广告文本的英译
- 格式:pptx
- 大小:767.52 KB
- 文档页数:21
NOKIA 科技以人为本!联想人类失去联想,世界将会怎样!李宁一切皆有可能安踏我选择,我喜欢雀巢咖啡,味道好极了钻石恒久远,一颗永流传。
(De Beers钻石)we do , we said世事无绝对,惟有真情趣。
(轩妮诗)Good to the last drop.滴滴香浓,意犹未尽。
(麦斯威尔咖啡)Obey your thirst.服从你的渴望。
(雪碧)The new digital era.数码新时代。
(索尼影碟机)s l~--------------------------------------------------------------------------------Iz&gWe lead. Others copy.我们领先,他人仿效。
(理光复印机)we do , we saidImpossible made possible.使不可能变为可能。
(佳能打印机)Take time to indulge.尽情享受吧!(雀巢冰激凌)The relentless pursuit of perfection.不懈追求完美。
(凌志轿车)Just do it. 只管去做。
(耐克运动鞋)Poetry in motion, dancing close to me.动态的诗,向我舞近。
(丰田汽车)we do , we saidCome to where the flavors is. Marlboro Country.光临风韵之境——万宝路世界。
(万宝路香烟)me, the past is black and white, but the future is always color.对我而言,过去平礯无奇;而未来,却是绚烂缤纷。
(轩尼诗酒)Ask for more. 渴望无限。
(百事流行鞋)The taste is great. 味道好极了。
(雀巢咖啡)Feel the new space. 感受新境界。
多使用简单句或短语,言简意赅,简洁易懂Prefect time, prefect life.时刻完美人生。
(飞亚达钟表广告)Good to the last drop.滴滴香浓,意犹未尽。
(雀巢咖啡双语广告)The legend unfolds in Singapore.传奇在新加坡开始了。
传奇始于新加坡。
(宾馆广告)Source of enchantment.诱惑之源。
(化妆品广告)桂林山水甲天下Guilin’s Scenery—World’s Fairy使用大众化口语体Fresh Up with seven-Up饮七喜,添精神“Aviation” Artificial Leather SuitcaseSelected materials, fine workmanship, modern designs, reasonable price, Various specifications. Order welcome.“航空牌”人造皮革箱,用料上乘,做工精细,款式新颖,价格合理,规格齐全,欢迎选购。
The joy of sets. Perfect coordination at practical prices.迷人的套服,完美的搭配,朴实价格。
套服迷人,搭配完美,价格实惠。
完美搭配,价格实惠。
广告语言中的形容词喜欢用比较级和最高级For the first time, there’s a remarkable gel that can give your hair any look you want--- sleeker, fuller, straighter, curlier, more natural, even wet---without a drop of alcohol or oil.一种前所未有、不同寻常的发乳问世了。
它可以使您的头发随心所愿——更光滑,更蓬松,更平直,更卷曲,更自然,甚至保持湿度——不含任何酒精或油脂。
广告文本的英译基本知识Introducing the Basics of Translating an Advertisement TextTranslating an advertisement text requires careful consideration of cultural nuances, effective marketing techniques, and clear communication. Here are some basic knowledge and tips to successfully translate an advertisement text:1. Cultural Understanding:- Familiarize yourself with the target culture's values, beliefs, and preferences.- Adapt the message and tone to resonate with the target audience. - Avoid any cultural references that may be offensive or misunderstood.2. Direct Translation vs. Localization:- Decide whether a direct translation or localization is more suitable for the target audience.- Direct translation maintains the original text's meaning, while localization adapts it to match the local culture.3. Clear and Compelling Message:- Maintain the essence and intention of the original message.- Use concise and engaging language to grab the attention of the target audience.- Highlight the product or service's unique selling points in a persuasive manner.4. Adaptation for Marketing Techniques:- Understand the advertising tactics commonly used in the targetmarket.- Adjust the text to leverage techniques that are effective in the local market.