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商务英语学习PPT课件

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商务英语课件PPT1

商务英语课件PPT1
• It refers to the factors that allow the productive entity to generate more sales or superior margins compared to its market rivals.
Factors include:
customer service... distribution network intellectual property quality of products
branding
cost struc ture
Two types of competitive advantage
➢ comparative advantage ➢ differential advantage
your strength your target market your competitor
cut throat:
Idioms
extremely aggressive/ fierce competition
cutting-edge /on the cutting edge: at the forefront the most advanced
4. flogging(兜售) a dead horse wasting your time on a hopeless situation
5. move the goalpost a change in the rules
6. keep your eye on the ball staying focused
Comparative Advantage: a firm's ability to produce a goods or service more efficiently than its competitors, which leads to greater profit margins and cost efficiency.

最新《商务英语》课件精品课件

最新《商务英语》课件精品课件
• Prepare!
• Demonstrate enthusiasm, but don’t be overemotional.
• Use visual aids.
• Hit the highlights; focus on the details later.
• Keep your presentation “crisp” – several major points.
第二十页，共30页。
Roll-calling
第二十一页，共30页。
•
Now,
• let’s talk business/
• go down to business/
• get down to business.
• 言归正传(yán guī zhèng zhuàn)。
第二十二页，共30页。
Unit 1 Communication
• Or why to pursue MBA studies.
第二十五页，共30页。
Video Qs
• In job interviews you’re expected to communicate your ideas as clearly as possible. Now you will watch three videos about job interviews. After watching, answer the Qs:
• Company history
• Founder, CEO
• Business and industry profile • Main customers
• Description of products/services • Locations (branches, factories, etc.) • Size (number of employees/turnover)

《lesson商务英语》PPT课件

《lesson商务英语》PPT课件

Capital market Commodity market Domestic market
股票市场 Stock market econmoamrkmyeatrket research soft market declining market difficult marketready market
branch or subsidiary
Ⅱ. Method of marketing
supplenmentary knowledge /useful words & p
1. Branch & subsidiary
The branch is one indispensable part of the mother enterprise, as to organization and assets. It involves easy procedures to set up a branch. But it doesn't enjoy the qualification of local enterprise. Although controlled by mother enterprise, the subsidiary is an independent legal entity. It practices independent accounting, and assumes fully civil liability.
disadvantages
contending with local laws difficulties in getting profits home
Ⅱ. Method of
marketing
Case

商务英语学习PPT课件

商务英语学习PPT课件

即期付款交单 D/P at sight
buyer is presented the draft.
远期付款交单
D/P
after
sight
The buyer will pay the draft amount a specified
number of days after the
可编辑ppt
draft is presented a1n7d
汇付的四个当事人：
⑴汇款人（进口人）( Remitter/Importer) ⑵收款人（出口人）(Payee/Exporter) ⑶汇出行（进口地银行）(Remitting Bank/ Importer’s Bank）
⑷汇入行（出口地银行）（Paying Bank/ Exporter’s Bank）
在预付货款的情况下，进口商为避免货款两空，要求 解付行解付货款时，收款人必须提供某些指定单据。
汇付条款 应明确汇付时间、汇付方法和金额
可编辑ppt
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二、托收（Collection）
（一）含义
• 根据国际商会《托收统一规则》（URC522）的规定：
托收是指由收到托收指示的银行，根据所收到 的指示处理金融票据和商业单据，以便取得付款或 承兑。
收款人 （出口商） （Payee）
填写信
⑴
⑵
汇委托
信
出
书，连
汇
具
同货款
申
回
交付汇
请
执
出行
出具“信汇 通知书”
信汇通知书或 支付通知书
汇出行
⑶以信函方式指示付款
(Remitting Bank) ⑹寄交“付迄收据”
⑸ ⑷出 通具 知收 取款 款收

