英文翻译范例
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自我介绍英文作文范文带翻译5篇作为一名学生,在做自我介绍的时候,要大方一点,不要怯场哦,快来了解一下学生自我介绍吧。
小编精选了一些关于自我介绍英文作文的优秀范例,一起来看看吧。
自我介绍英文作文1Good morning !It is really my honor to have this opportunity for a interview,I hope i can make a good performance today. I’m confident that I can succeed.Now i will introduce myself brieflyI am 26 years old,born in shandong province .I was graduated from qingdao university. my major is electronic.and i got my bachelor degree after my graduation in the year of 2003.I spend most of my time on study,i have passed CET4/6 . and i have acquired basic knowledge of my major during my school time.In July 2013, I begin work for a small private company as a technical support engineer in QingDao city.Because I’m capable of more responsibilities, so I decided to change my job.And in August 2004,I left QingDao to BeiJing and worked for a foreign enterprise as a automation software test engineer.Because I want to change my working environment, I’d like to find a job which is more challenging. Morover Motorola is a global company, so I feel I can gain the most from working in this kind of company ennvironment. That is the reason why I come here to compete for this position.I think I’m a good team player and I’m a person of great honesty to others. Also I am able to work under great pressure.That’s all. Thank you for giving me the chance.早上好!我很荣幸有这个机会参加面试,我希望今天我能有好的表现。
高一英语作文范文带翻译【五篇】英语作文是对学生综合能力考核最彻底的一类题型,对单词的掌握、对语法的熟悉程度、谴词造句的能力都会在写作文的水平中体现的一览无余。
下面就是给大家带来的高一英语作文分享,希望能帮助到大家!高一英语作文1Being a product of high-technology,mobile phones are being more and more widely used. Its small in size, light in weight and easy to carry, offering fast and convenient service for communication.Its of multi-function. The users use it for calling, sending short messages and internet-surfing.In recent years, mobile phones have become popular among middle school students. Quite a few use them at school to keep in touch with their families and friends instead of writing letters, which, of course brings convenience to them. But I dont think its good to do so.In spite of the advantage mentioned above, student users often waste a lot of time chatting over the phone in their spare time, some even use them to cheat in exams. In addition, mobile phone bill is also a heavy burden on students families.作为一个高科技产品,手机正被越来越广泛的应用。
个人简介英语翻译模板范例英文简历在现代求职过程中变得越来越重要。
下面由我为你供应的个人简介英语翻译模板,盼望能帮到你。
个人简介英语翻译模板(一)Sandy Lin 15/F,TOWER2 ,BRIGHT CHINA,BUILDING1,BEIJING.SKILLS:Typing 65+wpm.Strong knowledge of general accounting procedures.Ability to work under pressure in a fast-paced environment and manage multiple tasks.Ability to work independently with good organizational and communication skills.Experience working for a large corporation.Professional appearance and attitude.EXPERIENCE:1989-Present CARTER TRUSTOffice ClerkTranscribe statements form insureds,type letters to attorneys,insureds,and other insurance companies.Manage timely payment of workers compensation checks and the timely filing of