Chapter 2
E-Business: How Businesses Use Information Systems
True-False Questions
1.Operational management is responsible for directing the day-to-day operations of the
business.
Answer: True Difficulty: Easy Reference: p. 44
2.Deciding whether to introduce a new product line is the responsibility of an operational
manager.
Answer: False Difficulty: Easy Reference: p. 47
3.Operational-level manufacturing systems deal with the firm’s long-term manufacturing
goals, such as where to locate a new plant.
Answer: False Difficulty: Medium Reference: p. 48
4.Transaction processing systems are most commonly encountered at the management level of
an organization.
Answer: False Difficulty: Medium Reference: p. 51-53
5. A transaction processing system is a computerized system that performs and records the daily
routine transactions necessary to conduct business.
Answer: True Difficulty: Easy Reference: p. 51
6. A hotel reservation system is a typical example of a management information system.
Answer: False Difficulty: Medium Reference: p. 51
7.Management-level systems do not support nonroutine decision making.
Answer: False Difficulty: Medium Reference: p. 53-55
8.The decision to grant credit to a customer is normally made by the middle manager.
Answer: False Difficulty: Medium Reference: p. 53
9.Transaction processing systems are the basic business systems that serve the operational
level of the organization.
Answer: True Difficulty: Medium Reference: p. 53
10.Managers need TPSs to monitor the status o f internal operations and the firm’s relations with
the external environment.
Answer: True Difficulty: Medium Reference: p. 53
11.Most MISs use sophisticated mathematical models or statistical techniques.
Answer: False Difficulty: Medium Reference: p. 54
12.Decision-support systems help managers make decisions that are unique, rapidly changing,
and not easily specified in advance.
Answer: True Difficulty: Easy Reference: p.54
13.Decision-support systems use internal information as well as information from external
sources.
Answer: True Difficulty: Medium Reference: p. 54
14.ESSs are designed to serve the middle management of the organization.
Answer: False Difficulty: Medium Reference: p. 55
15.ESSs are designed to incorporate data about external events, but they also draw summarized
information from internal MIS and DSS.
Answer: True Difficulty: Medium Reference: p. 55
16.ESSs are designed primarily to solve specific problems.
Answer: False Difficulty: Medium Reference: p. 55
https://www.doczj.com/doc/0519487564.html,rmation supplied by an enterprise system is structured around cross-functional business
processes.
Answer: True Difficulty: Medium Reference: p. 58 18.Enterprise systems often include transactions with customers and vendors.
Answer: True Difficulty: Easy Reference: p. 59
19.Supply chain management systems are more externally oriented than enterprise systems.
Answer: True Difficulty: Medium Reference: p. 59-60 20.Maintaining online directories of employees with special areas of expertise is one application
of knowledge management systems.
Answer: True Difficulty: Medium Reference: p. 63
Multiple-Choice Questions
21.Analysis
Kia’s difficulties in getting a complete picture of defects in their cars illustrates:
a.the difficulties in creating accurate tracking systems.
b.the challenges posed by having multiple information systems that are not linked.
c.the difficulties in complying with government regulations.
d.the compromises made in drawing accurate reports from poorly planned
information systems.
Answer: b Difficulty: Easy Reference: p. 40
Analysis in terms of differentiating
22.(Analysis, Synthesis) How would you best categorize the types of systems Kia
implemented in their defect early warning system?
a. A TPS to store basic data about vehicles, parts, sales, and warranties, and an MIS
to create reports on the data.
b. A TPS to store basic data about vehicles, parts, sales, and warranties, and a DSS
for high-level analysis and forecasts.
c.An MIS to create reports from existing TPSs and a DSS for high-level analysis
and forecasts.
d. A production and manufacturing system to record basic data about faulty parts
and a DSS for high-level analysis and forecasts.
Answer: c Difficulty: Hard Reference: p. 39-41
Analysis in terms of differentiating, Synthesis in terms of bringing parts of knowledge
together.
23.The five basic entities that make up any business are suppliers, customers, employees,
products and services, and:
a.its environment.
b.manufacturing and production.
c.sales and marketing.
d.invoices and payments.
Answer: d Difficulty: Medium Reference: p. 43
24.Which of the following is a cross-functional business process?
a.hiring an employee.
b.identifying a customer.
c.fulfilling a customer order.
d.creating an invoic
e.
Answer: c Difficulty: Easy Reference: p. 43
25.Employees that assist with paperwork at all levels of the firm are called:
a.data workers.
b.knowledge workers.
c.operational management.
d.service workers.
Answer: a Difficulty: Easy Reference: p. 44
26.The three principal levels of hierarchies within a business organization are:
a.management, knowledge workers, and service workers.
b.senior management, middle management, and operational management.
c.management, data workers, and operational management.
d.senior management, middle management, and service workers.
Answer: b Difficulty: Easy Reference: p. 44
27.Key actors in a business’s immediate environment include:
a.regulations.
b.technology.
c.economy.
d.politics.
Answer: a Difficulty: Hard Reference: p. 45
28.Promoting the organization’s products or services is a responsibility of the:
a.finance and accounting function.
b.human resources function.
c.manufacturing and production function.
d.sales and marketing function.
Answer: d Difficulty: Easy Reference: p. 47
29.Market research is an activity associated with the:
a.Finance and accounting function
b.Human resources function
c.Manufacturing and production function
d.Sales and marketing function
Answer: d Difficulty:Easy Reference: p. 47
30.Pricing analysis is an example of:
a. a sales and marketing information system serving senior management.
b. a sales and marketing information system serving management.
c. a finance and accounting information system serving senior management.
d. a finance and accounting information system serving management.
Answer: b Difficulty: Medium Reference: p. 47
31. A sales and marketing information system aids operational management in:
a.tracking sales.
b.planning new products and services.
c.analyzing sales performance.
d.preparing sales forecasts.
Answer: a Difficulty: Medium Reference: p. 47
32. A sales and marketing information system aids middle management employees in:
a.tracking sales.
b.planning new products and services.
c.analyzing sales performance.
d.preparing sales forecasts.
Answer: c Difficulty: Medium Reference: p. 47
33.Equipment scheduling and facilities maintenance are functions of:
a.Finance and accounting systems.
b.Human resources systems.
c.Manufacturing and production systems.
d.Sales and marketing systems.
Answer: c Difficulty:Easy Reference: p. 48
34.Senior management uses finance and accounting information systems to:
a.plan long-term profits.
b.decide where to locate new facilities.
c.forecast sales trends.
d.c ontrol the firms’ financial resources.
Answer: c Difficulty: Medium Reference: p. 49
35.Budgeting is typically a feature of an information system serving:
a.operational management.
b.sales and marketing.
c.senior management.
d.middle management.
Answer: d Difficulty: Easy Reference: p. 49
36. A finance and accounting information system aids operational management with:
a.establishing long term investment goals.
b.profit planning.
c.accounts receivable.
d.budgeting.
Answer: c Difficulty: Medium Reference: p. 49
https://www.doczj.com/doc/0519487564.html,pensation analysis is an example of:
a.finance and accounting information systems.
b.enterprise application information systems.
c.human resources information systems.
d.sales and marketing information systems.
Answer: c Difficulty:Easy Reference: p. 50
38.TPSs are the basic business systems that serve which level of the organization?
a.senior management.
b.middle management.
c.operational.
d.knowledge management.
Answer: c Difficulty:Easy Reference: p. 51
39. A computerized system that performs and records the daily dealings necessary to conduct
business is classified as a(n):
a.executive support system.
b.management-level system.
c.operational-level system.
d.transaction-level system.
