口语课程标准
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《商务英语口语》课程考核标准
1. 课程性质和目的
《商务英语口语》是现代管理工程系国际贸易专业的一门必修课,是通过对日常生活及商务活动中所可能出现的各种情境英语的分门别类的讲解,以提高学生的口语水平及巩固相关商务知识为目的的一门主干专业基础课。
本课程是在学生已具备高中英语基本会话能力的基础上开设的,旨在通过专业的口语训练,大幅度地提高学生的日常英语,尤其是商贸英语的会话能力及口语技巧,从而使学生达到基本满足从事商贸工作所必需的英语口语要求。
2.课程内容和考核目标(知识点)
使用对外经济贸易大学出版社出版的《新编外贸英语口语教程》(第二版) 教材,紧密结合商务英语知识进行教学。本课程安排在第五学期,共48学时,每周学时数为4学时。本课程的主体内容、主要知识点和考核目标见如下表格:
授课章节的内容提要 目 的 要 求
Brief Introduction to
the Course
A Welcome at the Airport
(机场迎接) 1.To get a general idea to the course.
2.To learn the expressions for receiving guests
at the airport.
3. To act a role-play to welcome a guest at the
airport
English Names & Entry
Visa
(入境验证) 1.To get English name for each student.
2.To learn the expressions for Entry Visa and
going through customs.
3. To act a role-play to go through the
formalities at customs.
Going Through the
Customs
(通过海关) 1.To learn the skill of receiving and
entertaining clients.
2.To learn about the expressions for
client reception.
3.To be able to accommodating foreign clients. Driving to the Hotel
(送往旅馆)
1.To learn the skill of small talks and .
2.To be able to make personal introductions;
polite questions and farewells..
3.To learn to deliver bad news and how to respond
to it.
Reserving Rooms (预订房间) 1.To learn the skill of executing meetings.
2.To learn about the expression for
meetings and interviews.
3.To be able to make performance reviews;
agendas and requests.
Room Services (客房服务) 1.To learn the skill of presentations
2.To learn about the expressions generally used
in presentations.
3. To be able to make logical and perfect
presentations.
4. To get a lesson in Q & A Period.
Dining Hall Service
(餐饮服务) 1.To learn the skill of presenting trends.
2.To learn about the expressions of trends.
3.To be able to give SWOT analysis and
statistical reports.
4. To make a presentation on given charts.
Shopping Service
(购物服务) 1.To learn the skill of making surveys..
2.To be able to find out the target audience and
develop the market.
3.To be able to make use of print and media Ads.
to have promotional events.
Appointment and Visit
(约会拜访) 1.To learn about the skill of sales.
2.To learn about the expression for
sales. 3.To be able to find out the selling points and
have trade shows.
4. To act on the basis of given situations.
Giving a Banquet (设宴招待) 1.To learn about the international business
travel.
2. To learn about the expression for business
trips.
2.To discuss on the dressing for business.
3. To be able to deal with different hotel
situations in English.
Having a Ball (举行舞会) 1.To learn the general organization of a
company.
2.To learn about the expressions for company
organization.
3.To discuss the concrete duties of each
characters.
At the Export
Commodities Fair (出席出口商品交易会) 1.To learn the practical meaning of MERGERS.
2.To learn about the corporate ladder in big
business.
3.To be able to make consulting for big
business.
Preliminary Talk (初次会谈) 1.To learn about recruiting personnel and job
interviews.
2.To learn about the expressions for employment
practices.
3.To be able to make resume..
Inquiry and Offer
(询价与报盘) 1.To get familiar with computer technology..
2.To be able to communicate with E-mail.
3.To get familiar with running an internet business and web-based marketing.
4. To be able to make use of electronic gadgets.
Counter-Offer
& Counter-Counter-Offer
(还盘与反还盘) 1.To learn about the arrangement of contracts
and confidentiality.
2. To review the expressions generally used in
business communications.
Acceptance and Order
(接受与订货) 1.To learn the general organization of a
company.
2.To learn about the expressions for company
organization.
3.To discuss the concrete duties of each
characters.
Payment and Delivery
(付款与交货)
1.To learn the practical meaning of MERGERS.
2.To learn about the corporate ladder in big
business.
3.To be able to make consulting for big
business.
Packing and Shipment
(包装与装运) 1.To learn about recruiting personnel and job
interviews.
2.To learn about the expressions for employment
practices.
3.To be able to make resume..
Inspection and
Insurance
(商检与保险) 1.To get familiar with computer technology..
2.To be able to communicate with E-mail.
3.To get familiar with running an internet
business and web-based marketing.
4. To be able to make use of electronic gadgets.
Agency and Contract
(代理与签约) 1.To learn about the arrangement of contracts
and confidentiality.