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剑桥商务英语高级作文答案1. In today's fast-paced business world, effective communication is key to success. Whether it's negotiating deals, presenting ideas, or simply interacting with colleagues, the ability to express oneself clearly and confidently is essential.2. One of the most important aspects of business communication is being able to tailor your message to your audience. Whether you're speaking to a client, a colleague, or a superior, it's crucial to consider their needs, preferences, and level of understanding in order to communicate effectively.3. In addition to verbal communication, nonverbal cues also play a significant role in business interactions. Body language, facial expressions, and gestures can all convey important messages and influence the way your words are perceived.4. Another key aspect of effective business communication is active listening. By truly listening to others, asking questions, and seeking clarification when needed, you can ensure that you understand the message being conveyed and respond appropriately.5. Technology has also transformed the way we communicate in business. Email, video conferencing, and instant messaging have made it easier than ever to connect with colleagues and clients around the world, but it's important to remember that these tools should complement, not replace, face-to-face interactions.6. Finally, in today's global business environment, cultural sensitivity is more important than ever. Being aware of and respectful towards different cultural norms, customs, and communication styles can help avoid misunderstandings and build stronger relationships with partners and clients from diverse backgrounds.。
BEC商务英语（高级）写作模拟试卷114(题后含答案及解析)题型有：1. PART TWOPART TWO1．Your company bought 1,000 boxes of pens from a company on 17th October. During Commodity Inspection, you found some of them leaked and wrote with missing ink. Write a complaint letter to the company:- explaining why you are writing- informing them of the problem- explaining the effect it has on your business- asking for an explanation and suggesting your proposals to solve the problem. Write 200-250 words.正确答案：Mr. Stevens,I am writing to you in connection with the 1,000 boxes of pens we bought from your company on 17th Oct. Unfortunately, we found that some of them leaked and wrote with missing ink during Commodity Inspection.During the inspection process the next day, we spot-checked 150 boxes, each selecting one pen to give it a trial, and the findings are very surprising. Inconceivably, 60% of the pens we checked are either leaking or writing with missing ink.We phoned your company the minute we found the problem, but your company didn’t give us a very satisfying reply, nor did you offer to replace them with good-quality ones right then. That affected us badly as we had received some orders from our customers and charged deposit on some of them. If we can’t send them the prescribed goods in time, we will suffer great loss as well as harm to our credit.Therefore, I hope you can replace the pens with good ones in five days. Since we have had a long cooperation with each other for about five years, and your company has always been very strict with the quality of your products, I believe that you can give a satisfactory explanation and take appropriate measures to solve the problem.Thank you for your prompt attention to the letter. I’m looking for your early reply. Sincerely yours, Tom Chan解析：题目要求写一封投诉信。
Advanced Business English WritingSuggested Answers to Task-based ExercisesChapter One1. Information control1). The recommendations should be placed after the conclusions.2). Point 3d should not have been included.Language control1). The style of the sentence,I’ve been asked to… in the Terms of Reference is far too personal.2). In 4b the word must creates a hard tone that is inappropriate for addressing the vice-president of personnel.Presentation techniques1). Conclusions should not be indented in section 5.2). There is inconsistency in bracketing or not bracketing the letters.4. Certain changes should be made to the letter:1) Catherine Porter could address Audrey Maxwell as “Dear Mrs Maxwell”, rather than “Dear Madam”.2) She could use “I” rather than “we”. “We” is a way of hiding behind your company, avoiding responsibility. You should only use it if you really mean the company as a whole.3) She could replace formal expressions like “We acknowledge receipt”with more informal ones.4) She could use the active rather than the passive voice. “I have credited youraccount” rather than “Your account has been credited”. The first sounds friendlier, the second is very impersonal.5) She could be more apologetic about the company’s error. Nothing is more annoying that receiving a letter in which the company admits to having made a mistake but does not bother to apologize.6) She could be more tactful in turning down Mrs Maxwell’s request for compensation. There is no reason not to be firm if the situation calls for it, but you can be firm and friendly.5.To: Forest Guard Corp.Attention: Ms.Wang, Marketing ManagerFax No.: 26435783From: Xiang Yan, Designing Dept.Date: 16 June, 2009Subject: Printing Business CardsPages: ThisDear Ms. Wang,6.From ************************Date 25:7:03 16:06:29To *********************Subject Petty Cash VouchersJohnSome of the staff from your department are still bringing their petty cash vouchers to me. However taken over by Martin in Accounts last month.Please inform your staff that they should deal with Martin in future.Thanks for your help John.Chapter Two2.①e ②c ③a ④b ⑤d ⑥f6. This is an amended version of the previous letter. The staff should feel some sympathy with the company’s situation from the wording of this second attempt. They may feel peeved about the small increase, but they will probably also feel grateful that they still have a job.Chapter Three1.a)Stephen is writing to inform his manager of his resignation. The word resignationin the subject heading “My resignation”and in the first paragraph, “I am writing to inform you of my intention to resign from G & S Holdings.”b)He used polite phrases for the following reasons:●He wants to break the news as gently as possible, to avoid annoying the manager.Staff resignations cause trouble for a manager, as the manager then has to recruit another member of staff, which is a time-consuming, expensive and troublesome process.●He's writing to the Regional Manager, who has a higher status in the company.●He may want a good reference letter.●He may want Katherine Chu to be a referee for him in future.The polite phrases are:●“I have appreciated very much my four years...”●“I have gained valuable experience working within an efficient and professionalteam environment. In particular, I have appreciated your personal guidance...”●“Once again, thank you for your support.”c)“I would like to leave, if possible,..” This is tentative becase it uses a conditionalsentence (conditional sentences use “If” and have a comma in the middle).“I hope that this suggested arrangement is acceptable to the company”. This is tentative because of the word “h ope”.2.a)Hugo wants to present the information logically: what caused the memo, theinvestigation and finally the request for action.(Note: He has cleverly 'hidden' the fact that non-smokers only have a majority of 1 in the middle of the text, emphasizing the request for action and the fact that the memo comes from the Staff Liaison Committee. He is attempting to influence Sandra to implement the request, even though many people voted against it.)b) Bold headings are clearer: the different parts are separated and summarized.3.To: Ovations Management TeamFrom: Daniel Bush, managerDate: June 3, 2003Subject: Welcoming John SmithI am pleased to announce that John Smith has agreed to join the Ovations Management Team as a senior vice president reporting to me. John joins us as we explore additional strategies relating to our Evercare business, including end-of-life care and the comprehensive health services that are needed to assist terminally ill individuals and their families.We are very fortunate to have John’s leadership as we expand our scope for growth. John has demonstrated strong leadership in creating and implementing business strategies, medical practice management and new business development. He has been with UnitedHealthcarenew provider networks within UHN. Prior to joining UnitedHealthcare, John worked in Colorado and Tennessee with4.MEMOTo:Katherine Chu, Regional ManagerFrom:Stephen Yu, SalesDate:28 April 2012Subject:Notification of My ResignationI am writing to inform you of my intention to resign from G & S Holdings.I have appreciated very much my four years working for the company. The training has been excellent and I have gained valuable experience working within an efficient and professional team environment. In particular, I have appreciated your personal guidance during these first years of my career.I feel now that it is time to further develop my knowledge and skills base in a different environment.I would like to leave, if possible, in a month's time on Saturday, 1 June. This will allow me to complete my current workload. I hope that this suggested arrangement is acceptable to the company.5.(a)The subsidiary’s financial statements showed worrying trends in its business. Ananalysis of the movements in the sales and costs figures is to be prepared by 18 October 2009.Action: Lindsay Yeong (b)The price of coffee has increased and this has made it necessary to raise the priceof a cup of coffee from $15 to $20 from 10 May 2010.