2020年自考《商务英语阅读》习题及答案

2020年商务英语BEC中级阅读练习试题及答案Questions 13-20Read the article below about stress management, and answer questions 13-20 on the opposite page.A Lesson In Stress ManagementDemands placed on us at work can often lead to considerable worry and discomfort. There are, however, ways of protecting ourselves from the stress we face at work. We interviewed Jane Collard, a consultant in stress management.1. In Jane Collard’s opi nion, stress is becoming an increasingly common feature of the workplace. Stress is a highly individual reaction, which varies considerably from person to person, and it is difficult for some employees to avoid it. Indeed, stress is regarded by many as part of the organizational culture of our institutions： it comes with the job. Recent figures indicate that time taken off work because of stress has increased by 500 per cent since the 1950s. Undoubtedly, changes in working conditions have led to greater pressure at work at all levels. With reductions in staffing, workloads for individual employees have increased. In addition, many employees are left worrying about the security of their jobs.2. On the stress management courses that she runs, Jane Collard tries to make the trainees realise that stress in itself is not harmful. Everyone needs a certain level of stress to enable them to feel motivated and to perform effectively. A complete absence of stress can be as damagingas overstress, since it can make people lose interest intheir work, and even lead to depression. The difficulties occur when the amount of stress rises above a level which is healthy for a particular individual. If this happens, the effects are very obvious and the trainees are taught to recognize the signs. Stress may be expressed physically, for example through headaches and tiredness, or through emotional problems such as depression. A person suffering from stress may also start to behave differently, and can be difficult to deal with.3. While it may not always be possible to prevent stress, there are a number of ways in which it can be controlled. The first thing that the trainees learn is how to manage their time effectively. This involves, first of all, setting realistic goals for both the short and long term. Once this framework has been established, tasks are then prioritised on a daily basis. The trainees are also reminded that when they are under pressure the less important items should be left, and they should never hesitate to delegate. Everyone is encouraged to look at ways of reducing ’wasted time ’, for example by grouping similar tasks together or dealing with items immedkiately.4. Jane feels that one of the most useful features of the course is that it enables trainees to deal with those demands or deadlines that they regard as unreasonable. They are encouraged to avoid being defensive, but at the same time they are advised not to be afraid of saying ’no’. They are asked to give reasons only if necessary. The training helps them to foresee difficult situations or unwanted demands, and they learn how to prepare themselves mentally. Everyone isencouraged not to get stuck in negative thought patterns, where stress can feed a circular sense of helplessness. One solution they discuss is to think of a more encouraging alternative for each negative message. They learn, for example, to remind themselves that nothing terrible happens when a demand is refused or a deadline missed. Life goes on.Questions 13-16For questions 13-16, choose the best title for each numbered paragraph from the list below.For each numbered paragraph 1-4, mark one letter (A-G) on your Answer Sheet. Do not use any letter more than once.13 Paragraph 1 ______ 14 Paragraph 2 ______15 Paragraph 3 ______ 16 Paragraph 4 ______A Higher stress levels among top managersB Coping with stress through a positive attitudeC Time lost at work through sicknessD Causes of increased stress in the work environmentE Explanations for missed deadlinesF stress reduction through better organisationG Typical problems associated with stressQuestions 17-20Using the information in the text, complete each sentence 17-20 with a phrase A-G from the list below.。

