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考点巩固卷02 非谓语动词之过去分词(教师版) 2025年高考英语一轮复习考点通关卷(新高考通用)

考点巩固卷02 非谓语动词之过去分词(教师版) 2025年高考英语一轮复习考点通关卷(新高考通用)

考点巩固卷02非谓语动词之过去分词2024年高考真题1.【2024年新高考全国Ⅱ卷】A statue commemorating Shakespeare and Tang was put up at Shakespeare’s Birthplace Garden in2017.Two years later,a six-meter-tall pavilion,___60___(inspire)by The Peony Pavilion, ___61___(build)at the Firs Garden,just ten minutes’walk from Shakespeare’s birthplace.【60题详解】考查非谓语动词。

句意：两年后，一座六米高的亭子在菲斯花园落成，该花园距离莎士比亚故居仅十分钟步行路程，其灵感来自《牡丹亭》。

非谓语动词担当后置定语，被修饰词“a six-meter-tall pavilion”和动词“inspire”之间为被动关系，用过去分词形式。

故填inspired。

【61题详解】考查时态和语态。

句意：两年后，一座六米高的亭子在菲斯花园落成，该花园距离莎士比亚故居仅十分钟步行路程，其灵感来自《牡丹亭》。

这里为本句谓语动词，根据时间状语“Two years later”可知，本句时态为一般过去时；主语为“a six-meter-tall pavilion”，单数，和动词“build”之间为被动关系，所以用被动语态。

故填was built。

2023年高考真题1.【2023年新高考全国Ⅰ卷】Shanghai may be the____39____(recognize)home of the soup dumplings but food historians will actually point you to the neighboring canal town of Nanxiang as Xiao long hao’s birthplace.2.【2023年全国甲卷】Behind the simple style,however,is a serious message___46___(intend)for everyone.1.【39题详解】考查非谓语动词。

课标词汇

课标词汇

Module 1 Small Talk课标词汇：七级advance____anyhow____apologise____apology____application____cautious____certain____clerk____confidently____customer____divorce____embassy____favor____fax____firm____fool____form____function____hostess____imagine____interrupt____modest____nod____prize____purpose____reply____saleswomen____serious____s hortcoming____sigh____successful____tidy____typist____八级absence____acquaintance____alarm____anniversary____awkward____brunch____circumstance____coincidence____contradict____immigration____lack____mature____messy____motto____outspoken____pregnant____reception____suite____violate____visa____yawn____Module 2 Fantasy Literature—Philip Pullman课标词汇七级automatic____awake____behave____bend____bite____bush____cottage____direction____doubt____dream____edge____envelope____flesh____gifted____hero____heroine_ ___hesitate____level____literary____marry____novel____ought____overcome____power____punish____shape____square____status____swim____thus____typewriter____八级accumulate____adjustment____anecdote____appeal____arch____attain____bare____bond____b urden____cafeteria____curriculum____deposit____distribute____draft____format____haircut____output____possess___ _sniff____sorrow____stubborn____swift____systematic____target____tease____Module 3 Interpersonal Relationship-Friendship课标词汇七级alike____amount____bottom____broom____cage____carpenter____chat____cigar____close___ _count____couple____damp____fair____forgive____harvest____heel____hurt____lively____me ntion____note____pace____perfect____pine____quarrel____raise____regret____spy____squirre l____sweets____swell____tail____tear____trust____worm____八级acute____betray____bungalow____click____considerate____flee____loss____parter____predict____priviliege____rewind____ripen____salute____scold____scratch____slide____slip____spray____swing____theft____underwater____walnut____Module 4 Music课标词汇七级handle____honour____lid____passerby____popcorn____present____relax____relief____scene__ __tap____therefore____八级ambition____characteristic____collection____combine____interval____mop____organ____predestrian____plug____relative____relay____rhyme____saucer____session____shrink____socket____vacant____voluntary____Module 5 Cloning课标词汇七级absorb____acid____analyze____arise____breathe____clone____fear____head____insert____mu rder____pea____refuse____rush____spit____suspect____wing____八级accompany____bacteria____beneficial____component____compulsory____contradictory____contraversial____cure____fingernail____fundermental____handy____optional ____pest____procedure____ regulation____resist____rot____sow____ terrify____tissue____transparent____valid____vice____violence____virtue____Module 6 War and Peace课标词汇七级afterwards____arm____baggage____beach____bomb____carrot____chain____comb____company____courage____deep____disagee ment____drop____encourage____jar____last____nationality____occupy____operation____scissors____shave____station____troop____view____vinegar____wound八级abandon____barbershop____bedding____campaign____chaos____cheers____civilian____commander____condemn____confidential____constitution____eventually____helmet____liberation____memerial____mess____moustache____overlook____perfume____personnal____ razor____rescue____sacrifice____ sharpener____stockings____tractor____ wax____worthwhile____yell____重点短语ck confidence 缺乏自信心2.prepare for 使某人为……做好准备3.think of 想起4.lookaway from 把目光移开5.in addition to 另外6.find out 查明（真相等）7.refer to 谈到；涉及8.make/do light conversations 进行轻松的谈话9.be nervous about 对……感到紧张10.put one’s foot in one’s mouth 犯使人难堪的错误，说错话11.as a consequence 因此，结果12.put on weight 发胖13.be cautious about 对……小心翼翼14.go through 经历15.cheer sb. up 使某人开心，振作起来16.discourage……from打消念头，设法阻止17.leaveout 省去，删去18.be expected to 预期……，被期望……19.be aware of 知道20.take the lead 带头，领先21.show off 炫耀22.social rules 社会规则23.apologize to sb. for 因……而向某人致歉24.have in common 有共同之处Module 2重点短语1.put a part in 在……扮演着角色2.put down 放下；记下；镇压；让某人下车3.hold out 伸出；维持，坚持；抱有(希望)e up 走近，上来，被提起；发芽，长出5.reach out 伸出6.be invisible to sb. 某人看不见……7.on end (头发)竖立8.keep one’s eyes on 注视，盯着看9.fix on 专注，凝视，使(目光、感情、注意力等集中于；确定，决定10.in shape 形状上11.turn away 走开12.look around for 四处寻找13.go to war with 与……交战14.take revenge 报复15.be associated with 与……有联系16.appeal to sb. 对某人有吸引力17.be responsible for 对……负责任18.much to the pleasure of sb.（=to one’s great pleasure）令某人非常高兴的是19. be restricted to 限于20.dream of 梦想21.catch a glimpse of 瞥见22.set out 出发，动身23.go wrong 出错Module 3重点短语1.agree with 同意2.a close friend 亲密朋友3.get to know 逐步了解4.make friends 叫朋友5.personal matters 私人事务6.tell a joke 讲笑话7.burst out doing8.invite sb. to do sth. 邀请某人做某事9.knock over 撞到，打翻10.be close to 与……亲近11.lose interest in 对……失去兴趣12.from time to time 不时，偶尔13.go through 翻找14.go red 脸红15.turn round 转身16.raise money 筹钱17.make up 和好18.get in touch 取得联系19.keepin touch 保持联系20.lose touch with 与……失去联系21.be ashamed of 对……感到惭愧/羞耻22.be blessed with 享有……的福气23.be allergic to 对……过敏24.be on good terms with 与某人关系很好25.be nostalgic for 对……很怀念26.scold sb. for doing sth. 因为……而责怪某人27.forgive sb. doing sth. 因为……而原谅某人28.all at once 突然，忽然29.bring……to mind 使……想起Module 4重点短语1.give a concert 举办音乐会2.graduated from 毕业于3.be true for/of 与……情况相同4.folkmusic 民歌5.traditional music 传统音乐6.classical music 古典音乐7.make contact with 与……进行交往8.share feelings and ideas with 与……分享感受与想法9.give life to 赋予……生命pose music 作曲，谱曲11.slide away 溜掉12.all of a sudden 突然间13.dance to the music 伴着音乐跳舞14.of all time 有史以来15.miss the point 不明白，不理解e on 得啦，算了吧17.draw upon 利用，凭借，依赖18.in addition to 除……之外19.take…seriously 重视，当真Module 51.It is generally agreed that 大家一致同意2.science fiction 科幻小说3.refuse to do sth. 拒绝做某事4.end one’s life 结束某人的生命5.give life to sb./sth. 赋予……生命6.burn out 燃尽；烧完7.by its tiny light 透过微弱的光8.contrast with 与……形成对照9.walk up and down 来来回回地走10.throw oneself on…扑倒在……之上11.shake with fear 吓得发抖12.make a sound 发出声音13.again an again 屡次14.on the contrary15.that’s it 就是这样16.in other words 换句话说17.a sequence of/a series of 一系列的18.be identical to 与……一模一样19.be contrary to 与……相反20.recover from 从……中恢复21.rely on 依赖于22.be accompanied by 在……陪伴下23.get out of control 失去控制24.bring sth. back tolife 使……复活25.break down 分解26.as far as we know 据我们所知27.knock out 摧毁28.as follows 如下29.treat…as…把……当成……对待Module 6重点短语1.decare war on 对……宣战itary operations 军事行动3.attempt to do sth. 试图做某事4.make a breakthrough 冲破；突破5.pick up 捡起，拾起；救起6.contribute to 对……作出贡献7.be involved in 参与；卷入8.be situated on/in/at 坐落于，位于9.to one’s astonishment=to the astonishment of sb. 令某人惊讶的是10.drink to 为……干杯11.spit out 吐出12.in return 作为回报，作为交换13.for a (brief) moment 片刻14.be aware that 知道15.be supposed to 16.be at war 在战争中17.set out from…从……出发18.draw attention to 使……注意……19.in years to come 在随后的几年中20.owe…to…将……归功于21.inspire sb. to do sth. 鼓舞，激励某人做某事22.encourage sb. to do 鼓舞某人做某事23.win the Nobel Peace Prize 获诺贝尔和平奖24.peacekeeping operations 维和军事行动。

literature正确用法

literature正确用法

literature正确用法Literature的正确用法1. Literature的含义Literature是一个名词，表示“文学”或“文学作品”的意思。

它可以指代包括小说、诗歌、戏剧等不同类型的文学作品。

2. Literature的复数形式复数形式为”literatures”。

例如，“The literatures of different cultures are fascinating to explore.”3. 使用Literature指代特定的文学作品在使用Literature时，可以指代特定的文学作品或作家的作品集。