Answer: d Difficulty:Easy Reference: p. 51
40. A relocation control system that reports summaries on the total moving, house-hunting,
and home financing costs for employees in all company divisions would fall into the
category of:
a.knowledge management systems.
b.operational-level systems.
c.executive-support systems.
d.management-level systems.
Answer: d Difficulty:Hard Reference: p. 51-55
41.The term “management information systems” designates a specific category of
information systems serving:
a.integrated data processing throughout the firm.
b.transaction process reporting.
c.employees with online access to historical records.
d.middle management functions.
Answer: d Difficulty:Easy Reference: p. 53
42.The principal purpose of __________________ is to answer routine questions and to
track the flow of transactions through the organization.
a.senior management-level systems.
b.operational-level systems.
c.management-level systems.
d.knowledge management systems.
Answer: b Difficulty: Easy Reference: p. 53 43.Managers need __________ to monitor the status of internal operations and the firm’s
relations with the external environment.
a.decision support systems
b.knowledge systems
c.transaction processing systems
d.management information systems
Answer: c Difficulty: Medium Reference: p. 53
44.Management-level systems are information systems that support the:
a.long-range planning activities of senior management.
b.knowledge and data workers in an organization.
c.decision-making and administrative activities of middle managers.
d.day-to-day processes of production.
Answer: c Difficulty:Easy Reference: p. 53
45.These systems are designed to summarize and report on the company’s basic operations.
a.decision-support systems
b.executive information systems
c.transaction processing systems
d.management information systems
Answer: d Difficulty:Medium Reference: p. 53
46.These systems are typically a major source of data for other systems:
a.transaction processing systems.
b.management information systems.
c.executive support systems.
d.decision-support systems.
Answer: a Difficulty:Medium Reference: p. 53 47.Decisions that are unique, rapidly changing, and not easily specified in advance are best
suited to this type of system:
a.management.
b.transaction processing
c.executive support
d.decision-support
Answer: d Difficulty:Easy Reference: p. 54 48.These systems are especially suited to situations in which the procedure for arriving at a
solution may not be fully predefined in advance:
a.management information systems.
b.transaction processing systems.
c.decision-support systems.
d.knowledge management systems.
Answer: c Difficulty: Medium Reference: p. 54
49.These systems allow users to change assumptions, ask new questions, and include new
data:
a.decision-support systems.
b.transaction processing systems.
c.management information systems.
d.executive support systems.
Answer: a Difficulty: Medium Reference: p. 54-55
50.Executive support systems are information systems that support the:
a.long-range planning activities of senior management.
b.knowledge and data workers in an organization.
c.decision-making and administrative activities of middle managers.
d.day-to-day processes of production.
Answer: a Difficulty:Easy Reference: p. 55
51.These systems have more analytical power than other types of systems:
a.management information systems.
b.transaction processing systems.
c.decision-support systems.
d.executive support systems.
Answer: c Difficulty: Medium Reference: p. 55
52.Decision-support systems are often referred to as:
a.business information systems.
b.business intelligence systems.
c.business support systems.
d.business model systems.
Answer: b Difficulty:Medium Reference: p. 55
53.ESS are specifically designed to serve this level of the organization:
a.operational
b.end-use.
c.middle management
d.senior management
Answer: d Difficulty:Medium Reference: p. 55
54.These systems often deliver information to senior executives through a portal, which
uses a Web interface to present integrated personalized business content:
a.transaction processing systems.
b.executive support systems.
c.management information systems.
d.decision-support systems.
Answer: b Difficulty:Medium Reference: p. 55 55.These systems are designed to support organization-wide process coordination and
integration.
a.Decision-support systems
b.Management information systems
c.CRM
d.Enterprise applications
Answer: d Difficulty:Easy Reference: p. 57 56. A (an) _______________________ collects data from various key business processes
and stores the data in a single comprehensive data repository, usable by other parts of the business.
a.transaction system
b.enterprise system
c.automatic reporting system
d.management information system
Answer: b Difficulty:Medium Reference: p. 58 57.___________________________ is the process that integrates supplier, manufacturer,
distributor, and customer logistics processes.
a.Collaborative distribution
b.Supply-chain management
c.Reverse logistics
d.Enterprise planning
Answer: b Difficulty:Medium Reference: p. 59 58._______________________ uses a set of integrated applications to address all aspects of
the customer relationship.
a.CRM
b.MIS
c.CLE
d.CLU
Answer: a Difficulty:Easy Reference: p. 60
Which type of system would you use to determine what trends in your supplier’s industry will affect your firm the most in five years?
a.ESS
b.TPS
c.MIS
d.DSS
Answer: a Difficulty:Easy Reference: p. 55
Analysis in terms of differentiate and appraise
60.(Analysis)
Which type of system would you use to forecast the return on investment if you used
new suppliers with better delivery track records?
a.ESS
b.TPS
c.MIS
d.DSS
Answer: d Difficulty:Easy Reference: p. 55
Analysis in terms of differentiate and appraise
61.(Analysis)
Which type of system would you use to change a production schedule if a key supplier
was late in delivering goods?
a.ESS
b.TPS
c.MIS
d.DSS
Answer: b Difficulty:Medium Reference: p. 53
Analysis in terms of differentiate and appraise
Which type of system would you use to determine the five suppliers with the worst
record in delivering goods on time?
a.ESS
b.TPS
c.MIS
d.DSS
Answer: c Difficulty:Easy Reference: p. 53-54 Analysis in terms of differentiate and appraise
63.Different firms can work collaboratively on product design, marketing, and production
through:
a.An intranet
b.An extranet
c. A KMS
d. A CRM
Answer: b Difficulty:Easy Reference: p. 63 64.(Synthesis)
What type of information system is an intranet most easily adapted to:
a.CRM
b.MIS
c.TPS
d.KMS
Answer: d Difficulty:Hard Reference: 63
Synthesize in terms of bringing information together
65. Buying or selling goods over the Internet is called:
a.e-commerce
b.e-business
c.an intranet
d.an extranet
Answer: a Difficulty:Easy Reference: p. 63
66. (Synthesis)
You would recommend that a system interface use a portal when:
a.employees need to communicate with clients and vendors.
b.employees need to collaborate with suppliers and vendors.
c.employees need to reference multiple sources of data.
d.employees need to use data from the Internet.
Answer: b Difficulty:Easy Reference: p. 63
Synthesize in terms of brining information together
67 The use of digital technology and the Internet to execute the major business processes in
the enterprise is called
a.e-commerce
b.e-business
c.enterprise applications
d.MIS
Answer: b Difficulty:Easy Reference: p. 64 68 The principal liaison between the information systems groups and the rest of the
organization is a/an:
a.Programmer
https://www.doczj.com/doc/0519487564.html,rmation systems manager
c.Systems analyst
d.CIO
Answer: c Difficulty:Easy Reference: p. 64
69 A __________ is a senior manager who oversees the use of IT in the firm.
a.CEO
b.CFO
c.CIO
d.CIT
Answer: c Difficulty:Easy Reference: p. 65
70 Development and support services for a firms’ business systems are provided by:
a.IT educational services.
b.IT management services.
c.application software services.
d.IT standards services.
Answer: c Difficulty:Hard Reference: p. 65 71 Policies that determine which information technology will be used, when, and how are
provided by:
a.IT educational services.
b.IT management services.
c.application software services.
d.IT standards services.
Answer: d Difficulty:Hard Reference: p. 65 72 The advantage of a decentralized arrangement of the information services function, in
which each functional area of the business has its own information systems
department is:
a.more likely to produce more compatible systems and more coherent long-term
systems development plans.
b.lower costs of technology purchases.
c.systems are built that directly address that funct ion’s business needs.
d.systems are built that can function independently and more efficiently.
