演讲的艺术 chapter 6 ppt课件
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Chapter 6 supporting your ideas(教师用书持续更新中……)Section One: Chapter Teaching GuidePART ONE: TEACHING OBJECTIVES在学完这一章后,学生应该能够:•解释使用支撑材料的重要性•了解三种主要的支撑材料类型•区分并使用简短例证、延展例证和假设例证。
•辨别数据是否可靠,并在演讲中有效使用数据。
•区分专家证言和当事者证言。
•鉴别网络支撑材料的质量。
PART TWO: TEACHING SUGGESTIONSI例证(Examples)➤知识概述研究表明,生动、具体的例子对听众的观点和行为有着很大的影响力。
没有实例,演讲者的一些想法就会显得含糊不清、缺乏感染力和活力。
实例不但可以使想法清晰、具体和深刻,还可以使其具有强大的情感诉求力。
演讲中常用的实例有三类:简短例证,延展例证和假设例证。
简短例证(Brief Examples)简短例证也被称为具体实例。
这种例证可以用来简单地说明一个问题或道理。
例如中国驻美大使秦刚在就职后的公开演讲中就使用了两个简短例子来说明大国合作乃大势所趋。
Fifty years ago, Dr. Henry Kissinger made a secret visit to China and opened the door to the normalization of China-U.S. relations. It was during the Cold War; at that time there was virtually no contact between the two countries. Dr. Kissinger had to travel covertly to China via a third country. Fifty years later today, as the 11th Chinese Ambassador to the United States, I can travel most openly and fly directly to this country. How the world has changed with the passage of time! I believe that the door of China-U.S. relations, which is already open, cannot be closed. This is the trend of the world, the call of the times, and the will of the people.另一种方法就是使用一系列的简短例子直到产生预想的效果为止。