工业设计 毕业 英文文献翻译 One Step Past Sustainable Design

沈阳工业大学工程学院毕业设计（论文）外文翻译毕业设计（论文）题目：工具盒盖注塑模具设计外文题目：Friction , Lubrication of Bearing 译文题目：轴承的摩擦与润滑系（部）：机械系专业班级：机械设计制造及其自动化0801学生姓名：王宝帅指导教师：魏晓波2010年10 月15 日外文文献原文：Friction , Lubrication of BearingIn many of the problem thus far , the student has been asked to disregard or neglect friction . Actually , friction is present to some degree whenever two parts are in contact and move on each other. The term friction refers to the resistance of two or more parts to movement.Friction is harmful or valuable depending upon where it occurs. friction is necessary for fastening devices such as screws and rivets which depend upon friction to hold the fastener and the parts together. Belt drivers, brakes, and tires are additional applications where friction is necessary.The friction of moving parts in a machine is harmful because it reduces the mechanical advantage of the device. The heat produced by friction is lost energy because no work takes place. Also , greater power is required to overcome the increased friction. Heat is destructive in that it causes expansion. Expansion may cause a bearing or sliding surface to fit tighter. If a great enough pressure builds up because made from low temperature materials may melt.There are three types of friction which must be overcome in moving parts: (1)starting, (2)sliding, and(3)rolling. Starting friction is the friction between two solids that tend to resist movement. When two parts are at a state of rest, the surface irregularities of both parts tend to interlock and form a wedging action. To produce motion in these parts, the wedge-shaped peaks and valleys of the stationary surfaces must be made to slide out and over each other. The rougher the two surfaces, the greater is starting friction resulting from their movement .Since there is usually no fixed pattern between the peaks and valleys of two mating parts, the irregularities do not interlock once the parts are in motion but slide over each other. The friction of the two surfaces is known as sliding friction. As shown in figure ,starting friction is always greater than sliding friction .Rolling friction occurs when roller devces are subjected to tremendous stress which cause the parts to change shape or deform. Under these conditions, the material in front of a roller tends to pile up and forces the object to roll slightly uphill. This changing of shape , known as deformation, causes a movement of molecules. As a result ,heat is produced from the added energy required to keep the parts turning and overcome friction.The friction caused by the wedging action of surface irregularities can be overcomepartly by the precision machining of the surfaces. However, even these smooth surfaces may require the use of a substance between them to reduce the friction still more. This substance is usually a lubricant which provides a fine, thin oil film. The film keeps the surfaces apart and prevents the cohesive forces of the surfaces from coming in close contact and producing heat .Another way to reduce friction is to use different materials for the bearing surfaces and rotating parts. This explains why bronze bearings, soft alloys, and copper and tin iolite bearings are used with both soft and hardened steel shaft. The iolite bearing is porous. Thus, when the bearing is dipped in oil, capillary action carries the oil through the spaces of the bearing. This type of bearing carries its own lubricant to the points where the pressures are the greatest.Moving parts are lubricated to reduce friction, wear, and heat. The most commonly used lubricants are oils, greases, and graphite compounds. Each lubricant serves a different purpose. The conditions under which two moving surfaces are to work determine the type of lubricant to be used and the system selected for distributing the lubricant.On slow moving parts with a minimum of pressure, an oil groove is usually sufficient to distribute the required quantity of lubricant to the surfaces moving on each other .A second common method of lubrication is the splash system in which parts moving in a reservoir of lubricant pick up sufficient oil which is then distributed to all moving parts during each cycle. This system is used in the crankcase of lawn-mower engines to lubricate the crankshaft, connecting rod ,and parts of the piston.A lubrication system commonly used in industrial plants is the pressure system. In this system, a pump on a machine carries the lubricant to all of the bearing surfaces at a constant rate and quantity.There are numerous other systems of lubrication and a considerable number of lubricants available for any given set of operating conditions. Modern industry pays greater attention to the use of the proper lubricants than at previous time because of the increased speeds, pressures, and operating demands placed on equipment and devices.Although one of the main purposes of lubrication is reduce friction, any substance-liquid , solid , or gaseous-capable of controlling friction and wear between sliding surfaces can be classed as a lubricant.Varieties of lubricationUnlubricated sliding. Metals that have been carefully treated to remove all foreign materials seize and weld to one another when slid together. In the absence of such a highdegree of cleanliness, adsorbed gases, water vapor ,oxides, and contaminants reduce frictio9n and the tendency to seize but usually result in severe wear; this is called “unlubricated ”or dry sliding.Fluid-film lubrication. Interposing a fluid film that completely separates the sliding surfaces results in fluid-film lubrication. The fluid may be introduced intentionally as the oil in the main bearing of an automobile, or unintentionally, as in the case of water between a smooth tuber tire and a wet pavement. Although the fluid is usually a liquid such as oil, water, and a wide range of other materials, it may also be a gas. The gas most commonly employed is air.Boundary lubrication. A condition that lies between unlubricated sliding and fluid-film lubrication is referred to as boundary lubrication, also defined as that condition of lubrication in which the friction between surfaces is determined by the properties of the surfaces and properties of the lubricant other than viscosity. Boundary lubrication encompasses a significant portion of lubrication phenomena and commonly occurs during the starting and stopping off machines.Solid lubrication. Solid such as graphite and molybdenum disulfide are widely used when normal lubricants do not possess sufficient resistance to load or temperature extremes. But lubricants need not take only such familiar forms as fats, powders, and gases; even some metals commonly serve as sliding surfaces in some sophisticated machines.Function of lubricantsAlthough a lubricant primarily controls friction and ordinarily does perform numerous other functions, which vary with the application and usually are interrelated .Friction control. The amount and character of the lubricant made available to sliding surfaces have a profound effect upon the friction that is encountered. For example, disregarding such related factors as heat and wear but considering friction alone between the same surfaces with on lubricant. Under fluid-film conditions, friction is encountered. In a great range of viscosities and thus can satisfy a broad spectrum of functional requirements. Under boundary lubrication conditions , the effect of viscosity on friction becomes less significant than the chemical nature of the lubricant.Wear control. wear occurs on lubricated surfaces by abrasion, corrosion ,and solid-to-solid contact wear by providing a film that increases the distance between the sliding surfaces ,thereby lessening the damage by abrasive contaminants and surfaceasperities.Temperature control. Lubricants assist in controlling corrosion of the surfaces themselves is twofold. When machinery is idle, the lubricant acts as a preservative. When machinery is in use, the lubricant controls corrosion by coating lubricated parts with a protective film that may contain additives to neutralize corrosive materials. The ability of a lubricant to control corrosion is directly relatly to the thickness of the lubricant film remaining on the metal surfaces and the chermical composition of the lubricant.Other functionsLubrication are frequently used for purposes other than the reduction of friction. Some of these applications are described below.Power transmission. Lubricants are widely employed as hydraulic fluids in fluid transmission devices.Insulation. In specialized applications such as transformers and switchgear , lubricants with high dielectric constants acts as electrical insulators. For maximum insulating properties, a lubricant must be kept free of contaminants and water.Shock dampening. Lubricants act as shock-dampening fluids in energy transferring devices such as shock absorbers and around machine parts such as gears that are subjected to high intermittent loads.Sealing. Lubricating grease frequently performs the special function of forming a seal to retain lubricants or to exclude contaminants.The object of lubrication is to reduce friction ,wear , and heating of machine pars which move relative to each other. A lubricant is any substance which, when inserted between the moving surfaces, accomplishes these purposes. Most lubricants areliquids(such as mineral oil, silicone fluids, and water),but they may be solid for use in dry bearings, greases for use in rolling element bearing, or gases(such as air) for use in gas bearings. The physical and chemical interaction between the lubricant and lubricating surfaces must be understood in order to provide the machine elements with satisfactory life.The understanding of boundary lubrication is normally attributed to hardy and doubleday , who found the extrememly thin films adhering to surfaces were often sufficient to assist relative sliding. They concluded that under such circumstances the chemical。

中文译文基于IE技术的工时定额确定摘要工时定额是核算企业运营成本与工人收入的基础,直接关系着企业的生产效率与工人的生产积极性。

针对中小型企业的工时定额建立方法缺乏标准性与科学性，并严重依赖技术人员的经验.本文提供了一种基于IE技术的综合性工时定额确定方法。

工时定额由辅助时间、人机操作时间、工作时间等组成.辅助时间可以通过基于基本工作分解的模特排时法来确定,工作时间由工时定额标准时间来确定。

此外,学习曲线被应用于优化计算结果。

文章的最后用一个实例来验证该方法的有效性。

关键词：工时定额;工时定额标准数据;模特排时法;学习曲线引言工时定额是工厂制定生产计划与进行经济核算所依据的一种主要指标,它的确定方法对于工厂的成本计算是非常重要的.大部分中小型企业采用多品种、小批量的生产方式,产品的规格经常改变，因此工时定额的确定是非常困难的。

现阶段的企业通常采用经验估工法、标准数据法以及既定时间标准设定法来计算工时定额，这需要经验丰富的技术人员与管理人员经过长期的修正才能确定。

无疑,这需要一个比较长的工作周期以及比较高的工作量，而且，工时定额的最终结果很容易被主观因素所影响，从而很难保证准确性与科学性。

所有的这些因素都会为生产计划制定与成本控制造成不利影响。

近年来,学者对这一课题进行了广泛的研究并取得了比较大的进展。

一些研究表明，标准时间可以基于典型操作来进行计算，并阐述了选择典型操作方法的规则.另外一些学者提出了一种包含基于范例推理与基于知识推理的混合推理模型。

这个模型已经成功应用于装配复杂且影响因素众多的一个框架.参考文献3针对提高私营企业生产效率这一目标建立了一种对所有动作进行分类的工时定额基础数据。

另外，使用神经网络来进行工时定额计算是一种新的思路．我们可以发现,工时定额的建立没有统一的规范与标准,所以，寻找出一种更科学,更有效的工时定额确定方法是十分有意义的.本文应用基础的IE知识以及基本元素分解法与模特排时法来详细说明各项基本操作,接下来用更加更合理与人性化的方法来计算工时定额。