(c)The proposed timetable for the interim and final audit is attached to these minutes.It may be difficult to meet the deadline for the final audit because the chief accountant (Vivien Yeung) is on holiday for the first week. This will be looked at in more detail by 11 April 2009.Action: Ben Suen 6.Minutes of 10th meeting of the Hall Extension Committee held on Tuesday, 11 January 2008, 7pm, Ramsgate Library.Present: Colin Bates (chairman)Mary Chin (treasurer)Andrew WongNicholas LongSimon Lee (Council)Bob Black (Red Cross)Ann Cheung (PricewaterhouseCoopers Senior Associate)Apologies were received from Alan Suen and Susan Wan.Minutes of lat meeting1.Item 4 of the minutes of the last meeting was amended to read “subject to approval atthe AGM”, after the words “the committee agreed”. The minutes were signed by the chairman on behalf of the meeting.Matters arisingOpening ceremony2.The Chief Executive has refused the invitation to open the hall extension as he is onholiday. The Chief Executive suggested Anson Chan as a replacement for him. Mary Chin will contact her.Action: Mary Chin Treasurer’s report3.The treasurer’s report (attached) was discussed. It was agreed that a provision of HK$130,000 should be made for the damage to the Director’s car, in accordance with the solicitor’s letter.Publicity4.The Apple Daily are to be invited to do an article on the Hall to attract local interest.Action: Andrew WongCheese and wine party5. A cheese and wine party for the committee is being held on 3 February, 7pm at theTaverner’s Arms. A list of attendees is to be prepared.Action: Mary ChinDate of next meeting6.The next meeting will be held on Wednesday, 8 March 2008, 8pm in the CommitteeRoom, Ramsgate Library.Chairman11January 2008Chapter Four1.2.3 4.5.Chapter Five 1.IntroductionThe aim of this proposal is to examine how we could enhance our companysituation and the disadvantages of the improvements recommended.Description of the bad publicityUnfortunately, a whistle-blower recently provided the local newspaper with information about the production of our newest product. They accused our organization of using chemical ingredients which could damage the health of clients.Presented problemsNow we have to face the problem that we could lose the trust of our customers.Consequently, we could have a sharp decrease in sales and profits.2.To: Mr. Carter, Managing DirectorFrom: John Michael, Head of the Administrative DepartmentDate: Feb.23, 2011The aim of this proposal is to summarize the strengths and weaknesses of the current website, and recommend new services and information to be provided through the website.Strengths:Our website can streamline business processes to improve operating efficiencies. Based on information provided by current website, we can analyze past customer behavior to anticipate customersWe now have greater ability to offer goods and services to the consumer over the Web. We can present goods more effectively, take orders and 3.To: The Managing DirectorThe proposal is for the possibility of producing a promotional brochure to publicize the company abroad.With quick globalization in the new IT age we have to make known our company in the international market.The following contents are recommended for the brochure.brief introduction of the company historyrange of existing and possible new productswebsite addresslist of our clients and business associates4.IntroductionThis proposal aims at showing why employee loyalty has deteriorated and suggesting ways of improving the current situation.Current situationA survey among the employees has shown the low employee loyalty.Unsatisfactory salaries and not enough fringe benefits are some of the real reasons for this problem. It is generally felt that the company competitors offer higher levels of remuneration.There appears to be a lack of information and resources needed for employees to do a good job. They also lack the necessary skills to meet the requirements of the job.Measures5.IntroductionThis proposal aims at preparing a detailed program of activities for a group of business people from the foreign trade delegation who will visit our company next month.FindingsAfter serious consideration, I have arranged a series of activities for them. Firstly, I will show them around our company, especially some main departments, to show our corporate culture to them. Meanwhile, I would introduce our companyfor the guests. Secondly, some business lectures would be carried out for the purpose of better communication between two sides. These lectures are given by business experts who are invited honorably. I am sure this will have a significant influence on the cooperation in the future.Recommendations and ConclusionsChapter Six1.2.3.4.5.建立于1998年的艾伦鞋业有限公司是一家专门从事运动鞋类生产和销售的公司，涉及诸如耐克、艾迪达斯、彪马、锐步等多个品牌。
BEC备考写作一、BEC中高级考试写作部分简介1．各两篇文章，原始分数均为10分和20分。
2．中级写作时间45分钟；高级写作时间70分钟。
二、BEC中级（Vantage）Part Ⅰ文体——Memo, Note, Email, Message写作范例：(答案见BEC Samples p18)例一（三段式）：Y ou are the Head of Research for an international car manufacturer. Y ou have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary.Write a memo of 40-50 words to your secretary:✓Telling her who you are going to see and when✓Asking her to book flight tickets and accommodation✓Telling her what work you would like her to do in your absence.Write on your answer sheet.例二（5分钟快速练习，一段式）：Y ou are a manager in a company which manufactures office furniture. Next month, you are going to London to discuss an important contract.Write a note of 40-50 words to your assistant:✓Saying when you want to leave and return✓Asking him to book flights✓Telling him which hotel to book.Write on your answer sheet.例三（10分钟常规练习，三段/一段式）：Y our company has just opened a new office in the United States. Y ou have agreed to go and work there for six months. Write a memo of 40-50 words to all your colleagues:✓Explaining why you will be absent✓Saying when you are leaving the office✓Expressing your wish to keep in touchWrite on your answer sheet——请假、缺席●典型的开头部分写作●典型的正文部分写作●典型的结尾部分写作●真题写作范例：例一：Y ou would like to go to a seminar on presentation skills.Write an email of 40-50 words to your line manager:✓Requesting time off work to go to the seminar✓Saying when the seminar is✓Explaining why you want to goWrite on your answer sheet例二（10分钟常规练习）：Y ou are a regional sales manager for an international company. Y ou have been asked to go to a meeting at your company’s head office. Y ou cannot go, so somebody else will go in your place.Write an email of 40-50 words to Erica Y oung, who is organizing the meeting:✓Apologizing for not being able to go to the meeting✓Explaining why you cannot go✓Saying who will goWrite on your answer sheet2) 告知重大事件发生●典型的文章结构●典型的开头部分写作●典型的结尾部分写作●写作范例：例一：Y ou are a Project Team Leader. Y ou have had to cancel your next project meeting because some of the members of your team will be abroad.Write a memo of 40-50 words to your project team:✓Informing them of the cancellation and giving the reason✓Stating a new date and time for the meeting✓Requesting suggestions for the agendaWrite on your answer sheet.例二（5分钟快速拓展练习）：Y ou are the Research and Development Director of an engineering company, which is a subsidiary of a large corporation. The Chairman of the corporation is visiting your company next week.Write a memo of 40-50 words to all your staff:✓Informing them of the visit✓Telling them why the visitors is coming✓Telling them when he will arrive and asking them to be at the welcome reception for himWrite on your answer sheet.例三（5分钟快速拓展练习）：Y ou are the managing director of a company whose profits have recently increased and you would like to reward staff for this.Write a memo of 40-50 words to all staff:✓Thanking them for their contribution✓Explaining why profits increased✓Telling them what their reward will be.Write on the answer sheet例四（10分钟常规练习）：Y ou need to inform your marketing team about a radio advertising campaign for one of your company’s new products. Write an email of 40-50 words to your team:✓Reminding them which new product is✓Explaining why you’ve chosen to advertise on radio✓Saying what you expect, the advertising campaign to achieveWrite on your answer sheet3) 组织培训活动●典型结构●典型的开头部分写作●写作范例：例一（课堂带写）：Y ou are the training manager of a company which has won a large export order. Y ou have been asked to organize foreign language training for some of your staff.Write a memo of 40-50 words to staff:✓Explaining why the course are necessary✓Saying which members of staff should attend✓Announcing when the course will startWrite on the answer sheet例二（10分钟常规练习）：Y ou have been asked to organize your company’s staff training program. Before the program starts you would like to identify training areas that staff are interested in.Write a memo of 40-50 words to all staff:✓Saying when the training program will start✓Asking for suggestions for what to include in the program✓Giving a deadline for suggestions.Write on your answer sheet4) 询问类及其他●典型结构●典型的开头部分写作●写作范例：例（5分钟快速练习）：Y ou are the factory manager of a car company. Y ou are waiting for urgently needed components from your purchasing department.Write a note of 40-50 words to Mr. Grayson, the Assistant Purchasing Manager:✓Enquiring about the reason for the delay✓Stating when the components are needed✓Suggesting a meeting to discuss future deliveries.Write on your answer sheet.三、BEC中级（Vantage）Part Ⅱ& BEC高级（Higher）Part Ⅱ1．文体——Correspondence / Report / Proposal2．写作者的口吻3．语言的整合4．按照文体讲解：1）Business Correspondence●5种内容类型（补充求职信和简历）●基本格式:1）Make Change●写作范例：例一：Your Managing Director has asked you to reply to the letter below which is about a proposed educational visit to your company by a local school. He has written his comments on the letter.SUNDSTORM TECHNICAL COLLEGERe: Educational VisitDear Mr. Takahashi,Thank you for your recent letter accepting our request for an educational visit to your company.aged between 17 and 18, and will be taking part in the visit as part of their careers development program.thI understand the training officer is willing to give a talk to the students about the company’s training program. This will be‘question and answer’ session?I would be grateful if you could inform me as to whether these proposals are suitable and would like to thank you once again for your cooperation with the scheme for ‘School and Business Links’.Y ours sincerely,Mr. Y amaguchi,HeadteacherWrite a letter of 100-120 words to the head teacher explaining the changes the Managing Director would like to make to the visit.Write on your answer sheet.The company where you work is organizing a sales conference. Your Sales Manager has asked you to reply to the letterbelow, from a transport hire company called A1 Coaches, concerning arrangements for the conference. He has written his comments on the letter .Write a letter of 100-120 words to Mr . Otley of A1 Coaches, to make sure that the arrangements are changed. Do not include address.Write on your answer sheet.Dear Conference Organizer,Transport arrangements-Sales Conference 9/10 DecemberFollowing your telephone call yesterday, I am writing to confirm the coach and car hire details for your Sales Conference in December.8:15 amTransfer passengers to Whitestone Conference Centre by 9 am48 passengers-1 coach8:45 am Collect Chairman and guests from your Head Office (Silver Street) to arrive at Conference Centre by 9 am. 10 passengers-2 car6:00 pm Collect all delegates from Conference Centre. Take to Grand Hotel, for overnight stay.48 passengers-1 coach10 car passengers-2 cars9:00 am Transfer delegates from Grand Hotel to Conference Centre.10:30 am1:00 pmPlease confirm that these arrangements are correct.Y ours sincerely,PJ OtleyA1 Coaches Ltd.You are responsible for planning the magazine advertising of your company’s new product, which is a polish for cars.You have just received the letter below from the