跨境电商实务英语完整版

Project 3教材册Task 1 Developing New CustomersPart One Warming UpⅠ. 1. email marketing 2. image marketing3. search engine marketing4. social media marketing5. soft content marketing6. video marketingⅡ. （略）Part Two Case StudyCase 1Ⅰ. 1. The title of the email.2. The email should cover the sender and receiver, the email title, the introduction of yourbusiness and your competitive advantages, your shop link and your sincerity inreceiving a reply.3. First, you should greet the potential buyer. Second, you should introduce your businesssimply. Third, you should show your competitive advantages over other companies.And then attach your shop link. Finally, you should express your sincerity in receivinga reply.Ⅱ. 5 4 2 1 3Case 2Ⅰ.1. No, it’s simple.2. The first thing we need to do is to download the SNS app.3. download app → register one’s account → add friends to list (narrow business scope) →set friend groups → share product information to sellⅡ. 1．你需要做的事情是下载Facebook应用软件，注册账号，（按你的产品与公司信息范围）添加（潜在购买者为）好友。

Women’s Camo Print Light French Terry Shorts 女性（）法国毛圈短裤正确答案是：迷彩Mechanical Twist Leather Watch Brown 棕色皮革( ）腕表正确答案是：机械Our gift to you：15％ off我们送您的礼物：85折优惠正确的答案是“对”。

EMS: ( ）Mail Service（邮政特快专递服务）正确答案是：Express Rockland Melbourne 20 Inch Expandable Luggage 罗克兰墨尔本20英寸可（)行李箱正确答案是：加大( ）sale 清仓大甩卖正确答案是：ClearanceAmazon： BEST Extendable Selfie Stick Monopod with Bluetooth Remote by Snap Stick — fits iPhone 6 plus! — 60 DAY MONEY BACK ( ) （可延伸单杆自拍杆并支持蓝牙远程—适合iPhone 6 plus — 60天退款保证）正确答案是：GUARANTEE AliExpress: Thailand Kiss skincare collagen whitening and moisturizing anti—wrinkle spot cream 30ml for free ( )(泰国KISS胶原蛋白美白保湿抗皱面霜30毫升包快递)正确答案是：shippingOn August 28, 2015, Mark Zuckberg, CEO of Facebook， announced with his personal Facebook account that the number of users on Monday （August 24) has reached 10 billion。

跨境电子商务英语unitcrossborderecommercepaymentxx年xx月xx日CATALOGUE目录•跨境电子商务简介•跨境电子商务支付概述•跨境电子商务支付流程•跨境电子商务支付的支付安全•跨境电子商务支付的案例分析•跨境电子商务支付的未来趋势01跨境电子商务简介Cross-border electronic commerce (Cross-border e-commerce): the electronic commerce activities that involve the purchase, sale, or transfer of goods or services between different countries or regions The transaction object may involve cross-border trade, but the transaction itself is still within the scope of domestic commerceThe continuous growth of global e-commerce transactions and the increasing popularity of cross-border e-commerce have jointly promoted the rapid development of cross-border e-commerce With the continuous maturity of technology and infrastructure, cross-border e-commerce has gradually become an important part of global e-commerceEstablish a factory or production base in the target market to carry out production activities and sales activities locally Establish a cross-border logistics distribution center to provide cross-border logistics services and distribution services for enterprisesDirect foreign in…Cross-border e-co…Cross-border logi…02跨境电子商务支付概述跨境电子商务支付的定义•Cross-border electronic commerce payment refers to the payment solutions and services provided by financial institutions or non-financial institutions for cross-border电子商务交易activities, which cover a wide range of fields such as import and export trade, overseas investment, offshore funds, and tourism.Electronic remittance Credit cardPayPalConvenient SecureThe cross-border electronic commerce paymentis secure. It ensures the security of funds byencrypting sensitive information such as accountnumbers and passwords.03跨境电子商务支付流程客户选择心仪的商品并提交订单。

Women's Camo Print Light French Terry Shorts 女性（）法国毛圈短裤正确答案是：迷彩Mechanical Twist Leather Watch Brown 棕色皮革（）腕表正确答案是：机械Our gift to you: 15% off我们送您的礼物：85折优惠正确的答案是“对”。

EMS: ( ) Mail Service（邮政特快专递服务）正确答案是：ExpressRockland Melbourne 20 Inch Expandable Luggage 罗克兰墨尔本20英寸可（）行李箱正确答案是：加大( ) sale 清仓大甩卖正确答案是：ClearanceAmazon: BEST Extendable Selfie Stick Monopod with Bluetooth Remote by Snap Stick - fits iPhone 6 plus! - 60 DAY MONEY BACK ( ) （可延伸单杆自拍杆并支持蓝牙远程 - 适合iPhone 6 plus - 60天退款保证）正确答案是：GUARANTEEAliExpress: Thailand Kiss skincare collagen whitening and moisturizing anti-wrinkle spot cream 30ml for free ( )（泰国KISS胶原蛋白美白保湿抗皱面霜30毫升包快递）正确答案是：shippingOn August 28, 2015, Mark Zuckberg, CEO of Facebook, announced with his personal Facebook account that the number of users on Monday (August 24) has reached 10 billion.正确的答案是“错”。

Part Two：Passage ReadingTaskl1. Cross-border C2C (Consumer-to-Consumer) refers to the international business activity of individual sellers in different customs areas, selling products or services to individual buyers through third-party e-commerce platform.2. Cross-border retailer-commerce (B2C and C2C) and cross-border B2B e-commerce3. Let the third-party integrated service platform deal with logistics, customs clearance &commodity inspection and so on, so as to complete the entire Cross-border E-commerce process.Task 21. clearance 5. margin2.refer to3. settlement4. retail6.manufacturer7. divide intomodityTask 31. Please advise the date of shipment as soon as possible.~In terms of quantity； production grew faster than ever before：In terms of science，it’s difficult to explain it.3. When can I get the record of customs clearance?4. You'll probably be able to buy supplemental insurance at an extra cost.5. The complementary of economic structure provides a broad space for tradecooperation.6. The group plans to concentrate on six core businesses.Passage Translation跨境电商的概念及特征跨境电商，是指分属于不同国家的交易主体，通过电子商务手段将传统进出口 贸易中的展示、洽谈和成交环节电子化，并通过跨境物流或异地仓储送达商品、完成交易的一种国际商业活动。