工商管理系课程介绍（中英对照）序号：1课程编码：13001020课程名称：管理学Management学分：2周学时：2开课系部：工商管理系预修课程：无修读对象：本科生课程简介：本课程以管理学的基本职能为主线，阐明管理的基本理论、基本知识及管理的基本技巧与技术，并结合案例分析管理中的实际问题，提高学生分析和解决问题的能力。
通过本课程的学习，学生应熟练掌握管理学的基本理论与基本方法，掌握管理理论与管理思想的发展历史；熟练掌握计划、组织、领导、控制等职能的相关理论、相互关系；熟练掌握管理环境及分析方法；了解管理目标的设置；掌握人员配备与培训的基础知识，掌握激励的相关理论；了解创新的基本方法。
拟用教材：《管理学——原理与方法》（第四版），周三多、陈传明、鲁明泓编著，复旦大学出版社，2004年6月第四版。
参考教材：《管理学》（第八版），斯蒂芬·P.罗宾斯（Stephen P. Robbins），清华大学出版社，2005年版。
Course Code: 13001020Course Title: ManagementDepartment: Department of Business AdministrationCredit: 2Periods per week: 2Preparatory Course: NoneStudents: UndergraduatesMain Contents: By the main line of basic function of management, this course explains the basic theory, knowledge and skills and techniques of management, andcombines with case study to promote student’s ability of problem analyzingand solving. After learning this course, students should grasp the basic theoryand technique of management; know the history of the development oftheories and ideas of management; master the basic function of managementsuch as plan, organization, lead, control, etc, as well as their correlations;grasp the analytic skills of management environment and method; know howto set up the management goal; grasp the basic knowledge of humanresource in recruitment and training; grasp the theory of inspiration and themethod of innovation.Course Book: Zhou SanDuo, Chen ChuanMing, Lu MingHong (Ed.) Management (4th edition), Fudan University Press, 2004.6Reference Book: Stephen P. Robbins, Management (8th edition), Tsinghua University Press, 2005.序号：2课程编码：13002030、13002020课程名称：投资经济学Investment Economics学分：3周学时：3开课系部：工商管理系预修课程：微观经济学、宏观经济学修读对象：本科生课程简介：该课程内容主要包括：投资的涵义、特点和作用；以及投资经济学研究的对象、目的和方法；投资结构、规模和运行过程；投资与经济增长之间的关系；投资效益分析；投资调控与投资体制。
BEC中级考试词汇必备Aabroad adv.在国外，出国，广泛流传absence n.缺席，离开absent adj.不在，不参与absenteeism n.（经常性）旷工，旷职absorb v.吸收，减轻（冲击、困难等）作用或影响abstract n.摘要access n.接近（或进入）的机会，享用权v.获得使用计算机数据库的权利accommodation n.设施，住宿account n.会计帐目accountancy n.会计工作accountant n.会计accounts n.往来帐目account for解释，说明account executive n.（广告公司）客户经理"accruals n.增值，应计['kru l]achieve v.获得或达到，实现，完成acknowledge v.承认，告知已收到（某物），承认某人acquire v.获得，得到"acquisition n.收购，被收购的公司或股份[akw 'z ije n]acting adj.代理的activity n.业务类型actual adj.实在的，实际的，确实的adapt v.修改，适应adjust v.整理，使适应administration n.实施，经营，行政administer v.管理，实施adopt v.采纳，批准，挑选某人作候选人advertise v.公布，做广告ad n.做广告，登广告advertisement n.出公告，做广告advertising n.广告业after-sales service n.售后服务agenda n.议事日程agent n.代理人，经纪人allocate v.分配，配给['el ,ket] amalgamation n.合并，重组[,melg 'me je n] ambition n.强烈的欲望，野心"amortise v.摊还['m o rta i z]analyse v分析，研究analysis n.分析，分析结果的报告analyst n.分析家，化验员annual adj.每年的，按年度计算的annual general meeting（AGM）股东年会anticipate v.期望[en't i s ,pet]anticipated adj.期待的appeal n.吸弓|力apply v.申请，请求；应用，运用applicant n.申请人application n.申请，施用，实施appointee n.被任命人[,p oi n'ti] appraisal n.估量，估价appreciate v.赏识，体谅，增值"appropriate v.拨出（款项）['propr i,et]approve v.赞成，同意，批准aptitude n.天资，才能"arbitrage n.套利['a rb tr i d3] arbitration n.仲裁"arrears n.欠帐assemble v.