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国际商务英语模拟实训教程Unit2 Sales Promotion
国《际国商际务商 英务语英模语拟模 实拟训实训》
Unit Two Sales Promotion
MODEL PRACTICE
【BUSINESS SITUATION】 Guangdong Kaili Trading Co., Ltd. is emailing its product information on the internet to its prospected customers and faxing its price list to its old customers in order to promote the sales of the newly designed products. 【背景提示】公司通过互联网和传真向新老客 户发出促销函。
PATTERNS & USEFUL SENTENCES
寄产品资料
1. Enclosed please find a price list. 随附报价单，请查收。
2. We are pleased to enclose our quotation list with the illustrated catalogue.
1. 新客户开启业务 2. 老客户开启业务
就卖方而言，通常将自己最新产品目录或价目表发送给 买方，或邀请老客户来公司参观选购，或邀请老客户参加即 将举办的商品交易会或博览会等，洽谈新的一笔业务。
就买方而言，可以在完成一笔交易后，继续下订单， 或到公司或交易会、博览会参观后，洽谈新的一笔业务。
Model Practice Business Tips Emergency & Precaution Pattern & Useful Sentences
1. 新客户开启业务
Unit Two Sales Promotion
MODEL PRACTICE
【BUSINESS SITUATION】 Guangdong Kaili Trading Co., Ltd. is emailing its product information on the internet to its prospected customers and faxing its price list to its old customers in order to promote the sales of the newly designed products. 【背景提示】公司通过互联网和传真向新老客 户发出促销函。
PATTERNS & USEFUL SENTENCES
寄产品资料
1. Enclosed please find a price list. 随附报价单，请查收。
2. We are pleased to enclose our quotation list with the illustrated catalogue.
1. 新客户开启业务 2. 老客户开启业务
就卖方而言，通常将自己最新产品目录或价目表发送给 买方，或邀请老客户来公司参观选购，或邀请老客户参加即 将举办的商品交易会或博览会等，洽谈新的一笔业务。
就买方而言，可以在完成一笔交易后，继续下订单， 或到公司或交易会、博览会参观后，洽谈新的一笔业务。
Model Practice Business Tips Emergency & Precaution Pattern & Useful Sentences
1. 新客户开启业务
商务英语写作实训 Chapter 7-company profile
Listen to Mr. Tutorial
Well-done
1. Cindy gave a brief introduction about the company’s establishment, business scope, and its good services.
2. It seems a good company overview.
Questions
1. Can we say “All the customers are satisfied with our high quality products…” in a company profile?
2. Should we let business readers know the location of our company?
Compose your message
move on
Company Profile
The Introduction What you do
QA / QC
The Closing
Paragraph 1 --- The introduction
back
1. The year your company was established
1. Product range / services offered
eg. PepsiCo is a world leader in convenient foods and beverages.
