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2020年10月自考试题及答案解析电子商务英语全国

2020年10月自考试题及答案解析电子商务英语全国
2020年10月自考试题及答案解析电子商务英语全国

2018年10月自考试题电子商务英语全国

课程代码:00888

请将答案填在答题纸相应的位置上

一、词汇和语法(本大题共20小题,每小题1分,共20分)

根据句子的意思选择一个正确的答案,错选、多选或未选均无分。

1. ______under a microscope, a fresh snowflake has a delicate six-pointed shape.

A. Seen

B. Sees

C. Seeing

D. To see

2. It has been ______ for him by his family to marry a girl of his own class.

A. arranged

B. organized

C. settled

D. adapted

3. Flight nineteen from New York to Washington is now arriving at ______ .

A. the two gate

B. gate two

C. the gate two

D. second gate

4. I’d rather listen to ______ than watch ______ .

A. radio television

B. a radio a television

C. radio the television

D. the radio television

5. All ______ agreed to repeat the experiment.

A. the present people

B. the people to be present

C. the people present

D. the people having been present

6. There are ______ opportunities for employment in the rural area.

A. less

B. little

C. small

D. fewer

7. He doesn’t dare to leave the house in case he ______ .

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A. is recognized

B. will be recognized

C. will recognize

D. has been recognized

8. George ______ in this school for forty years by the time he retires.

A. will teach

B. will have taught

C. has taught

D. will be teaching

9. Weather ______ , we’ll go sightseeing.

A. permitted

B. is permitted

C. permitting

D. is permitting

10. No one ______ to me like that again.

A. dare to speak

B. dare speak

C. dares speak

D. dares speaking

11. We ______ tennis in the park when you phoned.

A. must have been playing

B. must be playing

C. must play

D. must have played

12. Let us have something iced to drink, ______ ?

A. will we

B. shall we

C. do we

D. don’t we

13. Teachers all ______ the student to enter the competition.

A. cheered

B. animated

C. encouraged

D. heartened

14. How I wish to ______ in your sufferings.

A. enter

B. contribute

C. participate

D. provide

15. You should sign a contract to make your job situation ______ .

A. normal

B. common

C. regular

D. usual

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16. A poor memory ______ her efforts to become an actress.

A. encouraged

B. accomplished

C. frustrated

D. develop

17. Either the shirt or the sweater ______ suitable for this season.

A. is

B. are

C. have been

D. has

18. All you need to do ______ the form.

A. fill in

B. fills in

C. are to fill in

D. is to fill in

19. She decided not to ______ her husband’s name when she got married.

A. adore

B. adopt

C. admire

D. admit

20. I am thinking of ______ a close relationship with my competitors.

A. performing

B. settling

C. organizing

D. establishing

二、完形填空(本大题共10小题,每小题1分,共10分)

从选择项中选择一个最适合短文的选项,错选、多选或未选均无分。

Several regions in the world are subject 21 storms which are so severe that they

22 damage on a tremendous scale. The regions are all located on the edges of great oceans. The 23 term for such severe storms is ‘cyclone’. The term ‘hurricane’ is 24 for storms that occur in the North Atlantic Ocean.

Cyclones(龙卷风) and hurricanes(飓风) differ in one curious 25 : in a cyclone, the wind circulates in a clockwise direction; in a hurricane, the wind direction is counter-clockwise.

26 cyclones and hurricanes have one ominous similarity. 27 the damage they cause on land and at sea, they are identical.

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Australia undergoes a number of cyclones every year along its northern coast, which faces Indonesia. The cyclones 28 mainly in December and January, the summer months in the southern hemisphere.

Usually the Australian cyclones don’t cause great damage because Australia’s northern territory has vast empty regions that are virtually 29 .There are few coastal cities. When a cyclone 30 move inland from the sea, it usually blows itself out without striking any inhabited area.