外文文献翻译(含：英文原文及中文译文)英文原文Germany Bauhaus design and Future Design TrendAbstractGerman Bauhaus had a significant influence on the modern design education, meanwhile, it established the foundation of the leading position in the world for German industrial design. Through analyzing on current industrial design conditions from different countries, art design is considered as the main part of industrial design. This paper reviewed the last 10 years’ development of industrial design program in Zhejiang University of Science and Technology. The industrial design program have taken considerable achievements in many fields, such as the practice of Germany model, disciplines construction, teaching reform, manufactures & college cooperation, project teaching and design competitions. And Y ou cannot ignore the industrial design ten trend Keywords: Bauhaus, industrial design, project teaching, practice , 10 Industrial Design Trends1. German Bauhaus and industrial designGerman Bauhaus Design and Future Design TrendsAbstractGerman Bauhaus has a significant influence. At the same time, modern design education laid the foundation for the world's leading German industrial design. By analyzing the current industrial design conditions in different countries, artistic design is considered as the main industrial design. This article reviews the process of developing industrial designs in the last 10 years. Industrial design programs have taken considerable success in many areas such as the German practice model, professional construction, teaching reform, collaboration between production and engineering colleges, teaching and design competitions and ten trends in industrial design that you cannot ignore.Key words: ten trends of Bauhaus, industrial design, project teaching, practice, industrial design1. German Bauhaus and Industrial DesignIn 1919, the school had built Bauhaus Weimar, Germany. This is known as the “cradle of world industrial design” and the history of this milestone art design. Bauhaus believes that the most important thing is to allow students to explore their own ways of designing, rather than teaching their teachers; to cultivate students' ability to think independently and critically, instead of putting certain design styles on them. Compared with other schools with similar design education, Bauhaus philosophy has a unique philosophy of education. It took a thorough reform of the traditional art design education system andestablished art design as a new professional discipline. At the same time, Walter Gropius, the founder of Bauhaus, put forward the "unified art and technology" as the leading design philosophy of education.One of Bauhaus's works is a general industrial product that actively purifies the form. Bauhaus stressed that the design of the product's shape should be based on basic geometric models such as cubes, squares, and circles. The form of the product, and outlined should be simple and varied in different ways and follow abstract forms of principles and aesthetics. Because of Bauhaus's bravery and active exploration and reform, he took a major influence on the formation of the modernist artistic style and enabled Bauhaus to design a world-class reputation. Therefore Bauhaus became a milestone in the history of modern design art.The American artist Jose Sinel first mentioned the industrial design of the term in 1919. However, in China, until 1983, the Ministry of Education had met the industrial design disciplines and sample major ordinary universities. The original name was "The main product formation was" students for the arts. In 1998, the national priority category was adjusted to be integrated into international conventions. The “major” product formation has long since focused on the human-product-environment relationship in the field of product morphology and other research. This name has replaced "industrial design" and some of the major schools for engineering and art education.Bauhaus has many top European artists during this time, such as Kandinsky and Kerry. They are famous abstract painters. Their teaching trains students and leads to Bauhaus's 20th-century art design. The most famous industrial designers such as Philip Starck behar Marc Newson and Maca graduated from the School of Art Design. Their success proves that industrial design education in art design education is effective. The product form design is still an important aspect. Industrial design in undergraduate industrial design research is currently an important part of the famous Art Design School.The Academy of Art and Design of the Norwegian Royal Academy of Arts, the University Politecnico Duisburg-Esse Milan, the applied sciences and arts of Hannover University (Hanover Industrial Design Division), all of whom belong to the School of Art and Design.According to a survey: the American Association of Industrial Designers (IDSA organized by the United States) in 1998, there are 49 colleges, which have industrial design undergraduate or graduate programs registered on the IDSA-sponsored list. Typical industrial design students are usually set up in art schools and can obtain bachelor degree or above, fine arts or related majors. Most people are accredited to the school NASAD (National Association of Arts and Design). Only 15 - schools are not certified. After five years o f IDSA’s announcement, only registered industrial design students can be recognized. Among them are37 industrial design majors in universities, 6 in design colleges, and 4 in art schools. This situation has not changed in the current year.Asia: In Japan, industrial design majors also set in art schools or independent industrial design faculties, such as Tokyo Zokei University, Musashino Art University, Tama Art University, and University of Tsukuba etc. In Hongkong, The Hong Kong Polytechnic University has famous industrial design programs. In Taiwan, Shih Chien University, National Cheng Kung University, National Yunlin University of Science & Technology have famous industrial design programs. In mainland of China, Jiangnan University, Tsinghua University, Hunan University, Tongji University and the Guangzhou academic of fine arts all have their industrial design departments in the art design schools or departments.2 10 Industrial Design Trends Y ou Can't Ignore2.1 Design For A CauseCompanies including Herman Miller and American Apparel are promoting their ideals through design. Y ves Béhar's leaf lamp for Herman Miller (shown) uses a biomorphic grid of LEDs, which consume 40% percent less energy than fluorescent lights and last for 100,000 hours. And Nike plans to make its entire footwear line out of sustainable materials by 2010.2.2 SimplexitySteve McCallion, executive creative director of Portland, Ore.-basedindustrial design firm Ziba Design, says there's a trend toward "simplexity," products that have many functions but are approachable, ergonomically correct and easy to use--like Apple's iPhone. The baby boomers have also propelled simplexity; as the generation ages, the need for easy-to-use, at-home medical equipment becomes greater. Ami V erhalen, director of industrial design at Madison, Wis.-based Design Concepts, says that in-home health care will be a huge driver for product innovation in the upcoming decade.2.3 PersonalizationFrom Nike ID shoes to Build-a-Bear teddies, retailers are adding a "build your own" element to brands. Do it yourself--or DIY--serves as an important element of this trend. Publications like Ready Made magazine and books like designer Wendy Mullin's Sew U encourage consumers to put their own spin on things.2.4 GlobalizationLike other industries, outsourcing has affected international design. Today a designer in Delhi might be working with a manufacturer in Columbus. Steve McCallion says that the globalization of product design has created Internet communities that enable more people to participate in the design process. Companies like Kid Robot can employ toy designers from Tokyo to Tucson with greater ease than ever.2.5 OrnamentationIn fashion design, we're seeing a return to minimalism, but in home decor, ornate details are in fashion. For the first time in decades, wallpaper is in fashion, and the details are rich--brocades, velvets and jewel-tone colors. Long-forgotten textile designers like Florence Broadhurst and V era Neumann are receiving attention from a new generation of design-savvy consumers.2.6 Polarization Of DesignBig-box or luxury retailer? Many experts say that design has been polarized, with innovative products available at both the very high end (Neiman Marcus, Moss) and the very low end (Target, Ikea). Meanwhile, midrange retailers like Macy's suffer from lack of fresh, on-trend ideas. That isolates the huge chunk of the population that can afford something higher-end than the $200 Malm bed at Ikea but scoff at the price of a $16,000 Hastens mattress.2.7 Pink DesignGadgets are a guy's game, right? Not if you consider the latest products with feminine mystique. Motorola released a lipstick pink Razr cellphone, and more recently, LG released a Prada phone. More and more manufacturers are creating sleeker, feminized versions of their clunky, chunky products, and both men and women are biting. Want proof of the feminization of product design? Just check out , which rates several items a day as "Geek chic" or "Just Plain Geeky."2.8 Mass ImperfectionSome designers are creating intentionally flawed pieces, like designer Jason Miller's duct tape chair or Bodum's Pavina glassware collection, which uses mouth-blown double-walled glass, giving each piece a slight variation in height, thickness and weight. Whiskered and weathered textiles--on denim as well as furniture and tapestries--are more recognizable examples of intentional imperfection in production.2.9 CraftAs mass retailers like Target become more design-focused, there's a countertrend of independent manufacturers and designers creating one-off, heirloom pieces. Where to find these limited-edition treasures? Artisan e-commerce sites like , classical craft companies like Heath Ceramics and modernist design houses such as Design Within Reach.2.10 Focus On The Other 90%Anthony Pannozzo, vice president of design strategy at Waltham, Mass.-based firm Herbst LaZar Bell, says that well-designed products are available to only 10% of the world's population. However, more and more designers are starting to cater to consumers in Africa, Asia and Latin America.中文译文德国包豪斯设计与未来设计趋势摘要德国包豪斯有显著的影响, 与此同时, 现代设计教育奠定了基础, 它处于世界领先地位的德国工业设计。

李雁飞工设 10011011033010参考文献Future of Automotive Design &Materials 汽车设计与材料的未来Trends and Developments in Design and Materials 设计与材料的趋势与发展(译by李雁飞Renault Zoe Z.E. 雷诺 Zoe Z.E.Jan Willem van der Wiel Senior Consultant ATC 高级顾问 ATCKo-finanziert durch die EuropäischeUnion (EFREDie europäischeKommission investiert in Ihre ZukunftTABLE OF CONTENTS 目录TABLE OF CONTENTS 目录 2 1INTRODUCTION 介绍 3 2CURRENT SITUATION 现状 4 2.1Design 设计 4 2.1.1International 国际 4 2.1.2Design in The Netherlands 荷兰的设计 5 2.2Materials 材料 6 2.2.1International 国际 6 2.2.2Materials in The Netherlands 荷兰的材料 92.3Design &Materials 设计与材料 93FUTURE PERSPECTIVE 未来展望 10 3.1Design by Tiers 10 3.2Design trends 设计方向 10 3.2.1Inspired by nature 自然灵感 11 3.2.2Floating elements 113.2.3Sculpted surfaces 镂空表面 11 3.2.4Individuality 个性 12 3.2.5Femininity 女性化12 3.3.6Electric drive 电子驾驶 12 3.3.7Light design 灯光设计 123.3Materials 材料 13 3.3.1Intelligent materials 智能材料 13 3.3.2New conductive materials 新导体 14 3.3.3Materials for energy storage 能量存储物质 15 3.4Design&Materials 设计与材料 15 3.4.1Sustainability 耐受程度 15 3.4.2Downsizing 193.4.3Cost down 193.4.4Rapid manufacturing 高速制造 194RELEVANCE FOR THE DUTCH INDUSTRY 与荷兰工业的相关性 19 References:参考 211INTRODUCTION 介绍Design and Materials are two different worlds and still strongly related. Each very different in their being and both equally important in shaping the physical world around us. Design creates products and products are made of materials. Design gives functions to products and materials are chosen and formed to best incorporate those functions. Design can also relate to graphics and the virtual world observed on displays or advanced visualization techniques. This trend study however focuses on Design of the physical world, shaped in 3D. And since this trend study originates from the Automotive Technology Centre the subject of this focus is on automotive products 设计和材料是两个不同的世界,仍然密切相关。

Environmental problems caused by Istanbul subway excavation and suggestionsfor remediation伊斯坦布尔地铁开挖引起的环境问题及补救建议Ibrahim Ocak Abstract：Many environmental problems caused by subway excavations have inevitably become an important point in city life. These problems can be categorized as transporting and stocking of excavated material, traffic jams, noise, vibrations, piles of dust mud and lack of supplies. Although these problems cause many difficulties,the most pressing for a big city like Istanbul is excava tion,since other listed difficulties result from it. Moreover, these problems are environmentally and regionally restricted to the period over which construction projects are underway and disappear when construction is finished. Currently, in Istanbul, there are nine subway construction projects in operation, covering approximately 73 km in length; over 200 km to be constructed in the near future. The amount of material excavated from ongoing construction projects covers approximately 12 million m3. In this study, problems—primarily, the problem with excavation waste(EW)—caused by subway excavation are analyzed and suggestions for remediation are offered.摘要：许多地铁开挖引起的环境问题不可避免地成为城市生活的重要部分。

华南理工大学广州学院本科生毕业设计（论文）翻译英文原文名Injection Mould Design A textbook for the novice and a design manual for the thermoplastics industry R.G.W.Pye Fourth Edition by Longman Scientific & Technical 1989英文原文版出处：Injection mould design : a textbook for the novice and a design manual for the thermoplastics industry / R.G.W. Pye. England : Longman Scientific & Technical译文成绩：指导教师（导师组长）签名：译文：5 分型面5.1 一般分型面分型面是指形成模具型腔的两块相合模板的接触表面，这两块模板形成一个密封型腔，防止熔融塑料从型腔中溢出。

