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新编进出口英语函电 UNIT ONE(ppt课件)

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外贸函电unitone

外贸函电unitone

Business English Correspondence •Establishing Trade RelationsDear Manager:You were recommended to our company by the Bank of China, New Y ork Branch, which told us that you export Chinese textiles and cotton piece goods.Our company imports general merchandise. We have been in business since 1935, and therefore have wide experience in all the lines we handle.Our bankers are Chase Manhattan Bank and the Hong Kong & Shanghai Banking Corporation of Hong Kong. They can provide you information about our business and finances.Please inform us of your trade terms and forward samples and product brochures. We look forward to a productive trade.Sincerely,Michael S. BarnwellManagerMSB/sh•bankers n.开户银行We now have pleasure in confirming that your bankers, The Westminster Bank Ltd., have accepted our Draft for US $6,000, payable within thirty days of sight. 我方高兴地确认，贵方开户行—西敏寺银行已对我方30天期限的6000美元的汇票予以承兑。

外贸英语函电1PPT优秀课件

外贸英语函电1PPT优秀课件
dissatisfaction. ▪ （肯定）：也许在下一次，即可向贵方邮寄所需货物。 ▪ Perhaps next time we can send you what you require. ▪ （否定）：非常抱歉，我方此次无法满足贵方要求。 ▪ We regret our inability to serve you at this time.
▪ Depositing money with us, our bank can pay you high dividends.
▪ Depositing money with us, you earn high dividends. (rewriting)
▪ 避免夸大其辞。比如：
▪ It is the lowest price available to you.
Francisco, we have bimonthly direct services. ▪ “bimonthly” 一词含有两个意思，即每月两次和每两个
月一次，这对于读信人 来说，就可能感到迷惑不解。

▪ 改写（rewriting）：
▪ a. We have two direct sailings every month from Hong Kong to San Francisco.
第三章 商务信函书写原则 Writing Principles of the Business Letter
1
▪ 1. 礼貌 （Courtesy）
▪ 礼貌绝不是简单的客套。它是一种真诚的对“收信人的态 度”。
▪ 试比较：
▪ We have received with many thanks your letter of Oct. 7, and

《外贸英语函电u》PPT课件学习资料

《外贸英语函电u》PPT课件学习资料
《外贸英语函电u》PPT 课件
目录/contents
1 Introduction
2 Writiers
4 Key words and phrases
5 Useful sentences
•
6 Exercises
Introduction
• In recent years, the concept of International Trade has become much bigger. It may be defined as International Business Activities, which include import and export, services, the manufacture of goods, the moving of people and technologies between countries; the investment of capital and the ownership of business enterprises in countries not one´s own; and processing or assembling with the supplied materials or parts, cooperative production, compensation trade, leasing trade, bidding etc.
Zurich
SWITZERLAND
Dear Sirs,
Our representatives and engineers,upon their return from Zurich,made a specific report in the machine they saw last month.Their point of view is that if we take up this deal in the form of compensation trade and repay the cost of the machine with products produced withe the said machine,we can avoid tying up our funds.

外贸英语函电1单元

外贸英语函电1单元
and conditions of the proposed business deal
Explain any unique features or advantages of your products or services that set them apart from competitors
• Business Opportunities: A good English letter for foreign trade can attract the attention and interest of partners, helping to explore new business opportunities and areas.
Norms
When writing foreign trade English letters, it is necessary to follow certain norms, such as correct addressing, polite wording, clear expression, accurate grammar and spelling, to reflect professional competence and respect the other party.
conditions
输标02入题
Ensure that the contract includes provisions for payment terms, delivery dates, warran
01
03
Sign the contract once all parties have agreed to its terms and conditions

