1Director of Marketing job description- english
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英文简历市场主管 MARKETING AND SALESDIRECTOR个人简介•姓名:XXX•性别:男•出生年月:XXXX年XX月•学历:本科•毕业院校:XXXX大学•专业:市场营销•工作经验:X年职业目标担任市场主管或销售总监,负责公司市场营销策略的规划与实施,提高公司产品在市场上的知名度和竞争力。
工作经历XXX有限公司担任市场部经理(XXXX年-XXXX年)工作内容•制定公司市场营销策略,包括品牌营销、促销活动、广告宣传等;•策划公司新产品上市方案,参与新产品研发和推广工作;•负责市场调研及数据分析,提供市场需求反馈给相关部门;•管理市场部团队,指导下属工作,完善工作流程,提高工作效率。
XXX有限公司担任销售经理(XXXX年-XXXX年)工作内容•负责公司销售业务的规划与执行,推进产品销售和市场份额的提升;•组织销售团队开拓新客户,拓展市场,提高业绩;•研究市场趋势,分析竞争对手,制定对策和方案;•负责销售报价,客户洽谈,签订合同及售后服务等。
教育背景XXX大学本科 | 市场营销 |XXXX年-XXXX年专业技能•具有市场营销相关的知识,能够制定和实施营销策略;•熟练掌握市场调研及分析方法,在数据统计和分析上具有较强能力;•具有良好的沟通能力和团队合作精神,能够带领团队完成工作任务;•能够熟练使用办公软件和熟练运用CRM系统等。
个人兴趣爱好•阅读市场营销类相关书籍;•参加市场营销相关的研讨会议,了解最新的市场趋势;•运动,是我减轻压力和保持身体健康的有效途径。
综合评价本人性格沉稳,有较强的工作责任心和团队合作能力。
在市场营销和销售经验方面有丰富的经验和专业知识,能够熟练制定和实施市场营销策略,推动企业销售和市场份额的提高。
同时,我了解最新的市场趋势和行业动态,善于学习和思考,能够不断总结和提升自己的工作能力。
JOB TITLE: Director of Marketing Communications职位名称市场传讯总监JOB BAND: 4职位级别HOTEL LEVEL:酒店等级REPORTS TO: General Manager直属上级市场销售总监 / 总经理FUNCTION: Marketing Communications职能市场传讯DEPARTMENT: Sales & Marketing部门市场销售部1. KEY RESPONSIBILITIES 主要职责Job Summary –(Role Summary)工作概述 -(职位概述)Deliver marketing communication strategies to drive revenue streams (including Rooms, Food & Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)执行市场推广策略来增长收益来源(包括客房,餐饮,宴会和婚宴、会议与活动),本地知名度(酒店品牌在本地市场的声誉及知晓度)及维持良好关系(企业客户、酒店客人、商业伙伴、本地社区、政府和供应商)。
Own and manage the marketing communications responsibilities under six core topics according to IHG standard operating procedures for Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events and Social Media.管理并执行根据IHG市场传讯标准操作流程所描述的六大核心职责:市场推广计划、印刷品与广告的设计制作、内容管理、公共关系、酒店推广及活动和社交媒体。
_____________________________________________________________________ POSITION OVERVIEW:Reporting to the CEO, the purpose of this position is to develop a high quality consumer marketing department to support HengAn’s overall mission to become China’s l eading supplier of women’s and children’s hygiene products.The Director of Marketing is the chief marketing executive of the Company who surveys the market and develops and maintains the strongest brands in the industry. He or she works in close cooperation with all departments of the company to ensure that quality products are delivered to consumers in a timely, profitable fashion.ESSENTIAL DUTIES AND RESPONSIBILITIES:∙Build an outstanding marketing department, and help to develop a consumer driven culture throughout HengAn.∙Design and implement marketing processes throughout HengAn that will support a consumer driven approach.∙Develop an outstanding understanding of consumer needs and capitalize on that sensitivity in brands, products, and marketing support programs.∙Develop innovative and efficient marketing programs that will build HengAn's brands into category leaders.∙Lead the development of new brands, new products, and line extensions.∙Assess the opportunities for HengAn’s participatio n in new categories of products and lead those efforts.∙Achieve financial objectives by assisting in the preparation of annual sales forecasts and budget; scheduling marketing expenditures; analyzing variances; initiating correctiveactions.∙Develop process and provide short and long term market forecasts and reports by directing market research collection, analysis and interpretation of marketing data.