当前位置：文档之家 › 教案 Unit 6 Sales Guiding and After-sale Service 导购和售后服务

教案 Unit 6 Sales Guiding and After-sale Service 导购和售后服务

  • 格式：doc
  • 大小：178.00 KB
  • 文档页数：14

Practical college English Course Book 1 - 1 - Unit Six

Sales Guiding & After-sale Service 导购和售后服务 Time Allotment of the Unit Six teaching periods are needed to cover the whole unit, among which students will have a series of reading, listening, speaking and writing activities related to the theme of the unit. Sales Guiding导购服务 (4 periods) After-sale Service售后服务 (4 periods) S: Client motivators 1st period S: What is wrong? 1st period L: Selling vases 2nd period L: A follow-up telephone call 2nd period L: Selling coats 2nd period L: Dealing with customer complaints 2nd period

S: At an antique shop 3rd period S: Returning the shirt 3rd period R: Shopping boyfriends 3rd period R: We will take care of it 3rd period W: Completing an ad for a shopping boyfriend 4th period W: Writing a letter of complaint 4th period

弱读：to // 和 // 4th period R: Good salesman 4th period Grammar exercises定语从句 25 mins

Section One: Sales Guiding导购服务 A. Objectives Students will be able to: 1. be familiar with the English vocabulary and expressions related to promotion in sales guiding . 2. master the techniques to persuade customers in English. 3. acquaint students with both the knowledge and the process of sales guiding. 4. write an ad for a shopping boyfriend. 5. practise the weak form.

B. Teaching Procedures  Step One: Starter— Client motivators A. Have students classify the given pictures. B. If there are some different opinions on the classification, have a discussion on it. C. Have students decide on the given reasons for buying each product. (Since this is open question, there is no fix answer, and the teacher should encourage students to speak out their own opinions.) D. If necessary, the teacher can offer more reasons for buying a product. Practical college English Course Book 1 - 2 -  Step Two: Selling vases

A. Have students listen to the tape or CD and fill in the blanks. B. Have students listen to the dialogue again and check the answers with students. C. Refer to the language points given in the Learning Box and acquaint students with the language they can use to persuade customers to buy.

Notes 1. How may I help you, sir？先生，请问能帮您做什么吗？ 专业导购分三步进行，此处为导购的第一步：热情周到地招呼和接待顾客。注意要表现出专业形象（制服整洁，使用标准语言），礼貌待客（微笑，正视，礼貌用语），与顾客保持一定距离，同时兼顾顾客的同行者。 2. I’m sorry, but they are all sold out. 很抱歉，可是它们都卖完了。 sold out 售罄，已售完 e.g. Five of the items enquired about in your fax are sold out. 贵方传真中所询价的商品有五项已售罄。 We’re sold out of your size. 您要的那个尺码卖完了。 3. How do you like this one？It has a light blue background with Chinese paintings of flowers. May I know who it is for? 这个您觉得怎样？淡蓝的底色，上面绘有中国画风格的花。您能告诉我花瓶是给谁买的吗？ 此处为导购第二步：真心真意地与顾客沟通。与顾客接触要有信心，观察顾客要留心，关心顾客要真心，用实惠让顾客动心，演示产品要细心，与顾客沟通要有耐心，把握顾客的好奇心，善用顾客的从众心理，对待异议要用心，对顾客的购买决策要有平常心。 4. This one is so attractive. I’m sure he will like it, sir. We Chinese prefer a pair of vases to one vase, as the number “two” is believed to bring good luck. 这个很漂亮。我相信他会喜欢的，先生。我们中国人更喜欢买一对花瓶，而不是一只，因为我们相信“二”这个数字能带来好运。 一个好的导购员应该具备一定的心理学知识：了解顾客的购买心理。请注意，导购员在这里使用了一些与心理相关的词汇，如so attractive, sure, good luck等，在真实地介绍产品的同时，也满足了顾客的心理需求。 5. Can you pack and deliver them for me？你能把花瓶包装好给我送去吗？ *pack v. 包装（货物）；整理（行装） e.g. Please pack these goods in a case. 请将这些货物装在一个箱子里。 We packed the books before we moved. 我们在搬迁前把书本打包装好了。 She packed a small suitcase with the things she needed for the weekend. 她整理了一只小箱子，放了些周末需要用的东西。 pack当动词用还可表示“（大批人）挤满”等含义。 e.g. Thousands of visitors are packing into the Garden Show every hour. 每小时有成千上万的人蜂拥而至来参观花展。 Practical college English Course Book 1 - 3 - pack当名词用表示“背包，一群，一小包”等含义。 e.g. The soldiers had to carry their heavy packs across rough ground. 士兵们不得不背着沉重的包袱穿过高低不平的路面。 Mary took a pack of cards from the drawer and we all sat down to play. 玛丽从抽屉里拿出一副纸牌，我们都坐下来玩。 *deliver v. 交付，投递 e.g. The shop is delivering our new bed on Thursday. 商店将于周四把我们的新床送上门。 deliver的名词形式为delivery，意为“递送，投递，交付”。 e.g. The next postal delivery is at four o’clock. 下一次邮递时间是四点钟。 6. I’ll show you to the cashier. 我带您去收银台。 此处为导购第三步：促成购买。看准成交时机，巧妙促成购买，测试并检查商品，开单并协助付款，欢送顾客。