workers compensation forms;type confidential material such asemployee appraisals for the Claims Manager.Extensive workload on IBM 3090 processing insurance claims,payments,and recovery checks.Print checks to insureds and vendors.Answer telephone inquiries from insureds,claimants,and agents.1985-1989 FEDERAL UNION INSURANCE CO.Clerical SupervisorSupervised the clerical staff consisting of three clerical employees.Acted in the capacity of Administrative to the Claims Manager,typed letters to attorneys,insureds,etc.,and handled special projects and reports from the Boston office.1981-1985 MAPLEROOT HIGH SCHOOLPayroll ClerkHandled a monthly payroll for 500 hourly employees.Prepared quarterly federal withholding tax returns and labor statistics report.EDUCATION:H.S. DiplomaCertificate in WordPerfect 5.1Certificate in Lotus 1-2-3COMPUTERS:WordPerfect 5.1,Lotus 1-2-3,E-Mail,IBM SystemREFERENCES:Furnished upon request.Skills section focuses employers attention on candidates relevant qualifications.Work experience is emphasized,while limited education is de-emphasized个人简介英语翻译模板(二)ObjectiveTo obtain an offer of acceptance into the Master Program in Economics or relative areaEducation Background09/2021-07/2021 xxxx UniversitySchool of Economics, Department of EconomicsGPA: 3.0/4.0 (overall), XX/4.0 (major)Degree: BachelorProfessional Research Experience2021 Research on Development Economics of xx University Economics CollegeDescription: Peasant workers living conditions and reason of entering into city in xxPosition: leader of the groupResponsibilities: designed the questionnaire and sent it out randomly in xxx.Organized the members to investigate and composed thereportDynamic Reason Analysis on the Migration of Rural Labor to Urban Areas2021 xxx University Economy Investigation of xxx, xx province,Responsibilities: Assist the professor to communicate with the local government and enterprises, collecting the datum and composed the thesisResearch Report on self-supporting economic model of xx 2021 research on the data of China xxand China xx,Description: Analyzed the present status and future development trend of China xx andChina xx from the view point of industrial economics and analyzed the present status and future development situation of China xx industry.2021 xx Business Strategy CompetitionDescription: The competition simulates the international cosmetic market in a new economics environment by software. Combining with all the main factors, each group operates a suppositional cosmetic company on the internet and competes with another suppositional one. Final competition result lies on the price of stock. Though the internet environment is the suppositional one, the professional knowledge and skills and the management of a company is similar with the real one, so the joiner should give a complete decision-making.Achievements: Practiced my professional knowledge and theoperation ability in Economics, and improve my ability of analysis and planning.2021 xx University Challenge CupDescription: Award