- Consider using different formats, slogans, or visuals to resonate with the target audience.5. Grammar, Style, and Tone:- Ensure grammatical accuracy in the translation.- Reflect the original text's style, whether formal, informal, humorous, or serious.- Tailor the tone to match the desired emotional response from the target audience.6. Professional Translators:- Engage professional translators or agencies experienced in advertising translations.- Quality assurance measures should be in place to avoid any errors or inaccuracies.7. Testing and Feedback:- Conduct market research or user testing to gather feedback on the translated advertisement text.- Analyze the responses received, considering any necessary modifications or improvements.Remember, translating an advertisement requires more than just words; it requires a deep understanding of the target culture and effective marketing techniques. By following these basic principles, you can create enticing and persuasive advertisements that successfully communicate your message to the intended audience.当涉及到翻译广告文本时,需要仔细考虑文化细微差别、有效的营销技巧以及清晰的沟通。
中文广告英译使用增译的例子1. 任务名称:时尚潮流,身心舒畅广告内容:我们的服装舒适时尚,让您的身心都感到愉悦和放松。
回复内容:Our fashion clothing will keep you comfortable and stylish, ensuring both your body and mind are at ease.2. 任务名称:品味无穷,享受美食广告内容:来品尝我们精心制作的美食,享受品味无穷的味蕾盛宴。
回复内容:Indulge in our meticulously crafted cuisine and savor an endless delight for your taste buds.3. 任务名称:领先科技,智能生活广告内容:我们致力于实现智能生活,提供领先科技的产品,让您的生活更便捷和智能化。
回复内容:Experience the future of smart living with our cutting-edge technological products, enhancing convenience and intelligence in your everyday life. 4. 任务名称:清新空气,健康家居广告内容:带回家我们的产品,享受清新健康的家居环境,让您和您的家人更健康快乐。
回复内容:Bring our products home and enjoy a refreshing and healthy living environment that promotes the well-being and happiness of you and your family.5. 任务名称:美丽自信,个性魅力广告内容:通过我们的产品,展现您独特的魅力,拥有自信和美丽。
回复内容:Unleash your unique charm and radiate confidence and beauty with our products.。
1、愿我们这个成为您集邮的最佳选择; 成为“广聚八方邮友, 深结四海情意”的集邮乐园。
We hope that the centre will be the best selection of your philately and a philatelic garden –“making all friends, attracting all philatelists”from all corners.2、“片纸能容天下事, 方寸之间结友谊。
”Paper contains everying ; stamp conveys friendship.3、身在35,000英尺的纽约上空,巴黎的浪漫仍系心中⋯⋯惟你的劳力士可两地兼容(Rolex 一劳力士)You're at 35,000 feet. Yourhead is in New York. Your heart is in Paris. Your Rolex can be inboth places at once.4、不要用这种眼光看我,我不过是为你们多加了两排座位!Don’t look at me this way. I just have a longer figure (more humps) than the others.(玉柴汽车加长型)5、美女话西施,美酒推灵芝。
As the Emperor’s favorite, Xishi was the most beautifui of women, so is Lingzhi Liquor the most beautiful wines. (张裕特制灵芝酒)6、“京华白雪豪”是精选早春绿茶加优质茉莉鲜花精制而成。
芽叶肥壮,汤色明亮,滋味甘爽,香气鲜灵持久,是茉莉花茶中的极品,更是天然保健饮料。
‘Jinghua Baixue Hao’ is prepared from selected spring green tea scented with fresh jasmine flower. It has fat and bold buds, bright lliquid ,and brisk taste, fresh and heavy flavor. It is a super-quality jasmine tea and naturalhealth-keeping beverage.Great care is taken to ensure the perfection of ‘Jinghua Baixue Hao’. It selects the finest spring green tea scented with fresh jasmine flower. The tender leaves are collected before they reach full maturity, thus the freshness brings the sweet aftertaste and lingering fragrance, which will satisfy both the connoisseur and newcomers.7、贵州茅台酒43%(V/V)系贵州茅台酒的科学方法精制而成的白酒。