例如：•“Shakespeare’s literature is considered a cornerstone of English literature.”•“American literature of the 20th century reflects the social and cultural changes of that time.”4. Literature作为学科或领域Literature也可以指代一个学科或领域，即文学研究。

例如：•“She majored in English Literature in college.”•“There are many theories and approaches to analyzing literature.”5. Literature和Fiction的区别虽然Literature常用来指代小说，但小说并不一定都被认定为Literature。

Literature通常指代有较高艺术文化价值、能够触及深刻主题和思想的文学作品。

而Fiction则泛指所有的虚构作品，包括小说、短篇故事等。

因此，Literature是Fiction的一个子集。

6. Literature和Books的区别虽然Literature常用来指代书籍，但是Literature更侧重于艺术价值和文学性，而Books更侧重于书的形式和载体。

homework_3_参考答案

homework_3_参考答案

Exercise 2Question 2. Computer PurchaseLet us assume that you are purchasing a new computer for a specific usage. You need to choose a computer from various available configurations.Listed below are four different usage cases of a computer (a-d). For each usage case, identify components of the computer configuration that are most important to consider. Explain your answers.Components to be considered include (but are not limited to): ∙Monitor size/resolution∙Graphics card/video card∙Storage devices (for example, DVD-ROM)∙Memory (RAM, cache, and hard disk)∙Disk controller interfaces (ATA, EIDE)For example, if a computer were to be used for viewing movies, a DVD-ROM drive is needed since movies are available as CDs and now increasingly as DVDs. A l arge monitor (about 19”) that supports high resolutions and a video card will also be necessary to enjoy the movie.a. Simultaneously running a number of programsLarge capacity memory (at least 1G ) is needed to stores data and instructions needed to execute programs when a number of programs run. In order to resolve this question, we should select the appropriate processor.T he Intel® Core™ Duo processor with its two execution cores is optimized formulti-threaded applications and multitasking. You can simultaneously run multiple demanding applications, such as 3-D games or serious scientific research programs, while downloading files or runningvirus-scanning security programs in the background.b. Running a speed-critical applicationConsidering system running speed: AMD processor is typically with less cost, sometimes even faster than Intel's products.So the AMD Opteron™ processor is needed. The AMD Opteron processors with Direct Connect Architecture and HyperTransport™ Technology deliver leading-edge 32-bit performance today and enable you to transition to 64-bit computing at your own pace, without sacrificing your x86 technology investment.A mother board with high speed front side bus is neededc. Storing and retrieving huge volumes of dataA large storage hard disk is needed (at least 800G) to store huge volumes of data, at the same time, we should foresee the demand of it.A DVD-RW is needed when you want to store your huge volumes of data in DVD-ROM.A motherboard with EIDE interface can accommodate a total of four devices, maybe you will get up to2 hard disk or more.d. Purchasing a basic configuration, to be upgraded later as neededFor upgrading your system, you must set your system has ability of upgrade and extended. So one good motherboard is needed.The Intel® Desktop Board D975XBX is designed to deliver the best experience for advance d gamers and power-users. Based on the Intel® 975X Express Chipset and Intel® Pentium® processor Extreme Edition, this board has the best performance and the ability of upgraded. The Intel® Desktop BoardD975XBX supports Intel® Viiv™ technology, and comes with the software required to help meet Intel®Viiv™ technology brand verification requirements.Question 3. Laptop Computer SelectionYou are a new graduate student enrolling in a Masters in Information Technology program. The department requires you to have a computer with the following requirements:∙512 MB of RAM∙20 GB hard drive∙CD-ROM drive∙Wireless connection∙Ethernet network card∙Windows XP Professional versionYour school has wireless connection, and Ethernet jacks. However, some classes are three hours long, and your AC adapter may not be long enough to reach an outlet. You also would be carrying this computer around from class to class.The most you can spend is US$1200.Indicate the range of values you desire for each of the following criteria: a. Weightb. Screen sizec. Number of USB portsd. Number of Firewire portse. Need CD-RW?f. Need DVD-ROM?g. Need DVD-RW?h. Manufacturer preferences?i. Search the Internet for two suitable computers meeting the above requirements and your budget constraint. Submit screenshots of the Web pages detailing the computer configuration and price.j. Record your search results in a MS Excel spreadsheet. Fill column A with the following category labels:1. Manufacturer2. Processor3. Memory (maximum upgrade capacity)4. Screen size5. Weight6. Graphics card7. USB8. Firewire9. CD-ROM10. DVD-ROM11. Communications (e.g. wireless, Ethernet)12. Battery life13. Price14. Available RebateSave and submit your Excel file.k. Make your final purchase decision and justify your decision.Unit 1 and Unit 2 Review Materials2. Binarya.Define bit.b.Define byte.c.Fill in the following chart, listing the prefixes used forthe amount of bytes shown:d.Fill in the following chart, converting binary numbers todecimal and decimal numbers to binary:(Note:The numbers that appear in the table below will differon an exam from the numbers that appear on the exam's review sheet.)e.Although in sales literature 1000 bytes and 1024 bytes areboth commonly referred to as a kilobyte, in computing the only correct number of bytes in a kilobyte is1024. Explain why 1024 is correct. Many quantities in binary computers are restricted to powers of 2, and 210 is 1024, which is so close to 1000 that kilo is used informally.f.How can the difference in measuring bytes presented in parte impact a consumer when they are purchasing a hard disk drive?A hard disk drive is typically measured traditionally, in powers of 10. Thereforea gigabyte in a hard disk is 109, not the larger 230. Not knowing this, aconsumer might be surprised that the disk capacity was less than he thought was advertised.3. Component IdentificationChoose among the following components to label the image: MotherboardPower supplyBIOS ROM ChipCooling fanExpansion slotRAM chipExpansion cardDisk drivesChipsetIDE cableEthernet cablePCI busa)Label A is _ Power supply ____.b)Label B is __ Cooling fan ___.c)Label C is _ Expansion slot____.d)Label D is _ Expansion card____.e)Label E is _ Motherboard____.f)Label F is __ Disk drives ___.g)Label G is __ IDE cable ___.Describe the functionality of each of the followingcomponents (in 2 sentences or less):h)Microprocessor: Processes instructions stored in main memoryi)RAM: Stores data and instructions temporarily.j)Bus: Pathway through which data is transferred from one part of a computer to anotherk)Expansion card: Enables a computer to control peripheral devices such as the monitor and the microphonel)Disk drive: Stores data permanently (even after the computer is turned off).m)IDE cable: Transfers data from storage devices to the motherboard8. I/Oa.Define I/O device. An I/O device, or input/output device, provides the userwith ways of giving the processor data to process and ways of receivingprocessed datab.Consider that a computer requires I/O devices to be able tointeract with its environment. Explain why it is necessaryfor computers to have these devices. The basic definition of acomputer includes input and output. These devices are necessary for thecomputer to exist. Differing I/O devices allow alternate input and output, butminimally the computer needs at least one of eachc.Give four examples of I/O devices. [Choose from] Keyboard; monitor;tape backup drive; scanner; microphone; speakers; CD writer; …d.For each I/O device in your answer to part c, explain thedevice's function from the perspective of a user.i.A keyboard provides data to a computer, to direct its behavior or supplyinformation for processing (name, address telephone number).ii.A monitor displays to the user the status and results of work performed by the computer.iii.A tape backup drive receives a copy of information stored on hard disk drives, and can later supply information to be stored on that hard disk drivein case the disk drive crashes or a file is accidentally deleted.iv.A scanner translates a picture or document to a bitmap image that can be processed by a computer, or included in other work like a web page orWord documentv.A microphone translates speech or music into digital from that can be processed by the computer.12. Picture Qualitya.Explain resolution, with respect to a monitor.Number of pixels on the screenb.List two typical monitor resolutions.1024x768, as an example.640x480, as an example.c.Explain color depth, with respect to a monitor.Maximum number of colors on the screen at one time.d.List two typical monitor color depths.16 bit, as an example.24 bit, as an example.e.Consider that the higher the resolution and the higher thecolor depth, the more system resources are required todisplay output on the monitor.e the resolutions from part b and the color depthsfrom part d to calculate the amount of RAM required todisplay the image. 1024x768x24/8=2.25MB, as an example.ii.Explain the calculation you made in part e.i in a waythat confirms the statement made at the beginning ofpart e—that "the higher the resolution and the higherthe color depth, the more system resources are requiredto display output on the monitor." The calculations in partE.i demonstrate that by increasing either the resolution or the color depththat the amount of memory required will increase, demonstrating thatmore system resources (RAM) are required.13. Port IdentificationConsider the following devices:MousePrinterKeyboardModemSpeakerDigital cameraEthernet jackMonitorFor the following questions, indicate which device(s) should be plugged in which port(s) A-H shown in the diagram below.f.What device(s) can be plugged into port A? Keyboard or mousei.What is the name of this port? PS/2 portii.Is this a serial port or parallel port? Serialg.What device(s) can be plugged into port B? Digital camera, keyboard,mouse, printer, external storage, network adapter, etci.What is the name of this port? USB portii.Is this a serial port or parallel port? Serialh.What device(s) can be plugged into port C? Modem or mousei.What is the name of this port? DB-9 (serial) portii.Is this a serial port or parallel port? Seriali.What device(s) can be plugged into port D? Printeri.What is the name of this port? Parallel (printer) portii.Is this a serial port or parallel port? Parallelj.What device(s) can be plugged into port E? Speakerk.What device(s) can be plugged into port F? Monitorl.What device(s) can be plugged into port G? Phone linem.What device(s) can be plugged into port H? Ethernet network。