for 5.4 Youth Science of xxx University Challenge Cup, which is the most Influential honor in xxx University, is the highest prize in the extracurricular activates of xx University.Achievements:Designed a topic about financial market, I did a good research on the currentsituation bout Chinese financial market, and improve my research ability andoperation with my classmates.Publication PaperResearch Report on self-supporting economic model of xx published onFuture Economist, xxx University.Dynamic Reason Analysis on the Migration of Rural Labor to Urban AreasAnalysis on Developmental Restrict Factor of Chinese Third Industry The Inventor of xxx, Analysis of Marketing Strategy of xx Internet Development Co.,LtdReport of Analysis of xxx Industry AnalysisReport of Research of Rural Agriculture DevelopmentSocial Activities2021-2021 Planer of Youth Volunteer Association of xxx University 2021-2021 Volunteer of Love Society of xx University2021-2021 English Culture Communication Association xxUniversity 2021-2021 Member of Consultation Society xx University2021-2021 Member of Outside Department, Green Life Society, xxx University2021-2021 Member of Slipper Association xxx UniversityStandard TestTOEFL:627 TWE: 5.0 Date: 08/19/2021GRE:1190 TWE: 5.0 Date: 06/06/2021Computer SkillsProficient in office software such as word,excel,PowerPoint and FrontPage,Excellent ability of cartography and webpage makingProficient in photoshop, dreamweaver, fireworks and Macromedia FlashHaving the foundation of programme (C language and VB)Comprehending asp and phpProficient in economics software:eviews,spss and sas个人简介英语翻译模板(三)name: jianli-sky nationality: chinacurrent residence: guangzhou, china: handomicile: guangzhou stature: 160 cm kgmarital status: single age: 26job search intention and work experiencepersonnel types: ordinary jobposition: procurement, trade with the single / with a single assistant job type: full-time arrived to date: one weeksalary requirements :3500 - 5000 hope working area: guangzhouwork experiencecompany name: guangzhou garment co., ltd.beginning and ending date :xx-09 ~ xx-05company type: private industry: trading / import exportren position: business with a singlejob description: ---responsible cowboy series model, the production of goods, shipment follow-up.--- deal with guests daily incoming and outgoing mail, confirm the order details.--- new model costing and pricing.--- material procurement.educational backgroundgraduated: guangdong provincial economic and trade schoolhighest level of education: collegegraduation date :xx -07-01by major: business englishself-evaluationi am confident and optimistic, have the right and upward values of life. the enthusiasm and enterprising, industrious and pragmatic, the courage to challenge and exploration, has the responsibility of doing things carefully, in harmony with people, good coordination and cooperation. work, has accumulated a certain amount of work and the experience of doing things, while good at summing up experience and analysis, to make themselves continue to grow and mature.。
