国际商务英语听说答案
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商务英语听说下参考答案一、听力理解(共20分)1. 根据对话内容,下列哪项是正确的?A) 会议将在下午3点开始。
B) 会议已被推迟到明天。
C) 会议将在上午9点开始。
D) 会议地点已更改。
参考答案:A) 会议将在下午3点开始。
2. 根据录音,以下哪项是客户对产品的主要关注点?A) 产品的价格。
B) 产品的包装。
C) 产品的保质期。
D) 产品的产地。
参考答案:C) 产品的保质期。
3. 根据对话,下列哪项是公司新推出的服务?A) 免费送货服务。
B) 24小时客户支持。
C) 定制化产品服务。
D) 产品维修服务。
参考答案:B) 24小时客户支持。
4. 根据录音,以下哪项是公司上个月的业绩情况?A) 业绩有所下滑。
B) 业绩持平。
C) 业绩增长了10%。
D) 业绩增长了20%。
参考答案:D) 业绩增长了20%。
5. 根据对话,下列哪项是员工被要求完成的任务?A) 准备下个月的预算报告。
B) 组织一次团队建设活动。
C) 完成年度市场分析报告。
D) 参加即将到来的行业会议。
参考答案:A) 准备下个月的预算报告。
二、口语表达(共30分)1. 请描述一次你参与的商务谈判的经历,并说明你在谈判中扮演的角色以及谈判的结果。
参考答案:在一次商务谈判中,我担任了公司的市场部经理。
我们与一家潜在的合作伙伴就一项新产品的分销协议进行了谈判。
我负责介绍我们的产品优势和市场潜力,并就价格和分销条款进行了讨论。
最终,我们达成了一个双方都满意的协议,成功地扩大了我们的产品市场。
2. 假设你是一家公司的公关经理,需要向媒体解释公司最近的一次产品召回事件。
请准备一段简短的发言。
参考答案:尊敬的媒体朋友们,感谢大家今天的到来。
我们公司最近对一批产品进行了召回,原因是我们发现了一些潜在的安全隐患。
我们对此表示诚挚的歉意,并保证将采取一切必要措施来确保消费者的安全。
我们正在与相关机构紧密合作,以确保问题得到迅速解决。
我们承诺将保持透明度,并及时向公众更新相关信息。
商务英语听说(第二版)参考答案u...商务英语听说(第二版)参考答案unit1-to-test-I--the-keys-o f--listening-practiceUnit1. Welcome and farewell.Part A. intensive listeningPhonetics: A B A D CDictation:1.Flight AF 463 to Paris is now boarding at Gate number 7.2.This is the final call for flight No. AZ 963 to Rome.3.I’d like to make a reservation for a flight to Boston on Nov. 28th.4.Do you have a single room available tomorrow night?5.I’m looking forward to o ur future cooperation.6.I’ll need an economy ticket with an open return.7.I’d like to have my laundry by 9 o’clock tomorrow morning.8.Thank you for all your help during our stay here in China.Part B. Extensive listeningDialogues: B C B B D1.W: do you have anything particular to declare?M: No. I don’t think so. I haven’t got anything dutiable with me.Q: where does the conversation most probably take place?2. M: will you attend the Fair in Tianjin in two days?W: No. I’m leaving Tianjin for Shanghai tomorrow morning for a 3-day meeting, and will visit Guangzhou afterwards.Q: where is the man going tomorrow?3.W: your flight will be departing from Gate 18. the boarding time is 8:45 andyour flight leaves at 9:15, have a nice journey!M: thank you very much.Q: what time does the man’s flight depart?4.M: did you enjoy your flight?W: Not really, I was a little airsick when the plane experienced a few bumps.Q: how does the woman like her flight?5.W: room reservation, good afternoon.M: I’d like to boo k a double room for Tuesday next week.Q: what’s the probable relationship between the two speakers? Conversation:Meeting a foreign businessman at the airportMr. Wang: excuse me, sir, but are you Mr. Stone from New York?Mr. Stone: Yes, I am Michael Stone, the sales manager of ABC Import & Export Company, Ltd.Mr. Wang: I am Wang Qiang from Eastern Electronics Company. I’ve come to meet you, Mr. Stone.Mr. Stone: how are you, Mr. Wang? Thank you for coming to the airport to meet me.Mr. Wang: it’s my plea sure. How many people are there in your party?Mr. Stone: only two. This is Miss White, my assistant.Mr. Wang: nice to meet you, Miss White.Miss. White: nice to meet you too, Mr. Wang.Mr. Stone: I’m sorry to have kept you waiting for long, but the flight was delayed30 minutes. If it weren’t for the heavy fog, we would have been here by2:00 pm.Mr. Wang: never mind. I was stuck in traffic, too.Mr. Stone: where are we heading now?Mr. Wang: I guess you must be very tired after the long trip, so it is best if we go to your hotel to check in first. If you don’t mind, we’d like to accommodate you at Sheraton Hotel.Mr. Stone: terrific! That’s very considerate of you.(on the way)Mr. Stone: how far is it to the hotel?Mr. Wang: about 45 minutes. Is this your first time here in Tianjin, Mr. Stone? Mr. Stone: yes. We’ve never been here before.Mr. Wang: so you might as well have a look at the city along the way. And we’ll show you around the city after our business.Mr. Stone: that would be great! Thank you very much.Section A: B C B D APart C. Listening & Speaking IntegrationConversation: Bon VoyageWang: it’s a shame that you can not stay in Beijing for a few more days, Mr. Knox!Knox: Yes, I’d like to, very much indeed. But I have to rush home and preside over the committee meeting. Anyhow, I really enjoyed every minute of my stay here, your warm reception, as well as your working enthusiasm have left me a deep and vivid impression and helped make my trip a productive one.Wang: it’s very kind of you to say so. Through beautiful negotiation we finally have all the disputes solved and the contract signed. I’m sure our initial transaction will pave the way for further cooperation between our two companies. We’ve been brought closer to each other by this transaction.It’s essential for us, or for a country, to strengtheneconomic contact with the outside world, isn’t it?Knox: I quite agree with you. In the long run, it makes sense for a nation to specialize in certain activities, producing the goods in which it has the most advantages and exchanging them for those in which it does not have the advantages.Wang: you seem to be an economist, Mr. Knox!Knox: you are to blame for it, Wang. If you hadn’t started this talk about a country’s…well, let’s drop this t opic. Economist or not, I hope business between us will prosper. Then we’ll have more opportunities to meet each other. To tell you the truth, I find it very hard to say goodbye. I shall be missing you, Wang.Wang: me too, I shall be looking forward to your visit again.Knox: next time I come, I shall see more of the city. And I’ve got to try Beijing Roast Duck again, very impressive. But listen, are they announcing my flight? I’m afraid I have to board the plane now.Wang: Bon Voyage, Mr. Knox!Knox: Good-bye. Let’s keep in contact.Wang: Good-bye and take care.Section A: F F T T TUnit 2. Companies and Occupations.Part A. intensive listeningPhonetics: B A D C ADictation:1.Our market share in China has increased by 6%, accounting for 15%.2.How many sections come under the Production Department?3.We have 70330employees world-wide and sales of $19806million.4.The world wide company has operations in more than 100 countries.5.Secretaries who receive visitors are called receptionists.6.Business hours usually start at 9 am. And finish at 5 pm., Monday to Friday.7.Most of our work consists of looking after the taxation and financial affairs.8.In the United States alone we have a turnover of over $1 billion annually. Part B. Extensive listeningDialogues: D A D C B1.M: I’ve got a job offer in P&J Chemicals. Do you think I should take it?W: well, I’m not quite familiar with it. You’d better do some research on the internet.Q: what does the woman think of P&J Chemicals?2.W: I’d appreciate your profes sional opinion. Do you think that I should suethe company?M: not really. I think that we can settle this out of court.Q: what is the probable relationship between the two speakers?3.M: should I come for an interview?W: I’ll let you know in two weeks w hen I hear from the Personnel Department.Q: when should the man come for an interview?4.W: may I have a look around your company?M: sure, I’ll show you. This way please. The canteen is on the ground floor, the Personnel Department and the Sales are on t he second floor. And you’ll find our biggest department on thethird floor, which is the Production Department.Q: on which floor is the Sales Department?5. M: Good morning. I’m John Green from General Sales Company. I have anappointment with Mr. Smith of the Purchasing Department at tenW: Good morning. Mr. Smith’s office is on the third floor. You can take the lift around the corner.Q: which department does the woman work at?Conversation:McDonald’sTom: Where are we having lunch today?Mary: Since we are visiting another client at 1:30, I guess we’ll just grab sth at McDonald’s. what do you think?Tom: that’s pk with me. We don’t need to bother finding a place to eat, because you can find McDonal d’s everywhere. Bur do you know the history ofthe big M?Mary: not really, you seem to be an expert on that. Tell me some. Did a person named McDonald start it?Tom: yes, actually brothers Richard and Maurice McDonald opened their first restaurant in California in 1940.Mary: it has many restaurants around the world now.Tom: quite right. It’s one of the two most recognized and powerful brands in the world. The other is Coca Cola, the only soft drink supplier to McDonal d’s today. McDonal d’s operates over 32000 restaurants in 119 countries worldwide, employing more than 1.5 million people. It is growing with an average of 396 new restaurants to the system annually in the past five years.This means a new McDonal d’s will open somewhere in the world every single day.Mary: incredible! I wonder how much they make!Tom: sales across all of its company-owned and franchised restaurants totaled $56.9 billion in 2009. its revenues were of $22.7 billion and the netprofit amounts to $4.3 billion.Mary: very good business. Do you know when we had the first McDonal d’s in Beijing?Tom: if I’m not wrong. It was 1992. the date , yes, April 23. but actually McDonal d’s very first appearance in China was in Shenzhen on October 8, 1990.Mary: you seem to know everything! Did you work there?Tom: No, I just came across an article in the newspaper the other day!Part C. Listening & Speaking IntegrationConversation: a job interviewInterviewer: thank you for coming to see us, Emily. Have a seat please. Now, I’dlike to start by checking a few details with you.Emily: OKInterviewer: your resume says you worked in ABC Electronics, when did you join it?Emily: five years ago. It is a large international company, which provided a trainee program for people from university and, well that was my first job, trainee marketing manager.Interviewer: what exactly did you do?Emily: well, the program lasted 18 months. During that time I worked in different departments—in personnel, purchasing,marketing and such things. O also went out with the sales representatives to visit customers. Interviewer: did you enjoy it?Emily: yes, I did. I didn’t really know what I wanted to do when I left university, so it was god to see what the different departments did. I was really practical.Interviewer: it sounds interesting.Emily: yes, it was. But it was very badly paid. I did the same work as other people. I think a lot of the trainees feel they are a cheap source of labor. Interviewer: how long did you stay there?Emily: till the end of the trainee program. And then I saw a job vacancy in the marketing department of GM, and I applied for a job there. That’s whereI work now.Interviewer: but why do you want to leave now?Emily: I want sth more challenging. And I want a job closer to home, too. Interviewer: all right, and what career development are you looking for in our company?Unit 3. products and salesPart A. intensive listeningPhonetics: A B D C CDictation:1.we will allow you another 2% discount for its new product.2.the pants are available in four different colors and three sizes.3.our machine is of better quality though the price is a little higher.4.there is a close relationship between building a reputation and establishinggoodwill./doc/1c3915655.htmlpared with competing products, ours is smaller and lighter.6.we have a wide selection of shirts that will appeal to all ages.7.our company relies on quick sales and low profits.8.the sales reached a peak of 850 million in 2006, before falling to under 600million in 2008.Part B. Extensive listeningDialogues: A B D A C1.W: Do you think we should put an ad in the newspaper for the new product?M: by all means.Q: what does the man think of n ad in the newspaper?2.M: is it the latest model you have?W: Yes, this model is specially designed for personal cyclists. It’s got Italian frame and Japanese components.Q: what product are they talking about?3.W: In what newspapers, magazines or websites does your company advertise?M: we send brochures and samples to our potential customers. That’s more direct.Q: how does the man’s company advertise?4.M: any news from the annual conference?W: yes. The sales of this year are reported to be 120 million, increased by 20% compared with last year.Q: what were the sales last year?5. W: I’d like to get some informat ion about your vacuum cleaner.M: OK. Unlike any other vacuum cleaner, ours is unique. It has some space age design features. Most importantly, there’sno bag inside.Q: what do we learn about