商务英语(1)unit3a.ppt

tips and decide which are DOS and which are DON’TS.
WHEN YOU ANSWER THE PHONE IN THE OFFICE …
Pick it up after the first ring or second ring Pick it up after three or more rings Immediately ask who is calling and what they want Say your company name and/or department Just say “hello?” Have a pencil and paper ready so that you can take notes Try to sound friendly and helpful Speak quickly so that the call is soon over Speak clearly and slowly
2. Discuss the following questions
1) Which telephone tips you have listed are important? Why? 2) Which of the tips do you already follow when making or receiving a phone call? 3) What do you think are the differences between business calls and personal calls? 4) Do you agree that establishing a positive telephone image is very important for a company? Why?

research to get a feel for your target market. L: Can you specify what sort of information I should look for? Z: First of all you’ve got to find out if there’s any demand for your new product, and what sort of
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Part Ⅱ Scaffolding
Situational Dialogue 1
译文
Li Yan, sales manager, for Boyi Arts Trading Company. Zhang Jian, marketing manager, for Boyi Arts Trading Company.
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Part I Warming-up
(b) Where can the company get the information needed ? Please make another list of information sources.
Information Sources 1 newspaper 2 magazines 3 government report 4 internet 5 industry association journals 6 research specialists
Now Li Yan is asking Zhang Jian for some advice on how to carry out market research. L: Well, Mr. Zhang, could you give us some suggestions about how to start selling our corn basket in

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which of these phrase fit best in the following sentences
be over结束 call back回电 cut off 切断 get through give up放弃 hang up挂断 hold on look up pick up put through 接通
➢ Attention please Both British and American people talk about calling
someone, but giving someone a ring tends to be used only in the UK. If an American telephonist asks you Are you through? She means Have you finished your call? But a British telephonist means Have you been connected?
call ____.
.
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be finished connect with disconnect find lift reach replace the receiver return the call stop trying wait
awful electronic music again, I will ___. 9. If you get a wrong number, its polite to say “ I am sorry, I have dialled the
wrong number” before you ___. 10. If an American telephonist asks “ Are you through?, she wants to know if you

Questions on Text A
(3) The profits that a firm earns are dependent on three conditions. What are they? --First, there needs to be a demand for the service that a firm offers. Second, a firm need to attract customers, meaning that they choose a firm instead of their competitors. Third, to earn high profits, a firm need to keep their expenses low.
Questions on Text A
(5) Sequence five factors of production in Text A from the most important one to the least important one, and give reasons for your choice. The most important one is human resources. Human resources are the people who are able to perform work for a business. They may contribute to production by using their physical abilities. The second is natural resources, and it is commonly used by businesses to produce products or services is land.

Romance: e.g. French, Italian, Spanish, Portuguese Germanic: e.g. German, Swedish Norse: language spoken by Scandinavian inhabitants Celtic: mainly spoken in Wales, Scotland, Ireland, Cornwall and the Isle of Man
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Research and discussion
• Julius Caesar • Duke of Normandy • Old English • Latin • French • Middle English • A Table Alphabeticall • Samuel Johnson • Webster • Oxford
2. Reveal the true, objectionable nature of (someone or something)
e.g. He has been exposed as a liar and a traitor.
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3. If someone is exposed to something dangerous or unpleasant, they are put in a situation in which it might affect them. e.g. Most people in the world are non-smokers and have a right not to be exposed to other people's smoround
Detailed Reading