介绍重庆作文英文带翻译英文:Chongqing, also known as the "Mountain City", is a municipality located in southwestern China. It is a vibrant and bustling city with a rich history and culture.One of the most iconic features of Chongqing is its hotpot cuisine. This spicy and flavorful dish is a must-try for any visitor to the city. Another popular attraction is the Yangtze River, which runs through the city and offers stunning views and a variety of activities such as river cruises and water sports.Chongqing is also home to many historical and cultural sites, such as the Dazu Rock Carvings and the Three Gorges Museum. These sites offer a glimpse into the city's rich past and are a testament to its importance in Chinese history.In addition to its cultural offerings, Chongqing isalso a modern and rapidly developing city. It is home to many high-tech industries and has a thriving economy. The city's skyline is dotted with skyscrapers and modern architecture, making it a truly unique blend of the old and the new.中文:重庆,又称为“山城”,是中国西南部的一个直辖市。
英语便条的范文十篇及翻译(通用3篇)英语便条的范文十篇及翻译第1篇英语便条的范文十篇及翻译第2篇便条:便条格式与书信类似,但称呼不用加客套语dear,除非对年长者,结尾直接署上自己的名字。
请假条也属便条范围。
典型例文1:(便条)dear mr eric,i came to see you this morning but it so happened that you were out. so i have to leave this note to you.i'm so glad to tell you that after raining so many days, it is said to be fine this sunday. therefore some of my friends and i have decided to go for an outing. we'll meet at the gate of the forest park at 8:30 . then we'll go climbing and have some games. we'll have a picnic. in the afternoon we'll go boating in the river nearby. if possible, we'll go to pick some wild fruits. i'm sure we'll take some photos, too. will you join us? we'll be very happy if you will. ring me up before 5 ., please.yours,典型例文2:(请假条):wang gangdear mr. du,i'm sorry to tell you that i can't go to school today. i've caught a cold because i went swimming yesterday. this morning i had a headache and had a fever. the doctor advised me to stay in bed for two days. now i'm writing to you to ask for two days' sick leave.yours respectfully,英语便条的范文十篇及翻译第3篇一、概述便条也是书信的一种形式。
3000字英文参考文献及其翻译【注意:选用的英文一定要与自己的论文题目相关。
如果文章太长,可以节选(用省略号省略一些段略)。
如果字数不够,可以选2至3篇,但要逐一注明详细出处。
英文集中在一起放前面,对应的中文翻译放后面。
中文翻译也要将出处翻译,除非是网页。
对文献的翻译一定要认真!对英文文献及其翻译的排版也要和论文正文一样!特别注意:英文文献应该放在你的参考文献中。
】TOY RECALLS——IS CHINA THE PROBLEM?Hari. Bapuji Paul W. BeamishChina exports about 20 billion toys per year and they are the second most commonly imported item by U.S. and Canada. It is estimated that about 10,000 factories in China manufacture toys for export. Considering this mutual dependence, it is important that the problems resulting in recalls are addressed carefully.Although the largest portion of recalls by Mattel involved design flaws, the CEO of Mattel blamed the Chinese manufacturers by saying that the problem resulted ‘in this case (because)one of our manufacturers did not follow the rules’. Several analysts too blamed the Chinese manufacturers. By placing blame where it did not belong, thereis a danger of losing the opportunity to learn from the errors that have occurred. The first step to learn from errors is to know why and where the error occurred. Further, the most critical step in preventing the recurrence of errors is to find out what and who can prevent it.