商务英语-3
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Unit11. After months of researching Northwestern on the Web and grilling friends, teachers and advisers who had gone there, Maxine pinned her hopes on getting accepted.经过数月在网上搜索并研究NW大学和仔细询问到访过NW大学的朋友、老师和顾问,Maxine 最终希望自己能被NW大学录取。
2. For students like Maxine who are applying to college for next fall, that dream is turning out to be frustratingly unobtainable. It turns out the odds of getting into a selective college have never been worse.对于像Maxine一样正在申请秋季入学的学生来说,他们会沮丧地发现这一梦想难以实现。
考入一所名校的机会从未如此渺茫。
3. But admissions directors are already worrying about the shrinking pool of future applicants, especially the sliver of those who can afford to foot the $40,000 annual tab.---但是招生主管们已经开始担忧申请者数量缩减的问题,尤其是为数不多的每年有能力支付4万美元的那部分申请者。
4. Those who left private schools in the 1980s and 1990s can expect to earn 35% more in life than the average product of a state school, they found, around half of which can be attributed to education, not background.20世纪80年代和90年代中期的私立学校毕业生能够期望一生的收入比国立中学的普通毕业生多35%,他们发现这其中大约一半可以归因于他们所受的教育,而非背景。
贸易争端将迎来2008贸易政策的前景,今年的严峻,虽然齐心协力,被许多商人在方法上的改变可能阻止倒退到贸易保护主义。
在美国,经济恶化的消息再加上即将举行的选举保证慢,如果有的话,在世界范围内减少贸易壁垒,增加对美国公司的市场准入进度。
在世界各地,这些底片是由恐惧不断扩大中国的出口,缺乏在世界贸易组织(WTO )多哈谈判的政治意愿,并不愿意在没有总统的快速的贸易伙伴作出让步到美国的强化跟踪谈判授权(又名贸易促进权)。
会有因经济和政治气候和缺乏在多哈谈判取得突破的紧张局势今年。
将会有关于所采取的行动(而不是取),因为这紧张的结果分歧。
现在的问题是,他们将如何将这些分歧进行管理,以及是否导致贸易纠纷。
默认选项是在纠纷显著增加,随着美国和其贸易伙伴的焦点会导致保护主义和歧视性政策。
大多数人会从长远来看,如果失去这种情况发生。
现在的挑战是分析多边贸易体系将面临和发展战略,以限制所产生的危害,并作为垫脚石恢复进度,当全球经济和政治气候改善的困难。
从历史上看,贸易自由化努力取得成功的只有在一个健康的全球经济气候(在乌拉圭回合谈判在1990年代初建立世界贸易组织)或经济大灾难后(总协定关税与贸易,或关贸总协定,二战结束后)。
在这种时候,政府和企业专注于必要的讨价还价,以实现更大的全球自由化。
给人以这一概念得到- 的减少你的一些贸易壁垒来保护别人的减少更感兴趣的领域,你,确认和采取行动。
那些失去保护不喜欢它,但亲自由化的力量是强大的。
相反,在有问题的经济气候,怕给人占主导地位。
政客听到更多来自选民谴责收入进口(现在全球化)和就业的不利影响比他们从那些寻求给予或接受扩大市场准入做。
在美国,这种转变是明显的在2006年的国会选举。
它每天都变得更加明显,因为经济成长放缓的迹象。
两党努力制定一个一揽子计划是值得欢迎的,但他们是极不可能提高贸易政策的画面。
与此同时,对于有利于贸易的国会多数的前景是零,而且,虽然许多美国总统候选人的保护主义论调是只是说说而已,对于一个贸易型的管理,前景是不确定的,最好的。
商务英语三级
商务英语三级可以理解为商务英语的第三级别,相对于初级和中级而言,难度和要求会更高一些。
商务英语是一门与商务活动相关的英语课程,旨在培养学生在商务领域中进行沟通和交流所需的语言技巧和专业知识。
商务英语三级主要包括以下内容:
1. 商务英语听力:学生需要通过听取商务相关的对话和演讲,提高对商务英语的听力理解能力,包括听取商务会议、电话交流、销售谈判等场景。
2. 商务英语口语:学生需要通过角色扮演、情景模拟等方式,练习商务英语口语表达能力,包括商务洽谈、业务介绍、客户服务等方面。
3. 商务英语阅读:学生需要通过阅读商务文档、商务英语杂志等材料,提高商务英语阅读理解能力,包括商务报告、商务信函、商务合同等内容。
4. 商务英语写作:学生需要通过撰写商务英语文档,如商务报告、商务计划、商务邮件等,提高商务英语写作能力,并学习商务英语写作的格式和语言风格。
5. 商务英语词汇与语法:学生需要学习和掌握一定量的商务英语词汇和语法知识,使用正确的商务英语词汇和语法表达商务内容。
通过商务英语三级的学习,学生能够提高在商务领域中的英语交流能力,并且具备一定的商务英语写作和阅读能力,能够应对商务会议、洽谈、销售等各种商务场景的英语交流需求。
同时,商务英语三级也为学生进一步深入学习商务英语提供了基础。
Unit 1 A New Job新工作Listening and speaking 1听对话,了解公司选择招聘人员的规则,为面试做充分的准备。
Maggie is in a job interview, talking about her work experiences with Howard Marx, the HR Director of ABC Dataweb.(麦琪在进行面试,与ABC数据网公司人力资源总监霍华德•马克思谈论她的工作经历。
)Howard:Morning, Maggie. My name is Howard Marx and I am responsible for your recruitment and training here at ABC Dataweb. Could you talk briefly about your career development?霍华德:早上好,麦琪, 我是霍华德•马克思,负责ABC数据网公司的招聘和培训。
能简单的谈谈你的职业发展经历吗?Maggie:Sure, Mr. Marx. Thanks for giving me this opportunity. Well, my first job was in Flat Earth Mechanics. I started with it in 2010 and I worked in the office at the beginning, but soon moved to the sales department. I knew then that I was born to be a saleswoman! So I was promoted to the position of sales manager in about two years.麦琪:好的,马克思先生。
非常感谢您能给我这个机会。
第三章市场营销学习目标:1、了解市场营销的定义2、了解市场营销的组合策略3、掌握市场细分和市场定位的方法课文一市场营销概述大约十年以前,如果你问IBM的高层管理人员他们是做什么的,他们可能会回答:“我们销售电脑的硬件和软件。
”由于缺乏市场远见,以产品为中心的IBM公司没有注重客户的需求。
因此,当客户需求改变的时候,IBM却没有进行相应的调整,公司的业绩也大幅度下滑。
到90年代初期,大企业的市场份额和蓝筹股价急剧下跌。
在这段经济低靡的时期,IBM 进行了一场具有重大意义的改革:所有的高层管理人员在与重要客户面谈之后,将客户的问题和要求上报给公司。
其实,在计算机市场,客户不但要从公司购买电脑的硬件和软件,更重要的是他们需要购买到能解决大量信息技术问题的方案。
现在,如果你要IBM的管理人员给他们的业务下个定义,他们会告诉你:“我们为客户的任何问题提供解决方案。
”大公司营销策略的转变取得了巨大的成功。
那么,什么是市场营销呢?市场营销的定义美国市场营销协会将市场营销的定义为:计划和执行观念,商品和服务的构思,定价、促销和分销以便产生满足个人、组织和社会目标的交易的过程。
IBM的营销经理们如果想要取得好的销售成绩,他们必须要明白客户的需要就是他们的目标。
如果不遵循这一原则,他们生产出来的产品将一无是处,也无人问津。
“找到客户的需求并且尽力满足”就是市场营销的主旨,换句话说,就是要“找到一个市场,并为其服务。
”市场营销组合策略一旦确定了客户的需求,营销人员就应该尽力满足这些要求,有四点需要注意,第一,要求生产出合适的产品,这是物质基础。
要使产品能尽量接近客户的要求,企业就要通过改变现有产品类型、改进产品的特点和包装或用另一种方法来描述这个产品等方式生产出“量体裁衣”型的产品。
第二点是关于交付货物的整个体系:生产者必须及时将货物运至消费者可以购买到的地方。
第三点就是消费者可以通过广告被告知这个商品的用途,营销人员应该与客户沟通,并说服他们购买。
外贸函电模拟题一、单项选择题在每小题列出的四个备选项中只有一个是符合题目要求的,请将其代码填写在答题纸相应的位置上。
错选、多选或未选均无分。