2. Machinery and technology used ( are a manufacturer)
4. What products / services you offer
商务英语的实习报告范文6篇
商务英语的实习报告范文6篇商务英语的实习报告篇1实训目的：其一，为提高我们对常用的外贸业务单证，识别和加强单证业务操作能力的训练而汇编。
让我们进行较系统的外贸业务综合技能训练，采取仿真模拟实际业务流程，一环套地进行业务操作训练，为以后从事实际的外贸工作，实现零距离上岗作业打下坚实的基础。
其二，巩固我们的专业知识，针对性练习，锻炼我们的口语。
经过这两周的实训以及上学期的实训经验的铺垫，我对于进出口流程有了更进一步的了解并且更加的熟练。
实训第一周的出口流程做的很顺手。
第一周的实训是复习巩固上学期的经贸类内容，这次做完进口贸易流程后，我依旧感受到了贸易流程的复杂和琐碎，以下是我第一周的心得。
首先，在与客户建立关系之前，要详细了解商家。
在与商家接触的过程中，我们的信函措辞要细致，在介绍我们公司的需求时要简洁明了。
这种信虽然有一定的模板，但我们也可以在熟练的基础上进行创新，这样更有利于吸引客户，体现我们的诚意，在熟练中体现精致，做到无遗漏。
所以我们应该进一步提高我们的英语水平。
二是出口报价和一些核算。
这个过程需要更加细心，思路清晰，熟练运用一些会计公式。
在计算过程中，我一次只保留一位小数，最终导致计算结果与实际答案相差几元钱。
虽然单个的数量不是很大，但在大量进口的情况下，这是一大笔钱，不容忽视。
在计算过程中，一定要注意尽量减小误差。
这就需要我们培养自己谨慎的习惯。
第三在制定合同与审核信用证环节中稍微不细心就会出错，即使是一点点小的错误如果没有及时的发现也会造成索不着款的风险，尤其是对信用证的审核。
在实际操作中一定比我们实训重要复杂的多，对于很多信息要加以判断，在实训中我们没有切身的感受到外贸员的压力，但是工作的复杂程序有所了解。
而这一工作流程不是一个人或两个人就能够完成的，一个公司的每个部门都需要团结合作，齐心协力。
一个团队的成功就在于团队的协作。
第四是订房和保险。
在这个环节中，我意识到，有扎实的书本理论知识也是必不可少的。
商务英语课程实训报告
一、实训背景随着我国经济的快速发展和国际贸易的不断扩大，商务英语在职场中的地位日益凸显。
为了适应这一需求，我校特开设了商务英语课程，旨在培养学生具备扎实的商务英语基础，提高其商务沟通能力和实际操作能力。
本学期，我们参加了商务英语课程实训，通过实践锻炼，进一步提升了自身的商务英语水平。
二、实训目的1. 巩固和拓展商务英语专业知识，提高商务英语应用能力。
2. 培养学生的商务沟通技巧，提高商务谈判和商务写作能力。
3. 了解商务英语在实际工作中的应用，增强学生的职业素养。
4. 培养学生的团队合作精神，提高解决实际问题的能力。
三、实训内容1. 商务英语口语实训（1）商务场合常用表达：学习商务场合中常用的问候、介绍、感谢、道歉等表达方式。
（2）商务谈判技巧：掌握商务谈判的基本原则、技巧和策略。
（3）商务会议组织与参与：学习如何组织商务会议、如何参与商务会议并发表自己的观点。
2. 商务英语阅读实训（1）商务文章阅读：阅读各类商务文章，如市场分析、公司报告、行业新闻等。
（2）商务信函阅读：学习如何阅读和分析商务信函，了解信函的格式、内容和目的。
3. 商务英语写作实训（1）商务信函写作：学习商务信函的格式、写作技巧和注意事项。
（2）商务报告写作：掌握商务报告的写作方法和技巧，如市场分析报告、项目评估报告等。
4. 商务模拟实训（1）商务谈判模拟：模拟商务谈判场景，提高谈判技巧和应变能力。
（2）商务会议模拟：模拟商务会议场景，提高组织、协调和沟通能力。
四、实训过程1. 课前准备：学生提前预习教材内容，了解商务英语的基本知识。
2. 课堂学习：教师讲解商务英语知识，并进行实际案例分析。
3. 课堂练习：学生在课堂上进行口语、阅读和写作练习，教师进行指导和点评。
4. 商务模拟实训：学生分组进行商务谈判和商务会议模拟，教师进行点评和总结。
5. 实训总结：学生撰写实训报告，总结实训过程中的收获和不足。
五、实训结果1. 学生在商务英语口语、阅读和写作方面有了明显提高。
商务英语实习内容范文
商务英语实习内容范文English: During my business English internship, I was involved in a wide range of tasks that helped me improve my communication and professional skills. I assisted with drafting business correspondence, writing reports, and preparing presentations for meetings. I also had the opportunity to participate in business negotiations and network with industry professionals. One of the highlights of my internship was working on a market research project where I analyzed market trends and provided recommendations for business growth. This experience not only enhanced my analytical skills but also deepened my understanding of the business world. Additionally, I attended seminars and workshops to further develop my knowledge of business practices and strategies. Overall, my business English internship provided me with valuable hands-on experience and insights into the workings of the corporate world.中文翻译: 在我的商务英语实习期间，我参与了各种任务，帮助我提高了沟通和职业技能。
商务英语写作实训第二版Resume课后答案
