最新新编剑桥商务英语初级 Module 10资料讲解
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Unit 10 EmploymentI Teaching Aim1. Cognitive Information(认知信息): Employment2. Language Focus(内容重点):1)Word Study: A. executive, impression, recall, schedule, tastefully, appreciative, assessment, absorb, personality, preference;B. chief, ambitious, incredible, transform, digital, integrate, correspond, permission, complain2)Phrases:A. according to, due to, show respect to, engage in;B. keep track of, be related to3)Key words:A. establish;B. ensure3. Grammar:被动语态Ⅱ4. Writing(写作技巧):E-mail写作5. Translation(翻译技巧):直译与意译III Background Information工作方面词汇1. 个人品质adaptable 适应性强的ambitious 有雄心壮志的capable 有能力的,有才能的careful 办事仔细的competent 能胜任的confident 有信心的conscientious 认真的,自觉的cooperative 有合作精神的creative 富创造力的dedicated 有奉献精神的dependable 可靠的disciplined 守纪律的earnest 认真的well-educated 受过良好教育的efficient 有效率的energetic 精力充沛的enthusiastic 充满热情的expressive 善于表达hard-working 勤劳的industrious 勤奋的ingenious 有独创性的2. 其他内容objective 目标career objective 职业目标employment objective 工作目标position wanted 希望职位job objective 工作目标position applied for 申请职位position sought 谋求职位position desired 希望职位for more specialized work 为更专门的工作for prospects of promotion 为晋升的前途for higher responsibility 为更高层次的工作责任for wider experience 为扩大工作经验due to close down of company 由于公司倒闭due to expiry of employment 由于雇用期满to offer a more challenging opportunity 提供更有挑战性的工作机会to seek a better job 寻找更好的工作to look for a more challenging opportunity 寻找一个更有挑战性的工作机会IV language and Culture Focus (语言文化要点)Text A1.Word study1)executive n.① a person or group in a business organization, trade union, etc. with administrative or managerial powers 行政领导;经理e.g. a sales executive 营业主任She’s an executive in a computer company. 她是一家计算机公司的行政人员。
LISTENING SCRIPTSModule 11.1 What does your job involve?Janet Good morning ,everyone .I’d like to welcome you all to this session about public speaking .My name’s Janet Coyte ,and I’ll be your trainer for today and tomorrow .I can see your names and the companies you work for on your badges ,butI’d like you to say something about your jobs and responsibilities .Katherine ,would you like to start?Katherine Certainly .Hi, I’m K atherine Alessi and I work for Marfil Solutions .I’m a management consultant. Marfil Solutions gives companies advice on their markets ,organization and processes .I interview clients ,identify problems andsuggest solutions.Mark Morning .My name’s Mark Jenkins ,I’m a sales rep for Soap Heaven ,I visit customers and leave product samples .I look for new customers ,and I support mycompany’s customer service department.Kostas Hello ,I’m Kostas Hadavas .I’m the personal assistant to the managingdirector of a company called Athens Daily Menu ,which provides catering services .I arrange the MD’s travel and accommodation for business trips ,I organise hismeetings, and I deal with correspondence.Suzanne Good morning .My name’s Suzanne Wilkes .I’m the chief financial officerof a company ,P&B Europe ,which designs gadgets and gifts .I’m responsible for the company’s accounts ,I advise the managing director on financial matters ,and Icontrol the money that comes in and goes out.Carmen Hello ,I’m C armen Selles ,I’m t he quality manager in a company that produces car seats and interiors .I arrange and carry out tests of our products and I dealwith customers’ complaints .Oh ,the name of the company is CarSpek.1.2 What does your job involve?I Hello .May I introduce myself? My name’s Ian and I work in the Asia-Pacificdivision.H Nice to meet you ,Ian. .My name’s Henry and this is my colleague, Sarah.S Hello, Ian .Do you work in the Sydney office?I No, not at the moment .My boss is in Sydney .But I’m based in Singapore.H Look! There’s Michelle over there .She’s based somewhere in Asia .I can’t remember where exactly .Do you know her?I Yes, we’re on the same project this year .She’s in Singapore ,too .H Ah, lucky you .She’s really beautiful-and clever too.I Yes, I know .It’s a real pleasure to work with her.S Well, I think I’ll leave you boys to discuss….work.H Oh ,Sarah ,you’re not jealous ,are you?S No ,I’m not…Michelle ,how lovely it is to see you again.1.3 What does your job involve?I What’s your name?K Kostas Hadavas.I How do you spell your surname?K H-A-D-A-V-A-S.I What do you do?K I’m the personal assistant to the managing director of Athens Daily Menu.I Who’s the managing director?K His name’s Georgos Solomos.I What does your job involve?K I deal with clients ,and I organise meetings and events.I Do you write reports too?K Yes, I often write reports and memos for our staff.I Do you work only in the Athens area?K No ,we don’t .We work in other parts of Greece too.I How do people react to you, man, doing this job?K Sometimes they are surprised ,but it isn’t usually a problem at all.I Do you like your job?K Yes ,I like it a lot.I Why do you like it?K Because I’m always busy, and because of the variety of things I do.Module 22.1 New projectsV HelloS Hi ,Vicky.V Hi, darling .How are things in Brazil?S Pretty good , And with you?V Fine.Where are you calling from?S My hotel in Fortaleza.It’s on the north-east coast.V Is it nice there?S Yes,the scenery is amazing.V And what are you doing in Fortaleza?S I’m woking on the plans for the shopping centre.What are you doing right now?V Oh,it’s sunny today,so I’m working in the garden.S And what are the children doing?V They’re watching TV.No,that’s not right .Tommy’s playing on his computer,and Emma’s with her friends,I think.S Good.And are you doing anything nice this weekend…2.2 Arranging a meetingD Dave Prakash.M Hi,Dave,it’s Martina.Listen,I need to discuss the designs for the new R300series with you.When can we meet?D I can’t make it today,I’ve got meetings all day.How about Monday morning?M I’m visiting the new plant on Monday morning ,but the afternoon is OK.D I’m probably taking time off in the afternoon,acturally.M Ok.Let me see…are you free on Thursday?D No,I’m visiting clients on Thursday morning,and I’m flying to Prague on Thursday afternoon.M Are you going to the trade fair?D Yes,that’s on Friday morning.I’m coming back on Friday afternoon. ,Look,whatabout Tuesday,for lunch?M No,I’m meeting the sales team on Tuesday and it’s an all-day thing.That leaves Wednesday.D Wednesday looks OK at the moment,but don’t forget the strategy meeing at 10o’clock.M Oh,that’s right,I’m going to that too.But I’m free after that.How does 12.30 sound?We could have lunch.D Great,we can talk and eat on Wednesday.Now I must run.I’ve got a meeting withthe Finance Director.2.3Arranging a meetingB Felix,are we planning to go to the New Directions Book Fair this year?F Yes ,I think so.It’s always a good event.We usually make lots of new contacts .When is it?B It’s in June this year .It’s on Thursday and Friday the 21st and 22nd.F Oh,just a second.Aren’t we going to Helsinki that week?B No,the Helsinki conference is in July.F Oh yes,that’s right.Fine,let’s go to the Book Fair.B There’s a special reception on the 21st.F Is it an lunchtime?B No,it’s in the evening an 8 o’clock.F Sounds great!Can you get everything organised?B No problem.I’ll confirm our attendance.Module 33.1Our guest today on ‘songs of my life’ is the entrepreneur Martha Lane Fox ,ofthe massively successful company lastminute..With her business partner,Brent Hoberman,Martha Lane Fox started lastminute. in Brent’s living room.The idea was simple-a website selling late flights and late hotel bookings.The company grew very quickly and expanded from the UK into France,Germany and Sweden.They bought othertravel companies,and after six years they had 1,400 stminute. wentpublic in 2000,and the shares in the company increased their value by 40 per centin two days.Martha Lane Fox left the company in 2003.True to her entrepreneurialspirit ,she wanted to start more new companies .Martha,it’s a pleasure to have you here in the studio…3.2 Company structureParker Electronix is based in Fleet,in the south of England.We are leaders inhardware and software solutions for satellite technology.My uncle ,John Parker,founded the company in the 1960s.Our lastest product is a new program foroptical instruments for the European Space Agency.Our engineers are involved in all of the stages of a project ,from planning to the final performance validation .Theindustrial department ,supervised by Gerhard Kulzer,provides regular certifiedtraining for its staff.The R&D activities,supervised by Ross Benton,are essentialfor all future applications .We have a workforce of 60 employees and a turnover of$7.5 million ,Now,let me introduce Arnaud Gamage ,our contracts &purchasing managing .Arnaud will explain to you…3.3Company structure…and now I would like to turn to the final section of the report. As you cansee ,last year was an excellent year in production .The first two quarters were rather slow ,but as a result of new orders from Asia ,our production rose dramatically inthe third and fourth quarter .This situation was reflected ,of course ,in our sales for last year.We started the year in a strong position,but in the second quarterworldwide sales fell sharply.This was a result of the high price of oil.However ,as I mentioned earlier,new