电子商务英语试题

精品文档网络教育专科《电子商务英语》模拟试题一、（共七大题,共150分）一、Decide whether each of the following statements is true or false.1.( )E-commerce is just having a web site and doing business on it. （2分） ( ).标准答案：错误2. ( )The payment system, which used to be considered as one of the fatal factors hindering E-commerce development in the country, is now improved. （2分） ( ).标准答案：正确3. ( )The Internet was conceived by the Advanced Research Projects Agency(ARPA) ofernment in 1969 and was first known as the ARPANETA. （2分） ( ).标准答案：正确4. ( ) E-commerce involves the electronically-facilitated transactions between consumers through some third party without any troubles. （2分） ( ).标准答案：错误5. ( )Third party institutions include the schools, books, stores, professional organizations, research labs and companies with whom the authors are affiliated. （2分） ( ).标准答案：正确6. ( )E-government is “online government” and “Internet-based government”. （2分） ( ).标准答案：错误7. ( )Due to the volume of spam E-mail on the Internet, spam filters are essential to most users. （2分） ( ).标准答案：正确8. ( )There are two types of encryption: secret key and public key encryption. （2分） ( ).标准答案：正确9. ( )The search engines can help visitors get the information pages inside easily. （2分） ( ).标准答案：正确10.The buying and selling in an online auction is made possible through auction softwares. （2分）( ).标准答案：正确二、Answer the following questions.1.Please list the difference between Internet and World Wide Web. （5分）标准答案：The terms Internet and World Wide Web, as a matter of fact, are not one and the same. The Internet is a global data communications system. It is a hardware and software infrastructure that provides connectivity between computers. In contrast, the Web is one of the services communicated via the Internet. It is a collection of interconnected documents and other resources, linked by hyperlinks and URLs. World Wide Web is just one of the way that information can be circulated over the Internet.2. Please give out the definition of E-commerce according to business process perspective. （5分）标准答案：From a business process perspective, E-commerce is doing business electronically by completing business processes over electronic networks.3. What is the general idea of the B2C model? （5分）标准答案：If you could reach more customers, service them better, make more sales while spending less to do it, which would the formula of success for implementing a B2C E-commerce infrastructure.4. Please list the essential security requirements for sale electronic payments. （5分）标准答案：Four essential security requirements for safe electronic payments are: ·Authentication: a method to verify the buyer’s identity before payment is authorized.·Encryption: a process of making messages indecipherable except by those who have authorized decryption keys.·Integrity: ensuring that information will not be accidentally or maliciously altered or destroyed during transmission.·Nonrepudiation: protection against customer’s denial of orders placed and against merchants’ denial of payments made.三、Fill in the blanks with right answers and translate the sentences into Chinese.（20分）A. outweighB. clicked toC. rather than asking a question to a real life personD. they can get an automatic price-quote through a form1. There have been many warnings of the dangers of the Internet, but its power and benefits ___its dark side.译文_____________ （5分）标准答案：A,关于互联网的危害有很多警示，但它的魅力和带来的利益远远大于其不足的一面。

《电子商务英语》试题及答案1.I like reading novel（）TV。

A.rather than to watchB.more than to watchC.more than watchingD.than watchingABCD正确答案：C2.The shop（）school things（）the studentsA.sells fromB.sells toC.buy fromD.buy toABCD正确答案：B3.Your idea a （）good one.A.listensB.hearsC.soundsD.listens toABCD正确答案：C4.The have（）food at homeA.lots ofB.a lotC.manyD.a lots ofABCD正确答案：A5.They are gonging to （）a new school for the poor studentsA.set onB.put onC.set upe upABCD正确答案：D6.（）this pair of shoes?A.How many isB.How many areC.How much isD.How much doesABCD正确答案：C7.Don ’t swim in the river. It ’s too（）A.interestingB.easyC.difficultD.dangerousABCD正确答案：D8.The apples are very cheap. I ’ll （）some.A. likeB.bringC.takeD.giveABCD正确答案：C9.How much did you pay （）your new dress?A.withB.onC.inD.forABCD正确答案：D10.（）Let’s see animals in the zoo this weekendA.That ’s greatB.You are all rightC.That’s all right.D..You are welcome.ABCD正确答案：A二、问答题（共10题，共60分）11.Alipay ’s user are primarily buyers and sellers engaging in e-commerce transactions 正确答案：支付宝的使用人主要是从事电子商务交易的买家和卖家。

