1403批次之前的,北外《商务交际英语(经管专升本选修)》自测1-6单元

国开(中央电大)本科《商务英语4》形考任务(单元自测1至8)试题及答案范文国开(中央电大)本科《商务英语4》形考任务(单元自测1至8)试题及答案(电大网上形考必备资料) 说明：课程代码：04012。

适用专业及层次：会计学、金融学、市场营销和物流管理本科。

平台考试网址：http：//。

单元自测1 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索[题目]— How would you like to go？—__________________. [答案]I＇d like to fly to Frankfurt for a stay of two days [题目]____________ behalf of VancouverC&S Int＇l Trade Corp., I am pleased to invite you and your colleagues to visit us. [答案]On [题目]—__________________？— I expect to depart for Frankfurt on Sunday, September 1st, any time after 13：00 pm. [答案]When do you plan to leave [题目]—__________________？— Sure, no problem. First, go see Cindy and tell her where you＇re going and when. [答案]Can you fill me in [题目]—__________________？— Yes, business class. [答案]Will you fly business class [题目]Can youfill me ____________ ？I need some detailed information. [答案]in [题目]—Hey Kyle, guess what! The boss is sending me to Europe for a marketing seminar next month.—__________________You＇ve been itching to go on a business trip for months. [答案]Great! You must be happy. [题目]If you are intending ____________ just one Schengen country, you will need to apply for the Schengen visa directly with the embassy or consulate of that particular country. [答案]to visit [题目]Many of the banks and travel services in the western countries provide convenience for the travellers by issuing traveller＇s ____________. [答案]checks [题目]Please ____________ an open return flight from Barcelona to Frankfurt. [答案]book [题目]The processing time____________ per embassy. [答案]varies [题目]Traveller＇s checks are generally ____________ small face value. [答案]of [题目]Travellers, when ____________ the checks, have to sign the checks in the presence of the bank or service clerks. [答案]buying [题目]We used to ____________ cash advances. [答案]have [题目]You can download and print off the____________ online. [答案]form 翻译：为句子选择正确的翻译（每题10分）。

