商务英语高级冲刺真题三8
- 格式:doc
- 大小:27.00 KB
- 文档页数:3
BEC高级商务英语考前冲刺试题及答案温故而知新,可以为师矣。
以下是为大家搜索的BEC高级考前冲刺试题及答案,希望能给大家带来帮助!更多精彩内容请及时关注我们!1、Customer Relations: how to maintain customerinterest in a pany’s productsAs is know to all, it is very important for a pany to maintain customer interest in their products. I think a pany should try every possible way to retain its current customers.First, it should always make sure that it provides its customers with quality goods and after-sales service. Second, it should lay enough emphasis on the feedback from its current customers and take prompt action to take care of their needs and demands. Third, if possible it may provide some incentives to its old customers. For example, it can grant a certain discount to them if their purchases reach a certain amount. Apart from all these, a pany should design strategies to attract new customers and create transactions with them, to expand their customer base, so to speak. These strategies include product diversification and upgrading.All in all, a pany should try its utmost to keep its current customers satisfied with its products and services,and at the same time it should stay ahead of the market through product and pricing strategies.2、How to fill a key vacancyIn order to fill a key vacancy, a pany will usually follow the same standard procedure.It will begin by producing an aurate job description of what it would like the suessful candidate to do. From this, it can then produce a profile of this ideal candidate,which is a list of skills, experience, attributes and so on.Having produced this profile, the pany must then decide on the best recruitment method to capture a candidate with this profile. This might be an internal advertisement or an external advertisement in a newspaper, on the Inter say, even an agency or perhaps a headhunter.Having decided on the best recruitment method, the advertisements are then placed or the headhunter contacted and a list of candidates will be then drawn up to be put through the pany’s recruitment processes. This might be interviews, psychometric tests or even hand-writing analysis. This will then produce the ideal candidate forthe pany.The pany will then have to negotiate terms with this candidate and, hopefully, this will result in terms which are both affordable for the pany and attractive enough toget the candidate they want.Background Information3、Career Planning: how to assess the career opportunities provided by different types of panies Career PlanningEven after a job is offered and aepted, career decisions must be made. On-the-job experience may affect the desired path. Aspiring to achieve a position above the present position is natural. The planned career path tothat position may involve either a series of promotions within the firm or switching to a different firm. While planning a career path is a useful motivator, the plans should be achievable. If everyone planned to be president of a pany, most plans would not be achieved. This can cause frustration. A preferable career path would include short-term goals, since some ultimate goals may take twenty years or longer. The use of short-term goals can reinforce confidence as goals are achieved.Career Development: the importance of acquiring a range of skills throughout your careerIt is important a person to have a range of skills in the course of his career development. When he has a range of skills, he is obviously more petitive than those who don’t and therefore has more chances of promotion. And it will be easier for him to find a job outside his pany if he is not satisfied with his present job. In addition, aperson with a range of skills is more likely to work his way up to the top of the corporate ladder.This report sets out to examine how the pany should re-invest this years profits.The areas under consideration are the purchase of new puters, the provision of language training courses and the payment of special bonuses.Areas under consideration New putersThe majority of pany puters are quite new and fast enough to handle the work done on them. Consequently, new puters would not be remended.Language training coursesThe pany aims to increase exports, particularly in Spain and France. Therefore, Language training courses would be an excellent idea for those employees who deal with business partners and customers overseas. In addition, training courses would increase motivation: staff would enjoy the lessons and perceive that the pany in investingin them. Therefore, language training would be an option.Special bonus paymentsAlthough special bonus payments would have a beneficial impact on motivation, they would have no direct effect on the panys operations. There are also potential problems concerning the selection of staff eligible for the paymentsand the setting of a precedent for future payments. Therefore, bonus payments would not be advisable.RemendationsIt is felt that the best solution for the pany andstaff would be to invest in language training. It is suggested that the pany should organise course in French and Spanish. Those employees who have contact with partners and customers should be assured of places but other invested members of staff should also be allowed to attend.Sample answer: (250words)Dear RecardoFurther to our conversation of 30 March, I am writing to outline the proposed programme for your visit to our offices (12-15 April).On Thursday morning I will be at the airport to meet your flight and, assuming there are no delays, I will take you straight to your hotel so that you can check in and freshen up. As Mr Wilkins wishes to see you before the meeting, a business lunch has been arranged. We will then travel to the pany in time for the meeting, scheduled to run from 14.30 to 18.00. After such a long day I suggest dinner at your hotel.Friday's meeting is due to start at 09.30. A taxi has been arranged to pick you up at the hotel at 08.50. Since the meeting lasts all day, the pany will provide a workinglunch. After work you will have a chance to return to your hotel before dinner at The Riverside Lodge at 20.00.Your name has been entered for the Golf Tournament (08.30 on Saturday morning). Mr Wilkins will collect you from your hotel at 08.00. After the petition there is a formal dinner with a distinguished speaker at 19.30.I look forward to meeting you on the 12th. In the meantime, please do not hesitate to contact me on 020 755 9800.Yours sincerelyXXX。