magazine that you are going to advertise with. You have also receiveda memo from your Marketing Manager about the advertising campaign.Write a letter of 100-120 words to Mr. Ellwood at the magazine, telling him about the changes to the advertisement booking, and asking him or any other information that you require.Do not include addressesWrite on your answer sheetDear Ms. Beddington,Thank you for your advertisement booking, the details of which I confirm below.Name of Company: Autocare ProductsName of Product: SuperglossDetails of Advert: 1/2-page, black and whiteAdvert will appear in: July and August issues of the magazineCost of Advert: $350 per issue (3 issues=$1050)Discount: 5% for early bookingT otal Cost: $997.50We trust that this is satisfactory.Y ours sincerely,MemoTo: Cathy BeddingtonFrom: John HumphreyRe: New Product AdvertisingThe Managing Director has approved an increase of budget on this campaign, so we can gofor: color advert, six issues.Could you contact the magazine and get them to change this? Please check the price and thepossibility of a bigger discount.Also tell them to get the product name right——Supagloss.Thanks2) 推荐信●推荐信的分类——自荐与推荐●推荐信的原则——开门见山●推荐信的典型开头部分写作——开门见山例一（自荐）：You work for RCT, a company which sells business stationery. RCT is interested in becoming an agent for Novestat, acompany which manufactures paper products.Read Novestat ’s advertisement below, on which you have made some notes.Then, using all your notes, write a letter of 100-120 words to James Dowling at Novestat.Do not include addresses.Write on your answer sheet.NOVESTATAGENTS REQUIREDFOR A NEW PAPER PRODUCTNovestat, a leading manufacturer of business stationery, is delighted to announce its exciting new range of designer paper products. This range allows customers to create their own business stationery to the highest professional standards, using their own computer printers.We are looking for companies world-wide to distribute the NOVESTA T DESIGNER PAPER range.Then, please write to James Dowling, Novestat, Unit 3, Basing EASTA T, Hampton, Middlesex, TW13 5SA, UK.例二（20分钟快速拓展练习——推荐信）：The international organization you work for makes an award every month to a person in each department based thefollowing criteria:✓ Productivity✓ Relations with customers✓ Contribution to the teamY our line manager has asked you to recommend someone from your department for this month ’s award.Write your recommendation, stating who the person is and the reason for your choice. Describe how this person meetseach of the three criteria for receiving the award.Write 200-250 words on your answer sheet.专题：求职信与简历（Covering Letter / Letter of Application and Resume ）：● 求职关键词介绍● 求职信与个人简历以及个人履历的关系●求职信的基本格式、注意事项及范例 ●简历的基本格式、注意事项及范例例一：求职信Y ou have seen a job with a multi-national company advertised in a newspaper.Write a letter to the company applying for the job. Refer to relevant factors such as the nature of the job and why you are interested in it, your qualification and experience, what you are doing now and what you could contribute to the position.Write 200-250 words on your answer sheet.Letter of ApplicationRoom 320, Building 3, Lane 5130 Nanjing RoadHuangpu DistrictShanghai, 200000P. R. China22 June, 2005Mr. Julian ProctorDirector of Sales & MarketingFortune Travel Agency4490 Emmett A venueLondon, WC1 AC1UKDear Mr. Proctor,I wish to apply for the position of Regional Sales Manager, as advertised in today’s Toronto Star. As the attached resume suggests, my experience in the travel industry has prepared me for this challenging position and I would welcome the opportunity to work for a prestigious and well respected employer such as Fortune Travel.My academic background includes a degree in Business Administration from Queen’s University, where I completed all of my marketing courses with honors. I also have two years of experience in advertising and public relations, when I designed and implemented a marketing plan for Interprovincial Business Systems. My communication skills have always been a major asset to me and I take pride in my ability to work well with others in a managerial and supervisory capacity. These skills will allow me to contribute to your sales and marketing effort from the start.I would really appreciate an opportunity of interview to further discuss my qualification and fitment to the position. I’m available anytime in the following 3 months and I’m looking forward to your favorable reply!Y ours sincerely,John StevenJohn StevenEncl: Resume3）解释信/报告●中高级考试对于“解释信/报告”要求的异同点 ●典型的开头部分写作 ●典型的结尾部分写作 ● 真题范例：例一：You are the manager of a TV and radio repair workshop. One of your employees has received the letter below about afaulty cassette player which he inspected. He has his comments on the customer ’s letter and asked you to write a reply. Write a letter of 100-120 words to the customer , using the employee ’s comments and explaining why your companycannot repair the cassette player .Do not include addressWrite on your answer sheet35 Dorset RoadLondon W612 September 1997Mr. D. MasonRadio World6 Adelaide ParkLondon W6Dear Mr. Mason,Re: Repair of Tashita Cassette PlayerY ou returned our cassette player to us on 5th September, after having it in your shop for over a month, saying that you couldnot repair the following faults:1. A2.I wasvery surprised to hearthis, because the I would be grateful if you could explaining in writing why the equipment is, in your can discuss this matter with the manufacturers.Y ours sincerely,Paul Johnson例二（20分钟快速拓展练习）：Y ou have received the following email from a customer:I was surprised to hear a rumor recently that your company is suffering financial difficulties and is likely to go out of business. I’d be very sorry if this were true.Colin SandersWrite a letter of 200-250 words to the customer, and include the following points:✓A denial of the rumor✓A possible reason for the rumor✓Y our company’s plans for future growth✓Y our hope for Mr. Sander’s continued customWrite on your answer sheet.例三（报告）：Y our company or organization is becoming more successful. In order for this success to continue, you want to expand and increase the budget of your department. The Directors have asked you to write a report saying why your department needs extra money.Write a report of 200-250 words, explaining why your department needs more money, and include the following points:✓Whether extra staff are needed (and if so, why?)✓Whether changes to the office space and equipment should be made✓What plans you have for future development✓How the investment would generate extra business.Write on your answer sheet.例四（10分钟快速拓展练习）：Y our company is considering appointing someone as your assistant. Y our boss has asked you to write a short report on whether an assistant would be useful for you.Write a report of 200-250 words for your manager, describing:✓The advantages to you of having an assistant✓What difficulties might arise if an assistant is appointed✓What qualifications and experience would be desirable in an assistant✓What personal qualities would be desirable in an assistantWrite on your answer sheet4) 多选一●真题写作范例：例一：Your company exports to a number of countries around the world and is looking for a new agent for international freight. The Export Sales Manager has asked you to write a proposal saying which agent you recommend.Read the two advertisements below, on which you have already made some notes.Then, using all your handwritten notes, write your proposal of 120-140 words for the Export Sales Manager.Write on your answer sheet.例二（20分钟快速拓展练习）：Y our company has planned three training courses:✓Foreign Language Development✓Changes in Technology✓Management SkillsY ou have been asked to write a report, recommending the course you think would be most useful for people who do the same kind of job as you.Write a report of 200-250 words, saying which course you have chosen. Explain why you feel it would be the most useful and why the others are not suitable.Write on your answer sheet四、BEC高级（Higher）Part Ⅰ——图表作文●图表作文的文章结构1）引言部分2）主体段落3）结论部分4）例文分析：The bar chart below shows the number of complaints made by consumers about different products and services in the years 1994 and 1997.图四图一Write a short report for a university lecturer describing the information in the graph. Y ou should write at least 140 words.The bar chart displays the changes in the number of complaints made by consumers about five kinds of products and services between 1994 and 1997. According to the diagram, there was an increase in the complaints about most of the products and services.The number of complaints about package holidays abroad and financial services increased over the period. The complaints made about the package holidays abroad rose by 12.7% from 15,000 in 1994 to about 18,000 in 1997. And there were about 52,000 complaints about the financial services in 1997, 5.2% up on 1994.There were also more complaints about electric goods and second-hand cars in 1997 than in 1994. The complaints about the two products rose by 9.2% and 6.7% respectively. The former increased from 66,000 in 1994 to about 70,000 in 1997 and the latter went up from 80,000 to 86,000. And clothing is the only sector where the number of complaints dropped over the period. In 1994, there were around 45,000 complaints while the figure decreased by 4% to around 43,000 in 1997.In conclusion we can see there were more complaints about the products and services in 1997 than in 1994 w ith the only exception of clothing.●图表作文常用的语言手段1）作文的开头——表示“出处”的句子结构。