第一单元单项选择题1下边一种现象，哪一个不属于心理学给花费者行为的启迪？A.人们有亲和需求B.人们有印象管理的动机C.人们在过节时相互赠予礼品D.人们有模拟名人的偏向2物质主义者以为，以下哪个项目代表着人的成功？A.银行存款B.拥有的物质C.黄金D.家庭背景3人们面对以下问题时，经常致使赔偿性购物？A.对死亡的惧怕感B.精神紧张C.生活轻松D.跳槽4下边针对营销伦理的说法哪一个是错误的？A.广告能够让人们挖掘到自己的需求B.过多花费会惹起环保问题C.营销能提高花费者的购物体验D.政府应当立法，尽量减少广告的投放量5下边针对身份忧虑的说法哪一个是错误的？A.身份忧虑会致使逼迫性购物B.对女性来说不存在身份忧虑C.身份忧虑和物质主义偏向有关D.中国人面对着很深的身份忧虑6下边哪个不属于花费者行为的个体层次的内容？A.动机B.个性C.家庭D.自我7下边对于花费者行为的说法，哪一个是错误的？A.态度没法经过模拟获取B.人们在决议时拥有有限理性C.社会比较是人们认识自我的重要方式D.印象管理动时机促进人们关注相貌8“花费者行为学”观察的对象是A.营销组织B.广告机构C.花费者D.商场和商场9下边哪个学科不属于花费者行为学的根源学科？A.社会意理学B.数学C.环境心理学D.社会学1 0 下边一种现象，哪一个不属于社会学给花费者行为的启迪？A.产品应侧重仪式感B.表现出对只身一人女性的关注很重要C.人们搬到郊区后生活需求会有所改变D.购物篮应当放在“过渡区”第一单元判断题1研究发现，个体的幸福感与物质主义偏向正有关×2社会学是花费者行为学的一门根源学科√3重申社会规范能够唤起花费者的共识√4花费者行为学侧重观察4P，即产品、促销、价钱和地址×5品牌故事能够增进人们对品牌的认识√6对身份的担忧会使得物质主义者减少开销×7花费者行为学关注人们对产品的花费，不关注对服务的花费×8微博会扩大名人花费的影响√9自我复杂性高的个体，自尊程度较低×1 0 商业步行街的出现与人们对自然的偏好有关√第二单元单项选择题1下边对于价钱知觉的说法，哪一个是不稳当的？A.价钱知觉与参照价钱有关B.花费者的经济状况会影响价钱知觉C.促销不会影响到价钱知觉D.购物环境会影响价钱知觉2花费者的知觉不包含下边哪一个？A.时髦知觉B.风险知觉C.质量知觉D.价钱知觉3下边哪一个不会影响花费者的风险知觉？A.购置某件衣服后，遇到朋友们的嘲讽B.品牌邀请花费者去参加其 VIP活动C.产品在购置后很快出了问题D.在淘宝上买了一件衣服但尺寸错了，花了一笔邮费寄回去改换4下边对于感觉的说法，哪一个是错误的？A.商场应存心识地控制花费者的触摸，以减少成本B.在平面广告中，听觉要奇妙地惹起花费者注意C.酸奶中加入增稠剂的目的之一是影响花费者对酸奶的质量知觉D.好多商标的颜色都有其特定的含义5下边那个要素不会影响花费者的注意？A.环境的喧闹B.集体的特点C.刺激物的地点D.刺激物的新奇性6下边对于减少花费者网上购物风险的举措，哪一个是不稳当的？A.客服供给详细的解答B.尽量压廉价钱C.网页供给详细说明D.供给物流的网上查问7下边对于展露的说法，哪一个是错误的？A.花费者没法控制展露B.广告商的目的是尽可能提高展露C.选择好货架的摆放地点有助于提高展露D.植入广告是增添展露的一种方式8下边对于植入广告的说法，哪一个是不稳当的？A.植入广告可能存在伦理问题B.植入广告抵花费者是不公正的C.植入广告能扩大电视剧或许电影的影响D.植入广告运用不当，会惹起花费者的方案9下边对于感觉阈限的说法，哪一个是错误的？A.营销商改换代言人，是为了战胜绝对感觉阈限B.山寨产品制造商希望能够打破花费者的绝对感觉阈限C.以性为主题的潜意识广告证明是卓有成效的D.潜意识广告有违伦理1 0 下边哪一个要素不会影响到花费者的“解说”A.广告中文字的颜色B.花费者的介入水平C.花费者的情绪D.花费者的决议风格第二单元判断题1产品投放了大批的广告在中央电视台，会影响花费者的质量知觉√2社会风险知觉是因为产品选择不当而损害到自我的可能性×3感觉是一项纯粹生理的活动×4商场在一层建立面包房的目的之一是利用面包的香味来吸引花费者立足√5网络购物的问题在于没法有很好的视觉展现×6植入广告证明是一种无效的营销方式，因为人们很难注意到×7采纳性为主题的潜意识广告能够提高产品销量×8营销商改换代言人，是为了战胜花费者的绝对感觉阈限√9广告播放的时间会影响到产品的展露√1 0 采纳信誉卡购物会提高花费者的价钱知觉×第三单元单项选择题1下边对于潜意识动机的说法，哪一个是错误的？A.麦克白效应反应了人们的社会需求会致使对洁净产品的需求B.不安全感会致令人们疯狂购物C.弗洛伊德以为烤面包是一种母性的表达D.弗洛伊德以为烤面包是一种女性的表达2下边对于马斯洛的需求层次的说法，哪一个是错误的？A.个人需假如指人们对爱和友情的需要B.即便是功能性产品也能够诉诸于人们的个人需要C.励志广告的目的是激发人们的自我实现需求D.招聘网站能够知足人们的安全性需要3下边对于马斯洛的需求层次的说法，哪一个是错误的？A.化妆品的营销经常诉诸于人们的社会需要B.洗衣粉的营销也能够诉诸于人们的个人需要C.体育运动反应了人们自我实现的需要D.生理需要反应了人们对身体安全的担忧4下边对于马斯洛的需求层次的说法，哪一个是错误的？A.性示意的广告诉诸于人们的生理需要B.名车反应了人们的社会需要C.洗衣粉的营销应重申基本质量D.健身俱乐部的营销能够诉诸于自我实现需求5下边对于马斯洛的需求层次的说法，哪一个是不稳当的？A.营销者经常把生理需要与更高层次的需要联合起来B.食品广告经常诉诸于人们的生理需要C.财产安全的需要也是马斯洛提出的安全需要的一部分D.药品广告经常诉诸于人们的个人需要6在马斯洛的需求层次中，自我实现需求是指A.获取社会地位B.获取爱人的承诺C.发挥自己的潜力D.赚取大批财产7下边对于动机的说法，哪一个是不稳当的？A.同一件产品最好只利用花费者的一项动机进行宣传B.享福性动机是心理性的C.功能性产品有时也需要重申心理性动机D.营销者会重申心理性动机以获取产品上的溢价8下边哪一个动机不属于马斯洛的需求层次？A.安全性B.个人性C.社会性D.功能性9下边对于动机的说法，哪一个是不稳当的？A.弗洛伊德以为电动工具是雄性的象征B.对于中国花费者来说，重申亲情是一种很好的营销方式C.性示意广告能让人们更好地记着品牌名D.名包反应了人们对社会地位的需求1 0 下边对于动机的说法，哪一个是不稳当的？A.交际网站经常诉诸于人们的社会需求B.营销不该关注潜意识的动机，因其很难辨别和丈量C.心理性动机和功能性动机能够同时被重申D.