orders from Asia meant that sales went up to their previous level by the end of the year.Looking now at the share price ,I am d elighted to announce that last year was also an excellent year in this respect.The share price rosesteadily for the first two quarters ,and it remained steady at its maximum for therest of the year ,All in all ,last year was a very positive year…3.4 Exam spotlight,Listening Test Part One1M Hello ,Janet. Did you send those letters to our Italian suppliers?F Yes,I sent them on 13 June.Let me check….No,sorry.I sent them on the 14th.M Great,thanks.2M1 The new management have decided to invest in staff training.M2 Oh,really?I knew nothing about that.What do they want us to do?M1 They want us to improve our performance when presenting and negotiating,andmake the most of our computer skills.Somebody has complained that our computers are out of date and so are our skills!M1 Yes,I think they’re right .Personally,I need to work on how to prepare my presentations.M1 Me too.Let’s start with presentation skills,then.3This is the answering machine for Benton Factory Outlet.We are open Monday toWednesday from 9.00am to 6.15pm.On Thursday and Friday we are open from 9.00am to7.15pm.We are closed on Saturday and Sunday.4F1 Here are the P&W logos the agency has just sent.F2 Mm,let me see…I like the colours…F1 What about the shapes?F2 I’m not very keen on squares or rectangles.F1 So,do you prefer this one?F2 Yes,the circle is nice.5M1 Our booking for the Magic Children Expo has been confirmed.M2 Excellent!Now we have to organise the stand.By the way,where exactly is thestand?M1 Let me have a look.I’ve got the fax here.It’s number 18 in Hall J.M2 Ah,that’s the same hall as last year.M1 Yes,but last year our stand was number 80.6M1 The exhibition went better than last year.M2 Yeah,I’m really glad.It was a great success-especially for us.M1 There were more people than last year.I’ve got the figures-yes,15,312.That’sa lot more than last year.7The sales were very good in December.Then we saw the usual decrease in Januaryand February,and we recovered a bit in March.8F Hello,this is Jane Howell from Conference Room number 4.M How can I help you,Ms Howell?F We a sked for 120 bottles of water,one for each delegate at our meeting,but there are only 100.Could you send us 20 more?M Do you prefer sparkling or still water?F Still,please.M I’ll send them to you immediately.F Thanks a lot .Bye.M Bye.Module 44.1 Views on import controlsPresenter The crisis over clothing imports is still hitting the headlines,andwe spoke to some o f the people involved.In Portugal,Joao da Silva owns a small factoryin Aveiro.Joao Look,I can’t see any problem with these import controls.The European Union should protect European industry-people like me and my factory workers.We can’t produce clothing at the prices the Chinese charge.I employ a small number of people ,it’s true,but they depend on me.Where else could they work around here?My message to Mr Mandelson is this:stop the Chinese imports,support European producers.Presenter But it’s a different message from the retail clothing chain Tulip.Listen to what Dagmar Rasmussen has to say.Dagmar We in the retail trade really think we should import garments from China ,or from Malaysia,or from any country that can supply us at a good price .Why shouldthe European Union tell us where and how to do business?We are not at all happy with this situation .Our shops could be almost completely empty next week.What are wegoing to say to our customers?The European Trade Commissioner should act at once,and permit the clothes to leave the warehouses and to stock our shops.Really ,this can’t go on!4.2 Views on import controlsNewsreader1 And now for the business news from Susan Fleming.Newsreader2 Today’s headline is that China and the European Union have just announced that an end to the clothing blockade has been agreed .Millions of fashion items are sitting in ports around Europe ,where they have been since import restrictions were introduced in June .Today,however,both sides in the dispute,have reached an agreement,and the clothes,will be in the shops soon,The EU will acceptall of the 80 million items.However,only 50 per cent of these items are part of this year’s imports.The other 50 per cent will be part of next import quotas.China agreed to this solution ,which is a compromise on both sides.The agreement is a victoryfor Peter Mandelson,the EU trade commissioner.Newsreader1 And on the stock exchange…4.3 Views on import controlsR Wates’Office Supplies Ltd,can I help you?C Hello,I’d like to speak to Mariah Keaton,please?R Who’s calling.please?C This is Jane Barrett,of Bryant&Sons.R I’m afraid Ms Keaton is not in her office at the moment .Would you like to leavea message?C Yes,I would.Our order has arrived ,and you’ve sent the wrong items.We orderedthree boxes of A4 paper,five printer cartridges,two boxes of pencils,and four boxes of pens .You sent us two boxes of A5 paper ,the wrong printer cartridges,only onebox of pencils ,and no pens.R I see.Which printer cartridges did you order?C The code is HP92274A.R And which did you receive?C The code on the ones we received is FO26ND.R Ok,Ms Barrett,I’ll ask Ms Keaton to call you when she gets back.Does she haveyour number?C I think so.But I’ll give it to you all the same.It’s 0573 764812.R Can I say that back to you? 0573 764812.C That’s right.R I’ll pass your message on to Ms Keaton.C Thank you.Goodbye.4.4 Views on import controlsN Westlaine Pharmaceuticals.S Hello.I’d like to speak to Natalia Marin,please.N Speaking.S Hi,Natalia.It’s sven.I need your budget figures for the report.Can you email them to me?N They’re not ready yet,I’m afraid .I’d like to check them again.Some of thefigures aren’t quite right.S When do you think they’ll be ready?N I’m working them now,I’ll send them to you this afternoon.Is four o’clock alright?S Yes,that’s fine.I’ll write the report tomorrow morning.N Oh,by the way,Margareta is leaving next week.We’re having a little party tomorrow afternoon.Would you like to come?S Yes,I’d love to.What time?N Half past three.S Great.I’ll see you tomorrow.Bye.4.5 Telephone messages1M Good morning.Coud I speak to Mr Aitken,please?F I’m afraid he’s not in the office today.Can I take a message?M Just tell him Cailin called.F Could you spell your name,please?M Sure,it’s C-A-I-L-I-N.F Thanks so much.2F And your address is ?M 27,Mendip Road.F 27 Pendip. RoadM No,M for Madrid.Mendip.3M Hi,Sue.Can you call me back on 98 983 988?F Let me just check that-98 983 988?M Yes.Can you call me back right now,please?4F And when is the delivery due?M On the 23nd.F Did you say the 21st?M Sorry?F Do you mean the 21st,2-1,or the 23rd,2-3?M Oh I see.The 23rd,2-3.The 23rd of June.4.6 Telephone messages1R Reid ,Whelan and Blake.C Hello,I’d like to speak to Ms Chandra.R I’m afraid she’s not in today .Can I take a message?C Yes,this is Joe Panetta,from AS Associates.R I’m sorry,Panetta…is that P-A-N-E-doubleT-A?C Yes,that’s right.R And you’re from AS…C ..AssociatesR Thank you.So what’s the message,Mr Panetta?C I’m calling about the brochure Ms Chandra wanted.Can you tell her that our newbrochure is coming out in two weeks’time?Would she like to wait for that one rather than receive the old one now?R I’m sorry,did you say two days or two weeks?C Two weeks.Could you ask Ms Chandra to phone me and confirm which one she wants?R Yes,of course.Does she have your number?C I’ll give it to you.It’s 0632 158431.R Alright,Mr Panetta,I’ll pass your message on to Ms Chandra.C Thanks.R You’re welcome.bye.2R Reid ,Whelan and Blake.C Hello,can I speak to Mr Horbaczewski?R I’m afraid he’s off sick.Would you like to leave a message?C Yes,my name is Bob Davis.R Could you spell your surname,please?C Sure.D-A-V-I-S.R And what is the message?C I need a copy of my tax form for last year.Could you ask Mr Horbaczewski to emaila copy to me,please?R Certainly.Does he have your email address?C I’m not sure.I’ll give it to you anyway.It’s BD dot Davis,at hotmail dot .R All right,Mr Davis.I’ll give your message to Mr Horbaczewski.C Thank you very much .R Not at all.Goodbye.3R Reid ,Whelan and Blake.C Hello,is Maria Peters in today?R She is ,yes ,but she’s in a meeting at the moment.Can I take a message?C Yes,this is Sigrid Junge,from Hofmann GmbH.R I’m sorry,could you spell your name ,please?C Alright.Sigrid S-I-G-R-I-D-,Junge J-U-N-G-E.R And what was the name of the company?C Hofmann,that’s H-O-F-M-A-N-N-,G-M-B-H.R Thank you.Now what is the message?C I can’t fly to London on 17 April .There are no places available.But I can comeon the 18th .Could you ask Maria to confirm that she can see me on the 18th?R Yes,of course.Does she have your number?C Yes,she does.R All right,Ms Junge,I’ll give your message to Mrs Peters.C Thanks.R You’re welcome.Goodbye.4R Reid,Whelan and Blake.C Hello,I’d like to speak to Mr Dando.R His line;s engaged.Would you like to wait?C Yes ,please…R Hello,caller,I’m afraid the line is still busy.C Can I leave a message?R Certainly.What is the message?C Could you tell him that I have accepted the first offer?R You’ve accepted the first offer.OK.And could you give me your