收集，集合assembly-line n.装配线，流水作业线assess v.评定，估价asset n.资产current asset n.流动资产fixed asset n.固定资产（=capital assets frozen assetn.冻结资产intangible assets n.无形资产[i n'tend3 b!] liquidassets n.速动资产tangible assets n.有形资产assist v.援助，协助，出席audit n.查账，审计automate v.使某事物自动操作average n.平均，平均水准awareness n.意识；警觉Bbacking n.财务支持，赞助backhander n.贿赂（=briber»*backlog n.积压（工作或订货）bad debt死账（无法收回的欠款）balance n.收支差额，余额balance ofpayments n.贸易支付差额balance sheet n.资产负债表bankrupt adj.破产的bankruptcy n.破产bank statement n.银行结算清单（给帐户的），银行对账单bar chart n.条形图，柱状图bargain v.谈判，讲价base n.基地，根据地ba忙h n.一批，一组，一群batch production 批量生产bear market n.熊市beat v.超过，胜过behave v.表现，运转behaviour n.举止，行为，运转情况below-the-line advertising线下广告，尚未被付款的广告benchmark n.衡量标准benefit n.利益，补助金，保险金得益fringe benefits n.附加福利sickness benefit n.疾病补助费bid n.出价，投标takeover bid n.盘进（一个公司）的出价bill n.账单，票据billboard n.（路边）广告牌，招贴板black adj.违法的in the black有盈余，贷方black list黑名单，禁止贸易的（货物、公司及个人）名单black Monday n.黑色星期一，指1987年10月国际股票市场崩溃的日子blue chips n.蓝筹股，绩优股blue-collar adj.蓝领（工人）的Board of Directors n.董事会Bond n.债券bonus n.津贴，红利books n.公司帐目book value n.账面价值，（公司或股票）净值bookkeeper n.簿记员，记帐人boom n.繁荣，暴涨boost v.提高，增加，宣扬bottleneck n.瓶颈，窄路，阻碍bottom adj.最后的，根本的v.到达底部，建立基础bounce v.支票因签发人无钱而遭拒付并退回brainstorm n./v.点子会议，献计献策，头脑风暴branchn.分支，分部brand n.商标，品牌brand leader n.占市场最大份额的品牌，名牌brand loyalty n.（消费者）对品牌的忠实break even v.收支相抵，不亏不盈break even point收支相抵点，盈亏平衡点breakthrough n.突破brief n.摘要brochure n.小册子broker n.经纪人，代理人bull market 牛市budget n.预算bulk n.大量（货物）adj.大量的bust adj.破了产的buyout n.买下全部产权CCAD（=Computer Aided Design） n.计算机辅助设计call n.打电话call on v.呼吁，约请，拜访campaign n.战役，运动candidate n.求职者，候选人canteen n.食堂canvass v.征求意见，劝说capacity n.生产额，（最大）产量caption n.照片或图片下的简短说明capital n.资本，资金capture v.赢得cash n.现金，现付款v.兑现cash flow n.现金流量case study n.案例分析catalogue n.目录，产品目录catastrophe n.大灾难，大祸CEO n. Chief ExecutiveOfficer （美）总经理chain n.连锁店challenger n.拟匕战者channel n.（商品流通的）渠道charge n.使承担，要（价），把……记入（账册等）chart n.图表checkout n.付款台chief adj.主要的，首席的，总的CIF, c.i.f.成本保险费加运费circular n.传阅的小册子（传单等）circulate v.传阅claim n./v.要求，索赔client n.委托人，顾客cold adj.没人找上门来的，生意清淡的commercialise v.使商品化commission n.佣金*commitment n.承诺commodity n.商品，货物company n.公司limited （liability） company （ltd.）股份有限公司public limited company （plc） n.股票上市公司compensate v.补偿，酬报compensation n.补'偿，酬金compete v.比赛，竞争competition n.比赛，竞争competitor n.竞争者，对手competitive adj.竞争性的component n.机器元件、组件、部件，部分concentrated marketing n.集中营销策略condition n.条件，状况*configuration n.设备的结构、组合conflict n.冲突，争论"conglomerate n.综合商社，多元化集团公司*consolidate v.帐目合并"consortium n.贝才团constant adj.恒定的，不断的，经常的consultant n.咨询人员，顾问，会诊医生consumables n.消耗品consumer durables n.耐用消费品（如：洗衣机）consumer goods n.消费品，生活资料"contingency n.意外事件continuum n.连续时间contract n.合同，契约contractor n.承办商，承建人contribute v.提供，捐献contribution n.贡献，捐献，税conversion n.改装，改造conveyor n.运送，传递，转让core time n.（弹性工作制的）基本上班时间（员工于此段时间必须上班，弹性只对除此以外的时间有效）cost n.成本fixed costs固定成本running costs日常管理费用variable costs 可变成本cost-effective adj.合算的，有效益的costing n.成本计算，成本会计credit n.赊购，赊购制度credit control赊销管理（检查顾客及时付款的体系）letter of credit 信用证credit limit赊销限额credit rating信贷的信用等级，信誉评价creditor n.