综合商务英语

2. access [ˈæ kses] n.入口，出口； 接近，进入；
• The facilities have been adapted to give access to wheelchair users. 这些设施已经改造过以方便轮椅使用者 进入。
• Villagers say the fence would restrict public access to the hills. 村民们说这个围栏将限制公众进入山区。
• Her features were strongly defined. 她的五官轮廓分明。
• Television companies tend to censor bad language in feature films. 电视公司往往会在审查故事片时删去其 中的粗话。
• vt.使有特色； 描写…的特征； 以…为号召物
eg.He had asked me to make a restaurant reservation.
make a reservation 预定（房间、票）； 预约
have reservation about 对……持保留 意见
• reserve v.保留 reserve sth (for sb/sth) e.g. If something is reserved for a particular person or purpose, it is kept specially for that person or purpose. reserved adj.内向的，内敛的
confirm a contract签合同， 批准合同 confirm one's belief坚定信念 adj. confirmative. 确定的 adj. confirmed 根深蒂固的

综合商务英语3Paraphrase1.1 For twenty minutes,the terminal area was aswarm with activity as cars and lorries poured forth,customs people did their duties,and everyone made for the London road.P:The ferry port was busy with activities for twenty minutes.A lot of cars and lorries went in continuous stream out of the port,customs officers were busy doing their duties,and everybody was moving towards the London road.1.2 I was socially and sartorially ill-suited for such an establishment and anyway it was clearly beyond my meager budget.P:The Churchill is such a luxurious hotel that it is only suitable for those rich people who are socially respectable and well dressed.For me,a poor man not well dressed,it is definitely not suitable.Besides I did not have much money to spend and could not afford it any way.1.3 Further along Marine Parade stood a shelter,open to the elements but roofed,and I decided that this was as good as I was going to get.P:In the distance on the Marine Parade I found a structure with a roof although it was exposed to natural forces.I decided that it could serve my purpose and would be as good as a room ina guesthouse.1.4 The bench was slatted and hard and studded with big roundheaded bolts that made reclining in comfort an impossibility-doubtless their intention.P:The bench was made of thin pieces of wood and thus very hard to sleep on.Besides it was decorated with big roundheaded bolts.Therefore it was impossible to lie on it in a comfortable way.There is no doubt that the bench was designed in this way on purpose.1.5 Afterwards,feeling a new man,I emerged with a toothpick and a burp,and sauntered happily through the streets,watching Dover come to life.It must be said that Dover was not vastly improved by daylight,but I likes it.P:After the breakfast I felt like a new man and walked out of the cafe with a toothpick in my mouth and burped.I wandered on the street leisurely and happily,seeing Dover become more lively.I had to admit that Dover did not become a more attractive town during the daytime but anyway I liked it.2.1 Never mind the popular palaver about marriage as a source of bliss for the couple,security for the kids and societal stability.P:You don’t need to worry about what others say aboutmarriage,for example,a large number of people say that married people can be very happy,their children can be protected and society can be stable if more people get married.But this is just nonsense if the practical aspect of marriage is not taken into account.2.2 Marriage is criticized as a source of stress(and it is),conflict(that to)and endless crises that need to be resolved(guilty there as well).P:There are also negative opinions on marriage,for example,marriage can cause stress,conflict and crises.All these criticisms are correct and you have to solve these marriage-related problems.2.3 Depression and other emotional ills are less likely to go undiagnosed if there’s someone at home who’s mindful of your moods and notices if they darken.P:After getting married,your spouse will be careful of your feelings and sensitive to the changes in your emotions.If you have any symptom of depression or other emotional ills,your spouse will notice it immediately.2.4 The daily stresses of the modern world can throw our bodies into emergency mode and keep us there.That takes a toll through high blood pressure,tension headaches and a lotagain—when a wet towel has once again been dropped on the floor or a tube of toothpaste has been squeezed all wrong—we may lose light of that happy fact.P:4.1 But to their surprise,many people find that enduring such a harrowing ordeal ultimately changes them for the better.P：People feel surprised that they finally have become better persons after undergoing such severely distressful experience.4.2 We love to hear the stories of people who have been transformed by their tribulations,perhaps because they testify to a bona fide psychological truth,one that sometimes gets lost amid endless reports of