∙Monitor competitive activity for risks and opportunities to the HengAn brands∙Direct the activities of outside advertising agencies, market research firms, and package design.∙Oversee the development of packaging, point of purchase, advertising, promotions, and all other forms of consumer communication to ensure consistency with brand positioning.SUPERVISORY RESPONSIBILITIES:∙Completes marketing department operational requirements by scheduling and assigning employees; following up on work results.∙Working closely with Human Resources to recruit, select, orientate, and train employees.∙Maintains marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.∙Develops marketing staff by providing information, training opportunities, and experimental growth opportunities.KEY COMPETENCIES:The key competencies of an effective Director of Marketing are:∙ADAPTABILITY – maintains effectiveness in and with changing surroundings, responsibilities, and people.∙COMMUNICATIONS – ability to communicate clearly, concisely and understandably with different audiences using effective oral, written and presentation formats.∙CONSUMER ORIENTATION –makes sure that consumers’ requirements are met in a manner that benefits the consumer and HengAn International.∙INITIATIVE – takes responsibility for and encourages action to achieve change.∙LEADERSHIP – takes responsibility for achieving goals, gives direction, provides structure, and gives responsibility to others for goal achievement.∙MAXIMIZES BUSINESS PERFORMANCE – establishes performance criteria and maximizes effectiveness by taking actions to ensure achievement of results.∙TCT – drives the use of TCT Methodology, Measurements and Tools in the operation of HengAn’s marketing process to improve performance and results.∙TEAMWORK – works sensitively and cooperatively with team members, customers, and other external and internal organizations.REQUIRED ATTRIBUTES:∙Prior experience in set up of a marketing department in a consumer goods manufacturing business.∙Demonstrated ability to lead the development of a successful brand.∙Demonstrates high degree of credibility at the Corporate level, as supported by: ∙Executive level, pre-HengAn career of 8 years or more, with significant career accomplishments. Marketing focused assignments is preferred. Alternatively: ahighly intelligent, high achieving individual with 8+ years relevant industryexperience and with specialized, current, and novel knowledge of a highly relevantsubject/dilemma.∙Strong understanding of marketing methodologies; personal involvement in marketing projects with meaningful personal accomplishments.∙Portrays a positive, can-do, winning personality and attitude.∙Ability to create confidence, to communicate clearly, goal and team oriented self-starter.∙Leadership to effectuate change, provides structure, give direction and delegation of responsibility, and achieve goals.∙Exceptional marketing skills, demonstrating intelligence, common sense judgment, strategic thinking, analysis and risk management.∙ A passion for winning and getting results.EDUCATION AND EXPERIENCE∙College degree or higher, business major, preferably marketing.∙Over 8 years of senior level marketing experience, preferably in consumer markets in China or Taiwan or Asia.∙Fluency in Pitonhua and preferably English.∙Availability for travel is required.QUALIFICATION REQUIREMENTS:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required.美文欣赏1、走过春的田野,趟过夏的激流,来到秋天就是安静祥和的世界。
▪Employees.员工。
