gain experience and learn from professional chefs. I will also save money and plan to go to culinary school after I graduate.In culinary school, I will learn all about cooking techniques, food safety, and how to run a successful restaurant. I will work in different kitchens to gain experience and build my skills. I willalso network with other chefs and restaurant owners to learn from their experiences and get tips on how to succeed in the industry.Finally, I will open my own restaurant and create a menu full of delicious dishes that reflect my passion for cooking. I will work hard to make my restaurant a success and create a welcoming atmosphere for all my customers. I will continue to learn and grow as a chef and always strive to improve my skills.In conclusion, achieving my dream job as a chef will take a lot of hard work and dedication. But I know that with passion and perseverance, I can make my dream a reality. I can't wait to start this exciting journey and share my love of cooking with the world!Alright, that's it for my essay answer. I hope you guys found it helpful and inspiring. Remember, no dream is too big if you're willing to work for it. Good luck on your own journey to your dream job!篇2One day, we had a business English test in class, and our teacher asked us to write an essay as part of the test. Here is my answer:The essay question was about the important skills for a successful business person. In my opinion, there are three important skills that can help someone become successful in business.Firstly, communication skills are crucial in business. Being able to communicate effectively with clients, colleagues, and partners is essential for building strong relationships and closing deals. Good communication involves listening attentively, speaking clearly, and conveying your ideas in a persuasive way.Secondly, problem-solving skills are also important in business. Every day, business people encounter challenges and obstacles that need to be overcome. Having the ability to think critically, analyze situations, and come up with creative solutions is key to success in the business world.Lastly, time management skills are essential for being successful in business. Time is money, as they say, and being able to prioritize tasks, set goals, and meet deadlines is crucial for staying on track and achieving success.Overall, I believe that communication skills, problem-solving skills, and time management skills are the most important skills for a successful business person. By honing these skills, anyone can excel in the business world and achieve their goals.篇3Hey guys! Today I'm going to share with you the answer to the writing in New Standard Business English Comprehensive Course 4. It's a bit long, so get ready!First of all, the question requires us to write a report on a business trip to a foreign country. In the report, we need to include the purpose of the trip, the itinerary, the activities undertaken, and the overall experience.So, let's start with the purpose of the trip. The purpose of my business trip to Japan was to attend a conference on global marketing strategies. It was held in Tokyo and lasted for three days. The conference was a great opportunity to learn about the latest trends in international marketing and network with professionals from around the world.Next, let's talk about the itinerary. On the first day, we arrived in Tokyo and checked into our hotel. We then had a welcome dinner with the other conference attendees. The next two days were filled with informative sessions and workshops. We also had some free time to explore the city and try out the local cuisine.As for the activities undertaken, apart from attending the conference sessions, we also had the chance to visit some local businesses and learn about their operations. We even had a cultural exchange session where we tried on traditional Japanese clothing and learned how to make sushi.Overall, my experience on the business trip to Japan was amazing. I learned a lot, made new connections, and had a great time exploring a new country. I can't wait for my next business trip!Alright, that's it for my report on the business trip to Japan. I hope you found it helpful and informative. Happy writing, everyone!篇4Title: My Answers for New Standard Business English Comprehensive Course 4Hey everyone, I'm here to share with you my answers for the New Standard Business English Comprehensive Course 4. Let's dive right in!1. True or False Questions:a. Trueb. Falsec. Trued. Falsee. True2. Multiple Choice Questions:a. Bb. Ac. Cd. De. B3. Fill in the Blanks:a. presentationb. negotiationc. deadlined. profite. expenses4. Short Answer Questions:a. The purpose of a business letter is to communicate important information in a professional manner.b. The difference between marketing and advertising is that marketing involves creating a strategy to promote products or services, while advertising is the specific tactic of promoting those products or services through various channels.c. The four elements of the marketing mix are product, price, place, and promotion.5. Essay Question:My strategy for successfully learning English in a business context is to practice speaking and reading English regularly. I will set aside time each day to read English articles, watch English videos, and practice speaking with native speakers. Additionally, I will take advantage of online resources and attend English language classes to improve my skills further.That's all for my answers! I hope you found them helpful. Let's continue working hard and improving our English skills together. Cheers!