外贸函电之询盘、报盘与还盘.ppt
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Enquiry,Offer and Counter-offer(询盘,报盘和还盘)General Enquiry(一般询盘)Dear Sirs,We learn from your adertisement in China Trade Directory that you are producing Chinese toys for export.We are quite interested in your products. Would you please send us as soon as possible yourt illustrated catalogue and the lastest pricelist,together with any samples you can let us have. We are given to understand that you are able to supply large quantities at attractive price.For your infromation,there is a steady demand here for Chinese toys of high quality.Sales are not particularly high,but good prices can be obtained for fashionable designs.We are looking forward to receiving your immediate reply.Your trulyReply to the aboveDear Sirs,Thanks for your enquiry dated October 10, and your interst in our products as well.We are enclosing some copies of out illustrated catalogue and a price list giving the details you ask for.Also under separate cover,we are sending you samples of various fashions which show you clearly the quality and craftsmanship.We trust that when you see them you will agree that our products appeal to the most selective buyer.We are willing to allow a 5% discount for all orders over 1,000 pieces.You can rely on us to give your order at immediat attention.Yours sincerelySpecific Enquiry(具体询盘)Dear Sirs,Thank you for your letter dated August 25th. We are pleased to know that you are producing different kinds of shoes.We are intrested in your various casual shoes recommended in your letter,particulaly embroidered slippers and cotton shoes.Will you kindly send us a copy of your illustrated catalogue and some samples with further information? We shall be abliged if you could also quote your lowest prices CIF Liverpool,stating earliest date of shipment.Casual shoes of high quality are popular.We believe there is a promising market in our area for moderately priced goods of the type mentioned.If your price is competitve, we will consider placing an order for 5,000 pairs with you.We are looking forward to your urgent reply.Yours faithfully,Reply to the aboveDear Sirs,Thank you for your specific enquiry of September 1. The enclosed illustrated catalogue and samples will give you details of the two sorts of shoes in which you are especially instrested.The illustrations will also give you information about other casual shoes we are exporting.As to our terms and conditions,please see page 8 of the catalogue.Uder cover,we are sending you our offer on CIF Liverpool, for shipment in ually we require an irrevocable L/C by draft at sight.Embroidered slippers and cotton shoes are our products of latest style.Because of their excellent quality and low prices, you can be sure that our products will help you expand your market.We are looking forward to your trial order.Yours sincerely,Firm Offer(具有约束力的发盘)Dear Sirs,This is to conform your telex of May 2006, asking us to make you a firm offer for rice and soybeans CFR Cairo.We telexed you this morning offering 30 metric tons of polished rice at US$2,400 per metric ton, CFR Cairo, for shipment during July-August 2006. This offer is valid, subject to the receipt of your reply before 10 June 2006. Please note that we have quoted our most favorable price and are unable to entertain any counter-offer. It is likely that the market price will rise.It would be your advantage to place orders without delay.We are anticipating your early reply.Yours faithfully,Counter-offer(还盘)Dear Sirs,Thank you for your letter of May 20 quoting for the rice and soybeans.We appreciate the good quality of your products,but unfortunately your prices appear to be on the high side even for goods of this quality.To accept the prices you quote would leave us with only a small profit on our sales since this is an area in which the principal demand is for articles in the medium price range.We like the way in which you have handled our enquiry and would welcome the opportunity to do business with you. Information indicates that the Japanese goods are being sold at a price approximately 10% lower that what you quoted.We wonder if you could reduce your prices to that level.We shall appreciate your favorable reply.Yours sincerely,Reply to the aboveDear Sirs,While we thank you for your letter of 22 May 2006,we are disappointed to hear that our price for rice and soybeans is too high for you work on,because Japanese goods are being offered at a price approximately 10% lower than ours.We do not deny what you say,but we would like to invite your attention to the superior quality of our products. We have to point out that our quotation is quite realistic and have been accepted by buyers of other sources.Although we are keen to do business with you, we regret that we cannot accept your counter-offer or even meet you half way.The best we can do is to reduce our previous quotation by 2%.We trust that this will meet your approval and look forward to your early reply.Yours faithfully.如有侵权请联系告知删除,感谢你们的配合!如有侵权请联系告知删除,感谢你们的配合!。
