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留学生跨境电商试题总分值100分跨境电商的英文名称是（）。
I单项选择题1*A.cross-border tradecross-border commerceB.cross-border communicationcross-border electronic commerce 用答至）1.国外电商打折力度最大的时间为（）。
|单项选择题］*One's DayA.Mother's DayBlack Fridayi 正确答案）B.New Year's Day3“社交媒体网络营销”的英文缩写是（）。
【单项选择题］*A.SEMSNS（正硝答案）B.EMSMSN4.顾客迟迟没有收到快递，下面选项中表述的是由于商家原因造成的是（）。
［单项选择题］*A、delayed delivery ［确丝案）B、bad weatherC、lost packageD、holidays5.阿里巴巴速卖通网站地址是（）。
［单项选择题］*A、B、硝笺奚）C、D、跨境物流方式中，以下哪种物流方式的收费是最贵的？（）。
［单项选择题］* A、中国邮政小包（挂号）B、EMSC、新加坡专线D、DHL E确答案）6.企业对消费者的电子商务模式的英文缩写是（）。
［单项选择题］*B2BA.B2C（正确答案）C2CB.020Amazon的创始人是（）o［单项选择题］*A、马克•扎克伯格B、杰夫•贝佐斯正破答案）C、比尔•盖茨D、埃隆•马斯克7.以下关于女式手表的标题写法最为恰当的是（）o ［单项选择题］*BEST SELLER WOMEN'S FASHION ROSE GOLD WATCH QUARTZ BUSINESS MUJER WRISTWATCHESA.Women's Rose Gold Watch New Casual Quartz Fashion Mujer Wristwatches j 案)Free Shipping Rose Gold Watch for Women Casual Quartz Fashion Mujer WristwatchesB.New Arrival Women Rose Gold Watch Casual Quartz Lady's WatchWhich of the following sentences convey the meaning of'货物仍在运输途中"?0 ［单项选择题］*We have send out your productsA.The order was send to youThe package has arrived at your endB.Your parcel is on the way 检妄)选择一个恰当的选项将英文句子补充完整。
英语跨境电商英语30题1. In cross-border e-commerce, “Fulfillment Center” means _____.A. 销售中心B. 物流中心C. 客服中心D. 采购中心答案：B。
“Fulfillment Center”常见释义为“物流中心”，A 选项“销售中心”常用“Sales Center”；C 选项“客服中心”常用“Customer Service Center”；D 选项“采购中心”常用“Procurement Center”。
2. Which of the following is the correct term for “海关申报” in cross-border e-commerce?A. Custom DeclarationB. Custom ReportC. Custom ApplicationD. Custom Registration答案：A。
“海关申报”常见表达为“Custom Declaration”，B 选项“Custom Report”通常指“海关报告”；C 选项“Custom Application”一般指“海关申请”；D 选项“Custom Registration”常表示“海关登记”。
3. In cross-border e-commerce, “Product Listing” refers to _____.A. 产品清单B. 产品描述C. 产品上架D. 产品评价答案：C。
“Product Listing”常见释义为“产品上架”，A 选项“产品清单”常用“Product List”；B 选项“产品描述”常用“Product Description”；D 选项“产品评价”常用“Product Review”。
4. What does “Drop Shipping” mean in cross-border e-commerce?A. 直接发货B. 代发货C. 批量发货D. 延迟发货答案：B。
跨境电商英语试题及答案一、选择题（每题2分，共20分）1. Which of the following is not a common platform for cross-border e-commerce?A. AmazonB. eBayC. AlibabaD. Facebook答案：D2. What does "MOQ" stand for in cross-border e-commerce terminology?A. Minimum Order QuantityB. Maximum Order QuantityC. Market Operating QuantityD. Merchant Online Quantity答案：A3. The term "dropshipping" refers to a business model where the seller:A. Buys products in bulk and ships them directly to customers.B. Holds inventory and manages shipping from their own warehouse.C. Orders products from a supplier and has them shipped directly to the customer.D. Manufactures products on demand and delivers them personally.答案：C4. Which of the following is not a factor to consider when selecting a cross-border e-commerce market?A. Market demandB. Tariffs and taxesC. Cultural differencesD. The seller's personal preference答案：D5. In cross-border e-commerce, "logistics" refers to:A. The process of managing international shipping and delivery of goods.B. The financial transactions between the seller and the supplier.C. The marketing strategies used to promote products online.D. The legal agreements between the buyer and the seller.答案：A6. What is the primary purpose of a "shopping cart" in an online store?A. To hold and display products that a customer intends to purchase.B. To calculate the total cost of the customer's order.C. To store products for future purchase.D. To provide customer support.答案：A7. Which of the following is a common payment method for cross-border e-commerce transactions?A. Cash on delivery (COD)B. Personal checkC. Bank transferD. All of the above答案：D8. What does "SEO" stand for in the context of online business?A. Sales and Operations EfficiencyB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic E-commerce Operations答案：B9. The "export declaration" is a document required for:A. Importing goods into a country.B. Exporting goods from a country.C. Calculating taxes on international transactions.D. Registering a business internationally.