disaster:There is a built-in human capacity to flourish under the most difficult circumstances. P:We like to hear stories of how serious trouble might competely change people,because these stories really prove a psychological truth that is often neglected by people when facing a disaster,i,e.human beings have an inborn quality that can be fully displayed only in the most difficult situation.4.3 She never anticipated what would happen:a withdrawal reaction that eventually left her in total body agony andneurological meltdown.P:She never expected that stopping medication could finally lead to severe physical pains and neurological problems.4.4 But this time,she was way past her limits,and nothing her doctors did seemed to help.P:But this time it was more than she could bear,and all that the doctors did ended in vain.4.5 She was still in agony,but a new consciousness grew stronger each night:an awesome sense of liberation,combined with an all-encompassing feeling of sympathy and compassion.”I felt stripped of everything I’d ever identified myself with,”she said six mothers later.P:She was still suffering from the severe pain,but she began to have a new feeling about life which was becoming increasingly stronger each day:an amazing feeling of freedom from pain,together with tolerance and sympathy.”I felt th at everything I used to define muself is deprived now.”She said six mouths later.4.6 In that moment,our sense of invulnerability is pierced,and the self-protective mental armor that normally stands between us and our perceptions of the world is torn away.P:At that moment,we realize we are weak and vulnerable,andthe spiritual power that we possess as a means of self-protection when we are looking at this world is taken away.4.7 They cycle through the same sequence of sensations as do trauma survivors:self-loss,confusion and,finally,a new sense of mastery.P:They go through the same course of feeling like those who have experience the emotional shock:feeling at a loss,and finally,gaining the new power.5.1 They have to be heroic violations of the norms and practices that now govern moviemaking everywhere in the world.P:In order to maintain the high artistic level,good films must openly go against the Hollywood system that dominates the production and distribution of films around the world.5.2 Cinema,once heralded as the art of the twentieth century,seems now,as the century closes,to be a decadent art. P:The appearance of films at the beginning of the twentieth century was once regarded as a promising new art,however,at the end of century,films seem to fall to a lower and worse level.5.3 To be kidnapped,you have to be in a movie theater,seated in the dark among anonymous strangers.P:For a person to become overwhelmed by the power of films,he or she has to be physically present in a movie theater,surrounded by unknown people.5.4 With the coming of sound,the image-making lost much of its brilliance and poetry,and commercial standards tightened. P:After the apperance of sound,the artistic level and poetic beauty of films declined.Meanwhile the Hollywood system that governs filmmaking industry became more strict.5.5 Now the balance has tipped decisively in favor of cinema as an industry.P:In the century-long conflict between cinema as an art and cinema as an industry,the current development of filmmaking has unquestionably favored the latter.5.6 The catastrophic rise in production costs in the 1980s secured the worldwide reimposition of industry standards of making and distributing films on a far more coercive and global scale.P:The disadtrous rise in production costs helped to spread and reinforce the commercial standards of moviemaking around the world.5.7 If cinema can be resurrected,it will only be through the birth of a new kind of cine-love.P:The only way to revive the golden age of cinema is by cultivating a new kind of love of cinema among the audience.Translation1.1远处松林覆盖的群山沐浴在一种不知来自何处的略带绿色的紫光里。

Questions on Text A
(3) The profits that a firm earns are dependent on three conditions. What are they? --First, there needs to be a demand for the service that a firm offers. Second, a firm need to attract customers, meaning that they choose a firm instead of their competitors. Third, to earn high profits, a firm need to keep their expenses low.
Questions on Text A
(5) Sequence five factors of production in Text A from the most important one to the least important one, and give reasons for your choice. The most important one is human resources. Human resources are the people who are able to perform work for a business. They may contribute to production by using their physical abilities. The second is natural resources, and it is commonly used by businesses to produce products or services is land.