第四章I n q u i r y a n d R e p l i e s询盘第一节T h e S t e p s o f W r i t i n g I n q u i r y L e t t e r s询盘信的写作步骤进出口交易通常先从市场调查开始,然后建立业务关系,在建立了贸易关系后,买方往往会提出询盘,询问一些有关预订货物的细节问题,如:价格、目录、交货日期及其他条款。
在询盘时,买方应认真考虑向哪些地区发出询盘以及在同一地区要与多少供货人进行联系。
而卖方在收到询盘后则应立即给予答复,以使买卖成交。
因此,询盘是商业谈判中实质性的第一步。
询盘,又称为询价,可以分成两种。
一种只询问价格,索取商品目录或样品,被称为一般询盘(G e n e r a l E n q u i r i e s);另一种询盘则包括特定商品的各项交易条件,被称为具体询盘(S p e c i f i c E n q u i r y)。
●一般询价并不一定立即接触具体交易,一般属摸底性质。
其内容包括:1.请寄某种商品的样品、目录和价目表。
2.探寻某种商品的品质、数量、价格、交货期等等。
●具体询价实际上就是请求对方报盘。
也就是说,买方已准备购买某种商品,或已有现成买主,请卖主就这一商品报价。
询盘信的具体写作结构如下:1.介绍信息来源或提一下上一封信等;(I n t r o d u c t o r y s t a t e m e n t o f r e s o u r c e s o f i n f o r m a t i o n o r p r e v i o u s l e t t e r,e t c.)情景搭配用语:[U s e f u l e x p r e s s i o n s]●W e k n o w y o u r c o m p a n y t h r o u g h t h e c o u r t e s y o f…(通过……我们知道贵公司。
Enquiry,Offer and Counteroffer(询盘,报盘和还盘)General Enquiry(一般询盘)Dear Sirs,We learn from your adertisement in China Trade Directory that you are producing Chinese toys for export.We are quite interested in your products.Would you please send us as soon as possible yourt illustrated catalogue and the lastest price list,together with any samples you can let us have.We are given to understand that you are able to supply large quantities at attractive price.For your infromation,there is a steady demand here for Chinese toys of high quality.Sales are not particularly high,but good prices can be obtained for fashionable designs.We are looking forward to receiving your immediate reply. Your trulyReply to the aboveDear Sirs,Thanks for your enquiry dated October 10, and your interst inour products as well.We are enclosing some copies of out illustrated catalogue and a price list giving the details you ask for.Also under separate cover,we are sending you samples of various fashions which show you clearly the quality and craftsmanship.We trust that when you see them you will agree that our products appeal to the most selective buyer.We are willing to allow a 5% discount for all orders over 1,000 pieces.You can rely on us to give your order at immediat attention.Yours sincerelySpecific Enquiry(具体询盘)Dear Sirs,Thank you for your letter dated August 25th. We are pleased to know that you are producing different kinds of shoes.We are intrested in your various casual shoes recommended in your letter,particulaly embroidered slippers and cotton shoes.Will you kindly send us a copy of your illustrated catalogue and some samples with further information? We shall be abliged if you could also quote your lowest prices CIF Liverpool,stating earliest date of shipment.Casual shoes of high quality are popular.We believe there is apromising market in our area for moderately priced goods of the type mentioned.If your price is competitve, we will consider placing an order for 5,000 pairs with you.We are looking forward to your urgent reply.Yours faithfully,Reply to the aboveDear Sirs,Thank you for your specific enquiry of September 1.The enclosed illustrated catalogue and samples will give you details of the two sorts of shoes in which you are especially instrested.The illustrations will also give you information about other casual shoes we are exporting.As to our terms and conditions,please see page 8 of the catalogue.Uder cover,we are sending you our offer on CIF Liverpool, for shipment in ually we require an irrevocable L/C by draft at sight. Embroidered slippers and cotton shoes are our products of latest style.Because of their excellent quality and low prices, you can be sure that our products will help you expand your market. We are looking forward to your trial order.Yours sincerely,Firm Offer(具有约束力的发盘)Dear Sirs,This is to conform your telex of May , asking us to make you a firm offer for rice