答案：B10. Which of the following is not a benefit of cross-bordere-commerce?A. Access to a larger customer base.B. Ability to sell 24/7 without geographical limitations.C. Reduced competition due to global reach.D. Potential for higher profit margins.答案：C二、填空题（每题2分，共20分）11. When conducting business internationally, it's important to be aware of cultural _______ that may affect how your products are perceived and marketed.答案：differences12. The term "________" refers to the practice of selling products in one country but shipping them from another.答案：importing13. A "________" is a document that provides proof of the origin of goods being exported.答案：certificate of origin14. In e-commerce, the "________" is the final stage of the buying process where the customer completes the purchase.答案：checkout15. "________" is the process of identifying and resolvingany issues that may prevent a customer from completing a purchase.答案：checkout abandonment16. The "Harmonized System Code" (HS Code) is used for________ purposes, classifying goods for trade.答案：tariff and tax17. When shipping goods internationally, it's crucial to understand the "________" which are the costs associated with shipping and handling.答案：fulfillment costs18. "________" is the process of ensuring that your products meet the legal requirements of the country you are exporting to.答案：compliance19. A "________" is a person or company that acts as an intermediary between the manufacturer and the final customer.答案：distributor20. "________" is a type of fraud where the buyer uses a stolen or fake credit card to make a purchase.答案：credit card fraud三、简答题（每题10分，共40分）21. Explain the concept of "free trade zones" in the context of cross-border e-commerce.答案：Free trade zones are designated areas within a country's borders where goods can be manufactured, assembled, and stored without being subject to the country's typical customs duties and taxes. These zones are designed to encourage international trade by providing a tax。
跨境电商英语试题及答案一、选择题（每题2分，共20分）1. What does "B2B" stand for in e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government2. Which of the following is not a common payment method in cross-border e-commerce?A. Credit cardB. PayPalC. Bank transferD. Cash on delivery3. What is the abbreviation for "Free On Board"?A. FOBB. MOQC. ROID. SKU4. In cross-border e-commerce, what does "DHL" refer to?A. Digital Home LivingB. Direct Home LogisticsC. Door to Home LogisticsD. None of the above5. Which of the following is a key factor for success incross-border e-commerce?A. Product qualityB. Customer serviceC. Competitive pricingD. All of the above6. What is the role of a "dropshipper" in e-commerce?A. A manufacturer of productsB. A retailer that stocks productsC. A retailer that doesn't stock products but fulfills orders directly from the manufacturerD. A distributor of products7. What does "SEO" stand for in digital marketing?A. Search Engine OptimizationB. Social Engine OptimizationC. Systemic Electronic OrderingD. Secure Electronic Ordering8. Which of the following is not a social media platform?A. FacebookB. TwitterC. WeChatD. Yahoo9. What is the purpose of using "A/B testing" in e-commerce?A. To test different product designsB. To compare two versions of a webpage to see which performs betterC. To test the efficiency of different payment methodsD. To compare different customer service strategies10. What is the meaning of "CTR" in online advertising?A. Click-Through RateB. Cost To ReachC. Conversion Through RateD. Customer Transaction Ratio二、填空题（每空2分，共20分）11. The term "e-commerce" refers to buying and selling goods or services over