Unit-8-humor-interpretation-in-intercultural-encounters培训讲学

Food, shelter, clothing
Spiritual Material
Read the text and find out the significance of need hierarchy to international marketers
The universality of need hierarchy means the more highly developed a market, the greater the portion of goods puds
4. Redefine the problem without the SRC influence and solve for the foreign market situation
Information Gaps: Listen to Your Customer(s)
The level of consumption is related to physiological and psychological drives
Critics to hypothesis and stereotype of cultural differences
A person’s needs do not progress neatly along the need hierarchy
adoption of innovation High and Low Context Culture Perception
Maslow’s Hierarchy of Needs
Economic development
Maximization of potential
Respect, recognition Interaction Job security

➢ It occurs when our nation is seen as the center of the world.
➢ In other words, it refers to our tendency to identify with our ingroup and to evaluate outgroups and their members according to its standard.
Reading II
➢ It is not suggested that ethnocentrism is always deliberate. Often the expression of ethnocentrism is a function of how we are socialized. (see examples on p273)
Indian summer with her second highly acclaimed film this year. 9. Before she left, she said a final goodbye and give him a long French kiss. 10. The companies do not wish to Welsh on their debts to banker if though their business seems to be not good at the moment.
Dutch uncle. 3. I don’t understand this book at all, it’s all Greek to
me! 4. If you wanted me to go, why didn’t you say so in

经济特区可以帮助创立这样的龙头地区，办法是通过优 惠政策，讲他们吸引到特区来。
My delegation will show flexibility in the consultations on the program of work.
我代表团将灵活地磋商工作计划。
We should help in ways which are mutually beneficial to both sides.
女士们，先生们，在结束此次访问之际，我要表达我诚 挚的谢意，感谢中国东道主，感谢他们的周到安排和热 情款待。
在口译这个句子的时候，增加了“感谢”，这样使得句子译 出来比较流畅。所以，口译的时候，必要的重复是一个 非常好的衔接句子的方法。
We established our friendly and cooperative relations on the understanding that we would develop our friendship on the basis of mutual respect and equality, and mutual benefit.
进入新世纪，经济全球化不断发展，科学技术突飞猛进， 为全球经济和社会发展提供了前所未有的物质技术条件。
In the new century, the ongoing economic globalization and rapid advancements of science and technology have created unprecedented material and technological conditions for global economic and social development.

Unit 8 Interpreting Informative Speech 介绍性口译8--1 丝绸之路The Silk RoadVocabulary1、追溯date back2、朝廷使者official & envoy of the royal court3、西域Xiyu(western countries)4、河西走廊the Hexi ‘Corridor5、塔里木盆地The Tarim Basin6、帕米尔山区the Pamir mountain region7、阿富汗Af’ghanistan ‘A fghan 阿富汗的, 阿富汗人的8、伊朗Iran Iranian: 伊朗的，伊朗人/9、伊拉克Iraq Iraqi 伊拉克的，伊拉克人的10、叙利亚Syria11、地中海the Mediterranean Sea12、丝绸织物silk cloth & goods13、火药gunpowder14、造纸术paper making technique15、印刷术printing technique16、佛教Buddhism17、石榴pomegranate18、散居scatter19、少数民族ethnic minorities20、天方夜谭Arabian nights 一千零一夜的故事21、吐鲁番Tur’pan22、领略自然景观的魅力take pleasure in the charms of the natural landscape23、欣赏古代艺术家高超的工艺appreciate the superior workmanship of ancient artists24、品尝地方风味小吃enjoy local delicacies/snack food典型句型1丝绸之路的历史可以追溯到公元前2世纪，当时一名中国官员、朝廷的使者张骞沿着这条连接亚欧两大洲的贸易通道出使西域。

The Silk Road dates back to the second century BC. When a Chinese official and envoy of the royal court Zhang Qian embarked on his business trip to Xiyu following this trade thoroughfare(通路，大道，要道，a main road or public highway) linking Asia and Europe.典型句型2丝绸之路沿途的大批历史文物、引人入胜的自然风景以及富有情趣的地方文化，使这一长途远游成了世界了最精彩的旅游节项目之一。