Answer: c Difficulty:Hard Reference: p. 67 73 (Evaluate)
What is the most important benefit of an enterprise application:
a.enabling speed of communicating.
b.enabling business functions and departments to share information.
c.enabling a company to work collaboratively with customers and suppliers.
d.enabling cost-effective, e-business processes.
Answer: b Difficulty:Hard Reference: p. 57-58
(Evaluate in terms of appraise, evaluate)
74 (Analysis)
What does Danaher Corporation’s implementation of e-Kanban illustrate?
https://www.doczj.com/doc/0519487564.html,rmation systems can often reproduce manual business processes in a more
efficient and error-free way.
b.Implementing technical solutions is a continuous process, needing the
measurement of benefits against drawbacks.
c.Lean manufacturing relies on ever improving production solutions.
d.Updating supply chain management systems will transform business processes
leading to increased profits across the board.
Answer: b Difficulty:Hard Reference: p. 71-73
Analysis in terms of analyzing and appraising
75 (Evaluate)
You manage the Information Systems department at a small startup Internet advertiser.
You need to set up an inexpensive system that allows customers to see real-time
statistics such as views and click-throughs about their current banner ads. Which type
of system will most efficiently provide a solution?
a.CRM
b.Enterprise system
c.Extranet
d.Intranet
Answer: c Difficulty:Medium Reference: p. 71-73
Evaluate in terms of assess and choose
76. (Synthesis)
You work for a highly successful advertiser that is just about to expand nationally. Of utmost importance will be fin ding a way to store and disseminate their client’s
constantly updating branding and style guides, which include multiple image files
and text documents, to all of their branches. What system will best serve these needs?
a.An intranet with KMS capabilities
b.An extranet with KMS capabilities
c. A TPS with KMS capabilities
d. A sales and marketing information system
Answer: b Difficulty:Hard Reference:
Synthesize in terms of bringing information together
77 Evaluate
What is one of the biggest drawbacks in having separate information systems for separate business functions
a.Cost in upgrading to an enterprise system
https://www.doczj.com/doc/0519487564.html,ck of speed in communication
c.Redundancy of information
https://www.doczj.com/doc/0519487564.html,ck of communication between systems
Answer: c Difficulty:Hard Reference: p. 58
Evaluate in terms of appraise
78 (Synthesis)
You have been hired by a non-profit agency to implement a system to handle their donations. Event fund-raisers need to be able to quickly access a donor’s information
and history. The marketing department needs to be able to create customized mailing
lists, in order to send different messages to different types of donors. What system(s)
will best meet these needs?
a.TPS
b.TPS with DSS
c.TPS with MIS
d.TPS with ESS
Answer: c Difficulty:Hard Reference:
Synthesis in terms of bringing information together
79 (Synthesis)
You have been hired by Inspiration Inc, to help improve their profit margin. Inspiration Inc. is a business communications consultancy that services many clients in different
industries throughout the U.S. The end products of the company are customized
recommendations for the best use of a client’s existing resources for improving
internal communications, typically delivered via documentation in different media.
The company has approximately 100 consultants all of whom are located in their
central headquarters in Chicago. What system do you recommend to improve the
company’s business processes and increase their profit margin?
a.Extranet, to enable quick collaboration over the Internet , minimize the time
spent communicating with the client, and minimize the amount of paperwork
needed
b.CRM, to maintain easily accessible customer records to minimize the time spent
looking for client data
c.KMS, for minimizing redundant work on similar clients
d.Marketing system, for improving sales levels
Answer: a Difficulty:Hard Reference:
Synthesis in terms of bringing information together
Fill In the Blanks
80.A(n) business process is a set of logically related activities for accomplishing a specific
business result.
Difficulty: Easy Reference: p. 43
81. A firm depends heavily on its environment to supply capital, labor, customers, new
technology, services and products, stable markets and legal systems, and general educational
resources.
Difficulty: Medium Reference: p. 45
82.Enterprise applications span the entire firm, integrating information from multiple functions
and business processes to enhance the performance of the organization as a whole.
Difficulty: Medium Reference: p. 57
83.A(n) decision-support system is used by middle management to combine data and
sophisticated analytical models or data analysis tools to support semistructured and
unstructured decision making.
Difficulty: Easy Reference: p. 54
84.The “economic order quantity” formul a calculates the least expensive quantity to reorder for
restocking inventory.
Difficulty: Medium Reference: p. 49
85.The human resources function is responsible for attracting, developing, and maintaining the
firm’s workforce.
Difficulty: Easy Reference: p. 50
86.The total elapsed time from the time a purchase requisition is generated to the time the
payment for the purchase is made is called the requisition-to-pay cycle time.
Difficulty: Hard Reference: p. 59
87.Supply chain management systems are one type of interorganizational system because they
automate the flow of information across organizational boundaries.
Difficulty: Medium Reference: p. 60
88.Cross-docking enables goods earmarked for a specific customer to move directly from the
receiving dock to the shipping dock without being checked into the system and picked from inventory.
Difficulty: Hard Reference: p. 61
89.Programmers are highly trained technical specialists who write the software instructions for
computers.
Difficulty: Easy Reference: p. 64
90.End users are representatives of departments outside of the information systems group
for whom applications are developed.
Difficulty: Easy Reference: p. 64
Essay Questions
91.Identify and discuss the major types of systems in a business from a constituency perspective.
What is the relationship between these systems?
There are four major types of information systems in contemporary organizations.
1.Transaction processing systems, such as payroll or order processing, track
the flow of the daily routine transactions that are necessary to conduct
business.
2.Management-level systems (MIS) provide the management control level
with reports and access to the organization’s current performance and
historical records. Most MIS reports condense information from TPS and
are not highly analytical.
3.Decision-support systems (DSS) support management decisions when these
decisions are unique, rapidly changing, and not specified easily in advance.
They have more advanced analytical models and data analysis capabilities
than MIS and often draw on information from external as well as internal
sources.
4.Executive support systems (ESS) support senior management by providing
data of greatest importance to senior management decision makers, often in
the form of graphs and charts delivered via portals. They have limited
analytical capabilities but can draw on sophisticated graphics software and
many sources of internal and external information.
The various types of systems in the organization exchange data with one another. TPS are a
major source of data for other systems, especially MIS and DSS. ESSs primarily receive
data from lower-level systems.
92.(Evaluation)
In your opinion, what are at least three factors that contribute to the difficulty of integrating
systems for different organizational levels and functions within an organization? Support
your answer.
One answer might be similar to this: A business firm is not a simple mechanism, and firms
that have been in business any length of time will have highly individualized ways of
conducting common business procedures. Even though software programs can be
customized, it will be necessary for the business to change because new procedures are
always required by new software, and these changes are expensive partly because of the time
involved. On the other hand, if the company decides to write software to fit the specialized
methods it has developed to conduct its business, it will most certainly find this process to be
much more expensive and technologically difficult than anyone imagined! Though many
companies do not realize it, it will be necessary for them to map and to understand their
systems before they will be able to integrate them. This is another time-consuming and
expensive process, and is not easy to achieve.
Evaluation in terms of assess and compare
93.. Discuss the difference between the finance function and the accounting function.
The finance function is responsible for managing the firm’s financial assets, such as cash,
stocks, bonds, and other investments, to maximize the return on these financial assets. The finance function is also in charge of managing the capitalization of the firm. To determine
whether the firm is getting the best return on its investments, the finance function must
obtain a considerable amount of information from sources external to the firm.
The accounting function is responsible for maintaining and managing the firm’s financial
records – receipts, disbursements, depreciation, and payroll – to account for the flow of funds in a firm. The accounting function obtains information from sources internal to the firm. 94.Describe the information systems supporting the major business functions: sales and
marketing, manufacturing and production, finance and accounting, and human resources.