债权人，贷方"creditworthiness n.信贷价值，信贷信用crisis n.危机，转折点critical adj.关键的"critical path analysis n.关键途径分析法currency n.货币，流通current adj.通用的，现行的Current account往来帐户，活期（存款）户current assets n.流动资产current liabilities n.流动负债customise v.按顾客的具体要求制造（或改造等）;顾客化cut-throat adj.残酷的，激烈的cut-price a.削价（出售）的CV（=curriculum vitae） n.简历，履历"cycle time n.循环时间Ddamages n.损害，损失deadline n.最后期限deal n.营业协议，数量v.交易dealer n.商人debit n.借方，欠的钱v.记入帐户的借方debt n.欠款，债务to get into debt 负债to be out of debt 不欠债to pay off a debt 还清债务debtor n.债务人aged debtors长期债务人declare v.申报，声明decline n./v.衰退，缓慢，下降decrease v.减少deduct v.扣除，减去default n.违约，未履行defect n.缺陷defective adj.有缺点的defer v.推迟deferred payments n.延期支付deficit n.赤字delivery cycle n.交货周期*demand management n.需求规化demotivated adj.消极的，冷谈的deposit n.储蓄，预付（定金）depot n.仓库depreciate v.贬值，（对资产）折旧depressing adj.令人沮丧的deputy n.代理人，副职，代理devalue v.货币贬值（相对于其它货币）diet n.饮食，食物，特种饮食differentiation n.区分，鉴别dimensions n.尺寸，面积，规模direct v管理，指导director n.经理，主管Managing Director n.总经理direct cost n.直接成本direct mail n.（商店为招揽生意而向人们投寄的）直接邮件direct selling n.直销，直接销售directory n.指南，号码簿discount n.折扣，贴现dismiss v.让..... 离开，打发走dismissal n.打发走dispatch n./v.调遣display n./v.展出，显示dispose v.安排，处理（事务）dispose of去掉，清除distribution n.分配，分发，分送产品"diversify v.从事多种经营；多样化divest v.剥夺dividend n.股息，红利，年息division n.部门*dog n.滞销品down-market a./ad.低档商品的*down-time/downtime n.设备闲置期DP（=Data Processing） n.计算机数据处理，计算机数据处理部门dramatic adj.戏剧性的drive n.积极性，能动性due adj.应付的，预期的dynamic adj.有活力的Eearnings n.工资efficiency n.效率endorse v.背书，接受engage v.雇用entitle v.授权entitlement n.应得的权利holiday entitlement n.休假权equity n.股东权益equity capital n.股本equities普通股，股票estimated demand n.估计需求evaluate v.估价，评价eventual adj.最终的exaggerate v.夸张exceed v.超过exhibit n.展览，表现expenditure n.花费，支出额expense n.费用，支出expense account n.费用帐户expenses n.费用，业务津贴expertise n.专长，专门知识和技能"exposure n.公众对某一产品或公司的知悉；广告所达到的观众总数Ffacilities n.用于生产的设备、器材facilities layout n.设备的布局规化、计划facilities location n.设备安置"factoring n.折价购买债券*fail-safe system n.安全系统feasibility study n.可行性研究feedback n.反馈，反馈的信息field n.办公室外边，具体业务file n.文件集，卷宗，档案，文件v.把文件（或资料）归档fill v.充任finance n.资金，财政v.提供资金financial adj.贝才政的financing n.提供资金，筹借资金finished goods n.制成品firm n.公司fire v.解雇fix v.确定，使固定在fix up v.解决，商妥fiscal adj.国库的，财政的*flagship n.同类中最成功的商品，佼佼者flexible adj.有弹性的，灵活的flextime n.弹性工作时间制flier（=flyer） n.促销传单float v.发行股票flop n.失败flow shop n.车间fluctuate v.波动，涨落，起伏FOB, f.o.b n.离岸价*follow-up n.细节落实，接连要做的事forecast v.预测four P's指产品PRODUCT、价格PRICE、地点PLACE、促销PROMOTIONframework n.框架，结构*franchise n.特许经销权v.特许经销，给予特许经销权guarantee n.保证，保单guidelines n.指导方针，准则Hhand in v.呈送hand in one's notice 递交辞呈handle v.经营*hands on adj.有直接经验的hard sell n.强行推销hazard n.危险，危害行为head n.主管，负责health and safety n.健康和安全*hedge n.套期保值hidden adj.隐藏的，不明显的hierarchy n.等级制度，统治集团，领导层hire v.雇用hire purchase n.分期付款购物法hit v.击中，到达holder n.持有者holding company n.控股公司hostile adj.不友好的，恶意的HRD n.人力资源发展部human resources n.人力资源*hype n.天花乱坠的（夸张）广告宣传Iimpact n.冲击，强烈影响implement v.实施，执行franchisee n.特许经营人franchiser n.授予特许经营权者fraud n.欺骗*freebie n.