1. We ask you to compare our prices _____ of **panies. bA. to thoseB. with thoseC. to thatD. with that2. ________ we would like to supply you with the product, we are unable to fill your order owing to the heavy backlog of commitments. CA. As much asB. Much likeC. Much asD. Like much3. We will do our best to _______ shipment to meet your requirements in time. bA. expectB. expediteC. exerciseD. examine4. In reply, we have the pleasure of informing you that an L/C has been opened amounting ______$2,000. bA. atB. toC. upD. for5. As your prompt attention to shipment is most desirable to all parties ________, we hope you will let us have your telegraphic shipping advice without further delay. dA. concernB. concerningC. to concernD. concerned6. Please arrange shipment of the goods booked by us with the ______ possible delay. bA. mostB. leastC. latestD. worst7. Our illustrated catalogue ___________ shows various types of bathroom fittings and their available sizes. aA. enclosedB. that enclosedC. is enclosedD. which enclosed8. ________ your terms and conditions be accepted by our clients, we will place a large order with you. aA. ShouldB. IfC. UnlessD. That9. We regret the need for you to write to us and hope the steps we are taking ________ the safe arrival of all your orders in future. aA. ensureB. assureC. insureD. sure10. _________ support your sales, we are sending you some samples of our new makes. aA. In order toB. With a view toC. With regard toD. Owing to11. May we call your attention to our outstanding account for $3,640, _______ is now considerably overdue. dA. by which settlementB. of which settlementC. settlement by whichD. settlement of which.12.We hope to receive your quotation with details _______ the earliest date of shipment. a A. including B. to be included C. being included D. include13. We also wish to advise you that the prices we quoted are our ___________ prices. cA. newB. cheapC. rock bottomD. easiest** insurance shall be ___________ from the time of the engineer’s departure from China up to thetime of his arrival in China on return. dA. effectiveB. effectingC. effectD. effected15. We require the goods be delivered in two equal ______ by direct steamer. dA. weightsB. sizesC. colorsD. lots16. Our best quality products will find a ready ______ in your area. aA. marketB. orderC. customerD. consignment17. The L/C should be issued through a third country bank in America ______ the seller.A. available byB. available toC. acceptable byD. acceptable to18. The offer _______ goods being unsold. cA. remains goodB. are validC. is subject toD. subject to19. Please make serious efforts to get the goods ______ promptly. bA. dispatchB. dispatchedC. dispatchingD. to dispatch20. In our letter of May 10, we make ______ clear that shipment be effected in June. dA. youB. themC. usD. it二、填空题21. We are very glad to _____ business relations with your firm.22. In reply, we wish to inform you that we well connected _____ major dealers _____ the line of textiles.23. We shall be very grateful _____ you, if you will advise us to the specification of those which can be shipped _____ stock.24. _____ compliance with the request, we are sending you herewith the required Proforma Invoice_____ triplicate.25. We will pass _____ your decision _____ the buyers for their consideration.26. Your price is rather _____ high side.27. We refer you _____our bank for our financial standing.28. Should this trial order prove satisfactory _____ our customer, we can assure you _____ repeat orders in increased quantities.29. Up to now, you haven't sent the goods we are _____ urgent need of.30. We lodge a claim _____ you for breakage, since the goods are not packed _____ strong wooden cases.31. We are already represented _____ Messrs Freemen& Brothers Co.Ltd, _____ the sale of **modity in your district.32. We are _____ the receipt of your letter of May 2.33. We hope you will accommodate us _____ this respect and continue supplying us _____Enamelware and Basketware on the same basis.34. With regard to Contract No.1236, we are agreeable _____ D/P terms of payment _____ these contracts.35. Will you direct your efforts _____ the promotion of this new product in your market_____ our mutual benefit?