21. A. to B. for C. of D. on

22. A. make B. cause C. happen D. suffer

23. A. full B. common C. ordinary D. general

24. A. made B. called C. meant D. defined

25. A. way B. manner C. angle D. feature

26. A. However B. And C. But D. Then

27. A. In that B. In terms of C. Except for D. Along with

28. A. occur B. rise C. raise D. foster

29. A. populated B. deserted C. unpopulated D. undeserved

30. A. could B. does C. would D. should

三、阅读理解(本大题共10小题,每小题2分,共20分)

阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案填空或答题,错选、多选或未选均无分。

Passage 1

Personal interviewing (面试) is most effective when all the people to be interviewed are located in a relatively small geographical area. Otherwise, the time and expense spent in traveling from one person to another makes this type of interviewing economically impractical. Personal interviewing is usually used when the information needed is too complex to be gathered by another technique. For example, a problem being studied may

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require the interviewer to probe beyond the more superficial answers that might be obtained with another method.

It is sometimes assumed that personal interviewing is the most accurate of all survey research techniques. Although personal interviewing may be accurate in many cases, human errors may prevent a researcher from obtaining valid results. Questions perceived by the interviewee (应试者) as an invasion of privacy or threatening in any way will probably produce false or partially true answers. Also, since the interviewer (面试者) must interpret the respondent’s statements, a certain amount of information loss results even though the respondent may be answering truthfully.

In spite of the problems, at least two major advantages are provided by this research technique. First, the alert interviewer can generally tell if the respondent is being truthful or if he or she is giving superficial or untrue responses. Second, the interviewer can rephrase questions, give more explanation, or probe more deeply if the initial questions do not produce the information desired. As a result, the information gleaned should be more accurate than that provided by interviews where no one is present to clarify questions or to interpret answers.

31. Sometimes a researcher cannot get valid results because ______.

A. the information needed is too complex to be gathered

B. personal interviewing is the most accurate of all survey research techniques

C. personal interviewing is not as effective as other research techniques

D. both interviewer and interviewee may make mistakes during the interviewing

32. In the first sentence of the last paragraph, the pronoun “this”refers to ______.

A. survey

B. question

C. answering

D. personal interviewing

33. According to the last paragraph, one of the advantages of the personal interviewing is ______.

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A. the interviewer can ask the interviewee questions again in different ways

B. the interviewer can ask the interviewee some personal questions

C. the initial question do not produce the information desired

D. no one is present to clarify questions

Passage 2

In the United States, boys and girls start school when they are five years old. In some states they must stay in school until they are sixteen. Most students are seventeen or eighteen years old when they graduate from secondary school. Another name for secondary school is high school.

Most children go to public elementary and secondary schools. The parents of public school pupils do not have to pay directly for their children’s education because tax money supports the public schools. If a child attends a private school, his parents pay the school for the child’s education.

Today about half of the high school graduates go on to colleges and universities. Some colleges and universities receive tax money from the government. A student at a state university does not have to pay very much if his parents live in that state. Private colleges and universities are expensive; however, almost half of the college students in the United States work while they are studying. When a student’s family is not rich, he has to earn money for part of his college expenses.

34. The students in all the states of the U. S. must finish ______ school until they are ______ at least.

A. high eighteen

B. elementary seventeen

C. secondary sixteen

D. starting five years old

35. In America the parents whose children go to public schools ______ for their children’s education, while the parents whose children attend private schools ______.

A. do not pay any will pay much money

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B. pay no pay much

C. pay directly don’ t have to pay directly

D. don’ t pay money directly must pay plenty of money

36. About 50 per cent of the university students in the United States ______ to get ______ their college education.

A. work while studying some money for

B. must work hard all night earning much money for

C. work at night while study in the day some money for

D. works while studying part of the money for

Passage 3

Searching by keyword is the most common method of using a search engine, but the problem with keywords is the relatively imprecise results and the return of a lot of irrelevant information. Keywords may have more than one meaning and search results may be found only by using a synonym of the keyword. The method of browsing on the other hand takes too much to find the relevant information. Directories like Yahoo try to circumvent the problem, but the manual process of classifying material on the web takes up too much time, resulting in very few search results, as not everything on the web can be classified. Therefore new paradigms of searching are needed as well as new software that is able to categorize web sites automatically.