•Sales and marketing help the firm identify customers for the firm’s products or services, develop products and services to meet customers’ needs,
promote the products and services, sell the products and services, and
provide ongoing customer support.
•Manufacturing and production systems deal with the planning, development, and production of products and services, and controlling the flow of
production.
•Finance and accounting systems keep track of the firm’s financial assets and fund flows.
•Human resources systems maintain employee records; track employee skills, job performance, and training; and support planning for employee
compensation and career development.
95.(Synthesis, Evaluation)
Apex Vacuum, a family-owned manufacturer of budget vacuums, has grown exponentially
over the last few years. However, they are having difficulty in preparing for future growth.
The only information system used at Apex is an antiquated accounting system. The company has one manufacturing plant located in Arkansas, and three warehouses, in Arkansas,
Delaware, and California. The Apex sales force is national, and Apex purchases about a
third of its vacuum parts and materials from a single overseas supplier. You have been hired to recommend the information systems Apex should implement in order to maintain their
competitive edge. However, there is not enough money for a full-blown, cross-functional
enterprise application, and you will need to limit the first step to a single functional area or constituency. What will you choose, and why?
A TPS focusing on production and manufacturing to keep production costs low while
maintaining quality, and for communicating with other possible vendors. The TPS would
later be used to feed MIS and other higher level systems.
Synthesis in terms of arrange, propose. Evaluation in terms of appraise, defend.
Chapter 2 E-Business: How Businesses Use Information Systems True-False Questions 1.Operational management is responsible for directing the day-to-day operations of the business. Answer: True Difficulty: Easy Reference: p. 44 2.Deciding whether to introduce a new product line is the responsibility of an operational manager. Answer: False Difficulty: Easy Reference: p. 47 3.Operational-level manufacturing systems deal with the firm’s long-term manufacturing goals, such as where to locate a new plant. Answer: False Difficulty: Medium Reference: p. 48 4.Transaction processing systems are most commonly encountered at the management level of an organization. Answer: False Difficulty: Medium Reference: p. 51-53 5. A transaction processing system is a computerized system that performs and records the daily routine transactions necessary to conduct business. Answer: True Difficulty: Easy Reference: p. 51 6. A hotel reservation system is a typical example of a management information system. Answer: False Difficulty: Medium Reference: p. 51 7.Management-level systems do not support nonroutine decision making. Answer: False Difficulty: Medium Reference: p. 53-55 8.The decision to grant credit to a customer is normally made by the middle manager. Answer: False Difficulty: Medium Reference: p. 53 9.Transaction processing systems are the basic business systems that serve the operational level of the organization. Answer: True Difficulty: Medium Reference: p. 53
Essentials of Business Information Systems, 7E Laudon & Laudon Lecture Files by Barbara J. Ellestad Chapter 3 Achieving Competitive Advantage with Information Systems The changes that have taken place in computing have affected the business environment in a big way. Over 40 percent of business equipment investments in the last decade have been on technology. Organizations are finding more efficient ways to accomplish tasks via networking, either internal networks or by connecting to external networks. Technology has caused many changes in the way businesses connect to their customers, suppliers, and business partners to achieve a competitive advantage. 