2020届上海师范大学附属中学高三英语上学期期中考试试题及答案解析
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2020届上海师范大学附属中学高三英语上学期期中考试试题及答案解析
第一部分 阅读（共两节，满分40分）
第一节（共15小题；每小题2分，满分30分）
阅读下列短文，从每题所给的A、B、C、D四个选项中选出最佳选项
A
Provincetown, Cape Cod Restaurants
After a day on the sands or exploring our charming town, enjoy local eats, from fresh seafood and lobster to
authentic Italian. You’ll find many wonderful Provincetown, Cape Cod restaurants and cafes just steps away.
Fanizzi’s Restaurant
Right next door to our hotel, this award-winning local eatery is one of the finest Cape Cod restaurants. The
menu highlights seafood, Italian, steaks, burgers, and fresh salads. Enjoy the Friday Fish Fry, Early Bird Specials,
and Sunday Brunch, available from 10:00 a.m. to 2:00 p.m. all year long.
539 Commercial Street 508-487-1964
Napi’s Restaurant
Napi’s serves dinner all year round and lunch from April to October. A cozy place located just off Commercial
Street and overflowing with local art, this Cape Cod, Massachusetts classic specializes in everything from freshly
caught seafood to Portuguese and Brazilian dishes to vegetarian items.
7 Freeman Street 800-571-6274
Mews Restaurant
Enjoy views of Provincetown Harbor at this waterfront restaurant just steps from Surfside Hotel & Suites.
Intercontinental dishes are served in the beach-level dining room, while upstairs you’ll find a casual American
bistro. Summer months bring on a brunch menu, and dinner is served year-round.
429 Commercial Street 508-487-1500
The Red Inn
A favorite among our guests, The Red Inn is located on Provincetown’s picturesque waterfront which provides
diners with the most gorgeous harbor views and spectacular sunsets. The Red Inn provides historic old world
charm with new world pleasure. Their menu features the finest local seafood.
15 Commercial Street 508-487-7334
1.Which restaurant offers a special breakfast for early risers? A.Fanizzi’s Restaurant. B.Napi’s Restaurant.
C.Mews Restaurant. D.The Red Inn.
2.What is special about The Red Inn?
A.It exhibits the good local art. B.It is the finest local restaurant.
C.It offers the best local seafood. D.It serves brunch all year round.
3.What does the text mainly talk about?
A.Accommodation. B.Life styles. C.Sightseeing. D.Dining.
B
Have you ever been on social media and seen your favorite celebrity talking about a product? These
promotions might not be totally random, and are actually seen as a vital part of the marketing process. The
question is: How do social media influencers ‘influence’ what you buy?
Human desire for status and making friends, combined with our need to belong to a group, makes us
receptive to being ‘socially influenced’. Companies often use that desire to have a similar lifestyle to a celebrity we
admire to sell or launch a product. So, what do these promotions actually do?
Firstly, they can be used to build brand awareness. A social media influencer should have a strong
understanding of the platform they operate on, and therefore can create appealing content that not only sticks to
the brand image, but sparks their followers’ interests in a product they might never have seen before.
Secondly, influencers can improve a company or product’s relationship with their customer base. According
to InMoment’s 2018 US Retail CX Trends Report on customer loyalty, 77% of buyers have been brand loyal for
more than ten years. This is also true of 60% of millennials. A popular celebrity can target key customers and talk
or blog about a product, which can create an instant and lasting bond with them.
Lastly, influencers can improve customer buying habits with seemingly ‘unbiased opinions’. We are more
likely to respond to ‘peer recommendation’ than traditional ads, meaning the fact we see an influencer as a ‘friend’
can make us less likely to be doubtful about what we are seeing.
So, the next time you see a celebrity talking about a product, you might want to consider that this could be a
carefully worked-out marketing strategy designed to target your core needs. If you find yourself examining a
product you’ve seen on social media, you may well have been influenced.
4. Why do companies invite celebrities to launch products?
A. Because celebrities can improve the companies’ public images.
B. Because consumers like to share similarity with celebrities. C. Because celebrities want to make more money.
D. Because consumers can make friends with celebrities.
5. According to the passage, which strategy is often used by influencers?
A. Setting up operation platforms. B. Sending gifts to customers.
C. Improving relationship with the company. D. Taking advantage of their popularity.