Unit 1Modern Business Letters《外贸英语函电》PPT课件

Unit 1Modern Business Letters《外贸英语函电》PPT课件

E⁃mails.The former is the abbreviation of facsimile，which is
actually an exact copy of a document，a picture or a piece of
writing sent or received by an electronic system using telephone
18.Please send us a copy of your illustrated catalog，quoting your prices FOB Shanghai if possible.Meanwhile，please indicate the time of delivery you usually offer. （6）Yours faithfully， （7） Jameson & Sons Ltd. • S.F.LOVER（Managing Director） （8）Encl.
Text B
The Language of Modern Business Letters
All business letters have two main functions：
A）To ask for and give a reply to an enquiry，offer，order or complaint. B）To keep a record of all the important facts for ready reference.
Text B
The Language of Modern Business Letters
is often long
and complicated.Such letters are liable to confuse the

《外贸英语函电》课件

《外贸英语函电》课件

Language Style and Poly Language
Language Style
The language style should be formal and objective, avoiding colloquial language or slang It should also be consistent and clear, avoiding redundancy
• Writing Skills for Foreign Trade English Response
目录
CONTENTS
• The Practical Application of Foreign Trade English Response
• Common problems and solutions in foreign trade English correspondence
01
Overview of Foreign Trade English Response
Definition and characteristics
Definition
Foreign Trade English Correspondence refers to the written communication in English used in international business transactions It encompassed letters, emails, and other business documents exchanged between businesses in different countries
Use formal and professional language to understand a sense of seriality and professionalism

外贸英语函电 全套课件

Yours truly, China National Cereals, Oils and Foodstuffs Imp & Exp Corp.
Sig. _______________ (Manager)
Enclosures cc our Shanghai Branch Office P.S. We require payment by L/C for a total value not exceeding USD50,000.
Telephone: 86-10-6526-8888 Fax: 86-10-6527-6028
E-mail: carl@
Our Ref.__________ Your Ref.___________
15th November, 20__
556 Eastcheap London, E.C. 3, England Attention: Import Dept.
Dear Sirs,
Subject: Aquatic Products We thank you for your enquiry of 5 November. In compliance with your request, we are sending you herewith a copy of our illustrated catalogue and a quotation sheet for your reference. All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore, we would suggest that you advise us by a fax in case of interest. We await your early favorable reply.

新编进出口英语函电 UNIT ONEppt课件

from Merriam-Webster’s Guide to Business Correspondence
精选ppt
Well-written letters reflect a firm’s pride and concern for quality;
Poorly-prepared correspondence can produce a negative impression that its recipients may have second thoughts about pursuing business with the firm.
精选ppt
Three Considerations for Evaluation of Channels
Money Time Documentation
精选ppt
UNIT ONE
Presentation and Layout of Business Letters
精选ppt
A letter is like a visit on paper.
精选ppt
All the elements of business letter style come together to produce a reflection on paper not only of the writer’s ability and knowledge …… but also of an organization’s total imamar, Spelling and Punctuation …………………………………………………..
Poor grammar, misspelled words, lack of punctuation or the improper use of it, prejudice the reader against you and help to destroy the effectiveness of your letter, your image and the image of the organization you represent!

《新编外经贸英语函电与谈判》unit one教案33页PPT

Thank you
6、最大的骄傲于最大的自卑都表示心灵的最软弱无力。——斯宾诺莎 7、自知之明是最难得的知识。——西班牙 8、勇气通往天堂，怯懦通往地狱。——塞内加 9、有时候读书是一种巧妙地避开思考的方法。——赫尔普斯 10、阅读一切好书如同和过去最杰出的人谈话。——笛卡儿
《新编外经贸英语函电Байду номын сангаас谈 判》unit one教案
31、别人笑我太疯癫，我笑他人看不 穿。(名 言网) 32、我不想听失意者的哭泣，抱怨者 的牢骚 ，这是 羊群中 的瘟疫 ，我不 能被它 传染。 我要尽 量避免 绝望， 辛勤耕 耘，忍 受苦楚 。我一 试再试 ，争取 每天的 成功， 避免以 失败收 常在别 人停滞 不前时 ，我继 续拼搏 。
33、如果惧怕前面跌宕的山岩，生命 就永远 只能是 死水一 潭。 34、当你眼泪忍不住要流出来的时候 ，睁大 眼睛， 千万别 眨眼!你会看到 世界由 清晰变 模糊的 全过程 ，心会 在你泪 水落下 的那一 刻变得 清澈明 晰。盐 。注定 要融化 的，也 许是用 眼泪的 方式。
35、不要以为自己成功一次就可以了 ，也不 要以为 过去的 光荣可 以被永 远肯定 。