功能性产品也能够诉诸于个人需要第三单元判断题1洗发水的营销能够诉诸于个人需要√2名车反应了人们的社会需要×3弗洛伊德以为电动工具是雄性的象征√4招聘网站能够知足人们的安全性需要√5生理需要反应了人们对身体安全的担忧×6营销不该关注潜意识的动机，因其很难辨别和丈量×7对于汽车，应当重申其能知足个人需要×8对于不一样的集体，营销商应当诉诸于不一样的需求√9性示意广告存在吸血鬼效应√1 0 豪侈品反应了人们的社会需要×第四单元单项选择题1 下边对于公我意识（public self-consciousness）的说法，哪一个是不稳当的？A.公我意识越高，越在乎他人怎么对待自己B.与私我意知趣悖C.公我意识与个体在服饰上的花销存在正有关D.公我意识是自我调理的一种重要方式2下边对于自我的说法，哪一个是不稳当的？A.品牌也能够展现多重自我B.自我观点清楚的个体，更侧重自我的标准而不是外界的目光C.营销商必定花费者所属的集体，提高其自尊，是一种可行的营销方式D.社会化让人们获取了对于自我的知识3下边对于自我的说法，哪一个是不稳当的？A.品牌个性应当与代言人的个性相符合B.对于新品牌，代言人的形象常常代表了品牌的个性C.对于自我有清楚认识的个体，常常会拒绝选择能反应其自我的商品D.自我观点的差别是产品细分的重要基础4下边哪一个不是自我知识的根源？A.社会化B.文化C.个体对自己物理特点的认识D.潜意识的动机5延长的自我是指：A.个体的社会关系B.个体的社会关系和比较重要的“身外之物”C.家族所流传的物品，包含房产等D.重要的物品，如汽车、腕表等6下边对于社会化的影响，哪一个是不稳当的？A.媒体不是社会化的主要方式B.研究发现，阅读时髦杂志与购物量的关系存在正有关C.依据社会化，营销商应重申产品中所包含的故事D.将产品捆绑进入花费者社会化的内容是一种有效的营销方式7下边对于社会认可的影响，哪一个是不稳当的？A.社会认可是自我知识的重要根源B.对于本地化产品，重申中国人的国家认可感只会事与愿违C.人们的自尊在必定程度上依靠于他们对所属内集体的评论D.社会认可源于个人的社会集体成员身份8下边对于社会比较的影响，哪一个是不稳当的？A.社会比较理论以为，人们会与明星或名人攀比，这致使他们过分地花费B.社会比较可能会促进人们在花费上的攀比C.经过社会比较，见告花费者能够借助该产品胜出，这是一种有效的营销方式D.在缺少直接的自然标准时，人们经常经过与他人比较进行自我评论9下边对于自我复杂性的影响，哪一个是不稳当的？A.营销商倡议高自我复杂性带来的自尊，这是一个趋向B.当花费者拥有高自我复杂性时，营销商一定想法保证某个特定的角色身份是呈激活状态的，不然没法追求一致C.能够辅助解决好多重自我之间的摩擦会遇到繁忙都市人群的欢迎D.自我复杂性越高，人们越简单难以挫折1 0 下边对于自我观点的说法，哪一个是不稳当的？A.大部分人都拥有自我观点B.人们会追求能够提高或保持自我观点的产品C.自我观点与品牌形象的一致性对于个人产品更重要D.自我观点拥有多个侧面第四单元判断题1在腕表上刻上顾客的名字，这背后的原理是社会化×2功能性产品也可能提高自我形象√3产品差别化程度的提高使得人们能够追求象征性花费√4社会化理论以为，人们会与明星或名人攀比，这致使他们过分地花费√5自我观点不清楚的人，常常更侧重个人产品的象征性花费×6自我观点与品牌的一致性，这对于社会化产品更重要√7媒体对于明星生活方式的宣传是个体社会化的一个根源√8“男看表，女看包”，这表现了社会比较的重要性×9比较服饰和化妆品，洗发水、洗衣粉更应当采纳社会比较的原理来进行营销×1 0 公我意识与私我意识存在着负有关×第五单元单项选择题1依据弗洛伊德的理论，下边哪一个不属于办理无心识的防守体制？A.自毁B.压迫C.代替D.升华2下边哪一个不属于霍妮区分的个人种类？A.趋同型B.寻衅型C.忧虑型D.高傲型3下边对于霍妮的人品种类的说法，哪一个是不稳当的？A.三种个性种类的区分基础是个体如何对待自己的心里B.三种种类可能喜爱不一样的产品C.寻衅型的个体可能喜爱豪车D.寻衅型的个体品牌忠诚度较低4下边对于个性的说法，哪一个是正确的？A.个性只是是展望花费者行为的一个前因变量，还需要考虑其余的要素B.内向性的个体喜爱改良表面的服饰、汽车等产品C.寻衅型的个体喜爱重申独立性的产品D.物质主义偏向的个体更偏向于单独做出决议5下边对于品牌个性的说法，哪一个是不稳当的？A.西班牙的品牌个性中包含修养B.日本的品牌个性中不包含刺激C.日本和美国的品牌个性中都包含胜任的要素D.日本和美国的品牌个性中都包含修养6下边对于品牌个性的说法，哪一个是不稳当的？A.仁B.智C.礼D.乐7下边对于个性的说法，哪一个是不稳当的？A.花费者的个性是产品细分的重要基础B.外向型的个体更喜爱冒险性活动C.品牌个性与其核心功能并没有直接联系D.美国品牌的个性有粗暴的一面8 下边哪一个不属于品牌拟人化的作用?A.便于花费者记忆B.易获得花费者认可C.获得价钱的溢价D.品牌个性与其市场定位有关9 下边哪一个不属于 Aaker 所总结的美国品牌的个性？A.胜任B.真挚C.刺激D.安静1 0 下边哪一个不属于大五的个性？A.内向性B.神经质C.宜人性D.自控性第五单元判断题1 依据黄胜兵和卢泰宏（2003）的研究，英勇是中国品牌个性中的一部分√2花费者的个性能够很好地展望其花费行为的方方面面×3 依据 Mulyanegara （2009）等人的研究，“内向性”的女性独爱“好交际的”品牌×4品牌个性拥有跨文化差别√5寻衅型的花费者简单遇到名牌产品的吸引×6大部分品牌的品牌人品位于“压迫”与“表达”之间√7依据黄胜兵和卢泰宏（2003）的研究，平易是中国品牌个性中的一个重要要素×8依据 Mulyanegara （2009）等人的研究，“神经质”的男性独爱“有修养的”品牌×9依据 Mulyanegara （2009）等人的研究，高“宜人性”的花费者更喜爱“可信的”品牌√1 0 依据 Aaker 的研究，激情是美国品牌个性的一部分×第六单元单项选择题1下边哪个个性要素不会影响到花费者的介入水平？A.创新性B.对变化的追求C.认知需求D.外向性2下边对于花费者决议的说法，哪一个是错误的？A.惯例型决议多针对习惯性的购置B.扩展型的决议往常与花费者的低介入水平有关C.有限型决议往常只要要内部的信息找寻D.惯例型决议往常只有极少几个备选方案3下边对于花费者决议的说法，哪一个是不稳当的？A.赔偿性规则是指几个评论标准上的得分能够相加B.逐次清除式规则是赔偿性规则的一种C.依据联合式准则，人们考虑哪些标准属性是决定性的，而后为每个标准建立一个门槛值，知足条件的就当选D.有时花费者单凭爱好来选择产品4下边哪个要素抵花费者介入水平的影响最小？A.花费者之间的有关购置经验B.