2020年商务英语（BEC）高级阅读试题及答案（卷五）Read the text about career-planning services.Choose the best sentence from the opposite page to fill each of the gaps .For each gap 9–14, mark one letter (A-H) on your Answer Sheet .Do not use any letter more than once .There is an example at the beginning .(0)Your Career Path Can Lead You AnywhereWe used to be advised to plan our careers. We were told to make a plan during the later stages of our education and continue with it through our working lives.(0)_____ some people still see careers in this way. However, to pursue a single option for life has always been unrealistic.Planning for a single career assumes that we set out with a full understanding of our likes and dislikes and the employment opportunities open to us. (9)____ For most people this degree of certainty about the future does not exist.Our initial choice of career path and employer is often based on inadequate knowledge and false perceptions. But with age and experience, we develop new interests and aptitudes and our priorities alter. The structure of the employment market and, indeed of employment itself, is subject to change as both new technologies andnew work systems are introduced (10) _____ We must face the uncertainties of a portfolio career.It is clear from the recent past that we cannot foresee the changes which will affect our working lives. The pace of change is accelerating , asa result of which traditional career plans will be of very limited use.(11)_____ They will need updating to reflect changes in our own interests as well as in the external work environment. Flexible workers already account for about half the workforce. (12)______ We are likely to face periods as contract workers, self-employed freelances, consultants, temps or part-timers.Many employers encourage staff to write a personal development development (PDP) (13)_____ Although some people use it only to review the skills needed for their job, a PDP could be the nucleus of wider career plan –setting out alternative long-term learning needs and a plan of self-development.A report issued by the Institute of Employment Studies advises people to enhance their employability by moving from traditional technical skills towards the attainment of a range of transferable skills.(14)_____ Instead, special schemes should be established to encourage people to examine their effectiveness and to consider a wider range of needs.0 A B C D E F G HA This dual effect means that the relationship between employers and workers has evolved to such and extent that we can no longer expect a long-term relationship with one employer.B. It carries an implicit assumption that we ourselves, and the jobs we enter, will change little during our working lives.C. This growth suggests that a career plan should not be expressed only in terms of full-time employment but should make provision for the possibility of becoming one of the.D this is a summary of one’s personal learning needs and an action plan to meet them.E Consequently, they must now accommodate a number of objectives and enable us to prepare for each on a contingency basis.F However, it warns that employers often identify training needs through formal appraisals, which take too narrow a view of development.G . Such a freelance of consultant would be constantly in demand.H We were expected to work towards that one clear goal and to consider a career change as a bad thing.答案:9 B 10 A 11E 12C 13D 14F9.本段是说在职业生涯中设立一个单独的目标的影响。

2018年10月自考试题电子商务英语全国课程代码：00888请将答案填在答题纸相应的位置上一、词汇和语法（本大题共20小题，每小题1分，共20分）根据句子的意思选择一个正确的答案，错选、多选或未选均无分。

1. ______under a microscope, a fresh snowflake has a delicate six-pointed shape.A. SeenB. SeesC. SeeingD. To see2. It has been ______ for him by his family to marry a girl of his own class.A. arrangedB. organizedC. settledD. adapted3. Flight nineteen from New York to Washington is now arriving at ______ .A. the two gateB. gate twoC. the gate twoD. second gate4. I’d rather listen to ______ than watch ______ .A. radio televisionB. a radio a televisionC. radio the televisionD. the radio television5. All ______ agreed to repeat the experiment.A. the present peopleB. the people to be presentC. the people presentD. the people having been present6. There are ______ opportunities for employment in the rural area.A. lessB. littleC. smallD. fewer7. He doesn’t dare to leave the house in case he ______ .1A. is recognizedB. will be recognizedC. will recognizeD. has been recognized8. George ______ in this school for forty years by the time he retires.A. will teachB. will have taughtC. has taughtD. will be teaching9. Weather ______ , we’ll go sightseeing.A. permittedB. is permittedC. permittingD. is permitting10. No one ______ to me like that again.A. dare to speakB. dare speakC. dares speakD. dares speaking11. We ______ tennis in the park when you phoned.A. must have been playingB. must be playingC. must playD. must have played12. Let us have something iced to drink, ______ ?A. will weB. shall weC. do weD. don’t we13. Teachers all ______ the student to enter the competition.A. cheeredB. animatedC. encouragedD. heartened14. How I wish to ______ in your sufferings.A. enterB. contributeC. participateD. provide15. You should sign a contract to make your job situation ______ .A. normalB. commonC. regularD. usual216. A poor memory ______ her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. develop17. Either the shirt or the sweater ______ suitable for this season.A. isB. areC. have beenD. has18. All you need to do ______ the form.A. fill inB. fills inC. are to fill inD. is to fill in19. She decided not to ______ her husband’s name when she got married.A. adoreB. adoptC. admireD. admit20. I am thinking of ______ a close relationship with my competitors.A. performingB. settlingC. organizingD. establishing二、完形填空(本大题共10小题，每小题1分，共10分)从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。