高级商务英语 (BEC)考试历年真题BEC商务英语高级考试历年真题 (1)The Negotiating TableYou can negotiate virtually anything. Projects, resources,expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their??behalf . Heapproaches the art of negotiation as a game because, as he is usuallynegotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field andneeds to avoid being too adversarial. Whether he succeeds or not, it isimportant to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because oneof them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in thenegotiation game. Top management may well reject the idea initiallybecause it is the safer option but they would not be there if they werenot interested.It is a misconception that skilled negotiators are smooth operatorsin smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit yourcustomer. You do not need to makethem feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. Theymay not like you but they will feel they can trust you.Dr Cohensuggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answersand take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to becometheir best friends but being too clever will alienate them. A lot of deals are made onimpressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you shouldrepeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer thenegotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great ,neither party may be prepared to see the deal through . More common isa corporate culture clash between companies, which can put paid to anydeal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Theirgoals are totally selfish. They understand the decision-making processwithin families perfectly. If Mumrefuses their request , they will troop along to Dad and pressure him. If al else fails, they will try thegrandparents, using some emotional blackmail. They can also be verysingle-minded and have an inexhaustible supply of energy for thecause they are pursuing. So there are lesson to be learned fromwatching and listening to children.15 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals16 Many people say“no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situation17 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you18 According to Dr Cohen, understanding the other person willhelp you toA gain their friendshipB speed up the negotiationsC plan your next move.Dconvince them of your point of view19 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly20 Dr Cohen mentions children ’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.关于 negotiating techniques的文章。
商务英语BEC高级考试冲刺练习题(2)商务英语BEC高级考试冲刺练习题Question 3Your department recently moved to a new building, you are not satisfied with the way the removal company dealt with the move of your furniture and equipment and have decided to write a letter of complaint to the removal company about it.Write the letter to the removal company, including the following information:Details of the move and what was movedWhat was unsatisfactoryWhat you had expected from the companyWhat you expect to happen nowQuestion 4the international organization you work for is considering the possibility of producing a promotional brochure to publicise the company abroad . The Managing Director has asked you to write a contribution for this brochure.Write your proposal for the Managing Director, including the following informationPossible contents of the brochureWays to make it attractiveBenefits the brochure could have for the companyListeningapproximately 40 minutes (including 10 minutes’ transfer time)Part one:Question 1-12●You will hear a representative of a company whichorganizes trade fairs for academic recruitment . she is talking to a group of prospective clients.. ● As you listen, for questions 1-12. complete the notes, using up to three words or a number.●.After you have listened once, replay the recording.Praxis Academic Recruitment FairsSpecific geographical areas served:(1)___________________________________________________________(2) __________________________________________________________Package includes:Exhibition(3)___________________________________________________Delivery of all (4) ___________________________Local(5) ___________________________“Filtering system”:Works through (6) ___________________________Advertisements placed in (7) ___________________________And on (8) ___________________________“context-sensitive” feature:Convenient (9) ___________________________Services of (10) ___________________________More details from publicity leaflet about:(11) ___________________________Special services(12) ___________________________Part twoQuestion 13-22●You will hear five different people speaking about changes in personnel in their place of work●For each extract there are two tasks, For Task One , choosethe reason for change in personnel from the list A-H .For Task Two, choose the action that has been taken as a result, from the list A –H●After you have listened once, reply the recordingTask one—Reason●For questions 13-17 ,match the extracts with the reasons, listed A –H●For each extract, choose the reason each speaker mentions.●write one letter A-H next to the number of the extract13____________14___________15___________16___________17___________A sick leaveB dismissalC promotionD secondmentE resignationF study leaveH redundancyTask Two-Action●For question 18-22, match the extracts with the problem areas in the new workplace , listed A – H.●For each extract, choose the action mentions.●Writ e one letter A –H next to the number of the extract.18__________19__________20__________21__________22__________A employment on a temporary contractB contracting work to another companyC doing a lot of overtimeD changing holiday plansE increasing the work done at another siteF postponing workG giving staff extra trainingH headhunting a successorPart ThreeQuestion 23-30●You will hear part of a radio interview with Paul Jefferson, who set up his own import business.●For each question 23-30, mark one letter (A ,B or C) for the correct answer.