International Strategies

“It must seem like that to you, doesn’t it? ”
Refusing to strike back eventually bores your attacker. When there is no fuel for the fire, there is no fire.
Dealing with different types of difficult people
1) Dealing with the bully
(仗势欺人者，横行霸道者）
Bullies
use a variety of techniques, such as making take-it-or-leave-it offers, screaming, etc. A bully is anyone who tries to intimidate someone who is perceived as weaker.
c. The screamer is a bully. If the person is trying to bully you, read the six basic skills to treat a bully mentioned above. The worst thing you can do is to sink to the level of someone else’s negative behavior pattern. If you are not normally a screamer, don’t start just because the person sitting across you start yelling.
a. Prepare

2.1.2 Product Factors (1) Product Value and Positioning (2) Stage of Product Life Cycle—Look at
Mini-Case 8.2
2.2 External Factors
2.2.1 Environmental Factors (1) Taxes (2) Financial Risks
III Developing Pricing Strategies in International Marketing 1. Developing the Pricing Strategies for
Existing Products
1.1 Price Unchanged
Look at Mini-Case 8.4
Situations Applied to Skimming Pricing Strategy—look at Mini-Case 8.5
Advantages of Skimming Pricing Strategy Drawbacks of Skimming Pricing Strategy
Using neutral pricing, companies set an initial price that is lower than that of skimming pricing but higher than that of penetrating pricing.
The neutral price guarantees the profit as well as customers’ acceptance.
1.3 Break-Even Pricing
Break-even point is the point at which the costs and revenues are equal

国际经济与贸易和商务英语的区别International Economics and Trade is a field that delves into the global exchange of goods, services, and capital, focusing on economic theories and policies that influence trade relations between countries.In contrast, Business English is more about the practical application of the English language in a business context. It equips professionals with the vocabulary and communication skills needed to operate effectively in an international business environment.While International Economics and Trade might explore the reasons behind trade imbalances or the effects of tariffs, Business English would teach you how to negotiate contracts or present financial reports in English.A course in International Economics and Trade could involve complex models and macroeconomic indicators, preparing students for roles in policy-making or economic analysis.On the other hand, Business English classes are more interactive, with an emphasis on developing skills such as writing emails, participating in meetings, and delivering presentations in English.International Economics and Trade often requires a deepunderstanding of economic principles and international law, which can lead to careers in government or international organizations.Conversely, proficiency in Business English opens doors to roles in multinational corporations, where the ability to communicate in English is essential for cross-cultural collaboration and business transactions.Studying International Economics and Trade can provide insights into global market trends and the factors that drive international business strategies.Business English, in comparison, is about mastering the language tools that facilitate these strategies' implementation and communication within a diverse, global workforce.In essence, International Economics and Trade is the study of the 'what' and 'why' behind international business activities, whereas Business English is about the 'how' –the practical language skills needed to engage in these activities successfully.。

8.2.6 Strategies linked to goals
• the ability to develop effective negotiation strat egies is improved if a negotiating team already has clear, specific goals – and knows what the goals of the other team are
• Managers who participate in international business n egotiations must be flexible enough to convert probl ems into opportunities
• Managers demonstrate their flexibility in the course o f a negotiation by being willing to re-evaluate and ref ormulate strategies which are turning out to be inapp ropriate
International Business Negotiation
Principles and Practice
8 Negotiation Strategies
Overview
• STRATEGY IN NEGOTIATIONS • STRATEGIC ORIENTATIONS • MAXIMUM GAIN STRATEGIES • NEGOTIATING TACTICS
t of a certain price range or profit level – a supply contract with a potential foreign partner – access to a foreign partner’s technology