《国际商务英语函电》课件-unit_1_信函写作1


2020/6/11
4
What are the functions of all business letters?
▪ 1) To ask for and give a reply to an enquiry, offer, order or complaint.
▪ 2)To keep a record of all the important facts for ready reference.
2020/6/11
9
1）Heading or Letterhead (信头)
信头对于任何信件来说都是重要的组成部分， 商业信函和官方公函尤其如此。
一般社交信函的信头包括发信人的姓名、地址、 邮政编码、电话号码、电传及传真号码以及email地址等，置于信笺右上角。
大多数商业信函和官方公函的信头一般采用社 交信函的信头，多数是专业设计的，且是已事 先印制好的信头（printed heading）,进行联系 时最好使用印有本公司或单位信头的信笺，
15
封内地址可采用齐头式（block style），也可 采用缩进式（indented style）,齐头式较为普 遍，但采用缩进式时，信函的其他部分也必须 都采用缩进式。
缩进式
Mrs. Miriam Schwarts
1280 Coleman Avenue
Omaha, Nebraska, U.S.A. 68014 如果信函时写给公司而不是个人的话，则应先
Salutation:
__________________________________________ _____________________B_o_d_y__________________ __________________________________________ __________________________________________ __________________________________________
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17
Short Paragraphs
Avoid long wordy blocks of type Use short sentences and paragraphs Use a new paragraph for each new thought
or idea Express that thought or idea simply and
from Merriam-Webster’s Guide to Business Correspondence
学习交流课件
9
Essential qualities for wellprepared business letters:
Good quality stationery Neat typing or printing Even spacing Short paragraphs Correct grammar, spelling and punctuation
学习交流课件
7
All the elements of business letter style come together to produce a reflection on paper not only of the writer’s ability and knowledge …… but also of an organization’s total image.
2. Preview what you are going to learn next class and review what you have learned in time;
3. Finish all the exercises assigned;
(oral work ,written task, pre-class work and in-class work)
学习交流课件
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Even Spacing
1.Correct paragraphing : “Don’t”: one-letter, one paragraph; “Do”: one idea, one paragraph instead. 2. Wide margins : “Don’t”: Additional sheet for only one or two
学习交流课件
10
Good Quality Stationery
Letter sheet: plain white bond paper, unruled. with letterhead printed or engraved in black, grey or white. size: 21x30 cm, or A4.
4. Evaluation based on your attendence, class
performance and you学习r交e流x课件ercises
2
Why do we learn letter writing?
学习交流课件
3
We have to communicate.
Three channels for communications: Vis-à-vis [‘vizəvi]（面对面） Verbal Written
Envelope: matching the letter sheet in quality; conforming with letterhead in printing or engraving size: 22x11 cm
学习交流课件
11
A Letterhead in Black
学习交流课件
briefly
学习交流课件
18
Correct Grammar, Spelling and Punctuation …………………………………………………..
学习交流课件
4
Three Considerations for Evaluation of Channels
Money Time Documentation
学习交流课件
5
UNIT ONE
Presentation and Layout of Business Letters
学习交流课件
6
A letter is like a visit on paper.
12
A Letterhead in Blue
学习交流课件
13
A Letterhead in Grey
学习交流课件
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Neat Typing or Printing
No smudges, finger marks and erasures!
学习交流课件
15
How?
Even Spacing
Word Processor!
from Merriam-Webster’s Guide to Business Correspondeitten letters reflect a firm’s pride and concern for quality;
Poorly-prepared correspondence can produce a negative impression that its recipients may have second thoughts about pursuing business with the firm.
Welcome to the Course of Correspondence for Import and Export!
学习交流课件
1
Up-to-date Correspondence for
Import & Export
Requirements:
1. Be on time for class;
concluding lines of a letter; “Do”: get it all on the preceding page. 3. Indented or not? As preferred “Do”: Keep the same distance from the margin.
学习交流课件