花费者接触网络的多少C.花费者的兴趣D.产品的社会可见性5下边对于花费者决议的说法，哪一个是不稳当的？A.商家有时会过分重申有益于自己的评论标准B.品牌会抵花费者起到质量示意的作用C.购置越重要，花费者使用的评论标准越少D.扩展型决议的风险往常比较高6下边对于花费者决议的说法，哪一个是错误的？A.有限型决议的成本其实不太高B.惯例型决议需要耗资时间极少C.对于大部分人来说，购置房产属于扩展型决议D.花费者对于惯例型决议的产品往常品牌忠诚度很低7下边对于花费者决议的说法，哪一个是不稳当的？A.与外面信息找寻对比，内部找寻要付出更多的努力B.民族中心主义是指过分相信本国的产品C.在购物后代们也会持续找寻有关的产品信息D.花费者采集的信息是进行评论和选择的基础8下边哪一个要素不会影响到花费者辨别到需求？A.产品用完B.产品促销C.薪资提高D.进入大学9下边哪一个要素不属于评论备选方案的有形标准？A.产品的价钱B.产品的品牌C.产品的颜色D.产品的性能1 0 下边哪一个要素对外面信息找寻影响最小？A.产品的促销B.产品的差别化C.花费者的介入水平D.花费者的知识水平第六单元判断题1惯例型极少需要花费者的信息找寻√2花费者对个人产品的介入要高于对社会产品的介入×3内部信息找寻是指依靠家庭内部成员的信息×4在购物后代们也会持续找寻有关的产品信息√5惯例型决议的营销要点是增强产品促销√6给每个评论标准分派一个相对权重，加权相加，得分最高者胜，这类规则是赔偿性规则的一种√7有限型决议极少需要认知努力×8扩展型决议往常只有极少几个备选方案×9民族中心主义往常不会发生在豪侈品类商品上×1 0 不单是绝对价钱，相对价钱也很重要√第七单元单项选择题1下边对于参照集体的影响的说法，哪一个是不稳当的？A.对于与集体高度有关的产品，人们更关注集体的影响B.信息影响是指个领会把集体成员的行为和观点内化为自己的价值观C.个体对集体越忠诚，越受集体的影响D.营销商应辅助发展品牌的用户集体，成立花费的亚文化2下边对于集体影响的说法，哪一个是不稳当的？A.市场专家拥有大批的产品信息B.有时口授信息流传方的动机是为了获取某些可见的利益C.市场专家对拥有的知识很自信D.相对于其余流传方式，口授信息遇到的扰乱比较大3下边对于建议领袖的说法，哪一个是不稳当的？A.建议领袖往常与受其影响的人有着相像的价值观和处世态度B.建议领袖往常有着与其影响集体近似的社会地位C.建议领袖往常有创新的兴趣，抢先使用新产品D.建议领袖往常自信、好交际、愿意分享产品心得4下边对于集体影响的说法，哪一个是不稳当的？A.营销商应开设微博来增强与花费者的双向交流B.营销商能够使用非营销者主导的根源来增强可信度C.营销商应使用多种根源来增强影响D.品牌的 CEO应为本品牌或产品代言5下边对于集体影响的说法，哪一个是不稳当的？A.信息民主化趋向是指人们将更依靠非营销者主导的根源B.选择漂亮的代言人，其体制是感染力C.吸引力包含相像性、熟习性等D.代言人的专业性会让花费者产生内化6下边对于口口相传的说法，哪一个是不稳当的？A.口授信息不易被花费者记忆和唤起B.负面的信息流传得更多C.口授信息的流传方常常是为了获取一种拥有权利和名誉的感情D.口口相传抵花费者的产品知觉有着很大的影响7 Kelman 将影响根源的属性分为三类，下边哪一个不属于他的分类？A.可信度B.吸引力C.感染力D.专业性8下边对于集体影响的说法，哪一个是不稳当的？A.明星抵花费者的影响可能是浅层次的，很难长久B.吸引力的影响体制是内化C.可信度包含专家的影响D.年青人对明星的促销更为敏感9下边对于明星代言的说法，哪一个是不稳当的？A.风险较低，但成本较高B.应试虑明星能否与品牌形象相符合C.明星可能会喧宾夺主D.明星的影响体制在于其吸引力和参照力1 0 下边对于参照集体的影响的说法，哪一个是不稳当的？A.规范影响反应了人们对偏离集体的惧怕B.集体的凝集力越高，人们从众的压力越大C.当花费者的信心不足时，参照集体的影响较大D.从众主要源于信息化影响第七单元判断题1相对于其余流传方式，口授信息遇到的扰乱比较大×2建议领袖往常与受其影响的人有着相像的价值观√3影响根源的可信度的影响体制在于认可×4社会影响指媒体带给花费者的对于社会层面的花费模式的影响×5参照集体的价值表现影响是指个人为了获取欣赏或防止处罚而知足集体的希望×6面子花费是社会影响在中国的特别结果√7感染力的影响体制是允从√8与认可不一样，内化往常不会把信源信息归入自己相信系统之中×9希望的集体（ Aspirational group）是指个体希望能成为的集体√1 0 明星的影响体制包含吸引力和感染力√第八单元单项选择题1下边对于家庭购置的说法，哪一个是不稳当的？A.决议者可能不是使用者B.孩子电视看得越多，越有可能影响父亲母亲C.假如父亲母亲两方都工作，偏向于可是分知足孩子的要求D.使用者可能其实不是购置者2下边哪一个不属于可能会影响花费行为的家庭变化趋向？A.两性更为同等B.同居C.独生儿女D.可支配收入提高3下边对于家庭购置决议的说法，哪一个是不稳当的？A.在大部分状况下，购房和装饰属于联合决议B.此刻，购置汽车的决议开始渐渐由女方来主导C.老婆使用的化妆品的购置属于老婆主导型决议D.童装的决议往常属于老婆主导型4下边对于家庭决议的说法，哪一个是不稳当的？A.家庭的生活方式会影响到购置B.家庭的购置决议往常是由女性做出C.个人的花费模式，常常遇到了其成长家庭的影响D.对大部分产品，家庭是基本花费单位5影响家庭购置决议方式的要素不包含下边哪一个？A.产品的种类B.老婆的职业种类C.家庭的性别偏向能否传统D.丈夫的介入程度6下边是对于两性购物行为的差别，哪一个是错误的？A.男性的行走速度比较快B.男性极少咨询价钱C.男性不喜爱讲价还价D.男性的花费多于女性7下边对于家庭决议的说法，哪一个是不稳当的？A.女性的晚婚推高了其花费B.宠物的存在会影响到家庭的花费模式C.混淆家庭是一种传统的家庭行为D.营销商应关注只身一人家庭的花费模式8一般而言，下边那一种购物的组合的停留时间最长？A.女性与其女伴B.女性与孩子C.女性与丈夫D.女性自己9下边是一些商家应付渐渐变化的家庭购物行为的决议，哪一个是不稳当的？A.生产商应生产更多带有男性气味的日用品，方便男性购置B.在商场内为男性增设座位C.生产商应生产更大包装的产品D.在商场内设有专为少儿使用的购物推车1 0 下边对于家庭决议的说法，哪一个是不稳当的？A.家庭决议的方式与两方的介入水平有关B.家庭购置的决议多为有限型决议C.在家庭中，产品的使用者可能不是购置者D.男性在购物时往常拥有明确目标第八单元判断题1家庭购置决议比个人决议更为理性。