the _______.12. In cross-border e-commerce, the process of returning goods is known as _______.13. The term "EDI" stands for _______ Data Interchange.14. A(n) _______ is a person who purchases goods or services from a seller.15. The acronym "API" refers to Application Programming_______.16. When a product is shipped internationally, it is subject to _______ duties and taxes.17. The _______ is a document that accompanies a shipment and lists the contents and their value.18. A(n) _______ is a method of payment where the buyer's bank guarantees payment to the seller.19. "EAN" stands for European _______ Number.20. The process of adapting a product or service to aspecific market is known as _______.三、简答题（每题10分，共20分）21. What are the main challenges faced by businesses incross-border e-commerce?22. Explain the importance of cultural adaptation in cross-border e-commerce marketing strategies.四、论述题（每题15分，共30分）23. Discuss the role of logistics in the success of cross-border e-commerce.24. Analyze the impact of technological advancements on the cross-border e-commerce industry.五、案例分析题（10分）25. A small business owner is considering expanding into cross-border e-commerce. What advice would you give them regarding market research, legal compliance, and supply chain management?答案：一、选择题1. A2. D3. A4. D5. D6. C7. A8. D9. B 10. A二、填空题11. internet 12. reverse logistics 13. Electronic 14. consumer 15. Interface 16. customs 17. invoice 18. letter of credit 19. Article 20. localization三、简答题21. 主要挑战包括语言和文化差异、复杂的法律法规、支付和物流问题、货币汇率波动以及知识产权保护等。
.浙江农业商贸职业学院2016/2017学年第二学期2016级《跨境电商英语》期末试卷出卷人：王群考试时间：90分钟考试形式：开卷共8页__________系_____级专业班姓名学号____________第I卷第I卷(1-4页)包括写作与阅读两部分，答题时间为45分钟。
卷I和答题纸在开考时分发。
Part I Writing (10’*2=20’)Directions: For this part, you are allowed 20 minutes to write two short passages. You should include in your passages all the given information. You should write atleast 60words but not more than100 words for each passage. Write yourpassages on Answer Sheet.Section AWrite an-email to Li Hua, a friend of yours, answering his questions about how to write the description of a product. The necessary information below should be included.1. 一个优秀的产品描述有助于买家了解产品并形成下单意向。
2. 由于买家都为境外客户，需要使用英文填写一切产品信息。
3. 必须将买家比较关注的产品的特色、功能、服务、包装及运输信息等展示出来。
4. 还应当包括产品的包装及配件信息、付款方式、物流方式、售后服务及承诺。
Section BWrite an email to one of your customer, reminding her of a quick payment. The necessary information below should be included.1. 你所挑选的商品是本店最畅销的。
外贸英语试题a及答案外贸英语试题A及答案一、选择题（每题2分，共20分）1. What is the most common mode of payment in international trade?A. Cash on deliveryB. Letter of CreditC. ConsignmentD. Barter2. Which of the following is not a term of international trade?A. FOBB. CIFC. EXWD. COD3. What does "CIF" stand for?A. Cost, Insurance and FreightB. Cost, Insurance and Freight to the PortC. Cost, Insurance, and Freight to the Port of DestinationD. Cost, Insurance, Freight, and Commission4. In which situation would a seller be most likely to use a Letter of Credit?A. When the buyer is a well-known company with a good reputationB. When the buyer is a new customer with no established credit historyC. When the buyer prefers to pay in cashD. When the buyer is in the same country as the seller5. What is the meaning of "T/T" in international trade?A. Trade TermsB. TelecommunicationC. Transfer of TitleD. Telegraphic Transfer6. The term "L/C" refers to:A. Land CertificateB. Letter of CreditC. License CertificateD. Legal Contract7. Which of the following is a document required for export?A. Bill of LadingB. Purchase OrderC. InvoiceD. All of the above8. What does "B/L" stand for?A. Bill of LoadingB. Bill of LandingC. Bill of LadingD. Bill of Lading and Landing9. The term "D/P" in international trade refers to:A. Document against PaymentB. Direct PaymentC. Discounted PaymentD. Draft Payment10. Which of the following is not a risk associated with