1.使用古语词：常以here, there, where为词
根，加上一个或几个介词构成的合成副词。 如：thereof（由此），whereas（鉴于）， hereinafter（以下），herein（在此，于…… 之中），hereby（因此）等。
2. 词项重复：商务英语中常会出现同义词或近 义词的词项重复，尤其是在协议、单证、合同 等法律性文件中。如：controversies and differences（争端），terms and conditions（条 款），losses and damages（损失），provisions and stipulations（规定），agents and representatives（代表），alter and change（变 更），blind and obligate（承担），null and void（无效的），sole and exclusive（唯一的）， under and by （根据），等等。这些词汇相互 补充，在很大程度上保证了准确性和严密性。
商务英语词汇主要包括名词、形容词和动词，其最显著
的一个特征就是许多普通词汇染上了商务色彩。如：
This bill of exchange shall be accepted first and then can be honored by the acceptor.（该汇票应先承兑，然后由承兑 方进行支付。）accept 在一般情况下表示“接受”，而 honor表示“尊重”。但在这句话中，accept表示“承 兑”，honor则表示“支付”。Cover一词，基本意义是
Translation: 有些妈妈会把这笔钱用于日托 服务，立马重新回到工作岗位上去。
Note：这里的staight指“立即，马上”。如： I fell into bed and went straight to sleep.我倒 在床上立刻就睡着了。

Forfeiting 福费廷
A type of financing that whereby a bank gives an exporter cash up front so as to guarantee payment to them. Used primarily when export traders deal with high risk countries.
*Bear market（熊市）
Syndicated loan 辛迪加贷款/ 银团贷款
Large loan arranged jointly by two or more financial institutions to share the risk involved. Also called multibank credit or syndicated credit.
II 1. identify with all the steps
2. pull put
3. wore on 4. prospects
5. when it comes to 6. entail
7. confuse…with
III Translation
1. 许多人不够投入，缺乏热情，没有做 好不允许失败的思想准备， 没有意识到 求职时一个数字游戏。
3. Why is handling layoffs on a Tuesday or Wednesday goo for employees?
1. Be direct in telling people the company can no longer employ them and explain in detail the financial hardship causing the need for layoffs. At the same time, refrain from talking about other employees’ situations.

听力原文
1. The number of the passengers on the plane was .
A. over 228
B. 228
C. less than 228
2. The Air France plane crashed into .
A. the Pacific Ocean
spot step skin play climb globe through spread splendid squad helped sobbed
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sport stir skate plant class glide throw sprinkle spleen squeeze
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Training Focus
10. They were longing to see the (night, light) when trapped underground.
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Training Focus
Section A
Task Two
Listen to the following sentences and choose the correct words you hear from the choices.
基础篇 I（第五版）
大连理工大学出版社
总主编 刘杰英 主 编 施志渝 谷伟珍 焦文渊 审 校 Chuck Thode
Unit 3 Sorry to Hear That.
Learning Objectives
1. To be able to distinguish between similar consonants 2. To get familiar with consonant clusters 3. To be able to grasp sympathy and consolation expressions 4. To be able to express your sympathy and consolation

AFTER THE INTERVIEW
• The next day write the interviewer a brief note reiterating your interest in the job. • Follow up. If you haven't heard from the interviewer within the time frame indicated at the close of the interview, call them to relay a polite reminder that you're still interested in the job. Ask when they plan to make a hiring decision.
• Chin Up. Gear up for your next interview. After all the more interviews you tackle the more polished you become. You may want to contact the interviewer who rejected you and see if you can get any pointers on what to improve before your next interview.
3. Key vocabulary
Can you complete the passage with right words or phrases?
When a company needs to recruit or employ new people, it may decide to advertise the job or position in the appointments section of a newspaper. People who are interested can then apply for the job by sending in a letter of application or covering letter (US cover letter) and a curriculum vitae or CV ( US ré sumé containing details of ) their education and experience. A company may also ask candidates to complete a standard application form. The company’s Human Resource Department will then select the most suitable applications and prepare a short list of candidates or applicants, who are invited to attend an interview.

Unit3 Manufacturing
Mass Production
Mass production, also known as flow production or serial production, is the production of a large number of standardized products. It uses assembly line techniques, that is, parts and the partially completed products are moved on conveyor belts to the workers who work on the different steps of the manufacturing process. No worker will work on the whole product from start to fi nish and much of the process is automated.
Unit3 Manufacturing
Starting Point Task 1 Work in pairs. Discuss the following questions with your partner.
1. Have you ever used products produced by mass production? Name some. Some products produced by MP: computer, Lining sports clothes, Sony MP3, Gree air conditioner, Panasonic washing machine, etc.
Unit3 Manufacturing