3.1 Using Information Systems to Achieve Competitive Advantage Google, Amazon, e-Bay–the giants of the Internet. They are successful and make loads of money. They could easily rest on their laurels, kick back, and relax. If they are so successful, why do they keep working so hard to continually introduce new products and services and improve the old ones? Because someone, somewhere, is trying to take their place and become the new giant. These companies must keep the competitive advantage and they are using information systems to do so. Type of Competitive Advantage There are four ways companies can create or keep the competitive advantage: 1.Barriers to entry that restrict the supply: create supply monopolies. 2.Demand control: create and control the switching costs customers would experience if they moved to another supplier. 3.Economies of scale: keep operating costs low while expanding sales by increasing the amount of product or service you provide with the same equipment. 4.Process efficiency: improve business processes to make them more efficient and cheaper. Some companies use just one of these to maintain a competitive advantage but most companies will use a combination of them.
《管理信息系统》题库 一、单项选择题： 1．main()方法的返回类型是（B）。 A、int B、void C、boolean D、static 2．下面哪个是正确的？（D） A、String temp [] = new String {“a” “b” “c”}; B、String temp [] = {“a” “b” “c”} C、String temp = {“a”, “b”, “c”} D、String temp [] = {“a”, “b”, “c”}; 3．System类在哪个包中?（D） A、java.util B、java.io C、java.awt D、https://www.doczj.com/doc/0519487564.html,ng 4．容器被重新设置大小后，哪种布局管理器的容器中的组件大小不随容器大小的变化而改变？（B） A、CardLayout B、FlowLayout C、BorderLayout D、GridLayout 5．哪个关键字可以抛出异常？(C) A、transient B、finally C、throw D、static 6．执行完下面的程序片段后，下面哪个结论是正确的？(B) int a,b,c; a=1; b=2; c=(a+b>3?a++:++b); A、a的值是2，b的值是3 B、a的值是1，b的值是3 C、a的值是1，b的值是2 D、c的值是false 7．在使用interface声明一个接口时，只可以使用（D）修饰符修饰该接口。 A、private B、protected C、private protected D、public
8．对于构造函数，下列叙述不正确的是（C）。 A、构造函数也允许重载 B、子类无条件地继承父类的无参构造函数 C、子类不允许调用父类的构造函数 D、在同一个类中定义的重载构造函数可以相互调用 9．给定如下代码，下面哪个可以作为该类的构造函数（B）。 public class Test { ? } A、public void Test() {?} B、public Test() {?} C、public static Test() {?} D、public static void Test() {?} 10．Java中，用哪一个类来表示TCP协议的服务器Socket对象（A）。 A、Socket B、InputStream C、ServerSocket D、OutputStream 11．以下关于面向对象概念的描述中，不正确的一项是（B）。 A、在现实生活中，对象是指客观世界的实体 B、程序中的对象就是现实生活中的对象 C、在程序中，对象是通过一种抽象数据类型来描述的，这种抽象数据类型称为类（class） D、在程序中，对象是一组变量和相关方法的集合 12．在字符串前面加上（B）符号，则字符串中的转义字符将不被处理。 A、@ B、\ C、# D、% 13．在Java中，以下关于得到ResultSet对象、PreparedStatement对象、Statement 对象的说法，正确的是（A） A、可以使用Statement对象的executeQuery方法返回ResultSet对象 B、可以使用Connection对象的createStatement方法获得PreparedStatement
信息管理系统试题及答案 一、填空题 1．管理活动中的高、中、基3个层次的管理分别对应的3种层次类型的决策过程是、和结构化决策。 2．通常管理可分为五大职能，即、、指挥、控制和协调。 3．管理信息系统的三大支柱是：计算机网络、______ 和______ 。 4．按系统论的观点，系统应有5个要素，即输入、输出、______ 、______和控制。 5．一般将系统产生、发展和灭亡的生命历程称为______ 。 6．ERP的含义是______ ，它是在______ 的基础上发展而来的。 7．“自顶向下，逐步求精”是______ 方法的基本思想。 8．管理信息系统的基本结构可以概括为四大部件，即信息源信息处理器、、。 9．管理信息系统是一个以计算机为工具，具有______ 、预测、控制和功能的信息系统。 10．信息一词的英文单词是______ 。 11．对当前系统的调查通常可分为______ 和______ 。 12．一般认为管理信息系统是在______ 、______ 和计算机科学的基础 上发展起来的综合性边缘科学。 13．现行系统分析主要包括______ 分析和______ 分析两大部分。 14．可行性研究一般可从以下几方面入手经济可行性、技术可行性、 ______ 和 ______ 。 15．人们经常用耦合和______ 的概念衡量模块之间的独立性。 16．数据流程分析的主要目的是在______ 分析的基础上，勾画出现行系统的逻辑模型。 17．常见的系统切换方法主要有3种，即______ 、______ 和______ 。 18．系统分析处于系统开发生命周期的第二阶段，上接______ ，下联______ ，具有承上启下的作用。 19．数据耦合、控制耦合和非法耦合等三种模块耦合方式中，耦合度最低、性能最好的是______ 。 20．业务流程分析主要是为了描述____________。 21．系统分解的三原则是指______ 、功能聚合性原则、______ 。 22．常见的系统切换方法主要有3种，即______ 、平行切换和分段切换。 23．系统的业务流程分析采用的是______ 的方法。 24．系统测试的任务就是为了______ 而执行程序的过程， 二、单项选择题 1．系统由输入、输出、处理、反馈、控制5要素组成，其中反馈是指（） A、给出处理所需的内容和条件 B、处理后所得到的结果