international trade?A. Currency fluctuationB. Political instabilityC. Quality of goodsD. Market demand答案：1. B2. D3. A4. B5. D6. B7. D8. C9. A 10. D二、填空题（每空1分，共10分）1. The term "EXW" means the buyer takes over the goods at the seller's premises, and the _______ is responsible for all the costs and risks from that point.2. When a seller agrees to "FOB" terms, it means the goods are considered delivered when they pass over the ship's rail at the port of _______.3. A "Proforma Invoice" is a document that serves as a preliminary invoice, providing details of the goods, agreed prices, and _______ terms.4. The "B/L" is a contract of carriage between the shipper and the carrier, which is evidence of the receipt of goodsfor transportation and specifies the terms of the _______. 5. The "L/C" is a document issued by a bank at the request of the buyer, which guarantees payment to the seller upon fulfillment of the _______ terms.6. When a buyer requests "D/P" terms, it means that thedocuments will be released to the buyer only upon receipt of the _______.7. The "CIF" term includes the cost of the goods, insurance, and all transportation costs to the _______ port of destination.8. The risk of loss or damage to the goods passes from the seller to the buyer when the goods have been delivered on board the vessel, which is referred to as "passing of_______."9. The "T/T" payment method is often used for smaller transactions where the buyer and seller have a good business relationship and trust each other, allowing for a quick and _______ payment method.10. In international trade, "COD" stands for "Cash on Delivery," which means the buyer pays for the goods in cash upon _______.答案：1. seller2. shipment3. payment4. carriage5. credit6. payment7. named8. risk9. convenient 10. delivery三、简答题（每题5分，共30分）1. What are the advantages and disadvantages of using a Letter of Credit in international trade transactions?2. Explain the difference between "FOB" and "CIF" terms in international trade.3. What is the purpose of a Bill of Lading, and why is it considered a crucial document in international trade?4. Describe the process of a typical international trade transaction from the perspective of the seller。
学校 班级 姓名 学号______________________◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆装◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆订◆◆◆◆◆◆◆◆◆◆◆◆◆线◆◆◆◆◆◆◆◆◆◆◆◆◆◆◆ 第 1 页 共 ７ 页《跨境电子商务基础》期末考试试卷A 一、单选题（每题2分，共30分） 1. ( )在整个跨境电子商务中的比重最大,约占整个电子商务出口的 90%。
A. B2B B. B2C C. C2C D. C2F 2. 速卖通平台买家看到的国际支付宝是（ ） A. Alipay B. WebMoney C. Escrow D. Boleto 3. 哪种快递方式不涉及按体积计算运费？ （ ） A. EMS B. UPS C. TNT D. DHL 4. 以下按跨境电商平台成立的时间先后顺序排列正确的是（ ） A. 淘宝全球购、蜜芽、苏宁海外购、京东全球购 B. 蜜芽、淘宝全球购、苏宁海外购、京东全球购 C. 淘宝全球购、蜜芽、京东全球购、苏宁海外购 D. 淘宝全球购、京东全球购、蜜芽、苏宁海外购 5. 关于店铺优惠劵哪些描述是不正确的 （ ） A. 分为领取型和定向发放型 B. 可与店铺满立减可以叠加 C. 不可与店铺满立减可以叠加 D. 活动开始后可告知老买家 6. 关于限时限量活动哪些描述是错误的 （ ） A. 结合买家需求，巧妙设置折扣及库存 B. 结合满立减和优惠券等其他活动，效果更好 C. 活动开始时间为美国时间 D. 活动开始时间为中国时间 7. 关于限时限量活动的设置，以下哪一项是不建议操作的？（ ） A ．活动开始后可告知老买家 B. 提价后打折 C. 设置时间不宜过长，一般一周为宜 D. 结合满立减和优惠券等其他活动，效果更好 8. 按照国家外汇管理政策，个人年度结汇额度为（ ）美元。
A. 2万 B. 3万 C. 5万 D. 6万 9. 如下关于俄罗斯市场相关内容描述错误的是？（ ） A.俄罗斯消费者对商品的选择要求较高，具有严格的挑剔性 B.俄罗斯消费者喜欢追逐名牌，即使价格较贵，人们也愿意购买 题序 一 二 三 四 五 总得分 得分C.对俄罗斯市场必须建立质量第一的关键D.与俄罗斯客户进行商务谈判通常速度会非常快10.速卖通入驻需缴纳技术服务费，交易成功之后收取交易额（）的手续费。
学院 2018 至 2019 学年第一学期《跨境电商英语函电》试卷（ A卷）适用专业：17跨境电商考试时间：100 分钟考试形式：闭卷Ⅰ.Translation of terms （每小题 1 分，共10 分）A. Translate the following terms into Chinese将下列术语译成汉语(5%)：1. MOQ2. FOB3. CIF4. D/P5. L/CB. Translate the following terms into English in full将下列术语译成英语（请用全称）(5%)：1. 实盘2. 承蒙…介绍3. 装船通知4．内包装5. 