篇5Title: My Answer to New Standard Business English Comprehensive Course 4Hey guys! Today I'm gonna share with you my answers to the New Standard Business English Comprehensive Course 4. It was challenging but fun, and I hope my answers can help you too!Question 1: Discuss the importance of good communication skills in business.In my opinion, good communication skills are super important in business because they help us understand each other better. When we can communicate clearly and effectively, we can avoid misunderstandings and work together smoothly. It's like being a good team player – you need to be able to listen, speak, and even write well to get your point across and make things happen!Question 2: Describe a time when you had to negotiate with someone in a business setting.I once had to negotiate with a supplier about the price of some products for my school project. We both wanted a good deal, so I had to be polite but firm in my requests. I listened to their concerns and offered solutions that would benefit both ofus. In the end, we reached a win-win agreement that made everyone happy!Question 3: Explain the importance of time management in business.Time management is crucial in business because there are so many things to do and deadlines to meet. If we can't manage our time well, we might miss opportunities or let our work pile up. By setting priorities, making schedules, and staying organized, we can make the most of each day and achieve our goals efficiently.Question 4: Discuss the role of ethics in business.Ethics are like our moral compass in business – they guide us in making honest and fair decisions. It's important to be ethical in our dealings with others, whether it's our colleagues, customers, or competitors. By behaving with integrity and respecting everyone's rights, we can build trust and reputation that will benefit us in the long run.I hope my answers have been helpful for you all! Remember to study hard and practice your English skills. Good luck with your exams, everyone!篇6Title: My Answer to New Concept Business English Comprehensive Course 4 WritingHey everyone! Today I want to share with you my answer to the writing task in the New Concept Business English Comprehensive Course 4. The question asks us to write about a successful business person we admire. Well, I chose to write about Jack Ma, the founder of Alibaba.First of all, Jack Ma is super cool because he started Alibaba from scratch in his apartment with just a small team. He had a big dream and he worked really hard to make it come true. He faced a lot of challenges along the way, but he never gave up. He always believed in himself and his vision.Another reason I admire Jack Ma is because he is a great leader. He is not afraid to take risks and try new things. He always encourages his employees to think outside the box and innovate. He also cares about social responsibility and giving back to the community.In conclusion, Jack Ma is a role model for me because of his determination, leadership, and vision. I hope to be like him one day and make a positive impact in the business world. Thank you for listening to my answer. I hope you enjoyed it!That's it for now. See you next time!篇7Oh my goodness! I have to write a super long article for my New Standard Business English Comprehensive Course 4 homework. It's gonna be so much fun!In this lesson, we talked about different aspects of business communication, like writing emails, making phone calls, and having meetings. It's really important to know how to communicate well in business, so I'm gonna do my best to write a super awesome answer for this homework.First, let's talk about writing emails. It's super important to be clear and concise in your emails. You gotta make sure your message is easy to understand and that you're using professional language. Oh, and don't forget to always check your spelling and grammar!Next, let's talk about making phone calls. You gotta be polite and friendly on the phone, just like you would in person. And remember to speak clearly and slowly so the other person can understand you. Oh, and don't forget to write down any important information during the call!And lastly, let's talk about having meetings. It's super important to be prepared for meetings and to stay focused on the agenda. And don't be afraid to speak up and share your ideas during the meeting!In conclusion, business communication is super important and it's something that we all need to work on. I hope this answer is helpful for my homework and that I get a super good grade on it. Yay!篇8Title: My Answer to New Standard Business English Course 4Hey guys, today I want to share with you my answers to the New Standard Business English Course 4. It was a bit challenging, but I managed to get through it. Let me tell you how I did it!In Task 1, I had to answer some questions about business presentations. I talked about the importance of making eye contact with the audience and using visual aids to make my point clearer. I also mentioned that practicing my presentation beforehand is key to my success.For Task 2, I had to write a memo to my colleagues about a new project we are working on. I made sure to include all thenecessary information, such as the goals of the project, the timeline, and the responsibilities of each team member. I also highlighted the importance of communication and teamwork.In Task 3, I had to listen to a conversation between two colleagues discussing budget cuts. I took notes on the key points and summarized the main ideas in my answer. I also provided some suggestions on how they could handle the situation more effectively.Overall, I found the New Standard Business English Course 4 to be very helpful in improving my business English skills. I learned a lot about presentations, memos, and communication in the workplace. I can't wait to use these skills in the real world!That's it for my answer to the New Standard Business English Course 4. I hope you found it helpful and informative. Remember, practice makes perfect, so keep working on your English skills! See you next time!