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关于广告的英语PPT

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广告英文ppt

广告英文ppt

Television Advertisements
Infomercials are another form of television advertising. The infomercial is different than a commercial because it is longer, includes more product information, and has more of a personal tone. Although they are also costly to produce, infomercials are highly effective in creating impulse buys because of their demonstrative and persuasive nature.
Advertisement is the promotion of a company's products and services carried out primarily to drive up sales of the products and services. They are also done to build a brand identity and communicate changes in old products or introduce
new product or services to the customers. Advertisement has become an essential element of the corporate world and hence companies allot a considerable amount of resources towards their advertising budget.

香水广告英语PPT

香水广告英语PPT
love bite
成员：崔靖晨 张文思 孙璐 田颖
商务英语3班
Key message
Our product is an upmarket perfume,named love bite.It is produced by a well-known fashion house.
Special features

1.Love bite is different from almost perfume,it reveals elegent temperament,strong women,but not simple delicate fragrance great lady,she includes a real brave and bold,but also has a unique style of women. 2.The smell is mixed with May rose and jasmine,it has great originality of dissemination of the fragrance smell. 3.Love bite is timeless and will shock and amaze people with its lasting scent.
Target audience

It aimed at aged 25-40 who enjoy luxury and sophisitication.
Advertisement

It is not a journey ,every journey ends,but we go on.The world turns ,we turn with it plans disappear,dreams take over,but wherever I go ,there you are .My luck,my fate,my future,my love bite.

英文广告的写作培训教材(共 30张PPT)

英文广告的写作培训教材(共 30张PPT)

• Dear friends, As we all know, we are what we eat . Therefore, it’s very important for us to form healthy eating habits. However, bad eating habits are still very common among us students. Some of us often go to school without breakfast; some like to have snacks; some others are particular about food; and still some eat or drink too much. All these bad habits will surely do harm to our health.
为了保持健康，养成健康的饮食习惯是 必要的(It)。我们应该吃各类(various)食物 包括肉类、蔬菜、水果等。另外，我们应 该有规律的饮食。 毫无疑问我们应该重视(attach importance to)我们的饮食习惯。只有用这种方法我们 才能从中受益(benefit)。
In order to keep healthy, it’s necessary for us to form healthy eating habits. We should eat various food, including meat, vegetables ,fruit and so on. In addition, we should eat regularly. There is no doubt that we should attach importance to eating habits. Only in this way can we benefit a lot.

英语PPT 香水广告

英语PPT 香水广告



Unique selling points

bines luxurious and low-key features. pletely break the traditional spl.
4.Perform the charm of graceful women.I 5.It will be endorsed by Oil Lee.

1.Love bite is different from almost perfume,it reveals elegent temperament,strong women,but not simple delicate fragrance great lady,she includes a real brave and bold,but also has a unique style of women. 2.The smell is mixed with May rose and jasmine,it has great originality of dissemination of the fragrance smell. 3.Love bite is timeless and will shock and amaze people with its lasting scent.
journey turn with wherever I future,my
Promotion

Now we launch a sales promotion campaign.We provide free samples so that you can try our perfume on your skin before you buy. If you buy two bottles of our perfume,we will largess a box of facial mask.

广告介绍英语PPT

广告介绍英语PPT
Advertisement
Yes,we talk about ad!
Advertising is everywhere, it exists in many aspect of our daily lives. But in fact, in some ways it was ignored. In the eyes of many people, advertising is a negative word.What people hate most is ads exist when they look their favourite tv, so do l. today I tell the ads,not to help ads change it’s bad image,but to make us find some fun things in ads.
中英快译，翻译笔的广告。 这个“马”字，由“H O R
S E”几个字母组成
。
The “马” word is constituted by “h o r s e”
The ads I care Creative
Creativity is the soul of advertising
Humorous
露天广告和交通广告
4.Window and point-of-sale display 橱
窗销售点陈列广告
5.Direct mail advertising 直接邮件广告 6.Exhibition and trade fairs 展览商品交
易广告
7.Cinema 电影广告
Features of slogans(广告语)
广香 告港 整 容 医 院 的

ADVERTISEMENT_英语广告介绍ppt课件

ADVERTISEMENT_英语广告介绍ppt课件
.
Some advertisement for gardens
.
Advertisement for Coca Cola
.
Some famous English ads
Good to the last drop.
.
The new digital era.
.
We lead. Others copy.
.
Impossible made possible. .
.
Poetry in motion, dancing close to me.
.
To me, the past is black and white,
but the future is always color.
.
Ask for more.
.
Feel the new space.
.
No business too small, no problem too big.
.
Thanks!
.
By deng xiyao
.