（非正式的）赠品，免费促销的商品freelance n.& adj.自由职业者（的）funds n.资金，基金futures n.期货交易Ggap n.缺口，空隙*gearing n.配称（即定息债务与股份资本之间的比率）*gimmick n.好主意，好点子goal n.目标going adj.进行的，运转中的going rate n.产品的市场价格goods n.货物，商品goodwill n.声誉*go public v.首次公开发行股票grapple with v.与...... 搏斗，尽力解决grievance n.申诉，抱怨gross adj.总的，毛的gross margin n.毛利率gross profit n.毛利gross yield n.毛收益gradually adv.逐渐地group n.（由若干公司联合而成的）集团grow v.增长，扩大growth n.增长，发展implication n隐含意义incentive n.刺激；鼓励income n.工资或薪金收入，经营或投资的收入earned income劳动收入，劳动所得unearned income非劳动收入，投资所得increment v.定期增加incur v招致，承担"indemnity n.偿还，赔偿index n.指数，索弓|retail price index零售价格指数indirect costs n.间接成本induction n.就职industrial adj.工业的industrial action n.（罢工、怠工等）劳工行动industrial relations n.劳资关系inefficiency n.低效率，不称职inflate v.抬高（物价），使通货等）膨胀inflation n.通货膨胀"infringe v.违法，违章initial adj.初步的innovate v.革新input n.投入insolvent adj.无清偿力的installment n.部分，分期付款insure v.给..... 保险，投保insurance n.保险interest n.利息，兴趣interest rate n.利率interim n.中期，过渡期间intermittent production n.阶段性生产interview n./v.面试interviewee n.被面试的人interviewer n.主持面试的人，招聘者introduce v.介绍，提出"inventory n.库存buffer inventory n.用于应付突发性需求的存货capacityinventory n.用于将来某时使用的存货cycle inventory n.循环盘存decoupling inventory n.保险性存货（以应付万一）finished goods inventory n.制成品存货（盘存）pipeline inventory n.在途存货raw materials inventory n.原材料存货work-in-progress inventory n.在制品盘存（存货）invest v.投资investment n.投资investor n.投资者invoice n.发票v.给（某人）开发票irrevocable adj.不可撤消的，不能改变的issue n.发行股票* rights issue n.优先认股权IT=Information Technology 信息技术item n.货物，条目，条款Jjob n.工作job description工作说明，职务说明*job lot n. 一次生产的部分或少数产品job mobility工作流动job rotation工作轮换job satisfaction工作的满意感（自豪感）*job shop n.专门车间jobbing n.为一次性的或小的订货需求而特设的生产制度joint adj.联合的joint bank account （几个人的）联合银行存款帐户journal n.专业杂志*jurisdiction n.管辖（权）junk bonds n.低档（风险）债券，垃圾债券junk mail n.（未经收信人要求的）直接邮寄的广告宣传*just-in-time n.无库存制度Kkey adj.主要的，关键的knockdown adj.（价格）很低的know-how n.专门技术Llabel n.标签，标牌v.加标签，加上标牌labour n.劳动，工作，劳动力labour market劳动力市场labour relations 劳资关系labour shortage劳动力短缺*launch v.在市场推出一种新产品n.新产品的推出lay-off/layoff n./v.临时解雇literature n.（产品说明书之类的）印刷品，宣传品litigate v.提出诉讼loan n./v.贷款，暂借logo n.企业的特有标记lose v.亏损loser n.失败者loss n.损失lot n.批，量loyalty n.忠诚，忠实Mmagazine n.杂志，期刊mailshot n.由B购maintain v.维持，保持maintenance n.维持，坚持major adj.重大的，主要的，较大的majority shareholding 绝对控股make n.产品的牌子或型号make-to-order adj.根据订货而生产的产品make-to-stock adj.指那些在未收到订货时就已生产了的产品management n.管理，管理部门middle management n.中层管理人员senior management n.高层管理人员managerial adj.管理人员的，管理方面的manager n.经理plant manager n.工厂负责人line manager n.基层负责人staff manager n.部门经理助理management accounts n.管理帐目matrix management n.矩阵管理*management information system(MIS) n. 管理信息系统manning n.人员配备manpower n.劳动力manpower resources n.劳动力资源manual adj.体力的，人工的，蓝领的manufacture v.(用机器)制造manufacturer n.制造者(厂、商、公司) manufacturing adj.制造的manufacturing industry 制造业margin n.利润gross margin n.毛利率net margin n.净利润mark-up v.标高售价，加价market n.市场；产品可能的销量down market adv./adj.低档商品/地的up market adj./adv.高档商品的/地marketing mix n.综合营销策略，指定价、促销、产品等策略的配合market leader n.市场上的主导公司*market niche n.