●After you have listened once, replay the recording.23 Paul’s immediate financial aim is to be able toA get out of debtB satisfy his expensive tastesC cover his regular outgoings24 Sarah Hall’s role in Paul’s business is toA provide him with a regular incomeB pay for the goods that he importsC cover his marketing costs25 Paul finds it difficult to sell at a profit becauseA his customers drive down his pricesB his suppliers overchargeC his competitors can undercut him26 The supermarket told Paul that theyA would stock a selection of his productsB thought his products wouldn’t sellC might buy his products in the future.27 What was the reason for Paul’s problem with the restaurant chain?A they cancelled their orderB They went out of businessC they refused to pay the agreed price28 Paul was told that the department store wanted toA increase the number of suppliersB replace one of their suppliersC start stocking products like his.29 Paul’s strategy now is to focus onA selling a limited range of productsB finding new lines to importC targeting a few large customers30 Paul’s immediate priority is toA employ a sales personB increase his salesC start selling abroadSpeaking 16 minutesPart oneIn this part, the interlocutor asks questionson a number of work-related and non-work-related subjects to each candidate in turn, you have to give information about yourself and express personal opinions.Part twoThe candidate chooses one topic and speaks about it for approximately one minute. One minuts’ preparation time is allowed.A Market research: the importance of finding out aboutcustomers’ habits and attitudesB Financial management: how to identify ways of reducing costs in a companyC Communication:How to achieve an effective working relationship between different departments within a company Part ThreeIn this part of the test, candidates are given a topic to discuss and are allowed 320 seconds to look at the prompt card, before talking together for about three minutes, afterwards, the examiner asks more questions related to the topic.For two candidatesIncentive Scheme for StaffYou company is considering setting up an incentive scheme to improve staff performance. You have been asked to make recommendations for this scheme.Discuss, and decide together:●What benefits an incentive scheme for staff would bring for the company●What types of incentives could be offeredFor three CandidatesIncentive Scheme for StaffYou company is considering setting up an incentive scheme to improve staff performance. You have been asked to make recommendations for this scheme.●What benefits an incentive scheme for staff would bring for the company●What types of incentives could be offered●Which employe es in the company should be targetedFollow-on questions●Which incentives do you think are most effective forencouraging people to work hard?why?●Is it essential for companies to reward extra effort? Why ? why not?●How do you think a company can inspir e loyalty in employees?●How do you think the traditional employer/ employee relationship might change in the future.?TEST 4 READINGPART 11-5 C B D C E 6-8 E APART 29-10 D F11-14 A B C EPART 315 A 16-20 C D C B BPART 421-25 C D B A C 26-30 A B B A DPART 531-35 WHO/THAT WITH TO HOW OUT36-40 HAVE EVERY/EACH/ANY BE AS IN/UNDERPART 641-45 BEING PART FULLY BEEN ON46-50 WHO CORRECT THEIR CORRECT CORRECT51-52 ALOTHOUGH WITHTEST 3 LISTENINGPART 11 CENTRAL AMERICA2 SOUTH-EAST ASIS3 STAND4 MATERIAL TO VENUE5 TRADE CUIDE6 TARGETED7 ACADEMIC JOURNALS8 THE OUR OWN WEBSITE 9 OPENING TIMES 10 AN INTERPRETER/INTERPRETERS 11VENUES 12COSTSPART 213-15 B C E16-20 D A D F C 21-22 A EPART 323-25 C A B 26-30 C B A A B更多商务英语高级相关试题推荐:1.2.3.4.5.6.7.8.9.10.【商务英语BEC高级考试冲刺练习题】。
商务英语高级试题及答案一、选择题(每题2分,共10分)1. Which of the following is the correct way to address a client in a formal email?A. Dear Sir/MadamB. Hello thereC. HiD. Hey答案:A2. The term "B2B" stands for:A. Business to BusinessB. Business to ConsumerC. Business to GovernmentD. Business to Industry答案:A3. In a negotiation, which of the following is NOT a strategy to build rapport with your counterpart?A. Finding common interestsB. Using aggressive tacticsC. Sharing personal experiencesD. Showing respect for their culture答案:B4. What does the acronym "ROI" stand for in business?A. Return on InvestmentB. Risk of InvestmentC. Rate of InterestD. Revenue of Investment答案:A5. Which of the following is the most appropriate way to conclude a business proposal?A. By summarizing the main pointsB. By making a jokeC. By demanding immediate actionD. By providing a personal anecdote答案:A二、填空题(每题2分,共10分)1. When preparing a business presentation, it's important to keep the audience engaged by using visuals, ________, and clear language.答案:interactive elements2. The ________ of a company refers to its overall strategy and direction.答案:mission statement3. In international trade, a ________ is a legal documentthat serves as a receipt for goods and a contract between the buyer and seller.答案:bill of lading4. A ________ is a financial statement that shows a company's financial position at a specific point in time.答案:balance sheet5. In a business context, "due diligence" refers to the process of examining a company or individual's ________ before entering into a contract or agreement.答案:background三、阅读理解题(每题3分,共15分)阅读以下商务邮件,回答问题。
B E C高级全真试题及答案详解BEC高级全真试题及详解目录BEC Higher 全真试题一 (2)Test of ReadingTest of WritingTest of ListeningBEC Higher 全真试题二 (19)Test of ReadingTest of WritingTest of ListeningBEC Higher全真试题三 (35)Test of ReadingTest of WritingTest of ListeningBEC Higher 全真试题四 (52)Test of ReadingTest of WritingTest of ListeningBEC Higher 全真试题五 (71)Test of ReadingTest of WritingTest of ListeningBEC Higher 全真试题六 (87)Test of ReadingTest of WritingTest of ListeningBECH 全真试题一 TEST OF READING PART ONE Questions 1-8• Look at the sentences below and at the five short articles about people who run their own businesses on the opposite page. • Which article does each sentence refer to?