保险单Ⅱ.Make the best choice for each of the following sentences（每小题1 分，共20分）1. Payment is to be made sight draft.A. byB. onC. atD. after2. We trust you will do your best to have this matter right away.A. settledB. to settleC. settlingD. settle3. Thank you in advance making your rates available to us immediately.A. toB. fromC. forD. with4. Please inform us your insurance rates as soon as possible.A. toB. ofC. throughD. by5. This price is of your 5% commission.A. includedB. coveringC. inclusiveD. including6. We will that we would like to accept D/P terms for future orders.A. seeB. see toC. see to itD. see it to7. Your quotation of bicycles is high to be acceptable.A. soB. tooC. asD. such8. In this case, the buyer cancel the contract.A. couldB. may have toC. has the right toD. reserve the right to9. We are our Confirmation of Purchase in duplicate.A. enclosedB. enclosingC. to be enclosedD. to enclosing10. We look forward to from you a trial order.A. receivingB. to receiveC. receiveD. having received11. We _____ your terms satisfactory and now send you our order for 2 sets of Electric MotorsA. findB. believeC. thinkD. trust12. We thank you for your letter of May 27 and the _____ illustrated catalogue.A. sentB. enclosedC. givenD. presented13. This price is ____ of your 5% commission.A. includesB. coveringC. inclusiveD. including14._ _ refers to signing a document which has been signed by the counterpart.A. “Countersign”B. “Sign”C. “Write”D. “Rewrite15. _ refers to an offer without engagement, which should be subject to confirmation by theseller after being accepted by the buyer.A. Non-firm offerB. Firm offerC. QuotationD. Counter offer16. CIF is a price term, meaning the price includes the cost of goods, the insurance and ____for carrying the goods up to the destination.A. foreignerB. freightC. friendD. forwarding17. Your quotation of bicycles is_____ high to be acceptable.A. tooB. soC. suchD. as18. Your full cooperation in this respect will be highly____.A. appreciatingB. appreciatedC. thankingD. thanked19. We acknowledgment receipt of your letter dated 26th September _____ connection ______ the above subject.A. for, witB. for, toC. in, withD. in, to20. We regret ______ unable to agree to the buyer's request as stated in the L/C stipulations for insurance to be covered up to the inland city.A. beB. beingC. to beenD. beenⅢ. Complete the following sentences in English（每小题 3 分，共15 分）1.The price you counter-offered is (与市场不一致),so it is beyond what is acceptable to us.2.We are not in a position to entertain business (按你方价格) with you,since it is 20% higher than the average.3.We (予以确认),your telegraphic order of June 10,for 100 cwt. of the best sugar.4. We (兹航寄)three sample books.5.We hope to (与你们建立利益关系).IV.Fill in the blanks with a proper word and phrase:（每空1 分，共10 分）1. Shipping documents consist of ,and .2. A(n) is an agreement, enforceable by law, by which two parties mutually agree to carry out a trade reached after exchanges of correspondences.3. means that the seller fulfills his obligation to load goods into the named carrier at the given place and the time stipulated in the contract.4. Payment is sometimes made by collection through banks under the terms ofor .5. Payment by is the favored method of payment used in foreign trade.6. A(n) is a proposal made by the seller to the buyer for the selling of certain goods, while a(n)is a request made by the buyer to the seller for the purchase of certain goods.V.Translate the following sentences into Chinese or English（每小题5 分，共25 分）1、We spare no efforts in endeavoring to be of service to you.2、We have accepted your order of June 10 for 300 typewriters.3、According to the contract ,the delivery should be completed by the seller.4．我们通常用木箱装，每箱112磅，分成16小包，每包重7磅。
一、单选题（共40题，每题1分，共40分）1、通过以下哪种方法,可以在国际站找到买家的求购信息A、BUYERSB、SUPPLIERS参考答案：A2、在拍摄反光性产品时,是从哪个角度进行拍摄A、侧面B、正面参考答案：A3、以下哪项关于视觉营销的说法是错的A、可以利用色彩、图像和文字等造成冲击力,吸引潜在顾客的关注B、视觉营销是做好营销必不可少的营销手段之一C、视觉营销就是网络营销。