三、英汉翻译36.We trust the above information will serve your purpose and await your further news.37.Our wide connection among those who do business on silk places us in the most favorable poaition for doing business on the possible terms.38.You may notice that the price for **modity has gone up a lot in the last few months.39.We regret to inform you that the goods shipped to us on May 4th are not in accordance with your samples.40.We will open an L/C if you promise to effect shipmen one month earlier.41.If one side fails to honor the contract, the other side is entitled to cancel it.42.With the sole agency in your hand , you could easily control the market and make more profits.43.We make you the following offer ,subject to your reply reaching us not later than noon time, November 23.44.As you know ,a lot of foreign businessmen are desirous of trading with us so as to expand the business in China.45.In view of our friendly business relations, we are prepared to meet your claim for the 35 tons shortweight.四、汉英翻译46.他们坚持,卖方应当用完好的货物来替换次品。
Unit 3 TravelPart I Business V ocabularyDirections: There are 20 incomplete sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the ONE that best completes the sentence. Then mark the corresponding letter on the Answer Sheet with a single line through the center. This part totals 20 points, one point for each sentence.1 As someone who has _______B________ Emirates in the past year, you will have experienced our outstanding service to the Middle East.A takenB flownC byD via2 But were you aware that Emirates also flies to an extensive network of major _____A__________ all around the world?A destinationsB placesC citiesD regions3 By filling in the ______B________ questionnaire, you’ll be helping us with our research on your views as a business traveler, as well as providing an update for our database.A enclosingB enclosedC to encloseD being enclosed4 This will ______D_________ that we only send out information and offers that are relevant to you personally.A sureB reassureC assureD ensure5 I do hope you find the information in it interesting and that you take _______D_________ of our free flight offer.A pleasureB useC interestD advantage6 As a business traveler we need you to tell us about your views, requirements and habits in _______B_________ of business travel.A viewB termsC useD flight7 So by picking up a pen and filling in the attached questionnaire, you will be doing us a great _____A_______ too.A favorB helpC assistanceD facilitation8 Delta Air Lines crew suffer 100 verbal and physical ________D________ a month, while cabin crews in some airlines are seeking early retirement at 50 because of their stressful work.A flightsB fightsC beatingD assaults9 IDP is a computer software company _______D__________ in Los Angels, USA.A operatedB operatingC basingD based10 They will expect to relax, enjoy the ______C__________ of the hotel, explore thesurrounding area, and have a really good time.A facilitiesB equipmentC amenitiesD infrastructure11 Thank you for your letter of February 8 informing us _______C_____ the packingdetails.A aboutB forC ofD by12 ____C____ reply, we are now confirming the acceptance of your modes of packing.A ForB AtC InD On13 For your information, we have _____A_______ our bank to open an irrevocableletter of creditA instructedB informedC advisedD notified14 We would appreciate _____C______ if you could ship the order as scheduled.A themB youC itD whom15 We are looking forward to ____B______ the consignment in prime condition.A receivedB receivingC receiveD to receive16 We can supply all the bicycles you required ____B________ stock and arearranging shipment by M.V. Mermaid.A forB fromC toD against17 ____B_____ stipulated in our Sales Confirmation No. 593, each bicycle isenclosed in a corrugated cardboard pack.A SinceB AsC ForD Because18 We would like to remind you that the _____A_____ L/C must reach us beforeMarch10 so that we can make shipment in good time.A coveringB coverC coveredD being covered19 We are now confirming the prices ____C______ on the fax of June 15 for ourPhoenix range.A quotingB to quoteC quotedD being quoted20 We have _____D______ every possible precaution to make sure of safetransportation of our products.A preparedB givenC conductedD takenPart II Phrase TranslationDirections: Directions: There are 20 Chinese phrases in this part. You are required to translate them into English and write down your translation on the Answer Sheet. This part totals 20 points, one point for each phrase.1 经济舱Economy Class2 商务舱Business Class3 远东Far East4 中东Middle East5 重要目的地major destinations6 免费优惠券free voucher7 抽奖prize draw8 酒店住宿hotel accommodation9 时差综合症jet lag10 商务之旅business travel11 新产品系列new collection12 全球问题a world-wide problem13 身体攻击physical assaults14 大众旅游mass travel15 安全问题safety issue16 高档区域exclusive area17 机票费air fare18 销售税sales tax19 软件公司software company20 团队建设研讨会a team-building seminarPart III Sentence TranslationDirections: There are 10 sentences in this part. You are required to translate them into Chinese and write down your translation on the Answer Sheet. This part totals 20 points, two points for each sentence.1.As someone who has flown Emirates in the past year, you will have experiencedour outstanding service to the Middle East.