电子商务专业英语试卷一、选择题（每题2分，共20分）1、在电子商务中，下列哪个术语最常用来表示“可信赖的，安全的在线交易过程”？A.电子合同B.电子支付C.电子商务安全D.以上都是2、以下哪个选项不是电子商务的优点？A.降低交易成本B.扩大市场范围C.减少库存管理费用D.不可控的商业环境3、下列哪个协议是用于安全套接字层（SSL）连接的？A. HTTPB. FTPC. SSLD. TLS4、在电子商务中，下列哪个角色负责处理和验证用户的身份？A.用户B.电子商务网站C.认证机构D.银行5、下列哪个国家最先提出并实施了电子签名法？A.中国B.美国C.韩国D.欧盟二、填空题（每空3分，共30分）1、______是指在互联网上使用______技术来传送商业文档，如销售订单、发票、采购订单等。

2、______是用于在互联网上______的全球标准。

它是由______和______之间的一系列协议组成的。

3、______是指一种用于______的协议。

它提供了在互联网上建立安全连接的标准方法，并且可以保证数据的______和______。

4、______是指用户在______上进行的交易活动，包括______、______、______等步骤。

电子商务专业技能测试试卷一、选择题（每题1分，共20分）1、在电子商务中，下列哪个术语与“电子”无关？A.电子订单B.电子支付C.电子签名D.电子营销2、下列哪个选项最能代表电子商务的核心优势？A.提高效率B.降低成本C.提升客户体验D.扩大市场份额3、在电子商务中，下列哪个环节是交易中最关键的？A.交易前准备B.交易过程管理C.交易后服务D.交易安全保障4、下列哪个技术应用于电子商务中，可以实现数据的安全传输？A. SSL协议B. SET协议C. DSS协议D. PGP协议5、在电子商务中，下列哪个平台类型更适合个人卖家？A. B2B平台B. B2C平台C. C2C平台D. O2O平台二、简答题（每题5分，共30分）6、请简述电子商务中的“三流”是什么，并说明它们之间的关系。

电子商务英语试题及答案一、选择题（每题2分，共20分）1. What does "B2B" stand for in the context of e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government答案：A2. Which of the following is NOT an advantage of online shopping?A. ConvenienceB. Cost-effectivenessC. Limited product selectionD. Time-saving答案：C3. The term "e-wallet" refers to:A. An electronic device used for making paymentsB. A physical wallet for carrying cashC. A software application for managing digital currenciesD. A secure online account for storing payment information答案：D4. What is the primary function of a shopping cart on an e-commerce website?A. To store products for future purchaseB. To display advertisementsC. To allow customers to add and remove items before checkoutD. To provide customer support答案：C5. Which of the following is a type of digital marketing strategy?A. Direct mailB. Social media marketingC. Print advertisingD. Radio commercials答案：B6. What does "SEO" stand for?A. Social Engine OptimizationB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic Electronic Organization答案：B7. In e-commerce, what is the purpose of a "cookie"?A. To store user preferences and track browsing behaviorB. To enhance the website's securityC. To provide customer service through chatbotsD. To encrypt sensitive data答案：A8. Which of the following is a common e-commerce payment gateway?A. PayPalB. FedExC. UPSD. DHL答案：A9. What is the acronym "API" used for in the context of e-commerce?A. Application Programming InterfaceB. Advanced Payment InterfaceC. Automated Product IntegrationD. Advanced Product Application答案：A10. What is the meaning of "EDI" in e-commerce?A. Electronic Data InterchangeB. Electronic Document InterfaceC. Electronic Device InterfaceD. Electronic Display Interface答案：A二、填空题（每空2分，共20分）11. The process of transferring funds from a buyer's bankaccount to a seller's bank account is known as ___________.答案：funds transfer12. A(n) ___________ is a document that provides proof of a transaction between a buyer and a seller.答案：invoice13. The term ___________ refers to the practice of collecting and analyzing data to understand and predict user behavior.答案：analytics14. When a customer places an order online, the process is often referred to as ___________.答案：checkout15. In e-commerce, ___________ is the process of verifying the identity of a user or system.答案：authentication16. ___________ is a method of payment that involves transferring money from a buyer's bank account directly to the seller's bank account.答案：Direct Debit17. The acronym "SSL" stands for ___________.答案：Secure Sockets Layer18. A(n) ___________ is a type of software that helps businesses manage their customer relationships.答案：CRM (Customer Relationship Management)19. ___________ is a type of e-commerce fraud where a customer provides false information to obtain goods or services.答案：chargeback20. The process of returning a product to a seller is known as ___________.答案：returns processing三、简答题（每题10分，共20分）21. What are the key components of an effective e-commerce website?答案：An effective e-commerce website typically includes user-friendly navigation, a clear and concise layout, secure payment options, a responsive design for mobile devices, product descriptions and images, customer reviews, and a reliable customer service system.22. Describe the role of customer service in e-commerce.答案：Customer service plays a crucial role in e-commerce by addressing customer inquiries, resolving issues, and providing support throughout the purchasing process. It helps build trust, improve customer satisfaction, and can influence repeat business and customer loyalty.四、论述题（每题15分，共30分）23. Discuss the importance of security in e-commerce and the measures that can be taken to protect customer data.答案：Security is paramount in e-commerce as it safeguards sensitive customer information and financial data. Measures to protect customer data include using encryptionfor data transmission, implementing secure payment gateways, employing firewalls and intrusion。