篇9Hello everyone! Today I'm gonna give you the answers to the 【New Standard Business English Comprehensive Course 4】. It's gonna be super long, so get ready to pay attention!Question 1: What is the definition of Business English?Answer: Business English is a type of English used in business and work environments. It focuses on vocabulary, phrases, and communication skills needed in the business world.Question 2: What are the benefits of learning Business English?Answer: Learning Business English can help you communicate more effectively with colleagues, clients, and partners. It can also improve your job prospects and career opportunities.Question 3: How can you improve your Business English skills?Answer: You can improve your Business English skills by practicing speaking, writing, and listening to business-related materials. You can also take courses or attend workshops to enhance your skills.Question 4: What are some common expressions used in Business English?Answer: Common expressions used in Business English include "Please find attached," "I look forward to hearing fromyou," "Let's touch base," and "Could you please send me the details?"Question 5: How important is Business English in today's global economy?Answer: Business English is extremely important in today's global economy as it allows individuals to communicate effectively with people from different countries and cultures. It helps businesses to expand their reach and establish strong partnerships.I hope these answers help you with your 【New Standard Business English Comprehensive Course 4】! Keep practicing and you'll become a master of Business English in no time. Good luck!篇10Hello everyone! Today I'm going to share with you the answers to the New Standard Business English Comprehensive Course 4.1. Multiple Choice Questions:1. A2. B3. C4. A5. D6. B7. C8. A9. B10. D2. Reading Comprehension:1. The passage is mainly about the importance of communication in business.2. The importance of effective communication in business cannot be overstated.3. Some common barriers to effective communication include language barriers, cultural differences, and lack of listening skills.4. To overcome communication barriers, employees can improve their language skills, learn about different cultures, and practice active listening.5. It is important for businesses to invest in communication training for employees to ensure clear and effective communication in the workplace.3. Writing:Dear Mr. Smith,I am writing to inform you about the progress of the new project we discussed last week. I am pleased to report that we have made significant progress and are on track to meet the deadline.We have completed the initial research phase and have developed a detailed project plan. The team is working diligently to execute the plan and deliver the project on time.I would like to discuss the next steps with you in our next meeting. Please let me know a convenient time for you.Thank you for your support and guidance.Best regards,[Your Name]I hope these answers help you in your studies!Let's study hard together and learn more English skills! Thank you!。
商务英语作业新编新 HEN system office room 【HEN16H-HENS2AHENS8Q8-HENH1688】商务英语（3）作业3(综合测试)本作业由四部分组成，第一部分：交际用语；第二部分：词汇语法；第三部分：阅读理解；第四部分：写作。
建议在90分钟内完成本作业。
写作部分要求写在给定的位置上。
每次作业满分为100分。
一、交际用语（每题2分，共10分）1-5题：阅读下面的小对话，选择恰当的答案。
1. ----Can you show me the schedule?----_________________.A. Don’t worry. I can help you with thatB. You won’t miss the planeC. Sure, a tight schedule as usual2. ----What can I do for you, Madam?----______ 500 yuan in cash to my son in Beijing University.’d better remitB. I’d like to remitC. I’d rather remit3. ----You are right. How do you analyze our weaknesses----________ we put less emphasis on the overall design.A. I’m afraidB. I tell youC. I see4. ----I think a bus stop advertisement is a very wise chance to promote our products.----__________.A. Our products are polular.B. You said it.C. I don’t like advertisement.5. ----Hello, this is Steven Smith. Nice to hear your voice again.----Hi, Mr. Smith. _________ the coverage of your freight forwarding business?A. Do you knowB. Please tell meC. I would like to know about二、词汇用法（共计30分，每小题2分）6-20题：阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项。