2020年商务英语试题I及答案一、选择题（每题1分，共10分）1. The term "B2B" refers to:A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Consumer to Business2. Which of the following is a common business practice?A. Price fixingB. BiddingC. Insider tradingD. Monopoly3. The abbreviation "ROI" stands for:A. Return on InvestmentB. Risk of InvestmentC. Rate of InterestD. Revenue of Investment4. In a business context, "due diligence" refers to:A. The process of paying attention to detailsB. The process of thorough investigation or analysisC. The process of making a paymentD. The process of signing a contract5. The phrase "to hedge" in finance means:A. To invest aggressivelyB. To take on high risk for potential high returnsC. To protect against lossD. To borrow money6. What is the primary purpose of a SWOT analysis?A. To identify strengths, weaknesses, opportunities, and threatsB. To evaluate the financial health of a companyC. To determine the market share of a companyD. To assess the quality of a company's products7. The term "blue chip" in stock market refers to:A. A new startup companyB. A company with a stable and reliable recordC. A company that is going bankruptD. A company that has just gone public8. Which of the following is a type of international trade agreement?A. TariffB. QuotaC. Free Trade Agreement (FTA)D. Both A and B9. The "4Ps" in marketing refer to:A. Product, Price, Place, PromotionB. People, Process, Physical evidence, PerformanceC. Price, Productivity, Positioning, PartnershipD. Product, Price, Position, Promotion10. A "franchise" is:A. A type of loanB. A business arrangement where the franchisor licenses its business model to a franchiseeC. A type of insuranceD. A type of investment fund答案：1-5 A B A B C6-10 A C B A B二、填空题（每空1分，共10分）1. The process of negotiating the terms of a contract is known as __________.Answer: Contract negotiation2. A __________ is a document that outlines the terms and conditions of a business agreement.Answer: Contract3. The acronym "CEO" stands for __________.Answer: Chief Executive Officer4. When a company's stock price falls significantly, it may be referred to as a __________.Answer: Stock crash5. A __________ is a financial statement that shows a company's assets, liabilities, and equity at a particular point in time.Answer: Balance sheet6. In business, the term "synergy" refers to the concept that the whole is greater than the sum of its __________.Answer: Parts7. The __________ is the process of identifying and analyzing potential risks in a business venture.Answer: Risk assessment8. A __________ is a type of investment where the investor buys and holds a security for a long period with the expectation of profit.Answer: Buy-and-hold strategy9. The __________ is a measure of how well a company uses its assets to generate profit.Answer: Asset turnover ratio10. A __________ is a type of financial instrument that represents ownership in a company or a creditor relationship with a corporation.Answer: Security三、简答题（每题5分，共20分）1. What is the difference between a sole proprietorship and a partnership in business?Answer: A sole proprietorship is a type of business owned and run by one individual who is fully responsible for all aspects of the business. A partnership is a business owned by two or more individuals who share the profits, losses, and management of the company.2. Explain the concept of "first-mover advantage" in business. Answer: The first-mover advantage refers to the benefits a company gains by being the first to enter a new market or introduce a new product. These benefits may include establishing brand recognition, capturing a larger market share, and setting industry standards.3. What is meant by "corporate social responsibility" (CSR)?Answer: Corporate social responsibility is a business approach that contributes to sustainable development by delivering economic, social, and environmental benefits toall stakeholders, while recognizing and respecting theirrights。