▪Vendors.销售商。
成就客户满意度和忠诚度的目标。
▪Achievement of financial goals.实现财务目标。
▪Achievement of revenue and market share goals.实现收入和市场份额目标。
the Hotel which are aligned with Brand’s overall mission, vision values and strategies.参与企业战略的制定和实施酒店与品牌的总体任务,价值观和战略愿景。
▪Develops and implements revenue generation strategies that support achievement of the Hotel’s financial goals.开发和实现创收策略,支持酒店的财务目标的实现。
▪Monitors hotel performance and forecast regularly and adjusts strategies as required.监控酒店定期性能和预测和调整策略。
▪Develops the annual hotel budget in conjunction with the Executive Team and in line with Corporate Budget Instructions.发展酒店年度预算与管理团队和符合公司预算说明。
and yield.实现创收策略旨在最大化收入和收益。
▪Drive WRS delivery by working with Reservation Services to market the Hotel appropriately and ensure current cost structures are reflected in the database.驱动采用交付通过使用适当的市场酒店预订服务,确保目前的成本结构是反映在数据库中。
应聘职位名称——MarketingandSales(市场与销售部分)第一篇:应聘职位名称—— Marketing and Sales(市场与销售部分)Account Manager 客户经理Account Representative 客户代表Ad Copywriter(Direct Mail)广告文撰写人Advertising Assistant 广告助理Advertising Coordinator 广告协调员Advertising Manager 广告经理Assistant Account Executive 客户管理助理Callback Representative 复查代表Director of Subsidiary Rights 分公司权利总监Insurance Agent 保险代理人Manufacturer's Representative 厂家代表Market Research Analyst 市场调查分析员Marketing and Sales Director 市场与销售总监Marketing Assistant 市场助理Marketing Consultant 市场顾问Marketing Director 市场总监Marketing Intern 市场实习Marketing Manager 市场经理Merchandising Manager 采购经理product Developer 产品开发purchasing Agent 采购代理 Real Estate Appraiser 房地产评估师Real Estate Broker 房地产经纪人Real Estate Manager 房地产经理Regional Account Manager 地区客户经理Regional Sales Manager 地区销售经理Retail Buyer 零售采购员Sales Administrator 销售主管Sales Assistant 销售助理Sales Executive 销售执行者Sales Manager 销售经理Sales Representative 销售代表Salesperson 销售员Senior Account Manager 高级客户经理Tele-Interviewer 电话调查员Telemarketer 电话销售员Telemarketing Director 电话销售总监Travel Agent 旅行代办员Vice-president of Marketing 市场副总裁Vice-president of Sales 销售副总裁Wholesale Buyer 批发采购员第二篇:应聘职位名称—— Human Resources(人力资源部分)Assistant personnel Officer 人事助理Assistant Vice-president of Human Resources 人力资源副总裁助理Benefits Coordinator 员工福利协调员Compensation Manager 薪酬经理Director of Human Resources 人力资源总监Employer Relations Representative 员工关系代表Employment Consultant 招募顾问Facility Manager 后勤经理Job placement Officer 人员配置专员Labor Relations Specialist 劳动关系专员personnel Consultant 员工顾问personnel Manager 职员经理Recruiter 招聘人员Training Coordinator 培训协调员Training Specialist 培训专员Vice-president of Human Resources 人力资源副总裁第三篇:应聘职位名称—— Communications(传播业部分) Assistant Editor 编辑助理Associate Editor 助理编辑Author 作家Broadcast producer 广播制作人Columnist 专栏作家Copy Editor 文件编辑Correspondent 通讯记者Editor 编辑Editorial Director 编辑主任Events planner 活动策划Information Support Specialist 信息专员Journalist 新闻记者Managing Editor 执行编辑production Editor 制作编辑proofreader 校对public Relations Assistant 公共关系助理public Relations 公共关系publicist 广告员Radio Announcer 电台播音员Radio program Director 广播节目总监Reporter 记者Symposium Coordinator 研讨会协调员Television Director 电视导演Television producer 电视制片人Television production Engineer 电视制片工程师Translator 翻译员Typesetter 排字工人Writer 作者第四篇:应聘职位名称—— Technical (技术业部分)Aircraft Mechanic 航行器技工Aircraft pilot 