小摊位，专业市场的一个小部分market penetration n.市场渗入market segmentation 市场划分market share n.市场占有率，市场份额*mass-marketing n.大众营销术*master production schedule n.主要生产计划U*material requirements planning(MRP) n.计算layout n.工厂的布局lead v.领先，领导lead time n.完成某项活动所需的时间leaflet n.广告印刷传单lease n.租借，租赁物legal adj.合法的lend v.出借，贷款lessee n.承租人lessor n.出租人*ledger n.分类帐nominal ledger n.记名帐purchase ledger n.进货sales ledger n.销货帐*leverage n.杠杆比率liability n.负债liabilities n.债务licence（US: license） n.许可证license v.许可，批准life cycle n.寿命周期likely adj.可能的*line process流水线（组装）link n.关系，联系，环liquid adj.易转换成现款的liquidate v.清算*liquidity n.拥有变现力liquidation n.清理（关闭公司），清算liquidator n.清算人，公司资产清理人listed adj.登记注册的listing n.上市公司名录生产中所需材料的方法"materials handling n.材料管理，材料控制maximise v.使增至最大限度、最大化measure n.措施，步骤media n.新闻工具，传媒mass media大众传媒（如电视、广播、报纸等）merchandising n.（在商店中）通过对商品的摆放与促销进行经营merge v.联合，合并merger n.（公司，企业等的）合并merit n.优点，值得，应受method study n.方法研究middleman n.中间人，经纪人full milk n.全脂牛奶skimmed milk n.脱脂乳minimise v.使减至最小限度，最小化"mission n.公司的长期目标和原则mobility n.流动性，可移性moderately adv.中等地，适度地monopoly n.垄断，独占mortgage n./v.抵押motivate v.激励，激发……的积极性motivated adj.有积极性的motivation n.提供动机，积极性，动力motive n.动机Nnegotiate v.谈判negotiable adj.可谈判的，可转让的net adj.净的，纯的network n.网络*niche n.专业市场中的小摊位notice n.通知，辞职申请，离职通知Oobjective n.目标，目的obsolete adj.过时的，淘汰的，废弃的offer n.报价，发盘offer v.开价off-season adj./adv.淡季的off-the-shelf adj.非专门设计的off-the-peg adj.标准的，非顾客化的opening n.空位operate v.操作，经营，管理operating profits 营业利润"operations chart n.经营（管理）表"operations scheduling n.生产经营进度表opportunity n.机会"optimize v.优化option n.选择权share option n.期权organigram n.组织图organisation chart n.公司组织机构图orient v.定向，指引orientation n.倾向，方向；熟悉，介绍情况outcome n.结果outlay n.开销，支出，费用"outlet n.商店a retail outlet 零售店outgoings n.开支，开销outlined adj.概括，勾勒的草图output n.产量"outsource v.外购产品或由外单位制做产品outstanding adj.未付款的，应收的over-demand n.求过于供overdraft n.透支overdraft facility 透支限额overdraw v.透支"overhead costs n.营业成本"overheads n.企业一般管理费用overpay n.多付（款）overtime n.力口壬班overview n.概述，概观owe v.欠钱，应付Pp.a.（二per annum） n.每年packaging n.包装物；包装parent company n.母公司，总公司part-time adj.部分时间工作的，业余的participate v.参加，分享（in）partnership n.合伙（关系），合伙，合伙企业patent n.专利pay n.工资，酬金v.付钱，付报酬take-home pay实得工资payroll n.雇员名单，工资表peak n.峰值，顶点penetrate v.渗透，打入（市场）penetration n.目标市场的占有份额pension n.养老金，退休金perform v.表现，执行performance n.进行，表现工作情况performance appraisal n.工作情况评估perk n.额外待遇（交通、保健、保险等）personnel n.员工，人员*petty cash n.零用现金phase out n.分阶段停止使用*pick v.提取生产用零部件或给顾客发货* picking list n.用于择取生产或运输订货的表格pie chart n.饼形图pilot n.小规模试验pipeline n.管道，渠道plant capacity n.生产规模，生产能力plot v.标绘，策划*plough back n.将获利进行再投资* point of sale （POS） n.销售点policy n.政策，规定，保险单*portfolio n.（投资）组合*portfolio management n.组合证券管理post n.邮件，邮局；职位position n.职位potential n.潜在力，潜势power n.能力purchasing power 贝勾买力PR二Public Relations 公共关系*preference shares n.优先股price n.价格market price市场价，市价retail price 零售价probation n.试用期product n.产品production cycle n.生产周期production schedule n.生产计划【Jproduct life cycle n.产品生命周期product mix n.产品组合（种类和数量的组合）productive adj.生产的，多产的*profile n.简介形象特征profit n.利润operating profit n.