[2023秋期版]国开电大本科《商务英语4》在线形考试题(库)及答案说明：资料整理于2023年12月；适用于国开电大本科学员一平台在线形考考试。

单元自测6试题及答案备注：测试中共有6道随机题，其中有5道选择题和1道完形填空题。

第一大题：选择填空(每题10分，共5题)从下列选择题库中抽2个小题—They want to make sure you're paying taxes on the money you make.[答案]A.We're paying alright—How much of a problem meeting the budget?[答案]B.Well,it seems that we underestimated the costs—I thought that ifI could get your support first,it might make getting approval easier[答案]B.Well,you've got my support on this-Looking at this,if my calculations are correct,we are about five thousand dollars over budget.—That's right.[答案]C.It's going to cost about five thousand more to complete the first order—Did you get your financial records into shape for your audit next month?一..Keeping a strict account of all our incoming and outgoing is not an easy task.[答案]C.I'm still working on ironing out a few problems从下列选择题库中抽3个小题The bottom half shows t his money came from.[答案]A.whereCurrent a re those debts that must be paid within the year.[答案]C.liabilitiesDid you get the financial records s hape for your audit next month?[答案]A.intoFor a limited company,this will include the money i ssuing shares,and is known.[答案]B.raised byI'm still working on a few problems.[答案]C.ironing outIt will about eight percent more than initially projected.[答案]C.costLarge organizations will find impossible to manage all these data if manual accounting were used. [答案]C.itThat's something you can improve by talking to human[答案]B.resourcesThe long-term assets are known as a ssets.[答案]A.fixedThere are more and more of software for accounting,this has made the different types of software more accessible in terms of costs and variety.I答案]A.manufacturers第二大题：完形填空(阅读理解选择、判断、翻译、听力理解等)(共50分)从下列带★题库中抽其中1个试题★完形填空：选择正确答案，补全文章(每题10分)。

国开形成性考核《商务英语（2）》单元自测（6）试题及答案（整套相同，如遇顺序不同，Ctrl+F查找，祝同学们取得优异成绩！）一、单项选择题（每小题10分）[题目]—Can we discuss the question of commodity inspection？—_____________________________.正确答案： OK. As an integral part of the contract, the inspection of goods is particularly important.[题目]__________, our customer was very happy with the quality of service. 正确答案： Needless to say[题目]—But in your case, we strongly recommend War Risks and WPA.—_____________________________.正确答案： OK, then please cover both War Risks and WPA for us.[题目]—Can we discuss the question of commodity inspection？—_____________________________.正确答案： OK. As an integral part of the contract, the inspection of goods is particularly important.[题目]—I suggest that you conduct a commodity re-inspection in a month.—_____________________________.正确答案：That sounds good, but I’d like to know how much time it will take.[题目]—I’d like to know what insurance you will cover for your clients.—_____________________________.正确答案： I suggest a _Free of Particular Average Policy.[题目]—Now shall we move on to the next question？—_____________________________.正确答案：Sure. Let’s talk about thetime of shipment and payment.[题目]The sandbags stopped her property from（）.正确答案： being flooded[题目]We’ll accept the goods________the results from the two inspections are identical.正确答案： only if[题目]What’s the insu rance__________ for the shipment？正确答案： rate[题目]Who__________ the inspection certificate？正确答案： issues二、翻译：从以下A、B、C三个选项中选出与英文最适合的中文翻译。