bec高级试题及答案BEC高级试题及答案一、听力部分1. 听下面一段对话，回答以下问题：(A) What is the main topic of the conversation?(B) What does the woman suggest they do next?(C) Why does the man agree with her suggestion?答案：(A) The main topic of the conversation is about organizing a team-building event.(B) The woman suggests they should invite an external trainer for the event.(C) The man agrees because he believes an external trainer can provide a fresh perspective.2. 听下面一段独白，回答以下问题：(A) What is the speaker's opinion on remote working?(B) What is the potential issue with remote working according to the speaker?(C) What solution does the speaker propose?答案：(A) The speaker believes that remote working can increase productivity.(B) The potential issue is the lack of face-to-face interaction which can lead to communication problems.(C) The speaker proposes regular video conferences to maintain team cohesion.二、阅读部分1. Read the following passage and answer the questions:(A) What is the primary purpose of the article?(B) According to the article, what are the benefits of using renewable energy?(C) What challenges does the author mention regarding renewable energy?答案：(A) The primary purpose of the article is to discuss the advantages and challenges of renewable energy.(B) The benefits include reducing greenhouse gas emissions and promoting energy independence.(C) Challenges include the high initial cost of renewable energy technologies and the intermittent nature of some renewable energy sources.2. Read the following business report and answer the questions:(A) What was the main reason for the company's decline in profits?(B) What measures did the company take to address the issue?(C) What was the outcome of these measures?答案：(A) The main reason for the company's decline in profits was increased competition in the market.(B) The company took measures such as reducing costs and investing in new marketing strategies.(C) The outcome was a gradual recovery in profits over the next year.三、写作部分1. Write an email to a potential client introducing your company's new product. Include the following points:- Briefly describe the product.- Explain the benefits of using the product.- Suggest a meeting to discuss further details.答案：Dear [Client's Name],I hope this email finds you well. I am writing to introduce our latest product, the [Product Name], which we believe could be of great interest to your company.The [Product Name] is designed to [brief description of the product]. It offers several benefits, including [list of benefits], which we believe could significantly enhance your operations.We would be delighted to arrange a meeting to discuss how the [Product Name] could meet your specific needs. Please let us know a convenient time for you.Looking forward to your response.Best regards,[Your Name][Your Position][Your Company]2. Write a report summarizing the key findings of a recent market research study on consumer behavior. Include the following:- The main objective of the study.- The methodology used.- The key findings and their implications for businesses.答案：The main objective of the study was to understand the changing consumer behavior in the digital age. The methodology involved conducting surveys and analyzing data from online transactions.The key findings revealed that consumers are increasingly preferring online shopping due to convenience and better deals. They also value personalized experiences and are more likely to engage with brands that offer them.These findings imply that businesses should focus on enhancing their online presence, offering personalized services, and providing competitive pricing to stay ahead in the market.四、口语部分1. Describe a situation where you had to solve a problem at work. Explain the steps you took to resolve it.答案：In a situation where I had to solve a problem at work, I first identified the root cause of the issue. Then, I gathered all relevant information and consulted with my team members. After discussing potential solutions, we decided on the most feasible one and implemented it. Finally, we monitored the results to ensure the problem was resolved.2. Discuss the importance of effective communication in a business environment.答案：Effective communication is crucial in a business environment as it ensures that all team members are on the same page. It helps in avoiding misunderstandings, promotes collaboration, and leads to better decision-making. Clear communication also contributes to a positive work culture and enhances productivity.。
BEC商务英语（高级）写作模拟试卷121(题后含答案及解析)题型有：1. PART ONE 2. PART TWOPART ONE1．- A survey has recently been conducted by the Product Department, and the bar charts below compare the output of two workshops of an European company in 2009 and 2010.- Using the information from the bar charts, write a short report describing the changes in 2009 and 2010.- Write 120-140 words.正确答案：Report: Output of two workshops in an European country’s company in 2009 and 2010 The purpose of this report is to compare the output of two workshops of an European company between 2009 and 2010.Workshop A had an output of 20 million pieces in the first quarter of 2009, with a rise in the second, but the output decreased in both the third and fourth quarter. The situation in 2010 was similar to that of 2009, with a stable output of a little under 25 million pieces quarterly throughout the year.Workshop B had a better beginning of 30 million pieces in the first quarter of 2009, but dropped in the second. However, it showed a positive sign again in the last two quarters. It continued its increase in 2010, with a sharp rise in the fourth quarter to about 40 million pieces. From the bar charts, we may conclude that workshop A was more stable in its output while workshop B was rising recently.解析：题目要求写一则关于欧洲某公司两车间在2009年和2010年两年间的产量情况。
BEC商务英语（高级）写作模拟试卷100(题后含答案及解析)题型有：1. PART ONE 2. PART TWOPART ONE1．? You work for Bodycare，an upmarket sportswear shop．You have conducted an evaluation of Bodycare against two of its major competitors，Adex and Climbers on the variety，pricing and quality of merchandise．The results of your evaluation have been converted to a scale of 10 points。
On the scale，10 means excellent and below 5 means bad．? Using the information in the chart，write a report comparing the goods of the three shops. ? Write 120-140 words．正确答案：This report compares three dimensions of the merchandise between our company and its two chief competitors．The evaluation results for merchandise variety，pricing and quality have been converted to a scale of 10 points．In terms of variety，we hold a middle position in the ranking(7 points)，with Adex getting 5 points and the Climbers，9．We are neck and neck for pricing with Adex，both of US scoring 9 points，while Climbers seem to be running a high-price policy at 6 points only．The quality of our merchandise is not so high as Adex，who are awarded 9 points，but is a point better than Climbers’score of 7．It is suggested that we improve both the variety of our merchandise and its quality to win over customers in the sportswear market．PART TWO2．? You have received a letter from Joanson Company, inquiring about your latest model of DVDs. You have decided to answer the letter immediately.? Writer your letter to tell the customer that you have sufficient goods to supply, including the following information: ? you have sufficient stock to meet the customer’s needs; ? you have a wide range of goods to meet the customer’s specifications and recommend some similar new products; ? you agree to use confirmed irrevocable letter of credit; ? you promise to send some samples by express.? Write 200-250 words on a separate sheet. 2. Question 3? The company you are working for meets some financial problems. The CEO has asked you to suggest ways of dealing with the problems.? Write a proposal for the CEO, including the following information: ? what caused the problems; ? ways to solve the problems; ? the possible consequences of this bad situation; ? the ways to prevent the likely consequences.? Write 200-250 words on a separate sheet. 3. Question 4? Your company is considering launching an advertising campaign. You have been asked to write a report about the project.? Write the report, outlining some of your problems concerning the marketing of your products. You should refer to at least two of the following areas: ? the present marketing situation of the products; ? the feasibility of the advertisingcampaign; ? the advantages of the advertising campaign; ? the budget for the advertising campaign.? Write 200-250 words on a separate sheet. Listening正确答案：Nov. 25, 2004Dear Mr. North, Your inquiry about our DVDs Thank you very much for your letter dated Nov. 3rd, 2004 inquiring about our DVDs which were just launched into the market three months ago. I am very pleased to inform you that we have sufficient goods to meet your needs. They are available from stock. Besides, we have all kinds of specification for you to choose from. Enclosed please find our latest price list and product catalogue, in which you will find full range of the specifications of the products and the details of the CIF prices, which are very competitive. Shipment is within 30 days after receipt of L/C. Besides, we agree that payment is to be made in your currency by confirmed irrevocable L/C. We have sent you some samples together with our report of the test of the products, which, we think, will reach you within 3 days. I can assure you that the samples will satisfy you. What’s more, the products to be delivered after we have signed the contract will be exactly in agreement with the samples. In addition, I’d like to tell you that besides the new DVDS, we have some other recently-developed household electric appliances. We also enclose herewith the price list and the product catalogue. If you find our goods are marketable, we may consider signing an agreement of exclusive agency with you. Then you will be the sole agent in your country. If you want any further information, please do not hesitate to contact me. Best wishes. Yours sincerely, Jacques Roget。
BEC商务英语（高级）写作模拟试卷123(题后含答案及解析)题型有：1. PART ONE 2. PART TWOPART ONE1．The graph below shows the number of permanent full-time, permanent part-time and temporary contract employees in a software design company called Radnor Design over a four-year ing the information from the graph, write a short report comparing the number of full-time employees with the number of part-time and contract employees. Write 120-140 words.正确答案：IntroductionThe aim of this report is to compare the number of the permanent full-time, the part time and the temporary contract employees of Radnor Design from 2004 to 2007.BackgroundThe graph shows the changes of the number of these three types of employees over a four-year period.FindingsFirst of all, permanent part-time employees of Radnor Design have gradually decreased from 380 to 250 in this period. On the other hand, the permanent full-time employees have been increased. They were 200 at the begining of 2004, and slowly incleased its number until the end of 2006, then rapidly increased in 2007 to over 400. As for the temporary contract employees, their number doesn’t seem to be stable. The number increased from 120 to 220 then dropped to 130 over a 2 year - year period in 2004 to 2005. Later on, the number moved simillerly in 2006-2007.ConclusionThe company seems to have more permanent full-time employees than permanent part-time ones. Also, they use temporary contract employees depending on the situation.PART TWO2．One of your company’s competitors is about to open a new store close to your most successful retail outlet. Your line manager has asked you to write a report outlining how this will affect your business. Write your report for your line manager: explaining which types of customers the competitor is targeting describing the possible effects on your company of the competitor’s new store suggesting how to deal with the problems arising from this competition.