商务英语BusinessEnglishPPT

商务英语BusinessEnglishPPT

首席执行官 首席运营官 首席财务官（财务经理） 首席营销官（市场总监） 首席技术官（总工程师） 首席信息官 总裁 总经理 采购/销售经理
Work Vocabulary
管理本部 营销本部 海外营销部 二部 四部 八部 十三部 十五部 十六部 十七部 汽车工程研究院 汽车产业群采购处
Administration Division Marketing Division Overseas Marketing Division Division Two (Li-ion Battery) Division Four（LCD/LCM） Division Eight Division Thirteen Division Fifteen Division Sixteen Division Seventeen Auto Engineering Research Institute Auto Unit Purchasing Division
Answering the phone
❖ Good morning/ afternoon/ evening, BYD company, Kathy speaking.
❖ Could I speak to your sales manager?/ Can you put me through to your sourcing manager?
number or the person’s name. Then I couldn’t help.
Useful Expressions:
Answering the phone
❖ Hold the line, please. I'll get an English speaker.
❖ I'm sorry, I don't speak English well. I'll have an English speaker call you back later. May I have your name and telephone number

剑桥商务英语教程ppt课件精选全文

剑桥商务英语教程ppt课件精选全文
She smiled in greeting. 她微笑着打招呼。 She welcomed us with a cheerful
greeting. 她兴高采烈地打招呼欢迎我们。
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ppt课件
TWO KINDS OF GREETINGS
1)Formal/Informal 2)Greeting by words/Greeting
Good morning
before 12am
Good afternoon between 12am to 5pm
Good evening
after 5pm
Good night when leaving at night or going to bed
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ppt课件
UNSPOKEN GREETINGS
ppt课件
Unit 1
Greetings and Introductions
1
ppt课件
LEARNING OBJECTIVES :
How to make introductions? 1)How to introduce yourself? 2)How to introduce others? How to greet people when you
Between friends you can add dude（/dju:d/小伙 子）/man, etc. to the end
19
ppt课件
How are you? -- Pretty good. -- Fine, thank you. -- Nothing much. / Nothing special.
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ppt课件
Miss. 小姐，用作未婚女子姓名之前 Mrs. 夫人， 太太 Ms. 女士, 用在婚姻状况不明的女子姓

unit 1 商务英语 ppt课件


ppt课件
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Tariff & Barrier
Tariff ：an amount that must be paid when particular goods are imported into a country or occasionally when they are exported.
12
IGOs
UN (United Nations)
IAEA International Atomic Energy Agency
IMF International Monetary Fund
World Bank World Bank Group
ASEAN Association of Southeast Asian Nations
email…… the quick spread of SARS and other epidemics? the sending of peace corps to war-areas in the other parts of the world? Toyota outsources its auto parts to U.S manufacturers
What is the relationship between globalization and international organizations?
What are international organizations?
ppt课件
10
Can you recognize these organizations?
经济停滞
economic recession
经济衰退
geographical disparities

商务英语基础ppt课件

Welcome to
Starting BusinesBusiness English Certificate（BEC） 剑桥商务英语证书是剑桥系列考试中 专为学习者提供的国际商务英语资格 证书考试，考察真实工作环境中英语 交流能力，被欧洲乃至全球众多教育 机构、企业认可，将其作为入学考试 或招聘录用的英语语言水平要求。
10
Word check
•Company structure
•公司架构
•A report to B •A向B汇报 •Boardroom •董事会会议室
•A range of products •一系列产品
•R&D workshop •研发部车间
11
Word check
• Existing • 现有的，现存的 • Product range • 产品系列/类别 • Prototype • 原型，样品（特指没上市的样品）
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Notes:
• 1. It is not common to use titles (Mr., Mrs., Dr., etc.) when referring to yourself. However, it is polite to use titles with others in formal situations, unless they give you permission to do otherwise. Examples:
4.Q：What is the very new product at Bibury Systems?
A：A voice-actived electronic toy---Big Boss.
18
Language summary：

