电子商务下的物流模式研究

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武汉理工大学

毕业设计(论文)

题目:电子商务下的物流配送模式研究

姓名:朱汉清

指导教师:

学科专业:

摘要

电子商务通常是指是在全球各地广泛的商业贸易活动中,在因特网开放的网络环境下,基于浏览器/服务器应用方式,买卖双方不谋面地进行各种商贸活动,实现消费者的网上购物、商户之间的网上交易和在线电子支付以及各种商务活动、交易活动、金融活动和相关的综合服务活动的一种新型的商业运营模式。电子商务通过快捷、高效的信息处理手段,可以比较容易地解决信息流、商流和资金流的问题,而将商品及时地配送到用户手中,完成商品的空间转移。因此,物流系统的效率高低是电子商务成功与否的关键。电子商务时代的到来,使得人们对信息的掌握和处理越来越视。Internet和信息技术的飞速发展,对电子商务起到了很大推动作用,也对物流业的发展产生了直接的影响。电子商务为不同的企业的产品在市场上争得一席之地提供了很多机会。供应商凭借网络能够直接面对顾客,导致了供应商和他们的产品批发商、零售商竞争局面的产生。这种竞争长时间的持续使得传统的市场和销售渠道分解,批发商和零售商被兼并和消失,供应商或制造商能够直接控制产品的流动,供应链出现了竖直方向上的整合。电子商务和物流作为现代流通的两大手段, 相互之间有着密切的联系。电子商务只有凭借现代物流才能稳步发展。本文首先主要阐述了电子商务和物流的发展需要,阐述了电子商务与物流概念,特点及现代物流的概念和特点;电子商务与物流的内在关系、电子商务对物流的影响以及物流对电子商务的作用等,指明了本文研究的意义分析了当前我国企业物流模式的发展现状的不足并提出了解决方案。

关键词:电子商务运营模式物流

Abstract

E-commerce usually refers to a wide range of business around the world trade, in the Internet an open network environment, based on browser / server applications ways, both buyers and sellers are not met various business activities, to achieve the consumer online shopping,online transactions between merchants and online electronic payment and a variety of business activities, trading activities, financial activities and activities related to integrated services a new business model.E-commerce through the fast and efficient means of information processing, is relatively easy to resolve information flow, business flow and capital flow problem, and timely delivery of commodities to the hands of users, complete Shangpin space transfer.Therefore, the level of logistics efficiency of the system is the key to the success of e-commerce.E-commerce era, the information makes it more and more as the master and handle.Internet and information technology, the rapid development of e-commerce has played a significant role in promoting the development of the logistics industry also had a direct impact.E-commerce products for different companies gain a foothold in the market offers many opportunities.With the network of suppliers can directly meet with customers, suppliers and led to their products wholesalers, retailers, the production of competitive situation.This competition continued a long time the traditional marketing and sales channel breakdown, wholesalers and retailers merged and disappeared, suppliers or manufacturers to directly control the flow of products, supply chain is the integration of the vertical direction.E-commerce and modern logistics as the two major means of circulation, is closely linked to each other.With e-commerce only to the steady development of modern logistics.This paper expounds the development of e-commerce and logistics needs, explained the concept of e-commerce and logistics, characteristics and the concepts and characteristics of modern logistics; the inherent relationship between e-commerce and logistics,the impact of electronic commerce on logistics and logistics of e-commerce role,and pointed out the significance of this study analyzes the current patterns of development of logistics deficiencies and the status of proposed solutions.

Key words:E-commerce Operation Model Logistics