广告词英文翻译篇一:商标、广告语英文翻译商标:1.Benz奔驰2.Bmw宝马3.Safeguard舒肤佳ncome兰蔻化妆品5.Rejoice飘柔6.Pepsi百事7.Pond's旁氏8.Gillette吉列9.adidas阿迪达斯10.coca-cola可口可乐11.canon佳能12.Ritz乐之13.Lux力士14.Longines浪琴表15.Head&Shoulder海飞丝16.Porsche保时捷17.Sharp夏普18.Ports宝姿广告语:1.makeyourselfheard.(Ericsson爱立信)理解就是沟通。
2.adiamondlastsforever.(deBierres第比尔斯)钻石恒久远,一颗永流传。
3.intelinside.(intelPentium英特尔奔腾)给电脑一颗奔腾的"芯"。
4.connectingPeople.(nokia诺基亚)科技以人为本。
5.mosquitoByeByeBye.(RadaR雷达驱虫剂)蚊子杀杀杀。
6.Behindthathealthysmile,thereisacrestkid.(cresttoothpaste佳洁士)健康笑容来自佳洁士。
7.Let'smakethingsbetter.(Philips飞利浦)让我们做得更好。
8.Thesignofexcellence.(omEGa欧米茄)凝聚典雅。
有一些经典翻译体现了"文字翻译"和"文化翻译"的完美结合:1.coca-cola可口可乐评:译得绝妙,既利用了谐音,又把喝过这种饮料后痛快淋漓的感觉充分反映出来,同时又接近中国文化中"可乐"一词给人们的美好联想。
这些都赋予了商品积极正面的信息,无怪乎可口可乐如此广受欢迎。
同样还有的是Pepsicola百事可乐。
2.nike,Puma,Reebok分别翻译为"耐克","彪马"和"锐步"评:都采取了音译,但却尽量发掘出传神的字词意义。
广告词的英译直译法1.Anything is possible. “一切皆有可能”(李宁服饰)2.Give me a chance, and you’ll have a big surprise.“给我一个机会,还你一个惊喜”(嘉亨印务)3. The secret for perfect skin. “拥有完美肌肤的秘诀”4.Just do it.只管去做。
(耐克运动鞋)5.We lead. Others copy.我们领先,他人仿效。
(理光复印机)6.Poetry in motion, dancing close to me.动态的诗,向我舞近。
(丰田汽车)7.Come to where the flavor is. Marlboro Country.光临风韵之境——万宝路世界。
(万宝路香烟)8.To me, the past black and white, but the future is always color.对我而言,过去平淡无奇;而未来,却是绚烂缤纷。
(轩尼诗酒)9. Ask for more. 渴望无限。
(百事流行鞋)10. The taste is great. 味道好极了。
(雀巢咖啡)11. Feel the new space. 感受新境界。
(三星电子)12. Intelligence everywhere.智慧演绎,无处不在。
(摩托罗拉手机)13. The choice of a new generation.新一代的选择。
(百事可乐)14. We integrate, you communicate.我们集大成,您超越自我。
(三菱电工)15.Take TOSHIBA, take the world.拥有东芝,拥有世界。
(东芝电子)16. Let’s make thing btter.让我们做得更好。
(飞利浦电子)17.No business too small, no problem too big.没有不做的小生意,没有解决不了的大问题。
广告词英文翻译广告是营销的工具和手段,营销功能应被视为广告与生俱来的本质功能。
营销离不开传播,传播功能是广告的最基本功能,广告通过信息的传播起到促进、劝服、增强、提示的作用。
下面是橙子带来的关于广告词英文的内容,欢迎阅读!经典广告词的英文 Impossible made possible. 使不可能变为可能。
(佳能打印机)Take time to indulge. 尽情享受吧!(雀巢冰激凌)Come to where the flavor is. Marlboro Country. 光临风韵之境——万宝路世界。
(万宝路香烟)To me, the past is black and white, but the future is always color. 对我而言,过去平淡无奇;而未来,却是绚烂缤纷。
(轩尼诗酒)The taste is great. 味道好极了。
(雀巢咖啡)From Sharp minds, come sharp products.来自智慧的结晶。
(夏普产品)Mosquifo bye bye bye.(RADAR) 蚊子杀、杀、杀。
(雷达牌驱虫剂)Connecting People.(Nokia) 科技以人为本。
(诺基亚)Anything is possible. 没有不可能的事。
(东芝电子) /Take 1 / 6TOSHIBA, take the world. 拥有东芝,拥有世界。
(东芝电子)Our wheels are always turning. 我们的车轮常转不停。
(五十铃汽车)The world smiles with Reader's Digest. 《读者文摘》给全世界带来欢笑。
(《读者文摘》)Nobody is perfect. 没有一个人的身材是十全十美的。
(苗条健身器材)The Globe brings you the world in a single copy. 一册在手,纵览全球。
商业广告用语中英翻译精选欢迎光临!我们的产品品质无与伦比,竭诚为您提供满意的购物体验。
Welcome! Our product quality is unparalleled, and we are committed to providing you with a satisfying shopping experience.对不起,您的满意是我们永恒的追求。
我们将持续努力,为您提供卓越的服务。