the vacuum cleaner?Conversation:Section A: C B D A CSection A1.warranty2.selling price\3.yearly on-site maintenance service after one-year warranty period4.money-back guarantee5.free deliveryUnit 4. MarketingPart A. intensive listeningPhonetics: B D A B BDictation:1.From what I’ve heard, you’re already w ell up in shipping work.2.I’m sorry to say that your price has soared.3.the next thing I’d like to bring up for discussion is insurance.4.it would be very difficult for us to push any sakes if we buy it at this price.5.we wish our opinions on marketing will be passed on to our manager.6.we sell our goods on loaded weight and not on landed weight.7.it’s too expensive, do you have any discount?8.we can effect shipment in December or early next year at the latest.Part B. Extensive listeningDialogues: A C D D B1.M: How many do you intend to order?W: I want to order 900 dozen.M: the most we can offer you at present is 600 dozen.Q: how many can the woman order?2.M: TV is much more effective to advertise our new product, but it will cost alot of money.W: it is worth doing so as long as the result is satisfactory.Q: what does the woman mean?3.W: could we use booklets, letters, and catalogues for direct mail advertising?M: Yes. But you should build up a mailing list of possible customers for direct mail advertising.Q: what should the woman do first?4.W: you are going to Chicago tomorrow, aren’t you?M: Yes. I thought I’d fly, but then I decided that taking a Greyhound bus would be cheaper than driving or flying.Q: how will the man get to Chicago?5. M: I intend to get in the American market, but we know little about the localconditions and preferences.W: market research can help.Q: what does the woman mean?Conversation:Section A: F T F T FSection B:1.advertising\promotional2.on television\in a national newspaper3.posters\point-of-sales displays4.experienced salespeople5.high\T-shirts\umbrellaPart C. Listening & Speaking IntegrationSection A:1.have very little knowledge\blaze a trial2.defend and compete against3.various kinds and in scorching competition4.keep good relations and co-operationsUnit 5. Business FairsPart A. intensive listeningPhonetics: B D D C ADictation:1.I’m calling to inform you that we have decided to make the purchase.2.do you have any plans to sell in Europe?3.our company is ranked second in the business.4.we doubled our output in this department as a result.5.we could make a delivery of this parcel as soon as possible.6.we find our price 25% higher compared with other companies’.7.how much does she have to pay if she stays for 3 days?8.the new company can give him 2000 dollars a month as a start.Part B. Extensive listeningDialogues: C B D C D1. W: Do you think we should park the car downtown?M: it’s hard to find a place.Q: what does the man mean?2. M: if I place an order on this product, when can you deliverthem?W: for these products, we can arrange shipment at once. It would take longer, say, three months, if you want to order special designs.Q: when can products of special design delivered?3. W: are you glad that you came to work in Washington?M: Yes. Indeed. I’d considered going to New York or Boston, but I’ve never regretted my decision.Q: where does the man live now?4. M: registration always takes so long.W: what bothers me is all the people who cut in line.Q: what bothers the woman?5. M: did you buy your car from that dealer in the city?W: he went out of business last week.Q: what does the woman mean about the car dealer?Conversation:Section A: B D C B CSection B:1.calling from\get some information2.vacant suites\conference hall3.the experts\get the VIP treatment4.the reservation form\by fax5. 1000 RMB Yuan or 120 US DollarsPart C. Listening & Speaking IntegrationSection A:1.china international agricultural machinery exhibition2.concerning agriculture\increase the farmers’ income\supporting policies andlaws/doc/1c3915655.html\0086-10-68596444Test IPart A. intensive listeningPhonetics: A C B C B D D A B CDictation:1.can you give me an account of your product?2.I want to take part in the exhibition in Miami.3.I know the factory is operating at full capacity.4.I suggest we ride the subway back to our hotel and rest fora while.5.my watch reads 11:30, so we have about 45 minutes to get there.6.have you filled in the Customs Declaration Form?7.we have to arrive at the airport one hour earlier.8.the company was established in 1990 and we have about 1500 employees now.9.our net profits were over 100 million US dollars last year.10.I think some of the items may find a ready market in our country.Part B. Extensive listening-----Dialogues: D B A A B1. W: Jack, have you finished your research paper for economics?M: not yet. I always seem to put things off until the last minute.Q: what are they talking about?2. M: this black bag is $ 2.00 and that blue one is a dollar more.W: the red one is twice as much as the blue one.Q: how much is the red bag?3. W: watching the news on TV is a good way to learn English.M: it’s especially helpful when you check out the same information in the newspaper.Q: what are they talking about?4. M: I like to travel by air. I like getting different places fast. Do you liketraveling by air?W: flying makes me nervous. I like feeling the ground under my feet. Traveling by rail and road are my favorite ways of traveling.Q: what does the woman feel about traveling by air?5. W: I’d like to cash this check.M: please sign the back. Do you have any account here?Q: what does the man ask the woman to do to cash money?Passage: D A B C BConversation: Leather products\leather garments\Europe\ FOB ShanghaiPart C. Listening & Speaking IntegrationSection A:Newspapers, magazines, online, E-mail, blog, Facebook, twitter and cinema advertising.Making counter displays for dealers to exhibit in their shops.。
《商务英语听说I》试卷及其答案(本试卷共2页,考试时间为90分钟)I. Give the English/Chinese Equivalents.(10×1=10分)1. 总部2. 年营业额3. 毛皮4. 环保的5. 圆形6.duty-free7.candidate8.public relations9.subsidiary company10.personnel departmentII. Interpreting the following conversation.(2×15=30分)1.A:你毕业于哪所大学?B:我毕业于山东外国语职业学院。
A:你什么时候毕业的?B:我2019年毕业的。
A:你学什么专业?B:应用英语A:你大学成绩怎样?B:还不错,平均分85分。
A:你的英语水平如何?B:我二年级通过了大学英语四级A:你希望起薪是多少?B:我想月薪3000元起。
A:你有什么问题要问我吗?B:你们的工作时间和福利待遇怎样?A:我们每周工作5天,偶尔加班。
我们的职员享受人寿保险、健康保险和每年13天的带薪假期,不包含公共假期。
每年年底,我们有奖金,奖金与工作表现和成绩挂钩。
B:我明白了。
A:面试就到这里吧。
2.A:想不到在这遇见你。
你好吗?B:还可以。
好长时间不见了,目前你在哪高就?A:我在一家中外合资企业当会计。
你呢?B:我现在是个体户。
我两年前就下海了。
我与朋友合开了家公司。
A:你们公司是搞哪一行的?B:我们专营化妆品。
不过现在生意很难做。
我们处于一种不赚不亏的状态。
你太太怎样?A:她下岗了。
她所在的企业半年前就倒闭了。
她现在正在找工作呢。
B:听到这我很难过。
请替我向她问好。
A:我会的,谢谢。
ⅢTranslating the following sentences(15×3=45分)1.我们公司是作外贸的。
2.这个产品是在国内外深受好评。
3.我把明天的预约推迟到下周三,你介意么?4.我可以问你几个个人方面的问题么?5.我的专业是英语,我辅修了国际商法。
ESP系列精品教材(第一辑)国际商务英语听说(练习答案)主编阮绩智Unit 1 Company Profiles7. Follow up PracticeC.1. outline2. operations3. line4. marketable5. ranging6. when it comes to7. get down to8. handle9. specializes in 10.Thanks to11. is being marketed 12. forecast13. in charge of 14. in ... business 15. has an advantage overD.1) [ZK(#]Our company, established in 1978, has now become one of the leading exporters of kitchen appliances in our country.2) We have 10 specialist subsidiaries at home and 6 permanent representative offices abroad. We've also set up more than 20 joint ventures in the home market.3) We are a diversified company dealing mainly in international trade, international transportation, labor export, real estate and so on.4) We have been handling textiles for more than 30 years and maintain close contact with large manufacturers and distributors in our area.5) In order to grow rapidly, we've formed a diversifying strategic alliance which allows us to expand onto new market areas.6) The system of command of our company is that we have the partners, and then we have three associates immediately below the partners, that is, two partners atthe top and three associates directly below them. And then below the associatewe have senior engineers, junior engineers, drafts person and so on and so forth, down to the office boy.7) As an American company in China we find we have an advantage over other companies when it comes to importing American products that are marketable here in Ch ina.8) Our company is a French company specializing in marketing French perfume in the Chinese market.9) We're a young company, only about five years old. There are only about 40 people in the company, split amongst four offices.[ZK)]10) [ZK(#]We also go to the other spectrum and import garments from China that are \{superior\} in quality and unexpensive in price.[ZK)]〖BT7〗Unit 2〓Job Interview〖BT2〗7. Follow up Practice〖BT3〗C.1.on his own initiative〖KG*2〗〖WB〗2. arrange ...for〖KG*2〗〖WB〗3. procedures〓〓〓〖WB〗4. like a sieve5. available〖DW〗6. in his shoes 〖DW〗7. as a matter of fact8. from time to time〖DW〗9. in touch with 〖DW〗10. scope〖DW〗11. press on 12. position〖DW〗13. reference 〖DW〗14. vacancies 〖DW〗15. apply for〖BT3〗D.1) [ZK(#]I'd like to apply for a job with your company. Could you please tell me what procedure to follow?2) We have three positions available now, but we have a lot of applicants. We're planning to fill them within one week.。
Unit1. Welcome and farewell.Part A. intensive listeningPhonetics: A B A D CDictation:1.Flight AF 463 to Paris is now boarding at Gate number 7.2.This is the final call for flight No. AZ 963 to Rome.3.I’d like to make a reservation for a flight to Boston on Nov. 28th.4.Do you have a single room available tomorrow night?5.I’m looking forward to our future cooperation.6.I’ll need an economy ticket with an open return.7.I’d like to have my laundry by 9 o’clock tomorrow morning.8.Thank you for all your help during our stay here in China.Part B. Extensive listeningDialogues: B C B B D1.W: do you have anything particular to declare?M: No. I don’t think so. I haven’t got anything dutiable with me.Q: where does the conversation most probably take place?2. M: will you attend the Fair in Tianjin in two days?W: No. I’m leaving Tianjin for Shanghai tomorrow morning for a 3-day meeting, and will visit Guangzhou afterwards.Q: where is the man going tomorrow?3.W: your flight will be departing from Gate 18. the boarding time is 8:45 and yourflight leaves at 9:15, have a nice journey!M: thank you very much.Q: what time does the man’s flight depart?4.M: did you enjoy your flight?W: Not really, I was a little airsick when the plane experienced a few bumps.Q: how does the woman like her flight?5.W: room reservation, good afternoon.M: I’d like to book a double room for Tuesday next week.Q: what’s the probable relationship between the two speakers? Conversation:Meeting a foreign businessman at the airportMr. Wang: excuse me, sir, but are you Mr. Stone from New York?Mr. Stone: Yes, I am Michael Stone, the sales manager of ABC Import & Export Company, Ltd.Mr. Wang: I am Wang Qiang from Eastern Electronics Company. I’ve come to meet you, Mr. Stone.Mr. Stone: how are you, Mr. Wang? Thank you for coming to the airport to meet me. Mr. Wang: it’s my pleasure. How many people are there in your party?Mr. Stone: only two. This is Miss White, my assistant.Mr. Wang: nice to meet you, Miss White.Miss. White: nice to meet you too, Mr. Wang.Mr. Stone: I’m sorry to have kept you waiting for long, but the flight was delayed 30 minutes. If it weren’t for the heavy fog, we would have been here by 2:00pm.Mr. Wang: never mind. I was stuck in traffic, too.Mr. Stone: where are we heading now?Mr. Wang: I guess you must be very tired after the long trip, so it is best if we go to your hotel to check in first. If you don’t mind, we’d like to accommodate you at Sheraton Hotel.Mr. Stone: terrific! That’s very considerate of you.