Inventory- Mop director of operations related to the product of the ten new media operations sentime

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1 Inventory: Mop director of operations related to the product of the ten new media operations sentiment

Free Paper Download Center News: I should be the first batch of new media operations staff, by the end of 2009 contact microblogging, Mop official microblogging 2010 I made 500,000 fans pure, high quality fans in 2010, we have also from do not brush off the fan, one money, two not rely on this money. That would not have PP time machine, so only a one hand hair. Why do microblogging? After 2008, the Internet more and more serious diversion, then just think Mop master resources are not enough, one more channel propaganda can Mop brand and content, but also not a bad idea. 2010 Mop official microblogging has been ranked in the online media in the first and probably only 1/3 I was doing (after all, is the core work related work Mop master). Yin Yue Taiwan after 2011 and Rage comic has exceeded the official micro Mop, that is something. Mop also made nonsense of qq space, 34 million a 2

year to do the clicking, made a Renren page, add another page, on these foundations, in 2011 established a third-party platform operator (now called new media operations) group, by all accounts a special operations personnel to take care of, this sector also report to me most of the time. Then do a Mop micro letter public number. After 2011, I was promoted responsible Mop up the core operations, but the official micro Mop every day I’ve been hanging on, I think it’s easier for me to understand this specific work, until 2014 I left Mop. Now feel there are numerous companies are doing new media operations, it seems like not to keep up with the trend. Here, I write some of my microblogging, public opinion and the views of some number of operations, hoping to be useful. Sentiment 1: Establish position, give their account to play tag Before doing accounts, you must establish the location of this account, which you in the end is to meet the needs of users, you used to solve any problems. For example, ‘Classes have something to say,’ this account, 3

my position is that domestic Internet operations staff, I wish to convey my understanding and ideas for operators to help them improve their operational capacity and level. Tagging understand it even simpler, you can use the 10 words most brief summary attributes and characteristics you this account? For example, ‘Classes have something to say,’ labels are: originality, Classes of operating experience to share. For example, ‘We love talking joke’, the label is: Figure joke or text form. Another example is to stay a few hands, the label is: poison tongue comments. Want to be explosive materials, you have to be unique. If you can not summarize your own unique account, let us mention that you can associate with the words of the most concise language. Or we talk about a label, the market has a lot of monster, then you do now, no doubt you will become cannon fodder, at least people have preconceptions, you have to pay more of the cost. Sentiment 2: operators need to talk with God-shaped one account 2011 Mop official microblogging not made by then I immediately have an account with the user feedback 4

before saying how how this is not the same. Why is this so? Each person’s character and temperament are not the same, for the account of understanding inevitably vary, these will inevitably rooted in your account, but users will perceive from this account to your various qualities. This is the God-shaped one. Think about it, a young artists and a Cock wire maintenance or public microblogging number issued to each piece of content may be the same? So you this account substitutions, or are they that several people in the maintenance of an account, users can see Barbara. So if you want the best, operations personnel operate these accounts have this choice of the good relations, was in line with the qualities you want, otherwise we go the wrong. Sentiment 3: Ask yourself, take heart it enough? I asked a few questions to see how many questions you can answer ‘yes’? 1, if you operate a microblogging platform, all the features you will use microblogging it? Micro-channel empathy.