• For each sentence 1-8, mark one letter A, B, C, D or E on your Answer sheet.1 Cutting prices may increase income.2 Education can be a source of profit.3 This firm is planning for rapid expansion lf its market.4 This idea is aimed mainly at children.5 This product is connected with advertising.6 Correspondence can be a key to success.7 This business combines the old and the new.8 A company ’s situation can change in a day.A When Brenda Smith started her Manchester based restaurant, theSalt and Pepper, she was an experienced chef , but had a lot to learn about the marketing needed to make the business do well. Withsupport from her local Business Advisory Agency, she attacked the problem. She wrote to fifty people each week who she thought could generate new business, she also wrote to newspapers asking forreviews and to local businesses. She introduced set menus of twocourses for only £10 with free drinks. Her strategies worked, and she is expecting a large increase on last year’s £40,000 turnover.B Paul Kennedy had the idea of putting brand names of companies onkey-rings and pens as a form of permanent publicity, In May 1995, he approached Interworld Airlines. ”We came out of our first meeting with an order lf 1,000,000 items,” he says. That meeting transformed Kennedy’s three-year-old business, increasing his workforce from two employees to eight. Turnover is expected to increase to £1.2m this year.C Form its base in a small village, Alpha Ltd is exporting its word gameto the rest of the English-speaking world. Gary Walton inventedWordright to help teach his daughter Hannah to spell. According to Walton. “There are Wordrights in Australia, the US and even Papua New Guinea.” The company has just won a contract to supply them to South Africa. “We’re doing very well-we only started the companylast October. There is such a huge demand for tools to help withEnglish.”D Wonderlaces, a shoe lace company, is less than two years old, butentrepreneurs Martin Horne and Carol Hampden already feel they are ready to take on the export market. The partners are looking intobranching out into Europe, Australia and New Zealand. Home says, “Some places don’t have firms who specialize in this sort of thing. If we can provide them with a good deal it should work.” All the work is done by casual labour-from processing orders to packing anddelivering the laces; even the company sales are handled by an agent.E Fly-the Flag produces flags in all colours and sizes. “No order is toobig or too small,” says Sally Blackwell, the owner. ‘Our clients include embassies, hotels and sport-clubs.” What makes the companysuccessful is the application of computer-controlled technology to a traditional craft. Sally studied computers at college. Then she set up Fly-the-Flag, and she’s had to learn about business along the way.And she’s proud of it. “Most of all, I love being my own boss- I could never work for someone else.”PART TWOQuestions 9-14•Read this text from a business magazine.•Choose the best sentence from the opposite page to fill in each of the gaps.•For each gap 9-14, mark one letter A-H on your Answer Sheet.•Do not mark any letter twice.•There is an example at the beginning (0).Is fashion important in business?According to standard economic theory, Giorgio Armani, a world-famous Italian fashion designer, runs a simple business. His company combines inputs of labour, capital and raw material to make clothes with the best possible balance between cost and quality.enough profit to compensate him for his investment of time and money.The problem with this view is that it ignores the most important thing that designers such as Mr Armaniglance, economists would seem to have little to say about this. They may little or no knowledge of current fashions, let alone what islikely to be fashionable in future.Can economics offer more revealingstart by looking at the pattern of prices for goods affected by fashion, which tends to follow well-established cycles. Prices are high at the start of the buying season, they fall gradually as the season progresses, and then they rise again as new styles are introduced for the next period.The main reason for this isthem for less than is necessary, they initially set higher prices, then lower them if they do not sell well. A good way to measure the importance of fashion, therefore, is to look at the variation in seasonal prices. If you compare prices for men’s andwomen’s clothing during the autumn-winter season, fashion seems to play a more important role in women’s clothing than in men’s.The strength of this pattern canprices in the American car market, which also tend to follow a ‘fashion’cycle, have displayed the opposite trend. Prices in November, the beginning of the new model year, are higher than they are the following September. Since the mid-1950s, however, this seasonal gap has been narrowing steadily. Explaining this is harder than it look. It is no use, for example, simply to say that people’s tastes areeconomists argue that the different trends for cars and clothes are due less to changes in the tastes of consumers than to changes in the technology of production.A In the past few years, seasonal price variations for women’s clothinghave become more noticeable.B So when fashions come and go, they can only say that people’stastes have changed or that they have become more (or less)fashion-conscious.C If so, why do people care more about fashion when buying clothing,but less when choosing cars?D In his field, as in many other industries, the key to success is to workout what is going to be fashionable by the time a new product isready.E When producers introduce new designs, say, for cars or dresses, theydo not know how successful they will be.F As a result, most car makers have been forced to make small changeseach year.G A recent study by three economists argues that it can.H He then calculates what the demand is for his designs, and estimateshow many units he can make without costs exceeding revenues.READINGPART THREEQuestions 15-20•Read the following article from a leisure industry magazine and the questions on the opposite page.•Each question has four suggested answers or ways of finishing the sentence, A, B, C and D.•Mark one letter A, B, C or D on your Answer Sheet, for the answer you choose.Passengers on cruise: ship holidays, as they are portrayed on TV programmes and films, usually appear to be both rich and elderly. Such people do not, however, accurately represent the 6.8m passengers who took this kind of holiday last year. Over the last few years the world cruise industry has concentrated on appealing to younger, less wealthy people, giving them an experience more like a floating disco than the traditional quiet holiday on a luxury ship. Even families with young children are no longer so rare on cruise ships. Partly as a result, the number of passengers taking a cruise has increased by an average of 8.5% a year since 1990.Cruise Star is now the world's largest cruise line, The other two major companies are Intersail and Seaways. Together these three carry nearly half the world's cruise passengers and make almost all the industry's profits. For the 30 or so smaller firms, life is much tougher. That is bf>.cause sheer size brings so many benefits to the large firms. They can negotiate bulk discounts on supplies such as food and fuel, and