正确答案：Report on the possible effects of a competitor on our retail outletIntroductionIn response to a request from our line manager I would like to submit the following report which alms to analyze the possible effects of a newly opened store nearby on our own retail outlet which has been running successfully.The Target Customer of the CompetitorSimilar to our own store, the competitors new store positions its prospective consumer among the middle-class people, that is to say, those people whose income is the medium lever, especially those middle-aged people who hold a post in companies. Undoubtedly, their target consumers do not differ muchfrom our company, hwihc has been enjoying its prestige in the cell-phone sales industry.Possible Effects brought on our storeThrough the long-term observation and research by our staff, we have found that a substantial number of our old customers have turned to the new store away from ours. This can be attributed to the fact that the new store has been implementing the ‘price penetration’ strategy since it opened esp. as well as that the cell-phones they provide are of high quality and unique style, according to the survey conducted among customers who have shifted their attention away from our store. Tehrefore, it can be easily predicted that if no Immediate measures are taken, the side-effect on tour outlet will deteriorate. Moreover, the existing customers will be less interested in our product, and iit will be more difficult for us to expand our customer base.Measures that can be TakenFaced such situation, the best way to regain customers’ trust and interst on our cellphone products is to pay more attention to the innovation and development of our product so as to further enhance the quality of our products. In this way, can we attract a larger number of customers.Furthermore, the after-sale service of our store could be further improved. For instance, we can give better warranty of the cell-phone we provides and better maintainence and tuition service of the products. In a word, to best serve customers’needs and offer impeccable service is the key to our business success.3．You work for an established company which would like to expand into new markets. The company has decided to employ a market research organisation to help with this. Your boss has asked you to write to various market research organisations. Write a letter to be sent to these market research organisations: introducing your company describing what you would like the market research organisation to do explaining how your company intends to use the results of the market research saying how the market research organisation should respond if interested.正确答案：Dear Sir/Madam,We are writing to express our interest in a market research report for Latin America where we would like to expand to.Our bank, XYZ AG, is not only well established in our home country in Switzerland but also in Asia where we expanded our business to ten years ago. Our core business is the wealth management for private clients who are living st month we have decided that would like to expand into Latin America where we see a huge potential. Therefore we would need a market research report. This report should consist of the following points: Where do the most wealthy Latin American people live? Would these people consider opening an account with a foreign bank like XYZ and what service would they require? Would they prefer to be advised from our staff in Swtizerland or would they like to have an advisory office in their home country?Having this market research report containing the information mentioned-above we would decide if we are going to open an advisory office in Latin America and where. Additionally, we would be able to prepare our advisors for their new duties.If you are interested in providing us with this report please send an email or letter within the next ten days to the address mentioned-below with a proposal of how the report would look like andthe conditions of your company.We look forward to hearing from you.Yours faithfully,AAA BBBB Peter MillerProject Manager Deskhead Project Management Lat AmXYZ AGP.O. BOX 50005055 Basel, Switzerlandaaaa.bbbb@xyz .com4．The offices of the company where you work are overcrowded. Your head of department has asked you to propose ways of using the office space more effectively. Write a proposal for your head of department, including the following information: an outline of how the current problem came about some suggestions for how to use the office space more effectively possible difficulties of implementing your suggestions and how these could be overcome.正确答案：To the head of researching departmentReport on the complains among staff about working environment.Dear Sir,There are a significant number of complains among our employees in our department about our overcrowded office. Therefore I am writing this report to conquer this problem as effective as I can do.Findings1 As we have just employed 5 new staff in our department. Our office start to feeling insufficient in space that it used to be.2 Since the researching group need a quite working environment which our overcrowded office aparenty can not offer anymore, group members are unsatisfied about the situation right now.3 Due to the fact that there are more people than our working place can be, the ventilation system seems to need to be upgraded.Suggestions1 When the new employees come, their tables is added to our office randomly, so if we can take a afternoon to put all the tables in our office in order, it will definitely change the overcrowded situation.2 A meeting room is needed to add wore than ever now. In this case, those who have to hold a seminar between group members could use a private space instead of the public area in our office. So that other staff will not be bothered by the noisies.3 We can install some new ventilation equipment on the wall. It will cost less than you think, and the problem is solved easily by making a phonecall. Signed, sealed, delivered.ConclusionAll the problems above are actually much easier to solve than they seem to be. But getting the new staff and the gurus united is another story. So I assum a trip together could be recommended before we taking those further actions I listed.Yours faithfully。
bec高级试题及答案BEC高级试题及答案1. 阅读以下商务邮件并回答以下问题：Dear Mr. Smith,We are pleased to inform you that your application for the position of Marketing Manager has been successful. We would like to invite you to our office for a final interview on the 15th of March at 10:00 AM. Please confirm your availability at your earliest convenience.Best regards,Jane DoeHR Manager问题：(a) 邮件中提到的面试日期是什么时候？(b) 面试的时间是几点？(c) 谁发的邮件？答案：(a) 面试日期是3月15日。
(b) 面试的时间是上午10:00。
(c) Jane Doe发的邮件。
2. 根据以下信息，完成句子：A: We have a meeting scheduled for tomorrow morning at9:00 AM.B: I'm afraid I can't make it. I have a prior engagement.(a) A说他们有一个会议安排在什么时候？(b) B说他不能参加会议的原因是什么？答案：(a) A说他们有一个会议安排在明天上午9:00。
(b) B说他不能参加会议的原因是因为他有一个先前的约定。
3. 阅读以下对话并回答问题：A: What's the deadline for submitting the project proposal? B: It's due next Friday.问题：(a) 项目提案的截止日期是什么时候？(b) 提交项目提案的时间是什么时候？答案：(a) 项目提案的截止日期是下周五。
BEC商务英语（高级）写作模拟试卷69(题后含答案及解析)题型有：1. PART ONE 2. PART TWOPART ONE1．Write a short report about coffee-making and breaks. Write 120-140 words.正确答案：It is very interesting that the coffee-making habits of our employees have been noticed by other people in the company. It appears as if the time taken up by the making of coffee could be put to more productive use. We have also known for several years that there have been a number of problems connected with the motivation of our work-force, but the role played by coffee drinking has so far not been clarified. In one or two departments r staff seem to talk about nothing else but coffee breaks: how long is it till the break, whose turn is it to make it, etc. This unfortunate development has been discussed with the heads of department in my division on several occasions. They believe the subject of automated coffee machines, one for each department for example, is not very popular with a large number of staff. The staff think that the company would be trying to make money out of them. So I think that there is a grave danger that the actions of the management could be misunderstood. Nonetheless, I feel that we should try and limit the coffee breaks. We should try to prevent the staff from gathering round the coffee-making area and chatting for so long. I wonder if you have heard of the experience of our American sister company. They have a central coffee-making facility for all the divisional offices. This is then brought to the staff at their desks. In this way there is no need for a break. In theory this is surely one way of making working time more efficient.PART TWO2．Answer one of the questions 2, 3 or 4 below. Question 2 Your department has followed individual buying decisions for a long time. Write a report about it. Write 200 —250 words on the separate answer paper provided.Question 3 You have received feedback complaining about your service. Write a letter to apologize and explain.Question 4 Write a proposal about time control. Write 200 —250 words on the separate answer paper provided.