商务英语写作实训第二版Resume课后答案1、During the Spring Festival, people in Northern China usually eat _______ as a traditional Chinese food. [单选题] *A. pizzaB. dumplings(正确答案)C. hamburgersD. noodles2、The teacher has his students_____a composition every other week. [单选题] *A.to writeB.writtenC.writingD.write(正确答案)3、______ visitors came to take photos of Hongyandong during the holiday. [单选题] *A. ThousandB. Thousand ofC. ThousandsD. Thousands of(正确答案)4、We can _______ some information about this city on the Internet. [单选题] *A. look up(正确答案)B. look likeC. look afterD. look forward to5、A lot of students in our school were born _______ March, 1 [单选题] *A. in(正确答案)B. atC. onD. since6、—Is there ______ else I can do for you? —No, thanks. I can manage it myself.（）[单选题] *A. everythingB. anything(正确答案)C. nothingD. some things7、How can I _______ the nearest supermarket? [单选题] *B. get upC. get to(正确答案)D. get on8、The storybook is very ______. I’m very ______ in reading it. （）[单选题] *A. interesting; interested(正确答案)B. interested; interestingC. interested; interestedD. interesting; interesting9、10．﹣Could you please sweep the floor？I’m going to cook dinner．﹣__________．I’ll do it at once，Mom．[单选题] *A．I’m afraid notB．You’re kiddingC．It’s a shameD．My pleasure(正确答案)10、61．How is online shopping changing our way? ? ? ? ? ? life? [单选题] *A．of(正确答案)B．inD．for11、Was（）that I saw last night at the concert? [单选题] *A. it you(正确答案)B. not youC. youD. that yourself12、I’d?like _______ the English club. [单选题] *A. to join inB. joinC. to join(正确答案)D. join in13、—Judging from ____ number of bikes, there are not many people in the party.—I think so. People would rather stay at home in such _____ weather. [单选题] *A. the, aB. a, /C. the, /(正确答案)D. a, a14、Don’t play games on the computer all day. It’s ______ for your eyes. [单选题] *A. bad(正确答案)B. usefulC. helpfulD. thankful15、The soldiers were_____of running away when the enemy attacked. [单选题] *A.chargedB.accused(正确答案)C.scoldedD.estimated16、The classmates can' t（）Alice from her twin sister. [单选题] *A. speakB. tell(正确答案)C. talkD. say17、88．Sorry. I don’t know the way? ? ? ? ? ?Dongfeng Cinema. [单选题] *B．ofC．to(正确答案)D．for18、I used to take ____ long way to take the bus that went by ____ tunnel under the water. [单选题] *A. a, aB. a. theC. a, /(正确答案)D. the, a19、Alice is a ______ girl. She always smiles and says hello to others.（）[单选题] *A. shyB. strictC. healthyD. friendly(正确答案)20、--How is your friend coming?--I’m not sure. He _______ drive here. [单选题] *A. may(正确答案)B. canD. will21、My father and I often go ______ on weekends so I can ______ very well. （）[单选题] *A. swim; swimmingB. swims; swimC. swimming; swimmingD. swimming; swim(正确答案)22、Both Mary and Linda don't care for fish. [单选题] *A. 喜欢(正确答案)B. 关心C. 照料D. 在乎23、The more he tried to please her, _____she seemed to appreciate it. [单选题] *A.lessB.lesserC.the less(正确答案)D.the lesser24、47．Yao Ming is tall. That's one of his ________. [单选题] *A．advantageB．advantages(正确答案)C．disadvantageD．disadvantages25、It’s reported that there are more than 300?_______ smokers in China. [单选题] *A. million(正确答案)B. millionsC. million ofD. millions of26、9．There will be a lot of activities at English Festival nest month. Which one would you like to ________? [单选题] *A．take part in (正确答案)B．joinC．attendD．go27、He usually ________ at 6:30 a.m. [单选题] *A. gets toB. gets up(正确答案)C. gets overD. gets in28、_______ your help, I passed the English exam. [单选题] *A. ThanksB. Thanks to(正确答案)C. Thank youD. Thank to29、You wouldn' t have caught such ____ bad cold if you hadn' t been caught in ____?rain. [单选题] *A. a, /B. a, aC. a,the(正确答案)D. /, /30、30．It is known that ipad is _________ for the old to use. [单选题] *A．enough easyB．easy enough (正确答案)C．enough easily D．easily enough。