The majority of search engines come from the United States and has specialized in English resources and information reflecting the American culture. People who do not speak English or who are non-native speakers have therefore many disadvantages on the web.

The centralized approach to information retrieval has extreme difficulty in coping with the multilingual and multi-cultural nature of the information society. The Internet has become a success throughout the world, but the American search engines operate with a US-centric company structure and tend to concentrate upon the English language. Although many search

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engines have subsidiaries in many other countries, like Japan or Italy, the way the information is presented is the American way and may not reflect the logic of the people who are using it. National search engines in Russia or France, for example, have to deal with far smaller sets of information and specialize in the cultural and linguistic environments that they know best. Their disadvantage is that the queries are in Russian or French and the search results contain only a small subset of possible results on the web, as they are restricted to the language. This strongly reduces the possibility of using the Web as a source for the worldwide diffusion of information.

Larger search engines, such as Altavista are able to perform multilingual searches, which presents search results in multiple languages. This is good, if the searcher knows all the languages, but if, for example, an Indian finds a Japanese web site on the search topic, this may not be helpful.

Text documents that are in special formats (such as Postscript or Star Office Documents) are unreachable for many search engines, as the textual information is embedded into the binary structure of the particular file format. The same applies to scanned documents, Java applets and video/audio clips. The content of these file formats is hidden from search engines today. Only if the description of the file format is known and included into the search engine is it possible to add the content for certain document types. This is relatively easy, just a matter of work. Infoseek for example, is able to index the content of Word documents. More difficult is the inclusion of content that is hidden in applications, as there is no way to tell where the information may be hidden.

The research and development in information and data retrieval is aimed at improving the effectiveness and efficiency of retrieval. Individual and parallel development for database management systems has left this sector without a centralized vision and coordination between the different types of search engines. Search engines on the Internet are very specific and not able to cope with multiple database formats and file types. In order to make searches

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complete a search engine needs to search over text, documents, images, sounds and all other media formats. So the database integration will be the single most important objective for the future of intelligent search engines.

37. The problem with searching by keywords is ______.

A. although the results are more precise the information is abundant

B. although the results are not precise the information is not enough

C. the results are not precise and the information is more than necessary

D. none of the above

38. Which of the following is true about the search engines from the U.S.?

A. All of them specialized in English resources and information.

B. They operate with a US-centric company structure and tend to concentrate on various languages.

C. They provide only cultural resources and information.

D. It is not convenient for non-English speakers to use.

39. It can be learnt that if an Italian uses American search engines subsidiaries in Italy he may have the problem of ______.

A. not being able to find the information that he needs

B. not knowing how to use the search engines

C. having to try to understand the American logic first

D. having to learn English first

40. Search engines cannot work very efficiently today because ______.

A. there is no coordination between the different types of search engines

B. search engines on the Internet are very specific and not able to cope with multiple database formats and file types

C. search engines need to search over different categories to make searches complete

D. All of the above

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四、单词汉译英(本大题共15小题,每小题1分,共15分)

根据给出的汉语词义和规定的词类写出相应的英语单词。该词的第一个字母已经给出。41.确认,鉴别v. i_________

42.地方,位置n. l_________

43.服从,顺从,提交v. s_________

44.投资n. i_________

45.增强v. e_________

46.商品,货物n. m_________

47.参与,参加v. p_________

48.可用的,可获得的adj. a_________

49.自动化,自动n. a_________

50.基金,经费n. f_________

51.分配,分发,分布v. d_________

52.预置,初始化n. i_________

53.流行,货币n. c_________

54.无效果的adj. i_________

55.口令,密码n. p_________

五、单词英译汉(本大题共15小题,每小题1分,共15分)

给出下列单词或术语的汉语意义。

56.on-line payment

57.multi-media

58.business process re-engineering (BPR)

59.distribution channel

60.cyberspace

61.automatic replenishment

62.virtual private network (VPN)

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63.frequently asked questions (FAQ)

64.direct billing

65.centralized system

66.supply chains

67.status tracking

68.back-end integration

69.out of business

70.potential sales

六、英译汉(本大题共5小题,每小题2分,共10分)

阅读下面的短文,然后把划线的句子翻译成汉语。

(71)Over the last few years the Internet has evolved from being a scientific network only, to a platform that is enabling a new generation of businesses. The first wave of electronic business was fundamentally the exchange of information.

