新编商务英语综合教程第1册课程设计 (2)
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新编大学基础英语综合教程第1册课程设计本课程设计适用于大一学生,旨在提高学生的英语听说读写能力以及对英语文化的理解和运用。
本教程覆盖了基础英语语法、词汇、听说读写等方面,旨在培养学生成为熟练的英语使用者。
课程目标1.通过本门课程的学习,学生能够掌握英语基础语法和词汇,并能够使用英语进行简单的交际。
2.培养学生的英语听说读写能力,提高学生阅读理解和表达能力。
3.培养学生对英语文化的理解和运用能力,提高学生的国际化视野。
课程内容第1章:英语基础语法•介绍英语基础语法,包括主谓宾、时态、语气、语序等。
•练习基本句型,如陈述句、疑问句、否定句等。
•掌握基本英语语法的应用场景,如日常交际、商务英语等。
第2章:英语词汇•引导学生认识英语词汇的重要性,并介绍英语词汇的来源和发展历程。
•练习英语单词的拼写、学习常用单词的词汇搭配和辨析。
•练习根据上下文理解新单词的含义,并掌握使用词典等工具查找单词的方法。
第3章:英语听说•练习听取、理解并回答基本英语问题。
•练习描述、表达自己的意见和看法等。
•练习不同语音语调的模仿,提高听说的流利度。
第4章:英语阅读•练习阅读英语短文、新闻等,理解文章的主题、大意和细节。
•掌握阅读技巧,如寻找关键词、预测文章内容、注意上下文等。
•练习根据文章内容回答问题,培养学生的阅读理解能力。
第5章:英语写作•练习英语写作技巧,包括句型、段落结构和语法等。
•练习表达自己的思想和观点,如写作日记、个人陈述等。
•练习写作常见类型文章,如求职信、邀请信等。
教学方法本课程采用多种教学方法,包括听讲、阅读、写作、讨论、演讲等。
教师将会提供丰富的教学材料,如教科书、音频、视频、练习册,通过交互式教学,培养学生的英语听说读写能力。
评估方式学生的学习成果将通过考试、练习、作业等方式进行评估。
具体评估方式包括:1.阅读理解测试:检测学生阅读理解能力,学生需要根据文章回答相关问题。
2.语音语调测试:测试学生的语音语调模仿能力,学生需要模仿不同语音语调。
新标准商务英语综合教程1第二课课件全文共3篇示例,供读者参考篇1Title: New Standard Business English Comprehensive Course 1 Lesson 2 SlidesIntroduction:The New Standard Business English Comprehensive Course 1 is designed to help learners improve their English language skills in a business context. This course has been carefully crafted to provide practical and relevant content that will help learners communicate effectively in a variety of business situations. In this document, we will explore the key points covered in Lesson 2 of the course, as presented in the course slides.Lesson 2 Overview:Lesson 2 focuses on Communication Skills, covering topics such as effective communication strategies, the importance of listening, and how to communicate assertively in a business setting. The lesson also delves into the nuances of non-verbal communication and the role it plays in conveying messages accurately.Key Points from the Slides:1. Effective Communication Strategies: The slides emphasize the importance of clarity, brevity, and relevance in communication. Using examples and practical tips, learners are encouraged to structure their messages carefully to ensure they are understood by the intended audience.2. The Importance of Listening: Lesson 2 highlights the importance of active listening in effective communication. Learners are guided on how to be attentive, ask clarifying questions, and provide feedback to demonstrate understanding.3. Assertive Communication: The slides discuss the differences between passive, aggressive, and assertive communication styles. Learners are encouraged to practice assertiveness by expressing their opinions while respecting others' viewpoints.4. Non-Verbal Communication: The lesson covers the role of body language, facial expressions, and tone of voice in communication. Learners are taught how to interpret non-verbal cues and use them effectively to enhance their messages.Conclusion:Lesson 2 of the New Standard Business English Comprehensive Course 1 provides learners with valuable insights and practical tools to improve their communication skills in a business context. By mastering the key points covered in the slides, learners can enhance their ability to communicate effectively, build strong relationships, and succeed in their careers.篇2New Standard Business English Comprehensive Course 1 Lesson 2In this lesson, we will focus on the basics of business communication in English. Whether you are in a face-to-face meeting, writing an email, or giving a presentation, effective communication is crucial in the business world.1. Meeting Etiquette- When entering a meeting room, always greet everyone present with a firm handshake and a smile.- Address people by their title and last name unless you have been invited to use their first names.- Pay attention to cultural differences in communication styles and customs.2. Writing Emails- Keep emails concise and to the point. Avoid unnecessary details.- Use a professional tone and grammar in your emails.- Always proofread your emails before sending them.3. Giving Presentations- Structure your presentation with a clear introduction, body, and conclusion.