电子商务专业英语试卷答卷说明：1、本试卷共5页，5个大题，满分100分，90分钟完卷。

2、考试组织形式：闭卷答题。

一、Please translate these vocabularies into English.（本大题共10小题，每小题2分，共20分）1.服务供应商2.难以置信的3.上述4.光阴似箭5.对…有兴趣6.与（某人）分享（某物）7.记得，记住8.找出，发现9.开展研究10.大规模（本大题共5小题，每小题3分，共15分）1.人们把会使用计算机与人生成功相提并论。

2.事实上，我们必须承认生命的质量和生命本身一样重要。

3. 我们应该不遗余力地美化我们的环境。

4这是一个关系到生死的问题，任何国家都不能忽视。

5.我认为，首先应看看学生们在校园可能遇到哪些问题。

（本大题共10小题，每小题2分，共20分）1. The local government warned the citizens water directly from the tap unless it is boiled.A) not drink B) not drinking C) do not drink D) not to drink2. His face looks but I can’t remember his name.A) similar B) alike C) likely D) familiar3. I went to the dentist’s yesterday, and had two teeth .A) pulling B) pulled C) be pulled D) to pull4. One man was instantly killed and three were in a traffic accident last night.A) damaged B) harmed C) injured D) ruined5. This is your letter to me. Do you object to the whole class?A) to my reading it B) to read it C) me to read it D) me reading it6. The economic study on market must lay an emphasis on the relationship between supply and .A) demand B) as great as C) shortage D) sale7. The population of the region has doubled in the past ten years.A) larger than B) as great as C) more than D) as many as8. The company decided to a new managing system for higher efficiency.A) adjust B) adapt C) adopt D) admit9. This is Mr. Evans, invention has helped hundreds of deaf people.A) whose B) which C) that D) whom10. There is always excitement at the Olympic Games when a previous record is .2分，共20分）阅读下列短文，从每题所给的四个选项（A、B、C和D）中选出最佳选项AIn the 1900's, American townspeople usually washed and brushed their teeth and combed their hair in the kitchen. Or they kept a water pitcher （大水罐）and a wash basin in their rooms and took care of these things there.The bathtub was a wash tub（澡盆）filled with water from the stove. If you were small enough you could sit down by drawing your knees to your chest. Otherwise, you washed yourself standing up. Often all the women and girls in the family bathed together. Then the men and boys did. In most families this was Saturday night because Sundays they went to church.A small number of families did have running water. But that depended on whether there was a water system where they lived and on whether they could afford the plumbing（水管设施）. Some people had bathtubs in their homes as early as 1895. But many others did not have their first bath in a bathtub until 1910 or later when they were fifteen or sixteen years old.1. In the first paragraph, "took care of" means?［A］kept［B］looked after［C］used［D］kept and usedthe stove.［A］must［B］seemed to［C］needn't［D］should3. Which of the following statements is true?［A］Males and females in the family took turns using the bathtub.［B］Some bathtubs were big enough for many people to bathe in at the same time. ［C］All the women and girls of a family could bathe together standing up in the tub. ［D］When several family members bathed together, they did not use the bathtub.［A］Many［B］Not all［C］All［D］Few［A］cost little［B］was more expensive than a water system［C］was too expensive for every family to afford［D］was not necessaryBNoise, commonly defined as unpleasant sound, is a kind of environmental pollution. Particularly in crowded urban areas, the noise produced as a by-product of our advancing technology causes physical and psychological harm, and seriously affects the quality of the those who are suffering from it.Unlike the eye, the ear has no lid; therefore noise penetrates it easily. Loud noises signal a big danger to human beings. In response, the heart would beat faster, the skin would become pale, and the muscles would get tense. As a matter of fact, some of these responses persist even longer than the noise, occasionally as long as thirty minutes after the sound has ceased.Because noise is unavoidable in a complex, industrial society, we are constantly responding in the same ways that we would respond to danger. Recently, researchers have concluded that noise and our response may be much more than an annoyance. It may be a serious threat to physical and psychological health and well-being (安乐) ，causing damage not only to the ear and brain but also to the heart and stomach. We have long known that hearing loss is a number one nonfatal (非致命的) health problem, but now we are learning that some of us with heart disease and cancers may be affected by noise pollution as well.6. What is the author’s main point?A) Loud noises signal a big danger.B) Noise may be a serious threat to our health.C) Hearing loss is a number one nonfatal health problem.D) Noise is unavoidable in daily life.7. What does the word “noise” mean in this passage?A) A by-product of technology.B) Unpleasant sound.C) Physical and psychology harm.D) A danger to people’s life.8. Which of the following is true according to the passage?A) Noise is our number one problem.B) Our response might last longer than the noise itself.C) Our body could resist the noise quite effectively.D) Noise is limited to urban areas.9. According to the passage, the human being’s immediate response to noise may be thefollowing EXCEPT that .A) the heart would beat faster.B) The skin would become paleC) The muscles would get tenseD) The hands would cover up the ears10. The word “it” (Line 4, Paragraph 1) refers to .A) harm B) life C) technology D) noise五、Writing：（本大题25分）Directions:For this part you are allowed 30mintes to write a composition of no less than 100 words on My Hobbies.. Write your composition on the Composition Sheet.。