(on the way)Mr. Stone: how far is it to the hotel?Mr. Wang: about 45 minutes. Is this your first time here in Tianjin, Mr. Stone?Mr. Stone: yes. We’ve never been here before.Mr. Wang: so you might as well have a look at the city along the way. And we’ll show you around the city after our business.Mr. Stone: that would be great! Thank you very much.Section A: B C B D APart C. Listening & Speaking IntegrationConversation: Bon VoyageWang: it’s a shame that you can not stay in Beijing for a few more days, Mr. Knox! Knox: Yes, I’d like to, very much indeed. But I have to rush home and preside over the committee meeting. Anyhow, I really enjoyed every minute of my stay here, your warm reception, as well as your working enthusiasm have left me a deep and vivid impression and helped make my trip a productive one. Wang: it’s very kind of you to say so. Through beautiful negotiation we finally have all the disputes solved and the contract signed. I’m sure our initial transaction will pave the way for further cooperation between our two companies. We’ve been brought closer to each other by this transaction. It’s essential for us, or fora country, to strengthen economic contact with the outside world, isn’t it? Knox: I quite agree with you. In the long run, it makes sense for a nation to specialize in certain activities, producing the goods in which it has the most advantages and exchanging them for those in which it does not have the advantages. Wang: you seem to be an economist, Mr. Knox!Knox: you are to blame for it, Wang. If you hadn’t started this talk about a country’s…well, let’s drop this topic. Economist or not, I hope business between us will prosper. Then we’ll have more opportunities to meet each other. To tell you the truth, I find it very hard to say goodbye. I shall bemissing you, Wang.Wang: me too, I shall be looking forward to your visit again.Knox: next time I come, I shall see more of the city. And I’ve got to try Beijing Roast Duck again, very impressive. But listen, are they announcing my flight? I’m afraid I have to board the plane now.Wang: Bon V oyage, Mr. Knox!Knox: Good-bye. Let’s keep in contact.Wang: Good-bye and take care.Section A: F F T T TUnit 2. Companies and Occupations.Part A. intensive listeningPhonetics: B A D C ADictation:1.Our market share in China has increased by 6%, accounting for 15%.2.How many sections come under the Production Department?3.We have 70330employees world-wide and sales of $19806 million.4.The world wide company has operations in more than 100 countries.5.Secretaries who receive visitors are called receptionists.6.Business hours usually start at 9 am. And finish at 5 pm., Monday to Friday.7.Most of our work consists of looking after the taxation and financial affairs.8.In the United States alone we have a turnover of over $1 billion annually.Part B. Extensive listeningDialogues: D A D C B1.M: I’ve got a job offer in P&J Chemicals. Do you think I should take it?W: well, I’m not quite familiar with it. You’d better do some research on the internet.Q: what does the woman think of P&J Chemicals?2.W: I’d appreciate your professional opinion. Do you think that I should sue thecompany?M: not really. I think that we can settle this out of court.Q: what is the probable relationship between the two speakers?3.M: should I come for an interview?W: I’ll let you know in two weeks when I hear from the Personnel Department.Q: when should the man come for an interview?4.W: may I have a look around your company?M: sure, I’ll show you. This way please. The canteen is on the ground floor, the Personnel Department and the Sales are on the second floor. And you’ll find our biggest department on the third floor, which is the Production Department.Q: on which floor is the Sales Department?5. M: Good morning. I’m John Green from General Sales Company. I have anappointment with Mr. Smith of the Purchasing Department at ten W: Good morning. Mr. Smith’s office is on the third floor. You can take the lift around the corner.Q: which department does the woman work at?Conversation:McDonald’sTom: Where are we having lunch today?Mary: Since we are visiting another client at 1:30, I guess we’ll just grab sth at McDonald’s. what do you think?Tom: that’s pk with me. We don’t need to bother finding a place to eat, because you can find McDonal d’s everywhere. Bur do you know the history of the bigM?Mary: not really, you seem to be an expert on that. Tell me some. Did a person named McDonald start it?Tom: yes, actually brothers Richard and Maurice McDonald opened their first restaurant in California in 1940.Mary: it has many restaurants around the world now.Tom: quite right. It’s one of the two most recognized and powerful brands in the world. The other is Coca Cola, the only soft drink supplier to McDonal d’s today.McDonal d’s operates over 32000 restaurants in 119 countries worldwide, employing more than 1.5 million people. It is growing with an average of 396 new restaurants to the system annually in the past five years. This means a new McDonal d’s will open somewhere in the world every single day.Mary: incredible! I wonder how much they make!Tom: sales across all of its company-owned and franchised restaurants totaled $56.9 billion in 2009. its revenues were of $22.7 billion and the net profit amountsto $4.3 billion.Mary: very good business. Do you know when we had the first McDonal d’s in Beijing?Tom: if I’m not wrong. It was 1992. the date , yes, April 23. but actually McDonal d’s very first appearance in China was in Shenzhen on October 8, 1990.Mary: you seem to know everything! Did you work there?Tom: No, I just came across an article in the newspaper the other day!Part C. Listening & Speaking IntegrationConversation: a job interviewInterviewer: thank you for coming to see us, Emily. Have a seat please. Now, I’d like to start by checking a few details with you.Emily: OKInterviewer: your resume says you worked in ABC Electronics, when did you join it? Emily: five years ago. It is a large international company, which provided a trainee program for people from university and, well that was my first job, trainee marketing manager.Interviewer: what exactly did you do?Emily: well, the program lasted 18 months. During that time I worked in different departments—in personnel, purchasing, marketing and such things. O also went out with the sales representatives to visit customers.Interviewer: did you enjoy it?Emily: yes, I did. I didn’t really know what I wanted to do when I left university, so it was god to see what the different departments did. I was really practical. Interviewer: it sounds interesting.Emily: yes, it was. But it was very badly paid. I did the same work as other people. I think a lot of the trainees feel they are a cheap source of labor. Interviewer: how long did you stay there?Emily: till the end of the trainee program. And then I saw a job vacancy in the marketing department of GM, and I applied for a job there. That’s where I work now.Interviewer: but why do you want to leave now?Emily: I want sth more challenging. And I want a job closer to home, too. Interviewer:all right, and what career development are you looking for in our company?Unit 3. products and salesPart A. intensive listeningPhonetics: A B D C CDictation:1.we will allow you another 2% discount for its new product.2.the pants are available in four different colors and three sizes.3.our machine is of better quality though the price is a little higher.4.there is a close relationship between building a reputation and establishinggoodwill.pared with competing products, ours is smaller and lighter.6.we have a wide selection of shirts that will appeal to all ages.7.our company relies on quick sales and low profits.8.the sales reached a peak of 850 million in 2006, before falling to under 600million in 2008.Part B. Extensive listeningDialogues: A B D A C1.W: Do you think we should put an ad in the newspaper for the new product?M: by all means.Q: what does the man think of n ad in the newspaper?2.M: is it the latest model you have?W: Yes, this model is specially designed for personal cyclists. It’s got Italian frame and Japanese components.Q: what product are they talking about?3.W: In what newspapers, magazines or websites does your company advertise?M: we send brochures and samples to our potential customers. That’s more direct.Q: how does the man’s company advertise?4.M: any news from the annual conference?W: yes. The sales of this year are reported to be 120 million, increased by 20% compared with last year.Q: what were the sales last year?5. W: I’d like to get some information about your vacuum cleaner.M: OK. Unlike any other vacuum cleaner, ours is unique. It has some space age design features. Most importantly, there’s no bag inside.Q: what do we learn about the vacuum cleaner?Conversation:Section A: C B D A CPart C. Listening & Speaking IntegrationSection A1.warranty2.selling price\3.yearly on-site maintenance service after one-year warranty period4.money-back guarantee5.free deliveryUnit 4. MarketingPart A. intensive listeningPhonetics: B D A B BDictation:1.From what I’ve heard, you’re already well up in shipping work.2.I’m sorry to say that your price has soared.3.the next thing I’d like to bring up for discussion is insurance.4.it would be very difficult for us to push any sakes if we buy it at this price.5.we wish our opinions on marketing will be passed on to our manager.6.we sell our goods on loaded weight and not on landed weight.7.it’s too expensive, do you have any discount?8.we can effect shipment in December or early next year at the latest.Part B. Extensive listeningDialogues: A C D D B1.M: How many do you intend to order?W: I want to order 900 dozen.M: the most we can offer you at present is 600 dozen.Q: how many can the woman order?2.M: TV is much more effective to advertise our new product, but it will cost a lotof money.W: it is worth doing so as long as the result is satisfactory.Q: what does the woman mean?3.W: could we use booklets, letters, and catalogues for direct mail advertising?M: Yes. But you should build up a mailing list of possible customers for direct mail advertising.Q: what should the woman do first?4.W: you are going to Chicago tomorrow, aren’t you?M: Yes. I thought I’d fly, but then I decided that taking a Greyhound bus would be cheaper than driving or flying.Q: how will the man get to Chicago?5. M: I intend to get in the American market, but we know little about the localconditions and preferences.W: market research can help.Q: what does the woman mean?Conversation:Section A: F T F T FSection B:1.advertising\promotional2.on television\in a national newspaper3.posters\point-of-sales displays4.experienced salespeople5.high\T-shirts\umbrellaPart C. Listening & Speaking Integration Section A:1.have very little knowledge\blaze a trial2.defend and compete against3.various kinds and in scorching competition4.keep good relations and co-operationsUnit 5. Business FairsPart A. intensive listeningPhonetics: B D D C ADictation:1.I’m calling to inform you that we have decided to make the purchase.2.do you have any plans to sell in Europe?3.our company is ranked second in the business.4.we doubled our output in this department as a result.5.we could make a delivery of this parcel as soon as possible.6.we find our price 25% higher compared with other companies’.7.how much does she have to pay if she stays for 3 days?8.the new company can give him 2000 dollars a month as a start.Part B. Extensive listeningDialogues: C B D C D1. W: Do you think we should park the car downtown?M: it’s hard to find a place.Q: what does the man mean?2. M: if I place an order on this product, when can you deliver them?W: f or these products, we can arrange shipment at once. It would take longer, say, three months, if you want to order special designs.Q: when can products of special design delivered?3. W: are you glad that you came to work in Washington?M: Yes. Indeed. I’d considered going to New York or Boston, but I’ve never regretted my decision.Q: where does the man live now?4. M: registration always takes so long.W: what bothers me is all the people who cut in line.Q: what bothers the woman?5. M: did you buy your car from that dealer in the city?W: he went out of business last week.Q: what does the woman mean about the car dealer?Conversation:Section A: B D C B CSection B:1.calling from\get some information2.vacant suites\conference hall3.the experts\get the VIP treatment4.the reservation form\by fax5. 1000 RMB Yuan or 120 US DollarsPart C. Listening & Speaking IntegrationSection A:1.china international agricultural machinery exhibition2.concerning agriculture\increase the farmers’ income\supporting policies and laws\0086-10-68596444Test IPart A. intensive listeningPhonetics: A C B C B D D A B CDictation:1.can you give me an account of your product?2.I want to take part in the exhibition in Miami.3.I know the factory is operating at full capacity.4.I suggest we ride the subway back to our hotel and rest for a while.5.my watch reads 11:30, so we have about 45 minutes to get there.6.have you filled in the Customs Declaration Form?7.we have to arrive at the airport one hour earlier.8.the company was established in 1990 and we have about 1500 employees now.9.our net profits were over 100 million US dollars last year.10.I think some of the items may find a ready market in our country.Part B. Extensive listening-----Dialogues: D B A A B1. W: Jack, have you finished your research paper for economics?M: not yet. I always seem to put things off until the last minute.Q: what are they talking about?2. M: this black bag is $ 2.00 and that blue one is a dollar more.W: the red one is twice as much as the blue one.Q: how much is the red bag?3. W: watching the news on TV is a good way to learn English.M: it’s especially helpful when you check out the same information in the newspaper.Q: what are they talking about?4. M: I like to travel by air. I like getting different places fast. Do you like travelingby air?W: flying makes me nervous. I like feeling the ground under my feet. Traveling by rail and road are my favorite ways of traveling.Q: what does the woman feel about traveling by air?5. W: I’d like to cash this check.M: please sign the back. Do you have any account here?Q: what does the man ask the woman to do to cash money?Passage: D A B C BConversation: Leather products\leather garments\Europe\ FOB ShanghaiPart C. Listening & Speaking IntegrationSection A:Newspapers, magazines, online, E-mail, blog, Facebook, twitter and cinema advertising.Making counter displays for dealers to exhibit in their shops.。