……From:/loadpage.aspx?Page=ShowDoc&Category Alias=zonghe/ggmflm_zh&BlockAlias=sjhwsd&filename=/doc/sjhwsd/2 00709281954.xml, Sep. 2007玩具召回——是中国的问题吗?哈里·巴普基保罗·比密什中国每年大约出口20亿美元的玩具,最常见是从美国和加拿大进口项目。
思想,是创新的动力;Thought, driving force of innovation.创新,是梦想的翅膀;Innovation, wings of dream.挑战、跨越,一路笙旗如歌,为荣誉,更为将幸福带进千家万户;Challenge, transcendance, with great harvest , for honor, and what’s more, for bringing the happiness into millions of households.创新、突破,千骑尘土飞扬,为豪情,更为捍卫亿万家庭的安居理想;Innovation, breakthrough, with excessive perspiration, for pride, and what’s more, for defending the safe living wish of millions of families.这,正是幸福之家!幸福生活、有我相伴.Yes, this is Happy Family Doors! To provide you with happy life.幸福之家,位于中国门都产业圈的浙江武义,在鳞次栉比的门企中,幸福之家以极高的专业水准和精益求精、负责任、不断进取的态度,一步一个脚印,以实际行动将“幸福之家”推进了门业品牌的“第一阵营”,目前,除传统的高档防盗门、工程门、钢木门、实木复合门外,以高端工艺、高端配置、高端品质为主推的铸铝顶级别墅门、高端甲级防盗门、防火门等门品组成高端门系列已形成一个完整的供应链,为广大高端客户的一站式采购提供了有力的保障。
2016年,为满足市场供应需求,幸福之家的生产规模将由50万樘提升至年产60万樘,近千人的制造团队,数十名专业优秀的服务精英,10万平米的大型厂房,超前的经营理念和服务举措,将全程为您的订购保驾护航!Happy Family Doors is located at Wuyi, Zhejiang, the city of door industrial circles in China. Among numerous door enterprises, Happy Family Doors, with high professional standards as well as responsible and progressive attitude, propels "Happy Family Doors" into "the first camp" of doors brand by practical action step by step. Currently, in addition to the traditional upscale security door, engineering door, steel wooden door and wooden composite door, the cast aluminum high-end villa door, Grade A security doors, fire doors and other products, bearing high-end technology, configuration and quality, consititude a complete supply chain of high-end doors, providing powerful guarantee for the one-stop purchasing of high-end customers. In 2016, in order to meet the supply and demand of the market, Happy Family Doors has enlarged its production capacity from 500,000pcs to 600,000 pcs. It owns a manufacturing team of nearly 1,000 employees and dozens of excellent service elite working at a large-scale factory of 100,000 square meters. The futuristic business philosophy and service initiatives will safeguard your order all the way.品牌的竞争,实质就是文化的竞争。
英语美文中英互译英语美文中英互译篇一:Wonderful l Music(奇妙的音乐)美文: Wonderful l Music(奇妙的音乐)I have to say that music really has a strong attractiveness to me. Naturally, everyone can choose suitable music to listen to. However, when you find a kind of music which can bring happiness to you, you will be surprised and become excited. Music has a magical energy, and it can help people gain good mood in a great extent.我想说的是音乐对我真的有一股强大的吸引力。
很自然,每个人都能选择适合自己的音乐去聆听。
然而,当你发现一种能够带给你巨大的音乐时,你将会很惊讶很激动。
音乐有一种神奇的力量,在很大程度上,音乐能够帮助人们获得好心情。