With the development of material prosperity, advertisements have become more and more important in our daily life. Advertisements give latest information about products. If there were no advertising, consumers could not know about goods in their local shops. Advertising helps sell to a bigger market. Therefore, as more goods are sold they are cheapper.Advertisements also provide money for newspapers, magazines, radios and TVstations.

经典广告英文翻译(PPT格式)

经典广告英文翻译(PPT格式)

(2) 证言体 这类广告像一分证明书，提供“权威 人士”或“著名人士”对商品的鉴定、 赞扬、使用和见证，读来亲切可信。 翻译时应采用相同的方法，有实有据， 保证原文的说服力。例如：
以前我的头发干枯，粗糙，难以梳理， 自从用了潘婷营养洗发露，头发变得健康， 亮泽。因为潘婷营养洗发露含有独特的维他 命原Ｂ５，能由发根渗透到发尖，其全新改 良配方，能加倍保护头发，免受损害，令头 发分外健康，加倍亮泽。 My hair was dry, coarse and unmanageable. But from the time I began to use Pantene Pro-V Treatment Shampoo, it has become healthy and shiny. This is because Pantene Pro-V treatment Shampoo contains unique Pro VB5,which deeply penetrates your hair from root to tip. Its new improved formula gives your hair extra protection against damage, leaving it healthier and shiner.
1.广告的语言特点及英译:
玩弄辞藻 使用警策句，以发人思考，从而注 意广告中的商品 言简意赅,简洁易懂 使用大众化口语体
玩弄辞藻
堆砌形容词和形容词最高级 finest food, most attractive surroundings and a friendly disposition (餐馆广告) Incredible sale: beautiful, beautiful, beautiful lynx and mink, top quality, latest styles fur garments (服装广告) 夸大其辞, 以耸听闻 Our Sunday Brunch Buffet Is A Legend In Its Time (餐馆 广告) 运用押韵法 BETA Builds it Better (家具广告) Spend a dime, Save you time(电器广告) Never Late, on Father’s Day (礼品广告)

advertising 广告(英语ppt)

advertising 广告(英语ppt)
Advertising
Advertising is everywhere！
What is advertising?
Advertising is a form of communication used to attract people’s eyes and persuade people to buy their products.
Successful advertising must be
attractive!
This style tells us the advantage of the products by comparison
This is a shaver advertising in Germany.
The advertising slogan is: The only thing you vertising ,the picture shows that :the drinking straw refuses to enter into other coke. It is very creative and interesting.
This style use a funny way to show the advantage of the product ,just like a joke . Only a purpose: Make you laugh and make you remember.
silk stockings advertising From the man’s facial expression, We can know the silk stockings is flexible
Exaggerated ads must be on the basis of objective reality. It is allowed to exaggerate the character of products properly.

有关广告的英文ppt

有关广告的英文ppt

For instance Head and Shoulder advertisement-“scurf go without casting, beautiful hair be more outstanding(头屑去无踪， 秀发更出众）” 、“go scurf, let you rely more near（去头屑，让你靠的更 近）" 。 its positioning mainly unique selling proposition "to scurf" certainly comes out.
按照传播媒介划分
• • • • 印刷广告 电子广告 户外广告 直邮广告 print advertising electronic advertising out-of-home advertising post advertising
我能感觉到你的存在 我呼吸着你的气息 我们的心跳如此清晰 你给了我力量 每个动作cialized advertising agencies often handle the advertising of a company’s products, services, or corporate brand, although some aspects may be dealt with within the company (in-house). There are two basic types of advertising, informative advertising and persuasive advertising. Advertises use a variety of media such as newspapers and magazines, television and radio, and posters.

ADVERTISEMENT_英语广告介绍(课堂PPT)

ADVERTISEMENT_英语广告介绍(课堂PPT)
8
Impossible made possible. 9
10
Байду номын сангаас
Poetry in motion, dancing close to me.
11
To me, the past is black and white,
but the future is always color.
12
Ask for more.
By deng xiyao
1
With the development of material prosperity, advertisements have become more and more important in our daily life. Advertisements give latest information about products. If there were no advertising, consumers could not know about goods in their local shops. Advertising helps sell to a bigger market. Therefore, as more goods are sold they are cheapper.Advertisements also provide money for newspapers, magazines, radios and TVstations.
2
But there are also some opinions against advertising.Some people think that advertisements do not give much information but only try to persuade you to buy. They create a demand for goods that are not really needed. Besides, advertising adds to the cost of goods. Further more, they are ugly to look at and spoil the enviroments. Actually, every coin has two sides. Advertising is without exception. But in today's world, advertising is not only necessary but also helpful.