分型面分为两种形式：平面分型和非平面分型。

后面一种类型的例子包括阶梯，异形和倾斜分型面。

合模是模具的两个表面结合在一起的过程。

这个过程是发生在同一个表面上的。

把两个表面接触的有不平整的地方除去，就会得到一个相互咬合的平面。

5.2平面分型面分型面的形状完全取决于塑件的形状例如（型腔）.参考图5.1中所示的一个矩形塑件，模具的开腔在动模或定模的其中一侧。

FLAT PARTING SURFACE 平面分型面因此，塑件的一部分将会在分型面上成型，所以分型面应该选择在一个平坦的面上。

模具的分型线最好是设计在塑件的最大外表面上，这样可以使在注塑时产生的塑料飞边不那么明显。

飞边所指的是，在成型过程中，塑料在不完全闭合的上模、下模中逸出而形成的一种物体的名称。

设计分型面是要进一步的考虑到塑件的脱模问题让我们看一个例子我们看图 5.2展示的是一个有两个倾斜面的扁平矩形的造型。

中英文外文翻译文献原文：DESIGN and ENVIRONMENTProduct design is the principal part and kernel of industrial design. Product design gives uses pleasure. A good design can bring hope and create new lifestyle to human.In spscificity,products are only outcomes of factory such as mechanical and electrical products,costume and so on.In generality,anything,whatever it is tangibile or intangible,that can be provided for a market,can be weighed with value by customers, and can satisfy a need or desire,can be entiled as products.Innovative design has come into human life. It makes product looking brand-new and brings new aesthetic feeling and attraction that are different from traditional products. Enterprose tend to renovate idea ofproduct design because of change of consumer's lifestyle , emphasis on individuation and self-expression,market competition and requirement of individuation of product.Product design includes factors of society ,economy, techology and leterae humaniores.Tasks of product design includes styling, color, face processing and selection of material and optimization of human-machine interface.Design is a kind of thinking of lifestyle.Product and design conception can guide human lifestyle . In reverse , lifestyle also manipulates orientation and development of product from thinking layer.With the development of science and technology ,more and more attention is paid to austerity of environmental promblems ,such as polluting of atmosphere,destroy of forest, soilerosion,land desertification, water resource polluting, a great deal of species becaming extinct,exhansting of petroleum , natural gas and coal and so on . A designer should have a strong consciousness of protecting environment and to make his\her design to be based on avoiding destroying environment and saving natural recourse.Nowadays ,greenhouse effects,destroyed ozone layers and acid rain are three global environmental questions.Greenhouse effect is phenomena of the atmosphere becoming warmer . The forming principle of greenhouse effect is that the Sun shortwave radiation can penetrate into ground through atmosphere ,long wave radiation emitted from ground after ground is warmed ,is absorbed by carbon dioxide of atmosphere , and then atmosphere gets warmer.The carbon dioxide in the atmosphere changes the earth to a large greenhouse like a thick layer of glass . Methane ,ozone,chlorine,Fluorine, hydrocarbon and aqueous vapor also make some contribution to greenhouse effects. With rapid increase of population and rapid development of industry ,more and more carbon dioxide of atmosphere enters into atmosphere. Because forest is cun down in a large amount also ,carbon dioxide increases gradally ,and the greenhouse effects are strengthened constantly .The results of the greenhouse effects are very serious. The great changes will take place in the natural ecology ,such as desert expanding ,land corroding aggravating, forest retreating to the polarregion, calamity of drought and waterlog serious and rainfall increasing. The temperate zone will be wetter in water and will be droughtier in summer . Tropical zone will become wetter and subtropical zone will become more arid . All of these above will forces the existing irrigation works to be adjusted. Coastal regions will be threatened seriously .Because the temperature is rising , ice-cubes will be melted at the two poles so to the sea level will be rising and a lot of cities and ports will be submerged.The ozone layer destroyed shocked academia and the wholeinternational aommunity .American scientists,Monila and Rowland , pointed out that it is human activities bring ozone hole of today . arch-criminal that we now well know is freon and Kazakhstan dragon.Acid rain has already become a kind of air pollution phenomenon in extensive range,crossing over national boundaries at present. Acid rain destroys soil, makes lake acid and endangers growing of abimals and plants. It also stimulates people's skin, brings out the skin disease, causes lung hydronces, lung harden ,and corrodes the metal product,paint ,leather, fabrics and building with carbonate .In a word , the environment of human life has already worsened day by day. The reasons of the worsening mostly come from the human own bad life style, disrespecting the objective law, eager for quick success,use of the earth resource without scientific plan ,and lack of consciousness pratecting the environment in design . So they destroy home by themselves,which not only harm human on contemporary, but also seriously influence existence of descendants.The environmental question is caused by people's bad design and life style to a great extent , which puts forward a serious question for a designer that designers should undertake the historical important task of environment protection.Industry has brought the disaster to world while creates a large amount of wealth for mankind . Industry design has accelerated theconsumpition of the resource and energy resource and has caused enormous destruction to the ecological balance of the earth while creating modern life style and living environment for mankind.So as industry designers, setting up environmental awareness incarnates their morals and social sense of responsibility. Designers must be responsible for their own designs, and must take human health and blessedness , and harmonically coexisting of nature with the human as the rules necessarily obeyed in their own design.Designers must also master the necessary knowledege in material, craft, chemical industry, manufacturing,ect.,in order to be possible for avoiding to danger to environment causing by his design.The concept of "Sustainable development design"has epoch-maling meanings of humanity and real development of the world .It reflects the designer's morals and responsibility , and has already become the trend of designing development in the 21st century .Hence ,mankind's development made of traditional industrial civilization was turned to one of the modern ecological civilization. It is the coordination of social progress,economic growth and environmental protestion.Sustainable development is a kind concept of brand-new ethics,morals and values that people should follow. Its essence lies in fully utilizing the modern science and technongy ,exploiting green resources ,development constantly, impelling harmonious developmentbetween human and nature and pramoting inter-harmony of population ,resource and environment .Solving the problem of sustainable development is a change of technological innovation and behavior made.Sustainable development strategy is to solve the problem of meeting contemporary people's demands in maximum under the precondition of un-hurting several generations' demands of the future . It will realize the unity of the present interests and long-term interest and leave the development space for descendants.The question of the strategic consideration of sustainable development should include circulation, green energy and ecological efficiency.Green design comes from introspection on environmental and ecological disruption caused by design of modern technology and culture. Green design focuses on the balance relation of persons and natural ecology . Designers should consider the environmental benefits at every decision of the disign process, and try their best to reduce the destruction to environment.For industry design, the core of green design is "3R",namely Reduce,Recycle and Reuse.It is necessary not only to reduce consunption of substance and energy sources,and reduce letting of harmful substance,but also to classified reclaim, recycle and reuse products andparts conveniently.Green design is not only technical ,but also an innovative idea. It requires designer to give up some rat-fuck method excessively emphasizing at the style of products, and to focus on the real innovative. He or she would design the form of the products with more responsible method and make the products lengthen their wervice life as much as possible through succinct and permanent modeling.For materials,stock and regeneration of raw materials, consumption and pollution of environmental energy during obtaining materials,machining performance in follow-up manufacturing,low consumption and low pollution of energy ,and reclaimable during discarded should be considered.Problems of manufacturing are that pollution should be reduced or died out during beginning of manufacturing.Consideration on packing, transporting , sale, ect. is meant the environmental performance of packaging, green packing ,good performance of transportation ,decreasing self weight , reducing energy consumption , localized production and reducing consimption of work flow.Consideration on the use of product concerns with waste of energy and resources while produces are used , the modularization of environmental performance , recombined ability , and the mades of using product while products are renewed , as well as other factors.Easy disassembled feature , convenient decomposition and classification , reclaaimable and reusable features of materials, and recombined feature of parts or removes for other use should all be considered during the period while products are renewed , as well as other factors.Easy disassembled feature, convenient decomposition and classification , reclaimable and reusable features of materials, and recombined feature of parts or removed for other use should all be considered during the period while products are discarded .Clean energy souces should be Considered , such as solar ernergy , water, electricity and wind power .Clean materials concern with low pollution , innocuity, disaggregation and reclaimable . Clean manufacturing process is meant production with energy saving and environment protection while used, and reclaimable while discarded.Regeneration and reuse of parts are powerful measure of sustainable strategy. The fact has proved that through disassembly and analysis the proportion of reusable material would be higher after improving design and retread.For example , in a scrap car , metal meterial accounts for 80%.Among them , nonferrous metal accounts for 3%~4.7%. 45%of output of steel comes from scrap steeel in world and 25% output of steel comes from scrap steel in our country.Product Lifecycle Management is meant all life course of product from people's demand for product to be washed out , including the main stages of demand analysis, praduct planning , conceptual design , produce design , digitized simulation, proceess preparation , process planning,production testing and quaality control , sell and distribution, use \maintaining and maintain, as well as scrap and reclaiming . Advanced management idea and first-class information technology are taken into industrial and commercial operation in modern enterprises , which makes enterprises be able to adjust management means and management ways effectively in digital economic era , inoder to exert enterprise's unprecedented competition advantage . Helping enterprise to carry on products innovation , to win the market , and to obtain additional profit would improve the value of the enterprise products.译文：设计与环境产品设计是工业设计的主体和核心。