When you feel sad, you can have a try to listen to soothing music. At first, soothing music will let you calm down. You will find that you will play much attention to the music, and then your sadness can be decreased. You will enter music ocean. You can experience a baptism of your heart. It does not matter that when you listen to soothing music and you want to cry, you should just follow yourself feeling to have a thorough release. Music will give you enough encourage to overcome difficulties.当你感到悲伤时,你可以尝试听一下舒缓的音乐。
浪漫英文情书带翻译(推荐7篇)浪漫英文情书带翻译(推荐7篇)浪漫英文情书带翻译篇1Honey, how do I live without you? I miss you every minute and every second.Within you I lose myself, without you I find myself wanting to be lost again.有了你,我迷失了自我。
失去你,我多么希望自己再度迷失。
My heart beats for you every day. I am inspired by you every minute, and Iworry about you every second. It is wonderful to have you in my life.每一天都为你心跳,每一刻都被你感动,每一秒都为你担心。
有你的感觉真好。
浪漫英文情书带翻译篇2You’re the girl in my dream.你是我梦中的女孩.For years I had been searching for that perfect fantasy. But I find it in myarms right now. You are all to me.我已经寻找了多年,为了那个美丽的梦想,但是现在,我发现它就在我的臂弯里,你就是我的全部。
I asked God for a rose he gave me a garden. I ask God fora drop of water he gave me an ocean. I asked God for an angel he gave me you! Oneday you ask me: what's more important to you, me or your life? I'll say my lifeand you'll go and leave without even knowing that you are my life. My eyes arehurting because I can't see you. My arms are empty because I can't hold you. Mylips are cold because I can't kiss you. My heart is breaking because I'm notwith you.我问上帝要一朵玫瑰,他给了我一座花园;我问上帝要一滴水,他给了我一片海洋;我问上帝要一个天师,他把你给了我!有一天你问我:我和你的生活哪个更重要?我的答案是后者,那你将会离开,你甚至不知道你就是我的生命全部。
南京邮电大学通达学院毕业设计(论文)外文资料翻译学院:通达学院专业:电子商务学生姓名:班级学号:Business Horizons,外文出处:Volume55,Issue2,March–April2012,Pages129–139附件:1.外文资料翻译译文;2.外文原文指导教师评价:1.翻译内容与课题的结合度:□优□良□中□差2.翻译内容的准确、流畅:□优□良□中□差3.专业词汇翻译的准确性:□优□良□中□差4.翻译字符数是否符合规定要求:□符合□不符合指导教师签名:年月日《商业视野》第55卷,第2期,2012年3月至4月,第129-139页,译文为外文文献第二和第三部分网址:/science/article/pii/S0007681311001558把你所热爱的移动化:移动营销及移动社会化媒体-----Andreas M.Kaplan 2.移动社会化媒体与企业:商业用途及其潜力到目前为止,可以清楚的看到传统的社会化媒体在很大范围的商业部门内为企业提供了多样的机会。
这种理论在一般的社交媒体中是正确的,对某些特定的应用程序也同样适用,例如虚拟社会世界和微博。
拿社会化媒体作为例子,其在产生病毒性营销形式及支持新产品的发行上已有了很明显的影响。
然而,移动社会化媒体特别是空间-时间这一模式的应用与传统的社会化媒体有显著的区别。
接着我们讨论了企业如何在不同的领域,例如市场调研,交流,促销打折以及关系发展及忠诚度的项目等领域使用这些具体特征。
2.1.市场调研移动社会化媒体应用提供关于线下消费者活动在某个水平的细节数据,这在此之前由线上企业限制。
现在任何一个公司都可以知道某个消费者在某特定时间进入了该公司其中一家经销店的信息,并可以在此过程中提出他们的看法。
从历史上看,公司已经竭尽全力面对他们的匿名客户基础。
然而如今,像Foursquare 这样的应用可以很容易的获得大致的数据,如每一天的用户的签到时间,性别,或年龄组;以及个体,如:哪个客户经常或最近有登记签到。
把这些信息与复杂的数据挖掘技术相结合可以使传统的杂货店零售商,影音商店及拍卖行能和Amazon,iTunes或eBay一样做有效的营销活动。
当社会化媒体大体上一直宣称更多权力会给最终消费者,移动社交媒体却将一些权力返回到公司。
从Safeway—北美第二大连锁超市中百事公司和Foursquare之间最近的合作,我们可以得到一些启示。
在三个月的试点计划中,Safeway为那些把自己的Foursquare账户和他们的VonsClub忠诚度项目卡连在一起的客户提供了一套在选择百事产品时专用的折扣券。
这种折扣券,以忠诚卡的形式表示,直接在结账处基于他们在Foursquare上的使用习惯,针对每个客户印制。
如果你是一个习惯在许多不同地方做早起签到的人,那么,你就可以参加在纯品康纳橙汁和桂格燕麦的省钱活动。
如果你拥有可以通过在健身房30天内签到10次而获得的健身徽章,那么在你下次训练课程上,你可能会喜欢SoBer Lifewater为你提供的补水折扣。
移动社会化媒体的对话有两种形式,一种是企业与消费者间的对话。
例如,一家瑞典的传媒公司—新城国际,它使用Foursquare软件免费发布每日报纸—《加拿大地铁》。
在Foursquare上关注该报纸的用户就可以获得一份基于位置的内容服务,例如关于附近餐厅的评论。