Section 22 广告制作Advertisement 商务英语 教学课件(共52张PPT)

Section 22 广告制作Advertisement 商务英语 教学课件(共52张PPT)
第十三页，共52页。
• 4. 要弄清楚不同广告媒体和方法的差异、 传媒方案的形成、控制广告本钱(běn qián) 的方法。只要仔细规划，就可以使自己的广 告投入不但值得也更有效。
第十四页，共52页。
• 4. 要弄清楚不同广告媒体和方法的差异、传媒方案的 形成、控制广告本钱(běn qián)的方法。只要仔细规 划，就可以使自己的广告投入不但值得也更有效。
第八页，共52页。
• 1. 要让自己的广告看起来较为专业，采用专业的写 法，使用(shǐyòng)专业的图表。你的读者，特别是 第一次看到你们产品的人，都会根据广告的质量得 出有关你们公司品质的一个印象。
• You have to make your ad look professional and use professional-grade writing and professionallooking graphics. Your readers, especially those who will encounter your business for the first time, develop an impression of the quality of your company based on the quality of the advertisements.
The communication media is the means by which the advertising message is transmitted to the consumer. In addition to marketing objectives and budgetary restraints, the characteristics of the target consumers need to be considered when an advertiser decides what media to use. The types of media categories from which advertisers can choose include the following: a) Print—primarily newspapers and magazines; b) Audio—FM, AM and SW radio; c) Video—promotional videos; d) World Wide Web; e) Direct mail; f) Outdoor advertising— billboards, advertisements on public transportation.

精美《广告创意》中英文演示ppt

精美《广告创意》中英文演示ppt

• 某相机广告
幽默型 humor
Humor make the viewers accept the content of ads more joyfully, always live a deeper impression on people, and is a good ways of conduct propaganda. But it must be noted that, the humorous language should healthy, enjoyful, wisdom and implicit.
三、 广告创意的类型
商品情报型commodity information 商品情报型
This is the most common style of ads performance. It mainly shows the objective information of commodity.
比较型 compare
某打印机广告
3.包蕴性 implication 包蕴性
It is the form of ads that catches the viewer’s eyes, while impressed by the content. So advertising creativity can't stay on the surface, but reveal some nature things. A good idea is to ingeniously combine the familiar things to reach novel effects.
1.冲击性 冲击性
shock
If you want to draw people’s attention rapidly among the dazzling newspaper advertisements, the promotion of visual tension should be put in the first place. Pictures or photos are common visual content in ads. When art photography combined with computer process, the vision of advertising creativity and representation are largely extended. It will produce strong visual impact and has a deep impression on the audience.

关于广告的英语ppt.pptx

关于广告的英语ppt.pptx
象
1.海报 2.横幅 3.电视 4.广播 5.报纸
6.杂志 7.路牌广告 8.墙壁广告 9.广告柱 10灯箱广告
等等......
优点
一、广告帮助消费者丰富生活 二、广告对消费者个人消费的刺激 三、广告对消费者的知识传授
缺点
一 、广告由于和商业利润相依，因此它 不可避免地要用各种方式甚至是媚俗的 方式换取受众的青睐，污染了社会环境。 二、广告的广泛传播使受众陷于广告的 魔幻文化情景中，助长了享乐主义、拜 金主义和攀比陋习。
• 14、Thank you very much for taking me with you on that splendid outing to London. It was the first time that I had seen the Tower or any of the other famous sights. If I'd gone alone, I couldn't have seen nearly as much, because I wouldn't have known my way about.
• 17、一个人如果不到最高峰，他就没有片刻的安宁，他也就不会感到生命的恬静和光荣。下午8时37分23秒下午8时37分20:37:2320.7.18
谢谢观看
• 11、夫学须志也，才须学也，非学无以广才，非志无以成学。20.7.1820:37:2320:37Jul-2018-Jul-20
• 12、越是无能的人，越喜欢挑剔别人的错儿。20:37:2320:37:2320:37Saturday, July 18, 2020
• 13、志不立，天下无可成之事。20.7.1820.7.1820:37:2320:37:23July 18, 2020