飞行员Architect 建筑师Broadcast Technician 广播技术员Building Inspector 房屋验收Drafter 草图设计员Electrician 电学家Electronic Equipment Repairer 电子设备维修员Engineering Technician 工程技术员Landscape Architect 建筑师precision Inspector 精密度检查员QA Test Technician 质量检测技术员Quality Control Inspector 质量管理检查员Research and Development Technician 研究发展技术员Surveyor 测量员Technical Illustrator 技术讲解员Technical Instructor 技术指导讲师Technical Support Specialist 技术支持专员Telecommunications Consultant 电信业顾问第五篇:应聘职位名称—— Accounting and Finance(会计与财务部分)Accounting Assistant 会计助理Accounting Clerk 会计文员Accounting Manager 会计经理Accounting payable Clerk 应付帐款文员Accounts Receivable Clerk 应收帐款文员Actuarial Anaylst 保险分析员Assistant portfolio Manager 组合基金经理助理Audit Manager 审计经理Auditor 审计师Bank Administrator 银行事务管理员Bank Clerk 银行出纳Bank Treasurer 资金调拨Billing Clerk 票据文员Billing Supervisor 票据管理员Bookkeeper 档案管理Bookkeeping Clerk 档案管理助理Budget Analyst 预算分析Certified public Accountant 注册会计师Chief Financial Officer 首席财务官Collections Officer 收款负责人 Credit Analyst 信用分析Credit Manager 信用管理经理Financial Analyst 财务分析Financial Consultant 财务顾问Financial Manager 财务经理Financial planner 财务计划员Insurance Underwriter 保险承销商Junior Accountant 初级会计Loan Administrator 贷款管理员Loan Servicer 贷款服务Management Accountant 管理会计Mortgage Underwriter 抵抻保险员payroll Manager 工资经理Senior Accoutant 高级会计Staff Auditor 审计员Stock Broker 股票经纪人Tax Accountant 税务会计Tax Inspector 税务检查员Vice-president of Finance 财务副总裁Vice-president of Administration and Finance 财务行政副总裁。
市场总监简历模板(中英文双语版)个人信息:姓名:性别:出生年月:联系方式:电子邮箱:求职意向:职位:资深市场总监期望薪资:工作性质:全职教育背景:毕业院校:专业:学历:毕业时间:工作经历:1. 公司名称:xxx职位:市场专员工作时间:xx年xx月-xx年xx月工作内容:负责市场调研和竞争分析,策划和执行市场推广活动,维护客户关系,提供市场分析和报告等。
2. 公司名称:xxx职位:市场经理工作时间:xx年xx月-xx年xx月工作内容:负责市场部门的日常管理和运营,制定市场策略和计划,协调公司内部各部门,监督市场推广活动的执行,提升品牌影响力等。
3. 公司名称:xxx职位:资深市场总监工作时间:xx年xx月-至今工作内容:负责公司市场部门的管理和领导,制定公司市场战略和计划,协调公司内部各部门,推动市场推广活动的执行,提升品牌影响力和市场份额等。
专业技能:1. 熟练运用市场调研方法和工具,了解市场趋势和竞争情况。
2. 熟悉市场推广的各种手段和方法,能够制定有效的市场推广方案。
3. 具有团队管理和领导能力,能够协调公司内部各部门,协同工作。
4. 具有较强的谈判和沟通能力,能够处理复杂的商业关系。
5. 熟练掌握市场数据分析和报告撰写能力,能够提供全面的市场分析和报告。
荣誉和证书:1. XXX荣誉证书2. XXX荣誉称号3. XXX专业证书自我评价:1. 具有扎实的市场专业知识和丰富的市场工作经验。
2. 具有良好的团队管理和领导能力,能够协调和管理大型市场团队。
3. 具有较强的商业洞察力和市场分析能力,能够提供有价值的市场策略和建议。
4. 具有较强的沟通和谈判能力,能够与客户、合作伙伴等建立良好的商业关系。
5. 具有高度的责任心和敬业精神,能够承担较大的工作压力和挑战。
兴趣爱好:1. 阅读市场营销相关书籍和文章。
2. 参加市场营销相关的研讨会和培训课程。
3. 爱好户外运动和旅游。
参考资料:1. 个人简历2. 工作证明、荣誉证书3. 专业证书4. 学位证书5. 推荐信自我陈述:我是一名资深市场总监,拥有多年的市场工作经验和丰富的市场管理经验。
senior director of marketing -回复中括号内的问题内容是:[senior director of marketing]作为一位公司的高级市场主管,您将负责领导和管理市场团队,制定并执行公司的营销战略,以实现业务增长和市场份额的目标。
以下是一个详细的步骤,以回答您的问题。
第一步:了解公司的业务和目标作为公司的高级市场主管,您首先需要深入了解公司的业务和目标。
这包括对公司的产品或服务的了解,了解公司在市场中的竞争地位以及公司的长期目标。
这将为您制定并执行营销战略提供基础。
第二步:制定市场战略基于对公司的了解,您需要制定公司的市场战略。
这包括确定目标市场和受众,制定营销定位和品牌策略,以及确定营销目标和指标。
关键是确保市场战略与公司的业务目标相一致,并能够实现可持续增长。
第三步:建立市场团队作为市场主管,您将负责建立并管理一个高效的市场团队。
这包括招募和培训市场专业人员,设定明确的职责和目标,以及建立有效的沟通和协作机制。
确保团队成员具备必要的技能和知识,并能够共同努力实现公司的营销目标。
第四步:执行市场计划制定了市场战略后,您将负责执行市场计划。
这包括制定营销活动和策略,例如广告、促销、公关和数字营销等,以吸引目标受众并提高市场知名度。
您需要与销售团队和其他部门密切合作,确保市场计划与整体业务计划一致,并采取必要的措施来评估和调整市场活动的效果。
第五步:监测和分析市场数据作为市场主管,您需要监测和分析市场数据,以评估市场活动的效果并及时做出调整。
这包括跟踪销售数据、市场份额、竞争情报和客户反馈等。
通过定期分析市场情况和趋势,您可以识别潜在的市场机会和挑战,并为公司提供决策支持。
第六步:建立合作伙伴关系作为市场主管,您需要与其他公司、组织和市场参与者建立有效的合作伙伴关系。
这包括与广告代理商、渠道合作伙伴和社交媒体平台等合作,以扩大市场覆盖范围并提高品牌曝光度。
建立良好的合作伙伴关系可以促进业务增长和市场份额的提升。
Job DescriptionTITLE:Director – Sales 职位:销售总监JOB CODE: 岗位代码:DATE: 23rd January 2002 日期:2002年01月23日_____________________________________________________________________ 职位描述POSITION OVERVIEW:向首席执行官汇报工作,本职位领导、管理和指挥所有恒安产品的销售活动;制订、启动、指挥并确保取得集团的销售和利润既定目标;负责指挥所有国内和出口的销售工作,包括经销商、零售商、大型卖场和其它目标市场。