商务英语阅读考试题及答案一、阅读理解（共40分，每题10分）阅读下列商务英语短文，然后根据短文内容回答后面的问题。

短文一：In the rapidly evolving business world, effective communication is crucial for success. Companies are increasingly relying on cross-cultural communication to expand their global reach. The ability to understand and adapt to different cultural nuances is a key skill for international business professionals.1. What is the main idea of the passage?2. Why is effective communication important in the business world?3. What does the passage suggest about the role of cross-cultural communication in business?短文二：The rise of e-commerce has transformed the way businesses operate. Online platforms have made it possible for small businesses to compete with larger companies by reaching a wider customer base. Social media marketing and search engine optimization are two strategies that have become essentialfor businesses to increase their online visibility.1. What is the main topic discussed in this passage?2. How has e-commerce changed the business landscape?3. What are two strategies mentioned in the passage that are important for businesses to increase their online visibility?短文三：Sustainability is becoming a significant factor in business decisions. Companies are recognizing the importance of reducing their environmental footprint and adoptingsustainable practices. This includes the use of renewable energy, waste reduction, and responsible sourcing of materials. Consumers are also becoming more aware and are demanding products that align with their values.1. What is the main focus of the passage?2. Why are companies adopting sustainable practices?3. What are some of the sustainable practices mentioned inthe passage?二、词汇理解（共20分，每题5分）根据短文内容，选择最合适的词汇填空。

2020 年商务英语考试（BEC 中级）阅读理解练习题For each statement(1-7),mark one letter(A,B,CorD)on your Answer Sheet.1、根据下面内容，回答1-7 题：Focus on what you do best. This age-old strategy has worked well for Real Networks.Microsoft's main competitor in multimedia software for the Internet. Now, the smaller Seattle-based firm is trying a novel way to contain the software giant. On October 29t",it released the underlying recipe, or source-code, of its Real layer software and will soon do the same for its other programs giving away a big chunk of its intellectual property.BThis may sound like a desperate echo of 1998, when Netscape, struggling in Microsoft's chokehold, published the source-code of its web browser (an initiative that yielded few real results until this June, when the first sedous new version of the open-source browser, Mozilla, was released). Yet Real Networks is not playing defense. It is trying to encourage the creation of a common multimedia software infrastructure for every kind of file format and device, thus thwarting Microsoft's ambitions in this promising market.The firm hopes that others in the industry (volunteer programmers, media firms and hardware makers) will take the code, called Helix DNA, mprove it and make it run on new devices, such as mobile phones and home stereos, turning Real Networks' software into an industry standard. Clever licensing termsare supposed to ensure that this standard does not splinter and that the firm still makes money.CIndividual developers, universities and other non-profit organisations can modify the software as they please and even redistribute it for free, so long as they also publish the source-code for their changes. This is a sort of payment in kind, for Real Networks is then allowed to use these contributions. Firms, on the other hand, must pay royalty fees if they distribute more than 1 m copies of the code. They also have to make sure that their software works with other Helix DNA products. The software's development community already has 2, 000 members. And several hardware makers back the effort. But there are risks. Afraid of piracy, media groups are suspicious of anything that might be related to hackers (although they also do not want to depend on, and pay for, technology controlled by Microsoft). The selfcreated competition could also hurt Real Networks if customers decide its commercial products, which will be based on the open source-code but with extra features, are not worth paying extra for.DReal Networks' move is another sign that the software industry is going hybrid. Mixing elements of proprietary software, where the source-code is tightly controlled, with open-source programs enable firms to expand a market, harvest the ideas of others and, they hope, still make money. Even Microsoft is edging this way ：it recently announced that partners can now look at but not modify or reuse the sourcecodefor Passport, its controversial digital-identity service.In 1998 Netscape made a dangerous copy 。