2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案第1卷一.全考点综合测验(共20题)1.【单选题】Don ’t swim in the river. It ’s too（）A.interestingB.easyC.difficultD.dangerous2.【单选题】All citizens in this nation are__________ to the law.A.subjectB.objectC.exposedD.dependent3.【问答题】这件工作我不满意。

(satisfy)4.【问答题】“Quality Customer Service ”is our service idea.5.【填空题】视力;洞察力n. v_______________6.【问答题】英译汉：The emergence of the bot-aggregator exchange as a primary sales channel, which employs rules to enable transactions.7.【填空题】交易;事务;处理n. t_______________8.【问答题】翻译：sale tax9.【单选题】I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which10.【填空题】繁荣n. p_______________11.【问答题】她有能力做这项工作。

(ability)12.【单选题】Your idea a （）good one.A.listensB.hearsC.soundsD.listens to13.【问答题】Good reputation is the most important thing for an online store.14.【问答题】翻译：financial transaction15.【问答题】翻译：domain name16.【填空题】承担责任的adj. r_______________17.【问答题】勿受坏榜样的影响。

xxxx学院期中测试课程：电子商务专业英语姓名：学号：班级：一、单词/词组英汉互译(本大题共30小题，每小题1分，共30分)。

transaction: 交易供应商：supplier wholesaler：批发商commission: 佣金原材料：raw material value chain：价值链specification: 规格虚拟的： virtual enrich：使丰富ultimate:最终的诈骗：fraud 排名：rankingsolution: 解决方案使命：mission considerable：相当大的stocking trading:股票交易盈利模式：revenue model 志愿者：volunteerunique: 唯一的购物车：shopping cart conversion rate：转化率boost: 提高执行： execute 开始生效：kick inbear with: 忍受目标市场：targeted market comprehensive: 综合的two-way interaction：双向互动努力、尽力： endeavor 宽带：broadband二、名词解释，请对以下名词/短句用英文进行解释说明（本题共6道，每个5分，共30分）。

1、electronic businessElectronic Business, commonly referred to as "e-commerce" or "e-business",may be defined as the utilization of information and communication technologies(ICT) in support of all the activities of business.2、B2BBusiness-to-Business (B2B)is a term commonly used to describe commerce transactions between businesses like the one between a manufactuer and a wholesaler or a wholesaler and a retailer,i.e.,and both the buyer and the seller are business entity.3、advantages of internet auctionConvenience flexibility economical to operate increased reach4、domain nameA unique address on the Internet, like .my, where clients or potential customers can find your business.5、affiliate marketingAffiliate marketing is one of the oldest forms of marketing, and Internet has brought new life to this old standby（备用品）. With affiliate marketing, influencers promote other people's products and get a commission every time a sale is made or a lead is introduced.6、SEMSearch engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.三、段落翻译，请把下面的英文段落翻译成中文（本题共1道，共10分）。