name ,please?C Oh ,yes,of course.Martin Kraemer.Thant’s K-R-A-E-M-E-R.R Thank you.I’ll give Mr Dando your message.C Thank you.4.7 Telephone messages1Gabrielle Hello,Roberto?It’s Gabrielle.Can you tell me w hen t he goods are arriving? Roberto Well,they’re leaving on 16 Feburary,and the journey takes three days .Ifeverything goes well,you’ll have them on the 19th.2Personnel officer Good afternoon,Personnel.Caller Oh,please excuse me ,I think I must have the wrong extension. I wanted tospeak to the production manager.Could you tell me her extension number ,please?Personnel officer Certainly,it’s 2319.But she’s not in her office at the moment.She’s having a lunch meeting with the managing director.3Krystof Krystof Griva s’s office. I can’t come to the phone at the moment. Please leave a message,and I’ll get back to you as soon as I can.Berndt Yeah,Krystof,it’s Berndt.The time is now one o’clock.Look,I won’t be able to make our 2.30 meeting.Can we make it a bit later-4.30 perhaps?4.8 Exam spotlight ,Speaking Test Part OneE Good afternoon.C1 and C2 Good afternoon.E My name’s Heather Barras and this is my colleague,Sharon Hutchinson.She will be listening to us.Now ,could I have your mark sheets,please?C1 Yes,here you are.C2 Here you are.E Thank you.Right .So,what’s your name?C1 My name is Christine Benferrhat.E How do you spell your surname?C1 It’s B-E-N-F-E-R-R-H-A-T.E And where are you from,Christine?C1 I’m from Brittany,in France.E And what’s your name?C2 M y name’s Joao Cordeiro and I’m from Portugal.E Joao,do you work or study in Portugal?C2 I work for an advertising company and I attend evening classes in English.E And you,Christine,do you work or study in Brittany?C1I finished school last year. I have a new job near Paris. I work for a multinational company.E And do you like your new job?C1 Yes,I like it a lot. I like speaking English with my colleagues and our customers.E And what about you,Joao?Do you like your work?C2 Yes, I like it very much. I like working with creative people.E OK.Christine,what do you do in your spare time?C1 I don’t have much spare time,but I like reading,listening to the music and Ilike swimming .When I go back to Brittany ,I also like windsurfing.E And you,Joao,do you have any hobbies?C2 Yes,I like taking photos. I have a new digital camera and I like taking pitureof towns. I also like going to the cinema and I visit art exhibitions .There area lot in Lisbon.E Do you think it’s better to live in a small town or big city?C2 I prefer big cities.It’s exciting and there’s a lot to do.E Do you agree,Christine?C1 No,I don’t agree with him. I live near Paris,but that’s because of my work.I would prefer to live in smaller town,like my home town in Brittany.Maybe becauseI like the sea.E Thank you.That’s the end of Part One of the Speaking Test.Module 55.1 Career changesP Excuse me.Could you pass me a plate?A Sure…You’re Petra Schein,aren’t you?P Yes, I am.A I thought so. You probably won’t remember me,but I came for an interview for an accountancy job with you about three years ago.P Yes,Alex,isn’t it?Belanger.A That’s right.P I seem to remember that one of your hobbies was photography.It was a real passion.A You do have a good memory!P So what happended?We offered you a job,but you went to work for our competitors–Deutsche Bank,I seem to remember.A The conditions they gave me were better, I’m sorry to say.P I can understand that.So, are you still working there?A No,I’ve given up banking altogether. I worked for Deutsche Bank for a little more than two years,but I didn’t like the job.There was too much competition among the employees,and I didn’t really like that.P Well,sometimes you have to be competitive if you want to make a progress.A I know,it wasn’t for me.P So,what do you do now?A I have become a professional photographer.P You know,that doesn’t surprise me .Are you in any particular sector?A I take portrait photos. I’ve just bought a studio,and I’m creating a libraryof photos,which I’m going to punish on my website.P You must give me your web address.A Better than that, I can give you my b usiness card…And what about you?Are you stillin human resources?P Yes ,I am.. I’ve moved to the head office,and I’m the manager there.So now I’m even busier than ever…5.2 Career changesF Hello.It’s nice to see you again.You’re looking well.B Thanks !I’m well. I’ve just come back from the Turin Book Fair.F Ah!One of your favourite events.How did it go?B Oh,the fair was quite a success.We had a lot of interest in a new series of science titles that we’ve published.And I met up with some old friends.Do you rememberNuno,from Lisbon?Yes,all in all ,it was very pleasant.And I do enjoy Italian food.F It’s delicious,isn’t it?Well then ,Berndt,has this been a good year for you?B Yes,it has.We’ve done really well in Western Europe-we’ve sold more books than ever before.And we’ve started distributing in countries in Eastern Europe aswell-for example ,in Poland and Hungary.Poland is doing very well.The demand forour books has been almost as high as in Spain and Portugal.F That’s great! I can see you’ve been very busy.B Well ,of course!You know me.F So,what’s next then? I’m sure you’ve got something new planned.B Well,we’re going to move the actual printing to Slovakia.We have a new contract with a pri nting company in Bratislava.They’re going to take over about 80 per cent of our book printing next year.It’s going to cut our costs considerably,I hope.F What a coincidence! I’ve just been to Bratislava.B Well, I’m going to be there next month. I’m going to discuss the contract withthe printers.And after that, I think I’m going to take a few day’s holiday. It’s been a very busy year.5.3 Negotiating a bank loanBM O K,well, I’ve got all the paperwork here for your loan application .Everything seems to be in order.Let’s just have a look at your business plan.Perhaps you could tell me about your ideas?JH Yes,of course.We plan to make fruit drinks,from 100 per cent fruit-no extrasugar,or additives or ‘E’ numbers.At the moment,we’ve only got a couple of flavours,strawberry and pear,but we want to expand our range to include more flavours.BM Y ou say that you’ve got some f lavours.Have you already started making and selling your drinks?JH Only on a small scale,but they’re selling really well and we can’t keep up with demand.BM Right,so why exactly do you want a loan?Are you going to expand your range orincrease you production?JH Well,both,we hope.BM And how do you plan to sell the drinks?Direct to the public?JH No,we’re going to sell through other companies.You know,in cafés,snack bars,at outlets in airports and railway stations.We’ve already had talks with the catering company that runs the ‘Travel Snack’chain.They’re going to stock our drinks intheir main outlets/BM And are you going to be able to expand quickly?JH I think so,because we’re going to keep everything simple.We plan to use the same basic plastic bottles that we’ve used until now,and we’re going to use the fruitthat is easily available locally.Our production process is very simple too.BM OK,what about your market?Who do you think is going to be your main market?JH So far most of our customers have been young people-you know,students,teenagers,people who are interested in drinking something healthy and natural .So we’re going to try to consolidate that market. I don’t think it’s a good idea to change our strategy at the moment.BM What kind of marketing have you done?JH A friend of ours has designed a great website for us,and I think we’re going to focus on the Internet for the moment.BM OK,so let’s look at these figures in more detail…Module 66.1 Flight problems1We got to the airport 30 minutes before the plane was due to take off,and we wentstraight to the check-in desk.First,the man at the desk said that the plane wasalready full because the flight was overbooked ,so we couldn’t get on.But then he changed his story.He said there were empty seats on the plane,but wewere late and the check-in desk was closed.So we missed our plane and we had to buy two tickets for another flight.You see,if the flight is overbooked,they give youa seat on a later one-but if you arrive late,you lose your money. I bet the man atthe desk was lying.2I called the airline to ask if my flight was on time ,and the man said that theremight be a delay because of the snow,But when I arrived at the airport ,there wereno flights.The woman at the information desk told me to go back to my hotel andwait.She said they were going to close the airport,and she didn’t know for how long.3I couldn’t complain about anything.The airline sent a taxi to collect me from myhotel.At the airport,they took me s traight to the desk to check my c ase in. I didn’t have to wait.Then they let me sit in the First Class Lounge,even though I didn’thave a first class ticket.The woman i n the lounge said she would bring me some food from the buffet if I was hungry .Then ,when it was time to go ,they pushed mywheelchair all the way to my seat on the plane ,And during the flight,they couldn’t do enough for me.4There’s one every week.If it’s not the baggage handlers,it’s the flight attendants,or even the pilots .The last time I travelled,it was the air trafficcontrollers.Oh ,but they weren’t stopping for the whole day,just for four hours,just long enough to cause absolute chaos .The announcement said there wouldbe no cancellations that day ,only delays.But that meant that I missed my connecting flight in Frankfurt and had to fly out to Chile the following day.6.2 At the hotel1R Good afternoon.Carlton Hotel.How may I help you?G Yes,hello. I’m phoning to check if my online booking went through . I haven’t received any confirmation.R When did you make your booking?G Last Tuesday,the 14th.R Could I have your name,please?G Yes,it’s Johanson.。