广告的英语PPT

广告的英语PPT
13
How to treat advertisement?
14
1.Polish our eyes
15
16
2.Rational shopping
• Always remember: there is no free lunch.
17
Crazy behavior Blind consumption
10
Disadvantages spending lots of effort to grab, in the end, finding they are useless
11
Disadvantages some ads may make you deceived
12
Disadvantages malicious competition
20
Good to the last
drop. (滴滴香 浓，意犹 未尽）
21
Keep three points in mind
• 1.Polish our eyes • 2.Rational shopping • 3.Learn to appreciate
22
Conclusions
Advantages and disadvantages Look before you leap(三思而后行)
How to treat advertisement
2
1、What is advertising ?
3
2、The ancient form of ads
Selling advertising (叫卖广告）
Material advertising （实物广告）
Text advertising （文本广告）

关于广告的英语ppt课件

关于广告的英语ppt课件
23
14
1.Polish our eyes
15
16
2.Rational shopping
Always remember: there is no free lunch.
17
Crazy behavior Blind consumption
18
Don’t be effected by discount or seckill ads.
尽）
21
Keep three points in mind
1.Polish our eyes 2.Rational shopping 3.Learn to appreciate
22
Conclusions
Advantages and disadvantages Look before you leap(三思而后行)
10
spending lots of effort to grab, in the end, finding they are useless
11
some ads may make you deceived
12
malicious competition
13

How to treat advertisement?
1
contents
The types of advertisement
The advantages and disadvantages of advertisement
How to treat advertisement
2
1、What is advertising ?
public service
19
3.Learn to appreciate

语文版中职英语(基础模块 下册)Unit 9《Advertisement》ppt课件3

语文版中职英语(基础模块 下册)Unit 9《Advertisement》ppt课件3

20. in fact: 实际上 In fact, I forgot what had happened. 实际上，我忘记发生了什么。 21. What they want is just to make us pay more money. 主语从句 22. …｛that we make sure what is real and what is false in the ads. ｝ →主语从 句 ↓
英语广告语欣赏
1.Start Ahead.( Rejoice) 成功之路，从头开始。（飘柔） 2.Fresh-up with Seven-up. (Seven-up) 提神醒脑，喝七喜。（七喜） 3.Focus on life. (Olympus) 瞄准生活。（奥林巴斯） 4.We lead． Others copy． 我们领先，他人仿效。（理光复印机） 5.The taste is great. 味道好极了。（雀巢咖啡） 6.Take Toshiba, take the world. 拥有东芝，拥有世界。 （东芝电子）
宾语从句 I don’t know what to do next. 我不知道接下来做什么。
23. make sure: 确保；确定 He made sure that the door was locked before leaving. 他确保离开前把门锁好。
Exercises on Textbook on Page 81
7. mean: 意味着；意思是 What do you mean? 你什么意思？ Do you mean me? 你指的是我吗？ 8. bring… to the attention of: “使…引起…的注意， 使…成为…” The news brings the matter to the attention of old people. 这条新闻引起了老人的注意。
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刘蓓 李永胜 徐广跃 Date:2015/11/24 157700137 157700217 157700236 157700218
1
contents
The types of advertisement
The advantages and disadvantages of advertisement
• 动态的诗，像我舞 近。（丰田汽车）
20
Good to the last drop. (滴滴香浓 ，意犹未 尽）
21
Keep three points in mind
• 1.Polish our eyes
• 2.Rational shopping • 3.Learn to appreciate
11
some ads may make you deceived
12
malicious competition
13
How to treat advertisement?
14
1.Polish our eyes
15
16
2.RatiΒιβλιοθήκη nal shopping• Always remember: there is no free lunch.
Text advertising （文本广告）
4
3、Now the form of ads
Advertising placement in film and television.
newspapers
5
LEAFLETS
LED
POSTER
INTERNET
6
4、The advertising are everywhere!
7
8
• make customer know the first-hand information of new products
9
•
increasing the visibility of product and getting more profits
10
spending lots of effort to grab, in the end, finding they are useless
Mass Media
Mass media is sources of information and news such as newspapers, magazines, radio and television that reach and influence large numbers of people. Member: 刘蕾
How to treat advertisement
2
1、What is advertising ?
public service
product
brand
3
2、The ancient form of ads
Material advertising （实物广告） Selling advertising (叫卖广告）
22
Conclusions
Advantages and disadvantages
Look before you leap(三思而后行)
23
17
Crazy behavior
Blind consumption
18
Don’t be effected by discount or seckill ads.
19
3.Learn to appreciate
• Good advertisement is an art .
• Poetry in motion ,dancing close to me .