Design is a particular human beings in order to achieve the purposes of the creative activities, which includes all man-made goods in the formation process.Industrial design concepts: the current widely used definition of the international Federation of Associations of Industrial Design (ICSID) in 1980 for the annual meeting of the Paris industrial design under the amended definition: "the mass production of industrial products, by virtue of training, technical know-how , Experience and feelings and give visual materials, structure, shape, color, surface processing and decoration to a new quality and qualifications, called industrial design. "1. Traditional industrial designIndustrial design for the people truly understand and play a role in the outbreak of the industrial revolution, to the industrialized mass production conditions to develop. At that time, a large number of industrial products ugly, has seriously affected people's daily life, industrial design as a change in the situation at the time the inevitable means boarded the historical stage. The traditional industrial design refers to the means of production of industrial products conducted by the planning and design, so that with the use of achieving the best possible match between the creative activities. From this concept of the nature of industrial design: first, industrial design aims to obtain a product with the best match between people. This match, not only to meet the demand for use, but also with the physical, psychological and other areas to demand the right match, which precisely reflects the people-oriented design ideas. Second, the industrial design is a must? Quot; creative activities. "Industrial design of nature that it is a very broad coverage of the cross-integrate the science, get involved in the many areas of research disciplines, like the industrial society of the adhesive, so that the original Isolated disciplines such as: physics, chemistry, biology, marketing, aesthetics, ergonomics, sociology, psychology, philosophy, etc., mutual contact and mutual exchanges, the form of organic unity. Realization of the objective to reveal the natural The laws of science and subjective, dynamic and creative activities for the arts once again joined hands.2. Modern Industrial DesignTraditional industrial design is the core product design. Accompanied by a history of the development, design content also tends to the development of more extensive and in-depth. Now, the development of human society has entered a modern industrial society, brought about by the design of the material achievements of human existence and its status and way of life is affected by the past can not compare any era, modern industrial design, the concept of this came into being . Modern industrial design can be divided into two levels: general industrial design and narrow industrial design.General Industrial Design (Generalized Industrial Design)Means to achieve a particular purpose, from conception to the establishment of a practical implementation plan, with clear and that by means of a series of acts. It contains all the use of modern means of production and services in the design process.Narrow industrial design (Narrow lndustrial Design)Referring only to product design, that is, against man and nature in the relevance of the tools and equipment made by the response to the demand. In order to survive, including life and to maintain and develop the necessary such as tools, equipment and products, and other material and equipment carried out by design. Product design is the core of products on the user's body, the heart has a good affinity with the match.Narrow the definition of industrial design and industrial design of the traditional definition is the same. As industrial design since have always been based on product design, product design often referred to as industrial design. Industrial Design CategoryAs the field of industrial design increasingly expanding, and in different areas but also has their own characteristics, we can from different angles on the field of industrial design division:1. The existence of art as a form of classification:One-dimensional design, refers only to the design time for the variable;two-dimensional design, also known as graphic design, is targeted at the plane change the subject, such as graphics, text, trademarks, advertising design. Three-dimensional design, also known as three-dimensional design, such as product, packaging, construction and the environment; four-dimensional design, is accompanied by one-dimensional three-dimensional space time (that is, in the form of 3 +1) the design, such as stage design.2. From the human, natural and social correspondence between starting, in accordance with the disciplines form the essence of the meaning of Category: Human, natural, social composition of the most basic relations between the circles and classification of the relationship generally is:◆product design: the equivalent narrow industrial design, 3D design is based;◆environmental design: including all types of building design, urban and regional planning, construction plans, environmental engineering, etc.;◆spread to the design of the language, text or graphics as the media and achieve the transfer activities carried out by design. According to the different media Kegui Wei two categories: the text and graphics as the medium of visual communication; language and. Audio media for dissemination of the hearing.3. In accordance with the concept of industrial design and to define Category:With the development of technology and the use of modern technology, industrial design and process design of the boundaries are becoming blurred mouth benefits, some of the original Arts and Crafts design of the design activities of both the industrial design features, such as furniture design and fashion design . Industrial design as a connecting bridge between technology and the market, the rapid expansion of commercial areas in all its aspects:◆advertising design: including newspapers, magazines, posters, brochures, trademarks, etc.;◆display design: including the pavement, Showcase, Showcase, signs, exhibitions, advertising tower;◆packaging design: including wrapping paper, packaging, labelling and packaging of goods;◆binding design: including magazines, books, artwork, cartoons and layout design.Even in Zichengtiji in the field of construction, industrial design also play an increasingly important role.The content of Industrial DesignIndustrial design in the enterprise has broad application of space. Therefore, enterprises in the industrial design from the level of demand for industrial design point of view of the contents of the enterprises make better use of industrial design, to create greater value, will provide great convenience.1. Product DesignProduct Design industrial design is the core of enterprise application design is the key link, it will achieve a change in the form of raw materials for a more valuable form. Industrial designers of the people through the physical, psychological, living habits, and so on all the natural attributes of the cognitive and social attributes, product features, performance, form, price, location of the use of the environment, with materials, technology, structure, technology , Shape, color, surface treatment and decoration, cost and other factors, from the social, economic and technical point of view of creative design, production and management in enterprises in achieving design quality assurance, under the premise that the product is a product enterprises, market Of goods, but also the ordinary people of supplies to customer needs and business benefits of perfect unity.2. Corporate image design (Corporate ldenlti-fication System, referred to CIS) Enterprise recognition system from a unified corporate philosophy, standardize enterprise behavior and consistent posed by the visual image. Through theCIS design, so that enterprises have the visual impact can be clearly shows that corporate personality, strength and confidence in enterprises is a manifestation. A successful business must be a cohesive internal and external consumers can trust and identity, thereby enhancing corporate reputation, and corporate management objectives and development goals.3. Environmental Design (and the interface between the hardware design) Industrial design as a communication and the environment (construction, transportation, room, shopping malls, streets……) between the interface language to intervene in environmental design. Through the different acts, objectives and the needs of awareness, to object to the design - kind of language, people and the environment for the financial - physical, to give a cordial and convenient, comfortable feeling. Focus on solving urban environmental design of human interface between the building and all the problems, such as: information, signal systems, environmental protection programmes, so as to also participate in solving the social life of the major issues.4. Design Management (Des; 8n Mana8ement, referred to DM)Design activities soon as the operation of enterprises in important part in project management, interface management, design management systems, such as the development of product line management, be good at using design tools, and implementing design-oriented thinking and behavior, and with the strategy or technological achievements Into a product or service process. Design management into the enterprise is an indispensable element for the success of enterprises to follow the design principles and strategies in the development of enterprises in production and business activities of various departments for guidance, to achieve the design objective, value-added products. Successful use of design management, will enable enterprises in the strategic planning stage to contain the operating strategy, strategic advantages for products and enterprises in the competition-set a good foundation.The ultimate aim of industrial design is to meet the physical and psychological needs of many of the largest. Industrial products, arts and crafts people is to meet production and daily needs, no doubt for the industrial design is modern services, to meet the demands of modern people. Therefore, it is first necessary to meet people's physical needs - product features. 1 cup must be able to drink water, a pen must be able to write, a bike must be able to travel, a truck must be able to load and so on. The first industrial design is aimed through the rational planning of products due to people more easily use them to better play its effectiveness. In research on the basis of product performance, industrial design also adopted a reasonable shape means so that products can have very spirit of the times, in line with performance, andcoordination of environmental products form so that people can have the enjoyment of the United States.Industrial design and industrial modernization is the inevitable product of market competition, designed to target the mass production methods of industrialized products, industrial design of modern human life has a huge impact, but also constrained by the realities of production and living standards. Industrial design companies in the position and role:• Design is a bridge between enterprises and the market: On the one hand, production and technology into the market demand for products, on the one hand the market feedback to promote the development of enterprises enterprises.• • design is a means of value-added products: the biggest role in the enterprise is to raise the value-added products. The value of this additional material is not visible presence, more of the performance of the invisible. Appearance, product image• • Design is an important enterprise resources: good design enterprises will have a better reputation, making enterprises more dynamic, a company's development tools• • design integrity of the enterprise is to establish a means of visual images: the visual image of business is to establish the appearance of the best brand image, which is the company a unique style.Industrial design creativity is a good product design the most important prerequisite for simplicity is an important indicator of good design, product design is a measure of applicability of another important criterion, a reasonable man-machine relations, human-computer interface harmony, their own language products should be good at self - Notes, and carefully handle every detail, emphasis on regional ethnic characteristics, contains cultural identity, attention to ecological balance, beneficial to the protection of the environment, product design of the eternal.Industrial design should pay attention to follow the following principles: the principle of creativity; principles of market demand; principle of giving priority to the user; business goals principle easy to grasp the principle of aesthetic principles, protection of ecological environment principles.Industrial design related to psychology, sociology, aesthetics, ergonomics, mechanical construction, photography, color science, methodology and design of the three constitute a basis for Into the United States, Europe, Japan and other developed countries for industrial design and industrial design definition of the development processU.S. industrial design information ageThe United States is the first country to enter the information age, information technology is the most developed countries. Whether in the computer hardware and software, or in the application of computer technology in all aspects of the world's leading status. In particular, the popularity of the Internet, so that the United States more fully into society by the information industry as a leader of the new era. In the new economic, cultural background, the United States of industrial design from the beginning of the end of the 20th Century 80, great changes have taken place.At the same time, to Rowe as the representative of the U.S. pioneer in the design has passed away, despite their name to the design of some companies still exist, but these masters of the location of a number of new independent replaced by a design firm. The new design firm in terms of knowledge structure, services or design with the traditional means in the clear very different firms, because they firmly grasp the pulse of the information age, design and rapid expansion of business, established in the industrial sector Good reputation, the U.S. business magazine called American industry a new generation of heroes. The new design consulting company no longer well-known designer for the signs, but in a "design" the name of the word named, stressed that the design is a team event rather than individual work, such as the New York Smart Design, Chicago Design Logic, such as California's Lunar Design. In many cases, the person in charge of these companies are the first generation or second generation of European immigrants, and the famous Forgdesign is originally a German company, the new generation of designers to more European concept to the United States, which will U.S. advanced technology and the European deep historical and cultural traditions closer together so that the design of the United States in the information age has made a great leap forward. This is in California, particularly Silicon Valley, particularly conspicuous in this regard because there are many Europeans settled here, on the other hand is also here because of the emerging high-tech industry and the United States earlier in the design of machines predecessors did not have much contact. Here, the design of many new companies have been for Apple, and other high-tech companies.With the traditional industrial design firms to provide industrial products mainly different designs, the new design companies to be able to provide more comprehensive services, they can not only provide product design and engineering design of appearance, can also provide market research, consumer Investigation, human-computer research, public relations and corporate planning site design and maintenance, and other aspects of the services, and global activities. In fact, some new design company has established a global network of services to meet the increasing globalization ofworld economic trends. Industrial design such a change reflects the changes in the management of enterprises, more and more enterprises in the futurein-house research organizations to reduce, instead of social cooperation, not only to reduce expenditure, but also the wider community to seek professional Resources cooperation. In addition, many enterprises to upgrade design as a business quality and to stimulate creative strategic management tool, not only confined to a single product design development activities, thereby greatly expanded the scope of application of industrial design. Given the design of a greater range of needs, design company personnel are not limited to design, but more professional cooperation. In addition, the design company's design also means a lot because of a computer-aided design and revolutionary changes have taken place, SGI (Silicon Graphic) graphics workstations and Alias, Pro-Designer, such as industrial design software to design more flexible, fast, industrial design itself so And the high-tech.U.S. industrial design in the 1990s Another major change is the high-tech products, including computers, modern office equipment, medical equipment, communications equipment, and so became the main areas of industrial design. Industrial design in the high-tech humanity, in the process of commercialization has played an important role as a bridge. It is the efforts of designers, the previously daunting become high-tech day-to-day work and life indispensable partners.Headquartered in Portland, Oregon, the Ziba (ZIBA) design companies is considered the best international design companies. Ziba's design philosophy is simple to win, and stressed that the products of the plane, the company's product design is the attention to detail, the "God in the details of." At the same time, Ziba also designed the pursuit of fun and harmony through color, shape, details and graphic design products so that a cordial and pleasant and cute humor to Yasugongshang. Ziba companies in recent years with Microsoft, HP, Fujitsu, Intel and other companies to design a number of excellent products, the company developed for Microsoft's "natural" keyboard of its ease of use, human-computer interface comfortable, unique and novel shape Users are welcome. Ziba also designed a large number of high-tech medical equipment, the design of such products by more concise and bright pieces of modeling to facilitate the operation and cleaning, and trying to make previously complex and daunting process of becoming a medical simple and easy. Ziba Design of the hemodialysis machines with clear, concise touch screen has replaced the previous complex controls and switches, automatic control and install the software, so that medical personnel can easily facilitate the operation, addition, since the use of a modular design, can also Easy entry, to provide on-site services。

Germany Bauhaus design and Future Design Trend【Abstract】German Bauhaus had a significant influence on the modern design education, meanwhile, it established the foundation of the leading position in the world for German industrial design. Through analyzing on current industrial design conditions from different countries, art design is considered as the main part of industrial design. This paper reviewed the last 10 years’ development of industrial design program in Zhejiang University of Science and Technology. The industrial design program have taken considerable achievements in many fields, such as the practice of Germany model, disciplines construction, teaching reform, manufactures & college cooperation, project teaching and design competitions. And You cannot ignore the industrial design ten trend 【Keywords】Bauhaus, industrial design, project teaching, practice ，10 Industrial Design Trends1. German Bauhaus and industrial designIn 1919, the Bauhaus school had been built in Weimar, Germany. This have been called the “cradle of world industrial design”, the milestone in the art design history. Bauhaus believed that the foremost thing is letting the students explore their own design ways, rather than just teaching them the teachers’ ways; developing students’ independent and critical thinking ability rather than imposing certain design styles on them. Compared with other design schools that had similar education philosophies, Bauhaus had distinctive education philosophy. It took thorough reform on the traditional art design education system and established art design as a new professional discipline. Meanwhile, Walter Gropius, the founder of Bauhaus made “Unity of art and technology” as the dominant design education philosophy.One of Bauhaus initiative works is purifying the forms of general industrial products. Bauhaus stressed that the product forms should be designed based on basic geometric patterns such as cubes, squares and circles. The product forms and outlines should be simple and varied in di fferent ways and follow abstract form principles and aesthetics. Because Bauhaus’s brave and aggressive exploring and reform, it took significant key influence on the forming of Modernism Art Style and made the Bauhaus design a world-wide reputation. Therefore Bauhaus became themilestone of modern art design history.American artist Joseph Sinel first mentioned the term of Industrial design in 1919. However in China, until 1983, the Ministry of Education had conformed industrial design discipline as the s ample major of general colleges. The original name of the major is “Product Forming” for art students. In 1998 the national major category had been adjusted to be integrated into the international conventions. The “Product forming” major had removed the fo cus from the product forms to the area of researching the human-product-environment relationships. The name had been replaced by “Industrial design” and the major had been set for both engineering and art education schools.Bauhaus had many top European artists at that time, such as Itten, Kandinsky, and Klee etc. They are famous abstract painters. Their teaching cultivated the Bauhaus students and contributed to the 20’s century art design. Most of famous industrial designers such as Philippe Starck, Marc Newson and yves béhar are graduated from the art design schools. Their success proved that the art design education is effective for industrial design education. The product form design is still an important aspect in undergraduate industrial design studies and the industrial design is an important component of current famous art design schools.Royal College of Art Norwegian Institute of Art and Design University of Duisburg-Essen, Politecnico di Milano, Hannover University of Applied Sciences and Arts (FH Hannover), their industrial design departments are belong to art and design schools.America: According to a survey of IDSA (The Industrial Designers Society of America) in 1998, there are 49 institutes that have industrial design undergraduate or graduate programs registered in IDSA list. Typical industrial design majors usually are set in art schools, which can grant bachelor degree in fine arts or science. Most of them got the certification of NASAD (National Association of Schools of Art and Design). Only 15 in the 49 schools did not get the certification. IDSA declared that 5 years later, only the certified the industrial design majors can get be recognized. There are 37 industrial design majors in universities, 6 in design colleges, 4 in art schools. This situation did not vary in current years.Asia: In Japan, industrial design majors also set in art schools or independent industrial design faculties, such as Tokyo Zokei University, Musashino Art University, Tama Art University, and University of Tsukuba etc. In Hongkong, The Hong Kong Polytechnic University has famousindustrial design programs. In Taiwan, Shih Chien University, National Cheng Kung University, National Yunlin University of Science & Technology have famous industrial design programs. In mainland of China, Jiangnan University, Tsinghua University, Hunan University, Tongji University and the Guangzhou academic of fine arts all have their industrial design departments in the art design schools or departments.2 .10 Industrial Design Trends You Can't Ignore2.1Design For A CauseCompanies including Herman Miller and American Apparel are promoting their ideals through design. Yves Béhar's leaf lamp for Herman Miller (shown) uses a biomorphic grid of LEDs, which consume 40% percent less energy than fluorescent lights and last for 100,000 hours. And Nike plans to make its entire footwear line out of sustainable materials by 2010.2.2SimplexitySteve McCallion, executive creative director of Portland, Ore.-based industrial design firm Ziba Design, says there's a trend toward "simplexity," products that have many functions but are approachable, ergonomically correct and easy to use--like Apple's iPhone. The baby boomers have also propelled simplexity; as the generation ages, the need for easy-to-use, at-home medical equipment becomes greater. Ami Verhalen, director of industrial design at Madison, Wis.-basedDesign Concepts, says that in-home health care will be a huge driver for product innovation in the upcoming decade.2.3PersonalizationFrom Nike ID shoes to Build-a-Bear teddies, retailers are adding a "build your own" element to brands. Do it yourself--or DIY--serves as an important element of this trend. Publications like Ready Made magazine and books like designer Wendy Mullin's Sew U encourage consumers to put their own spin on things.2.4GlobalizationLike other industries, outsourcing has affected international design. Today a designer in Delhi might be working with a manufacturer in Columbus. Steve McCallion says that the globalization of product design has created Internet communities that enable more people to participate in the design process. Companies like Kid Robot can employ toy designers from Tokyo to Tucson with greater ease than ever.2.5OrnamentationIn fashion design, we're seeing a return to minimalism, but in home decor, ornate details are in fashion. For the first time in decades, wallpaper is in fashion, and the details are rich--brocades, velvets and jewel-tone colors. Long-forgotten textile designers like Florence Broadhurst and Vera Neumann are receiving attention from a new generation of design-savvy consumers.2.6Polarization Of DesignBig-box or luxury retailer? Many experts say that design has been polarized, with innovative products available at both the very high end (Neiman Marcus, Moss) and the very low end (Target, Ikea). Meanwhile, midrange retailers like Macy's suffer from lack of fresh, on-trend ideas. That isolates the huge chunk of the population that can afford something higher-end than the $200 Malm bed at Ikea but scoff at the price of a $16,000 Hastens mattress.2.7Pink DesignGadgets are a guy's game, right? Not if you consider the latest products with feminine mystique. Motorola released a lipstick pink Razr cellphone, and more recently, LG released a Prada phone. More and more manufacturers are creating sleeker, feminized versions of their clunky, chunky products, and both men and women are biting. Want proof of the feminization of product design? Just check out , which rates several items a day as "Geek chic" or "Just Plain Geeky."2.8Mass ImperfectionSome designers are creating intentionally flawed pieces, like designer Jason Miller's duct tape chair or Bodum's Pavina glassware collection, which uses mouth-blown double-walled glass, giving each piece a slight variation in height, thickness and weight. Whiskered and weathered textiles--on denim as well as furniture and tapestries--are more recognizable examples of intentional imperfection in production.2.9CraftAs mass retailers like Target become more design-focused, there's a countertrend of independent manufacturers and designers creating one-off, heirloom pieces. Where to find these limited-edition treasures? Artisan e-commerce sites like , classical craft companies like Heath Ceramics and modernist design houses such as Design Within Reach.2.10Focus On The Other 90%Anthony Pannozzo, vice president of design strategy at Waltham, Mass.-based firm Herbst LaZar Bell, says that well-designed products are available to only 10% of the world's population. However, more and more designers are starting to cater to consumers in Africa, Asia and Latin America.【References】[1] S Z Wang. “A History of Modern Design”, China Youth Press, Beijing, 2002[2] D.S. Yang. “A Discussion of The Differences in Industrial Design Education between China and Germ any from the Workshop Project Practice”, Journal of Hefei University (Natural Sciences), 2006:21-22[3] Rosson M.B, J.M.Carroll. “Usability Engineering: Scenario-Based Development of Human-Computer Interaction”, San Francisco:Morgan Kaufmann, 2002[4] Ke vin N. Otto, Kristin L Wood. “Product Design: Techniques in Reverse Engineering and New Product Development”, Tsinghua University Press, Beijing, 2003[5]《industrial design history》Herenke Beijing Institute of Technology Press[6]《The modern history of design》Wangshouzhi China Youth Press[7]《Product System Design》Wuxiang China Light Industry Press[8]《Design of products》magazine[9] L. Axon, K. Garry etc.，An Evaluation of CFD for Modeling the Flow Around Stationary and Rotating Isolated Wheel, SAE 980034[10] N. Horinouchi, Y. Kato etc., Numerical Investigation of V ehicle Aerodynamics with Overlaid Grid System, SAE 950628[11] U. B. Mehta, Some Aspects of Uncertainty in Computational Fluid Dynamics Results, Journal of Fluids Engineering Transactions of the ASME, Dec. 1991, V ol. 113, pp538 - 543[12] STAR-CD User Guide Version 3.10, Computational Dynamics Limited 1999[13] STAR-CD Tutorial Manual V ol. 1 Tutorial 1 ~ Tutorial 7 Version 3.10, Computational Dynamics【中文翻译】德国包豪斯设计与未来设计趋势摘要德国包豪斯有显著的影响,与此同时,现代设计教育奠定了基础,它处于世界领先地位的德国工业设计。