《新编剑桥商务英语》(中级)(第三版)Module 1010.1 Business Topic Management商务话题篇管理运作本小节学习重点●熟悉相关词汇●学会讨论管理运作这一话题●练习在阅读过程中培养上下文意识和对语篇衔接手段的辨别能力●练习根据提示要点展开口语讨论●掌握条件句的用法●掌握报告的写法法dimension n.方面,部分vision n.远见,梦想,设想focus group 专题调研会,小组座谈会dance floor 舞池social norms 社会准则renewal n.更新,重新开始reinvention n.彻底改造,干一件和以前完全不同的工作merchandise vt.&_n.吹捧,宣扬,使被接受;宣传品lesser-known 不为人所知的megaband n.超级乐队gig n.(口)(爵士乐队、摇滚乐队等的)特约演奏star rating 评分等级,星级评分funk n.乡土爵士乐,以旋律性与节奏感著称product placement产品置入(式广告)prop n.产品特色,等于propositioncommercial n.(电视、电台、电影上播放的)商业广告aftershave n.(剃须后使用的)润肤水相关背景知识:麦当娜Madonna(麦当娜)全名为Madonna Louise Ciccone Ritchie,也作Madonna Louise Veronica Ciccone,英文名为Madonna。
20世纪80年代至今美国最著名的歌星和影星之一。
1958年8月16日出生于美国密歇根州底特律,父母为意籍美国人。
曾在密歇根大学学习舞蹈,17岁离校来到纽约,当过模特和舞女,经过艰苦奋斗,五次获美国唱片业最著名的奖项格莱美音乐奖(Grammy)。
时尚的麦当娜是全球仿效的“百变女王”,几十年在西方世界屹立不倒,从一个流行乐手成长为一个艺术家,不管大家承认与否,她已经成为一个象征符号。
MODULE 10 BUSINESS TOPIC10.1 Travel and entertainmentVOCABULARY Business travel1 Do you agree with this view?‘I can see a trend, executives want to save costs on business travel ,and connecting people virtually is becoming moreaffordable.’2 Study the phrases in the box.What does each onemean?How is it pronounced?commute subsidised transport congestion give a lift to someone rush hour teleconferencing car share scheme travel expenses3 Which of these statements do you sympathise with?1 Spending two hours each day commuting to and fromwork really affects people’s quality of life.2 It’s fair that the company should subsidise travel forpeople who commute a long way to work.Learning Tip 3 If more people worked flexibly we could avoidcongestion and rush hours.Try to use idiomatic 4 I don’t mind giving a colleague a lift to work now andphrases when then but I couldn’t take part in a car share scheme. I expressing opinions: enjoy that hour to myself in the mornings.eg I couldn’t agree 5 Air travel is too time-consuming.Video andmore ;I’d go along teleconferencing is the only way forward.with that;Actually, 6 It’s the duty of every employee to manage their businessthat’s not the way I travel expenses as if it were their own money.see it,etc.4 Discuss the following questions.1 How do you get to work / college each day?2 Why do you use this from of transport ?3 Do you pay for your own travel?5 As the new manager of the support services atSterrman, Engineering firm, you have been asked toreduce spending on travel and entertainment .Suggest a policy to tackle each of the problems below. Current situation1 The company owns and maintains a fleet of 35company cars for the sales team.2 The company pays for business class tickets on bothlong and short flights.3 The use of expensive restaurants to entertain guestsand clients is very common.4 The company spends a lot on hiring outside rooms for meetings and conferences.Compare your answers with a partner.LISTENING A team-building day6 A lot of companies use team-building events ,such ascanoeing events,treasure hunts,company role plays,etc. But what should their aim be?Prioritise(1-7)thefollowing aims.A generally getting to know each other betterB breaking down formal barriers between managementand employeesC bringing out the best qualities in each individualD helping people to feel better about themselvesE distinguishing leaders from followersF increasing loyalty to the companyG helping to remember that there’s more to life than just work7 Is there some other benefit that hasn’t been mentioned Above?8 10.1 Your company has organised a team-building day at Silverstone Motor Racing Circuit. You have beenasked to attend a short presentation of the programme for the day. Listen and complete your notes. Use up to three words for each space.Team-building dayThe aims0 The aim is not only to have a good time .1 To learn how each individual think,functions and ______.2 This new understanding will make us_______________.The schedule3 Meet at the office at ___________________.4 The journey will take ___________________.5 For the activities we will be divided into_____________.6 At lunch there will be a surprise _________________.7 After the afternoon’s activities there will be a ________.Preparation8 Dress__________________.9 In case of cold bring a jumper or___________________.10 No mobile phones, laptops, but can bring ____________. The home of British Motor Racing9 What do you think the activities at the circuit will be exactly? GRAMMAR Future forms1 Look at the verb forms in these sentences(1-6).WhatForm is used to express the following about the future? Future formsa an offerb a decision already takenc an arrangementd a schedulee a general predictionf a confident prediction1 The day will begin with a working breakfast at eighto’clock after which delegates will have 30 minutes offree time before the first seminar at 10 o’clock.2 We’re not going to have a Christmas party this year;instead we are going to give the money we would havespent to a charity.3 She’s not easy to convince,is she?I can see this is goingto be a very long discussion.4 Don’t worry, I’ll take the laptop with me.That’s one less thing for you to remember.5 I’m meeting him at his office at 6.30 and then we’reeating at a Greek restaurant in the city center.6 I think he’ll find it difficult to adapt to his new role,because he’s used to being independent.Learning Tip 2 You colleague has written this email for an agent in Note the use of the Djakarta.Before you send it, she has asked you to putpresent when two verbs she’s not sure about in the most natural form.Clauses about thefuture are connected Dear Jimwith when or another Thank you for your email, asking about our plans fortime phrase. next year.I will see him.I will I (0) will do my best to explain the situation.give him yourmessage.__When I I agree that this year has been disappointing,but we see him, I’ll give him expect that sales (1)________(pick up)next year.The your message. result of our marketing meeting last week is that we (2) __________(launch) the new version of the DCT10 inAsia next spring. From the feedback we’ve had in Europe,I’m sure it (3) _______(be) a great success.The International Gas Industry Trade Fair (4)_______(take place)in Singapore next March.I (5)______(fly)out there with Jane on 16 March and I hope to have acouple of days extra to see some agents, but I (6)_____(call) you when I (7)_______(have) my exact schedule,so that we can arrange to meet.In the meantime,let me know if you(8)_______(visit) theUK any time soon. Then we can arrange to meet for ameal and a chat.Best wishesSarahREADING Events management3 Do you think being responsible for organising corporate events, Sponsorship,parties and team-building events in a dream job?Why?/Why not?4 Read the article from a business magazine about organisingcorporate events.● Choose the best sentence from those below(A-H) to fill each ofthe gaps in the test.● Do not use any letter more than once.● There is an example at the beginning(0)HOW TO MANAGE AN EVENTHow would be an events organiser?On the face of it ,playing ‘my genial host’ to a group of freeloading clients doesn’t seem too arduous a task. But the amount of stress experienced in getting ready for it and the real and ever-present danger of something going horribly wrong make it a job only for those with nerves of steel. (0)E The list is endless.Corporate hospitality events should be an opportunity to relax with your customers and get away from business,but instead they actually expose a company to close scrutiny by its most valued audience and leave a lasting impression in their minds .Done well ,the client is left with the image of a creative ,fun and professional organisation. (1)______Worse still ,you might offend:the company who arranged a James Bond theme night that started with a group of international guests being greeted by bikini-clad ‘Bond girls’should have known better.The first consideration is what the aim of the event is :to launch a new product ,to develop awareness of the company’s mission, to build relationships with new clients or just to thank existing ones for their continued custom .(2)_______For the latter you won’t necessarily have to spend excessively to get it right ,but you will have to think about what will make the event memorable. Audience participation is generally a good way to achieve this ,for example giving a theme to the event ,such as a 1970s disco or a Hawaiian evening.(3)________It may also put some under pressure ,making them feel that they will have to dance like John Travolta or to rely more on their wallet than their imagination to make their costume.