- Use visuals such as charts and graphs to support your points.- Practice your presentation beforehand to ensure a smooth delivery.4. Business Vocabulary- Familiarize yourself with common business terms and phrases such as "profit margin," "market share," and "competitive advantage."- Use vocabulary appropriate to the context of your communication.5. Negotiation Skills- Be prepared for negotiations by knowing your goals and limits.- Listen actively to the other party and offer compromises when necessary.- Maintain professionalism and composure during negotiations.6. Role-playing Exercises- Practice your communication skills through role-playing scenarios such as sales pitches, negotiations, and conflict resolution.- Solicit feedback from peers and instructors to improve your communication skills.By mastering the basics of business communication in English, you will be better equipped to succeed in the global business environment. Remember to practice regularly and seek opportunities to improve your skills. Good luck on your journey to becoming a proficient business English communicator!篇3Title: A Review of New Standard Business English Comprehensive Course 1 Lesson 2 PowerPointIntroductionThe New Standard Business English Comprehensive Course 1 Lesson 2 PowerPoint is an essential tool for teaching and learning business English. The PowerPoint is designed to help students understand and practice the key concepts of the lesson in a visual and interactive way. In this review, we will explore the key features of the PowerPoint and its effectiveness in enhancing students' learning experience.Key Features of the PowerPoint1. Clear and Engaging Layout: The PowerPoint features a clear and engaging layout with a professional design that is visually appealing to students. The use of colors, images, and graphics helps to capture students' attention and maintain their interest throughout the lesson.2. Comprehensive Content: The PowerPoint covers all the key topics and vocabulary introduced in Lesson 2 of the New Standard Business English Comprehensive Course 1. The contentis presented in a clear and organized manner, making it easy for students to follow along and understand the material.3. Interactive Activities: The PowerPoint includes interactive activities such as matching exercises, multiple-choice quizzes, and role-playing scenarios. These activities help students practice and reinforce their understanding of the lesson material in a fun and engaging way.4. Audio and Video Clips: The PowerPoint features audio and video clips of native English speakers, helping students improve their listening and pronunciation skills. The clips are authentic and relevant to the lesson content, providing students with real-world examples of business English communication.Effectiveness of the PowerPointThe New Standard Business English Comprehensive Course 1 Lesson 2 PowerPoint is highly effective in enhancing students' learning experience. The visual and interactive nature of the PowerPoint helps to engage students and keep them motivated throughout the lesson. The comprehensive content and interactive activities help students practice and apply their knowledge of business English in a meaningful way.Furthermore, the audio and video clips included in the PowerPoint provide students with valuable listening and speaking practice, helping them improve their communication skills in a business context. Overall, the PowerPoint serves as a valuable tool for both teachers and students in teaching and learning business English effectively.ConclusionIn conclusion, the New Standard Business English Comprehensive Course 1 Lesson 2 PowerPoint is an essential resource for teaching and learning business English. Its clear and engaging layout, comprehensive content, interactive activities, and audio and video clips make it a highly effective tool for enhancing students' learning experience. By using the PowerPoint, teachers can effectively teach key concepts and vocabulary, while students can practice and improve their business English skills in a dynamic and engaging way.。