《管理信息系统》第1章试题 一、单选题 1、信息管理正在向 ( )A. 决策管理发展 B. 数据管理发展C. ERP发展 D. 知识管理发展 答案：d 2、管理信息是 ( ) 。A. 加工后反映和控制管理活动的数据B. 客观世界的实际记录C. 数据处理的基础D. 管理者的指令 答案：a 3、信息 ( ) 。A. 是形成知识的基础 B. 是数据的基础C. 是经过加工后的数据 D. 具有完全性 答案：a 4、关于客观事实的信息 ( ) 。 A. 必须全部得到才能做决策 B. 有可能全部得到 C. 不可能全部得到 D. 是不分主次的 答案：c 5、数据资料中含信息量的大小 , 是由 ( ) 。A. 数据资料中数据的多少来确定的B. 数据资料的多少来确定的C. 消除不确定程度来确定的D. 数据资料的可靠程度来确定的 答案：c 6、计算机输入的是 ( )A. 数据 , 输出的还是数据 B. 信息 , 输出的还是信息 C. 数据 , 输出的是信息 D. 信息 , 输出的是数据D. 数据资料的可靠程度来确定的 答案：a 7、信息流是物质流的 ( ) 。 A. 定义 B. 运动结果 C. 表现和描述 D. 假设答案：c 8、按照不同级别管理者对管理信息的需要 , 通常把管理信息分为以下三级( ) 。 A. 公司级、工厂级、车间级 C. 厂级、处级、科级 B. 工厂级、车间级、工段级 D. 战略级、策略级、作业级 答案：d 9、作业级管理信息大多具有（）。 A．抽象性 B．总体性C．重复性D．等级性 D. 战略级、策略级、作业级 答案：C 10、系统方法的主要原则是（） A．整体性原则 B．目标优化原则 C．分解一协调原则 D．上述各项 答案：D 11、下列不属于信息的特性的是（）。 A．知识性 B．客观性C．等级性 D．时效性 答案：A 12、下列应用中，哪些不属于业务处理系统（）。A. 工资处理系统 B．北大方正排版系统 C．人事档案管理系统D．财务管理系统 答案：B 13、制定战略决策要大量地依靠来自（）的信息。 A．管理层的信息 B．外部的信息 C．作业层的信息D．内部的信息 答案：B
《管理信息系统》试题库1 一、填空题，请把答案写在括号内(每空2分,共30分) 1.（管理信息系统）是一种利用计算机硬件和软件、数学模型和数据库管理系统等资源，为组织的运行、管理、分析、计划及决策等职能服务的集成化的计算机应用系统，是管理人员设施组织目标的有效工具。 2 目前，社会上将办公自动化以英文名称简写为(OA)。 3 知识经济时代的基本生产要素是( 知识)与（信息）。 4信息的三要素是（信源）、（信宿）与（载体）。 5信息从客体传输到主体经过接收、处理、实施各环节反馈到客体，形成一个信息运动的循环称为（信息循环）。 6 在数据传输中，数据沿通信线路可以向两个方向传递，但不能在两个方向同时传送，属于（半双向通信方式）。 7 软件模块的独立性往往是用两个指标来度量的，（内聚）性度量其功能强度的相对指标，（耦合）性则用以度量模块间的相互联系的强度。 8 决策支持系统的英文缩写是（DDS）。 9 对信息世界中的有关信息经过加工、编码、格式化等具体处理，便进入了（数据世界）。 10 数据交换方式，常用的三种基本方式是线路交换，（报文交换）和（分组交换）。 12 系统分析阶段是要解决（“做什么”）的问题。 13 计算机辅助软件工程技术通常简称（CASE）技术。 14 UML 把软件系统开发分成五个阶段：需求分析，（分析），设计，（编程）和测试。 15 （电子商务）是指利用电子手段进行的商务活动。 16 （误码率）是衡量数据通信系统正常工作情况下的可靠性度量指标。 17 事物之间相互联系、相互作用的状态的描述称为（信息）。 18 信息资源通常包括信息及其（载体）。 19信息理论的创始人是（香农）。 20 管理信息的处理应满足的要求是：及时，（准确），适用，（经济）。 21 （模块）是这样的一组程序语句，它包括输入、输出、逻辑处理功能，内部
《管理信息系统》试题库1 一、填空题 1. 信息系统包括系统和系统两个方面。 系统对输入数据进行处理，获得新的数据；而系统则不改变信 息本身的内容，作用是把信息从一处传到另一处。 2. 管理系统按层次可分为战略管理、和等三个层次。 3. 数据通常按四个层次进行组织。这四个层次是：数据项、、文件和 。 4. 所谓数据的组织，指的是由计算机操作系统提供的数据组织功能。而数据 的组织，指的是对相关记录进行逻辑上的编排。 5. 数据模型有层次数据模型、和等几种。 二、选择题 1.下列系统开发的各阶段中难度最大的是 ( ) A、系统分析 B、系统设计 C、系统实施 D、系统规划 2.数据库的组织结构中包括的模式有（） A、内模式 B、（概念）模式 C、外模式 D、前三个选项都对 3.U/C矩阵的正确性检验没有包含的一种是：（） A、完备性检验 B、准确性检验 C、一致性检验 D、无冗余性检验 4.文件系统中最小的数据存取单位是( ) A、数据项 B、记录 C、文件 D、数据库 5.某公司把库存物资出入库和出入库财务记账处理综合成一个应用子系统，这种子系统 是将（） A、供销职能和生产职能关联在一起 B、供销职能和财务职能关联在一起 C、财务职能和生产职能关联在一起 D、供销职能和市场职能关联在一起 6. 下列关于结构化方法和原型法的描述错误的是( ) A、结构化开发方法是以系统工程的思想和工程化的方法进行开发 B、对于运算量大、逻辑性较强的程序模块可采用原型法来构造模型 C、结构化方法要求严格区分开发阶段 D、原型法要求的软件支撑环境比结构化方法高 7.可行性分析的内容包括( ) A、业务上的可行性、管理上的可行性、决策上的可行性 、技术上的可行性、业务上的可行性、管理上的可行性B． C、经济上的可行性、技术上的可行性、管理上的可行性 D、经济上的可行性、业务上的可行性、管理上的可行性 8. 数据库系统的核心是（）
管理信息系统试题库 第1章在今天全球商业信息系统 1真假问题 1）开发新的产品，履行订单，并雇用新员工的业务流程的例子。 答：TRUE 2）一个完全数字化的公司只生产数字商品或服务。 答：FALSE 3）商业模式描述了公司如何产生，提供和销售的产品或服务，创造财富。答：TRUE 4）信息技术（IT），一个企业需要使用，以实现其业务目标，而信息系统包括所有的软件和业务流程需要的所有硬件。 答：FALSE 5）计算机信息系统只是其中的一部分。 答：TRUE 6）信息系统识字描述的行为的方法信息系统，而电脑知识描述的技术方法。答：FALSE 7）的尺寸信息系统的管理，组织和信息技术。 答：TRUE 8）为了了解一个特定的业务公司如何利用信息系统，你需要知道一些有关层次结构和文化的公司。 答：TRUE 9）业务流程逻辑相关任务，完成任务的组织已正式编码。 答：FALSE 10）有四个主要的业务功能：销售和营销，制造和生产，财务和会计，以及信息技术。 答：FALSE 11）管理责任的实质部分是新的知识和信息驱动的创造性的工作。 答：TRUE 12）的IT基础设施提供的平台上，企业能够建立其信息系统。 答：TRUE 13）政府和私营部门的标准是互补的社会资产需要优化IT投资回报的例子。答：TRUE
14）公司，投资于高效的业务流程，使组织的互补性资产的投资。 答：TRUE 15）侧重于信息系统的行为方式改变态度，管理和组织的政策和行为。 答：TRUE 2选择题 1）6个重要的商业信息技术，新产品，新服务和商业模式，客户和供应商的亲密关系;生存;竞争优势;卓越运营目标; A）提高了灵活性。B）改进决策。 C）改善业务实践。D）提高了效率。 答案：B 2）信息系统，因为使用的必要性，描述业务目标 A）的生存。B）改进业务实践。 C）的竞争优势。D）提高了灵活性。 答案：A 3）下列哪些选择可能会带来竞争优势：（1）（2）新产品，服务和商业模式;充电卓越的产品少;（3）实时响应客户？ A）1 B）只有1和2 C）2和3 D）1，2，和3 答案：D 4）信息系统可以在技术上被定义为一组相互关联的组成部分，收集，处理，存储和分发信息，以支持 A）组织中的决策和控制。 B）的通信和数据流。 C）管理人员分析该组织的原始数据。 D）创造新的产品和服务。 答案：A 5）三项活动产生的信息组织在一个信息系统，用来控制操作 A）信息检索，研究，分析。 B）输入，输出和反馈。 C）的输入，处理和输出。 D）数据的分析，处理和反馈。 答案：C 6）棒球门票和条形码数据订货数据的例子 A）原始输入。B）原始的输出。 C）客户和产品数据。D）销售信息。 答案：A
一．选择题 1.管理信息是（ a ） a.加工后反映和控制管理活动的数据 b.客观世界的实际记录 c.数据处理的基础 d.管理者的指令 2. 信息化（ a ） a.是推动工业化的动力 b.是工业化的基础 c.代替工业化 d.工业社会向信息社会发展的动态过程 3. 信息管理正在向（ d ） a.决策管理发展 b.数据管理发展 c. ERP发展 d.知识管理发展 4. 数据资料中含信息量的大小，是由（ c ） a.数据资料中数据的多少来确定的 b.数据资料的多少来确定的 c.消除不确定程度来确定的 d.数据资料的可靠程度来确定的 5. 信息（ c ） a.不是商品 b.就是数据 c.是一种资源 d.是消息 6. 信息流是物质流的（ c ） a.定义 b.运动结果 c.表现和描述 d.假设 7 按照不同级别管理者对管理信息的需要，通常把管理信息分为以下三（ d ） a.公司级、工厂级、车间级 b.工厂级、车间级、工段级 c.厂级、处级、科级 d.战略级、策略级、作业级 8.从管理决策问题的性质看，在运行控制层上的决策大多属于（ a ）的问题。 a.结构化 b.半结构化 c.非结构化 d.以上都有 9.对管理信息系统进行综合，我们可以了解到，管理信息系统是由多个功能子系统组成的，这些功能子系统又可以分为业务处理、运行控制、管理控制和（ d ）几个主要的信息处理部分。 a.财务管理 b.信息管理 c.人力资源管理. d.战略管理 10.金字塔形的管理信息系统结构的底部为（a ）的处理和决策。 a.结构化 b.半结构化 c.非结构化 d.三者都有 11.通常高层管理提出的决策问题与基层管理决策提出的问题相比，在结构化程度上（ b ） a.高层管理的决策问题的结构化程度高于基层的 b.高层管理的决策问题的结构化程度低于基层的 c.两者在结构化程度上没有多大的差别 d.以上a、b、c三种情况都可能出现 12.MRPⅡ的进一步发展是（ a ） a. ERP b. MRP c. EDP d. MIS