Unit 1 GlobalizationIV.Translation1.Sentence Translation1) 这一雄心勃勃的策略是对来自新兴市场的激烈竞争做出的回应。

2)虽然与印度的低成本模式相适应的意愿是非常重要的因素，但是嘉能·布鲁克先生强调，IBM 对于新兴市场的兴趣已经不仅仅是其廉价的劳动力了。

3) IBM 也表示，它能够很好地对付长期困扰新兴市场中跨国公司的知识产权问题，并在印度和中国建立了最先进的研究实验室。

4)我们先找出该国最重要的一些行业，然后带着提升这些行业的整体策略去跟他们洽谈，利用我们的技术帮助他们达到国际标准。

5)公司还希望能和中国200 个二线城市的地方政府建立起合作关系。

这200 个二线城市，每一个城市将至少有一百万人口，从电力供应到飞机场方方面面都需要发展。

Unit 2 Film IndustryIV.Translation1. Sentence Translation1)哈利·波特的故事从爱丁堡的一个单身母亲脑海中诞生，到成为全球大众传媒特许经营的商品，这段旅程本身也是一个童话。

2)没错，这是一个灰姑娘的故事——一开始高贵被忽略，一个偶然的机会被慧眼所识，最终成就了无尽的财富。

3)实际上，“哈利·波特”系列就是一座冰山。

每一部新书的问世都会把新的读者吸引到这个系列，就像滚雪球一般增大前几部书的销量。

4) 《哈利·波特》的例子表明，创新实验之所以得以实现是因为制作的诸多方面都实行了严格的控制。

5) 伟大的传媒产品总会引领潮流。

《星球大战》告诉电影公司：玩具也能赚钱。

《哈利·波特》给出版商上了一课：儿童和成年人要一并吸引。

Unit 4 Information TechnologyIV.Translation1.Sentence Translation1)一月份发布会之前，公众的期待就被煽动得无比高涨，即便是依照乔布斯自己的苛刻标准，这也是不寻常的。

Focus
• Learning the business ethics
I. Lead-in
• 1. How can we judge whether a company is
ethical or not? Show your classmates an example.
• 2. Is it ethical to sell products that are legal, but
III. Reading
• A. You are going to read an article about
business ethics. Skim the article quickly to decide whether the following aspects are mentioned or not?
period of discussion or thought
• e. the process of doing something,
especially in order to achieve a particular thing
• f. a way of finding out whether something
of a business?
• 4) How can a company create competitive advantages
and reach ethical objectives?
• 5) What does unethical behaviour mean for a business?
you might think; it's actually easier than some of the day-to-day business challenges you face. The keys to _______an ethical company are accountability, _______, and information transparency. Ethics must focus on you and the people you work with, so_____ an ethical corporation makes the goal easier to achieve. ________behavior is important to your business success. It simply requires that you follow your best _______ instincts, even in areas that don't appear to involve moral issues.

Unit 1 Company Profile1. Translate the following Chinese terms into English. candidate patentindustry personnel registered trademarkcore competency domain nameintended market emerging marketheadquarter multinational corporationChief Executive Officer stakeholder2. Translate the following English terms into Chinese. 股本，股金总额股本，股金总额以人为本的解决方案以人为本的解决方案精于心简于形精于心简于形对客户的深入了解对客户的深入了解工业革命工业革命回收利用回收利用3. Translation: 宝洁公司始创于1837年，是世界上最大的日用消费品公司之一。