实用经贸英语口译Unit (7)

实用经贸英语口译Unit (7)

你们需要开展一次大的广告攻势，以 建立你们的品牌。 You should have to run a good advertising campaign so that you can build up your brand.
如果贵公司想在市场不景气的时候增 加销量的话，就必须降价。 If you want to increase sales in such a weak market, you will have too lower your prices.
Vocabulary preview
sales analysis by customer 顾客销售分析 sales analysis by order size 订货规模的销 售分析 sales analysis by product sales analysis by territory sales analysis 产品销售分析 区域销售分析 销售分析
Vocabulary preview
reciprocity recycling of packaging response strategies retail outlets retail sales retailer 利益互惠 包装回收（利用） 反应策略 零售店 零售额 零售商
Marketing
Marketing is the process of performing market research, selling products or services to customers and promoting them via advertising to further enhance sales. It generates the strategy that underlies sales techniques, business communication, and business developments.

一轮总复习高考题型组合练Unit4Exploringliterature2牛津译林版必修第二册

一轮总复习高考题型组合练Unit4Exploringliterature2牛津译林版必修第二册
B.To purchase something for her children. C.To make money at the end of the week. D.To put them into her coat pockets. 细节理解题。根据第一段中的“I was looking for pennies,quarters—anything that would help me make it to the end of the week.”可知,作者翻找旧钱包是 为了寻找零钱支付本周的开支。故选A项。
Her story quickly spread and she raised the entire $5,000 in just a day! But thanks to the kindness of strangers,the donations have continued rolling in,and have now climbed to almost $22,000.
ⅠⅡⅢ
B I was picking through coat pockets and madly shaking all my old purses and wallets.I was looking for pennies,quarters—anything that would help me make it to the end of the week.It sure was feeling heavy. A hopeless girl in her twenties,I was a single parent,with a one-year-old son and a five-year-old daughter. Life consisted of ups and downs.One year,I was having baby showers and taking vacations in the mountains of Tennessee.The next,I was searching around my small,two-bedroom apartment collecting loose change to buy food and gas.Suddenly,I found myself becoming poor,and it was hard.

新译林必修二Unit 4 exploring literature_Welcome

新译林必修二Unit 4 exploring literature_Welcome
—Anna Karenina by Leo Tolstoy
所有幸福的家庭都是相似的，而不幸的家庭则各有各的不幸。
Extension
It is a truth universally acknowledged, that a single man in possession of a good fortune, must be in want of a wife.
Discussion
1. What is your favourite work of literature? Why?
Of the many works of literature I have read, my favourite by far is The Gadfly by the Irish writer Ethel Voynich. The story takes place during a revolution in Italy in the 19th century. Through a series of exciting events, the hero, Arthur Burton, comes to terms with his identity and becomes a true revolutionary. This book is an amazing coming-of-age story that moved me deeply, and I would recommend it to anyone.
—Pride and Prejudice by Jane Austine
凡是有钱的单身汉，总想娶位太太，这已经成了一条举世公 认的真理。
Appreciation
1. Work in pairs and read the two excerpts from two famous works of