industrial designdesign of products made by large-scale industry for mass distribution. Designing such products means, first, planning their structure, operation, and appearance and then planning these to fit efficient production, distribution, and selling procedures. Clearly, appearance is but one factor in such a complex process. Nevertheless, in consumer goods especially, appearance design is widely accepted as the principal virtue of industrial design; it is that portion of the whole least subject to rational analysis and, like craft secrets of the past, most advantageous in commercial competition. On the other hand, design of equipment for production, for services, and for sports is expected to demonstrate utility; but in these products, too, appearance design is increasingly important.Industrial design is supplied to manufacturers by three kinds of designers: staff designers, fully employed by one firm; designers under contract, who may serve several clients simultaneously, generally avoiding conflicts of interest; and free-lancers, who sell designs, often with royalty agreements, to the best-paying manufacturer.The first industrial designer recognized as such worked under admirable conditions: Peter Behrens (1868–1940) in 1907 was hired by the Allgemeine Elektrizitäts-Gesellschaft in Germany to be their architect, industrial designer, and graphic designer—in fact, to give unified visible character to the numerous activities of a giant enterprise. Behrens had other clients and professional duties besides. A member of the architectural profession, Behrens applied its standards and ethics to his work as industrial designer, founding in 1907, with others, an important association of designers and businessmen, the Deutscher Werkbund. As a direct result, a number of these German and Swiss associations became well-established professional organizations of industrial designers. In the United States and Great Britain industrial designers initiated legally recognized professional associations, with codes of conduct, educational standards, etc. In London the Royal Society of Arts designates qualifying practitioners as Royal Designers for Industry; in the United States the Industrial Designers Society of America grants memberships only to those subscribing to codes and limitations of practice. In Britain the Council of Industrial Design was established in 1944 to advise on design, recommend designers, and provide courses in design appreciation for trade and exhibitions for the public. The International Council of Societies of Industrial Design was founded in London in 1957, and within 25 years it had members in more than 40 countries.Industrial design has evolved no unified style, even for industries in which handwork is minimized. There have been, however, four significant style trends. The first of these is an emphasis on impersonality that Behrens was the first to establish. Design for industry, whether determined by an individual or by a group, shows a certain neutrality of expression. Impersonality has, on the one hand, been acclaimed as a natural aspect of mass production and marketing, of average taste in a democratic community; on the other hand, it has been criticized as submission to the machine, contradictory to free, individual expression. The style has, so far, persisted.A second trend in industrial design is packaging, such that the designer provides a protective case for a product, leaving the inner workings to engineers. Complicated mechanical and electronicassemblies that have come into common use require protective shells for safety, cleanliness, and orderly appearance. In this instance, industrial designers are sometimes accused of superficial embellishment of a sort suitable to package design and fashion.The third trend is streamlining, a design principle pioneered by Raymond Loewy and others in the 1930s and still widely employed, although the term itself has fallen out of fashion. As the name suggests, streamlining is characterized by contours designed to minimize resistance to motion through a fluid (as air). Originally associated with trains, automobiles, and other vehicles, the bullet shapes and sleek lines of streamlining were seized by industrial designers and applied to objects (e.g., toasters) intrinsically unassociated with speed.The fourth trend is artificially accelerated obsolescence, that is, design changes that intentionally tempt owners to replace goods with new purchases more frequently than would be necessary as a result of normal wear and tear or established custom. Beginning in the field of fashion, artificial obsolescence has become something of a custom itself in industrialized countries. It operates through public opinion molded by advertising, through price changes, and through improvement and change in utility as well as through appearance change provided by designers. Its assessment must be established on wide social and economic considerations, not on design values alone. Especially in the design of automobiles and large home appliances, artificial obsolescence has aroused strong criticism; yet, because of its demonstrable economic effectiveness, it is used increasingly. It is an essential aspect of fashion and has met with wide approval in the form of disposability in health and hygiene products.Industrial design is a growing force, influencing and influenced by world economy, private efficacy and enjoyment, the arts, engineering, and, not least, education. It has contributed more to economic activity than to aesthetic achievement, and many see the latter as its greatest challenge. The Museum of Modern Art, New York City, among other institutions, has sought to recognize outstanding contributions to industrial design.。

The impact of “3r” principles to industrial design•“3r”原则对工业设计的影响Abstract：While industrial design creates modem life and living surroundings for people，it also accelerates the exhaustion of the natural resources and the energy resources．Besides，it has done harm to the ecological balance，and threatened the existence and the sustainable development of human beings．Confront with this situation，the strategy of sustainable development，proposed in 1990s，is accepted by many people．Recycling economy and its key point，“3r” principle，were born for this situation and become important principle in all kinds of economic activities and in the area of design and manufacture．By decoding the connotation of “3r” principle，the article analyzes the influence and the guidance over industrial design of “3r” principle．Furthermore，the article tries to discuss the conception of redesign，which is the extension of the “3r” principle in the area of industrial design，and explicates 4R principle of industrial design for recycling economy at last．摘要：虽然工业设计创造了现代的生活并为人们提供了适合的生活环境，但也加快了对自然资源和能源资源的消耗。

