新编商务英语阅读教程Unit 10 packaging
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BEC高级阅读资料整理:包装Packing下面给大家整理一些关于包装的阅读材料句型,希望对你们有帮助。
BEC高级阅读资料:包装Packing1The ne某t thing I’d like to bring up for discussion is packing.下面我想提出包装问题讨论一下。
We’d like to hear what you say concerning the matter of packing.我很想听听你们就包装问题发表意见。
You’d like to know something about the packing of the drugs. is that right?您想了解药品的包装情况,对吗?Please make an offer indicating the packing.请报价并说明包装情况。
Your opinions on packing will be passed on to our manufacturers.你们对包装的意见将转达给厂商。
It is necessary to improve the packaging.改进包装方法十分必要。
We’ve informed the manufacturer to have them packed as per your instruction.我们已经通知厂商按你们的要求包装。
Packing has a close bearing on sales.包装直接关系到产品的销售。
Packing also effects the reputation of our products.包装也影响产品的声誉。
A packing that catches the eye will help us push the sales.醒目的包装有助于我们推销产品。
BEC高级阅读资料:包装Packing2Buyers always pay great attention to packing.买方很注意包装的情况。
Chapter 10The Alchemists of FinanceExercises1. Questions on the text1)Wha t’s the main difference between commercial banks and investmentbanks?In today's business environment, the main business of commercial banks is to collect deposits and make loans, while that of investment banks is to underwrite stocks and bonds and advise companies on mergers and acquisitions.2)Why do investment banks try to keep quiet about their big profits?Investment banks try to keep quiet about their big profits for two major reasons: first, they are under more scrutiny by regulators and investors; second, private equity and hedge funds have overtaken them in raising money and making excessive bets.3)What changes have taken place in the financial markets since the 1980s?The main changes since 1980s have been the rapid growth of financial instruments with unprecedented breadth, depth and richness, brought out by technology and innovation. Examples of those financial instruments are public and private debt securities and derivatives.4)Why do bankers and regulators worry about a possible collapse of aninvestment bank?They worry about a possible collapse of an investment bank because such an event will have serious implications for the whole financial system, and it is vital to know how such institutions evolve, how they handle risks and how well those risks are spread around the financial system.5)Which three factors can explain the huge profit for investment banks?Those factors are: first, the alchemist's trick of turning debt (mostly leaden) into derivatives (mostly liquid); second, the emergence of a new class of leveraged client (hedge funds and private equity); third, seeking out new capital markets and clients around the world. Meanwhile, in all these pursuits the banks are now using their own money, to differing degrees.6)What does the expression “the wild east〞refer to?That expression refers to the new markets emerging in Europe and Asia. The introduction of the euro in 1999 and the rapid growth of economies in those regions have attracted investment banks.7)What makes London an impressive rival to New York as a global financialcenter?London has become an impressive rival to New York as a global financial center because: first, London trades a wide range of assets and is regulated on the spot;second, London is a hub for Europe and continent European countries can raise capital there; third, London is also regarded as a springboard for emergingmarkets such as China and Russia.8)How do investment banks manage the risks?Investment banks try to find the most talented people to handle the intricate