《商务英语综合1》课程教学大纲商务英语综合1课程教学大纲课程简介本课程旨在提高学生的商务英语综合能力,包括听、说、读、写、译等方面的培养。
通过研究商务英语的基本知识和技能,学生将能够在商务场景中流利地进行沟通和交流,并掌握相关商务知识。
教学目标1. 培养学生的商务英语听力技能,提高听懂商务场景对话和演讲等的能力。
2. 培养学生的商务英语口语表达能力,提高有效沟通和商务演讲的能力。
3. 培养学生的商务英语阅读能力,提高理解商务文件和文章的能力。
4. 培养学生的商务英语写作能力,提高书写商务邮件和报告的能力。
5. 培养学生的商务英语翻译能力,提高译写商务文件和口译的能力。
教学内容1. 商务英语听力训练:通过听取商务对话、会议和演讲等,提高学生的听力技能。
2. 商务英语口语表达:研究商务用语、礼貌用语和商务演讲技巧等,提高学生的口语表达能力。
3. 商务英语阅读理解:阅读商务文章、合同和报告等,培养学生理解商务文本的能力。
4. 商务英语写作:研究商务邮件、报告和商务文案的写作技巧,提高学生的书写能力。
5. 商务英语翻译:练商务文件和口译的翻译,提高学生的翻译能力。
教学方法1. 授课讲解:通过讲解商务英语的基本知识和技能,帮助学生理解和掌握。
2. 听力训练:提供商务听力材料,让学生进行听力练和理解。
3. 口语练:组织角色扮演、对话练和商务演讲等活动,提高学生的口语表达能力。
4. 阅读训练:提供商务阅读材料,让学生进行阅读理解练。
5. 写作练:布置商务写作任务,让学生练书写商务邮件和报告。
6. 翻译练:布置商务翻译任务,让学生练商务文件和口译的翻译。
考核方式1. 课堂参与度:学生积极参与课堂讨论和活动的情况。
2. 个人作业:学生完成的听力、口语、阅读、写作和翻译作业情况。
3. 综合测试:对学生综合掌握商务英语能力的考核。
参考教材1. 《商务英语教程》(第一册),李明等编著,外语教学与研究出版社。
2. 《商务英语阅读与写作教程》,张瑞芳编著,外语教学与研究出版社。
一、课程名称:商务英语综合二、课时安排:2课时三、教学目标:1. 让学生掌握商务英语的基本词汇和常用句型。
2. 提高学生的商务英语听说读写能力。
3. 培养学生运用英语进行商务沟通的能力。
4. 增强学生的商务礼仪和跨文化交际意识。
四、教学内容:1. 商务英语基础词汇和句型2. 商务英语听说读写技能训练3. 商务邮件写作4. 商务谈判技巧5. 跨文化交际与商务礼仪五、教学过程:第一课时:1. 导入新课(1)教师简要介绍商务英语的重要性及课程安排。
(2)播放一段商务英语视频,让学生了解商务英语的实际应用场景。
2. 商务英语基础词汇和句型(1)教师讲解商务英语基础词汇,如:market、product、customer、sales、order等。
(2)教师引导学生练习常用句型,如:How are you doing? What can I do for you? Can I help you?3. 商务英语听说读写技能训练(1)教师播放一段商务英语听力材料,让学生进行听力练习。
(2)教师讲解商务英语阅读技巧,如:快速浏览、关键词定位等。
(3)教师带领学生进行商务英语写作练习,如:撰写商务邮件。
4. 总结本节课所学内容,布置课后作业。
第二课时:1. 复习上节课所学内容(1)教师提问,检查学生对商务英语基础词汇和句型的掌握情况。
(2)教师检查学生课后作业完成情况。
2. 商务邮件写作(1)教师讲解商务邮件的格式和注意事项。
(2)教师带领学生进行商务邮件写作练习,如:回复客户咨询、发送订单确认等。
3. 商务谈判技巧(1)教师讲解商务谈判的基本原则和技巧。
(2)教师组织学生进行角色扮演,模拟商务谈判场景。
4. 跨文化交际与商务礼仪(1)教师讲解不同文化背景下的商务礼仪差异。
(2)教师组织学生进行跨文化交际练习,如:问候、介绍、道别等。
5. 总结本节课所学内容,布置课后作业。
六、教学评价:1. 课堂表现:学生的出勤率、课堂参与度、作业完成情况。
新编实用英语综合教程第1册教学设计课程概述本课程是针对初学者设计的英语教学课程,旨在通过可操作性强、实用性强的语言技能,帮助学习者快速掌握英语基础知识,为日后深入学习和使用英语扫清道路。
教学目标本教学设计旨在通过一系列科学有效的教学方法,实现以下教学目标:1.帮助学生掌握英语字母表和发音规律;2.帮助学生掌握简单的日常用语;3.帮助学生理解基本的语法知识和句型结构;4.培养学生初步的听、说、读、写能力,同时提高学生的英语语感和自信心。
教学内容第一课主要教授英语字母表,包括26个字母的名称和发音规律。
通过字母与音素的对应关系,帮助学生初步掌握英语发音技巧。
第二课本节内容主要讲解简单的日常用语,如问候语、感谢语、道别语等。
通过模拟真实情景,帮助学生熟练掌握常见的英语用语,并且通过口语练习巩固掌握。
第三课本节内容主要引导学生学习并掌握英语语法方面的基础知识,如主语、谓语、定语、状语等基本概念,并且通过练习巩固掌握。
第四课本节内容主要介绍英语代词、形容词、副词的基础知识,帮助学生掌握词汇量的同时,提高学生对英语语法的敏感性,同时辅以口语练习提高听说能力。
第五课本节内容主要让学生了解问题句型及回答方式,并帮助学生掌握各种相应句子类型的语法。
第六课综合性课程内容,巩固学生对前几节课的掌握,同时给予口语表达、语音、语法等方面的全面训练。
教学方法本教学设计将采用两大类方法,一类为传统教学方式,一类为现代教学方式。
传统教学方式1.讲授法:将基础知识讲授给学生,辅以学生手册和黑板板书,帮助学生初步掌握英语基础知识;2.练习法:通过不同形式的习题练习,巩固学生的掌握程度,并且帮助学生在做题过程中发现自己的不足,及时进行纠正。
现代教学方式1.互动式教学: 以学生为主体,让学生在讲师引导和促进下进行互动学习;2.多媒体教学: 利用现代多媒体教学手段,如PPT、录像等多媒体技术,结合学生实际情况和教学目标,对课程内容进行更直观、生动的展现。
商务英语综合教程第一册教学设计一、教学目标本教学设计旨在帮助学生建立商务英语的基本能力,包括听、说、读、写和翻译,让学生学会运用商务英语进行简单的口头和书面沟通,增强学生的自信心,提高其口语流利度和交流能力,以达到扩展自己的交际范围,提高就业竞争力的目的。
二、教学内容1. 教材本课程主要使用《商务英语综合教程第一册》。
2. 教学大纲•Unit 1:Introduction•Unit 2:Company Organization•Unit 3:Marketing Mix•Unit 4:Product Life Cycle•Unit 5:Service三、教学方法1. 基本教学法本教学设计采用任务型教学法,提供真实的商务场景模拟,使学生能够在实际的情境中排练所学的商务英语知识和技能,从而更好地掌握和运用商务英语技能。
2. 具体教学方法1.聆听真实商务对话 - 给学生播放商务对话录音,让学生听懂在特定的情境下用商务英语如何进行对话。
然后,教师加入讨论,明确目标语言和语法规则,并要求学生注意其中的课文重点和词汇。
2.个性化教学 - 最大限度地考虑学生个人差异,让每个学生在专门的课堂中得到个性化的辅导,包括阅读、写作、语言学习和发音等方面。
3.全方位练习 - 让学生在各种不同的情境中多次练习,从而更好地巩固和掌握所学内容,在课后进行有效的反馈和辅导。
四、教学评估1. 教学评估工具测试题和口语表现评估。
2. 测试内容测试内容根据本教学设计的教育目标,包括听力、语言和书写等知识领域的考核。
学生需要完成听力填空、选择题和短文阅读等题目,并通过讲商务英语解决问题、写商务英语电子邮件和面试等语言沟通考核。
同时,鼓励学生进行商务场景模拟表演,进行语言点演示和轻松的语言交互。
3. 评估结果根据测试结果,对学生们的掌握程度提供详细的反馈和指导,让学生们更好地发现和改进自己的语言缺陷,以提高口头和书面语言交流能力。
五、参考资料•《商务英语综合教程第一册》,作者:杨多万,出版社:中国对外经济贸易出版社,2019年。
《综合商务英语1》课程教学大纲一、课程基本信息开课单位:翻译学院商务英语系课程名称:综合商务英语1课程编号:222001英文名称:Business English: An Integrated Course 1课程类型:专业基础课(请按我校教学计划安排表中的课程类型进行规范填写,即填写公共基础课、学科基础课、专业基础课、专业方向限选课、专业任选课、公共选修课等)总学时:108 理论学时:108 实验学时:学分:6开设专业:商务英语专业先修课程:无二、课程任务目标(一)课程任务本课程是一门商务英语专业基础入门课程,强调打好扎实的语言基本功,兼顾商务专业素质与人文素养的同步提升。
本课程注重语言、文化与商务有机融合,注重商务英语技能和商务专业课程的合理衔接。
学习任务设计丰富多样,有助于训练学生交际能力、自主学习能力和合作学习能力。
每个单元都有三篇相关主题的文章,紧扣社会热点话题,难度合理递增,选文思想内涵深刻,可读性强,充分反映经济全球化时代的特点。
同时配备丰富的视频材料可增加语言学习的趣味性和输入的有效性,调动学生课堂参与的积极性。