6. Good manners may be varied ________ crultural backgrounds.A. sinceB. becauseC. due to7. ______ a vacation is always a good way to get relaxation and refreshment.A. TakeB. TookC. Taking8. The following hints may help you stay energized, or at least _______ until you can make the time for rest.A. get you goingB. get you goC. get you went9. Junior Achievement has _______ different stages in its development.A. gone throughB. got throughC. got over10. Your T-shirt found a ready market in the eastern part of our country ________ 2014.A. onB. inC. at11. In order to make proper reservations, will you send your acceptance to the attention of Prof. Chen ____ a week before that day?A. no later thenB. no late thanC. no later than12. The bank ______ grand door faces south is Bank of China.A. thatB. whichC. whose13. So I have a number of other ______ up my sleeve, as well.A. tricksB. strictC. traceplan to use the media mix to reach out ________ .A. target marketB. free marketC. stock market15. We usually keep a large supply ________ stock.A. atB. onC. inthe rapid economic growth in China, the logistics industry is _________ greatly.A. expandingB. exploringC. exploding17. The manager asked me _______ I could finish my work before the weekend.A. WhatB. WhetherC. Which18. It means you can ________ online with us.A. transactB. transportC. translate19. Does that include the turnover ________ in advance?receiveB. receivedC. receiving20. All the prices on the list are subject _______ our final cofirmation.A. toB. atC. on三、阅读理解（共40分，每小题4分）21-25题：阅读下面的短文，根据文章内容进行判断，正确写“T”错误写“F”Passage 1Accounting errors will happen from time to time, but many common accounting mistakes can be avoided with proper planning and preparation. Here are the top seven accounting mistakes that should be paid more attention to.Not knowing your true cash balance: Due to things like automatic payments and bank charges, money that appears in your cash drawer and your checking account may already be spent.Mistaking profits for cash: When you have a lot of crdit sales, your company can post big profits without seeing any cash.Paying bills too soon:If you vendors gve you thirty days to pay them, take it. Unless you get a discount for paying early, paying your bills only when they’re due improves your company’s cash flow.Avoiding book-keeping tasks: Not recording and posting transactions regularly leaves you with a mountain of book-keeping to deal with in the end.Paying accidental dividends: Every time a corporation owner takes money out of his business, it counts as a dividend. That can be lead to a gigger personal income-tax bill.Not keeping personal finances separate fro business: Mixing up business and personal money can cause bookkeeping and legal problems.Setting prices tooo low: Know your costs before you set product or servic prices, or you run the risk of losig money on every sale. A simple break-even analysis can help you set prices at a profitable level.( ) 21. Accounting mistakes cannot be avoided.( ) 22. With a lot of credit sales, your company may have no cash at hand. ( ) 23. It is recommended not to pay bills too soon.( ) 24. Business money and personal money can be mixed up.( ) 25. Try your best to know your costs before you set product orservice prices.26-30题：阅读短文，从A、B、C三个选项中选出一个正确答案Passage 2Last week, Jack Ma called for a new “E-WTO” with the aim of helping small businesses get on the Internet, as the best hope in the fight against poverty. This appeal came after Alibaba’s largest ever “Singles Day” a week earlier, with almost $ of merchandise sold in 24 hours. Alibaba’s social media accounts even reported that Premier Li Keqiang called CEO Jack Ma to wish him a successful day. “Singles Day” is now the world’s largest shopping day, dwarfing even the United States’“Black Friday.”These are the latest manifestations of a worrying obsession with e-commerce and the Internet in Asia’s largest economies. In March, Beijing announced its new“Internet Plus”plan to expand Internet connectivity. Premier Li, when describing it, brought up the “mobile Internet”, “cloud computing”, “big data”, “intelligent manufacturing”, in a manner similar to business leaders in America. Nor is this digital obsession restricted to China. Indian Prime Minister Narendra Modi’s meeting with Mark Zuckerberg at Facebook’s headquarters received as much, if not more, media attention as his address on sustainable development to the United Nations days earlier.The claim that the Internet will fundamentally transform development is unproven and untested. What is clear is that the Internet makes consumption easier, faster and more expansive than ever before. Analysts have thus looked to e-commerce and China’s Internet giants to help “save” China’s economic model from slowing down.By extension, China and India must have “dreams” that are bigger than the Internet. They need to take the lead in finding a new model of development forthe 21st Century that intelligently make use of science and technology, butwithout being seduced by musings about e-commerce that mask deep structural flaws of current economic models. Resolving those pressing issues should be the real “innovation” that lies at the heart of any development program.26. Jack Ma hopes E-WTO can help ________.A. cooperation between companiesB.success of small business onlineC.people look for friends and lovers27.Digital obsession in the second paragraph refers to _______ .A.problems caused by InternetB.trades between China and AmericaC.passion on Internet business28. Which is NOT true according to the third paragraph__________ .A.It is not clear that how the Internet will deeply influence development.B.The Internet makes people harder to sell products and buy goods.C.E-commerce is likely to contribute to China’s economic development29. China and India need to __________.A.find a new model by using science and technologyB. find a solution to take place of online businessC. find a cure to deal with diseases in the 21st Century30. What is the author’s attitude to China’s development of online business__________A. NegativeB. PositiveC. Neutral四、写作（共20分）31题：根据写作要求，写出一篇作文。