assets;they measure the correlations between different financial instruments in an attempt to spread risk; they invest hundreds of millions of dollars a year in technologies to measure and stress-test risks; they also try to boost their risk-weighted capital.9)According to the text, what’s the relationship between revenue and risk infinance?The relationship between revenue and risk is fundamental in finance. Risk-taking is awarded by possible high revenue. Low risk often means less revenue.However, in order to gain more revenue, you need to take more risks. You should carefully calculate the risk and balance it against revenue beforehand, or you will pay a high price for foolish investment bet.10)Which one is more important to the growth of the finance industry,innovation or regulation?Based on the text, both innovation and regulation are vital to the healthy growth of the finance industry. Without innovation, investors have fewer places to gain returns on their money and those seeking money would have much more difficulties in obtaining it. Thus innovation boosts the rapid growth of finance industry and brings benefits to more people both in developed countries and developing countries. However, innovation without proper regulation, such as the securities that no one knows how to exactly measure their risk, could lead the growth of the finance industry to a disastrous end.2. Fill in each blank of the following sentences with one of the phrases in the list given below:1)The government has taken many measures to bring down the prices of oil.2)Employees are asked to keep quiet about their year-end bonus.3)Regulators demand the monopoly company to split into smaller entities.4)It’s reported that China Telecom plans to spin off its network services unit in HK.5)The traffic had seized up for miles because of the accident.6)According to those representatives, new forces are at work in the refiningindustry.7)We shall never know how she managed to acquire her promotion; there is no wayto account for it.8) A nationwide law aimed at stamping out passive smoking in public spaces inSwitzerland came into force on Saturday.9)Innovations will bring about dramatic changes in this industrial sector.10)I would say that, on balance, it hasn't been a bad year.3. Match the terms in column A with the explanations in column B:A B1) liquidity crisis a) a bank that provides checking accounts,savings accounts, and money market accountsand that accepts time deposits. 62) leveraged buy-out b) a company issues common stock or shares tothe public for the first time. 53) credit crunch c) the situation in which a business experiences alack of cash required to grow the business, payfor day-to-day operations, or meet its debtobligations when they are due, causing it todefault. 14) over-the-counter securities d) the acquisition of another company usinga significant amount of borrowed money(bonds or loans) to meet the cost of acquisition.25) initial public offering e) a financial institution that assists individuals,corporations and governments in raisingcapital by underwriting and/or acting as theclient's agent in the issuance of securities. 8 6) commercial bank f) an aggressively managed portfolio ofinvestments that uses advanced investmentstrategies such as leveraged, long, short andderivative positions in both domestic andinternational markets with the goal ofgenerating high returns. 97) stress test g) a sharp increase in the interest rates and astrong decrease in allocated credits. 