第一单元选择题1. Which company do you work ___________?A、atB、onC、forD、to2. ----I’m sure we’ve met somewhere before, but I simply cannot ________ youright now.----I’m Kate Cambo from C2 Microsystems. We met at the international trade fair inMunichhalf a year ago.A、thinkB、putC、placeD、find3. We went to the same conference inRomelast year, ________________?A、aren’t we?B、weren’t we?C、didn’t we?D、haven’t we?4. Since I began to work here, I’ve been involved __________ numerous projects and acquired a lot of experiences.A、forB、inC、onD、with5. Hello, you ______________Mr. James. I’ve heard a lot about you from your colleagues.A、must beB、will beC、may beD、might be第一单元判断题6.When meeting people for the first time, we can call them by their first name to showour friendliness.A、TrueB、False7. Business cards only play a minor role in business socializing and it is ok not to give yours when others offer their business cards to you.A、TrueB、False8. In business socializing, it is common practice for people to include persons’ names and job titles when making introductions.A、TrueB、False9. It’s better not to ask the others to repeat when you are unable to understand whatthey’ve said, because it shows that we are not good listeners or we are poor at understanding the language.A、TrueB、False10. “Ms” is a title we can use only when we’re addressing single women.A、TrueB、False第一单元阅读填空题a.Ms. Lake is ___________Excess, a company that is quite established in soft industry.b.Mr. Smith, I’m so glad that we’ve finally met each other __________ person.c.The(5)come第一单元听力填空题13. Spot dictation. Instructions: Listen to the following sentences. As you listen, fill in each blank with the word you hear. NOTE: Each blank consists of only one word. 1 --Hello, I’m Mr Cheng fromShanghai.--Good morning, we’ve often spoken ______ the phone, but it’s great to meet you in person.--Yes, I feel we know each other pretty well already.2 --I don’t believe we’ve been introduced.--I’m Jill Anderson, Chief Buyer for Mayfield Productions. And you are …?--Paola Cilento, from Gianni e Donna,Milan.--Sorry, I didn’t ______ your first name –Paola, was it?--Yes, Paola, Paola Cilento.--Very pleased to meet you.3 --I’m so glad we’ve finally met. We’ve heard so many good things about you.--It’s a real ________ to be here.4 --Good morning, Mr Nakita. I’m _______ you could come. Let me introduce my colleague, Michael Evans.--How do you do …and what’s your role in the project?5 --I’m terribly sorry, I’m sure we’ve met before, but I can’t quite place you.--Kate Price from Watership Publishing. We met at last year’s ________ inMadrid.--Of course, nice to see you again.第二单元选择题1. We’ve just received some very ______________news that our product is very popular in the trade fair.A、encouragedB、disappointedC、encouragingD、disappointing2. The new product was not well received in the market, ____________added to the financial difficulties of our company.A、itB、thatC、whatD、which3. The economic recovery in theUS_______________inCanada.A、mirrorB、mirrorsC、mirroredD、was mirrored4. The film is a huge success ______________ box office.A、withB、forC、in terms ofD、in term of5. We’ll have a meeting next week ____________all the details of the contract.A、to finalB、to finalizeC、in finalizingD、in final第二单元判断6. Intonation is a very important factor for a successful conversation.A、TrueB、False7. We should avoid talking about ourselves too much in a conversation to show our respect to others.A、TrueB、False8. When listening to others in a conversation, we should not look into their eyes in order to show our humbleness and politeness.A、TrueB、False9. One way to keep conversation going is to ask questions which cannot be answered with a simple “yes” or “no”.A、TrueB、False10. We use the word “sluggish” when we’re positive about the market development.A、TrueB、False第二单元阅读填空题a.Given the current market situation, we'll have to wait and see how things ________ out.b.We’d better ________into the severe drop of recent sales before anything worse can happen.c.The new quality control measures start to work and 全球111our sales have been _________up. d.After working as CEO of this company for(5)over第二单元听力填空题13. Spot dictation. Instructions: Listen to the following sentences. As you listen, fill in each blank with the word you hear. NOTE: Each blank consists of only one word. 1 ▲So Piotr, I understand you’re an (1)__________in e-learning.✚Well,e-learning is my area, but like everyone else, I’m learning new things all the time.2 ▲How do you see things panning out in the near future?✚It’s a bit difficult to (2)__________ the next few months, but we’re very confident of continued growth over time.3 ▲Are you aiming to stay in your present premises?✚For the time being, probably. But we’re looking at possible sites for (3)_________.4 ▲Our idea is to get (4)________ 1 finished before the end of the year. Is that in line with your plans?✚Broadly in line, yes. Though it may not be possible to finalize all the details by Christmas.5 ▲We’re aiming to grow the business by 10% a year. We’re looking at that kind of rise in both spend and revenues.✚Really? That much! Sounds very encouraging.▲Yes, going forward we’re very (5)__________. We’re also looking to expand into other related areas.第三单元选择题1. Your colleague has made a great presentation, and you think it is because of his hard work. You can say: _______________.A、You must be working very hard on the presentation.B、You must have worked very hard on this presentation.C、Your presentation is very hard working.D、You work very hard on this presentation.2. The break is almost over and I think we had better be _____________back.A、returningB、comingC、gettingD、got3. I’m going to have a holiday I_________________ next week.A、have owedB、am owedC、oweD、owed4. ___________inParisdoes he live?A、WhereaboutsB、WhereaboutC、Where aboutD、About where5. He seems to have good _____________in clothes.A、hobbyB、tasteC、attentionD、like第三单元判断题6. We’d better avoid talking about salary when we are chatting with someone we’ve just got to know.A、TrueB、False7. It is normal for us to complement someone on their clothes, hair, jewellery, etc, regardless of their gender.A、TrueB、False8. We should take gender and cultural considerations into account when having conversations on a more personal level.A、TrueB、False9. In a conversation, when we have misunderstood others or been misunderstood, we should apologize and simply drop the topic.A、TrueB、False10. Closed questions never go down at the end.A、TrueB、False第三单元阅读填空题a.Our business is expanding very quickly, so I’m afraid it’ll be very difficult for me to get __________ this summer.b.Sorry, our boss is not available at the moment. He has been away __________business.c.How long have the employees been__________the company? This will give you some more clues about the company's第四单元选择题1. I’ll go if you’re going. If not, I’d rather ____________at home.A、to stayB、stayedC、stayingD、stay2. We had better __________________back to the hotel now.A、not gettingB、not to getC、not getD、get not3. I ______________if you’d like to have a picnic with me tomorrow.A、am wonderingB、was wonderingC、was thinkingD、am thinking4. Would you have the windows________________while I am away?A、cleanB、cleanedC、cleaningD、to clean5. Would you like _____________juice?A、anyB、someC、 aD、much第四单元判断题6. We should be culturally sensitive when we invite a client from another country to ameal.A、TrueB、False7. “Taking pot luck” means that you don’t know what food would be brought to you and you’ll have whatever is available.A、TrueB、False8.Suppose an American client is visiting your country for the first time, so it is naturalfor you to decide everything for the client, such as what places to visit, where to have meals so that the client doesn’t have to worry about the trip and you can show your hospitality at the same time.A、TrueB、False9. If we want to decline an invitation, we can simply say no without giving reasons.A、TrueB、False10. The sentence “I feel a bit peckish” means “I’m full”.A、TrueB、False第四单元阅读填空题a.Would you __________to join us for dinner?b.I will travel to Paris next month. Would you _____________a nice hotel for me?c.You must be ______________after the long flight. Have a good rest.d.-----What time shall we meet? Say, five o’clock or13. Spot dictation. Instructions: Listen to the following sentences. As you listen, fill in each blank with the word you hear. NOTE: Each blank consists of only one word. 1 ▲Have you got anything (1) ____________tonight?✚No, I was just going to go back to the hotel.▲We were wondering if you’d like to join us for a meal?✚Oh, right, yes, that (2)___________be great.▲We’d like to take you to this really great Thai restaurant we know.✚Oh, I’m sorry, but I’m not very keen on Thai food, I’m afraid. You see, I can’t eat coconut.▲Oh, dear, what a (3)___________. We could go to the Chinese in the same street. Would that be OK?✚Yes, that would suit me better …sounds great, thanks.2 ▲So what can I get you?✚Mm, I’m not really sure what to have. What are you (4)__________?▲I think I’m going to have a glass of red wine. Would you like some?✚Mm, no, I’d better not have any alcohol. I’ve got a long afternoon ahead of me, so just a tonic for me.▲Ice and lemon in that?✚Yes, please.3 ▲OK? Have you decided what to have?✚Maybe you could help me? There are one or two things on the menu I’m not sure of. For example, what’s ‘lemon sole’?▲It’s a white fish …it’s got quite a delicate taste.✚Sounds nice. Would you recommend it?▲Yes, it’s a good (5)____________. I’ll have the same.第五单元选择题1. Which is the correct version in reading e-mail addresses and websites?_____________A、, that’s W-W-W dot M-C-K-E-N-Z-I-E, all one word, exercises dot net.B、 B.C.Paez@.es, that’s capital B, dot, capital C, dot, P-A-E-Z with a capital P and the rest lower case, at, nunez, that is N-U-N-E-Z, dot com dot E-SC、.ca/bestpractice, that’s W-W-W dot T-S-I dot G-O-V dot C-A at bestpractice all in one word.D、Anna.Smith@，that’s Anna, A-N-N-A with a capital A, dot, Smith, at magicorp, that’s M-A-G-I-C-O-R-P, all one word, dot com.2. Le t’s call it a day now and we shall take this discussion_____________at the meeting tomorrow.A、farB、moreC、furtherD、deep3. Which way is not correct to say the time “5.45”? ___________A、five forty-fiveB、 a quarter past fiveC、 a quarter to sixD、forty-five past five4. Decide which expression belongs to British English. ____________A、06/28/09B、22.23C、Monday through FridayD、on the weekend5.So far I’ve enjoyed _____________in this company.A、to workB、workingC、workD、worked第五单元判断题6. When we are not certain whether someone is married or not, a good choice and analso polite expression is to use “partner” to refer to their husband, wife, boyfriend, or girlfriend.A、TrueB、False7. Past continuous tense is only associated with something in the past.A、TrueB、False8.When making an arrangement, we should remember to confirm the details about the arrangement in order to keep everybody on the same page.A、TrueB、False9. According to the unit, a cold call is calling someone without telling them beforehand, usually to sell something.A、TrueB、FalseTrue False第六单元选择题1. You’d better hurry up. Otherwise, I’m afraid you will _______________the last bus. You’ll have no place to stay for the night.A、loseB、takeC、catchD、miss2. Can we ___________ it for now? I need some time to think about it.A、continueB、goC、leaveD、put3. -----You are always welcome at our house.----______________.A、Me tooB、It’s all rightC、LikewiseD、I’m flattered4. Traffic inBeijingis a nightmare to many people, especially during_____________.A、rush hoursB、rushing hoursC、running hoursD、busy hours5. We have a week to ____________ the conference room decorated.A、findB、getC、doD、cause第六单元判断题6. “Will do” and “going to do” both refer to something to be done, but the former is more associated with a plan and the latter is more associated with a promise.A、TrueB、False7. If a person says “I must be making tracks”, he means he has to build a road now.A、TrueB、False8.We always use “minutes” to refer to the written record of what is said or decided at a meeting.A、TrueB、False9. Before we finish a meeting, we should summarize what we’ve discussed at the meeting and also make follow-up plans.A、TrueB、FalseTrue FalseWell, thanks again and I’m sure we’ll be meeting up before too long.B: Yes, just ask the waiter to call you a taxi. Have a good flight back.A: Thanks, bye.。