商务英语听说第三版第五册答案1、—______ do you play basketball?—Twice a week.()[单选题] *A. How often(正确答案)B. How muchC. How manyD. How long2、26.There’s some fruit in the kitchen. We ________ buy any. [单选题] * A.need toB.needn’t toC.don’t needD.don’t need to(正确答案)3、_____ to wait for hours,she brought along a book to read. [单选题] *A. ExpectedB. Expecting(正确答案)C. ExpectsD. To expect4、—______some nice crayons. I think they are ______.()[单选题] *A. Here is; Betty’sB. Here are; BettyC. Here is; BettyD. Here are; Betty’s(正确答案)5、I walked too much yesterday and ()are still aching now. [单选题] *A. my leg's musclesB. my leg muscles(正确答案)C. my muscles' of legD. my legs' muscles6、If you want to _______, you’d better eat more healthy food and do more exercise. [单选题] *A. keep fatB. keep calmC. keep healthy(正确答案)D. keep on7、9.There will be a lot of activities at English Festival nest month. Which one would you like to ________? [单选题] *A.take part in (正确答案)B.joinC.attendD.go8、They were both born _______ March, 1 [单选题] *A. in(正确答案)B. atC. onD. since9、—What ______ your sister ______ this Saturday?—Something special, because it’s her birthday. ()[单选题] *A. are; going to doB. is; going to do(正确答案)C. does; doD. did do10、_______ your help, I can’t finish my job. [单选题] *A. withB. without(正确答案)C. inD. into11、43.How much did you ________ the man for the TV? [单选题] *A.pay(正确答案)B.takeC.spendD.buy12、5.Shanghais is known ________ “the Oriental Pearl”, so many foreigners come to visit Shanghai very year. [单选题] *A.forB.as (正确答案)C.withD.about13、34.My mother isn't in now, but she will be back ______ ten minutes. [单选题] *A.forB.beforeC.in(正确答案)D.at14、You can borrow my book, _____ you promise to give it back to me by the end of this month. [单选题] *A.even ifB. as long as(正确答案)C. in caseD. even though15、Jim wants to hang out with his friends at night, but his parents don’t allow him ______ so. ()[单选题] *A. doB. doneC. to do(正确答案)D. doing16、14.Builders have pulled down many old houses, and they will build a lot of new ________. [单选题] *A.ones (正确答案)B.oneC.the onesD.the one17、Ordinary books, _________ correctly, can give you much knowledge. [单选题] *A. used(正确答案)B. to useC. usingD. use18、66.—How much meat do you want?—________.[单选题] *A.Sorry, there isn't anyB.I can't give you anyC.Half a kilo, please(正确答案)D.Twelve yuan a kilo19、Do not _______ me to help you unless you work harder. [单选题] *A. expect(正确答案)B. hopeC. dependD. think20、30.I want to find ______ and make much money. [单选题] *A.worksB.jobC.a job(正确答案)D.a work21、Mr. Wang is coming to our school. I can’t wait to see _______. [单选题] *A. herB. him(正确答案)C. itD. them22、91.—Do you live in front of the big supermarket?—No. I live ________ the supermarket ________ the post office. [单选题] *A.across; fromB.next; toC.between; and(正确答案)D.near; to23、92.China is a big country ________ a long history. [单选题] *A.hasB.haveC.with(正确答案)D.there is24、15.This kind of bread is terrible. I do not want to eat it ________. [单选题] * A.any more(正确答案)B.some moreC.no longerD.some longer25、7.—I've got some ________.—Great! I'd like to write with it. [单选题] *A.funB.chalk(正确答案)C.waterD.time26、It’s raining outside. Take an _______ with you. [单选题] *A. cashB. life ringC. cameraD. umbrella(正确答案)27、The huntsman caught only a()of the deer before it ran into the woods. [单选题] *A. gazeB. glareC. glimpse(正确答案)D. stare28、_____ before we leave the day after tomorrow,we should have a wonderful dinner party. [单选题] *A. Had they arrived(正确答案)B. Were they arriveC. Were they arrivingD. Would they arrive29、The organization came into being in 1 [单选题] *A. 开始策划B. 进行改组C. 解散D. 成立于(正确答案)30、I’m not sure whether we’ll go on ______ foot or by _____ bike? [单选题] *A. the; theB. /; theC. /; /(正确答案)D. the; /。
Unit Two1)A:这是我方1000箱茉莉花茶的报盘。
A:Here is our offer for1000cases of jasmine tea.B:你方报价实在是太高了,我方很难销售。
B:Well,your price is too high.It’ll be very difficult for us to make any sales.A:可你得知道近来茉莉花茶的价格看涨。
A:You must be aware that the price of jasmine tea has been increasing.B:可是越南供货商的价格比你方的要低些。
B:But Vietnamese suppliers give a lower price than yours.A:同行公认中国茉莉花茶质量上乘。
A:Every one in the trade knows that Chinese jasmine tea is far more superior.B:我不否认中国茉莉花茶的质量,但市场竞争很激烈,许多供应商实际上还在削价,以获得更大的市场份额。
B:I don’t deny the quality of your jasmine tea.But competition is keen.Many suppliers are in fact cutting their prices to try to get a large market share.A:迄今为止,我方的商品能够应付这种竞争,我们手头已有很多订单,还会有客户向我们下订单。
这一点可以说明我公司的产品具有竞争力,我方的报价是有吸引力的。
A:So far,our product can handle the competition well.We’ve had many orders and more are coming.It just shows that our product is competitive and our price is attractive.2)A:这是我公司的报价单,所有的价格以我方最后确认为准。
Unit OnePart I Lead-in1.1) An inquiry is a request for information.2)The importer usually inquires the exporter for information or an offer for the goods hewishes to buy.2・ A quotation is merely a notice of the price of certain goods at which the seller is willing to sell.3.1)B 2) C 3) APart II Listening & Speaking 1I Listening1 ・ Listen to the passage and fill in the blanks・customers; a newly established firm; business relations; all the necessary information; a new customer; channelsa.banksb.Chamber of Commercee. business houseg. trade directoryi.market investigationj. trade fairs and exhibitions2.Listen to the passage and fill in the missing information.the Commercial Councilor's office; a leading exporter; a good market in our country; price;terms of payment3・ Listen to the dialogue and answer the following questions.1)Who is calling the manager of the exporting department?John Smith from the Carter Trading Company.2)Why does he call the manager of the exporting department?He thinks that there might be some opportunities between the two companies・3)What does he ask the manager of the exporting department to do?He asks the manager of the exporting department to send him brochures and illustratedcatalogues.4.Listen to the passage and complete the notes・1)telephone, fax, or e-mail; the type of goods you are enquiring about; give a lot ofinformation about yourself; any particular items you are interested in2)specific and state exactly what you want; samples or patterns; invited to visit a showroom3)a prompt reply would be appreciated; a regular customer; quote competitive terms and offerconcessionsPart III Listening & Speaking 2I Listening1・ Listen to two passages and complete the notes.1)an action undertaken by buyers; to acquire product details; the prices of goods; the termsof payment; under what conditions the deal can be made; prompt, definite and helpful2)you should decide exactly what you want before you write; would be at a total loss torespond; without knowing your company's needs; should narrow down the type yourcompany would consider; 3,000 copies a month; 25 copies at any one time; what you arelooking for; you motivate her response2.Listen to a letter off inquiry and fill in the missing information.your inquiry of May 20; quoted; a range of designs and colors; in your market; catalogue;might be of interest to youII Interpreting(1)A: WeTe thinking of placing an order for Chinese tea with you.B: Which would you prefer, black or green tea?A: Both are very popular in my country. Could I have a look at your samples?B: Sure・ This is Oolong Tea from Fujian and Longjing Tea from the West Lake,…A: They are really very good in color and flavor. No wonder your tea has been well received by so many people・ Could you give me some indication of your price?B: Here is our price list. All the prices on the list arc subject to our final confirmation.(2)A: Good morning, sir.B: Good morning. I've seen your catalogue and Fm interested in your Flying Pigeon Bicycle. I think this type of bicycle will have a ready market in Canada・This is a list of myrequirements・ Could you quote us your lowest price CIF Vancouver?A: We generally quote on a FOB・ basis. Just a moment. Fll work it out for you.(3)A: Hello!B: Hello! Pve seen your catalogue and Pm interested in some of your products.A: You chose well. These products are selling well in your neighborhood. I believe they will have a ready market at your end・B: Could I have a look at your samples?A: Sure・ Here you arc・B: I'm very pleased with your products. I'm considering placing an order as long as your terms and conditions are acceptable.A: Here is our price list. These products are in great demand at present. So place your order early if at all possible•Part IV Supplementary Reading1. A sales enquiry can be generated in a number of ways・ It can be a phone call, a letter,call for tender, fax or e-mail, or it may be as a result of contact by a representative,through your advertising, or direct marketing・2・ Sales enquiries can be divided into active enquiries and passive enquiries・3 • To take the active role.4.1) Decide whether we can do what is required, and also whether we should do it.2)Produce an estimate or price accurately and quickly.3)Have a process for keeping the customer informed at various stages of the process・4)Have a well-defined system of authorization, that does not impede progress, but doesensure decisions are made by the right people・5.Generally the steps are estimating, pricing, and proposal.Unit TwoPart I Lead-in1 ・ Match the following currencies with their abbreviationsAustralian D)llar AUDCanadian Ebllar CADHong Fbng Ebllar HKDNew 血land Dollar NZDU.S. Ebllar USDSwiss Franc SFrEuro Dollar EURGreat B itain Pound GBPJapanese Yen JPYSingapore Dollar SGDRenminbi RMMatch the Incoterms with their Chinese equivalents.CFR ( Cost and Freight) 成木加运费CIF ( Cost, Insurance and Freight) 成本,保险费加运费CIP ( Carriage and Insurance Paid To) 运费和保险费付至CPT ( Carriage Paid To) 运费付至DAF ( Delivered at Frontier) 边境交货DDP ( Delivered Duty Paid) 完税后交货DDU ( Delivered Duty Unpaid) 未完税交货DES ( Delivered Ex-Ship) 冃的港船上交货DEQ (Delivered Ex-Quay) 目的港码头交货EXW (Ex-Works) 工厂交货FAS ( Free Alongside Ship) 船边交货FCA (Free Carrier) 货交承运人FOB ( Free on Board) 船上交货3.Open(10) (11) (12)4. OpenPart II Listening & Practice 1I Listening1 ・ Listen and write down the following quotations.1) AUD DO per dozjn EXW Guangzhou(2) CAD 2(® per kilogram FCA Guangzhou(3) EUR 137 per st FOB Sianghai(4) JPY 597 per uni FAS Shanghai(5) HKD 1(7 per pece CFR H )ng K )ng(6) SGD 463 per nitric t )n CIF Sngapore(7) USD 800 per st CPT Geneva(8) CHF 2,629 per kilogram CIP Geneva(9) USD 325 per st Delivered a 8no-Mongolian frontierEUR 317 per piece DES MirseillesGBP 500 per unit DEQ LondonEUR 3© per nctric t )n Delivered at 5 Maple Road, Bonn, Duty Paid(13) EUR 1,000 per metric ton Delivered at Maple Road, Bonn, Duty Unpaid2. Listen to the passage and fill in the missing words or expressions ・1) offer; goods; a firm offer; non-firm offer; quality or specifications; details of prices; terms of payment; packing; buyer; counter offer; offer — counter offer — counter-counter-offer2) exporting; revenue; Appropriate pricing; establish all relevant market data; a particular market area; adjust prices; supply and demand; rising or falling; profit margin; The quality and quantity of the products; fluctuations3. Listen to the passage and complete the notes ・quotes a price; taxes; gross prices; net prices; legally binding; when prices tend to fluctuate; are subject to change; hold the goods for a certain time; to protect their reputation; discounts; a trade discount; a quantity discount; a cash discount; a loyalty discountPart III Listening & Speaking 2I Listening1. Listen and fill in the missing information.A. 1()() cases; 5 kilograms per case; at USD25; CFR European main ports; September, 2002; five days.B. 50,000 tons; USD 225;C. 200 kiograms; USD 120; FOB Shanghai.D. subject to our final confirmation; 8111 Pure Silk Fabrics; 382913-AB; 50,000 yards; inwooden cases; USD3.7 per yard CIF London; To be made in three equal monthlyinstallments; March 23, 2002; to be opened 30 days before the time of shipment;E.letter; reply; June 1; offer; 80 metric tons; 2002 Crop; USD765 per metric ton; June;transshipment; terms and conditions; insurance; 130%2.Listen to three paragraphs and fill in the blanks1)counter-offer; offer; sellers; consider2)buyers; bid; price; commodity; made3)an intermediary; the money; 2% of commission; price reduction; "special discount^;promoting and expanding sales; excluded from the export price.II Interpreting(1)A: Here is our offer for 1,000 cases of jasmine tea・B: Well, your price is too high to accept. ItUl be very difficult for us to make any sales.A: You must be aware that the price of jasmine tea has been increasing ・B: But Vietnamese suppliers give a lower price.A: Every one in the trade knows that our jasmine tea is far more superior.B: I don't deny the quality of your jasmine tea. But competition is keen. Manysuppliers are in fact cutting their prices trying to get a larger market share.A: So far, our product can handle the competition well. We,ve had many orders and more are coming・ It just shows that our product is competitive and our price is attractive.(2)A: Here is our price list. All the prices in the list are subject to our final confirmation.B: By the way, do you allow any commission?A: Well, our prices are quoted on an FOB net basis. As a rule, we don't allow any commission.B: But you know, we3 4 5re a commissioned agent. We do business on a commission basis.Commission transactions will surely help to push the sale of your products・A: Yet your order is really not large enough.B: What quantity would you consider to be a large shipment?A: USD 500,000 or over.B: Wow, really substantial. Well, Mr. Chen, this is our first transaction. Can you be more flexible and offer us more favorable terms? It might be possible for us to establish along-term relationship.A: O.K. Wc would grant you a 3% commission 讦you place an order of USD 400,000.B: We appreciate your concession very much・However, we can usually get a 5% commission from our European suppliers.A: Mr. Green, our price itself is already favorable・ Ii is for our future business that we make this exception. This is the best we can do.B: All right, weTl have to accept it.3A: Mr. Wright, here is our offer for 5,000 metric tons of grade A red beans, USD175 per metric ton, CIFC 5% Rotterdam.B: Your price is on the high side, Mi; Chang. It's impossible for us to conclude any transactions at this price.A: I don^t know why you think so. Frankly speaking, we wouldnY quote you such a low price if you were not our regular customcr. I bet you can't get such a favorable pricefrom other suppliers・B: We got an offer from a Thailand supplier yesterday. Their price is 3% lower.A: You must take the quality of our red beans into consideration. Every one in this trade is well aware that the Chinese Grade A red bean is of superior quality. So the price ofgrade A commodities of course must be higher than those of inferior quality. Besides,there is a strong demand for Grade A red beans. A lot of orders are pouring in from allover the world. Most of the importers think that our offer is reasonable. I believe youllmake profits buying at this price.(4)A: Your price is 5% higher than that of the last transaction.B: You know production cost has increased a great deal recently. We also need to consider upward trends when we fix the price.A: But it will be very difficult for us to persuade our clients to buy at such a price・ You'll have to reduce your price by 5%.B: Your counter-offer is far beyond my reach・ We can't stand such a big cut.A: We make this counter-offer based on the offers from other suppliers. We made inquiries to some suppliers at the same time and found that your price is higher than the othersuppliers ・B: Could we just put this problem aside? Could you give me an idea of the size of your order first?A: It will largely depend on the price you offer. If you could make a 5% reduction, we would place an order of 100,000 pieces.B: All right. Shall we move together? We reduce the price by 3% on the condition that you increase your order to 200,000 pieces. This is our rock-bottom price・A: O.K. Let,s call it a deal.Part IV Supplementary Reading1 • Pricing should be postponed un til all of the other aspects of the transaction have beendiscussed.2.By presenting a more comprehensive negotiating package in a well planned andorganized manner.3.The exporter should react positively by initiating discussions on non-price questions,instead of immediately offering price concessions or taking a defensive attitude・4.The importer may press the exporter to make a concession on quantity discounts,discounts for repeat orders and improved packaging and labeling (for the same price).5.The importer may object to the initial price quoted.Unit ThreePart II Listening & SpeakingI Listening1 ・ Listen to the dialogue and answer the following questions.1)Pillowcases, Article No. 201.2)2,000 pieces.3)No. Because pillowcases Article No. 201 are the best selling goods・ They are sold outfast every yea匚4)She has to pay a higher price in order to get 2,000 pieces・2.Listen to a passage and fill in the missing information.quotation of Nov. 15; with samples; quality; prices; place a trial order; Ladies' nylon pants;20,000 pcs; USD0.20/pc; USD4000.00; Bags; 500 pcs; USDl.OO/pc; USD 500.0(); a good market; place further and larger orders.3.Listen to a passage and decide whether the following statements are true or false・1) F 2)T 3) F 4) F 5)T 6)T 7) F 8)TPart III Listening & Speaking 2I ListeningI• Listen to three dialogues and decide whether the following statements are true (T) or false(F).1)F 2) F 3) F 4) T 5) F 6) F 7) T 8) F 9) F 10) T2.Listen to a passage and answer the following questions・1)To check that the products are available and to confirm the order with the custome匚2)No.3)The stock control systcm.4)You send an invoice to the customer.3.Listen to a passage and fill in the blanks・1)interest; to make enquires; place an order; publicizing and promoting; client; delivery;replacements; after-sales service2)letters, faxes or e-mails; a formal order; a firm order; terms and conditions; the articlenumber; the port of destination; the payment terms; execute the orderII Interpreting(1)A: We9ve received your inquiry, Mr. Smith・ But we are sorry to tell you that the goods you inquired for are out of stock. You'll have to wait for two months.B: Two months! It will be too long・ Our customers arc in urgent need of the goods・A: There's nothing we can do. Our products have been well received for their high quality and reasonable prices・ So demands have often been exceeding supplies・ Though we have tried to speed up production, we still can't meet the increasing demands・ So Fd like to recommend to you the HRF-279.B: Our clients are familiar with GSB-112, but not HRF-279. How do I know that it will sell well in our market?A: Don't worry. The HRF-279 has been selling well in Europe and in Southeast Asian countries・ I'm sure it will have a ready market at your end.B: I hope so.(2)(On the phone)A: We have received your sample and are very satisfied with it. We,11 be placing a trial order for 50,000 sets. The order form will reach you tomoiTow・B: We're glad to accept your order. May I remind you that the sample should be added as part of the first shipment.A: No problem・ Whenever we place an order, we always ask for a sale by sample agreement, so we can be sure of the quality of the product.B: DonY worry. Our products are always as good as the samples we send.A: Thank you. If they sell well in our market, I can promise you that substantial orders will follow.(3)A: Hi.B: Hi. Nice to see you. How's business?A: Not bad. How's everything?B: It is the off-season in my market, since spring festival has just passed・ I found that your sales of bicycles have been falling off lately, haven^t they?A: ThaFs because we have switched to car accessories.B: Then, are you still handling bicycles?A: I am, but not on a large scale. Are you thinking of placing an order for some bicycles?B: I'm considering placing an order for 50,000 sets if your price is workable・Part IV Supplementary Reading1."China,s entry into the WTO is a historic event for China^s opening and reform^, “astrategic decision by the Chinese government faced with the situation of economicglobalization, and conforms with the target of China,s opening & reform and theconstruction of a socialistic market economic system”. As a landmark historicaldevelopment, China's entry into the WTO symbolizes a new phase of China's opening and reform, and will have a significant and far-reaching impact on the economic and socialdevelopment of China in the new century.2.According to WTO rules, all WTO members have the right to enjoy equal and justtreatment, and have the obligation to observe the organization^ various regulations.3・ The Chinese government has promised (1) to reduce the import tariff of 5000 kinds of goods as of January 1st, 2002, bringing the overall tariff level down to 12% from 15.3%,Revocable 12C Irrevocable L/C Sight UC Usancc/timc L/C Documentary L/C Clean L/C Standby L/C Revolving L/C Red dausc I/C Reciprocal I/C 可撤销信用证不可撤销信川证即期信用证远期信用证跟单信用证光票/无跟单信用证备用/保证信用证循坏信用证红条款信用证对开/互开信用证with a reduction rate of up to 73%, (2) to eliminate the quota licensing management offoodstuffs, wool, cotton, acrylic fibers, polyester pellets, fertilizer, and some tires as of the 1st of January 2002. By January l s, of 2005, non-tariff measures for over 400 kinds ofgoods will also be eliminated・4.The Chinese government should perform the obligations of Notification and Inquiry.5.China should "make scientific analysis and comprehensive understanding of theadvantages and disadvantages, opportunities and challenges of entry into the WTO. When faced with advantages, take opportunities and make positive use of them; withdisadvantages, work hard and strive to avoid risk:Unit FourPart I Lead-in1.Match Column A with Column B2.Open3.Below is a sample of irrevocable letter of credit which illustrates the various parts of a typicalletter of credit.1.1.2.3.2.No.3.within 21 days from B/L date4.Questions for reflection1)T/T 2) opm account 3) L/C 4) D/P 5) L/C 6) escrowPart II Listening & Speaking 1I Listening1.Listen to a passage and fill in the blanks.the letter of credit; reliable; safe; buyers; sellers; buyers; the opening bank; finance; collection; Documents against Payment; Documents against Acceptance; expenses; procedures; a risk; actual payment; collecting; non-payment; shipping documents; D/P at sight; D/P after sight; immediate payment; D/P; make payment; 45; 90; the documents; pays; acceptance; promise; thefinancial standing of the importer is sound; have convinced; payment.2.Listen to the dialogue between the bank clerk and the customer and answer the following questions.1 ・ To make an investigation of the financial position of the Malaysian Trading Company.2.Yes.3.RMBY898 in total.4.The results of the investigation of the financial standing of the Malaysian TradingCompany3・ Listen to a passage and decide whether the following statements are true (T) or false (F)1)F 2)T 3)T 4) F 5) F 6)T 7)T 8) F 9) F 10) TPart III Listening & Speaking 2I Listening1.Listen to a passage and fill in the missing information.export; irrevocable letter of credit; at sight; 30 days before shipment; the 15th day; documents against acceptance; the payment method; through full discussion; our imports; payment by collection.2.Listen to a dialogue and answer the following questions.A.To discount a time bill.B. A ninety-day bill for USD 9,876,000.C.Yes.D.3・ Listen to a passage and decide whether the following statements are true (T) or false (F).1) T 2) F 3) F 4) T 5) TII Interpreting(1)A: When should we open the L/C?B: The L/C must reach us one month before shipment. Since the goods are supplied from stock, yoird better open the L/C as soon as possible, otherwise it may delay the shipment.A: If we open the L/C one month before shipment, it'll tie up our money. Would 15 days do?B: Fm afraid not. It'll take us a lot of time to get the goods ready and book shipping space.You can" expect us to make delivery within 15 days・A: When are you going to ship the goods?B: The goods will be ready at the end of January・ So if the L/C would reach us by January 1,we could deliver the goods in early February.A: Do you have any stipulations on the validity of the L/C?B: Wc generally require the L/C to remain valid until the fifteenth day after shipment.A: Can we use Citi Bank as our opening bank?B: No problem at all.