营业利润profit and loss account n.损益帐户project v.予预测promote v .推销promotion n.提升，升级proposal n.建议，计划prospect n.预期，展望prospectus n.计划书，说明书prosperity n.繁荣，兴隆prototype n.原型，样品*publicity n.引起公众注意public adj.公众的，公开的go public 上市public sector公有企业publicity n.公开场合，名声，宣传publics n.公众，（有共同兴趣的）一群人或社会人士punctual adj.准时的punctuality n.准时purchase v. & n.贝勾买purchaser n.买主，采购人QQC（=Quality Circle） n.质检人员qualify v.有资格，胜任qualified adj.有资格的，胜任的，合格的qualification n.资格，资格证明quality n.质量quality assurance n.质量保证quality control质量控制，质量管理quarterly adj./adv.季度的，按季度questionnaire n.调查表，问卷quote n.报价，股票牌价quotation n.报价，股票牌价RR&D Research and Development 研究与开发radically adv.根本地，彻底地raise n.（美）增加薪金v.增加，提高；提出，引起range n.系列产品rank n./v.排名rapport n.密切的关系，轻松愉快的气氛rate n.比率，费用fixed rate固定费用，固定汇率going rate现行利率，现行汇率rating评定结果ratio n.比率rationalise v.使更有效，使更合理raw adj.原料状态的，未加工的raw material n.原材料receive v.得至1」receipt n.收据receiver n.接管人，清算人accounts receivable 应收帐receivership n.破产管理recession n.萧条reckon v.估算，认为recognise v.承认reconcile v.使...... 相吻合，核对，调和recoup v.扣除，赔偿recover v.重新获得，恢复recovery n.重获，恢复recruit v.招聘，征募n.新招收的人员recruitment n.新成员的吸收red n.红色in the red赤字，负债reduce v.减少reduction n.减少redundant adj.过多的，被解雇的redundancy n.裁员，解雇reference n.参考，参考资料reference number （Ref. No.）产品的参考号码refund n./v.归还，偿还region n.地区*reimburse v.偿还，报销reject n./v.拒绝reliability n.可靠性relief n.减轻，解除，救济relocate v.调动，重新安置remuneration n.酬报，酬金rent v.租n.租金rep （代表）的缩写report to v.低于（某人），隶属，从属reposition v.（为商品）重新定位represent v.代表，代理representative n.代理人，代表reputation n.名声，声望reputable adj.名声/名誉好的reserves n.储量金，准备金resign v.放弃，辞去resignation n.舌辞职resistance n.阻力，抵触情绪respond v.回答，答复response n.回答，答复restore v.恢复result/results n.结果，效果retail n./v.零售retailer n.零售商*retained earnings n.留存收益retire v.退休retirement n.退休return n.投资报酬*return on investment （ROI） n.投资收入，投资报酬revenue n.岁入，税收review v./n.检查reward n./v.报答，报酬，奖赏*rework v.（因劣质而）重作risk capital n.风险资本rival n.竞争者，对手adj.竞争的rocket v.急速上升，直线上升，飞升ROIReturn on Investment 投资利润roughlyadv.粗略地round adj.整数表示的，大约round trip往返的行程royalty n.特许权，专利权税run v.管理，经营running adj.运转的Ssack v.解雇sales force销售人员sample n.样品v.试验；抽样检验*saturation n.（市场的）饱和（状态）saturate v.饱和save v.节省，储蓄savings n.存款scale n.刻度，层次scapegoat n.替罪羊scare adj.缺乏的，不足的*scrap n.废料或废品seasonal adj.季节性的section n.部门sector n.部门"securities n.债券及有价证券segment n.部分v.将市场划分成不同的部分segmentation n.将市场划分成不同的部门semi-skilled adj.半熟练的settle v.解决，决定settlement n.解决，清偿，支付service n.服务，帮佣services n.专业服务settle v.安排，支付set up v.创立share n.股份shareholder n.股东*shelf-life n.货架期（商品可以陈列在货架上的时间）shift n.轮班showroom n.陈列室simulation n.模拟shop n.商店closed shop限制行业（只允许本工会会员）open shop开放行业（非会员可从事的工作）shop steward工会管事shopfloor生产场所shortlist n ............ 供最后选择的候选人名单v.把……列入最后的候选人名单sick adj.病的sick leave 病假sick note病假条sick pay病假工资sickness 生病skill n.技能，熟巧skilled employee n.熟练工人*skimming n.高额定价，撇奶油式定价slogan n.销售口号slump n.暴跌a slump in sales 销售暴跌soft-sell n.劝诱销售（术），软销售（手段）software n.软件sole adj.仅有的，单独的sole distributor独家分销商solvent adj.有偿付能力的*sourcing n.得到供货spare part n.零部件specification n.产品说明split v.分离spokesman n.发言人sponsor n.