even, if they order enough of them, on ships. A secondary disadvantage for the smaller operators is that they cannot spread overheads such as marketing as broadly. A significant part of the cost of sending people on a cruise happens before they go on board the ship. The three large companies between them spend more than £ 100m a year on TV advertising in America. They employ armies of salesmen. Delivering passengers tothe ship is part of the package deal and. once again, volume means savings: Cruise Star is the biggest single buyer of airline tickets in America.Cruise Star has ten ships, with four more on order for delivery by 1999. Intersail is building at a similar rate, hoping to expand today's fleet often ships to 14 by 1998. Seaways will add three more ships to its present nine. The 30 ships on order throughout the industry will increase cruising capacity by 40% by 1998. Some analysts suspect that even the big companies will find it difficult to fill all those extra cabins. They make a comparison with the overcapacity in the airline market in the early 1990s, when aircraft ordered at a time of growth arrived during the recession. And they point out that, after steady growth, the American market was flat in 1995, with firms offering discounts up to 30% in order to fill cabins. The big firms reckon that this pessimism is overdone. This year has started well. But if the industry's outlook ends up being rougher than it hopes, many smaller firms will face a choice: go for specialised business, go out of business, or get taken over by a larger business. Already more than 40 small companies offer an increasing variety of cruises, ranging from archaeological tours of the Black Sea to ecological cruises to the Galapagos Islands, This trend seems set to continue, although in fast-growing Asia, a few mid-sized firms may one day rise to challenge the top three. However, in moreestablished markets, smaller firms are being squeezed out. For instance, Gentle Waves, which has debts of $850m, has already been approached by Cruise Star, who wanted to buy a majority share of the company. The negotiations came to nothing, but analysts think they will revive if Gentle Waves' problems continue.15 Cruises are becoming more popular with passengers whoA want a quiet holiday.B demand a high degree of luxury.C want a family holiday.D can afford to pay top prices.16 The main benefit the large firms have is that they canA run large marketing departments.B sell their tickets more cheaply.C afford better quality advertising.D arrange to pay reduced prices.17 What problem do analysts think cruise companies may have?A They will be dependent on the airline business.B They will not be able to sell enough tickets.C They will have to face a recession.D They will not be able to offer discounts.18 What are small firms doing in order to stay in business?A amalgamating with bigger companies.B moving their base to Asia.C offering more specialized types of cruisesD joining together to form new companies19 Cruise Star didn’t buy a share in Gentle WavesA but they might do so in the future.B because its debts were too big.C but they think they should have done.D because it was the wrong size.20 Which would be the best title for this text?A Cruise Business in TroubleB A Triangle of Cruise CompaniesC Smaller is Better Size is the key to successD Size is the Key to SuccessPART FOURQuestions 21-30•Read the article below about bicycles made of bamboo.•Choose the best word from the opposite page to fill each gap.•For each question 21-30 mark one letter A, B, C or D on your AnswerSheet.0 A made B constructedC createdD designed21 A operations B purposes C applicationsD practices22 A across B Up C over D off32 A widely B greatly C hugely D largely 24 A withstandB masterC supportD overcome25 A prove B achieve C work D catch26 A correct B proper C right D fit27 A need B Lack C want D failing28 A progress B motion C movementD advance29 A plan B opportunityC hopeD prospect30 A thoroughly B Fully C entirely D absolutelyExample:PART FIVEQuestions 31-40Read the article below about language learning for small businesses.For each question 31-40 write one word in the space on your Answer Sheet.ExamplePART SIXQuestions 41-50•In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the sense of the text. •For each numbered line41-50, find the unnecessary word and then write the word in the space on your Answer Sheet. Some lines are correct.Indicate these lines with a tick (√).•There are two examples.ExampleTEST OF WRITINGPART ONE•The graph below shows how prices of consumer goods in three European countries have varied over a period of 25 years.•Using the information from the graph, write a short report describing and comparing variations in prices in these countries over this period. •Write about 100 words on your Answer Sheet.Prices of consumer GoodsPART TWO•You have seen a job with a multi-national company advertised in a newspaper.•Write a letter to the company applying for the job. Refer to relevant factors such as the nature of the job and why you are interested in it, your qualifications and experience, what you are doing now and what you could contribute to the position.•Write no less than250 words on your Answer Sheet.TEST OF LISTENINGPART ONEQuestions 1-12•You will hear a speaker addressing a group of business people at the beginning of a training course. He is telling them about the timetable for the first day.•As you listen, for questions 1-12, complete the notes using up to three words or a number.•You will hear the recording twice.PART TWOQuestions 13-22•You will hear extracts from five different people, who all work in the offices of a large company, talking about letters they have just received. •For each extract there are two tasks. For Task One, choose what was in the letter received from the list A-H. For Task Two, choose the response the speaker intends to make from the list I-P.•You will hear the recording twice.TASK ONE –WHAT THE LETTER CONTAINS•For questions 13-17, match the extracts with the descriptions of what was in the letter, listed A-H.•For each extract, choose what was in the letter.•Write one letter A-H next to the number of extract.13┄┄┄┄┄┄┄Array 14┄┄┄┄┄┄┄15┄┄┄┄┄┄┄16┄┄┄┄┄┄┄17┄┄┄┄┄┄┄TASK TWO –RESPONSE•For questions 18-22,match the extracts with theresponses, listed I-P.•For each extract, choose the response the speaker intends to make.