2019年商务英语考试初级阅读理解试题1We got up early this morning and __1__ a long walk after breakfast. We walked through the business section of the city. I told you yesterday that the city was larger__2__ I thought it would be. __3__ the business section is smaller than I thought it would be. I suppose that's__4__ Washington is a special kind of city. __5__the people in Washington work for the government. A bout 9:30 we went to the White House. It's__6__ to the public from 10 till12, and there was a long line of people waiting to get in. We didn't have to wait very long, because the line moved __7__quickly.The White House is really white. It is painted every year. And it seems very white, because it's got beautiful lawns all around it, ____8____many trees and shrubs. The grounds__9__ about four square blocks. I mean, they're about two blocks long__10__ each side. Of course, we didn't see the whole building. The part__11__the President lives and works is not open to the public. But the part we saw was beautiful. We went through five of the main rooms. One of them was the library, on the ground floor. On the next floor, there are three rooms named__12__ the colors that are used in them: the Red Room, the Blue Room, and the Green Room. The walls are covered with silk__13__. There are__14__ old furniture, from the time__15__ the White House was first built. And everywhere there are paintings and statues of former presidents and other famouspeople from history.1. A) made B) did C)took D) got2. A) than B) as C) so D) like3. A) But B) Yes C) So D) Then4. A) since B) as C) because D) because of5. A) Much of B) Most of C) A lot D) Lots6. A) open B) opening C) being opened D) opened7. A) pretty B) little C) much D) very much8. A) / B) having C) with D) together9. A) include B) cost C) cover D) spread10. A) by B) on C) for D) with11. A) which B) what C) that D) where12. A) by B) for C) after D) before13. A) cloth B) clothes C) clothing D) cloths14. A) Much pieces of B) many pieces of C) many a D) a great many15. A) that B) which C) who D) when【答案】CAACB AACCB DCABD2019年商务英语考试初级阅读理解试题2In the nineteenth century, the invention of the telegraph made it possible to send noises, signals, and even music over wires from one place to another. However, the human voice __1__ this way. Many inventors tried to find a __2__ to send a voice over wires, and in 1876 some of their efforts were crowned with success. ___3___ American inventors, Alexander Graham Bell and Elisha Gray, __4__ at almost the same time. The United States Supreme Court finally had to decide which of the two __5__ the first inventor of the telephone. The Court decided __6__ Bell's favor.Born in Edinbrug, Scotland, Bell grew up in a family __7__ was very interested in teaching people to speak. His grandfather had been an actor who left __8__ to teach elocution; his father was a teacher __9__ deaf-mutes learn how to speak.However, probably none of the __10__ inventions gave Bell the same feeling of triumph __11__ he had on the day when he spilled some acid from his batteries. It was after he had worked for months to find ways to send something more __12__metallic twangs over the wires. Thinking Watson, __13__, was in the next room, Bellcalled, Mr. Watson, __14__. I want you. Watson was not in the next room. He was down in his laboratory, __15__ to the receiver. To Watson's surprise, he heard the words perfectly. He ran to tell Bell the news: the wires had carried Bell's voice perfectly.1. A) had never traveled B) never had traveled C) was never traveled D) never was traveled2. A) solution B) key C) way D) mean3. A) Two B) The two C) The two of D) Of two4. A) was succeeded B) have succeeded C) succeeded D) was succeeding5. A) was B) to be C) being D) having been6. A) at B) on C) to D) in7. A) that B)where C) in which D) who8. A) a theatre B) theatre C) theatres D) the theatre9. A) which was helped B) that was helped C) who helped D) who has helped10. A) later B) latter C) lately D) afterwards11. A) like B) to Cㄘwhich D) as12. A) of B) / C) as D) than13. A) being his helper B) was his helper C) his helper D) to be his helper14. A) come here B) come up C) go away D) go down15. A) besides B) beside C) next D) by【答案】ACACADADCADDCAC。

