演讲的艺术 chapter 6 2 ppt课件

The art of effective communication between a speaker (or writer) and anThe ability to respect diversity and toFocused, organized thinking about such things as the logicalideals, the soundness of evidence, and the differences between’s messageThe sum of a person’s knowledge, experience, goals, values, andhormone released into the bloodstream in response to physical orMental imaging in which a speaker vividly pictures himself or herselfStealing ideals or language from two or three sources andFailing to give credit for particular parts of a speech that areTo restate or summarize an author's ideals in one's own wordsstatement in the introduction of a speech that identifies theA method of speech organization in which the main pointsA method of speech organization in which the main points divide theA word or phrase that indicates when the speaker has finished one thoughtpresented from a brief set of notesa speechWhat a speaker wants the audience to rememberthe audience foremost in mind at every step ofThe tendency of people to be concerned above all with their own value,Audience characteristics such as age, gender, education,Questions that require responses at fixed intervals along a scale ofthat allow respondents to answer however theymaterials used to support a speaker's ideas. The threeA story, narrative, or anecdote developed at some length toa speech together in a particular way to achieve aThe major points developed in the body of a speech. Most speechesmethod of speech organization in which the main pointsmethod of speech organization in which the main points follow amethod of speech organization in which the first mainof a problem and the second main point presents aA method of speech organization in which the main points divide theA word or phrase that indicates when a speaker has finished one thoughtstatement in the body of the speech that summarizes theA very brief statement that indicates where a speaker is in the speech or thatA question that the audience answers mentally rather than outstatement in the introduction of a speech that identifies the课后练习Chapter 4Topic :Studying abroadGeneral Purpose:To persuadeSpecific Purpose:To persuade the audience to study abroad will enhance your personal development,academic development,and career development.Central Idea:Main points: I. You should study abroad because it will enhance your personal development.II. You should study abroad because it will enhance your academic developmentIII. You should study abroad because it will enhance your career development.Topic : Events in triathlonGeneral purpose: To informSpecific purpose: To inform the audience of the three events in triathlon : swimming, cycling and running.Central Idea:Main points:The first event in triathlon is swimmingThe second event in triathlon is cycling.The third event in triathlon is running.I. The first major cause of airplane crashes is pilot error.II. The second major cause of airplane crashes is weather. Topical OrderIII. The third major cause of airplane crashes is mechanical failure.I. The peak of Mount Kilimanjaro has an arctic climate with snow,ice,,and violent winds.II. The middle of Mount Kilimanjaro has a rain forest climate with lush vegetation and diverse animal species.III. The base of Mount Kilimanjaro has a bushland climate with pastures and farming communities. Spatial OrderI. The Chinese film industry began in the early 20th century.II. The first golden period of Chinese cinema occurred during the 1930s.III. The second golden period occurred in the years after World War II.IV. The Chinese film industry was scaled back during the 1960s and 1970s.V. Today Chinese films are in another golden period of international acclaim.Chronological Order。

Chapter 6 supporting your ideas（教师用书持续更新中……）Section One: Chapter Teaching GuidePART ONE: TEACHING OBJECTIVES在学完这一章后，学生应该能够：•解释使用支撑材料的重要性•了解三种主要的支撑材料类型•区分并使用简短例证、延展例证和假设例证。

•辨别数据是否可靠,并在演讲中有效使用数据。

•区分专家证言和当事者证言。

•鉴别网络支撑材料的质量。

PART TWO: TEACHING SUGGESTIONSI例证（Examples）➤知识概述研究表明，生动、具体的例子对听众的观点和行为有着很大的影响力。

没有实例，演讲者的一些想法就会显得含糊不清、缺乏感染力和活力。

实例不但可以使想法清晰、具体和深刻，还可以使其具有强大的情感诉求力。

演讲中常用的实例有三类：简短例证，延展例证和假设例证。

简短例证（Brief Examples）简短例证也被称为具体实例。

这种例证可以用来简单地说明一个问题或道理。

例如中国驻美大使秦刚在就职后的公开演讲中就使用了两个简短例子来说明大国合作乃大势所趋。

Fifty years ago, Dr. Henry Kissinger made a secret visit to China and opened the door to the normalization of China-U.S. relations. It was during the Cold War; at that time there was virtually no contact between the two countries. Dr. Kissinger had to travel covertly to China via a third country. Fifty years later today, as the 11th Chinese Ambassador to the United States, I can travel most openly and fly directly to this country. How the world has changed with the passage of time! I believe that the door of China-U.S. relations, which is already open, cannot be closed. This is the trend of the world, the call of the times, and the will of the people.另一种方法就是使用一系列的简短例子直到产生预想的效果为止。