电子商务英语试卷一、词汇和语法(本大题共20小题，每小题1分，共20分)根据句子的意思选择一个正确的答案，并将答题纸的相应代码涂黑。

错涂、多涂或未涂均无分。

1. Tom has lived in London and Manchester, but he doesnt like ______ city very much.A. eitherB. bothC. neitherD. every2. It is proved that this substance reacts ______ as fast as the other one.A. one-tenthsB. first-tenC. one-tenD. one-tenth3. ______ were naturally a musical family, all of whom were excellent pianists.A. A ShawB. The ShawsC. The ShawD. Shaws4. Nothing can ______ being unkind to small children.A. adjustB. reasonC. justifyD. reassure5. English ______ all over the world as a universal language.A. is teachingB. is taughtC. teachesD. teaching6. A new type of puter is going to ______ next year.A. turn outB. be turned outC. have turned outD. turned out7. They are ______ a mass production movement to meet so many foreign orders.A. firingB. launchingC. introducingD. presenting8. When we got to the theatre, the play hadnt started yet, so we ______.A. neednt hurryB. didnt need to hurryC. neednt to hurryD. neednt have hurried9. You have never met each other before, ______A. have youB. havent youC. do youD. dont you10. Frequent cultural exchanges will certainly help ______ friendly relation between our two universities.A. feedB. supportC. fosterD. tend11. We wouldnt lose courage even if we ______ again.A. were to failB. would failC. failD. have failed12. It is most important that one of the brakes on your bicycle ______ properly.A. will workB. has workedC. worksD. work13. These factories are ______ to the foreign trade pany.A. subsidiaryB. coordinateC. substantialD. substantive14. Lets sing together, ______A. will youB. shall weC. wont youD. shant we15. If you dont pay your bill, they will ______ your gas.A. sendB. frustrateC. discourageD. disconnect16. All of my efforts to ______ peace failed at last.A. reserveB. conserveC. persistD. preserve17. The laws to be made have to ______ to various special interest groups.A. leadB. caterC. satisfyD. serve18. Four weeks ______ for making the necessary preparations.A. has allowedB. allowedC. were allowedD. was allowed19. ______ in my present work, I would be quite willing to do what you ask me to.A. Were I not engagedB. I were not engagedC. Engaged I were notD. Were not I engaged20. Its ______ on you to advise your students before they leave school.A. obligedB. incumbentC. satisfactoryD. specific二、完形填空(本大题共10小题，每小题1分，共10分)从选项中选择一个最适合短文的选项，并将答题纸的相应代码涂黑。

㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀绝密 考试结束前2023年10月高等教育自学考试电子商务英语试题课程代码:00888㊀㊀1.请考生按规定用笔将所有试题的答案涂㊁写在答题纸上㊂㊀㊀2.答题前,考生务必将自己的考试课程名称㊁姓名㊁准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上㊂选择题部分注意事项:㊀㊀每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑㊂如需改动,用橡皮擦干净后,再选涂其他答案标号㊂不能答在试题卷上㊂一㊁单项选择题:本大题共10小题,每小题1分,共10分㊂在每小题列出的备选项中只有一项是最符合题目要求的,请将其选出㊂1.He wants to transfer some money to the㊀㊀㊀of his daughter.A.countB.accountC.discountD.accountant2.They were about to fight㊀㊀㊀their father intervened.A.thatB.whichC.whenD.where3.His family say he was a㊀㊀㊀teenager.A.automaticB.coherentC.troublesomeD.collective4.He㊀㊀㊀me will attend the party.A.as far asB.as long asC.as soon asD.as well as5.Mary didn t feel like㊀㊀㊀alone,so she asked me to accompany her to the market.A.to go shoppingB.to go to shopC.going to shopD.going shopping6.His past experience qualified him to㊀㊀㊀such a delicate matter.A.handleB.harmC.hackD.host7.The price cuts㊀㊀㊀to boost sales.A.failedB.to failC.failsD.failing8.The classroom teacher must be sensitive㊀㊀㊀a child s needs.A.inB.toC.atD.for浙00888#电子商务英语试题第1页(共8页)9.What I learned from my bitter experience is㊀㊀㊀you should never underestimate the ability of your enemy.A.thatB.whichC.whatD.while10.I can t㊀㊀㊀how to do this.A.break outB.hand outC.put outD.figure out二㊁阅读理解:本大题共10小题,每小题2分,共20分㊂本部分有三篇短文,每篇短文后有若干问题,每个问题有四个选项,请选择一个最佳答案,将其选出并将答题卡(纸)的相应代码涂黑㊂错涂㊁多涂或未涂均无分㊂Passage1The digital currency is a form of currency that is used only in digital or electronic form,and not in physical form.It is also called digital money,electronic money or electronic currency. Digital currencies are intangible and can only be owned and transacted by using computers or electronic wallets connected to the Internet.While physical currencies,like banknotes and coins, are tangible and transactions are possible only by their holders who have their physical ownership. Like any standard currency,digital currencies can be used to buy goods as well as to pay for services.The People s Bank of China(PBOC)is aiming to make banknotes and coins electronic and internationalized(国际化). For the internationalization of RMB,we have said many times that it s a natural process and our goal is not to replace the US dollar or any other international currency, Li Bo,deputy governor(副行长)of the PBOC said. I think our goal is to allow the market to choose and to improve international trade.China s digital yuan is popular with most of the people in China.Now the PBOC is taking some steps to make it play an increasingly important role,especially in all kinds of trades at home and abroad.11.The digital currency isn t㊀㊀㊀.A.digital moneyB.electronic moneyC.electronic currencyD.physical money12.What s the meaning of the underlined word intangible ?A.无形的B.昂贵的C.更方便的D.更安全的浙00888#电子商务英语试题第2页(共8页)13.What is the goal of the PBOC on currency reform(改革)?A.To make banknotes and coins electronic and internationalized.B.To replace the US dollar and any other international currency.C.To make RMB become the most important currency in the world.D.To advise people from all over the world to choose and use the digital currency.14.What s the best title of the passage?A.Digital currencies,leading the futureB.Digital currencies,the promise of wealthC.PBOC,the hope of the nationD.Digital currencies,the dollar killerPassage2It would be difficult to have a society like ours without public goods such as defense(国防), transportation(交通),and other services.A public good is one that a person can use without reducing the use of it for another person. One of the best examples of a public good is national defense.One person can benefit from our national defense without reducing another person s benefits.In fact,it is difficult to keep any person in our society from enjoying the benefits of national defense.The market system does not work well in producing public goods.This is because a person who refuses to pay for a public good cannot be kept from using it.Suppose that the neighbors in a high crime(犯罪)area decide to hire a police force.Each neighbor,except Mrs.Smith,agrees to pay for it.Mrs.Smith refuses to pay because she knows that if all the others pay for the service,the police will still guard the area.So Mrs.Smith can enjoy the benefits without paying anything. The market system has no way to deal with this type of problem.For this reason,we cannot ask each person to make a direct payment in the form of product price.Therefore,we collect money for public goods by using taxes.15.The writer gives the example of national defense in paragraph2in order to show that㊀㊀㊀.A.everybody should be responsible for national defenseB.the society will not be safe if there is no national defenseC.a public good is a shared benefit for the whole societyD.certain public goods are more important than others浙00888#电子商务英语试题第3页(共8页)16.The person who does not pay for a public good㊀㊀㊀.A.fails to keep its service from being usedB.keeps himself from using its serviceC.cannot enjoy its benefit at any timeD.enjoys its benefit all the same17.From the passage we learn that the purpose of collecting taxes is to㊀㊀㊀.A.ensure the continuous supply of public goodsB.remind people of their responsibilityC.get extra money to support public goodsD.reduce the difference between the rich and the poorPassage3One day I said that I would go abroad for further studies after my college education.My decision evoked(引起)the objection of my family:Why should I borrow a huge sum of money for overseas studies while I might receive the same education at home at a relatively low cost?My answer is:In addition to knowledge,I can gain experience that those who stay at home will never have.First,experience is the opportunity for the real-life use of foreign languages.There is no better opportunity to improve second-language skills than living in the country in which it is spoken. Second,living and studying abroad offers me a different perspective on the world.On a university campus,foreign students are likely to meet their counterparts(对应的人或物)from different countries and areas and be exposed to different ideas and values.This helps to have a better understanding of different societies and inevitably sees my own country in a new light. Third,overseas experience may be frustrating and painful,but it is helpful at the same time.A person going abroad for study often experiences much more difficulties.Yet,the difficulty,with the frustration(沮丧)brought on by culture shock,is a rewarding experience for one s future life. Although going abroad is expensive and perhaps painful,the payoff is worthwhile.For the benefit is not merely knowledge gained,but the experience desirable in one s personal life.18.Why does the author want to go abroad for further studies?A.Because it is cheaper to receive education abroad.B.Because he can get different education abroad.C.Because he can have different experience abroad.D.Because he can have the knowledge like others.