书籍分类有哪些（Whatarethecategoriesofbooks）

书籍分类有哪些（Whatarethecategoriesofbooks）

书籍分类有哪些（What are the categories of books）What are the categories of books?What are the categories of books?Questioner: 2011-4-2 19:39 | anonymous browsing: 15435 times What are the categories of books?Let me help him with that2011-4-2 19:41, answer satisfactorilySubdivision: (1)Classics and philosophiesSocial science, politics and lawMilitary science and finance managementHistorical geography and cultural educationPrimary school education and junior high school education Senior high school education, languageChinese literature and foreign literatureMusic and art sculpturePhotography, film and television, dance, dramaCalligraphy, seal cutting and Natural ScienceMathematical chemistry and medical hygieneAgricultural science and industrial technologyComputer technology and Architecture EngineeringLife, leisure and children's booksCollege textbooks, New Year paintings calendarsImported books and imported booksPeriodical Hong Kong Edition BooksDrama sketch(two):YouthCampus love | | rebellious | suspense thriller | network | comedy magic fantasy | |, original | Taiwan original | Korea original | other foreign originalNovelThe works of | world masterpiece | foreign novels | Chineseclassical novels | China modern novels | contemporary fiction book | Chinese movie year | historical novels | foreign original books | urban novels | suspense / Horror / Thriller novel mystery novels | | novels | romance novelsliterature| anthology documentary literature | literary theory | China poetry | China contemporary poetry | foreign poetry | China ancient essays | Chinese contemporary essays | foreign essays | drama | folk literatureArtThe theory of art | body art design | | film art | architectural art | / | opera stage art collection and appreciation | folk art | foreign original books | | photography theory / tutorial | technique / equipment | works | | art theory | techniques / tutorial | / album | / seal calligraphy painting techniques | / | review of famous works of | | seal | music | copybook music / review | tutorial / grading | playing music / music / singing |Anime / humorThe animation school | master paintings | masterpiece drawing the | humor and comic | joke / doggerel | | comics comic / sketch / folk | foreign original books | animation library | / | | reasoning detective adventure martial arts / action | pure | life / urban | sports | | funny sci-fi / Fantasy / MagicEntertainment fashionBeauty / Beauty / cosmetic | slimming Fitness Yoga | | apparel / accessories | beauty woman | fashion DIY | pet | test | | dutushidai divination star | foreign original books | game | game | | | other chess network gameTourismTourism tourist map | travel essays | | natural scenic | / cultural tour | folk / object / diet | travel tour Chinese | | practical foreign countries / regions of | survival adventure | foreign original books | Travel Guide / Travel manual | domestic | overseas | foreign | tourism theory | tourism / tourism practice Daniel | tourism economy and tourism market | tourism education / tour guideMap / geographyTransportation map | Transportation Atlas / set | historical map Atlas | history / set | tourist map | travel atlas / set | map | life atlas / set | world administrative map | administrative division Atlas of the world / set | administrative map Chinese | Chinese administrative division atlas / set the | map he | | country / region of GeographyLifeHome shopping / financial / | flowers | Home Furnishing decoration | Aicheyizu | practical legal | Life Encyclopedia | food culture | tea | Home Furnishing and Feng Shui | diet /cooking | health / nutrition recipes | homely recipes | eight cuisine | Western-style food / drink / food | wine | dessert / small family making | dining guide | culinary theory manual / CookMarriage / sexThe love between the sexes | | | of marriageChild rearing / growthParents reading | good father name | | infant care | enlightenment / cognitive card | parenting books | picture story books | Pinyin / game / Comics | | intellectual development of children's nutrition and health | parenting Encyclopedia | | adolescent parent tips from pregnancy to birth | | fetal education / psychological counseling | | prenatal maternal nutrition health | pregnancy Encyclopedia of | education for children 0-1 years old 1-3 years old | | | preschool | | cross age 7-12 yearsHealth / mental healthMen's health | | women's health in the elderly health care | maternal health | | diet fitness / diet | TCM Prevention and treatment of common diseases | | family doctor | | mental health careSportsThe Olympic sports theory and teaching | | ball chess | |athletics martial arts / Taiji Qigong | / other sportsSelf actualization / self motivationThe growth of | personal accomplishment / self perfection | self regulating | abroad successful job interview | | / | / | / Zengyan Maxim aphorism | speech / debate / workplace eloquence | interpersonal etiquette | | strategy | foreign original booksAdministrationStrategic management | operation management | management information system | business history | WTO | e-commerce | tool | business writing | job interview | / original / copy version of | management | leadership | histological | decision | team | HR / Administration | project management / quality management and target management | control | business ethics | | financial management accounting management accounting theory | | | | | international accounting management accounting bookkeeping | budget accounting | | | cost accounting financial accounting financial accounting and financial statements | departments accounting | certified public accountant (CPA) exam | professional accounting qualification examination | marketing | marketing | international market | brand management | product management | sales price negotiations | | | | advertising public relations (PR) | customer service | import and export | financial / investment | financial theory | currency bank | securities investment | | international financial | foreign exchange fund | | merger | | stock futures | venture enterprise and the entrepreneur entrepreneurs | | internal innovation | success | | MBA | female entrepreneur MBA examination ofpersonal financial | counseling | MBA | MBA | investment practice materials / personal business tax | | purchase housing | home market entry / combat | insurance | lotteryEconomicsThe various schools of economic theory | economic mathematics | regional economic | fiscal and tax | statistics / audit | trade policy | inflation | world economic situation | insurance | economic history books | | economic theory | economics theory | political economics | | microeconomics macroeconomics | knowledge economics | economics theory | Chinese economic | Chinese economy overview of | system reform and market economy | western development | WTO and Chinese | departments of economic | tourism / hotel management | transportation economy | real estate economy / property management | municipal construction | industrial economy | agricultural economy | other departments of economic | economic law | company law | tax | contract law | | other industrial economy laws and regulationsLawThe law books | legal theory | legal knowledge Reading | judicial case / judicial interpretation of the judicial examination | | legal writing | laws and regulations | judicial system | higher law textbook | law around the worldPolitics / militaryThe political | political theory | China political | worldpolitical | foreign / international relations | political leaders | works | party | books public management | military | | China military military theory | world military | military technology | foreign war weapon | | foreign original booksPhilosophy / religion| philosophy philosophy knowledge Reading | philosophy theory | Marx philosophy | | China world philosophy of ancient philosophy | Chinese modern philosophy | ethics | logic | aesthetics | religion | religious knowledge Reading | religious theory | Buddhism Taoism | | Christian | | Islam and other religionsSocial SciencesSocial science | cultural anthropology | news media / publishing | language | psychology | library / Archives | foreign original books | sociology | sociological theory | sociology method | social investigation report | demographic | | education education theory | China education | world education | | all types of education at all levels of EducationAncient WorksBy the Ministry of | general | Yi | books | poetry class | ceremony class | spring | class | four | filial piety group by the general meanings of | primary school class | school | history | biographical chronology of the chronicle of | class | not class | | biography | zashi class class class | Zhengshu | historical extracts from history class | test engineering |slling | geography class | stone class | catalogue | | general | Confucianism Zibu | medical | method | farm | class medicine | | art | astronomical algorithm class class class | | mass spectra were recorded in several types of surgery | religious books | | Taoist class class | Ji | collection class | class | other | Chu song category | | lexical category of fiction | poetry comment class | seriesCultureThe theory of cultural | cultural commentary | China culture | China | folk culture in the world | mystery | regional culture | Beijing culture | Shanghai culture | Tianjin Wei | Qilu culture | Hunan Chu culture | Wu Yue culture | Shanxi culture | Shaanxi culture | Chinese culture | Bashu culture | grassland culture | Hakka culture | Tibetan culture | northeast culture | other regional cultureHistoryTheory of history | knowledge of history books | cultural relics archaeological | local chronicles | China history | | | history of ancient history of modern history | contemporary history | special history | historical books | world history | global history | regional national history | special history | historical booksbiographyComprehensive | leader / political figure | philosopher | military figures | legal | scientists | medical | financialfigures | artist / architectural design | religious figures | historical figures | | entertainment / educator | musician actor / singer | writer | sports | ordinary people | other | foreign original booksa juvenile0 ~ 3 years old | preschool | primary school | enlightenment / cognitive | parenting books | game / intellectual development of children's art | | children art education manual | | / | cartoon / comic riddle rhymes / cartoon story | | fairy tale fable / Legend / story | poetry / prose | children's fiction / Horror / Fantasy detective | | fantasy / science fiction masterpiece | | childrens book idiom story / history | traditional culture | biography | language / text | arithmetic / | | / Encyclopedia of children's English mathematics one hundred thousand why | science | life | / Inspirationalself-cultivation | kindergarten preschool teaching / school readiness | foreign original books for childreneducation| primary school junior high school (including new curriculum) | | | | high school senior high school entrance examination entrance essay | reading | Olympic competition | / migration tool | comprehensive ability of | teacher's bookForeign LanguagesEnglish vocabulary | English grammar | English listening | oral English | English reading | English writing | | English /English translation of life that is used to study English | industry English | English books | English | school extracurricular English learning of College English | | master English / English / English Dr. | | new learning method the concept of | English CET 46 | CET 48 | NETEMC | TOEFL (TOFEL) / (TOEIC) GRE/GMAT | TOEIC | IELTS (IETLS) | National English test (PETS) | Cambridge Business English (BEC) | other English test | Japanese German French | | | Russian | | other Korean foreigners learning Chinese language | | books | foreign original books | teaching CD-ROMExaminationI | foreign language exam | computer examination | tax foreign trade insurance title examination | construction engineering class title examination | medical title examination | other title examination | art, sports level exam | self-study exam | adult college entrance examinationteaching materialGraduate | | undergraduate college textbook | vocational college textbooks | vocational schools | adult education | occupation technical training materialsReference bookIndex / directory | philosophy / religion | legal | business / economic / financial history | | foreign language | Chinese dictionary / | | | | medical literature art science and technology | computer architecture | | | | other comprehensiveencyclopedia YearbookPopular ScienceThe history of | animal | plant | marine | natural disasters | | ecological environmental protection and management of human | | earthquake | quasar | marine meteorological | | River | birds | insects | other science knowledgeComputer / networkThe theory of computer hardware | / external equipment maintenance / | operating system | | database programming | network and data communication | graphics / multimedia | CAD/CAM/CAE | software engineering / project management | industry in the development of software and application of artificial intelligence | | family office and Book | certification / examination | management information system (MIS) | geography the information management system (GIS) | enterprise software development and implementation of information security management | | project /IT Journal of computer | humanities magazine | computer architecture | digital Raiders | edition | teaching CD-ROMMedical ScienceBasic medical | medical textbooks | preventive medicine / hygiene | | geriatrics psychiatric / psychological disease | oncology medical imaging | | | | | emergency radiology anesthesiology laboratory diagnosis | special medicine / national medicine | nursing | combining traditional Chinese andWestern medicine | of | medical books | expert medical words | Edition / original | medical | hospital management | medical writing / medical information retrieval | other | clinical medicine | medicine | surgery | Pediatrics, obstetrics and Gynecology | | otorhinolaryngology stomatology | | ophthalmology | dermatology Venereology | occupation qualification examination | physician | pharmacist | title examination | | | Chinese medicine pharmacy | tool | pharmaceutical pharmaceutical theory | TCM | TCM clinical acupuncture massage | | / formulaeology | classics | TCM theoryOriginal bookLiterary novel | art photography | | | tourism management | | | | children culture language | history / geography | | building toolScience and technologyThe basic theory of | | chemical industry machinery industry | electrical and electronic | building | other industrial technology | automobile and transportation | agriculture / forestry science and technology history | | standard | original bookcommercial pressFLTRPTextbook of business science and cultureOne hundred and fifty-one | comments。

外贸函电1One of our customers is interested in the Model 135

外贸函电1One of our customers is interested in the Model 135

USEFUL SENTENCES:In this part there are many useful words, expressions and sentence patterns that are used in business letter writing. We offer these sentences for you to learn from and hope that they will be helpful in your letter writing study.1. Your advertisement in this month's issue of "China's Foreign Trade" interests us and we should like to receive full details of your offer.2. We have seen your advertisement in "The Overseas Journal" and should be glad to have price lists and details of your terms.3. We would like to purchase your Silver Spoons as advertised in the June 5 "New York Times".4. It would be appreciated if you would quote your best prices DES Hamburg for the Chairs as advertised in Monday's "Times" and, at the same time, let us know the earliest possible date you can make shipment.5. We are interested in the Mechanical Toys demonstrated at the recent Zurich Trade Fair and should be glad to have details of your export terms.6. We have just received an enquiry from a buyer in Singapore.7. One of our customers is interested in the Model 135, and we would like to receive a sample and quotation.8. One of our clients takes interest in your products and wishes to have your quotations for the items specified below:9. We are in the market for the Jack Knife illustrated in your Catalogue No.4.Please quote us your lowest price with the best discount and the date of delivery.10. Please quote your lowest prices c. i. f. Singapore for each of the following items, inclusive of our 3% commission.11. Enclosed please find samples of our Nylon Table Runners. If you are able to supply us with 5,000 dozen, we would be pleased to have you quote the lowest prices DEQ Kobe.12. The articles we require are listed on the attached sheet. If you have them in stock, please tell us the quantity and also the lowest CFR Hong Kong price.13. Some of our customers are interested in your Canned Goods and we wish to have your CIF quotations with samples and full particulars.14. We shall be pleased if you will send us the lowest quotations for the following:15. Please send us the best offer by fax indicating packing, specifications, quantity available and the earliest time of delivery.16. We have pleasure in enclosing our Enquiry No.393-6 against which you are requested to make us an offer on FOBST basis.17. If you can supply goods of the type and quality required, we may place regular orders for large quantities. Exercise Four1、 FILL IN THE BLANKS WITH APPROPRIATE PREPOSITIONS：1）We have a potential buyer interested __ Green Bean of Shandong origin and shall appreciate an offer ___ you __ 100 metric tons __ August delivery.2) As this inquiry is quite substantial, we hope you will make an offer __ your most favorable price.3) Please let us have __ airmail a set __ samples __ "Youth" Fountain Pen together __ your best offer.4) We shall appreciate an offer __ you __ 10 metric tons __ prompt shipment.5) Please let us know how many tons __ the seeds you are able to offer __ delivery __ September.6) We are __ a position to place a substantial order __ you if your price is favorable.7) Please state the packing and send us __ airmail samples representing your current stocks.8) We have so far bought these goods ___ other sources, but we now propose to cover our requirements __ your corporation, because we learn that you are able to offer large quantities __ attractive prices. 9) We have an enquiry __ Groundnut Kernels and shall be pleased if you will quote us your lowest price __ DES basis, stating the quantity available.10) We wish to know __ what price per gross you are able to deliver quantities __ "Great Wall" Pencils.2. TRANSLATE THE FOLLOWING INTO ENGLISH:1）我们得知你们是中国缝纫机的制造商。