商务英语课件PPT课件

写答题卡时间）、口试16分钟。
参加BEC考试什么时候报名？
报名无开始时间,即任何时间都可以报名。有 截止时间：2005年上半年报名截止时间为3月20日； 下半年报名截止时间为9月20日。报名截止的具体 时间以考点公布的时间为准。欲了解各考点的具 体报名事宜，可与各考点联系。
一般要考试后3个月才能出成绩
1．发音（包括声音大小、重音、语调、语气） 2．准确性（包括语法、用词及说话方式） 3．流利程度（包括语速、长短句搭配） 4．交流能力（包括独立性、灵活性以及对谈 话方式的把握）
• BEC考试的一点小技巧
•
海外的考试严谨性和规范性一般来说都是有规律可循
的。商务英语写作鼓励人们注意格式，采用套话，模仿优
商务英语
PRELIMINARY
BEC
英国剑桥大学是一所世界闻名的高等学府，剑桥大学考试委 员会为其下属机构，该委员会所提供的英语作为外国语 （EFL）的系列考试获得世界各国的承认，被用于入学、就 业等各种用途。目前该委员会在世界一百多个国家设有考点， 每年参加该系列考试的有一百多万人。
中国教育部考试中心是我国国家级教育考试主管部门， 负责承担各项国家级教育考试并受教育部委托代办海外机构 在我国举办的各类教育考试。
商务英语证书考试（BEC）由中英双方合办。英国剑桥 大学考试委员会负责命题，阅卷，颁发证书。中国教育部考
试中心负责报名、印制试卷和组织考试。
BEC考试的考试等级如何规定？ BEC共分三个等级：BEC初级（BEC Preliminary Level，
缩略为 BEC Pre.），BEC中级（BEC Vantage Level，缩略为 BEC Van.），BEC高级（BEC Higher Level，缩略为 BEC Hi.）。以前分别称作BEC1，BEC2和BEC3。考生可根据自己的 英语水平自由选择相应级别报考。

商务英语培训课件


Overview of Effe源自tive Communication Skills
Understanding the importance of clear, consensus, and professional communication in a business
context
Recognizing different communication styles and adapting one's own style to suit different audiences and
Using permission and influence
Employing permission technologies such as logical reasoning, emotional appeals, and ethical arguments to influence the other party's position
01
Basic Concepts and Characteristics of Business English
Definition and Function of Business English
Definition
Business English refers to the specialized language used in commercial and corporate settings for effective communication
Passive Voice
02
The passive voice is frequently used in business English
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• have something at your/their fingertips
• A nation's principal monetary authority, such as the Federal Reserve Bank, which regulates the money supply and credit, issues currency, and manages the rate of exchange.
Banking
• bad debt • bank account • bank card • bank charge • bank clerks • banker • bank holiday • bank loan • bank manager • banknote
• bank statement • bank teller • bank transfer • blank cheque • bounce (cheque) • cash dispenser • cashcard • cash point • central bank • cheque card • credit card
banking system • implementing monetary policy
.
4
• issuing notes to be used as legal tender • supervising the operations of the
commercial king system • implementing monetary policy
• a cheque for £200
• pay by cheque
• cash the cheque (= exchanged it for cash )
• stop the cheque (= tell the bank not to pay it ) .
• bank cheque = banker's cheque
• A shuttle bus operates to and from the beach of San Benedetto.
• There's a shuttle service from the city center to the airport.
.
8
en route
• on the way • en route from/to • a flight en route from Tokyo to Sydney • en route for • (BrE) We stayed there en route for London. • Why don't we stop for lunch en route?
• personal cheque
• blank cheque
.
10
fingertip
• the end of your finger, that is furthest away from your hand • She touched his cheek gently with her fingertips.
.
6
picture
• verb • to imagine something by making an image
in your mind • Tom, picturing the scene, smiled. • Picture the scene - the crowds of people and
.
5
• Central banks act as the fiscal agent of the government,
• By increasing or decreasing the supply of money and credit, they affect interest rates, thereby influencing the economy.
.
3
regulating
• the size of a nation's money supply • the availability and cost of credit • the foreign exchange value of its currency
• issuing notes to be used as legal tender • supervising the operations of the commercial
animals, the noise, the dirt.
.
7
shuttle
• a plane, bus, or train that makes regular short journeys between two places
• He took the Washington - New York shuttle.
• payee • payer • paying-in slip • savings account • serial number • standing order • transfer (n, v) • traveller's cheque • withdrawal
.
2
Central bank
.
9
cheque / check
• a printed form that you use to pay for something instead of using money,with the amount in words and numbers, the date, the person being paid, and the signature of your name
.
1
Banking
• crossed cheque • current account • debit (n, v ) • deposit account • direct debit • external • foreign exchange currency • overdrawn • payable