浙00888#电子商务英语试题第4页(共8页)19.Besides the education,what can people get from living abroad?A.An opportunity to meet superstars.B.A new knowledge of the world.C.A huge sum of scholarship.D.A new perspective on the university.20.In the author s opinion,what is the advantage of going abroad?A.It is to satisfy people and relieve the pain all the time.B.It is to deepen the study as well as enrich the experience.C.It is to get the knowledge people need only at home.D.It is to get what people need in their whole life.三㊁完形填空(一):选择最佳答案完成句子:本大题共10小题,每小题1分,共10分㊂在每小题列出的四个备选项中只有一个是符合题目要求的,请将其选出并将答题卡(纸)的相应代码涂黑㊂错涂㊁多涂或未涂均无分㊂㊀㊀What is stress?Stress is a normal response to difficult or new situations.We usually feel ㊀21㊀when we experience changes in our lives.㊀22㊀,you might experience stress when you start at a new school.People experience㊀23㊀symptoms(症状)when they are stressed.Physical symptoms ㊀24㊀a dry mouth and headache.You may also have㊀25㊀with sleeping.There are㊀26㊀emotional(情绪的)symptoms such as feeling sad,worried or anxious.Stress is bad when we are unable to deal with it.㊀27㊀if we have a positive attitude,stress can give us extra energy and make us perform better.People have different ways of dealing with stress:Actor Chris Evans has said that he deals with stress㊀28㊀talking about it with someone. Singer Adele has often felt stressed before going on stage(舞台).She manages with it by ㊀29㊀she is another person,someone who is stronger and deals well with stressful situations. Many people say that simply relaxing and being calm can㊀30㊀.But perhaps the best way for dealing with stress is to be in control don t let the situation control you.浙00888#电子商务英语试题第5页(共8页)21.A.stressed B.sad C.angry D.happy22.A.For example B.In fact C.Thanks to D.According to23.A.same B.beautiful C.different D.strange24.A.keep B.include C.carry D.leave25.A.choice B.hope C.luck D.difficulty26.A.ever B.never C.also D.hardly27.A.So B.And C.But D.Until28.A.at B.by C.with D.for29.A.making B.lying C.imagining D.cheating30.A.help B.fight e D.stop非选择题部分注意事项:㊀㊀用黑色字迹的签字笔或钢笔将答案写在答题纸上,不能答在试题卷上㊂四㊁完形填空(二):在下列课文片段中按中文意思提示填入遗漏的词:本大题共5小题,每小题1分,共5分㊂㊀㊀The business community has been㊀31㊀(改变)by the arrival of the Internet.The Internet has become an integral㊀32㊀(部分)of many organizations means of undertaking business.It can be used as an additional channel through which businesses㊀33㊀(沟通)with and trade with customers,㊀34㊀(供应商)and partners.㊀35㊀(从)a business perspective,the Internet has had a profound effect on the way companies operate.五㊁根据给出的汉语词义和规定的词性写出相应的英语单词,该词的第一个字母已经给出,每条短线上写一个字母:本大题共10小题,每小题1分,共10分㊂36.内部的,国内的adj.㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀i㊀㊀㊀㊀㊀㊀㊀37.忽视,忽略v.o㊀㊀㊀㊀㊀㊀㊀38.全体职员,员工n.s㊀㊀㊀㊀39.隐私,私密n.p㊀㊀㊀㊀㊀㊀40.撤出,收回,提款v.w㊀㊀㊀㊀㊀㊀㊀41.抛弃,丢弃,离弃v.a㊀㊀㊀㊀㊀㊀42.关键性的,极其重要的adj.c㊀㊀㊀㊀㊀㊀浙00888#电子商务英语试题第6页(共8页)43.极端的,极限的,非常的adj.e㊀㊀㊀㊀㊀㊀44.资产,财产n.a㊀㊀㊀㊀45.法律上,合法地adv.l㊀㊀㊀㊀㊀㊀六㊁给出下列单词或术语的汉语意义:本大题共20小题,每小题1分,共20分㊂46.electronic economy47.security strategy48.conduct business49.social networkingputing power51.page design52.customer relationship53.online payment54.profit from55.keep in mind57.in particular58.cut costs59.business plan60.domain name61.sign up62.mass market63.expected revenue64.in the long run65.log in七㊁根据句子的意思将括号中的词变成适当的形式:本大题共5小题,每小题1分,共5分㊂66.㊀㊀㊀(create)your own affiliate program is arguably the most effective way of growing your business and sales online.67.This task㊀㊀㊀(require)your full concentration.68.Continued success demands protecting㊀㊀㊀(value)assets.浙00888#电子商务英语试题第7页(共8页)69.Several㊀㊀㊀(factor)are likely to influence the decision.70.㊀㊀㊀(great)influenced by his father,David also wants to be a student of the West Point School.八㊁英译汉:阅读下面的短文,然后把画线的句子翻译成汉语:本大题共5小题,每小题2分,共10分㊂㊀㊀Business letter is a very important component and medium in business activities.(71)A good business letter is helpful to a business activity.(72)There are certain essential qualities of business writing:㊀㊀1.Clearness:(73)The writer must try to express himself clearly so that the reader will understand.He should follow a clear logic,meanwhile,use simple and appropriate words.㊀㊀2.Courtesy(礼貌):Courtesy requires the writer to be thoughtful,sincere and tactful in writing a business letter.(74)It means you need to put yourself in the reader s shoes.㊀㊀3.Conciseness(简洁):(75)Conciseness means writing something in the fewest possible words.A concise business letter should express things briefly but completely without losing clarity or courtesy.九㊁汉译英:请把下面的汉语句子翻译成英语:本大题共5小题,每小题2分,共10分㊂76.从本质上讲,这就是一种网上支付的方法㊂(in essence)77.注意网络入侵者并了解如何保护你的电子业务不被其破坏㊂(be aware of;protect from)78.电子商务与移动商务之间的差距正在缩小㊂(gap)79.他创立了一种新型的在线交易系统㊂(create)80.你的网店如何与众不同?(differ)浙00888#电子商务英语试题第8页(共8页)绝密 启用前2023年10月高等教育自学考试全国统一命题考试电子商务英语试题答案及评分参考(课程代码㊀00888)一㊁单项选择题:本大题共10小题,每小题1分,共10分㊂1.B2.C3.C4.D5.D6.A7.A8.B9.A10.D二㊁阅读理解:本大题共10小题,每小题2分,共20分㊂11.D12.A13.A14.A15.C16.D17.A18.C19.B20.B三㊁完形填空(一):本大题共10小题,每小题1分,共10分㊂21.A22.A23.C24.B25.D26.C27.C28.B29.C30.A四㊁完形填空(二):本大题共5小题,每小题1分,共5分㊂31.changed㊀㊀32.part㊀㊀municate㊀㊀34.suppliers㊀㊀35.From五㊁根据给出的汉语词义和规定的词性写出相应的英语单词:本大题共10小题,每小题1分,共10分㊂36.internal㊀㊀37.overlook㊀㊀38.staff㊀㊀39.privacy㊀㊀40.withdraw41.abandon42.crucial43.extreme44.asset45.legally六㊁给出下列单词或术语的汉语意义:本大题共20小题,每小题1分,共20分㊂(可根据情况酌情给分)46.电子经济56.亚马逊网站47.安全策略57.尤其,特别48.经商58.削减成本49.社会关系网59.商业计划50.计算能力60.域名51.页面设计61.签约,报名52.客户关系62.大众市场53.在线支付63.预期收益54.从 获利64.长远来看55.记住65.登入,登陆七㊁根据句子的意思将括号中的词变成适当的形式:本大题共5小题,每小题1分,共5分㊂66.Creating67.requires68.valuable69.factors70.Greatly电子商务英语试题答案及评分参考第1页(共2页)八㊁英译汉:本大题共5小题,每小题2分,共10分㊂(可根据情况酌情给分)71.一封好的商业信函有助于公司的业务㊂72.商务信函写作包含一些基本要素㊂73.作者必须尽力清晰地做出表达,以便读者理解㊂74.这意味着你需要设身处地为读者着想㊂75.(内容)简洁意味着用尽可能少的词去写㊂九㊁汉译英:本大题共5小题,每小题2分,共10分㊂(可根据情况酌情给分)76.In essence,it is a way to take payments online.77.Be aware of online intruders and how you can protect your e-business from them.78.The gap between e-commerce and m-commerce is going on decreasing.79.He created a new kind of online trading system.80.How will your online store differ from others?电子商务英语试题答案及评分参考第2页(共2页)。