(二)课程目标在学完本课程之后,学生能够:1. 掌握商务环境中经常使用的商业术语、词汇及其常用表达方式;2. 了解并熟悉网络、商业环境、商务礼仪、交通物流、经营管理、金融财务、商业惯例等方面的基础知识;3. 了解不同国家的文化,尤其是商业文化及习俗;4. 能够将语言技能、商务知识及文化知识相结合,具备跨文化的商务沟通能力。
三、教学内容和要求(一)理论教学的内容及要求Unit 1 The World Wide Web1. Understand the main idea of the three texts and establish the link among them;2. Have a general understanding of e-business and e-commerce;3. Develop a banlanced perspective on the merits and weaknesses ofe-business;4. Understand and use the expressions picked from the text.Unit 2 Dress for Success1. Understand the main idea of the three texts and establish the link among them;2. Compare and comment on different opinions and make their own judgement;3. Realize the influence of stereotypical image in people’s life;4. Understand and use the expressions picked from the text.Unit 3 On the Road1. Understand the main idea of the three texts and establish the link among them;2. Have a primary understanding of roles played by the rail, the car; and the bicycle respectively in transport system;3. Talk about bicycle culture and car culture in China and their impacts on our lives, society, environment and economy;4. Understand and use the expressions picked from the text.Unit 4 Empire of Wealth1. Understand the main idea of the three texts and establish the link among them;2. Have an understanding of satire, its main features and function;3. Understand the notion keeping-up-with-the-Joneses and its impact on consumption and social hierarchy;4. Understand and use the expressions picked from the text.Unit 5 The Reality of Success in Business1. Understand the main idea of the three texts and establish the link among them;2. Have a primary understanding of defining charaters of American people;3. Get to know Chinese negotiating style;4. Understand and use the expressions picked from the text.Unit 6 You Are What You Eat1. Understand the main idea of the three texts and establish the link among them;2. Have a primary understanding of healthy diet, and different food cultures;3. Realize the significance of independent thinking and form their own opinion on what to eat and how to eat;4. Compare the similarities and differences between Chinese and western food cultures.Unit 7 Is There aGolden Rule in Business?1. Understand the main idea of the three texts and establish the link among them;2. Have a primary understanding of business ethics;3. Realize the role of ethics in life and business;4. Understand and use the expressions picked from the text.Unit 8 Who Has Messed up My Personal Account?1. Understand the main idea of the three texts and establish the link among them;2. Have a primary understanding of troubles caused by credit card tricks3. Learn Warren Buffet and his investment philosophy;3. Realize different saving habits of Chinese and American and relevant problems and strategies;4. Understand and use the expressions picked from the text.(二)实践教学的内容及要求Presentation:了解presentation的作用及方法,学习运用正确的语言表达及恰当的修辞手法,针对某个问题或案例进行口头的分析和讨论。
新编商务英语精读1教案一、教学目标1.学习商务英语基本单词、短语和句型,加强商务英语听说能力;2.掌握商务英语的基本知识和技巧,提高商务英语阅读和写作能力;3.培养学生良好的商务英语应用能力,使其能够在商务活动中自如运用英语进行沟通。
二、教材分析《新编商务英语精读1》是一本以商务英语为主题的教材,共分为10个单元,每个单元均包含了商务英语的常用词汇、短语和句型,并通过各种案例对商务英语的应用进行了分析和讲解。
该教材属于高等教育出版社推出的商务英语教材系列,适用于高职院校和中职学校等相关专业。
三、教学重点和难点教学重点1.掌握商务英语基本词汇、短语和句型;2.培养学生商务英语听说能力;3.通过案例分析,加强学生的商务英语应用能力。
教学难点1.帮助学生掌握商务英语的特点和应用技巧;2.针对学生商务英语表达中的困难点,进行详细的分析和解读。
四、教学方法1.通过课堂教学和多媒体技术相结合,提高学生的学习兴趣和参与度;2.将商务英语的应用技巧贯穿整个教学过程,注重培养学生的实际应用能力;3.通过案例分析,加强学生对商务英语应用的理解和掌握。
五、教学内容与进度第一节课程介绍1.课程目标和教学方法介绍;2.学生自我介绍。
第二节商务英语基本词汇1.商务英语基本词汇介绍;2.商务英语单词拼写规则和口语练习。
第三节商务英语常用短语1.商务英语常用短语介绍;2.商务英语短语的实际应用。
第四节商务英语基本句型1.商务英语基本句型介绍;2.商务英语句型的实际应用。
第五节常见商务场景对话1.常见商务场景对话介绍;2.商务场景对话的模拟演练。
第六节商务英语写作技巧1.商务英语写作技巧介绍;2.商务英语写作案例分析。
第七节商务英语听力技巧1.商务英语听力技巧介绍;2.商务英语听力练习。
第八节商务英语口语技巧1.商务英语口语技巧介绍;2.商务英语口语练习。
第九节商务英语阅读技巧1.商务英语阅读技巧介绍;2.商务英语阅读练习。
第十节期末考试1.期末考试准备和复习;2.学生考试答题。
商务英语综合教程-1-学生用书全文共四篇示例,供读者参考第一篇示例:商务英语综合教程-1-学生用书,是一本专门针对商务学生英语学习的教材。
本教材主要包括商务英语的基本知识和实用技巧,涵盖了商务英语的听、说、读、写等方面,帮助学生全面提升自己的英语能力,为今后的商务工作做好准备。
本教材从商务英语的基础知识入手,介绍了商务英语的重要性及使用范围,让学生明白学习商务英语的必要性。