(2)A: I'm Chen Qiang of the Guangdong Silk Import & Export Corporation. Fd like to talk to you regarding your order No. 123-456 with us.B: Is there anything wrong?A: Well, shipping space is all booked up. Pm afraid we can't deliver the goods on time.Could you extend the L/C until the end of this month?B: No problem, but please try your best to solve the problem. The goods are seasonal commodities; weUl have to meet the Christmas selling season.A: WeTl try our best to ensure delivery in Mid-October.B: Thank you very much.A: You9re welcome.・(3)A: So far we have already settled the problems of price, quality and quantity. Now what about the terms of payment?B: We only accept payment by irrevocable letter of credit payable against shipping documents ・A: Could you be more flexible and accept D/A or D/P?B: Fm afraid not.A: Frankly speaking, we have overstocked some other goods, and our floating funds are insufficient. It'll tie up our money to open an L/C.B: I quite understand your position. But the problem is that the world economic situation is going downward and the financial market is fluctuating. Wc have to do business onan L/C basis so as to be guaranteed・A: Then could you accept 50% payment by L/C and the balance by D/P?B: Sorry, we are not in a position to do that, yet we could olfer you more favorable terms of delivery instead・Part IV Supplementary Reading1 ・ An experienced exporting firm extends credit cautiously. It evaluates new customers withcare and continuously monitors older accounts・ Such a firm may wisely decide to declinea customer's request for open account credit if the risk is too great and propose insteadpayment on delivery terms through a documentary sight draft or irrevocable confirmedletter of credit or even payment in advance. On the other hand, for a fully creditworthycustomer, the experienced exporter may decide to allow a month or two to pay, perhapseven on open account.1)Cash in advance;2)Documentary letter of credit;3)Documentary collection or draft;4)Open account; and5)Other payment mechanisms, such as consignment sales.3・ Drafts that are paid upon presentation are called sight drafts・ Drafts that are to be paid at a later date, often after the buyer receives the goods, are called time drafts or date drafts.4.The exporter usually expects the buyer to pay the charges for the letter of credit, but somebuyers may not agree to this added cost. In such cases, the exporter must either absorb thecosts of the letter of credit or risk losing that potential sale. Letters of credit for smalleramounts can be somewhat expensive since fees can be high relative to the sale.5・In a foreign transaction, an open account can be a convenient method of payment if the buyer is well established, has a long and favorable payment record, or has been thoroughly checked for creditworthiness. With an open account, the exporter simply bills the customer, who is expected to pay under agreed terms at a future date・Some of the largest firms abroad make purchases only on open account.Exporters contemplating a sale on open account terms should thoroughly examine the political, economic, and commercial risks. They should also consult with their bankers if financing will be needed for the transaction before issuing a pro forma invoice to a buye匚Unit Five PackingL Lead-in1.Open2.Open3.I) gunny bags 2) foam plastic 3) keg 4) barrels5) (rate 6) ron dums 7) paper b堀s 8) (artonsIL Listening & Speaking 1I Listening1 ・ Listen to the first part of a passage and fill in the blanks・damage free, destination, quality wooden, customized, mode of transportation, certification, vapor, land shipment, measured, location, loaded, end products, securing2. Listen to the second part and complete the notes・Centrally located 5 miles from the International Airport; 5,50() 一30,000# forklifts, overhead cranes, a cherry picker and basic rigging tools, an assortment of saws and drills, as well as a fully equipped mobile packing unit; on call 24 hours a day, 7 days a week.3.Listen to a passage, and answer the following questions.1)To protect the commodity and keep it good in quality and intact in quantity in the circulationprocess and to increase the market value of the goods.2)Shipping packing is also called big packing or outer packing; the function of marketing packingis to protect the goods as well as to beautify and introduce them.Ill Listening & Speaking 2L Listening1. Listen to the ten sentences and write them down.1)We are to use plastic wrappers for each shirt, so they are ready for window display.2)Please use normal export containers unless you receive special instructions from our agents・3)The packing must be strong enough to withstand rough handling・4)As for the packing of the products, we'd like to use crates・5)For this kind of product we export, each item is individually packed in plastic sheets・6)Every 24 pieces are packed in a paper carton before shipping・7)This shipping mark indicates the total number of cases, the ordinal number of package andnumber of the bill of lading・8)Packing charge is already included in the price.9)Actually we keep making improvements in our method of packing in order to meet the keencompetition in the world market・10)Each carton is lined with wateiproof paper, so the contents cant be spoiled by dampness or rain.2.Listen to the dialogue and answer the following questions・1)Each jar will be wrapped by tissue paper placing in its individual decorative cardboard・ Thenwe pack the boxes in strong cardboard twelve to a carton, separated from each other bycorrugated paper dividers・2)They arc fragile commodities.3)Details of weight, symbols of warnings and directions such as USE NO HOOK, STOW AWAYFROM HEAT, DONOT DROP, and FRAGILE, as well as B's own marks.3.Listen to the passage and do the following exercises・A: 1)B 2) A 3)C 4)C 5) AB: Fill in the blanks according to the passage yoifve just heard.1 ・ standard cartons, corrugated rolls, air bubbles, plywood boxes, masking tape, plastic andsteel straps, buckles2. Frozen goods, Perishables, Consumable items3・ general cargo, personal belongings, packing, transportation, insurance facilitiesIL Interpreting(1)A: The safety of packing is something we always pay a lot of attention to. Especially for fragile commodities, wc'vc got to be extra careful. Otherwise, if something unexpectedhappened, we'd be responsible and it would cause you a lot of inconvenience, too.B: You' re right. But wouldn't it be safer to use wooden cases?A: Surely we can 讦you want us to, but the charge would be much higher.B: Then, let^ s keep using cartons・A: Sure, no problem. Cartons arc good enough for goods like this. You don9 t have to worry about it.(2)A: Fm so glad that we have the chance to do business togethe匚B: Me too・A: I made this special trip here this time hoping to have a look at the packing of our products because in the last shipment we received, there were a few items damaged by dampness・B: Fm sorry for that. But we have taken care of it.A: Could you be more specific?B: Although we are still using cartons, we have taken measures to prevent them from dampness. We have lined them with plastic sheets on the inside・ In addition, we've put a "keep dry" sign on the outside・A: That sounds good・(3)A: Do you niind if I give you a little suggestion about the inner packing of the products?B: No. Go ahead.A: Well, you know, packing affects the reputation of the products, and one important function of packing is to stimulate the buyer9s desire to buy. In addition, packing should give thebuyer an idea of what is packed inside・Your products arc good, but your packing doesn't look attractive enough to the buyer.B: Thank you very much. That's a good suggestion and we happen to have the same view. We have just improved our packing.A: Great! Would you let me have a look?B: Sure thing. Let's go to the sample room.IV Supplementary Reading1.No, not really.2.Customers often require rapid delivery, and faster handling speeds require protective packaging,while the packaging engineers and product designers would optimize the product-package。
商务英语视听说答案9-16单元一、听力第一节(共5小题,每小题1分)听下面5段对话。
每段对话后有一个小题,从题中所给的A、B、C三个选项中选出最佳选项,并标在试卷的相应位置。
听完每段对话后,你都有10秒钟的时间来回答有关小题和阅读下一小题。
每段对话仅读一遍。
1、Who is the man talking about now?A.His girlfriend.B.His sister.C.His mother.2、What are they talking about?A.A traffic accident.B.A fire.C.A crime.3、Where does the conversation most probably take place?A.At a bookshop.B.At a kitchen.C.At a bank.4、Who was injured?A.George.B.George’s wife.C.George’s wife’s father.5、What do we learn from the conversation?A.Tony could not continue the experiment.B.Tony finished the experiment last night.C.Tony will go on with his experiment.第二节(共15小题,每小题1分)听下面5段对话或独白。
每段对话或独白后有几个小题,从题中所给的A、B、C三个选项中选出最佳选项,并标在试卷的相应位置。
听每段对话或独白前,你将有时间阅读各个小题,每小题5秒钟;听完后,各小题将给出5秒钟的作答时间。
每段对话或独白读两遍。
听第6段材料,回答第6至7题。
6、Where does this conversation most likely take place?A.In the street.B.At the woman’s home.C.Over the phone.7、What is the woman going to do tonight?A.Help her sister with English.B.Meet her friend at the station.C.Go to an exhibition with her parents.听第7段材料,回答第8至10题。
ESP系列精品教材(第一辑)国际商务英语听说(练习答案)主编阮绩智Unit 1 Company Profiles7. Follow up PracticeC.1. outline2. operations3. line4. marketable5. ranging6. when it comes to7. get down to8. handle9. specializes in 10.Thanks to11. is being marketed 12. forecast13. in charge of 14. in ... business 15. has an advantage overD.1) [ZK(#]Our company, established in 1978, has now become one of the leading exporters of kitchen appliances in our country.2) We have 10 specialist subsidiaries at home and 6 permanent representative offices abroad. We've also set up more than 20 jointventures in the home market.3) We are a diversified company dealing mainly in international trade, international transportation, labor export, real estate and so on.4) We have been handling textiles for more than 30years and maintain close contact with large manufacturers and distributors in our area.5) In order to grow rapidly, we've formed a diversifying strategic alliance which allows us to expand onto new market areas.6) The system of command of our company is that we have the partners, and then we have three associates immediately below the partners, that is, two partners atthe top and three associates directly below them. And then below the associatewe have senior engineers, junior engineers, drafts person and so on and so forth, down to the office boy.7) As an American company in China we find we have an advantage over other companies when it comes to importing American products that are marketable here in China.8) Our company is a French company specializing in marketing French perfume in the Chinese market.9) We're a young company, only about five years old. There are only about 40 people in the company, split amongst four offices.[ZK)]10) [ZK(#]We also go to the other spectrum and import garments from China that are \{superior\} in quality and unexpensive in price.