期末测试一一、词汇和语法（本大题共20小题，每小题1分，共20分）根据句子的意思选择一个正确的答案，错选、多选或未选均无分。

1. According to a recent report, （）that Americans consume does not vary greatly from year to year.A. the number of sugarB. a number of sugarC. the amount of sugarD. an amount of sugar2（）were naturally a musical family.A.A ShawB. The ShawsC. The ShawD. Shaws3. That kind of shoes are（）expensive for me.A. moreB. far moreC. far tooD. Much4. It（）for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5. Those who don’t work hard at English ought to（）第 1 页A. criticizeB. be criticizedC. have been criticizedD. be criticizing6. Written in great haste,（）.A. Jim made a lot of mistakes in the reportB. there are plenty of errors in the reportC. we found several mistakes in his reportD. the book is full of errors7. “Must I come at four o’clock?” “Oh no, you（）come at four.”A. can’tB. may notC. needn’tD. mustn’t8. If you( ) that late movie last night, you wouldn’t be sleepy now.A. hadn’t watchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9. No one is interested in that( )?A. is heB. isn’t heC. aren’t theyD. are they第 2 页10. I have ne ver taken anything( ) didn’t belong to me.A. whatB. whoC. thatD. Which11.The( ) medical team will soon be here.A. mobileB. changeableC. stableD. Steady12. A poor memory( ) her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. Devoted13. We allowed the warm water to( ) us.A. joinB. claspC. embraceD. Contain14. One warning( ) to stop her doing it.A. sufferedB. sufficedC. suggestedD. Provided第 3 页15. We can visit your company on Monday or Tuesday; our plans are fairly( )A. flexibleB. elasticC. suppleD. Compliant16. He( ) his first book to his mother.A. committedB. dedicatedC. assignedD. Appointed17. The plane is( )to take off at 4.A. enlistedB. enrolledC. promptedD. Scheduled18. They are( ) a mass production movement.A. firingB. launchingC. introducingD. presenting19. They’ve( ) the prices in the shop, so it’s a good time to buy.A. deducedB. decreasedC. reduced第 4 页D. Lessened20. The children( )against each other to win yearly scholarship.A. contestB. fightC. rivalD. compete二、完形填空(本大题共10小题，每小题1分，共10分)从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。