本教材还介绍了商务英语中常用的词汇和短语,帮助学生掌握商务英语的基本单词和表达方式。
本教材注重商务英语的实用性和实战性,通过大量实例和案例讲解商务英语的具体运用。
学生可以通过模拟实际商务场景,练习商务英语的听力和口语表达能力,提高自己的沟通能力和表达能力。
本教材还提供了丰富的阅读材料和写作练习,帮助学生提高阅读理解能力和写作水平。
学生可以通过阅读商务英语材料,了解商务行业的最新动态和发展趋势,同时也可以通过写作练习,提高自己的写作能力和表达能力。
商务英语综合教程-1-学生用书是一本非常实用的商务英语学习教材,适合广大商务学生使用。
通过学习本教材,学生可以全面提升自己的商务英语能力,为将来在商务领域取得更好的成绩和发展打下坚实的基础。
希望学生们能够认真学习本教材,不断提高自己的商务英语水平,取得更好的学习成绩和职业发展。
第二篇示例:商务英语综合教程-1-学生用书,是一套专为商务英语学习者设计的教材,旨在帮助学生提高商务英语水平,增强在商务场景中的交流能力和应对能力。
该教材涵盖了商务英语中的各个方面,包括商务会议、商务沟通、商务信函、商务谈判等内容,具有很强的实用性和针对性。
下面将详细介绍该教材的特点和优势。
商务英语综合教程-1-学生用书注重实践操作,通过大量的案例分析和实践练习,帮助学生掌握商务英语的基本知识和技能。
学生可以通过教材上的练习,提高自己的听、说、读、写能力,有效地运用商务英语进行日常的工作交流。
商务英语综合教程-1-学生用书内容全面,涉及到商务英语中的各个方面。
商务英语综合教程第一册课程设计一、简介本课程设计针对商务英语初学者,主要以综合实践及交际为主线。
课程涉及商务英语的基本语法、词汇、听说读写以及商务礼仪等方面的内容。
经过本课程的学习,学员将能够熟练掌握商务英语的基本交流技巧,具备一定的商务英语能力。
二、课程设置2.1 第一讲商务英语基础1.商务英语词汇基础及语法规则,注重听、说、读、写的综合训练;2.商务英语邮件的基本格式及写作技巧;3.商务电话、商务谈判等实用话题的训练。
2.2 第二讲商务英语听力训练1.商务英语听力练习,掌握商务场景中常用词汇及表达方式;2.不同商务场景下的对话的听力理解;3.以回答问题、听取信息为主要训练内容。
2.3 第三讲商务英语会话技能1.商务英语口语的表达技巧,重点训练语音语调及口音;2.商务英语常用口语及其应用,主要包括面试、职场交流、商务宴请等方面;3.商务英语的案例分析及模拟练习。
2.4 第四讲商务英语阅读与写作1.商务英语阅读理解的技巧及方法,主要针对商务英语中的广告、合同、商业资料等方面的内容;2.商务英语写作规范及技巧,注重实践训练;3.商务英语写作实例分析及模拟练习。
2.5 第五讲商务英语应用1.商务英语沟通技巧及商务礼仪;2.商务英语中的跨文化沟通应用;3.商务英语中的职业规划及职场管理技巧。
三、教学方法本课程注重学员的实践操作和交流,采用课堂教学、分组讨论、案例分析、角色扮演等多种教学方法。
此外,通过课后作业和讨论,检查学员的学习效果,并总结课程的特点。
四、参考教材1.《商务英语词汇与用法》;2.《商务英语读写教程》;3.《商务英语跨文化交际教程》。
五、教学考核1.课堂表现(考试分值30%):针对学员的出勤、听讲、提问、回答等方面进行考核;2.作业(考试分值30%):学员课后完成教师布置的作业,涉及到语法、词汇、阅读和写作等方面;3.期中考试(考试分值20%):以选择题、填空题、简答题等形式出题,主要考察学员对语法、词汇、阅读、听力和口语等方面的掌握程度;4.期末考试(考试分值20%):以选择题、填空题、简答题等形式出题,主要考察学生对课程内容的掌握程度;六、总结商务英语综合教程第一册课程设计,注重以听说读写为主线,通过多种教学方法,使学员全面掌握商务英语的基本交流技巧。
教案课程名称:___________________________________ 课时:___________________________________ 班级:___________________________________ 任课教师:___________________________________ 教材:_《新视野商务英语综合教程1(第二版)》_Unit 2 Company StructureUnit Overview (单元概览)By studying this unit, students are expected to:●Learn the common types of company structure;●D escribe a company’s structure;●Know how to write an e-mail to introduce a new colleague.Lead-in (主题导入)●Write the word “function” on the board and ask the students how they understandit.●Divide the students into six groups, each discussing the function of one particulardepartment.●Ask each group to give their report on their discussion. Encourage other groups tomake comments.Reading A (精读课文)Task 1●Ask the students to search for related information before class.●In class, ask the students to work in pairs and share their findings.●Invite some volunteers to report their findings in class. Write down the factors asthey report on the board. A class discussion could generate some interestingideas.Task 2●Pre-teach the words in the task which might be difficult for your students.●Ask the students to read through the text and do the task individually.●Check the answers and ask the students to locate the supporting information inthe text.Task 3●Ask the students to answer the questions with the books closed.●Ask the students to read the text again to check their answers.Activity 1●Ask the students to make a list of the advantages and disadvantages of each typeof structure.●Ask the students to share their opinions in pairs and summarize the features ofeach type of structure.●Encourage the students to summarize with their own words. Try to avoidrepeating or reciting sentences from the text.●Choose several pairs to present their ideas to the class.Activity 2●Divide the students into small groups. Each group is to focus on one particularcompany.●Ask the students to divide the online-searching work among group members, forexample:Student A: a brief introduction of the company;Student B and C: structure of the company and its features;Student D and E: factors that may affect the company’s choice of structure.●Ask each group to prepare the introduction by putting together the information.Each group member should have a role in the introduction.PPT or handouts are preferred for the introduction.Focusing on Grammar●动词后缀●被动语态叙述客观事实Reading B (泛读课文)Listening (听力练习)Task 1●Introduce this task by asking the students what they know about theresponsibilities of the departments in the right column. Some of them have been discussed in Lead-in. This pre-listening exercise helps the students predict the information they will hear.