[ZK)]〖BT7〗Unit 2〓Job Interview〖BT2〗7. Follow up Practice〖BT3〗C.1.on his own initiative〖KG*2〗〖WB〗2. arrange ...for〖KG*2〗〖WB〗3. procedures〓〓〓〖WB〗4. like a sieve5. available〖DW〗6. in his shoes 〖DW〗7. as a matter of fact8. from time to time〖DW〗9. in touch with 〖DW〗10. scope〖DW〗11. press on 12. position〖DW〗13. reference 〖DW〗14. vacancies 〖DW〗15. apply for〖BT3〗D.1) [ZK(#]I'd like to apply for a job with your company. Could you please tell me what procedure to follow?2) We have three positions available now, but we have a lot of applicants. We're planning to fill them within one week.3) I see from your résumé and application that you've had quite a lot of experience in marketing already.4) If you were in my shoes, what sort of qualities you'd look for in your employees?5) A department manager has to be able to do a lot of things on your own initiative.6) As a secretary, I've had to do quite a lot of paper work, such as handling report writing, keeping minutes at meetings, and I seem to have a better memory than average.7) From the secretary's point of view I think it's better to share an office room with her boss so that there's not much chance of her superior forgetting to let her know about important matters.8)The company where I worked is a marketing and public relations company and they do consultant work for foreign companies investing in China.9) I feel that I would have more scope and opportunities for personal development in your company and that the work will be more challenging for me.[ZK)]10) [ZK(#]What I basically do is to assist the manager by arranging visits, setting up meetings and presentations and to deal with his correspondence.[ZK)]〖BT7〗Unit 3〓On the Telephone〖BT3〗7. Follow up Practice [BT3]C.1. put... through 〖KG 2〗〖WB〗2. on the phone 〖WB〗3. is tied up〓〓〖KG*2 〗〓〖WB〗4. drop... a line5. hold on〖DW〗6. reach〖DW〗7. ring up〖DW〗8. have a word with9. leave word〖DW〗10. cut off〖DW〗11. put ... on hold〖DW〗12. over the telephone13. What if〖DW〗14. get to the point〓15. dial〖BT3〗D.1) [ZK(#]I'm calling to see if you have any time to meet with me to discuss your sales plan next year.2) I'd like to speak to someone in charge of sales about our order.3) I have something very important to go over with Mr Wang. It's urgent. I haveto reach him before 2 o'clock..4) Our manager is tied up at the moment. If you leave your name and phone numbe r, I'll have him call you back as soon as he's available.5) What if I call him now and tell him that we want to cancel the order?6) Business calls are regarded as the most important link with customers.7) Using the telephone for company business has many advantages over writing\{letters.\}8) Since every day quite a few people transact business over the telephone, est ablishing a positive telephone image is obviously important to the success of the company.9) In a business call you don't need to spend time talking around the subject.Just get to the point as you would in a business letter.[ZK)]10) [ZK(#]Sometimes some customers' demands are unreasonable. As long as we try to bepolite, courteous and even disarming at the same time, we can retain even some of these individuals as future customers.[ZK)]〖BT7〗Unit 4〓Business Meetings〖BT2〗7. Follow up Practice〖BT3〗C.1.cover for〓〓〓〖WB〗2. update〓〓〖WB〗3. are entitled〓〖WB〗4. be merged〓〓〖WB〗5. routine6. go along with〖DW〗7. takeover〖DW〗8. to and fro〖DW〗9. came up with〖DW〗1 0. opted for11. a sea of〖DW〗12. agenda〖DW〗13. carry out〖DW〗14. objected〖DW〗15. outco me〖BT3〗D.1) [ZK(#]You can always depend on Bill to come up with some practical suggestions for improving our work at a meeting.2) In my view it's because of the recent merger of our two companies that the\{financial\} problem has got out of hand.3) I would like to call the meeting to order. Before we begin I should like tosay that I hope the meeting will be constructive and have a positive outcome.4) The purpose of this meeting is to resolve some financial and personnel problems which have been caused by the recent reform of our company.5) We have two questions on the agenda. The first item is a discussion of management's proposals on flexitime and the second item is the work arrangement for the coming holiday.6) Since we do not seem to be able to resolve this difference now, could we move on to the next point?7) Since all proposed resolutions have been passed, the meeting will be closedfor today.8) A meeting is supposed to pool all the participants' ideas and suggestions for a common purpose, which may function in several ways like solving problems, making decisions, sharing information and other kinds.9) A good preparatory job, first of all, refers to a good understanding of thesubject and the goal of the agenda. Then, on the basis of such understanding, the participant should think about the relevant points to be prepared and broughtup at the meeting. Sometimes, he may need to do some research work to confirm his opinions for the coming meeting.[ZK)]10) [ZK(]To be an effective meeting leader means one should exercise a good control over the meeting, which covers different stages at a meeting: control at the verybeginning, control during the meeting and control at the end.[ZK)]〖LM〗〖BT7〗Unit 5〓Business Presentations〖BT2〗7. Follow up Practice〖BT3〗B.〖WT5”BZ〗〖WTHZ〗〖JZ〗Presentation Plan〖JZ〗The New Videophone Model〖HT〗〖CDF34〗〖WT5”BZ〗Introduction: 〓〓〓〓〓〓〓〓〓〓〓〓〓〓〖WB〗2. PlaceObjective: 〖WTHZ〗To inform the board〖DW〗〖WTBZ〗Launch date: 〖WTHZ〗〖STHZ〗1st May 2006 〖WTBZ〗〖STBZ〗Outline: 1. Product〖DW〗Distribution: i. 〖WTHZ〗registered retail outlets〖WTBZ〗〖KG4〗2. 〖WTHZ〗Place〖WTBZ〗〖DW〗〓〖KG 2〗〓〓〓〓ii.〖WTHZ〗〖STHZ〗mailorder(28 days delivery)〖WTBZ〗〖STBZ〗〖KG4〗3. 〖WTHZ〗Price〖WTBZ〗〖DW〗3. Price〖KG4〗4. 〖WTHZ〗Promotion〖WTBZ〗〖DW〗Retail price: 〖WTHZ〗〖STHZ〗approx.£500+V A T 〖WTBZ〗〖STBZ〗〖DW〗Connection charge:1. Product 〖DW〗〖STHZ〗£500 (normal ) £300(special offer )〖STBZ〗(1) What the product consists of: 〖DW〗4. Promotioni. video screen〓ii. 〖WTHZ〗video camera〖WTBZ〗〖DW〗Target penetration: [WTHZ][STHZ]25,000 in two years [WTBZ][STBZ]iii. [WTHZ]audio receiver[WTBZ]〓iv. audio transmitter〖DW〗Target audience:〖WTHZ〗residential users 〖WTBZ〗(2) How the product works: 〖DW〗TV advertising concept:i. audio signal established 〖DW〗〖WTHZ〗calls to distance relatives and friends〖WTBZ〗ii. 〖WTHZ〗video signal established,〖WTBZ〗〖DW〗Conclusion:〖WTHZ〗〓if video phone terminal〖DW〗1.〖STHZ〗Summary of 4P's 〖STBZ〗〓〖WTHZ〗available〖DW〗2. 〖WTHZ〗Future success of the company 〖WTBZ〗〖HT〗〖CDF34〗〖WT〗〖ST〗〖BT3〗C.1. market share〓〖WB〗2. market demand〓〖WB〗3 breakdown〓〓〓〖WB〗4. target5. ran through〖DW〗6. At long last〖DW〗7. be distributed〖DW〗8. was commissioned9. at your leisure〖DW〗10. in stock〖DW〗11. in terms of〖DW〗12. market penetration13. retail〖DW〗14. synchronized〖DW〗15. sector〖BT3〗D.1) [ZK(#]I'll begin by talking about our sales figures last year, and then I'lltalk about our market share of our product in some major countries. Finally I'll talk about our main customers and future plans.2) We believe we must increase our export sales if we want to continue to grow, and we hope to increase exports to 40% of production.3) I realize you've got a full agenda so I intend to briefly run through the four \{P's\} for the new videophone model? the product, the place, the price and the \{promotion.\}4) Please interrupt me if you've got any questions.5) My objective of the presentation today is to inform, not to persuade; hopefully you're all ready 100% behind this new project.6) If you look at this mock up drawing, you'll see that it basically consists offour elements: a video screen, a video camera, an audio receiver and audio tran smitter.7) In any case, I'll leave these written specifications with you which you can s tudy at your leisure.8) I'll be getting back to you in a couple of months' time with much more detailon the promotion campaign.9) I'm also sure that you now share my enthusiasm for the new model which I have no doubt will not only open up a new sector of the market but ensure long termgrowth and prosperity for our company.[ZK)]10) [ZK(]We confidently believe that this new product represents a significant marketopportunity for the company with its ability to open up a new sector of the residential market.[ZK)]〖BT7〗Unit 6〓Establishing Business Relations〖BT2〗7. Follow up Practice〖WTHZ〗B.〖WTBZ〗c-1〓〓f-2〓〓d-3〓〓a-4〓〓b-5〓〓e-6〓〓g-7〖BT3〗C.1) establish〓〖KG*2〗〓〖WB〗2) conform to〖KG*2〗〓〓〖WB〗3) appreciate 〓〓〓〖WB〗4) find a good market5) dependent on〖DW〗6) a wide range of 〖DW〗7) has given much thought to8) facility〖DW〗9) to the taste of〖DW〗10) give you an idea of〓11) illustrating12) in turn〖DW〗13) were impressed 〖DW〗14) saleable 〖DW〗15) guarantee 〖BT3〗D.1) [ZK(#]We are one of the largest textile importers in our country. We have handledthis commodity for more than 20 years and have connections all over the world.2) I had an opportunity to see your well illustrated catalogues on the last fairand I am very interested in your canned fruit. Now I have come to discuss withyou the possibility of importing the goods.3) You can rest assured that our foodstuffs are guaranteed to conform to the WHO standards.4) Canned goods are also among our major exports and have found a favourable \{reception\} in many other countries.5) The quality of our products is as good as that of many other suppliers, whileour prices are not so high as theirs.6) We think mutual understanding and cooperation can help us do more and better business with each other.7) Since we are in the same business lines, I can see there are a lot of business \{opportunities\} we can cooperate in the future.8) Your desire to expand business with us coincides with ours.9) The aim of our visit to your company is to look for a business partner, and we are glad to have a direct contact with you.[ZK)]10) [ZK(#]So far we have not developed a large export market for our poultry. We\{primarily\} serve the domestic market.[ZK)]〖BT7〗Unit 7〓Enquiries and Offers〖BT2〗7. Follow up Practice〖BT3〗C.1) negotiate〓〓〓〓〓〖WB〗2) have opened up 〖KG*2〗〓〖WB〗3) in no case〓〓〓〖WB〗4) from stock5) Now that〖DW〗6) have quoted 〖DW〗7) had been customized〓8) offer9) a full range of 〖DW〗10) stand a chance of〖DW〗11) a ready market12) all very well, but〖DW〗13) are pouring in 〖DW〗14) stretch a point 〖DW〗15) available〖BT3〗D.1) We shall be very glad to place our order with you if your quotation is competitive and delivery date acceptable.2) The price varies according to the quantity. So please tell us what quantity you require so that we can work out the offer.3) The size of our order depends greatly on your price.4) I'd like to have your lowest quotations, CIF New York.5) We are pleased to inform you that your bicycles have a ready market in our country and there is a steady demand for your product in our market. So we'd like to make an inquiry.6) The export of our textiles last year reached a record high and this year we are trying hard to further improve the quality and design to suit the international market.7) As our stocks of these goods are limited, we would advise you to place your\{order\} without delay.8) As a rule we do not allow any commission. But if the order is a sizable one,\{we'll\} consider it.9) With an eye to our future business, we'll stretch a point this time. We'll allow you 3 percent commission. That's the top rate.〖ZK)〗10) 〖ZK(〗We believe through the cooperation between us, large transactions will be brought to speedy conclusion.〖ZK)〗〖BT7〗Unit 8〓Terms of Payment〖BT2〗7. Follow up Practice〖BT3〗C.1) without fail〓〓〓〖WB〗2) Given 〓〓〓〓〓〓〖WB〗3) meet you halfway 〖WB〗4) make up for5) as compared with〖DW〗6) in conformity with 〖DW〗7) tie up 〖DW〗8) It won't do9) adhere to 〖DW〗10) drained〖DW〗11) exert themselves 〖DW〗12) live up to13) rest assured 〖DW〗14) be effected 〖DW〗15) honour〖BT3〗D.1) Our usual terms of payment are by confirmed, irrevocable letter of credit by sight draft against presentation of shipping documents.2) If you promise to effect shipment one month earlier, we will agree to payment by L/C at sight.3) Although your price is on the high side as compared with those of rival goods, the quality of your products, I suppose, will probably make up for it.4) In order to pave the way for your promotion of our products in your market, we will accept D/P at sight as a special accommodation.5) In order to conclude the business, I hope you'll meet me half way. What about 50% by L/C and the balance by D/P?6) Payment by L/C is our usual practice with all new customers for such commodities. Moreover, the international capital market is fluctuating, so I am afraid that we have to insist on payment by L/C at sight.7) In compliance with your request, we exceptionally accept delivery against D/Pat sight, but this should not be taken as a precedent.8) We always require L/C for our exports. And the other way round, we pay by L/Cfor our imports and furthermore, we pay by the same kind of letter of credit when we import from your country.9) I am sorry that you insist on payment by L/C. Could you make an exception inour case and accept D/P?