管理信息系统试题库 第2章全球电子商务：企业如何使用信息系统 1真假问题 1）经营管理负责指挥一天的日常业务经营，因此需要事务级信息。 答：TRUE 2）决定是否引入新的产品线是一个运营经理的责任。 答：FALSE 3）交易处理系统是最常用的一个组织的高级管理水平。 答：FALSE 4）事务处理系统是一个计算机化的系统，执行和开展业务所需的日常交易记录。答：TRUE 5）酒店预订系统，管理信息系统是一个典型的例子。 答：FALSE 6）管理信息系统通常支持非常规决策。 答：FALSE 7）招收员工福利计划是一个业务流程处理财务及会计职能。 答：FALSE 8）功能支持业务流程的系统，在一个单一的官能团，如人力资源，正在逐步淘汰有利于跨职能系统。 答：TRUE 9）管理者需要的TPS的监控状态的内部运作及公司与外部环境的关系。 答：TRUE 10）小姐大多数使用复杂的数学模型或统计技术。 答：FALSE 11）决策支持系统可以帮助管理者做出决定，是独一无二的，瞬息万变的，而且不容易事先指定的。 答：TRUE 12）决策支持系统使用的内部信息，以及从外部数据源的信息。 答：TRUE 13）的ESS旨在满足该组织的中层管理人员。 答：FALSE
14）的ESS设计整合外部事件的数据，但他们也得出汇总信息从内部MIS和DSS。 答：TRUE 15）的ESS的设计主要是解决具体问题。 答：FALSE 16）提供的信息由企业系统是围绕跨职能部门的业务流程。 答：TRUE 17）企业系统通常包括与客户和供应商的交易。 答：TRUE 18）供应链管理系统是更比外向型企业系统。 答：TRUE 19）电子商务指定使用互联网和数字技术来执行企业的所有活动。 答：FALSE 20）互联网及其相关技术进行跨越企业边界的业务几乎切实有效地，因为它是在公司内开展业务。 答：TRUE 2选择题 1）确定客户是________功能的责任。 A）财务及会计乙）人力资源 C）制造和生产D）销售和营销 答案：D 2）生产物料清单是一个业务流程内的________功能。 A）财务及会计乙）人力资源 C）制造和生产D）销售和营销 答案：C 3）下列哪项是一个跨职能的业务流程的一个例子吗？ ）识别客户乙）创建一个新的产品 C）组装产品D）支付债权人 答案：B 4）你会使用哪种类型的系统的主要供应商改变生产计划，如果逾期交货？A）ESS B）TPS C）MIS D）DSS 答案：B
《管理信息系统》考试题库及答案 一、填空题 1．管理活动中的高、中、基3个层次的管理分别对应的3种层次类型的决策过程是、和结构化决策。 2．通常管理可分为五大职能，即、、指挥、控制和协调。 3．管理信息系统的三大支柱是：计算机网络、______ 和______ 。 4．按系统论的观点，系统应有5个要素，即输入、输出、______ 、______和控制。 5．一般将系统产生、发展和灭亡的生命历程称为______ 。 6．ERP的含义是______ ，它是在______ 的基础上发展而来的。 7．“自顶向下，逐步求精”是______ 方法的基本思想。 8．管理信息系统的基本结构可以概括为四大部件，即信息源信息处理器、、。 9．管理信息系统是一个以计算机为工具，具有______ 、预测、控制和功能的信息系统。 10．信息一词的英文单词是______ 。 11．对当前系统的调查通常可分为______ 和______ 。 12．一般认为管理信息系统是在______ 、______ 和计算机科学的基础 上发展起来的综合性边缘科学。 13．现行系统分析主要包括______ 分析和______ 分析两大部分。 14．可行性研究一般可从以下几方面入手经济可行性、技术可行性、______ 和 ______ 。 15．人们经常用耦合和______ 的概念衡量模块之间的独立性。 16．数据流程分析的主要目的是在______ 分析的基础上，勾画出现行系统的逻辑模型。 17．常见的系统切换方法主要有3种，即______ 、______ 和______ 。 18．系统分析处于系统开发生命周期的第二阶段，上接______ ，下联 ______ ，具有承上启下的作用。 19．数据耦合、控制耦合和非法耦合等三种模块耦合方式中，耦合度最低、性能最好的是______ 。 20．业务流程分析主要是为了描述____________。 21．系统分解的三原则是指______ 、功能聚合性原则、______ 。 22．常见的系统切换方法主要有3种，即______ 、平行切换和分段切换。 23．系统的业务流程分析采用的是______ 的方法。 24．系统测试的任务就是为了______ 而执行程序的过程， 二、单项选择题 1．系统由输入、输出、处理、反馈、控制5要素组成，其中反馈是指（） A、给出处理所需的内容和条件 B、处理后所得到的结果 将输出的一部分信息返回到输入，以供对系统进行控制用 D、根据条件对输入的内容进行加工和转换
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信息 ( A )。a．是形成知识的基础万维网又称 ( B)。b．WWW 管理信息是 ( A)。a．加工后反映和控制管理活动的数据 信息化 ( A)。a．是推动工业化的动力 信息管理正在向( D)。d．知识管理发展 数据( B)。b．经过解释成为信息 关于客观事实的信息( C)。c．不可能全部得到 作业信息系统由以下几部分组成( B)。b．业务处理系统、过程控制系统、办公自动化系统 数据资料中含信息量的大小，是由( C)。c．消除不确定程度来确定的 信息(C )。c．是一种资源 d．是消息 计算机输入的是(A )。a．数据，输出的还是数据 b．信息，输出的还是信息 “信息威胁”是指( D)。d．信息难以计量 信息流是物质流的( C)。c．表现和描述 管理信息系统科学的三要素是( C)。c．系统的观点、数学方法和计算机应用 按照不同级别管理者对管理信息的需要，通常把管理信息分为以下三级(D )。d．战略级、策略级、作业级 管理控制属于( A)。a．中期计划范围 管理信息系统是一个(D )。d．人机系统 管理信息系统是一个广泛的概念，下列不属于管理信息系统范畴的是 ( D)d．专家系统 管理信息系统的应用离不开一定的环境和条件，环境具体指的是 ( C)c．组织内外各种因素的综合
管理信息系统试题 一、单项选择题（本大题共30小题，每小题1分，共30分） 1.以信息运动状态为依据的分类，可分为（） A.真实信息、虚假信息等 B.连续信息、离散信息等 C.语音信息、文字信息等 D.文献信息、光电信息等 2.为了实现组织目标，管理有五大职能，其中检查计划的实施情况，保证计划实现的职能属于（） A.组织 B.计划 C.指挥 D.控制 3．包括财务、销售和人事劳资管理等子系统的属于（） A．业务处理子系统B．执行控制子系统C．管理控制子系统D．战略计划子系统 4．管理信息是划分层次的，下列选项中描述正确的是（） A．战略信息属于生产经营过程控制所需要的信息B．战术信息属于改变企业运作方式和经营理念的信息 C．战术信息又称为决策信息，用于决策产品方向D．作业信息是反映企业日常生产和经营管理活动的信息 5.信息系统开发采取自底向上方法的主要缺点是（） A.不易适应组织机构的真正需要 B.不易发现和理解系统的附加需要 C.不易控制和判断系统开发费用 D.不易保证系统数据的一致性和完整性 6.实现网络信号放大作用的设备是（） A.交换机 B.集线器 C.中继器 D.路由器 7.属于关键成功因素法工作内容的是（） A.了解企业的战略目标 B.定义企业过程 C.定义企业数据类 D.定义信息结构 8.不属于 ．．．管理信息系统执行规划活动的是（） A.设计系统整体结构 B.确定项目的开发时间 C.筹措项目的开发资金 D.制订工作步骤和控制指标 9．不属于 ．．．企业系统规划法内容的是（） A．描述企业的战略目标B．定义企业数据类C．定义企业的过程D．识别关键因素 10.企业和环境的调查、信息处理状况的调查工作所处的阶段是（） A.系统分析 B.总体规划 C.初步调查 D.详细调查 11.在系统开发过程中，建立新系统逻辑模型所处的阶段是（）
管理信息系统测试题组 33、________ CRM 包含面向客户的应用，比如销售业务自动化工具，呼叫中心和客户服务支持，以及市场营销自动化工具。 [单选题] * A 分析型 B 员工 C 运营型(正确答案) D 合作伙伴 34、一般来说，以下哪一项不在运营型 CRM 应用给提供支持工具的范围内？ [单选题] * A 销售自动化 B 营销自动化 C 客户服务支持 D 计算客户终身价值(CLTV)(正确答案) 35、下列有关竞争力模型(波特五力模型)说法正确的是 [单选题] * A 当购买者可选择的购买渠道很多时，买方能力就强(正确答案) B 当购买者可选择的购买渠道很多时，买方能力就弱 C 产品提供商总是希望能增强买方能力 D 当购买者可选择的购买渠道很多时，卖方能力就强 36、沃尔玛是著名的连锁零售企业，拥有灵活高效的物流配送系统。该系统支持沃尔玛各个分店实现不间断地补货，从而避免在库房中存留大量库存商品造成的费用。这个案例主要说明沃尔玛借助信息系统实现了下列哪项竞争战略？ [单选题] * A 低成本战略(正确答案)