赞助者（为了商品的广告宣传）spread n.（股票买价和卖价的）差额stable adj.稳定的staff n.职员stag n.投机认股者v.炒买炒卖stagnant adj.停滞的，萧条的*statute n.成文法statutory adj.法定的steadily adv.稳定地，平稳地stock n.库存，股票stock exchange n.证券交易所*stockbroker n.股票经纪人stock controller库房管理者storage n.贮藏，库存量strategy n.战略*streamline v.精简机构，提高效率stress n.压力，紧迫strike n.罢工structure n.结构，设备*subcontract v.分包（工程项目），转包subordinate n.下级adj.下级的subscribe v.认购subsidiary n.子公司subsidise v.补贴，资助subsidy n.补助金substantially adv.大量地，大幅度地summarise v.概括，总结superior n.上级，长官supervisor n.监督人，管理人supervisory adj.监督的，管理的supply n./v.供给，提供survey n 调查*SWOT analysis n. SWOT分析是分析一个公司或一个项目的优点、弱点、机会和风险*synergy n.协作Ttactic n.战术，兵法tailor v.特制产品tailor made products 特制产品take on雇用takeover n.接管target n.目标v.把……作为目标tariff n.关税；价目表task n.任务，工作task force n.突击队，攻关小队（为完成某项任务而在一起的一组人）tax n.税，税金capital gains tax n.资本收益税corporation tax n.公司税，法人税income tax n.所得税value added tax 增值税tax allowance 免减税tax avoidance 避税taxable可征税的taxation 征税tax-deductible在计算所得税时予以扣除的telesales n.电话销售，电话售货temporary adj.暂时的temporary post 临时职位tender n./v.投标territory n.（销售）区域tie n.关系，联系throughput n.工厂的总产量TQC(=Total Quality Control) n.全面质量管理*track record n.追踪记录，业绩trade n./v.商业，生意；交易，经商balance of trade 贸易平衡trading profit 贸易利润insider trading 内部交易trade mark 商标trade union 工会trainee n.受培训者*transaction n.交易，业务transfer n./v.传输，转让*transformation n.加工transparency n.(投影用)透明胶片treasurer n.司库，掌管财务的人*treasury n.国库，财政部trend n.趋势，时尚*trouble-shooting n.解决问题turnover n.营业额，员工流动的比率staff turnover人员换手率stock turnover股票换手率Uundertake v.从事、同意做某事undifferentiated marketing n.无差异性营销策略uneconomical adj.不经济的，浪费unemployment n.失业unemployment benefit n.失业津贴unit n.单位unit cost n.单位成本update v.使现代化up to date adj./adv.流行的，现行的，时髦的upgradev.升级，增加upturn n.使向上，使朝上USP唯一的销售计划Vvacancy n.空缺vacant adj.空缺的value n./v.价值，估价valuation n.价值value-added n.增加值variable n.可变物variation n.变化，变更variety n.多样化a variety of多种多样的vary v.改变，修改VAT Value Added Tax 增值税vendor n.卖主（公司或个人）venture n.冒险，投机venue n.地点，集合地点viable adj.可行的viability n.可行性vision n.设想，公司的长期目标vocation n.行业，职业vocational adj.行业的，职业的Wwage n.（周）工资wage freeze n.工资冻结warehouse n.仓库，货栈wealth n.财富，资源wealthy adj.富裕的，丰富的welfare n.福利white-collar白领阶层white goods n.如冰箱和洗衣机等用在厨房中的产口口口wholesale n./adj./adv.批发wholesaler 批发商*wind up v.关闭公司withdraw v.拿走，收回，退出withdrawal n.拿走，收回，退出wholesale n./a.批发；批发的wholesaler n.批发商work n.工作working conditions n.工作条件work-in-progress n.工作过程workload n.工作量work order n.（包括原料、半成品、成品的）全部存货总量work station工作位置*working capital n.营运资本，营运资金write off v.取消write-off n.债务的取消Z*zero defect n.合格产品*zero inventory n.零存货Y*yield n.有效产量。
Introduction:In the fast-paced world of today, the importance of quality in products and services cannot be overstated. As a professional in [Your Field], I have had the opportunity to work on numerous projects, each with its own set of challenges and learning experiences. This essay serves as a reflection on the quality aspects I have encountered, the lessons I have learned, and the strategies I have developed to ensure high standards in my work.Body:1. Identifying