作为去年乘坐过阿联酋航空公司航班的乘客,您已经体验了我们公司中东之行的杰出服务。
剑桥商务英语高级-3(总分70,考试时间90分钟)READINGPART ONE· Look at the sentences below and following texts.· Which text does each sentence refer to?· For each sentence 1--8, mark one letter A, B, C, D or E.· You will need to use some of the letters more than once.A. Kmart sells 18 stores to Home DepotKmart finalized Monday a deal to sell 18 of its stores to Home Depot Inc. , for $ 271 million, with an option to sell one more store. The original pact called for the sale of as many as 24 stores for up to $ 365 million. "The stores we are retaining from the originally announced transaction have been operating profitably and better than plan for this year," Julian Day, president and chief executive of Kmart, said in a statement about the revised deal.B. Toys R Us still selling toysTroubled Toys R Us, in the midst of a major restructuring, reported a wider second-quarter operating loss Monday, while CEO John Eyler appeared to play down speculation that **pany will stop selling toys altogether. Toys R Us earlier this month announced **pany was exploring a possible sale of its global toy division as well as spinning off its Babies R Us unit as part of an ongoing strategic review of its business. The news sparked much speculation among industry watchers that **pany was looking to remove itself from its traditional toy-selling business.C. Southwest cutting 88 flightsSouthwest Airlines Inc. , the largest U. S. discount carrier, said Monday it would eliminate 88 scheduled flights in a bid to boost revenue by freeing up planes for more lucrative markets. The Dallas-based carrier estimates the schedule changes, the largest in its history, will increase annual revenue by about $60 million. "This does represent the largest schedule tweak we've ever made," said Linda Rutherford, a spokeswoman for the airline, adding that the planned schedule changes will affect 3 percent of the airline's 2,800 daily flights.D. "Exorcist" prequel scares up $18M"Exorcist: The Beginning", a film that had to be re-shot with a new director because the first version was not scary enough, led the North American box office over the weekend, as moviegoers once again flocked to the resurrection of an aging franchise. According to studio estimates issued Sunday, the fourth installment in the 30-year-old "Exorcist" series sold about $18.2 million worth of tickets in the three days since its Aug. 20 opening. Another new entry, **edy "Without a Paddle", launched at No. 2 with $13. 2 million. The teen romance "The PrincessDiaries 2.. Royal Engagement" slipped to No. 3 with $13. 2 million in its second weekend.E. Low interest in low carbFood manufacturers who have stocked store shelves with low-carbohydrate versions of everything from spaghetti sauce to ice cream may find they are eating the costs themselves, as the low-carb fad peaks, analysts and industry observers said. "It's typical that one rushes into the party just when the party is breaking up," said William Leach, food industry analyst at Neuberger Berman. Sales of low-carb branded foods surged $ 815 million, to $1.13 billion, in the 12 months ended June 13, according to market research firm Information Resources Inc. That includes both new brands like Atkins and Carb Solutions and extensions of existing brands--like Unilever' s Carb Options versions of Skippy peanut butter and Lipton soups.1. **pany may deviate from its traditional business.2. **pany will experience a significant restructure.3. **pany is reducing its scale.4. **pany is a film-making firm.5. **pany has underestimated its operations.6. **pany is trying to clear up the speculation.7. **pany may feel a little late when swarming into the market.8. **pany considers its future to be hopeful.PART TWO· Read the following text.