北京外国语大学15春学期《商务交际英语（经管专升本选修）》自测练习6 第6单元Choose the best answer from A, B, C, and D.1Traffic in Beijing is a nightmare to many people, especially during_____________.A. rush hoursB. rushing hoursC. running hoursD. busy hours2We have a week to ____________ the conference room decorated.A. findB. getC. doD. cause3You’d better hurry up. Otherwise, I’m afraid you will_______________the last bus. You’ll have no place to stay for the night.A. loseB. takeC. catchD. miss4Can we ___________ it for now? I need some time to think about it.A. continueB. goC. leaveD. put5-----You are always welcome at our house.-----______________.A. Me tooB. It’s all rightC. LikewiseD. I’m flatteredDecide whether the following statements are true or false.1Before we finish a meeting, we should summarize what we’ve discussed at the meeting and also make follow-up plans.A. TrueB. False2We always use “minutes” to refer to the written record of what is said or decided at a meeting.A. TrueB. False3“Will do” and “going to do” both refer to something to be done, but the former is more associated with a plan and the latter is more associated with a promise.A. TrueB. False4When we have to leave but want to do that in a polite way, we can use expressions like “Sorry, I must get going”.A. TrueB. FalseIf a person says “I must be making tracks”, he means he has to build a road now.A. TrueB. FalseFill in each blank with a word from the box. Each word will be used once only. Change form when necessary. Also please pay attention to the tense.1Instructions: Fill in each blank with a word from the box. Each word will be used once only. Change form when necessary. Also please pay attention to the tense.catchrecapfinalizesuma.We are here today to ____________the contract details we’ve discussed at last meeting.b.I’ve got to run now. I don’t want to get ______________up in traffic. c.First, please allow me to ____________on our previous lecture. We’ve covered why and how people moved to this area…d.You should __________up your argument in the last paragraph of your essay.e.We need to ____________the meeting to a close now. Thank you everyone.1 2 3 4 52Instructions: Fill in each blank with a word from the box. Each word will be used once only.atwithupina.Thank you for coming ____________very short notice.b.Susan will stay______________touch with the potential customers to see whether she can get some new orders.c.The government needs to draw _______________a detailed plan to carry out the policy.panies have to make necessary changes in their marketing strategies __________line with the market developments.e.Shall we go ____________what we’ve discussed so far?1 2 3 4 5Listen to a conversation. As you listen, fill in each blank with the word you hear./file_upload/selfTestAttach/594/6/U6-2.mp3 Spot dictation. Instructions: Listen to the following conversation. As you listen, fill in each blank with the word you hear. NOTE: Each blank consists of only one word.Bruce: And we’re going to review the financing (1)__________in line with your extra costs.Anna: That’s right. So, thanks for everything. I really appreciate your (2)___________and everything you’ve done for me. It’s been great.B: Our (3)__________, we’re here to help if we can. Thank you for coming over at such short notice. I’m looking forwa rd to our(4)____________.A: Likewise. Well, I must be making tracks or I’ll miss my plane. I’ll be in touch as soon as I’m back in the office.B: Yes, I’ll firm up the minutes of this meeting and send them to you. When we’ve got your modifications, I’ll get a draft contract (5)____________up.A: Great. Well, thanks again and I’m sure we’ll be meeting up before too long.B: Yes, just ask the waiter to call you a taxi. Have a good flight back.A: Thanks, bye.。

北京对外经贸大学专升本英语考试真题1.A11 the streets are wet.Yes，didn't you know? For 20 minutes.A.It’s raining.B.It’s been raining.C.It was raining.D.It had rained.2.Here's your money,if I were you, I（）it in the bank right now.A.putB.have putC.would putD.should have put3.（）in 1896, Thomson School is proud of its excellent reputation.A.EstablishB.EstablishingC.EstablishedD.To establish4.I believe his design is for it’s completelydifferent from others.monB.originalC.practicalD.reliable5.Being curious, working hard, and believing in（）was true made Jenny a success.A.whatB.thatC.whichD.whether6.The painters say that the dowmstairs rooms by Wednesday af ternoon.A.They' 11 finish.B.They' ve fini shed.C.They' re going to finish.D.They' 11 have finished.7.I am sick of all the quarreling among politicians who （）be concentrating on vital issues.A.couldB.mustC.mightD.should8.The new 1aw wrill have a great effect（）the lives ofmost people.A.aboutB.inC.onD.of9.More and more people are coming to appreciate the contribution（）these talents make to our society.A.whichB.whereC.whenD.whom10.If you travel frequent1y, find an agency that will change one foreign currency direct1y into（）.A.othersB.anotherC.the otherD.one another11.The expression on her face suggested that she（）glad to go shopping with me.A.wasB.isC.will beD.should be12.Weather（）we will go boating this afternoon.A.to permitB.permitC.permittedD.pernitting13.All parents worry about（）their children are getting enough of the right foods.A.howB.whenC.whetherD.where。