But, with time, more and more types of businesses have become available electronically. (72)Nowadays we can buy goods online, book holidays or have texts translated over the Internet in an instant. Home banking, for example, is one application that is already provided by most banks around the world. Looking up your balance, transferring money and other transactions are done every day by millions of people. Public administration has discovered the Internet as a means to talk to the general public at election times. And it will not be a long time before we see general elections decided on the Internet.

The reason why I have called this book “The E-business (R) evolution”is that the approach is twofold. Technology has revolutionized the way we can do business. But business itself is only slowly adapting to the new possibilities. The New Economy needs a new paradigm, but the process of conversion will take some time to complete. The necessary technology is ready and wailing. (73)the e-business in the title is not the same as IBM is seeing it, it is much more, as you will discover by reading this book, therefore the “B”in e-business not written

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in capital letters as in IBM’s ease.

The Internet is changing the concept of programming applications. We are moving towards pervasive computing and towards electronic services. The Jini technology is one of the first implementations of what one could call “one world, one computer.”Jini allows every device to talk to every other device in a common language. (74)A device in this case can be anything with a silicon chip inside and an Internet connection. Other companies have started to develop similar paradigms, technologies and visions, such as IBM’s T Spaces technology and Hewlett-Packard’s E-Services strategy.

(75)Most probably you already know the example of the empty refrigerator that sends an e-mail to the grocery with a request for fresh milk that will be delivered to the doorstep before breakfast in the morning. Prototypes have already been built. A bar-code reader is able to detect which products are put into the fridge and taken out afterwards. For many people this won’t be a necessity in the future. The grocery is more than just a place where people can buy food. It is a social place where people meet, which cannot be simply replaced by two chips. But for those who do not have the time to do the shopping or are not able to walk lo the grocery, this may become an option.

七、汉译英(本大题共5小题,每小题2分,共10分)

用括号内给出的词,把下列汉语句子翻译成英语。

76.你可以把不重要的细节删掉。(cut out)

77.她对这消息的反应如何?(reaction)

78.他能确保我们订了房间吗?(make sure)

79.我将负责全公司的协调工作。(coordination)

80.这个公司试图降低产品价格来促进销售。(cut down)