2020初级商务英语阅读理解试题附解析为了让大家更好的准备商务英语BEC考试，给大家整理了初级商务英语阅读理解试题,下面就和大家分享，来欣赏一下吧。

初级商务英语阅读理解试题In the last few years, managers throughout industry haveseen more changes than many of them could have expected tosee in their entire working lives having to communicateinformation which often leads to feelings of insecurity hasbecome a key activity. From being regarded as relativelyunimportant in many companies , management employeecommunication has become a central corporate need.Concordia International provides a good example of acompany that has adjusted well to the changing needs for communication . since 1995 ,Concordia has been turned inside-out and upside-down, to ensure that it is a marketing –led,customer-responsive business, one that looks outwards at customers and competitors, ratherthaninwards at its own processes and the way things were done in the past. In the last eightyears, Concordia has reduced its workforce by more than 80.000 people - or 35% -on a voluntarybasis, with further downsizing anticipated.From being an engineering company, Concordia is now remaking itself as a service company.The role of employee communication in such a context is to build people’sself-confidence, topersuade them that, although it is inevitable that the changes will go ahead, they also bring withthem new opportunities for employees. However, this is not an easy task. People tend to beskeptical of these claims and to feel that they are losing touch with the company they haveworked for over many years. This is understandable, since many of the old certainties are beingswept away , including the core activities of the company they work for. Above all , they have hadto face up to the fact that they no longer have a job for life.Research indicates that people respond to this predicament in a variety of ways. The bulk ofemployees fall into two main categories in terms of their response to the new situation: on the onehand there are the “ pragmatists” and on the other “ the highly anxious” the former see their joba s a means to an end and have arelatively short-term perspective, with strong loyalty to their localterm , rather than the company as a whole . The second category, usually the majority, mayrespond to threatened changes with a feeling of having been let down, and even feel anger at thecompany for what they see as changing the terms of their employment.The employee communication process needs to be capable of accurately directing itsmessages at a variety of employee groups and departments within the workforce . this is whymiddle managers and line managers are so key to communication. They are the people who knowabout the full rage of concerns among the workforce. The problem in the past was that this crucialarea was often the responsibility of a separate, relatively isolated unit. Concordia puts responsibilityfor communication firmly on line managers. All their research points to the same conclusion: peopleprefer to get their information face-to-face from their line managers. That is the key relationshipand where arguments and hearts and minds –are lost.The general rule in company communication is to tell employees as much as you can as soonas you can. If you can’t provide details, then at least put the news in context and commityourselfto providing greater detail when it becomes available another rule of company communication isthat there must be a fit between what the company is telling its employees and what it is telling itsshareholders.15 In the last eight years, Concordia hasA made over 80.000 employees reduncdantB completed a period of downsizingC reduced its workforce of 80.000 by 35%D given 35% of departing employees voluntary redundancy16 From Concordia’s point of view, the role of communication is toA win employee support before going ahead with the changesB change the company’s core activities.C emphasise the positive aspects of the changesD explain the need for the changes17 what does research show about most employees’ response to change?A they expect it to have a bad effect on the companyB they feel completely powerless。

2020商务英语BEC高级考试阅读试题及答案（4）The Scientific Approach to RecruitmentWhen it (0) to selecting candidates through interview, more often than not the decision is made within the firstfive minutes of a meeting. Yet employers like to (21) themselves that they are being exceptionally thorough intheir selection processes. In today’s competitive market place, the (22) of staff in many organizations is fundamental to the company’s success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or ability￡aptitude testing (25) an organization with an extra way ofestablishing a candidate’s suitability for a role. It (26) companies to add value by identifying key elements of a position and then testing candidates to ascertain theirability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performance of any individual. The answer to this problem is experience in interview techniques and strong definition of the elements of each position to be (29) as the whole recruitment process is based on few real certainties, the instinctive decisions that many employers make, based on a CT and the first five minutes of a meeting,are probably no less valid than any other tool employed in the (30) of recruitment.Example ：A haveB decideC doD make0 A B C D21.A suggest B convince C advise D believe22.A worth B credit C quality D distinction23.A secure B relies C attain D achieve24.A lifted B enlarged C expanded D risen25.A provides B offers C contributes D gives26.A lets B enables C agrees D admits27. A portion B member C share D component28. A extent B size C amount D measure29.A occupied B met C filled D appointed30 A business B topic C point D affair参考答案： 21-30 B C A D A B D D C A。