正确答案：Question 2 Individuals themselves vary greatly and so does the time and mental effort devoted to buying decisions. Since people are motivated differently, what is exciting for one person may be boring for another. People also learn differently. Some are slow, while some are fast. Some remember and some don’t. People’s unique personalities also tend to affect their buying decisions. For example, generally happy people tend to wear bright, colorful clothing; more serious people tend to wear grays and blacks. Assertive and aggressive types tend to buy sports cars;more conservative people tend to stick with sedans. Perception is another individual influence on buyer behavior. Different consumers perceive a marketing strategy in different ways. Consider two consumers: Jack is a man from a small town on a budget vacation; Steve is a business traveller on an expense account. Steve is happy with a hotel room at $ 75 a night, but Jack rejects the price as absurd. The difference in perception of the price may be caused by how much money each consumer has at the time or by the person’s prior experiences with hotels. Individual buying behavior is also influenced considerably by attitude. We all have positive or negative feelings toward other things. When you respond that you like or dislike a certain firm or product, you are revealing your attitude toward these things. Suppose that a local survey showed that people tend to distrust large organizations, small retailers might reinforce this attitude by stressing the homey, personal service in their downtown shops. The large department stores at the mall might advertise as a collection of neighborly salespeople who can offer great price and service. Marketers try to reinforce positive attitudes and change negative attitudes by altering their products, services, and image. Besides internal / personal influences, a number of external influences affect buying decisions. These outside influences include people—those in the potential customer’s family or circle of friends and acquaintances and the surroundings in which the potential customer moves. The effect of a person’s family on his or her buying behavior can readily be seen when you look at shoppers in various buying situations. Each family member often plays a part. Family members may influence buying decisions even when they are not present when the purchase is made. For example, parents tend to choose food items from the supermarket to satisfy family preferences. Friends, too, both as individuals and as groups or organizations, influence buying behavior. This seems to be especially true for teenagers. Thus jeans, jewelry, shoes, and even bicycles tend to be purchased by teenagers on the recommendations of their friends. Influence on buying behavior also comes from the customer’s surroundings: the school, the job, the neighborhood, and even the weather. A young professional who works in a smoggy city may buy dark-colored suits instead of light colored ones so that she will look well-groomed on the job despite the miserable, dirty weather outside. A child may insist on a Superman lunch-box because all of the kids at the school have one.Question 3Data Systems Group Computer Sales Sen Ice Division 5645 Arlington Boulevard Falls Church, V A.2046 (703) 555-6500 July 10, 1991 Mr Paul Lowry Bradley-Driscoll Corporation Customer Service Organization 7001 Elkridge Landing Road Baltimore, MD 21203 Dear Mr. Lowry, Approximately four months ago, Strategic Data Corporation (SDC) contracted with Bradley-Driscoll for software maintenance. Recently, I received feedback from their employees indicating that they were dissatisfied with the level of service they had received. Enclosed is a copy of the letter from Strategic Data Corporation on this subject. As a member of the sales team responsible for technical support, I am concerned that their discontent with the software support might hinder future sales. It is possible that the problem might lie in the expectations that Strategic Data has developed for the software maintenance process. It was SDC’s intention to be able to call upon the Technical Assistance Center (TAC) if questionsarose dealing with operational concerns or general information nation. According to Strategic Data, these types of questions elicit a snobbish response from the TAC staff. Apparently, the software analysts believe that customers should have thoroughly investigated the manuals before calling to obtain answers to questions that are documented. Although this might be theoretically valid, it is not appropriate to criticize customers in a harsh manner about TAC policies. Instead, these procedures should be stated in a polite way with the hope that customers will not contact the TAC unless they have a valid reason. At this point, I think it would be appropriate for you to send a letter to Strategic Data, apologizing for the misunderstanding and explaining the policies of the TAC. I hope that you will be understanding of the needs of our customers during their initial learning curve and compromise somewhat so they may obtain the support they need. Your understanding and professionalism will help foster a positive and successful customer-vendor relationship. If you wish to contact me to discuss the situation, please feel free to do so at (703) 555-6500. Sincerely, Frank Jansen Systems Engineer FJ/iah Enclosure CC: Anna Brauner Rick HalsteadQuestion 4 Keeping Flexible Hours Under Control According to a market research survey of personnel managers, over 70 percent have studied flexible hours in detail yet are waiting for staff to take the initiative. Their reluctance is based on their fear of being unable to control people’s movements. The main ingredient of a successful transfer from fixed hours is good staff consultation. In this process the first step is to find out if, in fact, the staff are generally in favor of a flexitime system. The next issue to ascertain is the beginning and the end of the “core time”.This is the time when the company would expect all employees to be a-vailable and is usually around six hours. As a starting point find out what employees’existing patterns of work are, their starting and finishing times. Employers are usually concerned that communication is difficult outside this core period. In fact, communication usually improves with telephone calls and visits restricted to the core periods leaving the flexible periods free for more concentrated individual work. To find out the extent of the flexible hours, employees would need to give the times they would be prepared to start work at the earliest and finish work at the latest. Given that flexitime is most productive when work goes in peaks and troughs, then it also has to be established that employees are willing to do overtime if necessary. Management is easier with a workforce who are willing to stay on to finish a job when they know that time can be taken off in lieu. Having found out which times suit staff best in terms of core time, the other variable to be decided is the best way of organizing lunch hours. Again the starting point is the existing practice and, having established what time people normally take their lunch, they should be offered the three options, deciding which is their first preference. These are for everybody to take their lunch break at the same time, for a two hour break to be designated with staff opting for an hour within that time or for lunch-to-be taken when it suits each person. The first will depend very much on the type of business. With front line services, the hour at the same time for all may not be an option of the public expecting a certain level of service. In any consultation, it is wise to remember that staff may know better than the management and foresee problems not immediately transparent. Always ask if they have any othersuggestions. Real consultation will mean that the introduction of flexitime has a greater chance of success and management fears are unfounded. In virtually all cases studied, staff do not react to flexitime by arriving and leaving at all manner of odd times. They, in fact, keep more or less to their old times and keep flexibility for emergencies such as peak workload or children’s birthdays.。
BEC商务英语（高级）写作模拟试卷113(题后含答案及解析)题型有：1. PART TWOPART TWO1．You are a staff of an iron company. Now your Managing Director wants to buy stock from another company and asks you to make a survey and draft a feasibility report. Write a report to your Managing Director:- introducing the company- summarising the merits you found of the company from the survey- outlining your views. Write 200-250 words.正确答案：Report on whether to buy stocks from another company The purpose of this report is to describe the mini car company AAA and to outline my views on whether we should buy stocks from that company.Several investigations were carried out prior to this report and much information has been found out about AAA company. According to the research, AAA company is doing fine recently and has had a steady rise in profits five years in a row. The stock price of it got doubled last year after its taking over two rivals, which added to its categories of products line. Recently they shuffled management and a famous person with fifteen years of management experience in that industry is appointed as the chairman of the company. As a result, the company is operating faster than ever before. What’s more, the mini car industry is seeing a steady grow in demand and profits are huge, therefore, the stock price is sure to grow in the future. A series of up-to-date statistics show that the company runs very smoothly and has very strong profitability, which is good for its stock market.With all the information and data listed, I believe buying stocks from the company can bing us huge profits in the future. As for the time, I think November maybe more appropriate to start the purchasing of stocks as the price now is relatively low.解析：题目要求写一篇可行性分析的报告。
BEC商务英语（高级）写作模拟试卷2(题后含答案及解析)题型有：1. PART ONE 2. PART TWOPART ONE1．?The line graph below shows two different records of transactions of a warehouse.?Based on the information from the graph, write a report of the difference between the two records.?Write 120—-140 words on your Answer Sheet.正确答案：The following report aims to reveal the discrepancies between the records of transactions of a warehouse held by the manager and the Department of Information Systems. The two records of the transactions throughout the year will be compared to show where the difference is. According to the manager’s informal, but accurate records of the number of transactions, an average of about 5000 transactions were made per month during the year. In contrast, the monthly number of transactions was averaged at 4000 according to the computerized record of the Information Systems Department. The difference between the two records was consistent throughout the year. A discrepancy of around 1000 was found in almost every month. For example, in October, when the largest number of transactions was reported in both records, the manager’s record showed 938 more transactions than the computerized record. Similarly, in August, 1041 more transactions turned up in the manager’s record. In conclusion, the manager’s record consistently showed substantially more transactions than the computerized record. Considering the accuracy of the former record, certain errors must have occurred when the transactions were processed via computers.PART TWO2．