•Write one letter I-P next to the number of the extract.22┄┄┄┄┄┄┄PART THREEQuestions 23-30•You will hear a radio interview with Martha Flowers, the Managing Director of the MAX chain of sandwich bars.•Choose the correct phrase to complete each sentence or answer the question.•Mark one letter, A, B, or C, for the phrase you choose.•You will hear the recording twice.23Martha started her business becauseA someone asked her to .B she saw a good opportunity.C she had a lot of experience in fast food.24Martha says the first three years of the business wereA not very successful.B surprisingly good.C very interesting.25How to MAX try to follow the example of fast food chains?A by working fasterB by using cheap productsC by working efficiently26What does Martha say about office diaries?A She thinks that ,unfortunately, they are necessary.B She never uses one at all.C Her secretary keeps one for her.27What does Martha say about her employees?A They must listen more carefully to what customers say.B She finds what they can tell her very useful.C It is difficult to recruit enough good quality staff.28According to Martha, what is the most important factor in MAX’s success?A The same customers keep buying their products.B They only sell the best quality products.C They have a high profit margin.29Martha’s advice to anyone who is starting a new business is toA look for an area with few competitors.B keep yourself well informed about competitors.C try to offer lower prices than your competitors.30What surprises Martha about other companies?A They don’t monitor their competitors’ activities.B They are unaware of their own weaknesses.C They don’t act on the information they have.BEC H 全真题二TEST OF READINGPART ONEQuestions 1 - 8•Look at the sentences below and at the following five book reviews for various business books.•Which book does each sentence refer to?•For each sentence 1 - 8, mark one letter A, B, C, D or E on your Answer Sheet.•You will need to use some of these letters more than once.1 This book follows the progress of various products from the concept tothe selling stage.2 This book includes very few technical terms.3 In this book we are given some detailed inside information oncompanies.4 The writer of this book believes company bosses aim at more thanthe financial improvement of their company.5 The writer of this book feels that success involves the ability to adaptquickly to a new situation.6 It is stated in this book that future business success will involveunderstanding recent thinking in the business area.7 This book shows how to include the input of the consumer in acompany.8 This book is aimed at the workforce as well as management.A Percentage SolutionsPeter FraserAnticipating changes in the marketplace and the competition depends on the ability to quickly reorganize business structures. Percentage Solutions shows that these significant change indicators lie in the 20% of business opportunities that will drive growth and profit into the future. Peter Fraser suggests that companies stay ahead of change by using a "rapid redesign" approach to quickly renew and rethink their business. In the book he details how this redesign could work and gives some examples of how it could be put into practice in a company.£18.99B BUSINESS THOUGHTS Norman Heimes,Sandy DaviesAttaining higher levels of customer satisfaction, increasing speed and efficiency in the product development process, and increasing profits are the goals many managers are struggling to achieve. The basic business philosophy behind this book is Customer Integrated Decision Making, or CIDM, which is a process that shows managers how to reach these goals by integrating the customer into the decision-making process and incorporating the customer's wants and needs into the design of new products and services.C COMMODITIES TO GO Philip M. RodgersThis fascinating and instructive book takes readers behind the scenes of twenty-four of the biggest new product success stories of the past few years and reveals the normally confidential workings of some of the institutions where these products were developed. Each story focuses on a different strategy and offers managers and professionals invaluable insights into how the brightest and best new product ideas were originally thought up, then developed and finally brought to market.£22.50 D A HANDBOOK OF MODERN BUSINESS MATTERS Joyce JamiesonThe incorporation of information technology in the workplace has revolutionised the way people do business. But the revolution has not finished - new technologies are being developed every day. The divide between man and technology is becoming increasingly narrow, and in some societies social and cultural changes are occurring in order to re-engineer business operations for the 21st century. A Handbook of Modern Business Matters will encourage you to think about the new concepts and ideas which often pass by only half understood, but will eventually make the difference between success and failure.E BUSINESS CHOICES Anne JonesThe original book about attitudes towards work is both for individuals in routine jobs seeking to improve the quality of their working lives and for managers who find themselves expected to do more with less in this era of uncertainty. Business Choices reveals a new way of thinking about work that will motivate both employees and companies to reach for higher levels of achievement. In a clear and very readable style that avoids much irritating business jargon, Anne Jones seeks to improve working attitudes at all levels of the workforce.£18.99PART TWOQuestions 9 - 14•Read this text from a business magazine.•Choose the best sentence from the given sentences to fill in each of the gaps.•For each gap 9 - 14, mark one letter A - H on your Answer Sheet.•Do not use any letter more than once. •There is an example at the beginning (0).PART THREEQuestions 15 - 20•Read the following article about a business technique called benchmarking from a business magazine and the questions on the opposite page.•Each question has four suggested answers or ways of finishing the sentence, A, B, C and D.