 Step Three: Selling coats A. Ask students the following questions before listening: a According to you, is shop assistant an easy job or a difficult one? Why? b If you were the shop assistant, what aspects of the coat would you mention when you recommend it to the customer? B. Have students listen to the tape or CD. Then put the given statements in the correct order. C. Check the answers with students. D. Have students listen to the dialogue again and explain some regular patterns to persuade customers to buy, such as: a How do you like this? b What about this then? c This is your size.

合集下载

人教版四年级下册 Unit6 Shopping B Read and write公开课教案

人教版四年级下册 Unit6 Shopping B Read and write公开课教案

What?
How much?
How do you like?
T: Find what’s in the shop. And tell me how much are they? And how do you like them?
Check the answers.
4Finish the 4 questions in the book.
No.4, you please. T or F? Why? Can you tell me?
No.5, you please. T or F? How do you know?
If you are right, put up your hands.
2.Review the clothes:
1Free talk: Ask several stuents.
T：let’s read together. Please choose one thing, and practice the dialogue with your partner, and then show to us.
7.Do some exercises about the three sentence above.
2.Introduce the rules in this classroom
T: Look! If you perform well, you can get the points. And if you do the exercise well, you can also get the points. In this class, three group will get the gift.
T: Look at the hat! It’s cute! How do you like it?(write the sentence on the blackboard)
小学英语_Unit6Shopping教学设计学情分析教材分析课后反思

小学英语_Unit6Shopping教学设计学情分析教材分析课后反思

（四下PEP）Unit6 ShoppingA Let’s talk一、学习内容(Teaching contents)A: Can I help you?B: Yes. These shoes are nice. Can I try them on? Size 6, please. A: Of course.Here you are.C: John, are they OK?B: No. They’re too small.C: Hmm. OK. Let's try Size7.B: They are just right!C: Good!二、教学目标（Teaching aims）（一）知识技能目标：1.学生能理解对话大意；能用正确语音语调朗读对话；2.能在语境中理解try on, size, too，just right，of course的意思，并能正确发音；3.能在情境中运用句型Can I help you？These…are ... Can I try…on? Size …，please. They’re too…描述某物品，区分单复数。

（二）学习能力目标：通过同桌练习、小组合作对话、实物情景表演等方式，巩固练习本课的购物用语，进行购物。

（三）情感态度与价值观目标：1.培养学生的合理消费，循环利用资源的积极意识。

2.了解东西方文化中关于鞋码的差异，鼓励学生查找资料自主学习。

三、重点难点（Difficult and important points）（一）教学重点(Important points)1. try on，size，just的含义及发音；2. 句型Can I help you？These…are ... Can I try…on? Size … They’re too…（二）教学难点(Difficult points)size，just的发音；单、复数句型的区分及正确运用。