B 产品差异化战略 C 集中性差异化 D 与客户建立密切联系 37、下列哪一项是决策支持系统(DSS)的用户与计算机的接口 [单选题] * A 推理子系统 B 人机对话子系统(正确答案) C 模型管理子系统 D 数据管理子系统 38、数据库管理系统是数据库系统的核心，它负责有效地组织、存储、获取或管理数据，属于一种( )，是位于用户和操作系统之间的一层数据管理软件。 [单选题] * A 系统软件(正确答案) B 工具软件 C 应用软件 D 语言处理系统软件 39、目前管理领域中流行的商品化数据库管理系统主要采用 [单选题] * A 网状数据模型 B 关系数据模型(正确答案) C 层次数据模型 DER(实体-联系)数据模型 40、下列关于数据库的说法不正确的是 [单选题] * A 数据库减少了数据冗余 B 数据库中的数据可以共享 C 数据库避免了一切数据的重复(正确答案)
一、选择题 1．信息( A )。 A.是形成知识的基础 B.是数据的基础 C.是经过加工后的数据 D.具有完全性 2．万维网又称( B )。 A.Internet B.WWW C.Extranet D.Intranet 3. 诺兰模型是（ A ） A、有关信息系统发展规律的模型 B、用于设计新信息系统的逻辑模型 C、开发系统的网络计划模型 D、一种优化模型 4．管理信息系统是一个广泛的概念，下列不属于管理信息系统范畴的是( D )。 Ａ.业务信息系统Ｂ.管理信息系统 C.决策支持系统 D.专家系统 5．一个管理信息系统的好坏主要是看它( B )。 A.硬件先进、软件齐全 B.是否适合组织的目标 C.是否投资力量最省 D.是否使用计算机网络6．管理信息系统的特点是( C )。 A.数据集中统一，应用数学模型，有预测和控制能力，面向操作人员 B.数据集中统一，应用人工智能，有预测和决策能力，面向高层管理人员 C.数据集中统一，应用数学模型，有预测和控制能力，面向管理和决策 D.应用数学模型，有预测和决策能力，应用人工智能，面向管理人员 7．在下列设备中，不能作为微计算机的输入设备的是( A )。 A.激光打印机 B.鼠标 C.键盘 D.硬盘 8.通常唯一识别一个记录的一个或若干个数据项称为( A )。 A.主键 B.副键 C.鉴别键 D.索引项 9.信息资源包括( C )。 A.信息、物资、货币 B.信息、信息生产者、设 C.信息、信息生产者、信息技术 D.信息技术、信息生产者、货币 10. 目前所使用的数据库管理系统的结构，大多数为( B ) A.层次结构 B.关系结构 C.网状结构 D.链表结构 11. FTP是( A )。 A.文件传输服务的简称 B.文件处理程序的简称 C.文件传输程序的简称 D.面向传输过程的简称 12. IP地址是( C )。 A.网络的号 B.主机的号 C.网络号加主机号 D.信息中心的地址 13. 诺兰阶段模型把信息系统的成长过程划分为( D )阶段。 A.三个 B.四个 C.五个 D.六个 14. U／C矩阵是用来进行( C )的方法。 A.系统开发 B.系统分析 C.子系统划分 D.系统规划 15. 管理业务流程图可用来描述( C )。 A.处理功能 B.数据流程 C.作业顺序 D.功能结构 16. 数据流程图是描述信息系统的( C )。 A.物理模型的主要工具 B.优化模型的主要工具 C.逻辑模型的主要工具 D.决策模型的主要工具 17. 判断表由以下几方面内容组成( A )。 A.条件、决策规则和应采取的行动 B.决策问题、决策规则、判断方法 C.环境描述、判断方法、判断规则 D.方案序号、判断规则、计算方法
第01章作业 一、判断题 1）开发一个新产品、完成一份订单、聘用一位新员工等均是企业业务流程的例子。 2）完全数字化的公司只提供数字化产品或服务。 3）信息技术是指企业用于支持业务目标的所有硬件，而信息系统包括所有软件和必要的业务流程。 4）信息系统的维度包括管理、组织和信息技术。 5）知识工作者是指承担企业所有层面的书面工作的工作者。 6）企业有四个主要的业务职能: 销售和营销、生产和制造、财务和会计，以及信息技术。 7）联网（Intranets）允许企业与第三方供应商方便地协作。 8）一直以来的研究表明，对IT投资较多的企业比投资较少的企业能够获得更多的收益。 9）企业对有效业务流程的投资是对组织互补性资产的一种投资。 10）信息系统的行为方法通常不关注技术解决方案，而是分析系统的心理、社会和经济方面的影响。 二、选择题 1）信息技术6个重要的业务目标是新产品、新服务和新商业模式；与客户和供应商的密切关系；企业生存；竞争优势；卓越运营；以及（）。 A) 改善灵活性B) 改善决策 C) 改善业务实践D) 改善效率 2）企业出于必要性而使用信息系统，体现了哪种业务目标？ A) 企业生存B) 改善业务实践 C) 竞争优势D) 改善灵活性
3）以下哪种目标较好地描述了本章讨论的案例--迪斯尼运营指挥中心所实施技术背后的业务战略？ A) 卓越运营B) 新产品和新服务 C) 竞争优势D) 客户支持 4）组织利用信息系统中哪三类活动产生的信息来控制运营的？ A) 信息检索、研究和分析B) 输入、输出和反馈 C) 输入、处理和输出D) 数据分析、处理和反馈 5）被公司大多数员工所接受的一组基本的假设、价值观和做事方式称为 A) 文化B) 环境C) 氛围D) 价值观 6) 企业利用信息系统创造新的产品和服务的一个例子是 A) 沃尔玛的零售链（RetailLink）系统 B) 文华（Mandarin Oriental）酒店的客户偏好追踪系统 C) 威瑞森电信（Verizon）公司基于Web的数字仪表板 D) 苹果公司的iPod 7) 企业利用信息系统与客户和供应商建立密切关系的一个例子是 A) 沃尔玛的零售链（RetailLink）系统 B) 文华（Mandarin Oriental）酒店的客户偏好追踪系统 C) 威瑞森电信（Verizon）公司基于Web的数字仪表板 D) 苹果公司的iPod
word 格式文档 管理信息系统试题库 一、单项选择题 1.当计算机在管理中的应用主要在于日常业务与事务的处理、定期提供系统的 业务信息时，计算机的应用处于（）。 A. 管理信息系统阶段 B.决策支持系统阶段 C. 电子数据处理阶段 D.数据综合处理阶段 2.下面关于 DSS的描述中正确的是（）。 A.DSS 是解决结构化和半结构化问题的信息系统 B.DSS 中要求有与 MIS 中相同的数据库及其管理系统 C.DSS 不仅支持决策者而且能代替决策者进行决策 D.DSS 与决策者的工作方式等社会因素关系密切 3.ES的特点不包括（）。 A.掌握丰富的知识，有专家水平的专门知识与经验 B.有通过学习或在运行中增长和扩大知识的能力 C.自动识别例外情况 D.有判别和推理的功能 4.管理系统中计算机应用的基本条件包括科学的管理基础、领导的支持与参与 及（）。 A. 报表文件统一 B. 数据代码化 C. 建立组织机构 D. 建立专业人员队伍和培训 5. 在因特网中用 E-mail 发送，实现的实体间联系是（）。 A. 1:1 B. 1:n C. n:1 D. m:n 6.为了解决数据的物理独立性，应提供某两种结构之间的映像，这两种结构为 （）。 A. 物理结构与用户结构 B. 逻辑结构与物理结构 C. 逻辑结构与用户结构 D. 概念结构与逻辑结构
7.系统结构化分析和设计的要点是（）。 A. 由顶向下 B. 由底向上 C. 集中 D. 分散平等 8.在各种系统开发方法中，系统可重用性、扩充性、维护性最好的开发方法是 （）。 A. 原型法 B. 生命周期法 C. 面向对象的方法 D. 增长法 9.在诺兰模型中，开始对计算机的使用进行规划与控制是在（）。 A. 集成阶段 B. 成熟阶段 C. 控制阶段 D. 数据管理阶段 10. 企业系统规划法的基本概念是：（）地进行系统规划和（）地付诸实 施。 A. 自上而下，自下而上 B. 自下而上，自上而下 C. 自上而下，由总到分 D. 由总到分，自上而下 11.从管理系统中计算机应用的功能来看，计算机在管理系统中应用的发展依次 为（）。 A. EDP、DSS、MIS、EIS B. DSS、EDP、MIS、 EIS C. MIS 、EDP、DSS、EIS D. EDP 、MIS、DSS、EIS 12.DSS的工作方式主要是（）。 A. 人机对话方式 B. 键盘操作方式 C. 交互会话方式 D. 非交互会话方式 13.专家系统有两个核心组成部分，即知识库和（）。 A. 数据库 B. 推理机 C. 方法库 D.决策模型 14.处理功能分析常用的方法有：决策树、决策表和（）。 A. 结构化语言 B. 数据字典 C. 数据功能格栅图 D. E-R 图 15.在医院，患者与医生的关系是属于（）。 A. 1:1 B. 1:n C. n:1 D. m:n