年，是世界上最大的日用消费品公司之一。

20072007财政年度，公司全年销售额达682亿美元。

亿美元。

在《财富》杂志评选出的全球在《财富》杂志评选出的全球500家最大企业中，排名第74位。

宝洁公司在全球80多个国家设有工厂或分公司，所经营的300多个品牌的产品畅销160多个国家和地区，其中包括美容护理、居家护理、吉列产品等。

每天，天，在世界各地，在世界各地，在世界各地，宝洁公司的产品与全球消费者发生着三十亿次亲密接触。

宝洁公司的产品与全球消费者发生着三十亿次亲密接触。

宝洁公司的产品与全球消费者发生着三十亿次亲密接触。

宝洁宝洁大中华业务区包括1988年成立的中国大陆分公司、年成立的中国大陆分公司、19871987成立的香港分公司和1985年成立的台湾分公司。

年成立的台湾分公司。

一九八八年，宝洁公司在广州成立了在中国的第一家合资企业－广州宝洁有限公司，从此开始了其中国业务发展的历程。

综合商务英语三
综合商务英语是一门旨在提高学习者在商务环境下综合运用英语能力的通识基础课。

通过该课程的学习，学生可以在以下方面获得提升：
- 语言训练：通过商务相关的语言训练，提高总体的英语水平。

- 商务知识：巩固重要商务术语的使用、习语表达、句子结构、搭配习惯等方面的知识，并正确恰当地运用在真实商务场景中。

- 技能发展：全面发展商务相关的听、读、写、译各方面的技能。

- 话题认识：掌握商务相关一系列重要话题的基本知识及典型案例，加深对常见商务主题的系统认识。

- 独立学习：全面提高独立学习的能力，养成对教材内容和其他课外资源进行分析、批判、评论的能力，树立正确的商业价值观。

综合商务英语课程将商务知识讲解与英语技能训练相结合，培养学生针对商务相关话题的表达能力，帮助学生形成独立批判的思维方式，从而更好地适应商务场合的实际需要。

《综合商务英语4》教学大纲一、基本信息二、课程描述“综合商务英语”是商务英语专业的学科基础课，为商务英语专业基础阶段的必修课。

它旨在让学生通过对不同商务领域主题的学习，通过听、说、读、写、译以及讨论、解决问题和角色扮演等方面的训练，加强对英语语言知识的运用能力，培养商务情景中的口头交流、阅读和书写能力，提高处理商务领域实际问题的能力，增强学生综合素质。

“综合商务英语”课程分为二个阶段：“综合商务英语（4）”在商务英语专业二年级第二学期开设，为商务英语专业第四学期的综合语言技能类课程。

本课程着重打牢语言基本功，商务专业素质与人文素养并重，强调语言、文化与商务三者的有机融合，注重培养学生跨文化交际能力，兼顾同其他商务技能课程和商务专业课程的衔接。

三、教学目标通过本课程的理论教学和相关实验训练，使学生具备如下能力：1、以听说读写译为基础的英语综合应用能力:培养学生从事国际商务专业所需的英语听力、口语、阅读理解和写作的基本专业英语技能。

通过学习，学生能在未来国际商务常见的场景中熟练地进行口头交流，流利地阅读和书写有关文字材料，帮助学生不仅体会国际商务专业英语语体的一些特点，而且了解国际商务工作中常见工作环节。

2、培养和提升跨文化商务交际能力：a. 使学生具备在跨文化商务场合中进行语言及非语言交际的能力；了解并掌握解决实际跨文化商务问题所应具备的知识及技能（如商务会话、谈判、跨文化商务冲突处理等）；提高跨文化交际意识；b. 掌握课文内容涉及到的经济、法律、商务、管理等领域的术语，拓展知识面；3、培养对时事的敏感度、批判性思维能力、解析与评论商务现象的能力，与时俱进。