外研版(2019)选择性必修第二册Unit3 Times change! Un课件共34张PPT

外研版(2019)选择性必修第二册Unit3 Times change! Un课件共34张PPT

2024/11/12
drop out of the competition
2. pack
pack sth.(up) pack...in/into... pack(sth.)up a pack of in packs
打包/包装…… 把……装进…… 打行李，收拾行装 一包，一帮，一群 成群地
Vocabulary
• owned by Casey • shares ideas and comments on a big screen; • sells stationery, posters, and other best-seller themed gifts; • is a place for literature-loving members of the community to get together. • has a café selling organic food; • has more community events such as book readings, poetry recitals and even jazz concerts and movie nights
2 Which do you prefer, a faster pace of life or a slower pace of life?
2024/11/12
Look at the pictures and answer the questions.
1 What kinds of changes do the pictures show?
2024/11/12
Read the passage carefully and choose the best answer.

商务英语写作询盘与回复

商务英语写作询盘与回复

preferably in the order posed.
4. Include any necessary details that the reader may
need to know about products or services.
5. Use sales opportunities when appropriate. 5. 5.
2 How does the first paragraph in each letter begin?
3 Does each letter include necessary explanations about its purpose?
…………
精品ppt
12
Part 2
询盘用语
1、询盘 Enquiry
23、式样 Style
24、设计 Design
25、模型 Model
26、花样 Pattern
精品ppt
14
P43 therein = in that
是商业信件、公文等正式文件中常用的副词，
做状语。类似结构的词有很多，各有不同的意思 ， 如下所示：
herein = in this
herewith: = with this在此
Please quote us all the items listed in the enclosed inquiry form, giving your prices CIF Shanghai. Will you please also indicate delivery time, your terms of payment and discount details for regular purchases

学术英语 Unit 2 课文翻译

学术英语 Unit 2 课文翻译

《业务营销化》1 问街上一般的人什么是营销时，他们会告诉你那大概就是“卖东西的”。

这从根本上说是正确的，但营销不是简单的销售行为，而是怎样做成的销售。

我们都被全天候不间断营销所围绕，而我们每一个人都已经以我们自己的方式成了一名营销人。

2 专家是怎么定义营销的呢根据美国市场营销协会，市场营销是一种组织职能，是为组织自身及利益相关者（stakeholders n. 利益相关者；股东）而创造、传播、传递客户价值，管理客户关系的一系列过程。

3 根据世界市场营销协会对营销的定义，“核心的经营理念是指导通过交换来识别和满足个人和组织需要的过程，从而为各方创造出众的价值。

”4 最后，英国特许营销学会说，“营销是有利地识别，预测，和满足顾客需求的管理过程”。

5 如果我们只是看这三个定义的共性，我们可以看出，营销本质上（in essence）是：a)发现和给顾客他们所想要的和需要的东西， b)通过做这些来获利。

4Ps或5Ps营销策略6 密歇根州立大学（Michigan State University）的杰罗姆·麦卡锡（Jerome McCarthy）教授在20世纪50年代写了一本书并且定义了4Ps营销策略，包括产品、渠道、价格和促销。

这本书为这个星球上最古老的专业提供了一个清晰的结构，而这个结构成为市场营销的定义。

7 为了更好地理解营销，你应该有你自己对术语的定义。

例如，我认为营销是对产品的价格、分配、促销以及人员进行控制，满足顾客以获得利益。

控制是个充满感情的词语，尤其在我们谈及控制人的时候。

无论怎样，控制是很重要的，因为作为一名营销人员，我要控制市场营销的每一个工具并且操纵它们来使市场的影响力达到最大化。

8 作为一名营销经理，我控制一个产品的形象、味道和触感。

我控制我的产品应该要价多少。

我在促销工具中操纵工具，希望吸引（enticing）消费者购买我的产品。

下面便是被麦卡锡强调的4Ps营销策略。

此外，我们加入了第五个P：人。

商务信函的翻译

商务信函的翻译

商务信函的翻译商务信函的翻译一、何为商务信函商务信函是商务活动中书面交流信息的主要手段之一，是企业对外公共宣传关系中重要的手段，对于树立良好的公司形象有着极为重要的意义。

商务信函涉及商务活动的各个环节，贯穿商务活动的始终，内容广泛，通常包括建立业务关系、询盘、发盘、还盘、受盘、订立合同、保险、装运、索赔等方面。

二、商务信函的要求1.语言严谨准确商务信函要求语言表达严谨准确,但在商务信函中恰当使用模糊语言,可以使语言表达更加客观准确、灵活生动、礼貌得体。

(1)商务英语信函经常以意义相同或相近的书面词语代替基本词汇和口语词汇，如以inform或advise代替tell，以duplicate代替copy，以dispatch代替send，以otherwise代替or;以介词短语代替简单的介词，如以as for，in respect to，in connection with和with regarding to等代替about等。

例如: We are pleased to advise you that your order NO.105 has been dispatched in accordance with your instruction.我们很高兴地通知你们:第105号订单货物已遵照你方指示运出。

We will meet you half way by offering a discount of 5% in view ofour long pleasant relations.鉴于我们之间长期愉快的业务关系，本公司将酌情考虑给予5%的折扣。

(2)商务信函中经常使用here/there +介词构成的复合词，如hereafter，hereby，hereunder，hereto，hereinafter，herewith，thereafter，therein，therefrom等。

例如:All offers and sales are subject to the terms and conditions printed on the reverse side hereof.所有报盘和销售均应遵守本报价单背面所印的条款。

商务沟通与函电课后习题与答案--精选全文

商务沟通与函电课后习题与答案--精选全文

精选全文完整版（可编辑修改）Unit 2 EnquiriesI. Translate the following terms into Chinese1. performance性能2. business concern 商行，企业3. Consulate 领事馆4. rock bottom price 最低价格5. potential customer潜在客户6. Proforma invoice形式发票7. seasonal discount季节折扣8. specifications 规格9. terms of trade 贸易条件10. firm offer 实盘II. Translate the following terms into English.1.商务参赞commercial counsellor2.商会chamber of commerce3.业务状况business status4.现金折扣cash discount5.装运日期date of shipment6.购买purchase7.资信证明reference8.相互的利益mutual benefit9.广告advertisement10.商品commodityIII. Choose the best answer from the four choices.1. If you can accept payment by L/C, we will make you a very competitive (B).A. orderB. offerC. leafletD. attachment2. If your samples meet our requirements, we will A a large order. (A)A. placeB. giveC. sendD. issue3. We may reconsider terms of payment once we had established a .(C)A. trade associationB. trades associationC. trading associationD. traded association4. As requested, we are writing to make you a firm offer : (B)A. as followingB. as followsC. as followedD. as followWe are writing to5. We are writing to you in the hope of setting up business relations with you. (A)A. contactB. get in touchC. contact withD. approach with6. Attached is our catalogue. (D)A. pictureB. illustrationC. picturedD. illustrated7. This article is quoted at f 15.90 dozen CIF London. (B)A. eachB. perC. aD. one8. We wish to offer as listed below. (A)A. firmB. firmlyC. firmingD. firmed9. Owing to unforeseen difficulties, the factory cannot send the goods to us schedule. (C)A.inB. toC. onD. of10. Would you please more information about the fabrics to be processed? (C)A. furnish usB. furnish withC. furnish us withD. furnish theIV. Fill in each of the blanks with a proper preposition.1. If you can produce goods to our design, let us have details of costs.2. May we have your quotation, together with other trade terms?3. The customer asks for a 20% discount off net list prices.4. We enclose an order form for your convenience.5. We hope to interest you in this new kind of glassware.6. If you find in our catalogue anything of interest, please let us know.7. The prices quoted will apply only to orders received on or before 6 April.8. Please quote us for the supply of the items listed on the enclosed inquiry form.9. As requested in your fax of May 12, we return two copies of your Sales Contract No. AC-800 for your file.10. The M. V. Elizabeth is scheduled to arrive on July 25.VI. Translate the following Chinese sentences into English.1. 我们专营甜食糖果，与全国的食品店有广“泛的联系。

当代商务英语听说教程学生用书1 Book 1 U6

当代商务英语听说教程学生用书1 Book 1 U6

C. Language check
Task Three: Talking about departments F: What _d_o_e_s the Technical Services Department
do? M: They deal with customer problems. F: What does the E-Business D__e_p_a_rt_m_e_n_t do? M: They are in charge of the sales on the Internet. F: What are the r_e_s_p_o_n_s_ib_i_lit_ie_s_ of the Purchasing
A. Word study
routine collect get in touch with arranging accommodation on sick leave
call on punctuation sales literature
technical services spare parts raw materials IT Department
Department? M: They are responsible for buying everything the
company needs.
D. Controlled practice
Ask for some routine favors and special favors from your partner. Work together to make a dialogue based on the following flow chart. Listen to the recording of a model answer, and then follow it.