Reporting to the CEO, the purpose of this position is to lead, manage and direct the sales activities of HengAn to include the entire product offering; will develop, launch, direct and assure the obtainment of corporate sales and margin entitled targets; is accountable for directing all domestic and export sales, to distributors, retailers including Hypermarkets and other targeted markets.向本职位汇报工作的有总经理、负责全国连锁大型卖场的客户经理、销售行政、片区和销售经理。
Reporting to this position are the General Managers, National Accounts manager, Sales Administration, Regional and sales managers.销售总监是业务改进团队的常务成员,并与市场部部,研发部、供应链和生产部门保持良好的工作关系。
JOB TITLE: Director of Marketing Communications职位名称市场传讯总监JOB BAND: 4职位级别HOTEL LEVEL:酒店等级REPORTS TO: General Manager直属上级市场销售总监 / 总经理FUNCTION: Marketing Communications职能市场传讯DEPARTMENT: Sales & Marketing部门市场销售部1. KEY RESPONSIBILITIES 主要职责Job Summary –(Role Summary)工作概述 -(职位概述)Deliver marketing communication strategies to drive revenue streams (including Rooms, Food & Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)执行市场推广策略来增长收益来源(包括客房,餐饮,宴会和婚宴、会议与活动),本地知名度(酒店品牌在本地市场的声誉及知晓度)及维持良好关系(企业客户、酒店客人、商业伙伴、本地社区、政府和供应商)。
Own and manage the marketing communications responsibilities under six core topics according to IHG standard operating procedures for Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events and Social Media.管理并执行根据IHG市场传讯标准操作流程所描述的六大核心职责:市场推广计划、印刷品与广告的设计制作、内容管理、公共关系、酒店推广及活动和社交媒体。
_____________________________________________________________________ POSITION OVERVIEW:Reporting to the CEO, the purpose of this position is to develop a high quality consumer marketing department to support HengAn’s overall mission to become China’s lea ding supplier of women’s and children’s hygiene products.The Director of Marketing is the chief marketing executive of the Company who surveys the market and develops and maintains the strongest brands in the industry. He or she works in close cooperation with all departments of the company to ensure that quality products are delivered to consumers in a timely, profitable fashion.ESSENTIAL DUTIES AND RESPONSIBILITIES:∙Build an outstanding marketing department, and help to develop a consumer driven culture throughout HengAn.∙Design and implement marketing processes throughout HengAn that will support a consumer driven approach.∙Develop an outstanding understanding of consumer needs and capitalize on that sensitivity in brands, products, and marketing support programs.∙Develop innovative and efficient marketing programs that will build HengAn's brands into category leaders.∙Lead the development of new brands, new products, and line extensions.∙Assess the opportunities for HengAn’s participation in new categ ories of products and lead those efforts.∙Achieve financial objectives by assisting in the preparation of annual sales forecasts and budget; scheduling marketing expenditures; analyzing variances; initiating correctiveactions.∙Develop process and provide short and long term market forecasts and reports by directing market research collection, analysis and interpretation of marketing data.∙Monitor competitive activity for risks and opportunities to the HengAn brands∙Direct the activities of outside advertising agencies, market research firms, and package design.