Bussiness English(unit 2 Business Organization)

BUSINESS ENGLISH CHAPTER 2L71、Owing to adopting new marketing skills，the firm benefits greatly from it.2、In order to make (gain) more profit，they intend to increase the investment in east-Asia.3、The quality of these products is not good，we couldn’t bank on selling them at higher price.4、The dress is characterized by bright color and fashion style.5、Now，businessmen must direct more marketing activities forward satisfying consumers’ wants.L81、Marketing research is the process of systematically gathering、recording and analyzing data。

The obtained information is available to decision makers.2、Making a preliminary investigation is very suited to determine the characteristics of (existed)marketing problem.3、According to the reports，many local government officials were involved in the bribe case.4、Only these information are analyzed carefully，then whether to enter the market or not could be decided.5、The government allows these firms to invest abroad and encourage them to earn more profit.6、The success of the firm’s marketing efforts in large sense relies on(enough)financial resources and accuracy of sales forecast.L91、The policy of reform and opening provides a very good chance for the development of the enterprises in our country.2、Other than me，there is n’t anyone else.3、Acted as the factories sales agent，the firm is active to perform all kinds of promotion activities in order to increase the sales of the products.4、This year ,the central bank lowered the interest of loan enabling many state-owned enterprises to ease their debts burden.5、If a product is priced too high，many potential buyers may be lost.L101、O nly senior officials have access to the president.2、W e will go on fighting，never succumb to the enemy.3、S he induced her mother to buy the necklace for her as she wanted it.4、A lthough he never studied in university，he is viewed as a expert in the field.5、A ll the staffs of the firm must bear in mind“Only by competition，the firm’s products can have larger market share。

LESSON 2Talking About Your JobWhat Do You Think?ABC Manager is talking to the newly hired employees explaining their job duties and responsibilities. What do you think is their job? Explain their duties and responsibilities.Let’s Try It!Read the dialogue with correct intonation and stress.Jack: Hi Peter. Can you tell me a little bit about your current job?Peter: Certainly what would you like to know?Jack: First of all, what do you work as?Peter: I work as a computer technician at Schuller's and Co.Jack: What do your responsibilities include?Peter: I'm responsible for systems administration and in‐house programming.Jack: What sort of problems do you deal with on a day‐to‐day basis?Peter: Oh, there are always lots of small system glitches. I also provide information on a need‐to‐know basis for employees.Jack: What else does your job involve?Peter: Well, as I said, for part of my job I have to develop in‐house programs for special company tasks.Jack: Do you have to produce any reports?Peter: No, I just have to make sure that everything is in good working order.Jack: Do you ever attend meetings?Peter: Yes, I attend organizational meetings at the end of the month.Jack: Thanks for all the information, Peter. It sounds like you have an interesting job. Peter: Yes, it's very interesting, but stressful, too!It’s Your Turn!Try to give your opinion on the following situation:Please explain in details your duties and responsibilities in your current job.Useful Vocabulary:Computer technicianday‐to‐day basisglitchgood working orderin‐houseneed‐to‐know basisgood working orderOrganizational meetingStressful。