商务英语函电实训unit 7 Counter Offer
• Our offer is reasonable and realistic. It comes in line with the prevailing market. 我方的报价是合理的、现实的，符合当前市场的价格水平。
• If you insist on your price and refuse to make any concession, there will be not much point in further discussion. 如果你方坚持自己的价格，不作让步，我们没有必要再谈下去了。
Unit 7 Counter Offer
Useful Expressions
Unite think your offer is too high, which is difficult for us to accept. 我们认为你方的报价太高了，我方难以接受。
• Let's have your counteroffer. 请还个价。
Useful Expressions
Unit 7 Counter Offer
• We make a counter-offer to you of $150 per metric ton F.O.B. London. 我们还价为每公吨伦敦离岸价150美元。
• Your counteroffer is too low and we can‘t accept it. 你方还价太低了，我方无法接受。
• It‘s absolutely out of the question for us to reduce our price to your level. 我们不可能将价格降到你方所要求的那样低。
• We can't accept your offer unless the price is reduced by 5%. 除非你们减价5%，否则我们无法接受报盘。
• If you insist on your price and refuse to make any concession, there will be not much point in further discussion. 如果你方坚持自己的价格，不作让步，我们没有必要再谈下去了。
Unit 7 Counter Offer
Useful Expressions
Unite think your offer is too high, which is difficult for us to accept. 我们认为你方的报价太高了，我方难以接受。
• Let's have your counteroffer. 请还个价。
Useful Expressions
Unit 7 Counter Offer
• We make a counter-offer to you of $150 per metric ton F.O.B. London. 我们还价为每公吨伦敦离岸价150美元。
• Your counteroffer is too low and we can‘t accept it. 你方还价太低了，我方无法接受。
• It‘s absolutely out of the question for us to reduce our price to your level. 我们不可能将价格降到你方所要求的那样低。
• We can't accept your offer unless the price is reduced by 5%. 除非你们减价5%，否则我们无法接受报盘。
商务英语写作实训 Chapter 2-company__introduction
Composing your message
back
QA: Quality Assurance 质量保证 QC: Quality Control 质量控制 Quality check 质量检查 Quality Certificates 质量检查证书 ISO (International Standardization Organization) 国际标准化组织
eg. We are the world's most comprehensive manufacturer of hear care products, as well as a provider of related services for the consumers.
5. Any Foreign investment that you may have
move on
The Introduction
Company Introduction
What yo
Paragraph 1 --- The introduction
1. The year your company was established
back
eg. Our company was founded in 1918.
Paragraph 2 --- What you do
back
4. Number of staff (and foreign language speakers if you have them
eg. Hp has a dynamic, powerful team of 142,000 employees with capabilities in 170 countries doing business in more than 40 currencies and more than 10 languages.
商务英语函电实训 Unit (1)
Unit 1 Foundamentals of Business Writing
Reference to Future Contact
I look forward to ...
hearing from you soon. meeting you next Tuesday.
seeing you next Thursday.
professional tone to your English business letters.