2019年商务英语高级阅读理解练习题1B 1 It would be advisable for Flacks to consult customers before developing a new product.D 2 Producing goods for specialist markets might increase Flacks' profits.C 3 Flacks may need to change the function of one of its facilities.A 4 Flacks should utilise its current expertise to enter a different market.B 5 Flacks may need to consider closing its current production facility.C 6 Flacks should develop the connections it has established with leading retailers.A 7 Expanding the product range would not be a problem for the workforce.Flacks is a UK-based company that produces fashion accessories for women. How can it continue to grow its business?A Susan FalmerFaced with a shrinking market, cheap imports and competitivepricing, Flacks will have to work hard to increase its margins. They need to move into a more promising market, one where demand is growing and where the company can exploit existing skills and contacts. They could think about brand extension - this would not be a giant leap and the sales force would take it in its stride. Also, they wouldn't need to re-equip their factory and could use non-UK sourcing if facilities here are in short supply.B Mesut GuzelThey have the fundamentals of a survival strategy in a market where outsourced manufacture and brand differentiation hold the key to success. I think they should initially locate some of their production in another country, where manufacturing quality tends to be better and it is easier to meet changing customer demands. But they should also regularly monitor production in Britain and think about outsourcing all this work abroad at some point if they need it done faster. The company should continue to work on innovative products, and thorough market research will help to ensure any new ideas are well received.C Gary WilmotIn order to beat their rivals in a highly competitive market, Flacks should ensure their products are attractive and build on their relationships with the big stores rather than trying to go it alone and market directly. They should also consider refocusing production by using their UK factory for high-specification products. They couldeventually build more production overseas in a cycle of continuous development.D Michal KaminskiThe demand for fashion accessories is relatively flat and the company should consider exploiting niche markets to improve its margins. But even within these, Flacks must distinguish its goods from those of its rivals in terms of quality, performance and design. Innovative sales, marketing and PR are vital to exploit these niche products. One competitive advantage that Flacks does have is production times. Many retail chains now have two-tier supply chains and Flacks could focus on top-up orders. They might also investigate other sales channels such as mail order.这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题，四个专家给出了自己的建议。

2020年商务英语（BEC）高级阅读试题及答案（卷三）Is there any place in the world’s biggest and fastest-growing industry for someone starting up in business on their own? The answer, it seems, is a definite ‘yes’. __H__. As the holiday and tourist business is growing by at least 10 percent a year, the prospects for small independent travel agents with flexible markets and low overheads have never been so bright.No wonder next year will see a record number of independent start-ups –at least 10,000, according to one estimate. __9__. They will benefit from computer technology, which means they on longer need retail shops in order to operate as travel agents. At least 50 per cent of independent operators are already home-based, linked by computer to booking centers, ticket wholesalers and database services, which can cut prices by half, compared to the main travel agent chains. __10__. If they do, these dynamic independents BECome like mini tour operators, creating their own packages from other people’s holidays, rather than just selling a standard holiday out of a brochure for only 10 per cent commission.The biggest problem with running your own travel company can be to generate enough income to make it possible to apply for a license to sell air tickets direct. __11__. However, many independents are quite happy with this system. The brokers are fully bonded and therefore yourcustomers are well protected. At the same time, you can still get good rates of commission. Even part-time agents securing around ten bookings a month can earn around $1,000 a month. __12__.An even greater income than that is possible with the right kind of specialization. Business and sports travel are particularly lucrative. __13__. One way to get this kind of deal can be to approach companies in your area direct and offer to cater for their corporate and leisure travel needs. You may be able to improve on their existing deals, especially if they are currently dealing with one of the larger travel companies. __14__. In fact, your only problem may well turn out to be that you become so successful selling holidays you never have time to take one yourself!A Such big companies may have 75 per cent of the travel business, but there’s plenty left for the smaller operator, particularly if they specialize.B This could be five times as much if you make it your only job.C Their low overheads should mean they are able to undercut their competitors.D These will range from part-timers to full-time freelance travel brokers.E Otherwise you have to work through brokers and computerized distributors who all take their cut of the profit.F Even so, you need to ensure the staff have the right training.G For example, there are agents offering exotic conference locations or parachuting in the desert.H In fact, there’s never been a better time to try your luck in the travel trade.使用返指方法一：9，11，14。