●Make sure that the students can pronounce the names properly.●Ask the students to listen to the recording and try to do the match work.●In the second listening, ask the students to write down the keywords describingthe duties of different departments, e.g. recruiting, training, money, payment, cost analysis, etc.●Check the answers with the class. Ask the students to describe the duties of thefive persons in one or two sentences by referring to their notes.●Ask the students to do oral exercises in pairs in a question-and-answer format. Task 2●Give the students some time to read the chart. They can predict some answersbased on the information they’ve got from previous sections.●Pre-teach some words, e.g. welfare, recruitment, compensation, if necessary.●Play the recording a few times so that the students can get enough information tofill in the blanks. They can discuss and work in pairs.●Draw the students’ attention to the phrases describing the duties and the reportingstructure in the recording, e.g. be in charge of, report to, be responsible for, deal with, etc.●Divide the students into several groups. Ask each group to make a list of themembers of the Class Committee and then describe their duties accordingly by using the phrases they’ve learned.●Encourage the students to summarize the information and make it into a shortpresentation.Task 3●Review the features of a divisional structure with the class before they listen.●Ask the students questions like “Can you list the brands in Household Care Unit?To whom will the new employee report?” This makes their listening more focus-based.●Play the recording twice and ask the students to do the task.Communication Project (商务沟通)●Ask each group to choose one member as the note taker.●Ask the students to exchange ideas within the group and ask the note taker towrite down the ideas of the group members.●Invite two or three note takers to report the results of Step 2.●Each group should draw a chart to illustrate the strength of P&G’s structure.●Ask several groups to show their chart and make an introduction to P&Gstructure.●Note that the students can choose some other companies for introduction insteadof P&G.Writing (商务写作)●Ask the students to read Task 1 and discuss how to arrange the contents in an e-mail.●Ask the students to read Task 2 and discuss in pairs how to put the information inTask 1 in the blanks.Moral Reflections (补充教学资源)Unit Overview不以规矩,不能成方圆。
新编商务英语综合教程第1册课程设计一、简介本文档是新编商务英语综合教程第1册的课程设计,旨在通过特定的教学内容、教学方法和教学手段等,提高学生的英语综合能力和商务运用能力。
二、教学目标•帮助学生掌握商务英语基本语言知识和技能•培养学生的英语听、说、读、写能力•提高学生运用商务英语的实际应用能力和沟通能力•增强学生的跨文化沟通能力三、教学内容3.1 商务英语基础1.英语语音、语调、重读和连接2.商务英语中的常见词汇和短语3.商务英语中的常见语法和句型4.商务英语中的职业术语和约定语3.2 商务英语听力1.商务英语听力理解技巧2.商务英语电话沟通技巧3.商务英语会议技巧4.商务英语面试技巧3.3 商务英语口语1.商务英语中的礼节用语2.商务英语中的职场交流技巧3.商务英语中的商务谈判技巧4.商务英语中的演讲和表达技巧3.4 商务英语阅读1.商务英语中的商务邮件和商务信函2.商务英语中的商务报告和商务简报3.商务英语中的商务合同和商务协议4.商务英语中的商业杂志和商业新闻3.5 商务英语写作1.商务英语中的商务单据和商务表格2.商务英语中的商务邮件和商务信函3.商务英语中的商务报告和商务简报4.商务英语中的商务合同和商务协议四、教学方法•讲授法•演示法•互动法•视频教学法五、教学手段•PPT演示•在线教学平台•多媒体设备•语音识别软件•翻译软件六、教学评估通过听力测试、写作、口语表达和阅读理解等方式来进行教学评估。
七、教学计划时间段教学内容讲课时间(分钟)备注第1周至第2周商务英语基础(语音、词汇、语法和职业术语)120第3周至第4周商务英语听力(电话、会议和面试)120第5周至第6周商务英语口语(礼节用语、职场交流和商务谈判)120第7周至第8周商务英语阅读(邮件、报告和商务合同)120第9周至第10周商务英语写作(单据、邮件和报告)120时间段教学内容讲课时间(分钟)备注第11周期末考试及评估120八、教材及参考书目8.1 主要教材《新编商务英语综合教程第1册》8.2 参考书目1.《商务英语应用策略与案例分析》2.《商务英语教育学案》3.《跨文化商务交际》4.《英语商务礼仪》九、总结本文档为新编商务英语综合教程第1册的课程设计,通过特定的教学内容、教学方法和教学手段等,旨在提高学生的英语综合能力和商务运用能力、增强学生跨文化沟通能力,是一份有效的教学设计。
新编商务英语综合教程第1册教学设计1. 教学目标通过本课程的学习,学生应该能够:•掌握商务英语基本词汇、语法和句型。
•能够熟练使用商务英语进行日常工作沟通。
•培养管理思维和跨文化意识。
2. 教学内容本教程主要包括以下几个方面的内容:1. 商务英语基础•介绍商务英语基础概念。
•学习商务英语的常用词汇和用法。
•学习商务英语的语法和句型。
2. 商务英语口语•学习商务英语口语的常用表达和场景。
•学习商务英语会议的流程和技巧。
•学习商务英语电话交流和邮件交流的技巧。
3. 商务英语阅读和写作•学习商务英语阅读的基本技巧和策略。
•学习商务英语邮件写作的规范和技巧。
•学习商务英语报告和简报的写作方法和格式。
3. 教学方法本课程采用多元教学法,包括课堂讲解、案例分析、小组讨论、听力练习、口语练习、阅读练习和写作作业等。