How to approach Writing Test Part Two? In this part you have a choice of three tasks: a report, proposal and piece of business correspondence.? Look through the three tasks and choose the one which you think you could do most easily.? Read the task again, underlining the key words. You should note exactly what you are required to do, and who you are writing to.? The second paragraph of the instructions summarises what you should write, who you are writing it for, and the three or four points that must be included.? Make an outline plan, with notes for each point. It is best to follow the order of the 3 or 4 points that are stated, as you will lose marks if you leave any out.? Write your text.? Try to use a wide range of appropriate vocabulary and grammatical structures.? You will need to invent some information for this part.? If you write the report or proposal, you should use suitable headings.? If you write the business correspondence, you should include suitable openings and closings (e.g. Dear Mrs Smith’and Yours sincerely with your signature), but noaddresses.? Make sure the level of formality is appropriate given who you are writing to.? Check that you have written your answer in 200-250 words.? After writing, read what you have written, correct mistakes and make improvements. If you want to add anything, use a sign, e.g. *. Put a line through anything you want to omit. You should not rewrite your answer? Make sure the examiner will be able to read your answer. Use a pen and your normal handwriting (do not write in capital letters).? You should spend about 40-50 minutes on this part. Question 2? The Marketing Director of your organisation is concerned about the level of sales in the region where you work, and has asked you for a report explaining the situation.? Write your report for the Marketing Director, ? briefly comparing sales with those of a year ago ? giving reasons for the present situation as regards sales ? saying what you are doing to improve the situation ‘? expressing. your confidence in the future.? Write 200 - 250 words.Question 3? The organisation you work for has a suggestion scheme which staff are asked to contribute to. You have an idea for improving the way in which new staff are recruited, and have decided to send a proposal to Ms Cartwright, who administers the suggestion scheme.? Write your proposal, ? outlining the present way in which new staff are recruited ? describing your idea for improving the method ? explaining how your idea can be introduced ? outlining any disadvantages your idea might have.? Write 200 - 250 words.Question 4? This is part of a letter sent to you by Mr Sharrold, one of your organisation’s customers:I was shocked to be spoken to so rudely on the telephone by a member of your sales staff, particularly as my reason for calling was to point out mistakes in the goods that had been despatched to me.? Write a letter to Mr Sharrold, ? apologising for what has happened ? saying what you have done to deal with his complaint ? explaining why the mistakes were made ? offering compensation.? Write 200 - 250 words.正确答案：Question 3 / Proposal To: Ms CartwrightFrom: Jeremy DunneDate: 24 MaySubject: Staff recruitmentBackground At present staff recruitment depends entirely on advertising in the local newspaper. This is expensive, and generates very few applications. In several cases no appointment has been made because of the applicants’unsuitability.Proposal As existing staff are familiar with the work and with the type of people required, they are well placed to recruit new workers among people they know. As an incentive, anyone who introduces a person who is appointed - either at that time or to a subsequent vacancy - could be given some reward, possibly financial. This is likely to lead to more successful recruitment, and as a by- product may give existing staff a greater sense of responsibility for the company. Further, if employees have friends and relations working in the same place, they are likely to get increased job satisfaction.Introduction of procedureThe idea could be explained at a general meeting of the workforce, so that any questions can be dealt with there and then. A written outline of the procedure could then be displayed on noticeboards. It would be worth introducing this system when there are vacancies to be filled, so that it gets off the ground immediatelyPossible disadvantage There is a risk of iii feeling if astaff member introduces someone whose application is unsuccessful. If it is made clear that appointments cannot be taken for granted, I feel that this danger would not outweigh the advantages of the scheme.。
Unit 21．(1) c (2) d (3) b (4) b (5) b(6) b (7) d (8) c (9) b (10)b2．(1) regards, say (2) specialized, with(3) with, by (4) If, interesting, enquiry(5) available (6)popularity(7) finances, to (8)compliance3．(1) We are one of the leading importers dealing in electronic products in the area, andtake this opportunity to approach you in the hope of establishing business relations.(2) We have been engaged in handling importing and exporting of machinery and equipment for many years, and our products have enjoyed great popularity in many countries.(3) We owe your name and address to the Commercial Counselor’s office of our Embassy in Beijing.(4) We are given to understand that you are a manufacturer of daily chemicals. One of our clients is in the market for cosmetics from your country. We will appreciate it highly if you airmail the catalogue and price list of the goods available at present. (5) For our credit standing please refer to the Bank of China, Shanghai Branch.Unit 31．(1) b (2) b (3) b (4) b (5) a(6) d (7) d (8) c (9) b (10)a2．(1) Please quote us your best price CIF Shanghai, inclusive of our 3% commission.(2) Should your price be found competitive, we intend to place with an order you for 300,000 yards of Cotton Cloth.(3) One of our customers is now interested in the Qingdao Haier Refrigerator made in your country. Please offer CIF London for 400 sets to be delivered in April.(4) To enable you to have a better understanding of our products, we are sending you by air 2 sample books.(5) In reply to your enquiry dated April 28, we are now sending you our latest price list for your reference.3．Dear Sirs,We learn from a friend in Shenzhen that you are exporting light industrial products, especially electric appliances. There is a steady demand here for the above-mentioncommodities of high quality at moderate prices.Will you please send us a copy of your catalogue, with details of your prices and terms of payment. We should find it most helpful if you could also supply samples of these goods.Faithfully yours,4．Dear Sirs,Re: Electric SawWe are in the market for electric saws. Please send us your latest catalogue and details of your specifications, informing us of your price CIF Xi’an, please also state your earliest possible delivery date, your terms of payment, and discount for regular purchase. If your prices prove reasonable and satisfactory ,we shall soon place a large order with you.Faithfully yours5．Dear Sirs,We welcome you for your enquiry of Oct. 10 and thank you for your interest in our products. We are enclosing some copies of our illustrated catalogue and a price list giving the details you ask for. Also under separate cover, we are sending you some samples.Please note that payment should be made by irrevocable L/C payable at sight against presentation of shipping documents. We allow a proper discount in view of this first business between us.We await your acceptance by fax.Faithfully yours,Unit 41．(1) on, to (2) to, of, to (3) until(4) to, of (5) to, for (6) by, in, in, for(7) from, within (8) in (9) of, on(10) for, of, on, of (11) offer, at, on, for (12) of, at, per, on(13) to, reply, reaching, at (14) by, for, in, of, at (15) for, offer/give, of2．(1) We are studying the offer and hope that it will keep open till the end of the month.(2) We believe that you will place a large order with us owing to the high quality and reasonable price of our products.(3) We will allow you 10% discount if you purchase 5000 dozen or more.(4) As to terms of payment, we often require a confirmed, irrevocable letter of credit payable by draft at sight.(5) You are cordially invited to take advantage of this attractive offer. We are anticipating a large order from the United States, and that will cause a sharp rise in price.(6) We will send you an offer with shipment available in the early May if your order reaches us before March, 10.(7) Because there is a brisk demand for the goods, the offer will be open only for 5 days.(8) We are sending you an offer, subject to your reply here by 5 p.m. our time, Tuesday, July 7.3．Dear Sirs,In reply to your letter of May 5, we are sending you an offer, subject to your reply here by 5 p.m. our time, Thursday, July 27, as follows:Commodity: Boots for ladiesSpecifications: more than 20 assortments with new designs of brown or red colors (detailed in catalogue)Quality: the leader used is of superior qualityPrice: CIF Tianjin US $ 95 to 300.00 according to various designsPayment: Confirmed, irrevocable letter of credit payable by draft at sight to be opened 30 days before the time of shipmentPacking: at the buyer’s optionShipment: September4．(略)Unit 51．(1) on, fulfill/execute, with, to, without(2) to, with, on(3) of, from, for, on, terms(4) with, in, in, to, on, of(5) in, for, of2．(1) c (2) a (3) c (4) a (5) c(6) c (7) c (8) d (9) b (10)a3．(1) We shall place a trial order with you for 500 sets provided you will give us a 5%commission.(2) We are working on your Order No. 678 at present and please believe that we will effect the shipment within your stipulated time(3) Owing to heavy commitments, many orders haven’t been made, we can only accept orders for(4) Our stock is exhausted and we are not in a position to accept fresh orders. However, we will contract you by cable as soon as new suppliers are available.(5) Shipment should be made during August to October in three lots, with 100 tons each.四、Dear Sirs,We are pleased by your prompt reply to our inquiry of July 10, 2005 and now wish to order from you as our Order No.987 enclosed.Yours faithfully,六、Dear Sirs,We are pleased to have received your Order by fax dated March 3 for 500 sets of cashmere knitting machinery. Thanks.We have immediately contacted the manufacturers. But they refused our request because the machine sells well and there is a great shortage of raw materials and still a large number of orders. After our repeated negotiations, they finally promised to accept the order and to make delivery of 100 sets each month, beginning from next January .We are aware that you are in urgent need of the products, but uncertain whether you will agree on the above delivery date. We are making contact with manufacturers elsewhere andwill let you know as soon as there is any favorable news.Meanwhile, we are enclosing our catalogue covering all the articles available at present and price list for your reference. If you are interested in any of the items, please inform us. Wewill surely give prompt attention to your requirement.Yours faithfully,Unit 71、（1）凡根据本信用证的条件开出并提示的汇票，本行保证对出票人、背书人及善意持有人履行付款义务。