Unit 1 Foundamentals of Business Writing
The Start
Dear Personnel Director, Dear Sir or Madam: (use if you don't know who you are writing to) Dear Dr, Mr, Mrs, Miss or Ms Smith: (use if you know who you are writing to, and have a formal relationship with - VERY IMPORTANT use Ms for women unless asked to use Mrs or Miss) Dear Frank: (use if the person is a close business contact or friend)
Unit 1 Foundamentals of Business Writing
Unit 1 Foundamentals of Business Writing
1.Guide to Basic Business Letters
The basics of good business letter writing are easy to learn. The following guide provides the phrases that are usually found in any standard business letter. These phrases are used as a kind of frame and introduction to the content of business letters. At the end of this guide, you will find links
商务英语函电模拟实训教程答案
《商务英语函电模拟实训教程》实训部分参考答案第1章Business English Letters Writing(齐头式)China National Light Industrial Products Import &Export Corporation,Shanghai Branch128 Hunan Road, Shanghai, ChinaTel*************Fax*************June 12, 2006AAC Company, Ltd.113 Roberts StreetLagos, NigeriaAttention: Mr. JohnsonDear Sirs,Subject: FertilizerWe are interested to buy large quantities of fertilizer and should be obliged if you would give us a quotation per M/T CFR Lagos, Nigeria.Yours faithfully,×××Address an envelope for the above letter.China National Light Industrial ProductsStamp Import &Export Corporation, Shanghai Branch128 Hunan RoadShanghai, ChinaMr. JohnsonAAC Company, Ltd.113 Roberts Street, Lagos, Nigeria RegisteredArrange the following in proper form as they should be set out in a fax. FROM: Denis Smith DATE: May 15, 2007TO: Miss Wu XiFAX: ************RE: Establishing Business RelationshipsPAGE: 1 of 1Dear Miss Wu,Being one of the largest importers of Chinese Arts & Crafts in this city , we shall be pleased to establish business relations with you.At present, we are interested in your products, details as per our Enquiry Note No.618 attached, and shall be glad to receive your keenest quotation as soon as possible.Best Regards,Denis SmithArrange the following in proper form as they should be set out in an e-mail. From:Richarddong<*******************>To:Brown<******************>Sent: Saturday, May 18, 2007, 2:01:01 PMSubject: Shipping DocumentsDear Mr.Broun,We are sending you under separate cover a full set of non-negotiable copies of shipping documents under Order No.543.We hope that you will find everything in good order.Best regards,Richard Dong第2章Establishment of Business RelationsTranslate the following terms and expressions.A．into Chinese(1) 建立业务关系(2) 主要的家具出口商之一(3) 欲购(4) 经营范围(5) 利用(6) 商会(7) 与……做贸易(8) 在平等互利的基础上(9) 带插图的目录(10) 中国出口商品交易会B. into English(1)Gentlemen(2) a favorable reply(3)specific enquiry(4)push the sales of the products(5)import of chemical products(6)specialize in(7)under separate cover(8)at an early date(9)fine in quality(10) a state-owned enterprise(11)Fill in the blanks with the words or phrases given in the box.(1) introduce (2)enclose (3) enter into trade relations with (4) handles (5) contact (6) by separate airmail (7) favorable (8) upon receipt of (9) owe…to (10) demandChoose the best answer to complete each of the following sentences.(1) A (2)B (3)C (4)B (5)A (6)B (7)D (8)B (9)A (10)CPut in the missing words.(1) Having (2) to (3) of (4) business (5) with(6) been (7) for (8) in (9) competitive (10) receivingIdentify one error in each of the following sentences and then try to correct it.(1)to→for (2) onto→into (3) in→at (4) at→on (5) possibly→possible(6) on→in (7)be→be of (8)on→by (9)be→being (10) to→forChoose the correct translation for Group A from Group B.(1) b(2) a(3) d(4) e(5) cComplete the following sentences with the expressions given．(1)We are willing to enter into business relations with your company on the basis of equality andmutual benefits.(2)We have airmailed you some leaflets about our products.(3)In order to export our products to Western Europe, we are writing to you to seek cooperationpossibilities.(4)We mainly trade in the import and export of various light industrial products.(5)Our products are good in quality and favorable in price.Translate the following sentences into Chinese.（1）谢谢贵方6月12日来函，我们愿就扩大贸易的可能性与你方进行讨论。