· Choose the best sentence from A--H to fill in each of the gaps.· For each gap 9--14, mark one letter A--H.· Do not use any letter more than once.When there is a vacancy in a company, it is the job of the Personnel Manager and his department to manage the recruitment of a new employee. (9) . Management can inform people of new appointment by means of the firm's notice board or news bulletin. Another possibility is to ask for recommendations from departmental managers and supervisors. If it is necessary to recruit outside **pany, (10) . It may prefer to put its own advertisement in a newspaper or magazine.It is usual for an advertisement to give a short description of the job, conditions of work and salary, (11) . After studying these, management decides who receives an application form.In order to assess the applications, managers can work from a personnel specification such as Rodger's Seven-Point Plan. (12) . For this reason, it is important that the application form requests clear information about such things as the applicant's age, education, qualifications and work experience. It must also ask for references from other employers or people who know the applicant well. (13) .The staff who hold an interview together are called an interview "panel". (14) **es from a careful reading of job descriptions, personnel specifications, and applications. To help the panel in their selection, **panies use an interview assessment form. This is used by the panel during the interview when each applicant is checked under the same point of the form.Many employers say that the success of a good business begins in the Personnel Manager's office.A. this information helps management to make a final decision on the number of applicants they can short-list for interviewB. they do not choose applicants who do not have a good profileC. it is important that they know what information they need to get from the applicantsD. they will decide to employ several applicants after interviewE. first **pany should know who they really need for the job vacancyF. the personnel department may **mercial and government employment offices or consultantsG. one way an organization can find staff for job vacancies is to recruit in companyH. and to invite introductory letters from applicants9.10.11.12.13.14.PART THREE· Read the following text.· Each question has four suggested answers or ways of finishing the sentence, A, B, C and D. · Mark one letter A, B, C or D for the answer you choose."How many of you have been angry at least once today?" asked the conductor of an anger-management seminar. According to an article of The New York Times, most of those in the room raised their hands. "The fact is," the seminar leader continued, "people get angry an average of 10 to 14 times a day. But anger is especially endemic to work. If you have a job, you're guaranteed to get angry."Up would have gone my hand, had I been in the room and heard that last mark. And I would have respectfully disagreed.Although some statistics indicate that the number of on-the-job flare-ups has increased in recent years, to hold onto the notion that workplace anger that is therefore guaranteed is counterproductive. It leaves one with the impression that any efforts to remain even- tempered at work are, at best, only a bandit.Anger-management experts do offer a **mon-sense guidelines to minimize work related anger: don't let it fester; don't look for snubs in what are purely innocent incidents; don't get caught up in other people's gripes; if you start to lose control, take a break.I would add, pray.Instead of sitting there fuming over some encounter, why not use the time to listen for God's thoughts, his messages to you? To be sure, they will snuff out the heat of anger and bring calmness, clarity, and healing. "For I know the thoughts that I think toward you, faith the Lord, thoughts of peace, and not of evil, to give you an expected end."Better still, one can act preemptively to prevent a volatile atmosphere on the job. A good start is to consider that the people we work with--whether it's the person at the desk across from ours or the president of **pany--are not what we see on the surface.If we take it for granted that our coworkers are so many **posed merely of an assortment of physical and emotional characteristics, then our overall expectations