∙Oversee the development of packaging, point of purchase, advertising, promotions, and all other forms of consumer communication to ensure consistency with brand positioning. SUPERVISORY RESPONSIBILITIES:∙Completes marketing department operational requirements by scheduling and assigning employees; following up on work results.∙Working closely with Human Resources to recruit, select, orientate, and train employees.∙Maintains marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.∙Develops marketing staff by providing information, training opportunities, and experimental growth opportunities.KEY COMPETENCIES:The key competencies of an effective Director of Marketing are:∙ADAPTABILITY – maintains effectiveness in and with changing surroundings, responsibilities, and people.∙COMMUNICATIONS – ability to communicate clearly, concisely and understandably with different audiences using effective oral, written and presentation formats.∙CONSUMER ORIENTATION –makes sure that consumers’ requirements are met in a manner that benefits the consumer and HengAn International.∙INITIATIVE – takes responsibility for and encourages action to achieve change.∙LEADERSHIP – takes responsibility for achieving goals, gives direction, provides structure, and gives responsibility to others for goal achievement.∙MAXIMIZES BUSINESS PERFORMANCE – establishes performance criteria and maximizes effectiveness by taking actions to ensure achievement of results.∙TCT – drives the use of TCT Methodology, Measurements and Tools in the operation of HengAn’s marketing process to improve performance and results.∙TEAMWORK – works sensitively and cooperatively with team members, customers, and other external and internal organizations.REQUIRED ATTRIBUTES:∙Prior experience in set up of a marketing department in a consumer goods manufacturing business.∙Demonstrated ability to lead the development of a successful brand.∙Demonstrates high degree of credibility at the Corporate level, as supported by: ∙Executive level, pre-HengAn career of 8 years or more, with significant career accomplishments. Marketing focused assignments is preferred. Alternatively: ahighly intelligent, high achieving individual with 8+ years relevant industryexperience and with specialized, current, and novel knowledge of a highly relevantsubject/dilemma.∙Strong understanding of marketing methodologies; personal involvement in marketing projects with meaningful personal accomplishments.∙Portrays a positive, can-do, winning personality and attitude.∙Ability to create confidence, to communicate clearly, goal and team oriented self-starter.∙Leadership to effectuate change, provides structure, give direction and delegation of responsibility, and achieve goals.∙Exceptional marketing skills, demonstrating intelligence, common sense judgment, strategic thinking, analysis and risk management.∙ A passion for winning and getting results.EDUCATION AND EXPERIENCE∙College degree or higher, business major, preferably marketing.∙Over 8 years of senior level marketing experience, preferably in consumer markets in China or Taiwan or Asia.∙Fluency in Pitonhua and preferably English.∙Availability for travel is required.QUALIFICATION REQUIREMENTS:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required.。