4. 评估方式本课程的评估方式包括日常课堂表现、课堂小组讨论、听力测试、口语测试、阅读测试和写作作业评估。
5. 教学计划本课程的教学计划按照以下方式安排:时间教学内容第1周商务英语基础介绍和商务英语词汇学习第2周商务英语语法和句型学习第3周商务英语口语基础学习和会议技巧第4周商务英语电话交流和邮件写作技巧第5周商务英语阅读策略和基本技巧第6周商务英语报告和简报写作技巧第7周商务英语跨文化沟通和管理思维第8周期末综合评估和教学反思6. 教学工具本课程采用以下教学工具:•多媒体投影仪•小组讨论手册•商务英语课程教材•商务英语课程作业本•商务英语听力练习材料7. 总结本教程旨在帮助学习者掌握商务英语的基础知识、口语能力、阅读写作能力以及跨文化意识,为今后从事商务行业工作、跨国企业交流、国际投资等领域打下良好的基础。
商务英语综合教程1unit2参考答案商务英语综合教程1 Unit 2参考答案Part 1: Vocabulary and Grammar1. Vocabulary- Innovation: The process of creating new ideas, devices, or methods.- Collaboration: Working together with others to achieve a common goal.- Competition: The activity or condition of striving to gain or win something by defeating or establishingsuperiority over others.- Negotiation: The process of discussion between parties for the purpose of reaching an agreement.2. Grammar- Present Perfect Tense: Used to describe an action that has been completed at some point in the past but is connected to the present. For example, "We have completed the project." - Past Perfect Tense: Used to describe an action that was completed before another action in the past. For example, "By the time she arrived, they had already left."Part 2: Reading Comprehension1. Questions- Question 1: What is the main topic of the readingpassage?- Answer: The main topic is the importance of innovation in business.- Question 2: Why is collaboration often necessary in business?- Answer: Collaboration is necessary because it allows for the sharing of ideas and resources, leading to more effective and creative solutions.2. Answers to the Reading Passage- The passage discusses the role of innovation in driving business success. It highlights how companies need to stay ahead of the competition by continuously improving and creating new products or services. The text also emphasizes the importance of collaboration and negotiation in the business world.Part 3: Listening Comprehension1. Questions- Question 1: What is the speaker's opinion on the future of the retail industry?- Answer: The speaker believes that the retail industry will continue to evolve, with a focus on customer experience and technology integration.- Question 2: How does the speaker suggest businesses can stay competitive?- Answer: The speaker suggests that businesses should invest in innovation and adapt to changing market trends to stay competitive.2. Transcript Summary- The listening material includes an interview with a business expert discussing the trends in the retail industry. The expert talks about the impact of e-commerce and the importance of creating a seamless shopping experience for customers.Part 4: Writing1. Task: Write a short essay on the role of technology in modern business.- Answer: In the modern business landscape, technology plays a pivotal role in enhancing productivity, facilitating communication, and enabling data-driven decision-making. It allows businesses to reach a global audience, automate processes, and stay agile in a rapidly changing market.Part 5: Speaking1. Role-Play Scenario: You are a manager in a company that is considering adopting a new software system. Discuss the potential benefits and drawbacks with your team.- Answer: As a manager, I would initiate a discussion by highlighting the potential benefits such as increased efficiency and better data management. However, I would also address potential drawbacks like the initial cost and the learning curve for employees.Part 6: Case Study1. Situation: A company is facing stiff competition and needsto innovate to stay relevant.- Answer: The company could consider investing in research and development, exploring new markets, or partnering with other businesses to create innovative products or services.2. Recommendations:- Diversify the product line.- Invest in marketing to increase brand awareness.- Foster a culture of innovation within the company.Part 7: Business Etiquette1. Tips for Successful Networking:- Be punctual and professional.- Prepare an elevator pitch to introduce yourself.