(4)__________An alternative is simply to give them a treat by taking them to a show orsporting event and afterwards for a meal where they can relax and chat .(5)________ The advantage of these is that the clients are more likely to look forward to it and to share the good news with others in the wider world who may also have an interest in the event .(6)________In addition ,anything that goes wrong at the events is likely to reflect badly on the main organiser and not your company.A This will get the participants more involved and help to ‘break the ice ’ if peopledon’t know each other well,but be careful.B An example of this would be a golf tournament or a football match.C The first two are more like presentations and will mean putting on a show toImpress.D Staff parties,on the other hand ,are much less stressful because the consequencesof failure are not so damaging.E A speaker may not turn up ,a piece of vital equipment may fail ,the invitation mayGive the wrong date.F Done badly ,the company may end up looking cheesy ,disorganised or evenCheap.G The result is good publicity and an enhanced image for the company.H The balance is a difficult one and it all depends on the skill of the organiser in theplanning and publicizing of the event ,so the guests feel at ease. VOCABULARY Go and get1 Complete the following sentences using the correct form ofeither go or get.0 There is always a danger that something will go wrong on theday.1 I have a lot of things to ______ready before the party tomorrow.2 The key to a successful event is to _________all the participants involved.3 I can’t do 13 July, I am afraid --it’s the day my brother is ______ married4 Don’t worry.Everything is _________according to plan.5 Can you call them please?I’ve tried to convince them, but I’mnot ________anywhere.6 The budget for this event is out of control. The company will_________bankrupt at this rate.7 The boss will _______ crazy if the funds out you’ve taken hisparking space.8 Everything went smoothly ,except for the three people who ____ lost on their way from the airport.2 Choose four of the above phrases with go or get and writesentences of your own.READING Planning a corporate event3 You work for Vermillion Events Management, whichspecialises in organising conferences and corporate events.You receive the following letter . Read it and with your partneragree an outline plan for the event using the framework given on page 101.CATHSTONE● ● ● ●DESIHNERS OF FINE JEWELLERYDear sir / madamCathstone will be celebrating its 50th anniversary in business this November and would like to organise a suitable event toCommemorate the occasion. Your company was recommended to me by a colleague.In case you have not heard of us,Cathstone is Asia’s leadingjewellery designer and wholesaler.We supply prestige jewellers in major cities across the world.Attending the event will be the senior management team(30people) and about 200 of our key clients and supplies withtheir husbands,wives or partners.I don’t need to stress to you the importance of putting on a good show ,but we leave it to you to come up with a proposal for what the theme and venue might be .We have set aside a reasonablebudget for the event,but of course we are not handing you ablank cheque !Please submit a rough estimate of cost with your proposal .I look forward to hearing from you.Your faithfullyMartha LoraxMartha LoraxCommunications DirectorOutline proposal for corporate event1 Company _______________________________________2 Purpose of event ___________________________________3 Venue____________________________________________4 Theme ___________________________________________5 Speakers/Guests___________________________________6 Activities_________________________________________7 Food and drink____________________________________8 Promotional literature /gifts__________________________9 Approx. cost per head_______________________________ SPEAKINGExam successPractice making briefnotes that you canRefer to when giving ashort speech orcontributing at ameeting.Making a pitch4 You have been invited to pitch for the customer event atCathstone .Divide yourself into pairs of events managers and a panel of a Ca thstone managers.Read the instructions belowand then act out the meeting.Events managersPresent your ideas for the event to the Cathstone panel.Divide the presentation into two parts so that each person has equal opportunity to speak .Be prepared to answer questions afterwards.PanelFirst discuss together what you are looking for .Then listen to two or three pitches by different event management companies. After each pitch ,ask questions.At the end decide who is the winner and be prepared to give our reasons.。
MODULE 10 BUSINESS TOPIC10.1 Travel and entertainmentVOCABULARY Business travel1 Do you agree with this view?‘I can see a trend, executives want to save costs on business travel ,and connecting people virtually is becoming moreaffordable.’2 Study the phrases in the box.What does each onemean?How is it pronounced?commute subsidised transport congestion give a lift to someone rush hour teleconferencing car share scheme travel expenses3 Which of these statements do you sympathise with?1 Spending two hours each day commuting to and fromwork really affects people’s quality of life.2 It’s fair that the company should subsidise travel forpeople who commute a long way to work.Learning Tip 3 If more people worked flexibly we could avoidcongestion and rush hours.Try to use idiomatic 4 I don’t mind giving a colleague a lift to work now andphrases when then but I couldn’t take part in a car share scheme. I expressing opinions: enjoy that hour to myself in the mornings.eg I couldn’t agree 5 Air travel is too time-consuming.Video andmore ;I’d go along teleconferencing is the only way forward.with that;Actually, 6 It’s the duty of every employee to manage their businessthat’s not the way I travel expenses as if it were their own money.see it,etc.4 Discuss the following questions.1 How do you get to work / college each day?2 Why do you use this from of transport ?3 Do you pay for your own travel?5 As the new manager of the support services atSterrman, Engineering firm, you have been asked toreduce spending on travel and entertainment .Suggest a policy to tackle each of the problems below. Current situation1 The company owns and maintains a fleet of 35company cars for the sales team.2 The company pays for business class tickets on bothlong and short flights.3 The use of expensive restaurants to entertain guestsand clients is very common.4 The company spends a lot on hiring outside rooms for meetings and conferences.Compare your answers with a partner.LISTENING A team-building day6 A lot of companies use team-building events ,such ascanoeing events,treasure hunts,company role plays,etc. But what should their aim be?Prioritise(1-7)thefollowing aims.A generally getting to know each other betterB breaking down formal barriers between managementand employeesC bringing out the best qualities in each individualD helping people to feel better about themselvesE distinguishing leaders from followersF increasing loyalty to the companyG helping to remember that there’s more to life than just work7 Is there some other benefit that hasn’t been mentioned Above?8 10.1 Your company has organised a team-building day at Silverstone Motor Racing Circuit. You have beenasked to attend a short presentation of the programme for the day. Listen and complete your notes. Use up to three words for each space.Team-building dayThe aims0 The aim is not only to have a good time .1 To learn how each individual think,functions and ______.2 This new understanding will make us_______________.The schedule3 Meet at the office at ___________________.4 The journey will take ___________________.5 For the activities we will be divided into_____________.6 At lunch there will be a surprise _________________.7 After the afternoon’s activities there will be a ________.Preparation8 Dress__________________.9 In case of cold bring a jumper or___________________.10 No mobile phones, laptops, but can bring ____________. The home of British Motor Racing9 What do you think the activities at the circuit will be exactly? GRAMMAR Future forms1 Look at the verb forms in these sentences(1-6).WhatForm is used to express the following about the future? Future formsa an offerb a decision already takenc an arrangementd a schedulee a general predictionf a confident prediction1 The day will begin with a working breakfast at eighto’clock after which delegates will have 30 minutes offree time before the first seminar at 10 o’clock.2 We’re not going to have a Christmas party this year;instead we are going to give the money we would havespent to a charity.3 She’s not easy to convince,is she?I can see this is goingto be a very long discussion.4 Don’t worry, I’ll take the laptop with me.That’s one less thing for you to remember.5 I’m meeting him at his office at 6.30 and then we’reeating at a Greek restaurant in the city center.6 I think he’ll find it difficult to adapt to his new role,because he’s used to being independent.Learning Tip 2 You colleague has written this email for an agent in Note the use of the Djakarta.Before you send it, she has asked you to putpresent when two verbs she’s not sure about in the most natural form.Clauses about thefuture are connected Dear Jimwith when or another Thank you for your email, asking about our plans fortime phrase. next year.I will see him.I will I (0) will do my best to explain the situation.give him yourmessage.