on the job, as well as our concern for the well-being of those we work with, are limited. But our true nature isn't the sum of material and sometimes fiery emotional elements. Each one of us is God's child. Everyone's true **es from this one source--God, divine Spirit--and is therefore purely good and spiritual."Man (including woman) is the offspring, not of the lowest, but of the highest qualities of Mind,"wrote Mary Baker Eddy, author of "Science and Health with Key to the Scriptures". This divine Mind, or God, is expressing in each of us these "highest qualities" as our real nature, respectfully and lovingly, and revealing our actual relation to one another as sons and daughters of God.What we should be counting on at work, then, or anywhere else where **e into contact with one another, is an atmosphere in which everyone feels upheld by God's thoughts of peace. In this atmosphere, solid relationships develop and solutions appear even in situations where it was believed that none were possible.So, instead of bracing for a showdown with a fellow worker, you can arrive at work filled with the conviction that you and your colleagues, clients, and customers are all inherently good-natured--God-natured--the offspring of a totally loving creator. You're certain to have higher expectations, **passion, more patience. A real peacemaker attitude.This is doing more than managing work-related anger. This is helping to eliminating it.15. The author may be a ______.A. ChristianB. IslamiteC. BuddhistD. Antitheist16. With regard to the sentence "If you have a job, you're guaranteed to get angry", the author takes a ______ attitude.A. positiveB. negativeC. indifferentD. critical17. Which of the following does not belong to Anger-management?A. Trying to control one's temper.B. Trying not to find fault with others.C. Trying to have a break when angry.D. Trying to control other's temper.18. In the author's eyes, human being is ______.A. physical and emotionalB. spiritualC. selfishD. full of loving19. According to the author, we should consider people around us to be ______.A. selfishB. God's childC. inherently good-naturedD. peacemakers20. The author attaches more importance to ______.A. anger-managementB. anger-eliminationC. God's spiritD. prayerPART FOUR· Read the following text.· Choose the best word to fill each gap.· For each question 21--30, mark one letter A, B, C or D.International airlines (21) the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever abandoned their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always catered best (22) the executive class passengers. But many lines could be (23) of concentrating too heavily in the recent past on attracting passengers by volume, often at the expense of regular travelers. Too often, they have seemed (24) for quantity rather thanquality.Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers.The airlines need to fill up the back end of their wide-bodied jets with low (25) passengers, without forgetting that the front end should be filled with people who pay substantially more for their tickets.It is no coincidence that the two major airline bankruptcies in 1989. were among **panies specializing (26) cheap flights. But low fares require (27) full aircraft to make flights economically viable, and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for the available passengers has created a huge excess of capacity. The (28) result of excess capacity and cut- **petition driving down fares has been to push some airlines into collapse and leave many others (29) on the brink.Against this (30) background, it is no surprise that airlines are turning increasingly towards the business travelers to improve their rates of return. They have invested much time and effort to establish exactly what the executive demands for sitting apart from the tourists.High on the list of priorities is punctuality; an executive% time is money. In-flight service is another area where the airlines are jostling for the executive's attention. The free drinks and headsets and better food are all part of the lure.21.A. will rediscoverB. have rediscoveredC. rediscoverD. rediscovered22.A. towardsB. withC. ofD. for23.A. accusedB. abusedC. askedD. questioned24.A. developedB. devisedC. designedD. geared25.A. feeB. fareC. chargeD. cost26.A. withB. forC. inD. to27.A. consistentlyB. contrastlyC. constantlyD. conversely28.A. realB. totalC. pureD. net29.A. hoveredB. hoveringC. hoverableD. hover30.A. grimB. brimC. gloomD. glazePART FIVE· Read the following text.