Advanced Business English WritingSuggested Answers to Task-based ExercisesChapter One1. Information control1). The recommendations should be placed after the conclusions.2). Point 3d should not have been included.Language control1). The style of the sentence,I’ve been asked to… in the Terms of Reference is far too personal.2). In 4b the word must creates a hard tone that is inappropriate for addressing the vice-president of personnel.Presentation techniques1). Conclusions should not be indented in section 5.2). There is inconsistency in bracketing or not bracketing the letters.4. Certain changes should be made to the letter:1) Catherine Porter could address Audrey Maxwell as “Dear Mrs Maxwell”, rather than “Dear Madam”.2) She could use “I” rather than “we”. “We” is a way of hiding behind your company, avoiding responsibility. You should only use it if you really mean the company as a whole.3) She could replace formal expressions like “We acknowledge receipt”with more informal ones.4) She could use the active rather than the passive voice. “I have credited youraccount” rather than “Your account has been credited”. The first sounds friendlier, the second is very impersonal.5) She could be more apologetic about the company’s error. Nothing is more annoying that receiving a letter in which the company admits to having made a mistake but does not bother to apologize.6) She could be more tactful in turning down Mrs Maxwell’s request for compensation. There is no reason not to be firm if the situation calls for it, but you can be firm and friendly.5.To: Forest Guard Corp.Attention: Ms.Wang, Marketing ManagerFax No.: 26435783From: Xiang Yan, Designing Dept.Date: 16 June, 2009Subject: Printing Business CardsPages: ThisDear Ms. Wang,6.From ************************Date 25:7:03 16:06:29To *********************Subject Petty Cash VouchersJohnSome of the staff from your department are still bringing their petty cash vouchers to me. However taken over by Martin in Accounts last month.Please inform your staff that they should deal with Martin in future.Thanks for your help John.Chapter Two2.①e ②c ③a ④b ⑤d ⑥f6. This is an amended version of the previous letter. The staff should feel some sympathy with the company’s situation from the wording of this second attempt. They may feel peeved about the small increase, but they will probably also feel grateful that they still have a job.Chapter Three1.a)Stephen is writing to inform his manager of his resignation. The word resignationin the subject heading “My resignation”and in the first paragraph, “I am writing to inform you of my intention to resign from G & S Holdings.”b)He used polite phrases for the following reasons:●He wants to break the news as gently as possible, to avoid annoying the manager.Staff resignations cause trouble for a manager, as the manager then has to recruit another member of staff, which is a time-consuming, expensive and troublesome process.●He's writing to the Regional Manager, who has a higher status in the company.●He may want a good reference letter.●He may want Katherine Chu to be a referee for him in future.The polite phrases are:●“I have appreciated very much my four years...”●“I have gained valuable experience working within an efficient and professionalteam environment. In particular, I have appreciated your personal guidance...”●“Once again, thank you for your support.”c)“I would like to leave, if possible,..” This is tentative becase it uses a conditionalsentence (conditional sentences use “If” and have a comma in the middle).“I hope that this suggested arrangement is acceptable to the company”. This is tentative because of the word “h ope”.2.a)Hugo wants to present the information logically: what caused the memo, theinvestigation and finally the request for action.(Note: He has cleverly 'hidden' the fact that non-smokers only have a majority of 1 in the middle of the text, emphasizing the request for action and the fact that the memo comes from the Staff Liaison Committee. He is attempting to influence Sandra to implement the request, even though many people voted against it.)b) Bold headings are clearer: the different parts are separated and summarized.3.To: Ovations Management TeamFrom: Daniel Bush, managerDate: June 3, 2003Subject: Welcoming John SmithI am pleased to announce that John Smith has agreed to join the Ovations Management Team as a senior vice president reporting to me. John joins us as we explore additional strategies relating to our Evercare business, including end-of-life care and the comprehensive health services that are needed to assist terminally ill individuals and their families.We are very fortunate to have John’s leadership as we expand our scope for growth. John has demonstrated strong leadership in creating and implementing business strategies, medical practice management and new business development. He has been with UnitedHealthcarenew provider networks within UHN. Prior to joining UnitedHealthcare, John worked in Colorado and Tennessee with4.MEMOTo:Katherine Chu, Regional ManagerFrom:Stephen Yu, SalesDate:28 April 2012Subject:Notification of My ResignationI am writing to inform you of my intention to resign from G & S Holdings.I have appreciated very much my four years working for the company. The training has been excellent and I have gained valuable experience working within an efficient and professional team environment. In particular, I have appreciated your personal guidance during these first years of my career.I feel now that it is time to further develop my knowledge and skills base in a different environment.I would like to leave, if possible, in a month's time on Saturday, 1 June. This will allow me to complete my current workload. I hope that this suggested arrangement is acceptable to the company.5.(a)The subsidiary’s financial statements showed worrying trends in its business. Ananalysis of the movements in the sales and costs figures is to be prepared by 18 October 2009.Action: Lindsay Yeong (b)The price of coffee has increased and this has made it necessary to raise the priceof a cup of coffee from $15 to $20 from 10 May 2010.(c)The proposed timetable for the interim and final audit is attached to these minutes.It may be difficult to meet the deadline for the final audit because the chief accountant (Vivien Yeung) is on holiday for the first week. This will be looked at in more detail by 11 April 2009.Action: Ben Suen 6.Minutes of 10th meeting of the Hall Extension Committee held on Tuesday, 11 January 2008, 7pm, Ramsgate Library.Present: Colin Bates (chairman)Mary Chin (treasurer)Andrew WongNicholas LongSimon Lee (Council)Bob Black (Red Cross)Ann Cheung (PricewaterhouseCoopers Senior Associate)Apologies were received from Alan Suen and Susan Wan.Minutes of lat meeting1.Item 4 of the minutes of the last meeting was amended to read “subject to approval atthe AGM”, after the words “the committee agreed”. The minutes were signed by the chairman on behalf of the meeting.Matters arisingOpening ceremony2.The Chief Executive has refused the invitation to open the hall extension as he is onholiday. The Chief Executive suggested Anson Chan as a replacement for him. Mary Chin will contact her.Action: Mary Chin Treasurer’s report3.The treasurer’s report (attached) was discussed. It was agreed that a provision of HK$130,000 should be made for the damage to the Director’s car, in accordance with the solicitor’s letter.Publicity4.The Apple Daily are to be invited to do an article on the Hall to attract local interest.Action: Andrew WongCheese and wine party5. A cheese and wine party for the committee is being held on 3 February, 7pm at theTaverner’s Arms. A list of attendees is to be prepared.Action: Mary ChinDate of next meeting6.The next meeting will be held on Wednesday, 8 March 2008, 8pm in the CommitteeRoom, Ramsgate Library.Chairman11January 2008Chapter Four1.2.3 4.5.Chapter Five 1.IntroductionThe aim of this proposal is to examine how we could enhance our companysituation and the disadvantages of the improvements recommended.Description of the bad publicityUnfortunately, a whistle-blower recently provided the local newspaper with information about the production of our newest product. They accused our organization of using chemical ingredients which could damage the health of clients.Presented problemsNow we have to face the problem that we could lose the trust of our customers.Consequently, we could have a sharp decrease in sales and profits.2.To: Mr. Carter, Managing DirectorFrom: John Michael, Head of the Administrative DepartmentDate: Feb.23, 2011The aim of this proposal is to summarize the strengths and weaknesses of the current website, and recommend new services and information to be provided through the website.Strengths:Our website can streamline business processes to improve operating efficiencies. Based on information provided by current website, we can analyze past customer behavior to anticipate customersWe now have greater ability to offer goods and services to the consumer over the Web. We can present goods more effectively, take orders and 3.To: The Managing DirectorThe proposal is for the possibility of producing a promotional brochure to publicize the company abroad.With quick globalization in the new IT age we have to make known our company in the international market.The following contents are recommended for the brochure.brief introduction of the company historyrange of existing and possible new productswebsite addresslist of our clients and business associates4.IntroductionThis proposal aims at showing why employee loyalty has deteriorated and suggesting ways of improving the current situation.Current situationA survey among the employees has shown the low employee loyalty.Unsatisfactory salaries and not enough fringe benefits are some of the real reasons for this problem. It is generally felt that the company competitors offer higher levels of remuneration.There appears to be a lack of information and resources needed for employees to do a good job. They also lack the necessary skills to meet the requirements of the job.Measures5.IntroductionThis proposal aims at preparing a detailed program of activities for a group of business people from the foreign trade delegation who will visit our company next month.FindingsAfter serious consideration, I have arranged a series of activities for them. Firstly, I will show them around our company, especially some main departments, to show our corporate culture to them. Meanwhile, I would introduce our companyfor the guests. Secondly, some business lectures would be carried out for the purpose of better communication between two sides. These lectures are given by business experts who are invited honorably. I am sure this will have a significant influence on the cooperation in the future.Recommendations and ConclusionsChapter Six1.2.3.4.5.建立于1998年的艾伦鞋业有限公司是一家专门从事运动鞋类生产和销售的公司，涉及诸如耐克、艾迪达斯、彪马、锐步等多个品牌。