__When I I agree that this year has been disappointing,but we see him, I’ll give him expect that sales (1)________(pick up)next year.The your message. result of our marketing meeting last week is that we (2) __________(launch) the new version of the DCT10 inAsia next spring. From the feedback we’ve had in Europe,I’m sure it (3) _______(be) a great success.The International Gas Industry Trade Fair (4)_______(take place)in Singapore next March.I (5)______(fly)out there with Jane on 16 March and I hope to have acouple of days extra to see some agents, but I (6)_____(call) you when I (7)_______(have) my exact schedule,so that we can arrange to meet.In the meantime,let me know if you(8)_______(visit) theUK any time soon. Then we can arrange to meet for ameal and a chat.Best wishesSarahREADING Events management3 Do you think being responsible for organising corporate events, Sponsorship,parties and team-building events in a dream job?Why?/Why not?4 Read the article from a business magazine about organisingcorporate events.● Choose the best sentence from those below(A-H) to fill each ofthe gaps in the test.● Do not use any letter more than once.● There is an example at the beginning(0)HOW TO MANAGE AN EVENTHow would be an events organiser?On the face of it ,playing ‘my genial host’ to a group of freeloading clients doesn’t seem too arduous a task. But the amount of stress experienced in getting ready for it and the real and ever-present danger of something going horribly wrong make it a job only for those with nerves of steel. (0)E The list is endless.Corporate hospitality events should be an opportunity to relax with your customers and get away from business,but instead they actually expose a company to close scrutiny by its most valued audience and leave a lasting impression in their minds .Done well ,the client is left with the image of a creative ,fun and professional organisation. (1)______Worse still ,you might offend:the company who arranged a James Bond theme night that started with a group of international guests being greeted by bikini-clad ‘Bond girls’should have known better.The first consideration is what the aim of the event is :to launch a new product ,to develop awareness of the company’s mission, to build relationships with new clients or just to thank existing ones for their continued custom .(2)_______For the latter you won’t necessarily have to spend excessively to get it right ,but you will have to think about what will make the event memorable. Audience participation is generally a good way to achieve this ,for example giving a theme to the event ,such as a 1970s disco or a Hawaiian evening.(3)________It may also put some under pressure ,making them feel that they will have to dance like John Travolta or to rely more on their wallet than their imagination to make their costume.(4)__________An alternative is simply to give them a treat by taking them to a show orsporting event and afterwards for a meal where they can relax and chat .(5)________ The advantage of these is that the clients are more likely to look forward to it and to share the good news with others in the wider world who may also have an interest in the event .(6)________In addition ,anything that goes wrong at the events is likely to reflect badly on the main organiser and not your company.A This will get the participants more involved and help to ‘break the ice ’ if peopledon’t know each other well,but be careful.B An example of this would be a golf tournament or a football match.C The first two are more like presentations and will mean putting on a show toImpress.D Staff parties,on the other hand ,are much less stressful because the consequencesof failure are not so damaging.E A speaker may not turn up ,a piece of vital equipment may fail ,the invitation mayGive the wrong date.F Done badly ,the company may end up looking cheesy ,disorganised or evenCheap.G The result is good publicity and an enhanced image for the company.H The balance is a difficult one and it all depends on the skill of the organiser in theplanning and publicizing of the event ,so the guests feel at ease. VOCABULARY Go and get1 Complete the following sentences using the correct form ofeither go or get.0 There is always a danger that something will go wrong on theday.1 I have a lot of things to ______ready before the party tomorrow.2 The key to a successful event is to _________all the participants involved.3 I can’t do 13 July, I am afraid --it’s the day my brother is ______ married4 Don’t worry.Everything is _________according to plan.5 Can you call them please?I’ve tried to convince them, but I’mnot ________anywhere.6 The budget for this event is out of control. The company will_________bankrupt at this rate.7 The boss will _______ crazy if the funds out you’ve taken hisparking space.8 Everything went smoothly ,except for the three people who ____ lost on their way from the airport.2 Choose four of the above phrases with go or get and writesentences of your own.READING Planning a corporate event3 You work for Vermillion Events Management, whichspecialises in organising conferences and corporate events.You receive the following letter . Read it and with your partneragree an outline plan for the event using the framework given on page 101.CATHSTONE● ● ● ●DESIHNERS OF FINE JEWELLERYDear sir / madamCathstone will be celebrating its 50th anniversary in business this November and would like to organise a suitable event toCommemorate the occasion. Your company was recommended to me by a colleague.In case you have not heard of us,Cathstone is Asia’s leadingjewellery designer and wholesaler.We supply prestige jewellers in major cities across the world.Attending the event will be the senior management team(30people) and about 200 of our key clients and supplies withtheir husbands,wives or partners.I don’t need to stress to you the importance of putting on a good show ,but we leave it to you to come up with a proposal for what the theme and venue might be .We have set aside a reasonablebudget for the event,but of course we are not handing you ablank cheque !Please submit a rough estimate of cost with your proposal .I look forward to hearing from you.Your faithfullyMartha LoraxMartha LoraxCommunications DirectorOutline proposal for corporate event1 Company _______________________________________2 Purpose of event ___________________________________3 Venue____________________________________________4 Theme ___________________________________________5 Speakers/Guests___________________________________6 Activities_________________________________________7 Food and drink____________________________________8 Promotional literature /gifts__________________________9 Approx. cost per head_______________________________ SPEAKINGExam successPractice making briefnotes that you canRefer to when giving ashort speech orcontributing at ameeting.Making a pitch4 You have been invited to pitch for the customer event atCathstone .Divide yourself into pairs of events managers and a panel of a Ca thstone managers.Read the instructions belowand then act out the meeting.Events managersPresent your ideas for the event to the Cathstone panel.Divide the presentation into two parts so that each person has equal opportunity to speak .Be prepared to answer questions afterwards.PanelFirst discuss together what you are looking for .Then listen to two or three pitches by different event management companies. After each pitch ,ask questions.At the end decide who is the winner and be prepared to give our reasons.。