and soybeans CFR Cairo.We telexed you this morning offering 30 metric tons of polished rice at US$2,400 per metric ton, CFR Cairo, for shipment during JulyAugust . This offer is valid, subject to the receipt of your reply before 10 June .Please note that we have quoted our most favorable price and are unable to entertain any counteroffer. It is likely that the market price will rise.It would be your advantage to place orders without delay.We are anticipating your early reply.Yours faithfully,Counteroffer(还盘)Dear Sirs,Thank you for your letter of May 20 quoting for the rice and soybeans.We appreciate the good quality of your products,but unfortunately your prices appear to be on the high side even for goods of this quality.To accept the prices you quote would leave us with only a small profit on our sales since this is an area in which the principal demand is for articles in the medium price range.We like the way in which you have handled our enquiry and would welcome the opportunity to do business with you. Information indicates that the Japanese goods are being sold at a price approximately 10% lower that what you quoted.We wonder if you could reduce your prices to that level.We shall appreciate your favorable reply.Yours sincerely,Reply to the aboveDear Sirs,While we thank you for your letter of 22 May ,we are disappointed to hear that our price for rice and soybeans is too high for you work on,because Japanese goods are being offered at a price approximately 10% lower than ours.We do not deny what you say,but we would like to invite your attention to the superior quality of our products. We have to point out that our quotation is quite realistic and have been accepted by buyers of other sources.Although we are keen to do business with you, we regret that we cannot accept your counteroffer or even meet you half way.The best we can do is to reduce our previous quotation by 2%.We trust that this will meet your approval and look forward toyour early reply. Yours faithfully.。
第⼆单元:询盘、发盘、还盘UNIT TWOINQUIRY,OFFER AND COUNTER-OFFER第⼆单元询盘、报盘、还盘询盘是指进⼝商欲购某商品⽽向出⼝商询问购买该商品的各项交易条件。
报盘是指出⼝商对其所销售商品报各项交易条件,并愿意按照这条件达成交易订⽴合同。
在出⼝商报价之后,进⼝商如果认为不满意,需要向对⽅提出⾃⼰的还盘意见。
Words and Expression1.inquire (vt.) 打听,询问to inquire sth. Of sb. 向某⼈打听某事inquier(vi.) 询盘to inquire for sth. 对…….(货物)询盘inquiry(n.) 询盘To make an inquiry for sth. 对….的询盘a.我来此的⽬的是想打听你⽅能供应的数量。
I’m here to inquire of you the quantity you can supply to us.b.你要的货,我们已⽆货存。
The goods you’re inquiring for are out of stock..2.require (vt.) 需要,要求To require sb.to do sth.要求某⼈做某事.requirement (n) 需要,需求,要求to meet one’s requirement/need 满⾜某⼈的要求a.这是我们所需的⽬录。
不知你⽅是否可供。
Here’s a list of my requierments. I wonder if you can meet our needs.This is a list of what we require. Please let us know whether it is available to supply.b.请将你放所需要的数量告知我⽅,以便我⽅报价。
Would you tell us the quantity you required,so that we can make the offer?3.request(vt) 请求To request sb. To do sth. 请求某⼈做某事Request(n) 请求,要求A request for sth. 对某事的请求A request for doing sth. 请求做某事At one’s request 按某⼈的要求做某事As requested 按某⼈的要求做某事a.你须先提供你所要的数量You are requestde to offer the quantity you need first.b.按你⽅要求,我们现报给你们500吨⼩麦的CIF伦敦价如下:As requested,we’re offering you 500 tons of wheat CIF London as follows:c.上星期我们发函给你,要求你⽅报CIF5%最低价,不知你们算好了没有?We have sent a letter to you last week,requesting you to quote us the lowest price CIF5%.Have you worked it out?4.quote(vt) 报价To quote sb.(a price) 向某⼈报价quotation(n)to make a quotation(for sth.) 对…..报价a.这是我们所能提供的最低价格。
(一)We have the offer ready for you.我们已经为你准备好报盘了。
Please make us a fax offer.请给我们传真报盘。
Please make an offer for the bamboo shoots of the quality as that in the last contract.请把上次合同中订的那种质量的竹笋向我们报个价。
We are in a position to offer tea from stock.我们现在可以报茶叶现货。
We'll try our best to get a bid from the buyers.我们一定尽力获得买主的递价。
I'm waiting for your offer.我正等您的报价。
We can offer you a quotation based upon the international market.我们可以按国际市场价格给您报价。
We have accepted your firm offer.我们已收到了你们报的实盘。
We offer firm for reply 11 a.m. tomorrow.我们报实盘,以明天上午11点答复为有效。
We'll let you have our firm offer next Sunday.下星期天我们就向你们发实盘。
We're willing to make you a firm offer at this price.我们愿意以此价格为你报实盘。
Could you offer us F.O.B. prices.能想我们报离岸价格吗?All your prices are on C.I.F. basis.你们所有价格都是成本加运费保险费价格。
Can you make an offer, C & F London, at your earliest convenience? 您能尽快报一个伦敦港成本加运费价格吗?I'd like to have your lowest quotations, C.I.F. Vancouver.请报温哥华到岸价的最低价格。