We are sorry for any inconvenience caused. Your satisfaction is our eternal pursuit. We will continue to strive to provide you with outstanding service.购买我们的产品,您将得到卓越品质和无与伦比的价值。
By purchasing our products, you will receive outstanding quality and unparalleled value.精心挑选最优质的原材料,保证产品的品质和耐久性。
We carefully select the finest raw materials to ensure the quality and durability of our products.我们的新产品创新独特,注重细节,为您带来全新的体验。
Our new product is uniquely innovative, focusing on details to bring you a whole new experience.现在购买,即可享受限时优惠!快来抓住这个难得的机会吧!Purchase now and enjoy limited-time discounts! Don't miss out on this rare opportunity!我们的产品适用于各种场合,满足您的不同需求。
产品远销英国、美国、日本、意大利和东南亚,深受消费者欢迎和好评Our products are sold in Britain, America, Japan, Italy and South East Asia and well appreciated by their purchasers.畅销全球selling well all over the world典雅大方elegant and graceful定型耐久durable modeling方便顾客making things convenient for customers方便群众making things convenient for the people; to suit the people's convenience方便商品convenience goods方便生活bringing more convenience to the people in their daily life; providing amenities for the people; making life easier for the population各式俱全wide selection; large assortment顾客第一Customers first顾客是我们的皇帝We take customers as our Gods.规格齐全 a complete range of specifications; complete in specifications花样繁多 a wide selection of colours and designs货色齐全goods of every description are available.客商第一,信誉第一clients first, reputation first款式多样 a great variety of models款式活泼端庄vivid and great in style款式齐全various styles款式新颖attractive designs; fashionable(in) style; novel (in) design; up-to-date styling款式新颖众多diversified latest designs美观大方elegant appearance美观耐用attractive and durable品质优良,疗效显著,誉满全球,欢迎选购excellent quality, evident effect, good reputation over the world, orders are wel come.品种多样numerous in variety品种繁多great varieties品种齐全complete range of articles; a great variety of goods让我们的商品走向世界Let our commodities go to the world.色彩鲜艳bright in colour色泽光润bright luster色泽艳丽beautiful in colour深受顾客欢迎We have won praise from customers; to win warm praise from customers.深受国内外客户的信赖和称誉to win a high admiration and is widely trusted at home and abroad.深受消费者的欢迎和好评to be highly praised and appreciated by the consuming public式样美观aesthetic appearance; attractive fashion式样新颖大方modern and elegant in fashion式样雅致elegant in style式样众多in many styles适合男女老幼四季穿着suitable for men and women of all ages in all seasons外型大方elegant shape享有声誉to win a high admiration新品迭出new varieties are introduced one after another行销世界to be distributed all over the world以工艺精细、针法灵巧多样、图案典雅大方而闻名中外to be renowned both at home and abroadfor exquisite workmanship, skillful knitting and elegant design以用料讲究、图案新颖、色泽秀丽、工艺精湛而著称famous for selected materials, novel designs, delightful colors and exquisite workmanship以质优原料,尺寸齐全,品种花样繁多而著称famous for high quality raw materials, full range of specifications and sizes, and great variety of designs and colours誉满中外to enjoy high reputation at home and abroad在国际市场上享有盛誉to enjoy high reputation in the international market造型美观attractive appearance; handsome apprearance质量第一,用户至上quality first, consumers first种类繁多wide varieties。