同样的,英国的一位艺术家,Cheryl Ann Cole 通过Facebook Places来宣传她2010年的专辑—Messy Little Raindrops。
只要人们经过在伦敦或纽卡斯尔的任一海报,就会被邀请到相应的虚拟公告牌上签到。
一旦这样做了,他们就会自动的与Cheryl的Facebook连接,并可以通过抽奖获得附带住宿的X-factor的门票两张。
这样的签到同样在该艺术家及用户的Facebook上分享,从而用户的所有朋友都可以看到这条消息,这就相对应的达到了专辑宣传的效果。
除了该案例本身是一个有趣的例子外,这样的应用程序也证明了移动社会化媒体在监测揭露和媒体有效性上的潜力。
第二种对话的形式是用户自主生成内容(UGC)。
如果你的公司有一个很特别的行为,在Foursquare社区就有机会引发讨论并且可以通过传递一个简单的企业信息转换成病毒式营销的环境。
在2010年4月16日,麦当劳随机抽选100位在店内签到的消费者,并给他们5美元到10美元的礼品卷。
这种促销增加了33%的签到人数,从而造成了超过50篇的文章及博客宣传,从而也促进了成百上千的新闻及Twitter信息。
这对于麦当劳少于1000美元的投资成本来说不算是坏的结果!这种形式给予病毒式营销很大权力,Foursquare可以通过提供“喊”的功能来支持用户自主生成内容的创作,如果超过50个Foursquare用户在同一地方、同一时间签到,就允许其在某个位置以涂鸦的形式虚拟留言并授予“蜂群”徽章。
2.3.销售促销和折扣通过说明,Foursquare提供了许多让促销和折扣达到更高水平的方法。
记得过去,消费者需要把打印在报纸上的优惠劵剪下来并用回形针夹起来。
现在,Foursquare允许对促销进行调整,不仅仅针对专门的消费者,还针对某一具体的时间段。
以金融时报为例,它提供了优质的FT网站认购价值—300美元,但这只针对那些定期在伦敦经济学院和纽约哥伦比亚大学某咖啡店的Foursquare用户。
如果你要推销一个新产品,可以遵循美国维珍的例子。
在该公司推出其加利福尼亚—坎昆的服务时,用户可以通过在上午11点到下午3点之间在旧金山和洛杉矶三个指定的边境烧烤车签到,从而获得价值一美元的两个玉米饼以及一个到墨西哥的航班。
仅在旧金山,就有1300人在规定的4小时内到窗口签到,其中80%人真正从美国维珍处购买了票。
有时这些促销并不需要与实际的获利联系。
例如,咖啡连锁店—星巴克,如果用户在五家不同的星巴克店签到,应用就会提供给他们一个虚拟的咖啡徽章。
同样的,德国汉莎航空公司在Foursquare上发起了一个啤酒节的促销。
消费者在啤酒节期间到慕尼黑,就会收到一个信息,汉莎航空公司根据在Foursquare上发布的名单列表邀请他们到慕尼黑的三个不同的活动场所签到。
通过这么做,他们收到了啤酒节徽章以及他们在下一次购买票时可用的20欧元凭证。
促销活动通常被认为是市场营销的丑小鸭:它是必要的和有效的,但很乏味。
然而,伴随着像Foursquare这样的应用的出现,它们可能会成为移动社会化媒体中的美丽天鹅。
2.4.关系发展及忠诚度项目基本上,长期的发展并不起源于某次由促销活动引起的业务,而是不断重复的业务及客户忠诚度。
谷歌纵横在消费者经常签到的地方提供了铜地位,银地位或金地位来供消费者选择;美国鹰牌旅行用品商酬劳那些在总价格上有10%,15%或20%折扣的消费者;在Foursquare,用户对某一位置忠诚,也就是说在之前的60天里最常签到的地方,可以成为那的“市长”,并获得潜在的相当多的利益。
以在英国的多米诺披萨店为例,每个星期三市长就可以免费获得一个披萨饼。
同样的,在黄金科拉尔连锁餐厅,市长每天可以免费吃喝一次。
另一种选择是你将自己的忠诚度项目链接到Foursquare,类似于上述的西夫韦和百事可乐之间的合作。
基于纽约的Tasti D-Lite公司以冰冻甜点闻名,它鼓励客户将自己的Foursquare和推特帐户与Tasti D-Lite会员卡连在一起。
那些这么做了的消费者可以获得每次购买时额外的点数。
作为交换,他们的Foursquare和Twitter账户在每次到店使用会员卡时会自动更新。
这种做法增长了Tasti D-Lite 的品牌知名度,并且公司正在尝试把这些自动更新、优惠劵以及消费者的朋友或关注者可以晚些时候兑换相结合。
此外,它鼓励在特许经营制度下经营的Tasti D-Lite商店老板与客户相处,并获得基于表现指标作为关系发展的努力。
对Tasti D-Lite,经销商,消费者以及消费者的朋友而言,这象征着一个四赢的系统。
3.“四I理论”可以看到更多:关于移动社会化媒体的建议当无数的机会存在于这个新奇的通信电路,着手实践的企业必须同时也注意到相应的挑战。
移动社会化媒体提供了两个无法通过其他渠道提供的信息:消费者的时间和地点数据。
这使得企业可以看到一个完全不同的方面。
都说四只眼睛看得比两只眼睛看的多,我们提出了移动社会化媒体使用的四I理论,来帮助公司享受这个新环境。
首先,企业应以最大限度的尝试将移动社会化媒体活动和用户的生活一体化,来避免被他们讨厌。
其次,这种一体化可以通过个性化活动获得,即应该考虑到每个用户的偏好和兴趣。
再次,把用户纳入到对话过程中。
最后,如果企业真的很幸运,他们甚至可能会引发用户自主生成内容和口碑,也就是说,它允许在用户生活中进行更紧密的一体化活动。
在下面的文章中我们将会做进一步的解释,尽管这四条建议是针对空间-时间类型的移动社会化媒体,但它们也可平等的应用于其他三个移动社会化媒体应用类型。
(图1)图1:关于移动社会化媒体的建议3.1.为避免被用户讨厌,将你的活动与客户的活动一体化隐私是移动社会化媒体领域的关键因素,因此,企业应不计成本的避免打扰、妨碍他们的消费者。
电脑主要用于商业、搜索及业务,移动设备主要用于和朋友的通讯。
如果消费者安装了你的应用或在你的任意一家经销店签到,就可以看成是对你公司的信任并暗示着他们愿意与你的公司建立一种商业的、友善的关系。
这时企业应该避免滥用这种信任,例如,有些企业会发布广告信息或用消费者调查来轰炸他们的用户。
否则,公司就要承担这段关系还没开始就结束的风险。
永远不要忘了用户可以通过仅仅点几下就能删除你的应用或限制你的信息。
当这条规则适用于所有类型的移动社会化媒体应用时,就会对时间敏感度的应用有特殊的相关性,因为如果信息仅仅与很短的时间段有关,企业就会有一个更高的趋向去超越对话。
把你的活动与用户每日的生活一体化的这种方法是受“路易斯维尔巡回演出”的影响,这个巡回演出是由Gowalla应用软件和路易斯维尔导游杂志合作组织的。
为了使观光者可以最大程度的享受这趟旅程,Gowalla和导游杂志提出了八个主要地标的建议,包括路易斯维尔菲尔德和肯塔基州德比博物馆。
对那些更关心娱乐的人,还提供了路易斯维尔巴尔酒吧的信息,其中包括了一套10个可以签到的饭店,酒吧和俱乐部场所。
那些无论是在8个主要地标或10个娱乐场所或两者都满足签到条件的用户,就奖励他们一个徽章作为他们成就的证明。
3.2.根据用户的偏好和兴趣个性化你的活动移动设备与电脑区别的另外一个方面就是它们通常是不共享的,而是属于个人的。
这就考虑到企业对消费者的高度个性化对话,这是一次公司需要把握的机会。