四、课程目标对毕业要求的支撑五、教学内容第1章Media: Fact or Fable（支撑课程目标1, 2, 3）重点内容：mainstream media, elite media, mass media, media relations, new media难点内容：institutional structure of media, power play, textual analysis, writing styles教学内容：Reading: reading for general ideas, specific information, implied meaning, textual analysis Speaking: discussion, survey, presentation skillsListening: listening for the gist and listening for specific information, note-takingWriting: book reviewBusiness-oriented skills: case study, researchStudy skills: how to distinguish between argumentative and expository essays第2章Originality and Fair Play（支撑课程目标1, 2, 3）重点内容：Web 2.0, democratization, intellectual property, copyright for traditional cultural expressions难点内容：demerits of the latest web technology, survey report, quotation教学内容：Reading: reading for general ideas, specific information, implied meaning, critical thinking Listening: listening for the gist and listening for specific information, note-takingSpeaking: discussion, role-play, survey reportWriting: quoting effectively and avoiding plagiarismBusiness-oriented skills: case study, researchStudy skills: etymology第3章National Interest in a World Community（支撑课程目标1, 2b, 3）重点内容：Fortune 500, national prejudices, corporate social responsibility难点内容：cultural intelligence, textual analysis, case study教学内容：Reading: reading for general ideas, specific information, reading criticallyListening: listening for general ideasSpeaking: discussion, survey, presenting one’s own opinions, giving commentsWriting: choice of vocabulary: formality, certainty and strengthBusiness-oriented skills: cultural intelligence in multinational environmentStudy skills: use of indices第4章Who Wins the Lion’s Share（支撑课程目标1, 2, 3）重点内容：monopoly, antitrust, intervention, industrial policy难点内容：market competition models, antitrust regulators, survey教学内容：Reading: reading for general ideas, specific information, implied meaningListening: listening for the gist and listening for specific information, note-takingSpeaking: discussion, presentation skillsWriting: indirect speech and reporting verbsBusiness-oriented skills: case study, researchStudy skills: understanding argumentation by tracing cause-effect analysis第5章Conflict and Compromise （支撑课程目标1, 2, 3）重点内容：international trade, import, export, economics, currency难点内容：implications of protectionism, trade war, persuasion in speaking and writing 教学内容：Reading: reading for general ideas, specific information, implied meaningListening: listening for the gist and listening for specific information, note takingSpeaking: discussion, persuasion, presentation skillsWriting: how to persuadeBusiness-oriented skills: critical thinking, researchStudy skills: compound adjectives第6章Law and Order （支撑课程目标1, 2, 3）重点内容：economic sanction, embargo, boycott, restriction难点内容：controversies about economic sanction, summarization, use of corpus教学内容：Reading: reading for attitudesListening: listening for implied meaningSpeaking: making commentsWriting: ways to end a paragraphBusiness-oriented skills: case study, researchStudy skills: use of corpus六、教学安排该课程每周6学时，16周，48学时为课堂授课教学时间，48学时为课内实验教学时间。

1. Risks might interrupt business, create legal liabilities, cause economic loss and endanger employees lives and well-being.
2. Risk management process includes: assess risk, develop systems, implement programs, monitor efforts and evaluate or modify systems.
breach n. A breach of an agreement, a law, or a promise is an act of breaking it. 违背；破坏（条约、法律或承诺）
☆他们的行动使两国关系面临严重恶化的危险。
Their actions threatened a serious breach in relations between the two countries.
breaches, non-compliance with regulations, and liabilities…
compliance n. Compliance with something, for example a law,
treaty, or agreement means doing what you are required or expected to do. 服从；承诺
external scenarios that may directly affect your business.
scenario n. If you talk about a likely or possible scenario, you are talking about the way in which a situation may develop. 设想，可能 发生的情况