Unit 10Current projectPresent continuous1. ListeningThe Managing Director is getting up-to-date on the current projects of various departments. In some cases, they have no current projects, but have fixed plans for the future. As you listen, match the projects/plans with the departments. The first one has been done for you.请见附图一Listening TaskMD:OK, let’s have a look very briefly at the current departmental projects. Why don’t we start with EDP?EDP:We’re doing a user study for the installat ion of the new micros. So we’re talking to all the new users at the moment.MD:Right, what about Finance? I believe you are thinking of changing our accounting system.FM:Yes, that’s right. We’re having problems with the old system so we’re looking into a new accounting system.MD:Fine, let’s move on to Marketing. Are you working on any special projects? MM:Not really; but we are planning an advertising campaign for our new product. MD:Interesting. I look forward to seeing it. What about Production?PM:Well, as you know, we are currently installing the new automated assembly line. MD:Of course. You must be pretty busy. Personnel, what are you doing?PeM:We’re trying to recruit new young graduates at the moment.MD:How’s that going?PeM:Fine.MD:Well, the Administration Department are not represented here today. They are moving to new offices next week, so they’ve got their hands full. Research and Development are also very busy-they’re testing the new prototype. That just leaves Transport and Management Services. John?TM:The Transport Department is rationalizing the distribution network-so we’re hoping for some big cost cuts in the near future.MD:Good. And Management Services?MSM:Well, we haven’t got anything we’re working on just at the momen t but we are running a series of quality training seminars next month.MD:Right, that just about covers it.2. PresentationIn this extract, you heard the present continuous tense used in two ways:to indicate the present (and temporary) nature of the activityto indicate that a future plan is fixed (cannot be changed)To indicate the present (and temporary) nature of the activityWe are doing a user study at the moment.We are currently installing the new assembly line.Note: Time markers like: at the moment, currently, now are often used.To indicate that a future plan is fixed (cannot be changed)We are moving to new offices next week.We are running a series of quality training seminars next month.Note: We use the present continuous to mean a present fixed plan to do something in the future.3. Controlled practiceA. Complete the tapescript of a meeting by inserting the right form. Use each of the following verbs once:work on, find, run at, come, do, happen, plan, approach, teach, think, expand, manage MD:At the moment, the market _____ ____. So this is an opportunity we must take. Our advertising agency ____ ___ ____ a new campaign for next month. Now, what about Production?PM:Currently we ___ ___ ___ 75% capacity-so, that gives us some spare capacity. MD:Good, how ____ we ____ on staffing levels in the factory?PM:We ___ ___ it difficult to recruit technicians. There seems to be a shortage on the job market.MD:What ___ you ___ to do about it?PM:Well, we ___ ___ of using a recruitment agency. A chap from a local agency ___ ___ in to see me on Monday to talk about it.MD:Fine, what about cash flow? The upturn in the market is going to be a drain on cash. FM:That’s right. At the moment, we ___ ___ on an overdraft of about ₤85000. I can go and talk to the Bank Manager about it. We’ve always been a good customer.MD:Yes, do that as soon as possible. Finally, training. We’re going to need some more sales reps and technicians in production. What ____ ____ at the moment in training? TM:We ____ ____ a refresher sales course but we’ve got spare capacity…B. Sylvia Drake and Michael Moore are arranging a meeting to discuss next year’s sales budget. Look at their diaries for Monday to Wednesday and complete the conversation. 请见附图二、三pick up, have, show, give, go, discuss, workA:I’m afraid I can’t on Monday morning. I ________ Ms Patel around the plant. What about Monday afternoon?B:No, that’s no good for me. I __ a demonstration of the new software to the Marketing Manager.A:I ____ on the new promotion from about on Tuesday morning. But what about early Tuesday morning?B:No, that’s no possible, either. I _____ a breakfast meeting with Mr. Smith. I could make it in the afternoon.A:I _____ the new prototype from two till fo ur, and I don’t think there’s enough time after that. We __________ drinks with Jan at five, remember?B:Yes, that’s right. I’m looking forward to it. What about Wednesday afternoon, then? A:Sorry. I ________ Mr. Steiner at the airport at three.B:___________ you ________ to the sales meeting on Wednesday morning?A:Yes, I am.B:Well, have you anything planned after that? What about meeting when it’s finished?课文注释及词汇讲解:* current 现在的,当前的eg. a current project 现行计划current prices 市价[市场上的现行价格]current news 时事current expenses 日常费用* project 规划,方案;工程,项目eg. departmental projects 部门计划We have to give up our project for shortage of funds.因资金缺乏我们不得不放弃原方案。
新剑桥商务英语初级知识点全总结Unit 1 People1. Introduce yourself:Hello, I’m Gina. My name’s Paulo.A: How do you do? Pleased to meet you.B: How do you do? Pleased to meet you, too. 2. Introducing someone else:This is Wendy. I’d like to introduce Dirk.Do you know Mike? Have you met Oscar?3. Greeting someone you know:A: How are you?B: Fine thanks. Not too bad, thank you.4. Keeping the conversation going:How are things….?Did you have a good flight?Where are you from?Is this your first visit to…?What do you do?Have you ever been to…?How long are you staying?5. Talking taboo: Age, Marital status, Salary, Belief6. Preferred topics: location, work, sports.7. Finding out about people:Your first name’s Pamela, isn’t it?You’re an accountant, aren’t you?Other expression:Is that correct?Right?Can you verify?Unless I’m mistakenIs that true?Please confirm.8. Some words: surname(别名,姓氏), cheque, credit card, MasterCard(万事达信用卡), American Express(美国运通), visa, account number, valid until, signature, assistant manager9. Study these ways of checking information:Your first name’s Pamela, isn’t it?You’re an accountant, aren’t you?You work for Extra tour, don’t you?Unit 2 Talking about companies1. Bank names:中国人民银行:People's Bank of China 中国建设银行:China Construction Bank中国工商银行:Industrial and Commercial Bank of China中国农业银行:Agricultural Bank of China 中国银行:Bank of China中国国家开发银行:China Development Bank中国农业发展银行:China Agricultural Development Bank上海浦东发展银行:Shanghai Pudong Development Bank交通银行:Bank of Communications招商银行:China merchants bank 中国进出口银行:Export-Import Bank of China中国民生银行:China Minsheng Bank 华夏银行:Huaxia Bank 中国光大银行:Everbright Bank of China中信实业银行:CITIC Industrial Bank2. Logo (trademark)商标;line of business—trade 行业;airline 航空公司,航空服务;banking 银行业; Bar coding 条形码; aerospace 航空航天技术; aerospace industrial 航空航天工业; catering 餐饮业; computing 计算机; financial services 金融财务服务业; food processing 食品加工; packaging 包装业; telecommunication 电信; transport 运输; vehicle manufacturing 汽车制造业;3. Line of Business:1 We are mainly engaged in the manufacture and sale of electronic products.2 Our company engages/specializes in the production/trading of….3 we carry out business operations in the following areas: …4 Our b usiness activities range from… to …5 We deal exclusively in cosmetics.6 We’re in the line of foreign trade.7 The company makes/ manufactures/ turns out electronic product.4. Company history:1 ABC Company was established/ founded/ set up in 1992.2 The company is an exported-oriented company with a history of twenty years.3 Our company started out as a small family/ independent company.5. Expression:1 Our company covers/occupies/ has an area of 21,169 square meters.2 This is a multinational company with its headquarters in New York, USA.3 Its head office is in Guangzhou, China.5 It has a staff of around 2 000.6 The total number of employees is over 5 000.7 The company has a manufacturing/production capacity of 50 000.8 Our main products are desktop computers and laptop computers.9 Our products are for both domestic and foreign markets.10 Our market share in China has increased by 5%, making up/ accounting for 15% of total sales.11 Our company has an annual turnover of $10 billion.12 Our sales last year were $ 250 million.13 We’re now working in a partnership with a German company.14 We are the general agent of Epson Corporation6. Letterhead 信头; Date 发信日期; Inside Address 信内地址; Salutation 称呼; Body of the letter 本文; Complimentary Close结束语; Signature 签署; recipient 接受者; accuracy 精确性; clarity 清晰度;Brevity 简洁; Courtesy礼貌7. Common used expression:I am writing to discuss…; I wish to discuss with/inform you…;I would like to …; I am interestedin…; Referring to your letter/our telephone conversation,I would like to…; Thank you for your letter of…; Your letter of … has been passed to me by…8. I look forward to hearing from you soon; I hope to be of service to you in the future;Thank you for your cooperation; if you have any queries, please feel free to contact us9. The reason for writing:I am writing to inquire about…; apologize for…; confirm…10. Requesting:Could you possibly…?I would be grateful if you could…11. Agreeing to Requests:I would be delighted to…It would be my pleasure to…I wouldbe most happy if…12. Closing remarks:Thank you for your help. Please contact us again if we can help in any way.… i f there are any problems.… if you have any questions.13. Reference to future contact:I look forward to hearing from you soon.… to meeting you next Tuesday.