- Engage in active listening and show genuine interest in others.Part 8: Cultural Notes1. Understanding Business Culture in Different Countries:- It is crucial to be aware of cultural differences in business practices, such as communication styles, negotiation tactics, and the importance of relationships.Part 9: Review and Self-Assessment1. Review:- Reflect on the key concepts covered in this unit, including vocabulary, grammar, and business practices.2. Self-Assessment:- Assess your understanding of the material by completing practice exercises and quizzes.Conclusion:This unit of the Business English Comprehensive Course has covered a range of topics from vocabulary and grammar to practical skills such as reading, writing, listening, and speaking. It also included a case study, business etiquette, and cultural notes to provide a well-rounded understanding of the business world. By reviewing and self-assessing, learners can ensure they have a solid grasp of the material and are prepared for further studies or real-world business scenarios.。
《综合商务英语Ⅰ》课程教学大纲Course syllabus of Business English: An IntegratedCourse Ⅰ一、课程基本信息Course Information课程代码: 16068004Course Code: 16068004课程名称:综合商务英语ⅠCourse Name: Business English: An Integrated Course Ⅰ课程类别:专业必修课Course Type: Compulsory学时:60学时Course Period: 60 hours学分:4学分Course Credit: 4适用对象: 商务英语专业1年级学生Students: First year undergraduate考核方式:考试Assessment: Examination先修课程:无Preparatory Course: None2、课程简介Course Introduction综合商务英语Ⅰ是为商务英语专业学生开设的1门专业技能必修课。
课程所选教材《商务英语综合教程》(第二版)是我国商务英语专业第1套按商务英语专业教学要求编写的教材,由对外经济贸易大学和上海外语教育出版社共同编写。
商务英语综合教程强调语言、文化与商务3者的有机结合,整套教材分为4册,1-4册中的语言技能、商务知识、文化知识按比例合理分配,第1册中的分配比例为,语言70%,商务与文化30%。
《商务英语综合教程Ⅰ》共有8个单元,其中每个单元包括围绕1个话题的3篇课文和配套视频资料。
每个单元的大体结构如下:第1部分:准备(词汇、内容、知识),第2部分:课文Ⅰ(课文理解检查),第3部分:课文II(阅读理解练习、视听练习等),第4部分:课文III:(语言练习与小组作业),第5部分:语言训练(语言点、理解练习、学习技能、写作技能)。
The undergraduate course Integrated Business English prepares students to play an active and creative role in today’s globalized world by exploring English languageand Business across cultures. The course bookBusiness English: An Integrated Course Book 1 constructs 8 topics for the whole semester, each containing 3 articles with language skill practices and in class discussions.3、课程性质与教学目的综合商务英语是1门专业技能必修课,是为商务英语专业开设的1门基础阶段主干课程。
当代商务英语综合教程1课程设计一、课程目标本课程旨在帮助学生掌握现代商务英语的基本知识和技巧,提升商务英语的听、说、读、写的综合能力,熟悉商务场景中的口语表达、商业信函写作、商务会议等相关内容。
二、课程大纲1.商务英语基础知识–商务英语的定义及其特点–商务英语的语篇类型–商务英语中常见的专业术语和缩略语2.商务英语听力训练–商务场景对话的听力训练–商务会议的听力训练–商务英语新闻的听力训练3.商务英语口语训练–商务场景中的口语表达–商务电话英语的口语表达–商务会议中的口语表达4.商务英语阅读训练–商务英语邮件的阅读、理解和回复–商务英语新闻的阅读和理解–商务英语报告的阅读和理解5.商务英语写作训练–商业信函的写作技巧–商务报告的写作技巧–商务演讲稿的写作技巧6.商务英语翻译训练–商务英语翻译的技巧–商务文件的翻译–商务会议现场翻译技巧三、教学方法1.多种教学方法的结合本课程采用多种教学方法的结合,包括课堂讲授、案例分析、角色扮演、小组讨论等,旨在帮助学生灵活运用知识,加深记忆。
2.课前预习学生在上课前预习相关知识,掌握相关词汇和表达方式,以便更好地参与课堂讨论和听讲。
3.课堂互动教师与学生互动,在课堂上组织学生进行小组讨论,角色扮演等互动环节,提高课堂氛围和学习效果。
4.口语练习本课程强调口语训练,通过模拟商务场景,提高学生在商务英语场景中的表达和沟通能力,巩固所学知识。
四、课程评估1.日常表现评估学生的日常表现包括上课是否认真听讲、参与课堂讨论和小组活动、作业是否按时提交等。
2.期末考试设计期末考试,考察学生对于商务英语基础知识、商务英语的听、说、读、写能力、商务场景应用能力等方面的掌握程度。
五、参考资料1.《商务英语》(第2版)2.《商务英语应用》(第3版)3.《综合商务英语》(第2版)4.《商务英语听力教程》(第1版)5.《商务英语口语教程》(第2版)6.《商务英语阅读教程》(第2版)。
新编商务英语综合教程第1册课程设计
一、课程信息
•课程名称:新编商务英语综合教程第1册
•课程学时:48学时
•学分:2学分
•授课对象:大学英语专业二年级学生
•授课教师:XXX
二、课程目标
本课程主要面向大学英语专业二年级学生,旨在提高学生商务英语综合应用能力,培养他们在商务场景下进行沟通、交流和谈判的能力,以及写作和听说能力。
具体包括以下几个方面的目标:
1.能够理解商务英语的基本交际方式和礼仪,掌握商务英语的一些基本
句式和词汇;
2.能够在商务场景下把握主题和重点,进行有效的交流和谈判;
3.能够进行有关商务活动和产品介绍的写作,并能编写商务电子邮件、
商务报告等文本;
4.能够听懂商务讲座、会议和交流的内容,并能够在商务场景下进行英
语口语表达。
三、教学内容
1. 商务英语基础知识
•商务英语交际方式和礼仪
•商务英语常用词汇和句式
•商务文化差异
2. 商务交流技巧
•商务场景中的谈判和沟通技巧
•商务会议和研讨会的掌控技巧
•商务电话交流技巧
3. 商务英语写作
•商务电子邮件的书写
•商务报告的编写
•商务活动和产品介绍写作
4. 商务英语听说
•商务场景下的口语表达
•商务讲座和会议的听取和理解
四、教学方法
以学生为主体,教师为主导的教学方法,采用多种形式的教学,如课堂讲解、案例分析、角色扮演、课堂讨论、电子课件演示等。
在教学过程中,注重激发学生的学习热情,促进学生自主学习和参与讨论。
鼓励学生发表自己的观点,在教师的指导下探讨问题和解决问题。
五、教学评估
教学过程中采取多种形式的评估方式,如平时作业、期中考试和期末考试。
具体包括以下内容:
1. 平时作业
平时作业包括综合性学习任务和课堂练习,考察学生对于商务英语的理解和运用能力。
2. 期中考试
期中考试主要考察学生对于商务英语基础知识的掌握情况。
3. 期末考试
期末考试包括听力、口语、阅读和写作几个方面,考察学生对于商务英语各个
方面的掌握情况。
六、教学资源
本课程教学资源主要包括:教材、教学PPT、影音资料、教学活动案例等资源。
教材采用商务英语教材,配合教学PPT和影音资料进行讲解;教学活动案例的
开展,依靠教师和学生之间开展的互动交流。