The impact of “3r” principles to industrial designAbstractWhile industrial design creates modem life and living surroundings for people，it also accelerates the exhaustion of the natural resources and the energy resources．Besides，it has done harm to the ecological balance，and threatened the existence and the sustainable development of human beings．Confront with this situation，the strategy of sustainable development，proposed in 1990s，is accepted by many people．Recycling economy and its key point，“3r” prin ciple，were born for this situation and become important principle in all kinds of economic activities and in the area of design and manufacture．By decoding the connotation of “3r” principle，the article analyzes the influence and the guidance over industria l design of “3r” principle．Furthermore，the article tries to discuss the conception of redesign，which is the extension of the “3r” principle in the area of industrial design，and explicates 4R principle of industrial design for recycling economy at last．Key words3 R principle；industrial design；recycling economy；Redesign1 IntroductionIndustrial design as a cross-cutting technology and the arts disciplines，it is closely related to the economy and to maintain its development and progress of society. It can be summarized：First，it services for industrial mass production，making industrial products enhance the value and value-added. Second，It leads the fashion，to effectively stimulate consumption，so that consumers not only use the product at the same time，but also enjoy the new technology and material；Third，it puts technology to link up with the market，making products enhance competitiveness；Last but not the least，it can bring the innovation into the enterprise. Therefore，the economic development needs industrial design which has become indispensable to the country's economic construction .However，along with the traditional industrial design creating high-quality modern lifestyle and living environment and promoting economic development ，it also speeds up the consumption of resources and energy. What is more ，it dose harm to the ecological balance of the Earth and brings about a serious of great damage to human survival and sustainable development. Especially the excessive commercialization of industrial design，utilitarian and excessive pursuit of profit，the implementation of "merchandise has plans to abolish the system"without taking into account production，use，process waste，such as the environment，the impact of resources. It can be said that people are in inappropriate and excessive consumption patterns of life，the industrial design objectively becomes essential medium to encourage people to uncontrolled consume，which is countered to the essence of industrial design—creating a science and healthy way of life.Facing the threat of human survival and sustainable development，in the 20th century，people began to question the sustainable development of humanity ，to carry out a profound reflection on sustainable development and to put forward a suitable model of circular economy ，the principle of circular economy is “3r” (i.e. Reduce，Reuse，Recycle) which is of great significance to the implementation and promotion of socio-economic stability，sustainable development Against this background，the concept of sustainable development into rapid economic development is inextricably linked to the design，based on this ongoing exploration and practice. “3r” principles intended to sort out this article on various aspects of industrial design and the guiding role，and attempts to explore the “3r” principles of industrial design at the extension.2 Cycle economic model and the principle of “3r”Economy is engaged in production，consumption and reproduction activities，which is to meet human material needs of their own material .Recycling economy is considered following the original economy，the agricultural economy，industrial economy after the time of the post-industrial economy，with the industrial economy is different between the resources and environment relationship. Following the economic cycle refers to the natural ecosystem of the material circulation and energy flow reconstruction of the economic system so that it harmoniously into the natural ecosystems of the material energy recycling process to product clean production，resource recycling and efficient recycling characterized eco-economic development patterns，also known as eco-economy，green economy.2.1 The relationship between economic model，environment and the resourcesHuman survival and economic activities rely on the resources and the environment. On one hand ，it is the source of the human beings material system；on the other hand，it bears the economic activities of human waste generated by the various roles. The Earth can provide resources but are limited，even though it must have the ability to purify，however it is subject to human economic activity the ability of emissions is also limited.Industrial economic development patterns are from "One Product One resource pollution" posed by one-way flow of material and an open economy，this openness has led to a global depletion of resources and waste，as well as the serious deterioration of the ecological environment.Circular economy development pattern is from "one of resources of renewable resources，one of green products" posed by the material energy of the closed-loop feedback loop process，this closed loop system，can maintain economic production of low，high-quality，low-waste，which will be economic activity of natural resources and environmental impacts to minimize damage.2.2 Interpretation of the circular economy mode “3r” principle“3r” principle is the basic manifestation of the economic cycle，and its specific contents are as follows："Reduction" principle is the first principle of circular economy，that is the source of control method，which requires the source of economic activity - the design stage，pay attention to the use of resources-saving and pollution reduction requirements with fewer resources to achieve the established purpose of the production or consumption In the production areas，usually the energy-saving production processes，materials and conservation of resources，the products of small size and lightweight，and easy and simple packaging requirements in order to achieve the purpose of reducing waste emissions；In the consumer area，reduction of the supremacy of the principle of a change in consumer lifestyles and advocate moderate consumption and green consumption. "Reuse" principle is the second principle of circular economy，that is，process control methods，with the aim to improve the products and resources use efficiency，it calls for product design to initial the form of packaging for multiple items to prevent premature become waste. In the design，to the use ofstandard-sized parts，repair and upgrade in order to replace，thus prolonging the service life of products；In the consumer area，to promote the purchase of durable consumer goods，to reduce the use of disposable products，such as after-sales service by strengthening the means to extend the product life as possible and not waste."Recycling" principle is the third principle of circular economy，that is，terminal control method of production and consumption in the process of waste generated，through the "resources" of the means of its re-processing of raw materials can be re-used or product，put it back on consumption. Resources of the so-called class of resources usually include the originaland secondary resources. The original class of resources is the waste of resources after the formation of the same with the original products，sub-resource is the waste of resources into different types of after the new products. To promote waste recycling economy will be the source of the original and sub-class of combining resources in order to fully realize the recycling use of resources.3. The impact of the “3r” principle of to industrial design“3r” principle is not only on products from the design，production，sales，use，disposal and so on throughout the life cycle have an impact on all aspect，but also on the industrial design itself，a more extensive and profound changes：3.1 The impact of design conceptIn modern industrial economy，the product design is often to serve the people，just from the people to meet needs and solve the problem as the starting point，and do not consider the follow-up products，use of resources and energy consumption and emissions on the environment and other ecological problems. “3r” principle in the design concept under the influence from the "people-oriented" towards the "harmony between man and nature" of green design，while respecting the needs of people，but also consider the safety of the ecosystem. Cycle economic model of the industrial design under the design concept，put people and nature live in harmony and common development in the first place，the use of systems theory and Calibration of all acts of industrial design，from product design at the beginning of themacro-environment had priority to consider and pay attention to the coordination of products that run the various elements of the process in order to achieve system optimization. Here，the environmental factors are the starting point of the whole design and end points，through the design，efforts to improve and reduce the products in the production，use，recycling process，such as the adverse impact of the environment. So Green Design Products are in the "harmony between man and nature" under the guidance of thought to the harmonious development of man and nature，the principle of human - machine system one considers the environment，a comprehensive optimization of the industrial design of a new concept.3.2 The impact of design styleSimple is an aesthetic pursuit of extremists on the design of easy style，popular in the 20th century，in the United States age 80. If we say that in the industrial economic model，the simple style of product design aesthetic is a subjective pursuit of people，then in the recycling economy mode，the structure of the simplest and most parsimonious of the materials，the mostbeautiful modeling，the most pristine appearance simplicity of product design，sustainable development concept is a concrete manifestation. “3r” Products doctrine of the meaning of this simple style more in-depth，specific，practical significance.First，the premise of ensuring the functionality as far as choice of materials can be recycled，such as biological materials，so less material on refined，appropriate；Second，to promote. Small is beautiful ". Less Is More"，the lightweight and pleasant form of products. Third，the design features of the object collation，evaluation，definition，must always focus on the merger，to simplify，optimize，and makes the core functions briefly products；Fourth，the product is intended to be simple and clear language；Fifth，the structure of simple，easy to create；Sixth，the choice of degradable material，the structure of easy solutions，such as withholding together.3.3 The impact of design methodThe impact of the “3r” principle and under the guidance of the implementation of green design methods are：modular design，removable design，recyclable design，long-life design.Modular design is at a certain range of different functions or different functions the same performance，different specifications of the products on the basis of functional analysis，and design into a series of functional modules，through the selection and combination of modules can constitute different products to designed to meet the different needs of the Ways. The benefits of modular design：First，make products with good performance Recycling demolition，settled design different types of products and waste of resources；Second，it will be able to be easy to use or duplicate the functions of independent recovery，enhance the versatility of the components，once the end-of-life products，they can re-use or recycling；Third，improve the repair of products can extend the life of the product.Product design is removable at the design stage，so that parts of the Products has a good performance of the demolition. Conducive to the re-use of components or recycled materials to save not only protect the environment and Materials. The demolition of the design requirements，Product First，connect the various parts and components，as far as possible the use of detachable connection，such as threaded connections，unified type fasteners，reducing the number of fasteners，try not to use welding，riveting，bonding and other non-removable the connection；Second，in the selection and processing of raw materials，the demolition of the connection；to use and reuse of recyclable materials，the types of materials，such as less as possible.Recyclable design refers to product design，to take full account of the various materials Product components the possibility of recycling，recovery treatment，recycling and product recovery of costs related to a series of questions，thus saving materials and reducing waste，minimum of environmental pollution for the purpose of a design method. Long-life design is the design of products based on life in the economic indicators to ensure that products，value and environmental requirements at the same time try to make our products to extend the life to achieve the slow resource consumption of a design method. Specifically include the following：First，improving product reliability and durability；Second，products are easy to repair and maintenance；Third，using standard，modular product structure3.4 The impact of design material“3r” principle in guidance and norms，product design，material selection should be taken into consideration：First of all，minimize the use of materials. Try using high quality materials to enhance the service life of products；the prohibition of the use of contaminated material against big，look for the corresponding sound material substitution；Reuse as much as possible the use of recyclable materials. Secondly，the preferred sound of the ecological environment of the material，after the preferred decomposition of waste and the natural world to absorb the material，preferred low power，low cost，low-polluting materials，preferred easy processing，and processing of non-polluting or less polluting materials，preferred materials recycling. Finally，to reduce the use of the types of materials in order to reduce the cost of Recycling Materials；maintain original material，as far as possible the use of simple materials，the use of alloy materials，to avoid material harm to the environment of the surface treatment；Marked parts Products material composition for the materials to facilitate recycling and so on.4. From “3r” to 4RIn the recycling economy mode，the product life cycle from the previous end-of-life for the end product，after the extension to the end-of-life recycling. It should be noted that starting from the waste products for the consideration of a second use for them，so that the product design is no longer a product before，but the other products. Therefore，the design process we will call it "re-engineering (Redesign)"4.1 The concept of re-engineeringThe so-called re-engineering，that is，through the product components as well as their overall utilization of the re-design method to save resources. Given the United Kingdom Environmental Design Alliance is defined as："Materials by Product，the structure of ameaningful way to re-use，in order to save resources for the purpose of the premise，to extend the product life cycle，and tap the potential ecological value of the design method." In short，the product re-engineering refers to the product life cycle after the re-use design.Whether they are re-engineering the design of a new trend，or the design of a self-activity changes，which are related to the sustainable development strategy in line belong to the scope of green design. If it is said that green design is usually considered the entire product life-cycle environmental impact，and re-design considerations are at the end of product life-weeks to reduce the environmental impact of problem，it is the “3r” principle in the extension of the field of industrial design. Therefore，the re-engineering in conjunction with the “3r” principle，as a mode of circular economy 4R principles of industrial design.4.2 The form of re-engineeringProduct re-engineering is aimed at new products to effectively use the original parts and components products and materials. Product re-engineering have a variety of forms，for the same product re-engineering can have a variety of forms，can be divided into assimilation and alienation of the re-engineering.Assimilation refers to re-design is a before and after re-engineering products，have been recycling their own re-engineering of the parts not changed before and after. For example，before the re-design car audio，re-engineering the home was converted into sound.Alienation refers to the re-engineering re-design before and after are different products，re-use of components was necessary in order to be used transformation. For example，re-engineering before the cell phone components，into a walkie-talkie after the re-engineering of an important part of；In another example，the re-engineering of old jeans before，byre-engineering can be turned into shorts，vest and so on.5. ConclusionsCircular economy is to achieve sustainable human development of new economic development model，“3r” principle is the core substance of the economic cycle，the idea of circular economy is the fundamental expression. "Re-design" are able to make the best of “3r” in the extension of the field of industrial design and development，is a matter of deep study and practice the new task，it should be，together with the “3r” principle，become a model of circular economy are industrial 4R principles of design.As the international chairman of the Federation of Societies of Industrial Design，Mr. Peter said "the design of human development as an important factor，with the exception ofself-destruction might be the ruin of mankind，human arrival may also become a shortcut to a better world." Today，in the framework of national sustainable development strategies，the role of industrial design is changing，and actively looking for a new direction for the development of circular economy at all levels play a role. Industrial design will become a powerful for cycling of our country economic.“3r”原则对的工业设计的影响摘要在工业设计为人类创造了现代生活和生活环境的同时，也进一步加速自然资源和能源资源的消耗。