[ZK)]10) [ZK(]Frankly, a letter of credit would raise the cost of our imports. When we open a letter of credit with a bank, I'll have to pay a margin. That'll not only tie up our money but also increase our cost.[ZK)]〖BT7〗Unit 9〓Packing〖BT2〗7. Follow up Practice〖BT3〗C.1) stands〓〓〓〓〓〖WB〗2) on the ground of 〖WB〗3) is lined with 〓〓〖WB〗4) catch the eye of5) reinforce〖DW〗6) commit ourselves 〖DW〗7) take your chance 〖DW〗8) beyond9) in case〖DW〗10) see(to it) that〖DW〗11) improve on 〖DW〗12) appeal to13) get an edge over 〖DW〗14) be shown off 〖DW〗15) having been stowed 〖BT3〗D.1) [ZK(#]Your products should be competitive not just in price, quality, but inpackaging as well.2) Both of us know that the buyers can't see or touch the quality of your produc ts, and they for the most part judge it by its packing.3) I think your packing lacks a sense of expensiveness, and the color of your pa cking really should be more eye catching. My opinion is that the packing should give the buyer an idea of what is packed inside.4) As to the packing of our T shirts, we use a polythene wrapper for each artic le, all ready for window display.5) With competition from many similar products, the merchandise must not only be of value but also look attractive.6) We are confident that the fine quality of our products, especially the unique\{design\} of the packing will help you promote the sales of our products.7) We'll make sure that the packing is seaworthy, but we can't commit ourselvesto being responsible for every kind of mishap.8) The price of a fine quality product must not only be superior in quality butalso attractive in appearance —packing.9) The cartons are comparatively light and therefore easy to handle. They won'tbe stowed with other heavy cargoes. Besides, we'll reinforce the cartons with iron straps.[ZK)]10) [ZK(]Proper packing is strong enough to stand long sea voyage, rough handlin g, jolting and shock, and to discourage pilferage; otherwise, the goods are terriblyrusty and damaged.[ZK)]〖BT7〗Unit 10〓Shipment〖BT2〗7. Follow up Practice〖BT3〗C.1) be effected〓〓〖WB〗2) stipulated 〓〖WB〗3) has been booked up 〖WB〗4)prolong5) ahead of schedule〓6) mode 〖DW2〗7) unexpectedly 〖DW〗8) are heavily commited9) advance 〖DW〗10) on board〖DW〗11) were informed 〖DW〗12) called at13) freight 〖DW〗14) backlog 〖DW〗15) transship〖BT3〗D.1) 〖ZK(#〗Before deciding which form of transport to use, such factors as cost, speed and safety should be taken into account.2) Road and rail transport are complementary services to transport by air and sea.3) Airfreight is becoming more and more popular because of its high speed, but on the other hand the need for all kinds of transport is also growing.4) Please inform us of the approximate date of shipment for Contract No. DS546as soon as possible.5) We have to insist on immediate delivery because we have been put to considerable inconvenience by the long delay in delivery.6) We will do our best to expedite shipment so as to meet your requirements intime.7) As we are heavily committed these months, it is impossible for us to deliverthe goods within three months.8) One point I should add is that we'll ship the goods duly, but your L/C must reach us 30 days before shipment.9) As the only direct steamer which calls at our port only a month has just dep arted, the goods can only be shipped next month.〖ZK)〗10) 〖ZK(#〗We prefer direct sailings as transshipment adds to the expenses, the risk of damage, and sometimes may delay the arrival.〖ZK)〗〖BT7〗Unit 11〓Inspection and Insurance〖BT2〗7. Follow up Practice〖BT3〗C.1) lodge a claim 〓〓〓〓〖WB〗2) fall within 〓〓〖WB〗3) rests with 〓〓〖WB〗4) bear5) up to〖DW〗6) liable for〖DW〗7) taken out〖DW〗8) as regards9) on the strength of〖DW〗10) clear up〖DW〗11) in transit 〖DW〗12) coincide with13) insure 〖DW〗14) be made out 〖DW〗15) release〖BT3〗D.1) [ZK(#]I can assure you that it is not likely to happen. Our goods must be upto export standards before the Inspection Bureau releases them.2) For this item, it is international practice that the reinspection should be made within 7 days upon the arrival.3) If the goods spoiled or got short weighted during transit, the buyer will have to lodge claims against the insurance company or the shipping company.4) The goods will be inspected by CCIB. It will then issue a certificate ofquality and a certificate of weight. These certificates will be taken as final basis and binding.5) Risk of breakage is classified under extraneous risks. We can cover the riskof breakage for you, but the additional premium is on your account.6) In that case I don't think the responsibility should rest with us. The goodsmust be spoiled in transit. So you should lodge a claim with the insurance company.7) If we conclude the deal on a CIF basis, what coverage will you take out for the goods?8) You can cover WPA and War Risk for 130% of the invoice value with PICC.9) W.P.A. coverage is too narrow for a shipment of this nature. Please extend the coverage to include T.P.N.D.[ZK)]10) [ZK(]We have covered the insurance on the equipment and parts to be shippednext week against All Risks for 110% of the invoice value with PICC.[ZK)]〖LM〗〖BT7〗Unit 12〓Complaints and Claims〖BT2〗7. Follow up Practice〖WTHZ〗B. 〖WTBZ〗1-h〓2-d〓3-a〓4-c 〓5-f 〓6-g 〓7-e 〓8-b 〓9-j〓10-i〖BT3〗C.1) sorted out〓〓〓〓〓〖WB〗2) straighten out 〓〓〓〓〖WB〗3) be lodged 4)prejudice〖DW〗5) put my finger on〖DW〗6) not to mention7) due to 〖DW〗8) was complained of〖DW〗9) one way or another10) be confined to〖DW〗11) come in handy 〖DW〗12) probe into13) take up〖DW〗14) there is no point 〖DW〗15) at your disposal〖BT3〗D.1) [ZK(#]To be honest, I don't like having to complain, but I've had lot of trouble with your company, one way or another. I have contacted several departments of your company but nothing has been done. So this time I'm going right to the top.2) But let me infom you that the goods in question were strictly inspected by CCIB at the time of loading.3) What he said sounds plausible, but we still should put our finger on the real cause of the error.4) We rejected the article for its price, not to mention its bad quality.5) Our supplier was also very distressed to learn that matter which had causedyou so much inconvenience.6) As such irregularities have never happened before, we want to go into the matter thoroughly so that we can take measures to prevent similar mishaps in the fu ture.7) On second thought, I think you are right. There is no point in returning thewhole lot of defective goods just for the sake of checking up. So just send back two of the worst ones and leave the others at your disposal.8) We'll make a thorough investigation to find out where the responsibility actually lies. But before that we can't promise anything.9) The goods we received last week are not up to the standard stipulated in thesales contract. So we have to lodge a claim with you.[ZK)]10) [ZK(]We sincerely apologize for all the losses incurred as a sequence of ourfailure of shipping in time. Anyway, we'll try our best to settle this claim.[ZK)]〖BT7〗Unit 13〓Marketing〖BT2〗7. Follow up Practice〖BT3〗B.1) Product, Price, Promotion, Place2) satisfy, image, design 3) competes, rival4) 〖ZK(〗commercials, radio spots, newspaper advertisements, posters, l abels, \{materials,\} public relations〖ZK)〗5) distribution, end users, outlets, hire purchase, mail order6) strengths, weakness, opportunities, threats〖BT3〗C.1) priority〓〓〓〓〖WB〗2) catch on 〓〖WB〗3)To my knowledge 〓〖WB〗4) has been established5) undercut〖DW〗6) tailor〖DW〗7) pay 〖DW〗8) give heed to9) have a grasp of 〖DW〗10) put us in touch with〖DW3〗11) accommodate12) a must 〖DW〗13) have no option but to 〓〓14) ensure〓〓15) get across〖BT3〗D.1) [ZK(#]Whatever strategy you adopt to enter the international market, it'll pay to do a lot of market research first.2) One of the objectives of market research is to find out whether there is a market for the product and whether we can sell the product in that market.3) We must bear in mind that proper pricing of our product, choice of terms of sale and payment are three important elements in exporting a product.4) The international marketer must be aware of language and cultural difference s when deciding how to market a product.5) Our product has certainly received rave reviews from the media and many trade publications as well as from our customers. It certainly has become a household item at home and abroad.6) Studies have shown that the development of a strong brand name in the domest ic market is undoubtedly a precursor to any outward expansion.7) Test marketing is a marketing technique. It is a limited introduction to a p roduct in areas chosen to represent the intended market. Its aim is to determinethe reactions of probable buyers and resellers. The test marketing process requ ires several decisions: when, where, how long, what information to acquire, and how to apply results.8) The development of a marketing strategy encompasses two steps: one is select ing and analyzing a target market and the other is creating and maintaining an a ppropriate marketing mix.9) The international customers have different tastes and needs from our domestic customers. The key is in concocting the right marketing strategy tailored to t hese specific needs.[ZK)]10) [ZK(#]Generally speaking, consumers are sensitive to price and usually choose the less expensive product unless they can be convinced by quality or after sales \{service.\}[ZK)]〖BT7〗Unit 14〓E commerce〖BT2〗7. Follow up Practice〖BT3〗C.1) compete with〖KG*2〗〖WB〗2) lead to 〓〓〓〓〓〓〓〖WB〗3) Simply put〓〖KG*2〗〖WB〗4) In a broad sense5) written off〖DW〗6) is concerned with 〖DW〗7) get ahead of 〖DW〗8) search9) Establishing 〖DW〗10) been carried out〖DW〗11) shut down 〖DW〗12) comply with13) keen on 〖DW〗14) Integrating ... into 〖DW〗15) obtain access〖BT3〗D.1) [ZK(#]You must determine exactly what you need to be competitive, before youcan select the setup for your E commerce.2) In the world of E commerce, there is a continuing need to create a safe andtrusted purchasing environment for consumers, merchants, and financial institutions alike.3) Cyberspace is rife with newly developed electronic payment scheme but much of cross border business to business commerce still relies on traditional paymentmethods. These conventional methods offer some level of security but often\{involve\} delays, unnecessary costs and sometimes even disputes.4) The emergence of E commerce is not a coincidence; it is the trend of the in formation age.5) Retail giants such as Kmart and Wal mart spun off separate to run E commer ce operations hoping to cash in on the dotcom frenzy.6) The advantages of E commerce are virtually unlimited, the most important\{being\} an increase of your customer base, of your overall sales and undoubtedly your image and prestige.7) In the traditional paper based processing system, the physicaltransmission of documents between trading partners caused the increase of proces sing time to complete a transaction.8) Many retailers are discovering that key to successful online retailing is not in the nature of the products but the ability of retailer to leverage the Internet to create a shopping experience that is enjoyable and offer value.9) While commercial law has evolved over the centuries in response to the devel opment of trade in goods and services, with or across nations, the emergence ofan electronic medium an additional avenue for trade has pushed to the fore many questions: whether and how an adaptation of existing law would be possible, appr opriate or sufficient to catch up with the problems thrown up by the new medium. [ZK)]10) [ZK(]Many businesses find as they examine their industry value chains that electronic commerce can play a role in reducing costs, improving products quality, rea ching new customers or suppliers, and creating new ways of selling existing prod。