企业宣传资料翻译

企业宣传资料翻译

能够成为一流 ABLE TO BE THE BEST
双关
享有称心满意的服务，全凭此“优质”标记 Shop and dine with peace of mind wherever you see this sign
尾韵
本土化策略----改写Local adaptation 3.3.3.1 本土化的必要性Necessity local adaptation Pert-Plus，Rejoice，飘柔 Google “谷歌” 可口可乐： 美国本土“Can’t beat the real thing” 日本“I feel Coke” 香港“Coca Cola Is It” 中国内地 “Enjoy Coca Cola”尽情享受可口可乐 White Elephant
3.3.2 运用修辞手段Use of figures of speech/rhetorical devices 3.3.2.1 修辞手段在英文广告中的应用Use of rhetorical devices in English advertising 双关pun I’m More satisfied. “莫尔”香烟，我更满意。 夸张hyperbole There's no place like Spiegel. There's no place like home to shop. 斯匹克天下无双! 到斯匹克购物宾至如归!
本土化策略的应用Application 英－汉例： Geo 几何 Giant捷安特 Avon雅芳（化妆品） Coca Cola 可口可乐（饮料） Sprite 雪碧（饮料） Benz 奔驰 （汽车） Lactogen力多精（婴儿奶粉） Mazda 马自达（汽车） Minolta 美能达（相机） Polaroid 拍立得（一次成像照相机） Decis 敌杀死（农药）

函电写作

函电写作

(1) 告诉对方你是从中国银行广州分行(Bank of China, Guangzhou Branch / Guangzhou Branch of Bank of China)处得悉其公司名称的｡(2) 去函目的是希望与对方建立业务关系｡(3) 告诉对方你公司专门出口中国轻工业产品,这些产品在世界市场上久享盛誉｡(4) 信中说明随函附上目录单一份供其参考｡(5) 提醒对方如对产品有兴趣,请立即与你公司联系｡Guangdong Foreign Trade Development Corp .779 East Dongfang Road, Guangzhou, ChinaCable: 5527 GFTDC Telex: 44388 GFTDC CNFax: 86-20-8332815615 September, 2013H. J. Wilkinson & Co. Ltd.245 Lombart StreetLagosNigeriaDear Sir or Madam:We have your name and address from Guangzhou Branch of Bank of China and wish to enter into business relationships with you.Our company is specialized in the export of Chinese light industrial product which sell good and have a famous name in world’s market.Furthermore, we will send a booklet including a general introduction, the scope of business and other topics is enclosed for your reference. We are pleased to forward samples, catalogues as well as detailed information.Should any of the items be interesting to you, please let us know as soon as possible .we look forward to establishing good business relationship with you soon. Yours faithfullyLiu MingSales Manager of the Export Department(1) 告诉对方你得到一家酒店订购餐桌布(table-cloth)的订单｡(2) 去函目的是希望对方报餐桌布的最低价,并请求对方在报价时说明包装情况及最早装运期,同时表示希望得到对方的商品说明书和样品｡(3) 强调如对方所报价格合理,你们将定期向对方大量订购｡(4) 表示希望能在双方互利的情况下达成交易｡Guangdong Foreign Trade Development Corp.779 East Dongfeng Road, Guangzhou, ChinaCable: 5527 GFTDC Fax: 86-20-83328156Telex: 44388 GFTDC CN15, September 2013H. J. Wilkinson & Co. Ltd.245 Lombart StreetLagos, NigeriaDear Sirs,I’m the sales manager of the Export Department .Now we have a big order for table cloth.we would like to have your lowest prices, the covering literature together with samples. Could you like to indicate packing conditions and the earliest time of shipment while quoting?Should your prices be reasonable, we may place regular orders for large quantities.We hope that your price will be workable and that our business will result to our mutual advantage.Sincerely yours,Liu MinSales Manager(1)告诉对方你收到其2010年9月18日关于葵瓜子（sunflower seeds）的询盘函｡(2) 去函目的是向对方报实盘（CIF合同）｡说明各项销售条件（包括品名、质量、价格、数量、包装、装运、支付、保险等条件）｡(3) 随函附上目录和价格表并另封邮寄样品｡(4) 表示希望能尽早收到对方的答复｡Guangdong Foreign Trade Development Corp.779 East Dongfeng Road, Guangzhou, ChinaCable: 5527 GFTDC Telex: 44388 GFTDC CNFax: 86-20-83328156Sep 20, 2010John SmithH. J. Wilkinson & Co. Ltd.245 Lombart StreetLagos, NigeriaDear Mr. John Smith,Thank you for your inquiry of september 15th, 2010, and the inquiry enclosed for our sunflower seedsOur bid for this item is US$400 per set CIF Lagos.The purpose of the letter is to provide a firm offer. Describing all conditions of sales and payments.Item: Sunflower SeedsDescription: F.A.Q.Minimum Quantity: 10,000 metric tonsUnit Price: USD 400 per M/T CIF LagosPacking: in second-hand gunny bags of about 50 kg eachShipment: within one month upon receipt of your L/C with partial shipment and transshipment allowedInsurance:to be made in three equal monthly installments, beginning from August, 2010We’ll be pleased to forward samples, catalogues,and price as well as detailed information. .Look forward to your soon replyMark WangSales Manager(1)告诉对方你已经收到其2010年9月13日关于中国绿茶(green tea)的还盘信，感谢对方的还盘｡(2) 明确表示很遗憾无法接受对方降价10%的还盘，并说明按所报价格你们已经收到了大量订单｡(3) 强调你们的报价是适中合理的，如果降价10%你们将无利可图｡(4) 建议对方重新考虑你们的报价并表示希望能在双方互利的情况下达成交易｡Guangdong Foreign Trade Development Corp.779 East Dongfeng Road, Guangzhou, ChinaCable: 5527 GFTDC Telex: 44388 GFTDC CNFax: 86-20-83328156Sep 15, 2010H. J. Wilkinson & Co. Ltd.245 Lombart Street, Lagos, NigeriaDear Mr. Frank,Thank you for your counter-offer of September 13th 2010 for Chinese green tea.I’m so regret that it is impossible for us to entertain your counter-offer which the price is lower by10% . If we did, we've received a lot of orders at the same prices.Our counter-offer is well founded and workable,and it will be really hard for us to make profit if we reduce the price by 10%.So we'd suggest you can re-consider and reply with your comments, we'd hope a long term business cooperation based on mutual benefits.Look forward to your response soon.Yours faithfully,Mr. MaManager of Sales(1) 告诉对方,其对2,000打餐桌布(table-cloth)的还盘已收到｡(2) 尽管对方的还盘低于现行市价,为了鼓励业务发展,你方还是决定接受｡(3) 列出交易条件,并确认达成交易｡(4) 告诉对方,已寄出销售合同一式两份,请签退一份以便存档｡(5) 希望交易能顺利履行并带来今后更多的业务｡Thank for you email for your counter offer for 2,000 dozen of table-cloths.Although the prevailing quotations are somewhat lower we will accept the order on the same terms as before with the view to encouraging business.We have send a sale contract. Please countersign and return one copy to us for our file.A good beginning makes a good ending. We hope that from now on we will enjoy business relations that are profitable to both of us.Yours truly,Alex Wang。

