《国际商务英语写作》教材练习参考答案
Chapter One
Classroom activity参考答案：
Morris Docherty & Company Limited
200 Regent Street, Oxford OX43 19TN
FOGLAMPS
18 May 2006
Our ref: TR/0058
The Sales Director
L.A Bird & Sons Ltd.
4-6 Bell Lane
London WC17 10Z
Attention: The Sales Dept
Dear Mr. Jenkinson,
Re: Cars and Motorcycles
In response to your inquiry of 12 May, we wish to inform you that a copy of our illustrated
catalogue, price list asked for in your above letter have been airmailed to you separately.
The prices quoted are understood to be on CIF London basis. A discount of 10% may be allowed
if the quantity for each specification is more than 100. Our terms of payment are by an irrevocable
L/C, available by draft at sight.
1 / 9 商务英语写作
Chapter 1 Parts and Formats of Busniess Letters 商务书信写作组成部分及其格式
Structure of Business Letters
There are 13 parts of the Business Letter as follows：
(1) Letterhead
(2) Reference and Date
(3) Inside Address
(4) Attention Line
(5) Salutation
(6) Subject Line
(7) Body
① Opening or Introduction; ② Details; ③ Response or Action; ④ Close
(8) Complimentary Close
(9) Signature
(10) Initials
(11) Enclosure
(12) Carbon Copy
(13) Postscript
Chapter 2 Sales Letters
建立业务关系信函地内容一般包括以下几点：
怎样得知对方公司地名称和地址
Means of knowing the targeted company.
阐述写信地目地
The purpose of writing
介绍公司及产品地基本情况
Introduction to your company and products.
表明建立业务关系地愿望并希早日回复.
Express your hope to cooperate with the
company and to have an early reply.
The heart of most business is sales— selling a product or service. Much of a company's sales effort is
Advanced Business English Writing
Suggested Answers to Task-based Exercises
Chapter One
1. Information control
1). The recommendations should be placed after the conclusions.
2). Point 3d should not have been included.
Language control
1). The style of the sentence, I’ve been asked to … in the Terms of Reference is far
too personal.
2). In 4b the word must creates a hard tone that is inappropriate for addressing the
vice-president of personnel.
Presentation techniques
1). Conclusions should not be indented in section 5.
2). There is inconsistency in bracketing or not bracketing the letters.
2.
August 12, 2009
Personnel Services Officer
North Coast Community College District
2154 Ridge Drive
Bend, OR 91783
Dear Personnel Services Officer
I am applying for the position of College Communications Coordinator at
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- . -zj资料- Chapter 1
二、短语翻译。英翻汉
Sluggish economy 萧条的经济 Full employment 充分就业
Trade deficit 贸易赤字 in-depth analysis 深入的分析
Industrialized countries 工业化
free-trade agreement 自由贸易协定
international specialization国际专业化
product differentiation 产品差别
trade surplus 贸易盈余 determinative factor 决定性因素
三、汉翻英
经济双赢 economic win-win 关税壁垒 tariff barrier
收入不平等 wage inequality 劳动生产率 labor productivity
解雇工人 lay off works 生产要素 factor of production
双边协议bilateral deal 回归分析 regression analysis
市场准入 market access 世界经济复 world economic recovery
四.
Translation
1. The monitoring system will finally substitute the US
Government’s cap on cigar imports from Cuba.
