Toyota Visionary Management

In this article, Toyato Global Vision was symbolized the image of a tree. From the

roots to fruits stands for a particular implication. The roots of the tree are the shared

values, the “fruits” is making betters car for customers and enriching lives in

communities. The “trunk” of the tree is the stable base of business.

The way of business embodies sustainability. Sustainability is sustainable growth,

by fostering and virtuous circle. The first half year in 2013, Toyota Motor Corporation

is the first place (4,910,000) at car sales. By 2012, Toyota Motor Corporation’s total

vehicle production of worldwide is 8,736.5units(1 unit=1,000 vehicles), total vehicle

sales of worldwide is 8,717.3 units and total vehicle export from Japan is 1,945.7

units.

Always Better Cars. Because of people’s expectation of cars are constantly

changing and everyone has high expectations for greater driving enjoyment and

environmental performance. Toyota will carry on working to meet the diverse needs

of different customers, and it is working to preserve and strengthen Japan’s

manufacturing tradition.

Enriching Lives of Communities.Contributing to the creation of next-generation,

eco-friendly communities, pioneering the future of the automotive industry, and

realizing new mobility societies and affluent local communities. Toyota will proceed

forward together with members of each region to accomplish its goal of enriching

lives of communities.

Stable Base of Business. In order to engage in manufacturing that exceeds the

expectation of customers, it is necessary to have a strong desire to sincerely listen to

the opinions of people. Toyato’s concept for its business activities is to accomplish

sustainable growth through this virtuous cycle. It will work create solid profitability

that is able to respond to environmental changes.

Above all, creating the future of Japan together is the ultimate target.Bulid

production infrastructure for compact cars. Develop a profitable management

structure for compact cars. Strengthen compact car production capabilities.

As a motor corporation, I think the quality and price of the car are very

important. Toyato found a good way and have a concept to make. Toyota motor corporation has a lot of innovations of motors. Such as, Vision, through

improvements of conventional technology, as well as pioneering efforts in the

application of new technologies; ITS(Intelligent Transport Systems). Through these

innovations, we can get a better and convenient life.

Toyota has a unique business model and the way it approaches the automobile

production. The Toyota Production System (TPS) calls for the end product to be

pulled through the system. This means the right parts reach the assembly line at the

right place, just as they are needed, and with no excess.

The workers of company is important. A company need different talent people in

different sides. A company can’t develop in only one side. Technology is not

everything for a motor corporation. Last two paragraphs, noted in the innovation and

business model. If Toyota can’t employ the talent in different fields, Toyota can’t be

get this position in the world. So the enriching lives of communities is very useful.

Innovation needs talents,business needs talents and also need somebody to find

talents.

In a word, all these action will do a good impact on Toyota motor Corporation.

But it still creates a lot of new skills. Just like the stable base of business, Toyota need

to have a side work, like Samsung, maybe is not relative to motor. We all know

all-round development is necessary. If one is not smooth, another will be an helper.

But a side work also needs cost and maybe lost, and it is just a procedure to success.