人教PEP版英语四年级下册Unit6《Shopping》(let’slearnPartB)说课稿

人教PEP版英语四年级下册Unit6《Shopping》(let’slearnPartB)说课稿

人教PEP版英语四年级下册Unit 6《Shopping》（let’s learn PartB）说课稿一. 教材分析人教PEP版英语四年级下册Unit 6《Shopping》（let’s learn Part B）是一篇以购物为主题的文章，通过描述孩子们在超市购物的场景，引出了十个职业名称，如wtress, doctor, teacher等。

本节课主要让学生掌握这些职业名称的用法，并能够运用所学知识进行简单的购物场景对话。

教材内容贴近生活，有利于激发学生的学习兴趣，同时也有助于提高学生的实际应用能力。

二. 学情分析四年级的学生已经掌握了基本的英语语法和词汇，具备一定的听说读写能力。

他们在日常生活中也积累了一定的购物经验，对购物场景不陌生。

但部分学生可能在口语表达方面还存在一定的困难，需要通过课堂实践来提高。

此外，学生对于职业的认识还相对有限，需要通过课堂拓展来丰富。

三. 说教学目标1.知识目标：学生能够掌握十个职业名称的用法，如wtress, doctor,teacher等。

2.能力目标：学生能够运用所学知识进行简单的购物场景对话。

3.情感目标：培养学生热爱生活，关注社会，提高人际交往能力。

四. 说教学重难点1.重点：学生能够掌握十个职业名称的用法。

2.难点：学生能够在购物场景中运用所学知识进行对话。

五. 说教学方法与手段本节课采用情境教学法、交际法、任务型教学法和小组合作学习法。

通过创设购物场景，让学生在真实环境中练习口语，提高实际应用能力。

同时，运用多媒体课件、卡片、实物等教学辅助手段，激发学生的学习兴趣，提高课堂参与度。

六. 说教学过程1.热身（5分钟）通过播放英语歌曲《Old MacDonald Had a Farm》，让学生放松心情，激发学习兴趣。

接着，教师与学生进行简单的Free Talk，询问学生今天的心情、天气等，导入新课。

2.呈现（10分钟）教师出示一组职业卡片，如wtress, doctor, teacher等，引导学生朗读并认识这些职业名称。

四年级英语下册《Unit6Shopping》优质教案

四年级英语下册《Unit6Shopping》优质教案

四年级英语下册《Unit6Shopping》优质教案四年级英语下册《Unit6Shopping》优质教案「篇一」第一课时一、教学目标：1、能够听、说、认读本课时的主要句型：Can I try them on、 Lets try size 7、Theyre just right。

2、能够跟录音朗读对话并进行表演。

二、教具准备：教学光盘、单词卡片。

三、教学重点：学习新句型：Can I try them on、 Lets try size 7、Theyre just right。

四、教学难点：在情景交际中正确使用本课时的新句型。

五、教学过程：复习引题1、日常口语训练。

教学新课1、教师出示Let’s learn部分的挂图，让孩子表演图中的情景，教师与学生共同表演对话。

教师挑出两双鞋，一双适合自己的脚，另一双或大或小，然后让学生猜哪一双是自己的鞋，引出新句型的教学。

2、教师指导学生做问答练习，然后调查同伴的鞋的号码，进行小组汇报。

3、待学生能够熟悉句型后，教师为学生放VCD，让学生感知对话内容。

4、学生跟录音朗读课文，教师指导学生朗读。

学生分角色朗读对话。

巩固练习1、教师播放一段购物的视频录像，孩子观看录像后用自己学过的句子和单词进行描述。

2、小组交流自己看到的内容。

布置作业1、听第58页的Let’s talk部分的录音，读给同伴、朋友或家长听。

五、板书设计Can I try them on、 Lets try size 7、Theyre just right。

六、教学反思第二课时一、教学目标：1、学习四个名词sunglasses，gloves，umbrella，scarf。

2、在A部分对话的基础上，运用本课时及A部分学过内容进行实际的交际活动。

二、教具准备：教学光盘、单词卡片。

三、教学重点：本课时的四个单词。

四、教学难点：在实际情境中运用词汇。

五、教学过程：复习引题1、Let’s talk：学生读一读，并进行角色表演。