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Coffeehouse Business PlanThe Prince I CafeExecutive SummaryThe Prince I Cafe is a full-service cafe located opposite Zijin Canteen in Fuzhou University The restaurant features a full menu of moderately priced "comfort" food.The cafe section of The Prince I Cafe features a coffeehouse with a dessert bar and magazines.The Prince I Cafe will be owned and operated by The Prince I Cafe LLC, a limited liability corporation managed by Victoria,a student of Fuzhou University. The members of the LLC are Victoria(40%) and Mine(15%),Alice(15%),Gaby(15%) and Faye(15%).This business plan offers financial institutions an opportunity to review our vision and strategic focus. It also provides a step-by-step plan for the business start-up, establishing favorable sales numbers, gross margin, and profitability.This plan includes chapters on the company, products and services, market focus, action plans and forecasts, management team, and financial plan.Objectives1.Sales approaching and surpassing 222,000 yuan by the end of the first year.2.Targeting and maintaining a net profit of at least 10% by the second year.3.To cultivate monthly sales to reach 18,000yuan by the end of the fourth month of operation,and 2500% monthly by the end of the first year of operation.MissionLocated opposite to Zijin Canteen，The Prince I Cafe will provide accessible and affordable high quality food, coffee-based products, and entertainment to the thousands of college students.The establishment will provide a "complete, high-quality" evening experience for those searching for something that is rapidly becoming popular among college students.Patrons will also be able to dine on "comfort" food The cafe's aim is simple. It will provide a completely sophisticated, sensual, yet casual dining and/or coffeehouse experience for college students . It will be an affordable venture for patrons, one that will encourage them to return on many occasions. The menu will feature hearty fare of the type that is frequently out of the reach of the typical young professional...out of reach because time frequently prevents her/him from cooking hearty meals like those featured on our menu.Key to success:The keys to success in this business are:1.Product quality: desserts,coffee,snackes and some coffee-based beverages and so on,which possess the better quality and value than other shops ,and entertainment also is the very product in our coffee shop.We will design some little games serve for the customers as the pastime during their consumptions.2.Service: Our staff all are requested have the quality of the highest caliber. Each member ofthe staff will be courteous, efficient, and attentive.Of course,each member of the staff must smile to everyone who come in our coffee shop no matter whether they consume in our coffee shop .3.Marketing: We will need to target our customers early and often.The business we locatedit in a central and accessible location in our Fuzhou University .The coffee shop very close to the dining hall,so there are so many people will come to our shop to consume after class, lunch and supper .4.Management: We will need to have a firm grasp on food, beverage, snakes,coffee andlabor costs. The entertainment and the experience of running a coffee shop must be delivered in a fashion that will not only inspire repeat business, but encourage word-of-mouth recommendations to others. Proper inventory, employee management, and quality control is key.5.Publicity: we have four strategies about the publicity. Firstly,we will distribute largenumbers of leaflets and advertisements in the newspapers or on the radio. We being the sponsor for some student departments,they will do publicize for our coffee shop.For example ,they can make a streamer about our coffee shop ,and the streamer being hung on the wall so that the students can know our coffee shop through it.Secondly,when the customers consume products in our coffee shop to a significant extent,we can give a discount to them.Thirdly,we can offer the off-price merchandises at a fixed time everyday ,for example ,the class time.Fourthly,our coffee shop can supply some unique products to serve for our customers.Company SummaryThe Prince I Cafe is a bistro and coffeehouse facility located opposite to Zijin Canteen. The Prince I Cafe gets its name from an Korean TV drama-The Prince I Cafe.Important AssumptionsThe financial plan depends on important assumptions, most of which are shown in the following table. The key underlying assumptions are:∙We assume a slow-growth economy, without major recession.∙We assume of course that there are no unforeseen changes in technology to makeequipment immediately obsolete.We assume access to equity capital and financing sufficient to maintain our financial plan as shown in the tables.Company Locations and FacilitiesThe Prince I Cafe is a full-service coffeehouse located in the opposite of Zijin Canteen of Fuzhou university.The facility will be divided equally between the cafe function and entertainment function. The restaurant will provide approximately 20 flexible indoor seats and provide a full-service dine-in and carry-out coffee-based beverages, as well as a dessert bar.Enrollment: The Prince I Cafe should get Health and hygiene license from Fuzhou Public Health and the Business license from Fuzhou Trade and Industry Bureau and then get the Catering health permit.2.Publicity:a.giving away brochuresb.making advertisement in colleges around3.Employees: 2 full-time salaried waitresses for RMB2,500 a month, 2 barristas (chef ) for RMB 4,000 a month ,one assistant manager for RMB5,000 a month and 1 manager for RMB7,000 a month.4.Misc.Expenses and Equipment:Including:20 desks (RMB200/per)50 chairs (RMB50/per),one air conditioner (RMB4,000)one sound engineer (RMB2,000)one Coffee Grinder (RMB1,000)one Milk blister machine(RMB100)one Hongxihu Semi-automatic coffee machine(RMB550)one Lahua Semi-automatic coffee machine (doubleheaded) (RMB15,000)Music:Slow lyrical musicFor example,Fly awayJourneywalk awaytake love easyTea For TwoWhen Did You Leave HeavenReading Books: magazines about fashion,travel and geography ,daily newspapers,some famous novels,jokesFor example, VIVI,Last Whole Year,The People's DailyRed and BlackCompany OwnershipThe shop is a privately held limited liability corporation wholly owned by Victoria(40%).We have five investors and everyone invests 25000RMB, while everyone is certain to play an important role in the shop. The shop owner/general manager is Victoria.She is responsible for buying,finance, and selling managements. Mena,the manager,Faye, Gaby,and Alice are waitresses.Five people share the coffee shop, therefore,five people share the interests at the end of the year according to our stock rights.TransportationTake 48 or 96 bus to 1st living area of Fuzhou University,then go along the dorm buildings until you find 24th building.Our coffee house is on the 1st floor of it opposite Zijin Canteen.Start-up SummaryThe start-up costs for The Prince I Cafe can be found in the chart and table below.Since the business property is located in an enterprise zone, property taxes on the property are abated for the initial years covered by the business plan. The general manager will be responsiblefor maintaining insurance that will cover the loss of the building and all of its contents, as well as insurance covering business interruption and death or injury to herself andall staffs.Start-up RequirementsLegalHealth and hygiene license/Business license/Catering health permit3,000RMBStationery etc. Papers pens etc. 500RMB Brochures Menus flyers etc.1,000RMBInsuranceIncluding covering business interruption and death or injury to himself and all staffs.1,860RMB Debt Service Interests of debts 5,000RMB Licenses/Tax/Deposits Tax for every mouth 2,000RMB Employee/Payroll All staffs26,500RMB Advertising Several colleges in Shangjie area 2,000RMB Coffee house60 square meters12,000RMBProductsThe Prince I Cafe is a coffeehouse venue that sells moderately-priced food to an casual dining market. The venue features brewed coffee and beverages,ice cream,pudding, fruit smoothies and juices, and other desserts and snacks typically associated with a coffee shop. Coffee 名字Name单价:/cup 拿铁咖啡 Coffee LatteRMB12 卡布其诺咖啡 Cappuccino Coffee RMB12 蓝山咖啡 Blue Mountains Coffee RMB10 摩卡咖啡 Coffee Mocha RMB10 巴西咖啡 Brazils RMB10 意大利浓缩咖啡 Espresso RMB10 哥伦比亚咖啡Colombian Coffee RMB10 曼特宁咖啡 Mandeling CoffeeRMB10Misc. Expenses Seats tables curtain sounder 15,500RMB Equipment Coffee devices and air conditioning 16,650RMB Loans From bank100,000RMB Fitment cost Fashionable Retro Style 100,000RMB Cash Required Cash flow5,000RMBTOTAL ASSETS Five investors, everyone takes 25000RMB 125,000RMB TOTAL EXPENTS 74,310RMB TOTAL INVESTMENT180,000RMBJuice名字Name单价：/cup 橙汁Orange Juice RMB9柠檬汁Lemon Juice RMB9猕猴桃汁Kiwi Fruit Juice RMB9哈密瓜汁Cantaloupe Juice RMB9鲜奶香蕉汁Fresh Milk Banana Juice RMB9牛奶苹果汁Milk Apple Juice RMB9黄瓜美白汁Cucumber Juice RMB9番茄美容汁Honey Tomato Juice RMB9Ice Cream名字Name 单价：/cup 原味冰激凌Original Taste Ice Cream RMB6 草莓冰激凌Strawberry Ice Cream RMB6 香草冰激凌Vanilla Ice Cream RMB6 芒果冰激凌Mango Ice Cream RMB6 三色冰激凌3-color Ice Cream RMB6 巧克力冰激凌Chocolate Ice Cream RMB6Pudding名字Name 单价:/cup牛奶布丁Milk Pudding RMB8芋香布丁Taro Pudding RMB8芒果布丁Mango Pudding RMB8咖啡布丁Coffee Pudding RMB8三色布丁3-color Pudding RMB8巧克力布丁Chocolate Pudding RMB8芒果烧布丁Mango Bake Pudding RMB8Desserts名字Name 单价：/cup 原味双皮奶Stewed Milk Beancurd RMB6 红豆双皮奶Ormosia Stewed Milk Beancurd RMB6 芒果双皮奶Mango Stewed Milk Beancurd RMB6 木瓜双皮奶Papaya Stewed Milk Beancurd RMB6 西米露糖水Sago Soup RMB6 红豆椰奶西米露Red Bean and Coconut Sago Soup RMB6 椰奶香芋西米露Coconut and Taro Sago Soup RMB6名字Name 单价:/cup 玫瑰花茶Rose Tea RMB 6 茉莉花茶Jasmine Tea RMB 6 薰衣草茶Lavender Tea RMB 6 杭白菊花茶Hangzhou Chrysanthemum Tea RMB 6 新鲜水果茶Fresh Fruit Tea RMB 6RMB 6 砂糖姜汁茶Granulated Sugar and Ginger Ale Tea桂圆玫瑰茶Longan Rose Tea RMB 6Competitive ComparisonThe other shops of milky tea are near our coffee shop ,for example ,the HUAGUOCHAYUAN is the strongest competitor to our coffee shop.Although our products are not similar with each other ,the students are the service objects between our coffee shop and other milky tea shops.Our coffee shop also offer tea and milk ,so maybe we will lose some our customers because of the competition.Sales LiteratureA sample copy of a menu to be featured at The Prince I is attached in an appendix at the end of this document.Product sourceOur coffee beans come from Dalian province,and it named BADIAN coffee.Its quality is very good and its price is also reasonable which is so suitable for the students to consume.TechnologyThe Prince I Cafe logo is protected by laws. All of our menu creations will not necessarily have the same protections, however, when possible, popular "trade-names" will be protected. The business of The Prince I Cafe is not dependent upon process technology or patentable inventions.Market Analysis SummaryCoffee is a RMB 3 billion per year industry in China.Since 2011,coffee industry has welcome its period of rapid development.It has grown at a rate in excess of 20% per year in the last decade.That sustained growth is expected into this decade according the