· For each question 31--40, write one word.Californian Michael Schwabe said goodbye to the gas pump two years ago when he leased an electric car. Schwabe says (31) he gets out of driving electric is more than just a charge. "With the price of gasoline and with the problems of clean air it's important we get electric vehicles out on the road."On California roads there are about two thousand electric cars. By 2003, ten percent of all new cars may be required to have zero emissions. This mandate automakers say is way ahead (32) its time.Gloria Bergquist of the Alliance of Auto Manufacturers says, "The technology isn't here yet; it still needs advancement (33) driving range to make it more appealing to a wider consumer audience".Automakers blame it (34) the batteries. Power runs out on most (cars) after about 70 miles, although some can now go more than 100 miles on a charge. Batteries are expensive and carmakers say there is nothing they can do about it.Now car manufacturers want the California Air Resources Board to relax the 10 percent mandate. (35) not, they say people won't be able to afford electric cars that aren't heavily subsidized.Dave Hermance of Toyota Motors says, "In 2003, a highway electric vehicle will be 20 thousand dollars more than a gasoline vehicle."The state of California demanded tough restrictions on emissions in 1990. Twice since then, the state relaxed regulations (36) **plained they couldn't meet the requirements.Tim Carmichael of the Clean Air Coalition says, "The automakers have not built a vehicle (37) required to do so, (38) it's very important (39) the state to **mitted to this program requiring automakers to build small amounts in beginning years and then the market will take off".Michael Schwabe believes other drivers would take off in electric cars (40) only carmakers would make them available.31.32.33.34.35.36.37.38.39.40.PART SIX· In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the sense of the text.· For each numbered line 41--52, find the unnecessary word. Some lines are correct. If a line is correct, write CORRECT.To avoid buying or selling a stock at a price higher or lower thanwhat you wanted, you need to place a limit order rather than a (41) ______ market order. A limit order is an order if to buy or sell a security at (42) ______a specific price. A buy limit order can only be executed at the limitprice or lower, and a sell limit order that can only be executed at (43) ______the limit price or higher. When you place a market order, you can'tcontrol the price at which your order will be filled with. (44) ______For example, if you want to buy the stock of a "hot" IPO that wasinitially offered at $ 9, but don't want to end up paying more than (45) ______$ 20 for the stock, you can place a limit order to buy the stock atany price up to $ 20. By entering with a limit order rather than a (46) ______ market order, you will not be caught in buying the stock at $ 90 (47) ______and then for suffering immediate losses as the stock drops later in (48) ______the day or the weeks ahead.Remember so that your limit order may never be executed because (49) ______ that the market price may quickly surpass your limit before your (50) ______ order which can be filled. But by using a limit order you also protect (51) ______ yourself from buying the stock at too high a price. (52) ______41.42.43.44.45.46.47.48.49.50.51.52.WRITINGPART ONE1. · The graph below shows the average yearly change of comsumption.· Using information from the graph, write a short report describing.· Write 120--140 words on your Answer Sheet. Average Yearly Change(chained[20000]dollars)1992-2000 2000-2002 2003 Q1 2004 (a.r.)Personal consumption expenditures 225.6 200.5 221.8 193.4Gross private domestic investment 105.8 -81.8 63.7 109.0Government consumption & investment 20.8 57.7 62.6 20.82. · **pany is launching a new product. You have been asked to organize a public relations event as part of the launch. · Write a report about who should be invited and what the program should involve. · Write 200--250 words on your Answer Sheet.SPEAKING1. If you are the director of Human Resources Department, please discuss the importance of providing staff training.。