工业设计专业英文文献及翻译'Green design' and emotional return'Green design' is a late 20th century, there at the moment 80 international design trends. As early as the late 20th century, 60 well-known industrial designer and educator-dimensional multi-Peipanike on the publication aroused strong repercussions in the design world works 'is designed for real-life', presented in the book and the public at the time different points of view, he considered that the things around us are created by designers, designers in the Marketingand customer satisfaction is not only just play 'beautify' the role of the designer should also be emphasized that the social and moral ethics Worth . Far-reaching impact of this book has continued to this day.Into the 21st century, because of the world's governments on environmental issues seriously. The establishment of laws and regulations relating to environmental protection, competition among enterprises, making with the idealism of 'green design' step by step with the trend of practical significance. Based on the attention and understanding of environmental issues, people from the 20th century,60's too radical a 'green movement', developed to present a relatively mature 'green consumption' behavior, which is 'green design' has brought new opportunities.The main planning as a product designer and creator of the productat all stages of the environmental issues will have a direct andindirect effects. In particular,often by their decision to use the product key materials, products, how to make? Adopt in a special surface treatment method to achieve the final surface effect? Products How to use? How to deal with the waste after use? Whether to use recyclable or re-use of materials? design players a decisive role in many issues.More importantly, designers connecting link between the product and people. They can lead and change the way people use products, while responsible for these products and services.Designed to influencepeople's lifestyles and sociol-cultural changes. It has gradually grown accustomed through the design to reflect their social status and personal taste. Design is 'consumerism' of the promoter of products from style 'planned obsolescence', speed up the pace of product replacement. Design is also involved in advertising activities, thus further boosting consumer spending. Is designed to make social and cultural changes took place, while the majority of them represents a certain lifestyle, so in theory, 'green lifestyle' could also be that people praise and follow, this lifestyle is not unusual to be frugal, but is to promote a low-key and simple way of life as much as possible.The commercial value of Industrial Design increasingly recognized and valued by anumber of manufacturers, designers in a number of the company's R& D department has been entrusted with the task, all this allowsdesigners to have the opportunity to demonstrate their ability to deal with environmental issues, as well as environmental issues, ethical a sense of responsibility.'Green design' from the scope of non-mainstream areas to expand into the mainstream.With the 'Green Design' approach and the associated name of the many people in this article follow the common concepts, collectively referred to as the design from an environmental point of view of the design method for 'green design'. 'Green design' focuses on the impact of nature and the resolution of certain individual issues, such as resource andenergy efficiency, reducing waste through recycling and so on. In some developed countries, abandoned most of metals and plastics can now be sorted and recycled, or re-use of the sorting carried out. To enhance household garbage sorting and 'emerged' in the product design, waste management has become one of the hot contemporary industrial design.Eco-design, also known as life cycle design, namely the use of ecological thinking, in the product life cycle, to give priority products environmental attributes, in addition to considering the product performance, quality and cost, but also take into account the product recovery and processing. The product must also take into account the economic, functional and aesthetic factors.Product eco-design its basic theoretical foundation of industrial ecology in the theory of industrial metabolism and life cycle assessment.Sustainable design is a broader design approach than the earlier ones. Involved in more aspects, such as the nation's future development phase and the sharing of resources in the development of future generations, how to ensure the functionality of the product at the same time, reducing the burden on the entire planet. A typical theory is to improve the efficiency of products, while promoting the services associated with development of the system: To study the products of the necessary functions for the user to extend the life of the product; for product development of the sustainability of the overall system design, rather than just the design of the product itself is more important.The focus of sustainable product design, product life-cycle impact of external factors analysis.In addition, there is other product design optimization method. Such as environmentalmaterials (recyclable and recycled materials) use. Studies have shown that, in order to change the impact on the environment of the wasteful consumption of the status quot to the earth's resources for sustainable development in the consumption level of development, our long-term goal should be to strive to build stronger long-term with the product links. For these originally, in the development of environmentally friendly products to extend the life of the product is more important than other strategies, while also encouraging consumers to form sustainable, long-term consumption patterns.Designer is also the founder of design style and taste, the product of the visual image of environmental protection will also have an indirect impact.Is mainly reflected in the product lifetime of two aspects of the relative choice of materials. Because people in the past way of life caused by a large number of product varieties obsolete, and the frequent replacement of the speed of products for environmental protection had a bad effect, if they can extend the product life time, we can reduce the unnecessary waste of resources. Studies have shownthat in promoting existing products obsolete, consumers of psychological factors and materials play an important role. Relative prosperity in the material economy of today, often likes and dislikes of consumers for some products directly to determine the 'life'.In some point of view, 'green design' cannot be seen as a style of performance.The success of 'green design' products from the designer a high degree of awareness of environmental issues, and in the design and development process, designers and relevant organizations to use the experience, knowledge and creativity of crystallization. At present there are several general design themes and trends:1) The use of natural materials in order to 'raw' form of furniture products, building materials and fabrics to be reflected and utilized.2) The nostalgia of the simple style, well into the 'high tech' factor, allowing users to find product is amiable, warm.3) Utility and energy conservation.4) Emphasized the use of the material economy, get rid of useless features and purely decorative style, and create vivid shape and return to the classic simplicity.5) The multi-purpose product design, changes can increase the fun by design, to avoid boredom and replacement needs; it can upgrade, update, by as little as possible to use other materials to extend the life; the use of 'add-on smart' or dismantling components.6) The products and services, the non-materialistic.7) The combination of design and cycle schemes.We do not simply believe in a clear recyclable materials, theproduct will certainly be a 'green product', because the product recyclability of products may become obsolete to accelerate the speed of an excuse, people have recognized the appearance of recyclable materials, the degree may also be would have an impact on product sales.When the'Green Design' gradual integration into the mainstream product design, designers face is not only a small number of 'green fanatics', but ordinary consumers. If you only focus on the design functionality, while the neglect of the aesthetic needs of the user, you cannot extend the product life.People-oriented design ideas from the European Renaissance of the humanitarian ideology. To promote care of people pay attention to people, people-centered world view. In terms of modern product design, human-centered thinking that is the core of the design process, the coordination of product - social - environment relationships betweenthese three. Of human knowledge and transform the nature, purpose is simply to create a good human being living conditions and environmentfor development. However, this simple truth, have repeatedly been vague and misinterpreted. In the past quite a long period of time, people's respect through a variety of activities are acts of science and technology as a means to conquer nature for the purpose, to growth of material wealth as the driving force of the traditional development model, to a certain extent, the destruction of human Lai basis in order to survive, people at the same time trying to conquer nature, often become the object of being a natural punishment. Large industrial era machinery of industrial product is a very typical example, their presence to meet people's material needs, can bring with it more of an emotional loss and the living environment of the hit. Repeatedly by natural warnings, people began to realize that the essence of people-oriented is a real concern of humanity, people started digging people and the harmonious relationship between society and nature. The product design, product-oriented pursuit of emotional and humane products emphasize the purpose of people-oriented under the natural. And people - society - environment, harmonious relations in product design can also be understood as personal qualities - products - emotional harmony. Materials, environmental protection, technology is simple, beautiful shape, making excellent products is the people really psychologically acceptable.Second, the values of stress also contributed to people foremotional awareness. In the past quite a long period of time, the design process is seen as an artistic process, the artist's aesthetic choices to replace the more often the user can only be passively accepted. Such an outcome, making the distance between the product and the user has become increasinglyalienated, people even do not feel the product, with any function other than to enjoy. The feelings of the people and therefore become numb up. As the market changes in the mode of operation, the user's thinking of a more active participation in the design process, the designer is no longer an artist, a professional designer should be to reconcile a variety of design factors. The pursuit of good design is the recognition of values, ideas of resonance, emotional touch. Thoughts on design-related emotions also were born in the fertile soil where the values set.In addition, the design of the regional culture and promote the protection of people also reflects the concern for the feelings. Design is no longer the pursuit of volume, standardization brought about by a single aesthetic, but to diversify into account. The emotional needs of the design was gradually realized that it was multi-directional. Regional differences in the deposition as well as the name of ethnic culture, customs and practices which are in the design to be discussed and explored. In the end, be able to reflect the name of ethnic identity and personality of the product is designed for success stories. This isthe design of emotion-oriented evidence. Of modern product design, product and make people aware of the relationship between communication, the design also focused on how to locate the user object's emotional needs and how to express such feelings, the design of various forms of emotional factors for considerations change is more comprehensive than ever.If the design theory for the design of the improvement means that people re-think, then the birth of a new design type is the mostrealistic and practical needs and the most direct response is all about. More and more on the emotional issues were referred to the process of designing for, so people were the design, interface design, interaction design, accessible design, and so a series of related to the design of communication and emotional way of thinking has been more and more to attention and research, and ultimately applied to the design and production process. Product design and all kinds of psychology,sociology and other disciplines related to human characteristics of the study of collaborative research between the guidance has become an important part of the design.ConclusionWhether the product design and development from the vertical profile view, or from the horizontal status of a modern product design, look at the relationship between the various disciplines, Emotional Design has undoubtedly become a contemporary design, one of the most popular topics. People gradually realize that product design process, designers of theproduct of the soul to give the process is essential. Here the soul refers to the expressed product, and can communicate with the user-generated emotions. In other words, modern product design should be a planning activities related to emotion, early stage of development is no longer a simple physical modeling process. Its entire design process, a certain sense, is a physical emotional process. Contemporary designers should also be taken fully into account in the design of emotional factors, grasp the emotional positioning, designed to communicate with the real products. Such a materialistic in the modern information era of rapid change, due to the severe lack of emotional feeling, it is the demand for the emotional satisfaction of a period of time than ever before are obviously urgent. Designers will face more challenges and responsibilities of a good design to meet the function, on the basis of serving other, and more are expected to return is the emotional.The requirements of sustainable development of society indicatesthat 'green design' remains will be the 21st century, one of the hot industrial design. In order to reduce environmental problems, designers should be the product environmental performance improvement, environmental issues and want to have a good understanding of their impact; this was in science and Technology than ever before to learn more about, and needs tocreativity, new thinking and imaginative. 'Green design' to the Industrial Design has broughtadditional challenges, it also brings more opportunities.The impact of "3r" principles to industrial design 1. Introduction Industrial design as a cross-cutting technology and the arts disciplines， it is closelyrelated to the economy and to maintain its development and progress of society. It can be summarized: First， it services for industrial mass production， making industrialproducts enhance the value and value-added. Second， It leads the fashion， to effectivelystimulate consumption， so that consumers not only use the product at the same time， butalso enjoy the new technology and material; Third， it puts technology to link up with themarket， making products enhance competitiveness; Last but not the least， it can bringthe innovation into the enterprise. Therefore， the economic development needs industrialdesign which has become indispensable to the country's economic construction .However， along with the traditional industrial design creating high-quality modern lifestyle and living environment and promoting economic development ，it also speeds upthe consumption of resources and energy. What's more ，it dose harm to the ecologicalbalance of the Earth and brings about a serious of great damage to human survival and sustainable development. Especially the excessive commercialization of industrial design，utilitarian and excessive pursuit of profit， the implementation of "merchandise has plans toabolish the system" without taking into account production， use，process waste， suchas the environment， the impact of resources. It can be said that people are in inappropriate and excessive consumption patterns of life，the industrial design objectively becomesessential medium to encourage people to uncontrolled consume， which is countered to theessence of industrial design—creating a science and healthy way of life.Facing the threat of human survival and sustainable development， in the 20thcentury， people began to question the sustainable development of humanity ，to carry outa profound reflection on sustainable development and to put forward a suitable model of circular economy ， the principle of circular economy is "3r" (is Reduce， Reuse，Recycle) which is of great significance to the implementation and promotion of socio-economic stability， sustainable development Against this background， the conceptof sustainable development into rapid economic development is inextricably linked to the design， based on this ongoing exploration and practice. "3r" principles intended to sort out this article on various aspects of industrial design and the guiding role， and attempts toexplore the "3r" principles of industrial design at the extension.2. Cycle economic model and the principle of "3r"Economy is engaged in production， consumption and reproduction activities， whichis to meet human material needs of their own material .Recycling economy is considered following the original economy， the agricultural economy， industrial economy after thetime of the post-industrial economy， with the industrial economy is different between theresources and environment relationship.Following the economic cycle refers to the natural ecosystem of the material circulation and energy flow reconstruction of the economic system so that it harmoniously into the natural ecosystems of the material energy recycling process to product clean production， resource recycling and efficient recycling characterizedeco-economic development patterns， also known as eco-economy，green economy.2.1 The relationship between economic model， environment and the resourcesHuman survival and economic activities rely on the resources and the environment.On one hand ，it is the source of the human beings material system; on the other hand， itbears the economic activities of human waste generated by the various roles. The Earth can provide resources but are limited， even though it must have the ability to purify， howeverit is subject to human economic activity the ability of emissions is also limited.Industrial economic development patterns are from "One Product One resource pollution" posed by one-way flow of material and an open economy， this openness has ledto a global depletion of resources and waste， as well as the serious deterioration of theecological environment.Circular economy development pattern is from "one of resources of renewable resources， one of green products" posed by the material energy of the closed-loop feedback loop process， this closed loop system， can maintain economic production of low，high-quality， low-waste， which will be economic activity ofnatural resources andenvironmental impacts to minimize damage.2.2 Interpretation of the circular economy mode "3r" principle"3r" principle is the basic manifestation of the economic cycle，and its specificcontents are as follows:"Reduction" principle is the first principle of circular economy，that is the source ofcontrol method， which requires the source of economic activity -the design stage， payattention to the use of resources-saving and pollution reduction requirements with fewer resources to achieve the established purpose of the production or consumption In the production areas， usually the energy-saving production processes， materials andconservation of resources， the products of small size and lightweight， and easy andsimple packaging requirements in order to achieve the purpose of reducing waste emissions;In the consumer area， reduction of the supremacy of the principleof a change in consumer lifestyles and advocate moderate consumption and green consumption. "Reuse" principle is the second principle of circular economy， that is， process control methods， with theaim to improve the products and resources use efficiency， it calls for product design toinitial the form of packaging for multiple items to prevent premature become waste. In the design， to the use of standard-sized parts， repair and upgrade in order to replace， thusprolonging the service life of products; In the consumer area， to promote the purchase ofdurable consumer goods， to reduce the use of disposable products，such as after-salesservice by strengthening the means to extend the product life as possible and not waste."Recycling" principle is the third principle of circular economy，that is， terminalcontrol method of production and consumption in the process of waste generated， throughthe "resources" of the means of its re-processing of raw materials can be re-used or product，put it back on consumption. Resources of the so-called class of resources usually include the original and secondary resources. The original class of resources is the waste of resources after the formation of the same with the original products， sub-resource is the waste ofresources into different types of after the new products. To promote waste recycling economy will be the source of the original and sub-class of combining resources in order to fully realize the recycling use of resources.3. The impact of the "3r" principle of to industrial design"3r" principle is not only on products from the design，production， sales， use，disposal and so on throughout the life cycle have an impact on all aspect， but also on theindustrial design itself， a more extensive and profound changes:3.1 The impact of design conceptIn modern industrial economy， the product design is often to serve the people， justfrom the people to meet needs and solve the problem as the starting point， and do notconsider the follow-up products， use of resources and energy consumption and emissionson the environment and other ecological problems. "3r" principle in the design concept under the influence from the "people-oriented" towards the "harmony between man and nature" of green design， while respecting the needs of people， but also consider the safety of the ecosystem. Cycle economic model of the industrial design under the design concept， putpeople and nature live in harmony and common development in thefirst place， the use ofsystems theory and Calibration of all acts of industrial design，from product design at thebeginning of the macro-environment had priority to consider and pay attention to the coordination of products that run the various elements of the process in order to achieve system optimization. Here， the environmental factors are the starting point of the whole design and end points， through the design， efforts to improve and reduce the products inthe production， use， recycling process， such as the adverse impact of the environment.So Green Design Products are in the "harmony between man and nature" under the guidance of thought to the harmonious development of man and nature， the principle of human -machine system one considers the environment， a comprehensive optimization of theindustrial design of a new concept.3.2 The impact of design styleSimple is an aesthetic pursuit of extremists on the design of easy style， popular in the20th century， in the United States age 80. If we say that in the industrial economic model，the simple style of product design aesthetic is a subjective pursuit of people， then in therecycling economy mode， the structure of the simplest and most parsimonious of the materials， the most beautiful modeling， the most pristine appearance simplicity ofproduct design， sustainable development concept is a concrete manifestation. "3r" Productsdoctrine of the meaning of this simple style more in-depth，specific， practicalsignificance.First， the premise of ensuring the functionality as far as choice of materials can be recycled， such as biological materials， so less material on refined， appropriate;Second， to promote. Small is beautiful ". Less Is More"， the lightweight and pleasantform of products. Third， the design features of the object collation， evaluation，definition， must always focus on the merger， to simplify，optimize， and makes thecore functions briefly products; Fourth， the product is intended to be simple and clearlanguage; Fifth， the structure of simple， easy to create; Sixth，the choice ofdegradable material， the structure of easy solutions， such as withholding together.3.3 The impact of design methodThe impact of the "3r" principle and under the guidance of the implementation of green design methods are: modular design， removable design， recyclable design， long-lifedesign.Modular design is at a certain range of different functions or different functions the same performance， different specifications of the products on the basis of functional analysis，and design into a series of functional modules， through the selection and combination ofmodules can constitute different products to designed to meet the different needs of the Ways. The benefits of modular design: First，make products with good performance Recyclingdemolition， settled design different types of products and waste of resources; Second，it will be able to be easy to use or duplicate the functions of independent recovery， enhancethe versatility of the components， once the end-of-life products，they can re-use orrecycling; Third， improve the repair of products can extend thelife of the product.Product design is removable at the design stage， so that parts of the Products has agood performance of the demolition. Conducive to the re-use of components or recycled materials to save not only protect the environment and Materials . The demolition of the design requirements，Product First， connect the various parts and components， as far as possible the use of detachable connection， such as threaded connections， unified typefasteners， reducing the number of fasteners， try not to use welding， riveting，bonding and other non-removable the connection; Second， in the selection andprocessing of raw materials， the demolition of the connection; to use and reuse ofrecyclable materials， the types of materials， such as less as possible.Recyclable design refers to product design， to take full account of the variousmaterials Product components the possibility of recycling， recovery treatment， recyclingand product recovery of costs related to a series of questions，thus saving materials andreducing waste， minimum of environmental pollution for the purpose of a design method. Long-life design is the design of products based on life in the economic indicators to ensure that products， value and environmental requirements at the same time try to make our products to extend the life to achieve the slow resource consumption of a design method. Specifically include the following: First， improving product reliability and durability;Second， products are easy to repair and maintenance; Third，using standard， modularproduct structure.3.4 The impact of design material。