•Mark one letter A, B, C or D on your Answer Sheet, for the answer you choose.15 According to the writer, benchmarking must always involveA changing your activities on the basis of new information.B copying exactly what your competitors do.C identifying the best company in your marketD collaborating with other companies in the same field.16 Some managers may resist benchmarking becauseA it takes their activities for granted.B it makes them examine the way they work.C it makes others question their efficiency.D it gives them a lot of extra work.17 What sort of companies should you compare yours with?A those producing similar goodsB those communicating most effectivelyC those using similar processesD those leading the domestic market18. Arita found that a publishing company couldA make more money than a computer firm.B produce technical manuals for them.C show them how to improve their own manuals.D help them move into new markets.19 Benchmarking specialists agree that in order to succeed there must beA a team of no more than three people.B total support from top managers.C a fixed timetable for the process.D an outside consultant in the team.20 What is the writer's purpose in writing this article?A to recommend the process of benchmarkingB to criticise firms that do not carry out benchmarkingC to give factual information about benchmarkingD to explain why benchmarking does not suit every firmPART FOURQuestions 21 -30•Read the article below about temporary workers.•Choose the best word from the opposite page to fill each gap.•For each question 21 - 30 mark one letter A, B, C or D on your Answer Sheet.•There is an example at the beginning (0).0 A features B points C items D marks21 A expected B thought C presumed D calculated22 A ran B existed C stood D stayed23 A big B wide C vast D enormous24 A own B receive C earn D acquire25 A lessened B declined C reduced D lowered26 A troubles B defects C drawbacks D hardships27 A lacked B missed C failed D lost28 A care B concern C consideration D bother29 A guess B faith C acceptance D assumption30 A total B absolute C sum D completePART FIVEQuestions 31 - 40•Read the article below about flying business class.•For each question 31 - 40 write one word in the space on your Answer Sheet.。
商务英语高级备考试题考前冲刺附答案商务英语高级备考试题考前冲刺附答案立志宜思真品格,读书须尽苦功夫。
以下是店铺为大家搜索整理的商务英语高级备考试题考前冲刺附答案,希望能给大家带来帮助!The Scientific Approach to RecruitmentWhen it (0) to selecting candidates through interview, more often than not the decision is made within the first five minutes of a meeting. Yet employers like to (21) themselves that they are being exceptionally thorough in their selection processes. In to day’s competitive market place, the (22) of staff in many organizations is fundamental to the company’s success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or ability£aptitude testing (25) an organization with an extra way of establishing a candidate’s suitability for a role. It (26) companies to add value by identifying key elements of a position and then testing candidates to ascertain their ability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performance of any individual. The answer to this problem is experience in interview techniques and strong definition of the elements of each position to be (29) as the whole recruitment process is based on few real certainties, the instinctive decisions that many employers make, based on a CT and the first five minutes of a meeting, are probably no less valid than any othertool employed in the (30) of recruitment.Example :A haveB decideC doD make0A B C D21.A suggest B convince C advise D believe22.A worth B credit C quality D distinction23.A secure B relies C attain D achieve24.A lifted B enlarged C expanded D risen25.A provides B offers C contributes D gives26.A lets B enables C agrees D admits27. A portion B member C share D component28. A extent B size C amount D measure29.A occupied B met C filled D appointed30 A business B topic C point D affair参考答案:B C A D A B D D C A。
XX年商务英语高级考试阅读冲刺试题There is no man so bad,but he secretly respects the good.以下是为大家搜索的xx年高级阅读冲刺试题,希望能给大家带来帮助!更多精彩内容请及时关注我们!Hong Kong has joined international efforts to get more women serving on the boards of listed panies, a rare initiative in a region that has seen a high number of female political leaders.为顺应国际趋势,也开始鼓励上市公司增加董事会中女性的数量。
这在亚洲地区是罕见之举,因为这里的女性政治领导人占比已经较高。
HSBC, Goldman Sachs, PCCW and Swire Properties are among 35 international and Hong Kong-listed panies whose chairmen are backing the local Women’s Foundation’s launch of the 30 Percent Club on Thursday.妇女基金会(Women’s Foundation)将于周四成立的“百分之三十俱乐部(30 Percent Club)”,获得了35家国际和上市公司董事长的支持。
这些公司包括汇丰(HSBC)、高盛(Goldman Sachs)、电讯盈科(PCCW)和太古地产(Swire Properties)。
The move also has the support of the securities regulators in Hong Kong and China, as well as key business associations in Hong Kong, and The Hong Kong Institute of Directors.此举也得到了和中国内地证券监管机构、重要商业协会及董事学会(The Hong Kong Institute of Directors)的支持。
PART ONE Questions 1 – 8 Look at the sentences below and at the five managers’ comments on leadership on the opposite page Which new item (A, B, C ,D or E) dose each statement 1 – 8 refer to ? For each statement ! – 8 , make one letter(A, B, C ,D or E) on your Answer Sheet . You will need to use some of these letters more than once . 1、Successful leadership involves making sure that employees accept new ideas. 2、A good leader can bring success to a company in difficulties 3、Leaders should be assessed on the basis of their achievements 4、The personalities of good leaders are generally different from those of other managers 5、Patience is a valuable quality in a successful leader 6、Leaders consider potential changes in what their company does for others 7、Good leaders will encourage their staff if their organization is in difficulties 8、Leaders need to adapt their behaviour to suit different circumstances A Maurizio Verna Long-term, visionary business leaders must be prepared to invest to get what they want for their company. They know when and how to apply pressure and to take risks, when they need to display a more hands-off approach. I have a pretty clear view of my ideal business leader, and of course that’s where I ‘m trying to head: he or she should start up and grow a cash-rich, multi-interest international organization of tremendous strength and depth. B Sue Tucker The pace of technological change, and the rate at which businesses are changing , requires leaders to have a particular aptitude for technology and an understanding of the internet. A lot of people are aware of the opportunities here ,but awareness alone isn’t enough: in a true leader this needs to be coupled with clever marketing, product design and technological innovation, and keeping abreast of everything going on in the company. In fact the acid test , I think , is being able to use all of these skills