Quality Issues:Throughout my career, I have faced several instances where the quality of the final product or service did not meet the expected standards. These issues ranged from minor discrepancies in design to significant defects in functionality. Recognizing these issues was the first step in addressing them effectively.2. Root Cause Analysis:In order to rectify quality issues, it is crucial to conduct a thorough root cause analysis. This involves examining the entire process, from design to production, to identify where the problem originated. By doing so, I have been able to pinpoint the specific areas that require improvement, such as inadequate training of staff, lack of quality control measures, or insufficient communication between teams.3. Lessons Learned:From my experiences, I have learned several valuable lessons about maintaining quality:- Continuous Improvement: Quality is not a one-time achievement but a continuous process. It requires constant vigilance and a commitment to ongoing improvement.- Employee Training: Investing in employee training and development is essential for ensuring that all team members are equipped with the necessary skills and knowledge to deliver high-quality work.- Communication: Effective communication between all stakeholders is key to identifying and addressing quality issues promptly.4. Strategies for Ensuring Quality:To maintain high standards in my work, I have implemented several strategies:- Quality Control Protocols: Establishing rigorous quality control protocols at every stage of the production process has helped in identifying and rectifying issues early on.- Regular Audits: Conducting regular audits of the production process ensures that all standards are being met and any deviations are promptly addressed.- Feedback Mechanisms: Implementing feedback mechanisms from customers and colleagues has provided valuable insights into areas that require improvement.5. Case Study:A particular project that stands out in my memory was the development of a new software application. Despite extensive testing, we encountered several bugs close to the launch date. Through a thorough root cause analysis, we identified that the issue stemmed from a lack of cross-functional communication during the development phase. By implementing better communication practices and enhancing our testing protocols, we were able to rectify the issues and deliver a high-quality product.Conclusion:The pursuit of quality in any field is a journey that requires dedication, commitment, and continuous learning. Through my experiences, I have come to appreciate the importance of a systematic approach to quality management. By identifying issues, learning from them, andimplementing effective strategies, I have been able to contribute to the delivery of high-quality products and services. As I move forward in my career, I remain committed to upholding the highest standards and continuously improving the quality of my work.。