北京外国语学院网络学习指南（2）自测题答案北京外国语学院网络学习指南（2）自测题答案单选题1.关于作业提交，下列说法中错误的是？A、 A. 所有作业必须通过学习平台进行电子提交。

B、 B. 在电子提交作业后，需要核实作业是否提交成功。

C、C. 判定是否按时提交作业，以学习平台上的作业提交记录为准。

D、 D. 重新学习的课程不必重新做作业。

2.以下求助方法中，哪一个最适合解决课程学习中遇到的问题？A、 A. 拨打助学热线C、 C. 在课程论坛相关的版块中发帖，向课程主讲老师请教。

D、 D. 找同学们帮忙3.以下哪门课程的考试需要进行考试预约？A、 A. 邓小平理论概论B、 B. 微积分（高起专/高起本）/ 线性代数（专升本）C、 C. 马克思主义哲学原理D、 D. 经济学基础4.以下哪类公共课要参加课程终结考试？A、 A．《邓小平理论概论》B、 B. 《大学英语》系列课程C、 C. 《马克思主义哲学原理》D、 D. 《政治经济学》5.关于课程学习，下列说法中错误的是？A、 A．学生开始学习课程时，应按要求参加课程的形成性考核和终结考试，如学生未预约参加课程终结考试，可在下学期重新学习该课程，无需另交课程学费。

B、B．学生补考后课程总评成绩未达60分，须重新学习该课程。

学生须在下学期开学后登录学习平台选课，无需另交课程学费。

C、 C．如学生对已获得学分的课程成绩不满意，可以申请主动重新学习该课程，并按规定交纳课程学费。

D、 D．重新学习课程时须重新参加形成性考核和课程终结考试，原已取得的成绩无效。

6.以下哪项内容不能在学习论坛中交流？A、 A. 转让二手教材B、 B. 交流学习心得C、 C. 对于自己不明白的知识点发问D、 D. 发表对他人不满的言论7.关于毕业论文及答辩，下列说法错误的是？A、A. 如毕业论文写作成绩不及格，学生可在学制期限内申请重新学习毕业论文课程。

B、B. 毕业论文写作成绩达到良好及良好以上可以有资格申请学士学位，申请学士学位的学生必须参加毕业论文答辩。

国开(中央电大)本科《商务英语3》形考任务(单元自测1至8)试题及答案:国开商务英语试题国开(中央电大)本科《商务英语3》形考任务(单元自测1至8)试题及答案 (电大网上形考必备资料) 说明：课程代码：04011。

适用专业及层次：会计学、金融学、市场营销和物流管理本科。

平台考试网址：http：//。

单元自测1 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索 [题目]— Why did you choose our company？— __________________________ [答案] Sorry, I didn＇t catch that. Would you say it again? [题目]— Can you show me the schedule？—__________________________. [答案] Sure, a tight schedule as usual [题目]— But what do you want me to do there？— ______________________________ [答案] You have to give a presentation on what our products are. [题目]— Morning, Maggie. Could you talk briefly about your career development？— ___________________________ [答案] Thanks for giving me this opportunity. I started as a clerk in the… [题目]— You need to pay a visit to our important customers from _Chamberlain Automation Systems Company in Washington. —_____________________________ [答案] Sorry, can you repeat the name of the company? [题目]______ a vacation is always a good way to get relaxation and refreshment. [答案] Taking [题目]Before I came to America, I __________as an executive secretary with a trading company for one year in Britain. [答案] had worked [题目]Good manners may be varied ________cultural backgrounds. [答案] due to [题目]I led and _________a sales team of 20 people. [答案] motivated [题目]I was __________ devising sales strategies and targets for the West Region. [答案] responsible for [题目]Is ________ possible to take a 10-minute break during the meeting tomorrow morning？[答案] it [题目]Sometimes your body language, gestures and expressions may tell people ______________ about you than the words you use. [答案] more [题目]The following hints may help you stay energized, or at least ___________ until you can make the time for rest. [答案] get you going [题目]When talking to people within your company _________don’t speak your language, you may have to use English. [答案] who [题目]You are the right person for the job that_______ your application ________the advertisement. [答案] relates…to…二、阅读理解阅读下面的文章，根据文章内容给题目选择正确的答案。

北京外事学校2014对口升学英语一轮复习基础测试试题06（含答案)CReuters—You don't need to speak French to understand the Parisians. You just need to know how to gesture.Or so claims a new guide issued by French tourism officials to help foreign tourists understand Parisians with a list of commonly used gestures with meanings like “shut up”．“Blend in by using them the next time you're in Paris. People will start mistaking you for a native in no time，”says the online guide issued by the Ile-de-France regional committee of tourism at .The city's famously rude inhabitants have long been a headache for tourism authorities who have made repeated attempts to persuade Parisians to be more friendly to foreign visitors.Charges of rude behavior are well-deserved, says Catherine Bognon, a bank employee from Paris. “Retailers, caféand bar waitresses and taxi drivers are the most arrogant and pretentious people，” she says.Since it seems to be able to do very little to change the image of arrogant Parisians, the tourism committee's campaign amounts an “if_you_can't_beat_them,_join_them” approach.The English-language website lists commonly used gestures, promising to show people “How to Cop the Parisian Attitude” with games to help them learn commonly employed gestures.The se range from the quintessential “Bof”，a non-committal shrug used to deny knowledge or agreement. Also, the thumb and forefinger are brought together into a circle to tell someone to shut up.The guide is part of a larger advertising campaign aimed at foreign visitors. The purpose is to portray Paris as energetic, youthful and trendy, not a stuffy museum city. 67．In the author's opinion, who are not the most arrogant people?A．Guides. B．Taxi drivers.C．Retailers. D．Bar waitresses.答案A[细节理解题。