market analysis from some Chinese market experts.Coffee consumption has become a fashion among college students.More and more students choose to drink coffee as a recreation.Our coffeehouse aims at college students who is one of the main coffee consuming groups.One of the most common reasons cited by coffee workers is that college students are willing to accept new things at their age.Target Market Segment StrategyThe Prince I will appeal to college students who pursue fashion consume style,casual eating,and coffeehouse entertainment experience.The market segment is largely made up of singles between the ages of 18 and 25,couples,graduates and professional students in the university.Market NeedsOur customer's dining and entertainment needs are critical to the success of The Prince I. As a supplier of a full-service dining experience, The Prince I must appeal to those customers who regularly take advantage of our coffeehouse and/or evening entertainment scene.Our customers are well educated and interested in partaking of new experiences. Keeping the menu and the entertainment offerings "fresh" will remain a constant challenge to the business. Segments of the target market tend to dine out, visit coffee shops, and seek evening entertainment frequently. They tend to choose comfortable, affordable venues, and repeat appearances at places that offer familiar scenery with new twists.There are lots of milky tea shops in Fuzhou University,but no coffeehouse.It 's a great opportunity to dominate the coffee market.Market TrendsThere is a trend toward finding the creation of evening dining/entertainment venues. They are popular and gaining more recognition. Evidence of this is found in local news and magazine coverage. These venues are finding new homes in the campus.The market opportunity for coffee shop establishments has been motivated by milky tea shops in the campus. Students like to chat or have some meetings in the shop and they prefer to have some drinks at the same time.Market GrowthSince coffeehouse is opposite to canteen, young singles and couples are choosing to reject long commutes in favor of close to recreational venues.As college students have more spare time,they are opting for dining, coffeehouse, and entertainment venues closer to .Competitive EdgeThe coffee shop maintains a competitive edge in several significant areas:∙The facility's location puts it into close proximity to substantial populations of dining hall.∙The owners, some college students, were educated in and works professionally in Fuzhou university. They all have the work experience included a substantial period working withina casual restaurant or coffeehouse.∙The facility's construction will easily allow for flexible dining/coffeehouse/entertainmentoptions making it attractive to college students..Industry AnalysisThe milky tea shops that make up the community of establishments in the area surrounding The Prince I Cafe are quite diverse. Their concepts are usually typical drinking. However, the predominating nature of our coffee shop is casual and recreation.Sales StrategyThe category of our sales strategy is to establish and maintain a position with our whole campus: We will depend upon keeping these people happy with our food and beverage products and entertainment .Sales ForecastOur sales forecast assumes no change in cost of prices, which is a reasonable assumption for the last few years.We begin at the beginning of 2012 New year.We are expecting to increase sales from 432000RMB at the end of 2013, to 7000000RMB by the end of 2014. The growth forecast is in line with the desserts ,snacks in the area and is tied to the projected increase in population of the freshmen, and expands our selling areas around the Shangjie Area gradually.The combined sales figures (across all sale items for the restaurant and coffee shop) presume an average of 2.5 "turns" per day for a45seats coffee room with an average tab of 5RMB-10RMB. The business will be open an average of 30 days per month.The projections show increases in:Some schools will hold a feast to celebrate the Mid-autumn festival, Christmas day,Valentine's day etc.We will have some showers or performances to attract customers. Also there is a cut to impulse sales.January, based upon corporate Christmas party and New Year's Eve programming.Month salesSales ForecastSales ForecastContent First year Second year Third year Desserts 54000RMB 54300RMB 54500RMBCoffee 144000RMB 150000RMB 150000RMBDrinks 36000RMB 34500RMB 35000RMBSnacks 72000RMB 72000RMB 74000RMBTotal sales 306000RMB 3108000RMB 313500RMBTotal costs of sales 84000RMB 84000RMB 84000RMBMilestonesThe accompanying table lists important program milestones, with dates and managers in charge, and budgets for each. The milestone schedule indicates our emphasis on planning forimplementation.What the table doesn't show is the commitment behind it. Our business plan software includes complete provisions for plan-vs.-actual analysis, and we will be holding monthly follow-up meetings to discuss the variance and course corrections.MilestonesMilestone Start Date End Date Budget Leaders personnel Leasehold01/11/2012 05/11/2012 12000RMB VictoriaBuildout05/11/2012 07/11/2012 0RMB GabyEquipmentInstallationPurchasing 01/11/2012 05/11/2012 16650RMB GabyMarketing Plan 01/11/2012 07/11/2012 0RMB Victoria/Gaby/Mena/Alice/FayeInterior Design 01/11/2012 01/11/2012 0RMB Gaby05/11/2012 10/11/2012 100000RMB Alice/MenaBegin ConstructionProcessFixture/table10/11/2012 13/11/2012 15500RMB Gaby/Faye ConstructionTOTAL 144150RMBMarketing StrategyThe most important element of our marketing strategy is the delivery of a quality product. Ourfood, beverage, newspaper/magazine, and entertainment products must first sell themselves through word of mouth.Next, the packaging of The Prince I Cafe concept and external messages have to fit our positioning.We then communicate this through the free weekly media (broadcast and others),and campus newspapers.Sales ProgramsSpecific Sales Programs:1.Special Event Sales: Develop opportunities to sell to companies for private parties and specialevents. The specific responsibility is with the owner with assistance the manager on staff.Music Related Special Events: Develop relationships with associations in the area to feature rising in popularity, either through record or live performances.2.Freshmen's Week Special Events: Develop opportunities to host or cater Freshmen's Week.Positioning StatementFor our most important target market, college students who crave new dining/entertainment/coffeehouse options, The Prince I Cafe satisfies the need for a casual, all-in-one dining and entertainment experience. Unlike our key competition, The Prince I Cafe is designed to handle this need from its inception, starting with the general construction of the facility. The general food programming, coupled with the entertainment programming, will offer the customer an experience unlike anything he or she has currently available.Pricing StrategyOur food, drinks, and entertainment options are priced to give us an attractive margin while at the same time offering value to the consumer. We want repeat business. We also want the experience to remain fresh. Therein lies why the food, beverages, and musical/entertainment programming will be relatively flexible.A sample menu is included in an appendix.**Some supplemental materials are not available for this sample plan.Promotion StrategyWe will promote our company name and label almost more than the product itself, because to be successful we have to stand for brand-name integrity, excellent menu offerings, and first classentertainment and fun. Therefore, our promotion strategy includes focusing on events and messages that match:1.We do special promotion like new combination of coffee on festivals.Flyers andmagazines about our product will be available.2.Advertising placed carefully, in mostly-alternative channels like Fuzhou University V oice,university newspapers, etc.Strategic AlliancesWe depend on our alliances with personnel at Fuzhou University Voice, University Newspapers and Student Association to generate continuous leads for new sales and promotional opportunities. We need to make sure that the personnel of these allies are especially aware of our support and reciprocation.Important AssumptionsThe financial plan depends on important assumptions, most of which are shown in the following table. The key underlying assumptions are:∙We assume a slow-growth economy, without major recession.∙We assume of course that there are no unforeseen changes in technology to make equipment immediately obsolete.∙We assume access to equity capital and financing sufficient to maintain our financial plan as shown in the tables.Personnel PlanThe personnel plan calls for hiring 2 full-time salaried waitresses, 2 part-time salaried waitress,2 baristas (chef ) and 1 manager at start-up. Employee salaries are as follows:Position Salary/monthManager 7,000yuanAssistant manager 5,000yuanBaristas (Chef ) 4,000yuanWaitresses(full-time) 2,500yuanWaitresses(part-time) 1,500+yuanOrganizational StructureThe Prince I Cafe is owned by Victoria (40%) and Mine(15%),Alice(15%),Gaby(15%) and Faye(15%).Victoria who will also operate as general manager/managing partner.Gaby :the assistant manager will assist in maintaining and reviewing operations of the coffeehouse and the entertainment venue/bar.Mena:the chef will manage kitchen operations and be crucial to maintaining food inventory stability and assistance in menu development.Faye:the sous-chef/line cook will perform secondary management functions in the kitchen as well as provide assistance to the chef in main Part-time personnel will be hired to handle bartending, serving, and dishwashing functions.Alice:senior server who will be a part-time salaried employee, will provide table service .2 full-time salaried waitresses （to be hired）1 part-time salaried waitresses (Alice)Financial PlanWe want to finance growth mainly through cash flow. We recognize that this means we will have to grow more slowly than we might like.The most important indicator in our case is inventory turnover. We have to make sure that food inventory turnover stays at approximately four turns per month, or we risk loss through spoilage.We do not want to let our average collection days get above 45 under any circumstances. This could cause a serious problem with cash flow, because our working capital situation is tight. Most credit sales will be via credit and debit cards. We do have plans to initiate direct billing for law firms and other businesses conducting regular visits.We must target a net profit of 14% at the least, and hold marketing costs to no more than one to three percent of gross sales.Important AssumptionsThe financial plan depends on important assumptions, most of which are shown in the following table. The key underlying assumptions are:∙We assume a slow-growth economy, without major recession.∙We assume of course that there are no unforeseen changes in technology to makeequipment immediately obsolete.We assume access to equity capital and financing sufficient to maintain our financial plan as shown in the tables.。