外贸英语函电unit-2

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外贸英语函电unit-2

Unit 2 Establishing Business Relations & Inquiring Credit Reference

1.重点信函:建⽴贸易关系的信函(范例可参见课本第25、30、31及34页),包括的内容有:

A.The Source of Information

B.The Intention of the Letter

C.The Business Scope of the Company

Self-introduction

D.The Financial Position and Integrity of the Company

E.The Enclosure/Requests

F.The Close of the Letter

2.重点句型(可⾃⾏选择⼀两句识记):

A.The Source of Information

We have learned/heard from… that…

We have obtained your name and address from…

We owe your name and address to…, who have informed us that…

Your name and address has been recommended to us by…, with whom we have done business for many years.

Through the courtesy of…, we have come to know your name and address and are informed that…

On the recommendation of…, we have learned with pleasure your name and address.

B.The Intention of the Letter

We write to you now with a view to building up business relations with your firm.

As this item falls within the scope of our business activities, we shall be pleased to enter into business relations with you.

C.The Business Scope of the Company

Our company deals with (deals in, trades in, handles, is in the line of, specializes in) the import and export of …我公司经营…的进出⼝业务。We are one of the largest/leading/major exporters/importers of… in our county/in this region and have been in this line formany years. 我⽅是国内/本地区…的主要出⼝/进⼝商之⼀且从事该⾏业已多年。

… is within (falls within, lies within, comes within, comes under) our business scope.

D.The Financial Position and Integrity of the Company

Our bankers are … They can provide you information about our business and finances.

For (As to, Regarding, As regards, With regard to, In regard to) our credit standing, please refer to… (we are permitted tomention…, as a reference) 有关我⽅资信情况,请向…查询。

E.The Enclosure

We enclose a copy of our latest…covering the details of all the items available/suppliable/provided for export at present, andhope some of them will be of interest to you (and believe you will find some of them interesting).

We enclose a copy of… for your reference and hope that you would contact us if any item is interesting to you.

We enclose/airmailed a brochure/price list/illustrated catalog/sample/sample book to acquaint you with ourproducts/business lines now available for export.F.The Close of the Letter

We are looking forward to your favorable and prompt reply.

We hope you will give us an early reply.

Your favorable/immediate reply will be highly/greatly appreciated.

G.Self-introduction

We write to introduce ourselves as one of the largest exporters of…, of a wide range of …

It is a pleasure for us to introduce ourselves to you as a commission agent for Chinese Commodities. We have been in thispost/We have been engaged in this line for over 5 years now. 我⽅有幸⾃荐,我⽅是中国纺织品的代理商,从事此种经营已有五年之久。3.重要词汇和短语(复习本单元中的Notes):

⼦公司分公司进出⼝商品交易会贵国驻伦敦的商务参赞处商会经营范围财政状况信誉状况个⼈电脑的主要经销商为…事情在…⽅⾯与某⼈竞争报尽可能低的价格⽬前可供出⼝的各类的最新的附有插图的产品⽬录和价⽬表⼩册⼦经营(动词)在世界市场上享有盛誉供贵⽅参考畅销商品⼀经收到航寄使贵⽅熟悉我⽅商品我⽅将不胜感激属于我们的经营范围潜在的购买者be in themarket for approach you产品:轻⼯业产品机械设备标准化零部件化⼯产品⼯艺品药品制成品,⼯业产品丝制品核桃花⽣家⽤电器中国棉纺织品⼈造丝

“贵⽅X⽉X⽇寄给我总公司的来函已转交给我⽅办复。”

I. Translate the following terms.

1.the Chamber of Commerce

2.sample cutting

3.price list

4.trade relations

5.export commodities fair

6.brochure

7.dealer

8.have a better understanding of

9.quotation

10.finances

11.available for export

12.in the market for

13.in compliance with

14.under cover

15.without delay

16.商务参赞处

17.带有插图的⽬录

18.业务范围

19.信⽤状况20.具体询盘

21.经营

22.⽆货

23.供贵⽅参考

24.随函附寄

25.退款

26.⼀经收到

27.样本

28.互利

29.按要求

30.独家代理商

1.Our products are complete in specifications.

2.Our products are excellent in quality and low in price.

3.Our products are attractive and durable.

4.Our products sell well all over the world.

5.Our products rank first among similar products.

6.Our products enjoy high reputation in the world market.

7.Our products enjoy high popularity.

8.This is the best-selling item in this line.

A.我们的产品畅销全球。

B.我们的产品在同类产品中名列榜⾸。

C.我们的产品美观耐⽤。

D.我们的产品很受欢迎。

E.我们的产品规格齐全。

F.我们的产品在世界市场上享有盛誉。

G.这是这类产品中最畅销的产品。

H.我们的产品物美价廉。

IV.Find out the mistakes in the following sentences and make corrections. There is one mistake in each sentence.

1.We look forward to receive your favorable reply at an early date.2.We would appreciate if you could give us your quotation.

3.Some copies of our latest catalogs are being airmailed to you on separate cover.

4.Enclose please find a catalog which may be of some help to you in selecting items.

5.We will send you a full range of samples upon receive of your reply.

6.We informed that you are in the market for Men’s Shirts.

7.If the products are of interesting to you, please let us know without any delay.

8.We approach with you for the delivery of the goods.