D、视觉营销可以增加网站和产品的吸引力参考答案：C4、关于发布新产品,以下描述正确的是A、只要关键词设置了,标题中没有也是没关系的B、产品的类目可以在推荐的3个类目中随便选一个C、产品图片要越大越好D、产品属性要填写完整,专业参考答案：D5、产品的曝光跟什么因素有直接关系A、产品的排名B、产品标题C、产品的详情页面D、产品图片参考答案：A6、橱窗产品跟普通产品相比,具有什么特权A、点击率更高B、反馈率更高C、排名优先D、一定会上首页7、产品详情中出现图片失效的原因有可能是A、产品是零效果产品B、图片太大C、该图片在图片银行被删除D、图片格式不对参考答案：C8、全球旺铺“多商家在线”版块（即悬浮旺旺）可以设置几个旺旺IDA、5个B、7个C、3个D、1个参考答案：A9、客户收到开发信的时候一般最关注什么A、价格B、交期C、质量参考答案：A10、给同一个客户发开发信每月什么频率最好A、2-4次B、1-2次C、4-6次参考答案：A11、下列关于销售现状发生变化中“双赢”描述正确的是A、所有答案都不对B、单纯的经济利益上的盈利C、单纯的心理上的双赢D、保证经济利益的同时满足心理上的愉悦参考答案：D12、当有1000元让步空间时,下列让步策略描述正确的是A、所有答案都不对B、可以使用500,200,100,50均匀的让步策略C、可以使用250,250,250,250 平均幅度的让步策略D、可以使用600,400,0,0大跨度的让步策略13、如果一家没有外贸经营权的企业通过一家外贸出口代理与美国客商签订合同,结算货币应该是：A、企业与代理用人民币结算,代理与外商用美金结算B、企业与代理用美金结算,代理与外商也用美金结算C、企业与代理用美金结算,代理与外商用人民币结算参考答案：A14、在CIF术语下,以下是买方义务的为：A、租船订舱B、购买保险C、出口国报关D、进口国清关参考答案：D15、客户希望我们找船,把货物运到澳大利亚的悉尼港,但是保险由他们来购买,这种情况下,我们应该给客户报什么价格A、CFR SydneyB、CIF ShanghaiC、CIF SydneyD、FOBShanghai参考答案：A16、在T/T付款方式下,单据是通过（）传递的A、买方向卖方银行B、卖方直接向买方C、卖方向买方银行D、卖方向买方货代参考答案：B17、信用证是一种（）信用A、企业B、银行C、商业D、民间参考答案：B18、信用证的第一付款责任人应该是A、开证行B、转让行C、议付行D、通知行参考答案：A19、在所有的结汇单据中,最重要的一个单据是A、装箱单B、提单C、保险单D、商业发票参考答案：B20、以下的流程顺序正确的是A、退单——核销——退税——报关B、退税——核销——退单——报关C、报关——退单——核销——退税D、核销——退税——报关——退单参考答案：C21、Asyouarewearandchildren’sclothes,wearewritingtoenquirewhetheryou arewillingto_______withus.A、in the line of, relateB、specialized in, enter into business relation参考答案：B22、外贸找客户的主要方式通常来讲有三种。
浙江农业商贸职业学院2016/2017学年第二学期2016级《跨境电商英语》期末试卷出卷人：王群考试时间：90分钟考试形式：开卷共8页__________系_____级专业班姓名学号____________第I卷(1-4页)包括写作与阅读两部分，答题时间为45分钟。
卷I和答题纸在开考时分发。
Part I Writing (10’*2=20’) Directions: For this part, you areallowed 20 minutes to writetwo short passages. Youshould include in yourpassages all the giveninformation. You shouldwrite at least 60 words butnot more than 100 words foreach passage. Write yourpassages on Answer Sheet. Section AWrite an-email to Li Hua, a friend of yours, answering his questions about how to write the description of a product. The necessary information below should be included.1. 一个优秀的产品描述有助于买家了解产品并形成下单意向。
2. 由于买家都为境外客户，需要使用英文填写一切产品信息。
3. 必须将买家比较关注的产品的特色、功能、服务、包装及运输信息等展示出来。
4. 还应当包括产品的包装及配件信息、付款方式、物流方式、售后服务及承诺。
Section BWrite an email to one of your customer, reminding her of a quick payment. The necessary information below should be included.1. 你所挑选的商品是本店最畅销的。
2. 该商品因其优良的品质和具竞争力的价格而深受欢迎。
3. 此商品现存货不多，很快就会售完。
4. 如果您现在购买，我们会给你10%的折扣。
5. 一旦确认支付，将在24小时内发出。
Part II Reading Comprehension (10’*3=30’)Directions: In this part, there is apassage. You are required tofinish Section A, Section Band Section C after readingthe passage throughcarefully. You can have 25minutes to do the work.Please give your answers onAnswer Sheet.CBE and omnichannel?are the main trends of the global market. Let’s take a look at the reasons why the values of CBE are widely recognized among APEC economies and why CBE is empowering SMEs to enter the global value chain. Asia-Pacific region has become the dominant region in the global economy, growing faster than any other, at a rate of 35.2% year on.?The values of CBE to global SMEs are recognized among APAC economiesbecause of two major reasons. First is the disruptive force in economies that are undergoing?massive political, social and economic changes?to support CBE. Even traditionally ‘closed’ economies are putting CBE at the highest priority on their digital 2020 agenda. Second, SMEs are fast-growing due to disruptive innovation. By applying new sets of rules, values and models which ultimately disrupt and/or overtake existing markets by displacing earlier technologies and alliances, these innovative SMEs create new markets.