38) investment bank h) a process that measures whether oneinstitution has adequate capital and/or assetsto respond effectively to various, adversescenarios usually presented by a computerprogram. 79) hedge fund i) securities traded in some context other than ona formal exchange such as the NYSE, etc. 410) risk management j) the identification, assessment, andprioritization of risks followed by coordinatedand economical application of resources tominimize, monitor, and control the probabilityand/or impact of unfortunate events or tomaximize the realization of opportunities. 104.Translate the following into Chinese:在去年信贷危机爆发的时候,联邦的监管者们向国内的各主要金融机构注入了数以百亿计美元,而他们这么做的原因在于这些银行是如此之大以至于官员们担忧它们的破产将会拖垮整个金融体系。
《新编剑桥商务英语》(中级)(第三版)Module 1010.1 Business Topic Management商务话题篇管理运作本小节学习重点●熟悉相关词汇●学会讨论管理运作这一话题●练习在阅读过程中培养上下文意识和对语篇衔接手段的辨别能力●练习根据提示要点展开口语讨论●掌握条件句的用法●掌握报告的写法法dimension n.方面,部分vision n.远见,梦想,设想focus group 专题调研会,小组座谈会dance floor 舞池social norms 社会准则renewal n.更新,重新开始reinvention n.彻底改造,干一件和以前完全不同的工作merchandise vt.&_n.吹捧,宣扬,使被接受;宣传品lesser-known 不为人所知的megaband n.超级乐队gig n.(口)(爵士乐队、摇滚乐队等的)特约演奏star rating 评分等级,星级评分funk n.乡土爵士乐,以旋律性与节奏感著称product placement产品置入(式广告)prop n.产品特色,等于propositioncommercial n.(电视、电台、电影上播放的)商业广告aftershave n.(剃须后使用的)润肤水相关背景知识:麦当娜Madonna(麦当娜)全名为Madonna Louise Ciccone Ritchie,也作Madonna Louise Veronica Ciccone,英文名为Madonna。
20世纪80年代至今美国最著名的歌星和影星之一。
1958年8月16日出生于美国密歇根州底特律,父母为意籍美国人。
曾在密歇根大学学习舞蹈,17岁离校来到纽约,当过模特和舞女,经过艰苦奋斗,五次获美国唱片业最著名的奖项格莱美音乐奖(Grammy)。
时尚的麦当娜是全球仿效的“百变女王”,几十年在西方世界屹立不倒,从一个流行乐手成长为一个艺术家,不管大家承认与否,她已经成为一个象征符号。
《《新编商务英语阅读教程》(第二版)练习参考答案》来自南京廖华在线阅读本文:《新编商务英语阅读教程》(第二版)练习参考答案《新编商务英语阅读教程》(第二版)练习参考答案Unit OneI.1. 资产C2. 边际变动E3. 市场势力I4. 劳动生产力(率)J5. 经济学A6. 市场失灵G7. 市场经济F8. 机会成本D9. 通货膨胀K10. 外部性H11. 效率B12. 菲利普斯曲线LII.Passage One经济学的研究主要分为两部分:宏观经济学与微观经济学。
宏观经济学着眼于经济全局——一幅宏观的画面。
在宏观经济学中,我们研究国家的政策目标,例如充分就业、抑制通货膨胀、经济增长等,而不考虑个人或者单个团体的利益和行为。
对宏观经济学的关注是为了从总体上认识并改善经济的运行。
微观经济学则关注宏观画面中的细节。
在微观经济学中,我们着眼于实际构成宏观经济的个人、厂商和政府机构。
我们感兴趣的是这些独立经济单位的行为。
他们的目标何在?以有限资源实现目标的途径是什么?如何对各种激励和机会做出反应?宏观经济学主要关注,例如,总消费性支出对总产出、就业及物价的影响。
很少关注消费性支出及其决定因素的实际内涵。
相反,微观经济学关注的是个体消费者具体的支出决策及其影响因素(爱好、物价水平、收入状况)。
宏、微观经济学的区别还反映在关于企业投资的讨论中。
宏观经济学中,我们需要了解决定企业总投资率的因素以及这些投资对一国的总产出、就业及物价水平产生影响的路径。
而微观经济学中,我们关注的是各家企业关于生产率、生产要素的抉择以及具体物品的定价决策。
了解宏、微观经济学的区别并非难事。
在现实社会,宏观经济的表现有赖于微观行为,而微观行为又受宏观经济表现的影响。
因此,人们只有了解了所有经济活动的参与者的行为方式及其成因,才能充分了解整个经济的运作方式。
但是,就如你会开车而不懂发动机的构造原理那样,你能观察到经济运行方式但并不能完全解开其中奥秘。
商务英语中介绍包装材料的常用表达如下:1. Packaging material(包装材料):This refers to the materials used for protecting, containing, and presenting products.2. Cardboard(纸板):A thick, stiff paper material often used for boxes and packaging.3. Plastic(塑料):A synthetic material that is lightweight, durable, and commonly used for packaging various products.4. Bubble wrap(气泡膜):A pliable plastic material with air-filled bubbles used for cushioning fragile items during transportation.5. Styrofoam(聚苯乙烯泡沫):A lightweight foam material often used for providing insulation and cushioning in packaging.6. Corrugated board(瓦楞纸板):A type of cardboard with a fluted layer between two flat layers, providing strength and protection to packaged goods.7. Shrink wrap(热缩膜):A transparent plastic film that shrinks tightly around products when heated, providing a secure and tamper-evident seal.8. Paperboard(纸板):A thick, strong paper material often used for packaging boxes, cartons, and other containers.9. Wood(木材):A natural material frequently used for packaging heavier or bulkier products, providing sturdiness and protection.10. Metal tins(金属罐):Containers made of metal, such as aluminum or tinplate, often used for packaging food, cosmetics, and other products.请注意,在商务交流中,除了介绍包装材料本身,还可以补充相关的优势、用途和特点,以满足对方的需求。