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自考-电子商务英语-语句翻译大全

1.他已成为各种贸易和商务的强有力的手段It has become a powerful medium and business transactions of all kinds 2.电子贸易指网上财务往来电子商务则指有形式的网上 交易E-commerce refers to financial transactions over the Web and e-business refers to all forms of transactions over the Wed 3.客户服务已经是并将继续是一个主要的竞争因素 Customer service has been and continues to be a major competitive factor 4.电子商务的交易通常涉及几个互动的步骤E-business transactions often involve several interactive steps 5.那将给你以极大的竞争优势That will give you a serious advantage over your competition 6.当你的公司电子商务化后,你与客户之间的关系就改 变了When you become an e-business you transform your relationship with your customers 7.客户关系管理在你的商务程序中起决定作用Your most critical business process is customer relationship management 8.我们必须尽最大可能的利用我们已有的资源We must make the best possible use of the resources we have 9.男孩子们依次被召入会见考官The boys were summoned in turn to see the examiner 10.他做一切事情都不考虑后果He does everything regardless of the consequences 11.这部分我们讨论企业的产品和服务以及行业和因特网 的信息In this section we discuss the firm’s product or service along with information about the industry and internet 12.客户将能够舒舒服服的在家里享用信息,产品和服务 Customers will be able to consume information product and service from the comfort of the homes 13.在因特网上可以直接得到信息产品和服务,这就省掉 了中间商,还会引起经济萎缩The internet allows direct access to information product and service which cuts out middlemen and causes economic deflation 14.投资于该计划的机构在审核该商务计划时会有兴趣了 解公司任何在竞争中取胜Institutions financing the project which going through the business plan will be very interested in knowing how the company is going to beat the competition 15.该计划应对如何达到目标市场做出描述The plan should describe how the target markets are to be reached 16.如果产品是在因特网上提供的无形信息就应该创造某 种定价模式来调节价格If the product is intangible information delivered over the internet one should try to create some sort of pricing model to justify its prices 17.网站最初将包含哪些特点及未来的扩展计划是怎样的 What features will be incorporated in the site initially and what are the plans for future enhancement or expansion 18.你必须有计划的安排这些步骤以便将你的提议变成现 实You must lay out the steps to make your proposal a reality 19.务必打个电话让我们知道你已安全的回家Be sure to ring and let us know you’ve got back safely 20.这家旅馆可以为80位客人提供住宿,此外还有几个可 供客人自己开火的套间The hotel itself can accommodate 80 guests and in addition there are several self-catering apartments 21.需要12个月来实施的战略也不可能成功 A strategy that requires more than 12 months to execute is also unlikely to succeed 22.当一个企业准备建立电子商务时他应该考虑清楚实现 其战略目标的其他可选择的途径When preparing to establish an e-business presence enterprises should explicitly consider alternative ways to attain the strategic objectives 23.我们要在出发前把一切规划好We should get everything planned out before our departure 24.正如把电子商务战略融入整体电子商务战略中是重要 的一样,把商务评价系统融入进来也同样重要Just as it is important to integrate the e-business strategy into the overall business strategy it is equally important to integrate business model 25.那样,最好的途径可能是开发新的潜能,改善现存的 商业过程去实施新的商业模式In such instances the best approach may be to build new capabilities and transform existing business processes to implement a new business model 26.评价一个人要充分考虑他的成绩We should take full account of his achievements while evaluating someone 27.有时可以创立一个内在电子商务单位,然后把这单位 分割出去成为独立的法人In some cases it may be desirable to create an internal e-business unit and then spin off the unit as a separate legal entity 28.这一前景理论上可行但实际上吹嘘过度While possible in theory the promise was clearly oversold 29.这当然是重要的,但是董事会层面却远远不能理解 While that is certainly important the understanding needed at the board level goes well beyond that 30.为了获得市场份额,他们必须竭尽全力To gain market share they will go to great lengths 31.然而,他解释说,设立两种对立的定价系统在某些时 候可能导致不良企图的滋生However he explains that setting up two separate pricing systems is likely to generate ill will at some point 32.守住承诺适用于客服务过程的每一步Following through on your promises applies to every step of the customer-service process 33.这就解释了顾客通过同类比较发现的任何差别This will account for any differential a customer uncovers using an apples-to-apples comparison 34.我们要事先准备所有申请材料We must have all the application materials prepared in advance 35.你需要确定顾客需要你的某种产品的原因和你的电脑 怎样才能满足那种需求You need to identify why your customer needs your specific computer and how your computer meets that need 36.在商业中,客户服务对于其成长和繁荣至关重要In any business customer service is vital to growth and prosperity 37.网络让你们建立起确实的一对一的动态关系The internet permits you to build a dynamic relationships that are really one on one 38.它确实需要你重新思考你的整个经营方式和管理企业 的策略It really involves rethinking the entire way you do business and how you run your organization 39.钱本身并不重要,重要的是钱的用途Money is not the end in itself but the application of it is most important 40.一旦有人跟你联系就要回应Once you’re contacted be responsive 41.一开始,这个公司没有管理和业务计划,到现在为止 一切进展顺利At the outset the company had no management and operations plan in place and things have worked out just fine so far 42.我们在销售厂家的婴儿产品的同时也提供生活方式和 健康方面的信息We provide lifestyle and healthcare information along with baby products that we sell for manufacturers 43.这家公司预期1999年实现每月50%的增长The company expected a mouth-to-month growth rate of 50 percent 1999 44.预测存货需求最初对这个公司来说是件棘手的事情, 但公司仅仅用了几个月时间就在网上找到了销售和存 货的感觉Predicting inventory needs was tricky for the company at first though it only took it a few months online to develop a sense of sales and inventory 45.现在,这家公司在刚刚建立自己的网站之后,正在寻 求在其他玩具制造商曾经失败过的网上玩具商务中取 得成功Now with its newly launched Wed site the company ia looking to succeed in the online toy business where others have failed 46.网络圣杯是导致实际良好利润的专利内容The Holy Grail on the internet is proprietary content that leads to really good margins 47.在求学的道路上,我们准备克服很多的困难On the way of study we must be ready to grapple with many difficulties 48.至于在竞争中保持领先地位的问题,我们公司以产品 挑选余地大和有两的服务和信息而引人注意When it comes to staying ahead of the competition our company distinguishes itself through a broad product selection and excellent service and information 49.网络是一个及时的媒体,它让人为之兴奋,因为他迫 使我们保证尽快送货The internet is a very timely medium which is exciting because it puts pressure on us to make sure we’re delivering as quickly