（1）?International research conducted by University of South California?revealed that 74% of businesses surveyed considered CBE as the key disruptive force on their economy over the next three years, 82% indicated that CBE would have great impact on SMEs over the next three years, and 48% said that CBE would have greater priority for their company strategy and development.?Domestic markets have become mature and saturated. CBE is the most logical way for future growth. Governments around the world have recognized ecommerce as an engine of future economic growth, especially in supporting SMEs to expand cross-border. Supportive policies boost the development of CBE.?International research conducted by Payvision?showed that 70% of companies surveyed indicated that selling products and services overseas has proven to be profitable. While 40% indicated that??were their primary focus, and 45% indicate that China will be their main focus in the future.?CBE is empowering SMEs to enter global value chain, to survive in a mature and saturated competitive domestic market, increase their speed of development and broaden their business opportunities.（2）?SMEs with high internet and technology usage grow 2.1 times faster than SMEs that do not leverage technology, regardless of the industry.?60-80% of ecommerce exporters survive their first year in business compared with a 30-50% survival rate for traditional businesses. Ecommerce firms on average export to 30-40 different economies compared with 3-4 economies for traditional exporters. That’s 10 times more opportunities for business growth.?Using CBE the business risks are reduced to a level with lower intensity of competition in overseas markets, and wider reach of global markets. CBE offers more flexibility and lower barriers, no geographical restrictions, thus it increases the profit margins for sellers and saves money for global buyers.?Under CBE industry,?B2B is the leading force in driving the industry forward.?Let’s take a look at the number of global B2B. According to Frost and Sullivan report (LINK), it is estimated that in 2020, the total global transactional volume in B2B business will be twice the size of B2C business, with 6.7 trillion USD revenue.?According to 2015 ecommerce marketplace data, in China, in terms of cross-border sales, B2C revenue dwarfed with $221m in B2B. Chinese ecommerce market reached USD 2.3 trillion in 2015 and almost 70% came from B2B (China Internet Watch).?In absolute terms, the EuropeanB2B ecommerce market is growing at a faster rate than the B2C sector. Yet, the B2B sector still has major growth opportunity. More than 50% of companies make purchases through ecommerce, but less than 22% of companies are actually selling through ecommerce.With the integrated online B2B platforms, a complete service chain is moved online, shortening the purchasing cycle and cutting the cost through less middlemen. Buying in bulk also means an enhanced logistics efficiency. And with larger order size, businesses are more inclined to enter this business with more profit margins.?Did you know that Prada makes about 20% of their collection in China? Miuccia Prada told the?, “Sooner or later, it will happen to everyone because Chinese manufacturing is so good.?Their skill set is better, their finishing is better, and they can handle that type of fashion.” This example illustrates the demand from overseas markets for Chinese high quality products. I believe with the increasing productivity and improved product quality, made-in-China products will be tested and recognized with good reputation in the global markets! Over 40% of apparel sold in the US is made in China. For B2B demand by the rest of the world for machinery parts that are made in China will be double that of the US by 2022. Quality reputation is being restored.?Around the world, Computers and other Machinery, Automotive, Pharmaceutical, Petroleum & Minerals, are leading the B2B rankings for many years, as the early adopters. But let’s be clear about these numbers; lately many new categories are on the rise. Look at apparel, only ranking around 5% is already bringing solid business to China. Good quality products will grow every industry/sector in CBE.Section AChoose 10 from the 12BOLD words or phrases in the passage to complete the following sentences with their appropriate forms.1.药物治疗对这个病人毫无效果。