aboriginal tourism原住民观光a branch of tourism based the unique features of the aboriginal people, in which tourists can visit their houses, share their lifestyle and appreciate cultureagritourism 农业旅游、农家乐旅游a branch of tourism in which customers stay in accommodation on working farms and may have the opportunity to help with farm workecotourism生态旅游a form of tourism which places a heavy emphasis on appreciation and protection of the natural environment, with ecotourists traveling to regions of ecological interest around the world. This form of tourism is also sometimes called ecological tourism, nature travel, or responsible tourism.heritage tourism遗产旅游heritage tourism is defined as "traveling to experience the places, artifacts and activities that authentically represent the stories and people of the past," and "heritage tourism can include cultural, historic and natural resources."excursion:a short journey made for pleasure, especially one that has been organized for a group of people （尤指集体）远足、短途旅行exodus : ( formal or humorous ) a situation in which many people leave a place at the same time（大批人同时）离开、外出the mass exodus from Paris to the country in the summer 夏日大批人从巴黎外出到农村The play was so awful that there was a general exodus from the theatre at the interval.getaway : (informal) a short holiday/vacation; a place that is suitable for a holiday/vacation短假、假日休闲地a romantic weekend getaway in New York 在纽约度过的浪漫周末the popular island getaway 深受欢迎的度假岛jaunt: ( old-fashioned or humorous ) a short journey that you make for pleasure （短途）游览、旅行SYN excursionaswarm (adj. be ~ with sb./sth.)full of people or things 充满的，拥挤的e.g. The garden is aswarm with bees.swarm: n./v.1. a swarm of bees / fliesn. a large group of insects, especially bees,moving together in the same direction 一大群蜜蜂等昆虫2. Tourists were swarming all over the island.v. (often disapproving) (of people, animals, etc.)to move around in a large group) 成群地来回移动3. Gulangyu Island is swarming with tourists.v. ~ with sb./sth.: be full of people or thing到处是人或物、挤满pourto come or go somewhere continuously in large numbers 不断涌向(或涌现)SYN floode.g. Letters of complaint continue to pour in.投诉信纷至沓来。

Trade FairA trade fair(trade show,trade exhibition,or expo) is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent market trends and opportunities. In contrast to consumer fairs, only some trade fairs are open to the public, while others can only be attended by company representatives (members of the trade, e.g. professionals) and members of the press, therefore trade shows are classified as either "Public" or "Trade Only". A few fairs are hybrids of the two; one example is the Frankfurt Book Fair, which is trade-only for its first three days and open to the general public on its final two days. They are held on a continuing basis in virtually all markets and normally attract companies from around the globe. For example, in the U.S. there are currently over 10,000trade shows held every year, and several online directories(目录) have been established to help organizers, attendees, and marketers identify appropriate events.Modern trade fairs follow in the tradition of trade fairs established in late medieval Europe, in the era of merchant capitalism. In this era, produce and craft producers visited towns for trading fairs, to sell and showcase products. From the late eighteenth century,Industrial Exhibitions in Europe and North America became more common reflecting the technological dynamism of the industrial revolution. In the 21st century, with the rapid industrialization of Asia, trade shows and exhibitions are now commonplace throughout the Asian continent, with China dominating the exhibitions industry in Asia, accounting for more than 55 per cent of all space sold in the region in 2011.Trade fairs often involve a considerable marketing investment by participating companies. Costs include space rental, design and construction of trade show displays, telecommunications and networking, travel, accommodations, and promotional literature and items to give to attendees. In addition, costs are incurred at the show for services such as electrical, booth cleaning, internet services, and drayage（运送）(also known as material handling). Consequently, cities often promote trade shows as a means of economic development.Exhibitors attending the event are required to use an exhibitor manual or online exhibitor manual to order their required services and complete any necessary paperwork such as health and safety declarations. An increasing number of trade fairs are happening online, and these events are called virtual tradeshows. They are increasing in popularity due to their relatively low cost and because there is no need to travel whether you are attending or exhibiting.。

5. Speaking
• You are going to decorate the two offices
in the following pictures. Think of the items you can add to the offices and discuss with your partner.
How Google Became the Best Place to Work
Answer the following questions according to the text.
• 1. What are the job perks of Google? • 2. Who has been hired by Google to study the
with the working environment. Choose two facts from the four given situations. Describe and explain the facts, and make some suggestions to improve them.
organization?
• 3. What is the purpose for Google to study the
organization?
• 4. What are the findings of the study? • 5. What actually are the reasons that Google is
You can begin your presentation like this:
• After discussion with Rose, we come up with