… to seeing you next Thursday.14. Standard closes:Sincerely, Respectfully, Sincerely yours, yours sincerely15. Dear Sir or Madam:I saw your advertisement in the November issue of LABORATORY NEWS and I’m interested in your range of products.Could you please send me a catalogue and price list together with information regarding discounts?I look forward to hearing from you.Yours sincerelyLIU CHANG16. Some words: privatization(私有化), brokerage(中间人业务), compressor(压缩机)17. Statements: She called the company Servcorp. / She leased a building in Sydney. Questions: What did she call her company? / Where did she go last year?Unit 3 JOBS1. finance 财务,金融; human resources 人力资源; sales/marketing 销售,营销; Chief Executive Officer (CEO) 首席执行官; accounts clerk 会计人员; credit controller 信贷控制员; Maintenance officer 维护部人员; quality controller 质量管理人员;purchasing officer 采购部人员; pay clerk 出纳员; After-sales clerk 售后服务员; sales representative 销售代表; recruitment officer 招聘官; export clerk 出口部职员; technician 技术员; plant manager 工厂/车间经理; chief accountant 首席会计师; personnel manager 人事经理;2.GM(General Manager)总经理; VP(Vice President)副总裁; FVP(First Vice President)第一副总裁AVP(Assistant Vice President)副总裁助理; CEO(Chief Executive Officer)首席执行官; COO(Chief Operations Officer)首席运营官; CFO(Chief Financial Officer)首席财务官; CIO(Chief Information Officer)首席信息官,主管企业信息的收集和发布;CTO(Chief technology officer)首席技术官; HRD(Human Resource Director)人力资源总监; OD(Operations Director)运营总监; MD(Marketing Director)市场总监; OM(Operations Manager)运作经理; PM(Production Manager)生产经理; (Product Manager)产品经理3. (1) personal qualities(个人素质)(2) secretarial skills and public relation skills(秘书公关能力)(3) language proficiency(语言能力)(4) computer literacy(电脑知识)(5) occupational experience(工作经验)4.Draft拟草;candidate应征者; highly motivated 积极性强; mature 成熟; High proficiency in…精通; elliptical sentences 省略句; abbreviations 缩写词; to invoice sb for sth 给某人开某物支票; in charge of/ take charge of 掌管、主管; enquiry (about/after/for) 询问; raw material 原料; assistant 助手, 辅助的; accounts 会计,账目; qualification 资格; venue 会议地点; spare 多余的,备用的; break down 出故障; launch 发动,发射; presentation 介绍,展示; spare parts 零件,配件; components 零部件; hotline 热线; sales force 销售队伍; reminder 通知单,提示信; a trade fair 贸易展销会; bureaucracy 官僚,官僚作风; leave/take a message 留个口信; putsb through to 为某人接通电话; hold the line 别挂断电话(hang on); hang up 挂断电话; the line’s engaged 电话线忙; at the latest 最迟,最晚; figure 数字; order 订货,订购; workshop 车间; colleague 同事;job 工作,职业,任务,责任;5.Asking to speak to someone* I’d like to speak to Stephanie* Could you put me through to Rolando?I w as wondering could you hook me up to …?–Saying someone is not available* I’m afraid she’s in a meeting/She’s on holidays/the line’s engaged/ there’s no reply/ she’s busy atm/ you just missed her/ she’s tired up–Asking to leave a message* Could I leave a message?* Could you take a message?6. part-time job 兼职工作; full-time job 全职工作; job-creation 就业机会; job market劳务市场; job interview 面试; permanent job 长期工作; temporary job 临时工; odd jobs 零活; a fat job 美差; a tough job 棘手的工作; to quit one’s job 辞职; to get a job offer 得到一份工作; to lose one’s job/ be out of a job 失业7. What do you do? What are your responsibilities? Do you have to? What are you doing at the moment?I work in the Accounts department. I’m responsible for/in charge of invoicing our customers.I deal with invoices and payments. At the moment, I’m sending out reminders.Unit 4 WORK AND PLAY1. Invitation: Would you like to have dinner with me tonight? How about taking a harbor cruise?2. Accepting: I’d love to. That sounds nice. That would be3. Decl ining: I’m afraid I’m leaving tomorrow/ visiting a client/ have a meeting.4. Mountain biking; gardening; jogging; sailing; cinema; reading5. Talking about interests and hobbies:What do you do in your free time? Do you play any sports? Do you ever..? Do you like…?Are you interested in…?6. regularly-frequently-often-sometimes-seldom-never7. Market search:Do you ever…? How often do you…? When did you last…? What kind of…?Do you prefer…? How much do you spend on…?8. Barbecue 烤肉; harbor cruise 海港游; Market search 市场调查Unit 6 Transportation1. Transportation; Transportation Mode; Road transportation; Rail transportation; Waterway transportation; Air transportation2. highway 公路/高速公路; cargo ship(水运)货船; Tanker 油轮; container 集装箱; Freight train 货运火车; supersonic 超音速; pipelines 管道3. Transportation: bicycle 自行车; car 小汽车; bus 大客车; motorcycle 摩托车; taxi 计程车; cart 二轮马车; carriage 四轮马车; jeep 吉普车; tractor 拖拉机; truck 卡车; lorry 重型卡车; coach 大客车; van 厢式货; ambulance 救护车; Underground/subway 地铁; railway 铁路; train 火车; locomotive 火车头; express 快客列车; boat 小船; ship 船; yacht 游船; vessel 大船; warship 军舰; plane/airplane/aero plane/aircraft 飞机; spaceship 宇宙飞船; space shuttle 航天飞机; helicopter 直升飞机; dispatch 派遣; memo4. door to door service; cost-effective; continent 大陆; perishable 易腐败的; refine 提炼5. transportation hub 运输中心; seaboard 海滨,沿海地方; Non-stop flight;6. adequate 充足的,适当的; Terrible; first class; fair; poor; excellent; satisfactory; very good; unsatisfactory7. perishable goods 易腐货品; hazardous goods 危险货品; livestock 牲畜; high value cargo 高级货; fragile goods 易碎货品; flammable goods 易燃货品Unit 7 Imports and Exports1. textile 纺织品,纺织工业; automobile 汽车工业; pharmaceutical 制药的; tourism 旅游业; petroleum 石油; agriculture 农业; oil reserves 石油储备; hi-tech industrial 高科技产业; thriving 繁荣的; to cover our needs in this area; manufacturing area 制造领域; destination 目的地; consumer electronics 消费电子; diversity 多样的; retailing 零售业; insurance 保险业; tourism and travel 观光旅游业;optic-electronic information 光电信息; vowel 元音字母; consonant 辅音字母; international outlook 国际化视野; domestic 国内的; be blind to 盲目,茫然不知,不了解; adapt to the new weather/environment; mass 大量的; economy of scale 规模效益; market segment 市场细分; on-the-job training 在职培训; To take…seriously; labour relations 劳资关系; boom 高峰期; enroll 招收,招聘; diversity into 多样化; old-fashioned 过时的; neglect 忽略; domestic market 国内市场; adapt 应用,利用; to mass produce goods 批量生产; have a short-term view 短浅的目光; reliability 可靠性; segment; consumer technology 民用技术; despite 尽管; bother 烦扰; diversify into other businesses 改变; eventually; costumer-supplier relations 客户与供应商的关系; machinery 机器制造; innovation 创新; takea long view; shareholder 股东2. Expressions:The main industrial is… Our major export is… We are developing the…industry/business.Other important service/manufacturing industries are……employs a lot of people in my area.3. Talking about quantity:Not any—a little—not much--quite a lot—a lot (How much) Not any—a few—not many—quite a lot—a lot (How many) Unit 8 Arrangements1. itinerary 旅行日程;correspondence 通信,一致; humble 谦逊的; pushy 爱出风头的; delegation 代表团; Bombay 孟买; terminal 终点,机场候机室; British airway 英国航空公司; Heathrow 希西罗机场; schedule 计划; check in 办理登记手续; visa/passport 签证; embassy 大使馆; T ransfer to hotel; confirm 确认; enclose 随信附上; to propose 建议; register/registration 登记,注册; on receipt of sth 收到…; accommodation 住宿; hospitality 热情; warehouse 仓库; implement 实施; Headquarter 总部; reserve/reservation 保留,预定;2.What arrangements have to be made before going on a business trip abroad?book flightsarrange visasorder traveler chequesbook accommodationarrange appointmentspack luggage3. Arrangements: be+ doing you’re flying on Monday.Sudden decisions promises: will I’ll make an appointment.4.A B1 enclose a an appointment2 make b a conference3 attend c a table4 book d a registration form5 reserve e a reservation6 confirm f a room5.When making an appointment, how do you suggest a time?When would be convenient? When would suit you? Are you free on Monday? How about 10.00?Say yes? That’s fine. That suits me.Say no? I am afraid I can’t make Wednesday.I am sorry, I can’t manage Wednesday.Unit 9 Products and services1. set foot inside踏进; plc (Public Limited Company)公共有限公司; overheads 杂项开支; Length, width, height, colors, material, price, depth, weight; robust; plastic; easy-to-use; round; wood; attractive; leather; square 平方的; sphere 半圆的; cotton; wool; cube 立方; good-value; cone 圆锥形; triangle 三角形; flexible; long-lasting 持续时间长的;2. Apologizing: I’m very/really sorry.Accepting an apology: I see. That’s OK. Never mind.3.Courier导游,通讯员,送快信的人; Reliable; environmental friendly;Unit 11~131. Project; logo; sub-logo; BBC; to launch; simplify; twofold; core value2. logo--a name, symbol, or trademark designed for easy and definite recognition, especially one borne on a single printing plate or piece of type 标志或商标;licence—1)official or legal permission to do or own a specified thing 特许2)proof ofpermission granted, usually in the form of a document, card, plate, or tag 证书,许可证; launch of a range of new products---to introduce products to the public or to a market 推出新产品; On-screen graph—the diagram shown on the screen; vibrate--to shake or move with or as if with a slight quivering or trembling motion 颤动; Visually fragmented—looks like being broken; fragment—n. a small part broken off or detached 碎片; to break or separate (something) into fragments 打碎; sub-logo 副图标; media 媒体; Artistic excellence---being very beautiful3.direct mail 直接邮件; advertising; merchandising推销规划; consumer promotions; Coupon 赠券;减价优待券,票据; purchase; customer base 客户群; cost-effective开销适当的;有成本效益的;划算的; affordable; consumer goods/products 日用产品; industrial goods/products 工业产品; negotiation 谈判; currency 货币; persuade 说服; Shopping holdall 购物手提箱; circulation 流通,发行量; Ballpoint pens 圆珠笔; reflectors 反光镜; Keyrings 钥匙圈; baseball caps; erasers; penknives 小刀; balloons 气球; space flying 太空飞碟; spreadsheet 电子表格; induction courses 入职培训; overdue 过期; invoice 发票; chase it straightway 直接追着要; consignment 委托,运送; faulty 有错误的4.美国运通旅游有关服务(American Express Travel Related Services);美国运通财务顾问(American Express Financial Advisors);美国运通银行(American Express Bank)5.Promotional campaign; reputation; reasonable price; to place an order6. Bank services:Open an account; deposit some money; withdraw money; apply for a credit card; apply for the housing loans; transfer accounts; Buy electric power / gas; buy some checkbooks; change money; Apply for the online banking7. The proverb about money:1. Time is money.2. Money talks.钱能通神。