工业产品设计外文翻译参考文献(文档含中英文对照即英文原文和中文翻译)Design Without DesignersI will always remember my first introduction to the power of good product design.I was newly arrived at Apple, still learning the ways of business, when I was visited by a member of Apple's Industrial Design team. He showed me a foam mockup of a proposed product. "Wow," I said, "I want one! What is it?"That experience brought home the power of design: I was excited and enthusiastic even before I knew what it was. This type of visceral "wow" response requires creative designers. It is subjective, personal. Uh oh, this is not what engineers like to hear. If you can't put a number to it, it's not important. As a result, there is a trend to eliminate designers. Who needs them when we can simply test our way to success? The excitement of powerful, captivating design is defined as irrelevant. Worse, the nature of design is in danger.Don't believe me? Consider Google. In a well-publicized move, a senior designer at Google recently quit, stating that Google had no interest in or understanding of design. Google, it seems, relies primarily upon test results, not human skill or judgment. Want to know whether a design is effective? Try it out. Google can quickly submit samples to millions of people in well-controlled trials, pitting one design against another, selecting the winner based upon number of clicks, or sales, or whatever objective measure they wish. Which color of blue is best? Test. Item placement? Test. Web page layout? Test.This procedure is hardly unique to Google. has long followed this practice. Years ago I was proudly informed that they no longer have debates about which design is best: they simply test them and use the data to decide. And this, of course, is the approach used by the human-centered iterative design approach: prototype, test, revise.Is this the future of design? Certainly there are many who believe so. This is a hot topic on the talk and seminar circuit. After all, the proponents ask reasonably, who could object to making decisions based upon data?Two Types of Innovation: Incremental Improvements and New ConceptsIn design—and almost all innovation, for that matter—there are at least two distinct forms. One is incremental improvement. In the manufacturing of products, companies assume that unit costs will continually decrease through continual, incremental improvements. A steady chain of incremental innovation enhances operations, the sourcing of parts and supply-chain management. The product design is continually tinkered with, adjusting the interface, adding new features, changing small things here and there. New products are announced yearly that are simply small modifications to the existing platform by a different constellation of features. Sometimes features are removed to enable a new, low-cost line. Sometimes features are enhanced or added. In incremental improvement, the basic platform is unchanged. Incremental design and innovation is less glamorous than the development of new concepts and ideas, but it is both far more frequent and far more important. Most of these innovations are small, but most are quite successful. This is what companies call "their cash cow": a product line that requires very little new development cost while being profitable year after year.The second form of design is what is generally taught in design, engineering and MBA courses on "breakthrough product innovation." Here is where new concepts get invented, new products defined, and new businesses formed. This is the fun part of innovation. As a result, it is the arena that most designers and inventors wish to inhabit. But the risks are great: most new innovations fail. Successful innovations can take decades to become accepted. As a result, the people who create the innovation are not necessarily the people who profit from it.In my Apple example, the designers were devising a new conception. In the case of Google and Amazon, the companies are practicing incremental enhancement. They are two different activities. Note that the Apple product, like most new innovations, failed. Why? I return to this example later.Both forms of innovation are necessary. The fight over data-driven design is misleading in that it uses the power of one method to deny the importance of the second. Data-driven design through testing is indeed effective at improving existing products. But where did the idea for the product come from in the first place? From someone's creative mind. Testing is effective at enhancing an idea, but creative designers and inventors are required to come up with the idea.Why Testing Is Both Essential and IncompleteData-driven design is "hill-climbing," a well-known algorithm for optimization. Imagine standing in the dark in an unknown, hilly terrain. How do you get to the top of the hill when you can't see? Test the immediate surroundings to determine which direction goes up the most steeply and take a step that way. Repeat until every direction leads to a lower level.But what if the terrain has many hills? How would you know whether you are on the highest? Answer: you can't know. This is called the "local maximum" problem: you can't tell if you are on highest hill (a global maximum) or just at the top of a small one.When a computer does hill climbing on a mathematical space, it tries to avoid the problem of local maxima by initiating climbs from numerous, different parts of the space being explored, selecting the highest of the separate attempts. This doesn't guarantee the very highest peak, but it can avoid being stuck on a low-ranking one. This strategy is seldom available to a designer: it is difficult enough to come up with a single starting point, let alone multiple, different ones. So, refinement through testing in the world of design is usually only capable of reaching the local maximum. Is there a far better solution (that is, is there a different hill which yields far superior results)? Testing will never tell us.Here is where creative people come in. Breakthroughs occur when a person restructures the problem, thereby recognizing that one is exploring the wrong space. This is the creative side of design and invention. Incremental enhancements will not get us there.Barriers to Great InnovationDramatic new innovation has some fundamental characteristics that make it inappropriate for judgment through testing. People resist novelty. Behavior tends to be conservative. New technologies and new methods of doing things usually take decades to be accepted - sometimes multiple decades. But the testing methods allassume that one can make a change, try it out, and immediately determine if it is better than what is currently available.There is no known way to tell if a radical new idea will eventually be successful. Here is where great leadership and courage is required. History tells us of many people who persevered for long periods in the face of repeated rejection before their idea was accepted, often to the point that after success, people could not imagine how they got along without it before. History also tells us of many people who persevered yet never were able to succeed. It is proper to be skeptical of radical new ideas.In the early years of an idea, it might not be accepted because the technology isn't ready, or because there is a lot more optimization still to be done, or because the audience isn't ready. Or because it is a bad idea. It is difficult to determine which of those reasons dominates. The task only becomes easy in hindsight, long after it becomes established.These long periods between formation and initial implementation of a novel idea and its eventual determination of success or failure in the marketplace is what defeats those who wish to use evidence as a decision criterion for following a new direction. Even if a superior way of doing something has been found, the automated test process will probably reject it, not because the idea is inferior, but because it cannot wait decades for the answer. Those who look only at test results will miss the large payoff.Of course there are sound business reasons why ignoring potentially superior approaches might be a wise decision. After all, if the audience is not ready for the new approach, it would initially fail in the marketplace. That is true, in the short run. But to prosper in the future, the best approach would be to develop and commercialize the new idea to get marketplace experience, to begin the optimization process, and to develop the customer base. At the same time one is preparing the company for the day when the method takes off. Sure, keep doing the old, but get ready for the new. If the company fails to recognize the newly emerging method, its competitors will take over. Quite often these competitors will be a startup that existing companies ignored because what they were doing was not well accepted, and in any event did not appear to challenge the existing business: see "The innovator's dilemma."Gestural, multi-touch interfaces for screen-driven devices and computer games are good examples. Are these a brilliant new innovation? Brilliant? Yes. New? Absolutely not. Multi-touch devices were in research labs for almost three decades before the first successful mass-produced products. I saw gestures demonstrated over two decades ago. New ideas take considerable time to reach success in the marketplace. If an idea is commercialized too soon, the result is usually failure (and a large loss of money).This is precisely what the Apple designer of my opening paragraph had done. What I was shown was a portable computer designed for schoolchildren with a form factor unlike anything I had ever seen before. It was wonderful, and even to my normally critical eye, it looked like a perfect fit for the purpose and audience. Alas, the product got caught in a political fight between warring Apple divisions. Although it was eventually released into the marketplace, the fight crippled its integrity and it was badly executed, badly supported, and badly marketed.The resistance of a company to new innovations is well founded. It is expensive to develop a new product line with unknown profitability. Moreover, existing product divisions will be concerned that the new product will disrupt existing sales (this is called "cannibalization"). These fears are often correct. This is a classic case of what is good for the company being bad for an existing division, which means bad for the promotion and reward opportunities for the existing division. Is it a wonder companies resist? The data clearly show that although a few new innovations are dramatically successful, most fail, often at great expense. It is no wonder that companies are hesitant - resistant - to innovation no matter what their press releases and annual reports claim. To be conservative is to be sensible.The FutureAutomated data-driven processes will slowly make more and more inroads into the space now occupied by human designers. New approaches to computer-generated creativity such as genetic algorithms, knowledge-intensive systems, and others will start taking over the creative aspect of design. This is happening in many other fields, whether it be medical diagnosis or engineering design.We will get more design without designers, but primarily of the enhancement, refinement, and optimization of existing concepts. Even where new creative artificial systems are developed, whether by neural networks, genetic algorithms, or some yet undiscovered method, any new concept will still face the hurdle of overcoming the slow adoption rate of people and of overcoming the complex psychological, social, and political needs of people. To do this, we need creative designers, creative business people, and risk takers willing to push the boundaries. New ideas will be resisted. Great innovations will come at the cost of multiple great failures.Design without designers? Those who dislike the ambiguity and uncertainty of human judgments, with its uncertain track record and contradictory statements will try to abolish the human element in favor of the certainty that numbers and data appear to offer. But those who want the big gains that creative judgment can produce will follow their own judgment. The first case will bring about the small, continual improvements that have contributed greatly to the increased productivity and lowering of costs of our technologies. The second case will be rewarded with greatfailures and occasional great success. But those great successes will transform the world.不需要设计师的设计唐·诺曼我永远也不会忘记我第一次向人们介绍优秀产品设计的魅力的经历，那时候我刚刚到苹果公司，还在逐渐的学习工作上的事务。