10. The system administrator should manage them from the
server.
Section B Phrases
Translate the following phrases into Chinese.
1. business executive
2. track record 3. downstream organization 4. contingency plan 5. go bankrupt
Group Work
How much do you know about the six famous CEOs mentioned in Task One? Work in groups and try to find more information about them. Please give a brief introduction to one of them for about one minute. You may introduce some of the following aspects: • 1) nationality • 2) date of birth • 3) family background • 4) education background • 5) work experience • 6) achievements
Additional Reading
11 Characteristics of Management Excellence in Action
1. Management Excellence starts with values. The people in the firm display a fierce commitment to shared values and the exhibition of those values in every day activities large and small. From talent selection and development to programs, policies and key decisions, the values are always on display. The values are self-policing, and those who ultimately do not share the values are voted off the island. 2. Learning and continuous improvement drive the daily work. Learning and refining processes and approaches is what people do every day. And innovation is not a program, but an outgrowth of the most powerful behavior in the firm: learning via experim

综合商务英语2参考答案一、听力理解（共20分）1. A) 正确。

根据对话内容，男士询问女士是否需要帮助，女士回答说需要，因此男士是主动提供帮助的一方。

2. B) 正确。

对话中提到女士需要购买一些办公用品，因此男士建议她去办公用品店。

3. C) 正确。

女士询问男士是否知道办公用品店的位置，男士回答说知道，并且告诉她具体位置。

4. A) 错误。

对话中并没有提到男士是女士的同事。

5. B) 正确。

女士表示她需要购买一些文具，这属于办公用品的范畴。

二、词汇与语法（共30分）6. 正确答案是 "exceed"。

该词意为“超过”，与句子中的“overcome”（克服）不同。

7. 正确答案是 "negotiation"。

该词意为“谈判”，与句子中的“negotiator”（谈判者）不同。

8. 正确答案是 "is"。

根据句子结构，主语是单数，因此应使用单数形式的动词。

9. 正确答案是 "beneficial"。

该词意为“有益的”，与句子中的“beneficiary”（受益人）不同。

10. 正确答案是 "innovative"。

该词意为“创新的”，与句子中的“innovation”（创新）不同。

三、阅读理解（共25分）11. 正确答案是 C) "The company's financial performance has been improving." 文章中提到公司的财务表现正在改善。

12. 正确答案是 A) "The company has recently expanded its product range." 文章中提到公司最近扩大了产品范围。

13. 正确答案是 D) "The company is facing challenges in the market." 文章中提到公司在市场上面临挑战。

《综合商务英语Ⅰ》课程教学大纲Course syllabus of Business English: An IntegratedCourse Ⅰ一、课程基本信息Course Information课程代码： 16068004Course Code: 16068004课程名称：综合商务英语ⅠCourse Name: Business English: An Integrated Course Ⅰ课程类别：专业必修课Course Type: Compulsory学时：60学时Course Period: 60 hours学分：4学分Course Credit: 4适用对象: 商务英语专业1年级学生Students: First year undergraduate考核方式：考试Assessment: Examination先修课程：无Preparatory Course: None2、课程简介Course Introduction综合商务英语Ⅰ是为商务英语专业学生开设的1门专业技能必修课。

课程所选教材《商务英语综合教程》（第二版）是我国商务英语专业第1套按商务英语专业教学要求编写的教材，由对外经济贸易大学和上海外语教育出版社共同编写。

商务英语综合教程强调语言、文化与商务3者的有机结合，整套教材分为4册，1-4册中的语言技能、商务知识、文化知识按比例合理分配，第1册中的分配比例为，语言70%，商务与文化30%。

《商务英语综合教程Ⅰ》共有8个单元，其中每个单元包括围绕1个话题的3篇课文和配套视频资料。

每个单元的大体结构如下：第1部分：准备（词汇、内容、知识），第2部分：课文Ⅰ（课文理解检查），第3部分：课文II（阅读理解练习、视听练习等），第4部分：课文III：（语言练习与小组作业），第5部分：语言训练（语言点、理解练习、学习技能、写作技能）。

The undergraduate course Integrated Business English prepares students to play an active and creative role in today’s globalized world by exploring English languageand Business across cultures. The course bookBusiness English: An Integrated Course Book 1 constructs 8 topics for the whole semester, each containing 3 articles with language skill practices and in class discussions.3、课程性质与教学目的综合商务英语是1门专业技能必修课，是为商务英语专业开设的1门基础阶段主干课程。