电子商务英语试卷.doc

电子商务英语试卷 一、词汇和语法(本大题共20小题,每小题1分,共20分) 根据句子的意思选择一个正确的答案,并将答题纸的相应代码涂黑。错涂、多涂或未涂均无分。 1. Tom has lived in London and Manchester, but he doesn t like ______ city very much. A. either B. both C. neither D. every 2. It is proved that this substance reacts ______ as fast as the other one. A. one-tenths B. first-ten C. one-ten D. one-tenth 3. ______ were naturally a musical family, all of whom were excellent pianists. A. A Shaw B. The Shaws C. The Shaw D. Shaws 4. Nothing can ______ being unkind to small children. A. adjust B. reason C. justify D. reassure 5. English ______ all over the world as a universal language. A. is teaching B. is taught C. teaches D. teaching 6. A new type of computer is going to ______ next year.

2018年10月自考00888电子商务英语试题及答案含评分标准

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address 讨论,处理v. add增加;补充说v. adequate 足够的,充分的adj. administration 经营;政府/行政部门n. adopt 收养,采用vt. adverse 不利的;敌对的;有害的adj. advertisement 公告,登广告n. advertise公布,宣传,暴露v. affair 事情;个人/公共业务;事件n. affect 影响vt. affiliate 使接纳为成员v. 隶属的组织n. affordable 支付得起的adj. aggregate 聚集,集合v. 总计,总量n. 总的adj. aggregation n. agreement 协议,合约;协调n. albeit 虽然,尽管conj. algorithm 算法n. alienate 使某人疏远;转让..所有权v. alliance 结盟;联姻;同盟国n. alongside 靠着…边adv. 在…旁边prep. alternative 可用以代替其他事物的adj. 两个或多个选择/可能性之一n.

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e-Commerce. Consumers may also reap benefits. They can receive increased choice of vendor and p (产品), convenience from shopping at home or office, greater amounts of I 5 (信息) that can be accessed on demand and more competitive p 6 (价格)and increased price comparison capabilities. 四、单项选择题(每题2分,共10分) https://www.doczj.com/doc/536772818.html,e as______ as possible. A. earlier B. more early C. early D. earliest 2.Letters about products and services which you haven’t asked for and probably don’t want are call mail. A. waste B. junk C. rubbish D. useless 3.The faster the shipping, the the price. A. lower B. higher C. common D. quicker 4.How to the limited resources became one heated issue in this international conference. A. exploit B. deploy C. expend D. utilize 5.Prior ______ his departure, he addressed a letter to his daughter. A. to B. of C. in D. from 五、将下列句子译成中文(每题3分,共18分) 1.With the introduction of the Internet, companies, regardless of size, can communicate with each other electronically and cheaply. 2.It takes ten times more effort and more money to attract a new customer than to keep an existing customer. 3.Online shopping is becoming more and more popular in China. 4.Online shopping is becoming more and more popular in China. 5.Ebay is the largest Internet auction site in the world. 6.From the customer’s point of view, shipping costs are a major concern. 六、请在空格内填入单词的适当形式(每题2分,共10分) 1.From the customer’s point of view, (ship) costs are a major concern.

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