to turn around a failing company. C Carol Godfrey Effective leaders stand out from the herd. They’re often idiosyncratic, even eccentric.They have the confidence to be themselves, and not to adopt the language and attributes of the run-of-the-mill professional managers and accountants. What’s crucial is having the charisma or whatever it is that gives their staff confidence in them, so they can keep everyone on board when they want to make innovations. So often these don’t get off the ground because of lack of leadership, because after all, our response to change is significantly affected by how it’s introduced. D Brian Matthews Leadership is about making things happen and being judged by results. Good ideas that go nowhere are a waste of time. Anticipate needs-those of customers for instance-and initiate action to meet those needs before the people concerned have even recognized they’ve got them. That way you’ll always be ahead of the game, whatever line you’re in. For instance, top stockbrokers will learn all about you and your business and keep themselves completely up to date with your field in order to advise you. If they’re really good they ‘ll recognize trends even before you do . E Ana Costa Outstanding leaders understand both tactics and strategy, and are prepared to play a very long game to achieve their objectives. They understand that in negotiations they need the “ win-win” concept, becauselosers risk losing their dignity, which is no good for your long-term business relationship with them. Leaders must stay optimistic, whatever the odds, and keep up morale of their company, even when the going’s tough. It’s important to be very much hands-on, too. A good leader will champion ideas that keep the company in the forefront.。
BEC商务英语高级考试历年真题BEC商务英语高级考试历年真题(1)Time for a new career“losing your job isn’t the end of the world: it gives you’re the chance the a new beginning (0) says Caroline Poole, 30, Who was made redundant (31) her role as head of marketing campaigns with an insurance group two years ago. The news was a blow, especially after a successful nine-year career with the business, but she was determined to see redundancy (32) a positive force for change.(33) it seemed a tough lesson at the time, redundancy was the catalyst that redirected my career, “ says Caroline “It gave me the break I needed to understand (34) my career objectives lay.”Working with a consultant, Caroline explored a number of work options that oppealed to her. She also took advantage of workshops on issues (35) as setting up your own business, and managing your finances.A key consideration for her was (36) easy it would be to balance working in London with home life 100 kilometers away.She was encouraged to network (37) other marketing professionals and via this route made contact with a communications agency. She took time out to go travelling , and on her return was offered a role in theagency. (38) was proof to her that she still had marketable skills.Two years (39) from redundancy, Caroline is planning another career break . “ T he experience of redundancy has made me view my options with more confidence. I now know that I can dictate my own career path, even (40) it were to mean resigning first and then taking time to find the right direction” she says.填词版的完形填空,关于失业之后该如何开始新的职业生活的。
商务英语BEC高级真题及答案商务英语BEC高级真题及答案当前我国迫切需要一大批熟练把握外语,通晓商务知识,熟悉国际商务环境,善于跨文化交际的国际型商务人才,以下是店铺为大家搜索整理的商务英语BEC高级真题及答案,希望能给大家带来帮助!The Negotiating T ableYou can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitchyour look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interesst in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al elsefails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.15 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals16 Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situation17 Dr Cohensays that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you18 According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view19 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly20 Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.关于negotiating techniques的文章。
商务英语高级冲刺真题三8
Part two
The candidate chooses one topic and speaks about it for approximately one minute. One minuts’preparation time is allowed.
A Market research: the importance of finding out about customers’habits and attitudes
B Financial management: how to identify ways of reducing costs in a company
C Communication:How to achieve an effective working relationship between different departments within a company
Part Three来源:考试大
In this part of the test, candidates are given a topic to discuss and are allowed 320 seconds to look at the prompt card, before talking together for about three minutes, afterwards, the examiner asks more questions related to the topic.
For two candidates
Incentive Scheme for Staff
You company is considering setting up an incentive scheme to improve staff performance. You have been asked to make recommendations for this scheme.
Discuss, and decide together:
●What benefits an incentive scheme for staff would bring for the company
●What types of incentives could be offered
For three Candidates
Incentive Scheme for Staff
You company is considering setting up an incentive scheme to improve staff performance. You have been asked to make recommendations for this scheme.
●What benefits an incentive scheme for staff would bring for the company
●What types of incentives could be offered
●Which employees in the company should be targeted
Follow-on questions
●Which incentives do you think a re most effective for encouraging people to work hard?why?
●Is it essential for companies to reward extra effort? Why ? why not?
●How do you think a company can inspire loyalty in employees?
●How do you think the traditional employer/ employee relationship might change in the future.?
TEST 4 READING
PART 1
1-5 C B D C E 6-8 E A
PART 2
9-10 D F11-14 A B C E
PART 3
15 A 16-20 C D C B B
PART 4
21-25 C D B A C 26-30 A B B A D
PART 5来源:考试大
31-35 WHO/THAT WITH TO HOW OUT36-40 HA VE EVERY/EACH/ANY BE AS IN/UNDER
PART 6
41-45 BEING PART FULLY BEEN ON46-50 WHO CORRECT THEIR
CORRECT CORRECT51-52 ALOTHOUGH WITH
TEST 3 LISTENING
PART 1
1 CENTRAL AMERICA
2 SOUTH-EAST ASIS
3 STAND
4 MATERIAL TO VENUE
5 TRADE CUIDE
6 TARGETED
7 ACADEMIC JOURNALS
8 THE OUR OWN WEBSITE 9 OPENING TIMES 10 AN INTERPRETER/INTERPRETERS 11VENUES 12COSTS
PART 2
13-15 B C E
16-20 D A D F C 21-22 A E
PART 3
23-25 C A B 26-30 C B A A B。