2020年商务英语（BEC）高级阅读试题及答案（卷一）The Scientific Approach to RecruitmentWhen it (0) to selecting candidates through interview, more often than not the decision is made within the first five minutes of a meeting.??Yet employers like to (21) themselves that they are being exceptionally thorough in their selection processes. In today’s competitive market place, the (22) of staff in many organizations is fundamental to the company’s success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or ability￡aptitude testing (25) an organization with an extra way of establishing a candidate’s suitability for a role. It (26) companies to add value by identifying key elements of a position and then testing candidates to ascertain their ability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performance of any individual. The answer to this problem is experience in interview techniques and strong definition of the elements of each position to be (29) as the whole recruitment process is based on few real certainties,the instinctive decisions that many employers make, based on a CT and the first five minutes of a meeting, are probably no less valid than any other tool employed in the (30) of recruitment.21.A suggest B convince C advise D believe22.A worth B credit C quality D distinction23.A secure B relies C attain D achieve24.A lifted B enlarged C expanded D risen25.A provides B offers C contributes D gives26.A lets B enables C agrees D admits27. A portion B member C share D component28. A extent B size C amount D measure29.A occupied B met C filled D appointed30 A business B topic C point D affair《The scientific approach to recruitment》，招人的科学方法。

2020年10月全国自考国际商务英语真题及答案词组英译汉1.conference【正确答案】(正式)会议(尤指年会)2.multinational corporation【正确答案】跨国公司petitive devaluation【正确答案】竞争性贬值4.start from scratch【正确答案】白手起家／从零开始5.hinterland【正确答案】内地6.financial resources【正确答案】资金7.standing committee【正确答案】常务委员会8.action program【正确答案】行动纲领9.bankrupt【正确答案】破产的10.idle funds【正确答案】游资／闲散资金词组汉译英11.货运收据【正确答案】cargo receipt12.清洁浮动【正确答案】clean float13.管理合同【正确答案】management contract14.租赁贸易【正确答案】leasing trade15.经济全球化【正确答案】economic globalization16.目的地【正确答案】destination17.成本经济【正确答案】cost economies/economy18.大额存单【正确答案】certificate of deposit19.(汇率)直接标价【正确答案】direct quote20.股票交易所【正确答案】stock exchange配对题a. business dealings between individuals or firmsb. ed paper money issuedby a bank, usu. the country's central bank c. irregular movement of (prices, exchange rates etc.) d. equal in value, on the same level e. becoming due f. fail to carry out an obligation g. benefits from combining different business es, normally claimed by the promoters of mergers h. a multinational compa ny whose national identity has been blurred i. the stock of gold coin and bul lion (gold bars) held by a note-issuing bank in a country on the gold standard j. an account of probable fut ure income and expenditure during a stated period, usu. a year used as a gu ide in making financial arrangements【正确答案】21.maturity【正确答案】e22.budget【正确答案】j23.banknote【正确答案】b24.par【正确答案】d25.default【正确答案】i26.synergy【正确答案】g27.gold reserves【正确答案】fmercial intercourse【正确答案】a29.world company【正确答案】h30.fluctuation【正确答案】c名词解释32.deposit【正确答案】Deposit refers to money paid as part payment that is owed.33.barriertotrade【正确答案】Barrier to trade refers to any action by a government to limit or prevent the free flow of goods in and out of its country.34.consignee【正确答案】Consignee is the party in the bill of lading to whom the goods are shipped.35.affiliate【正确答案】Affiliate refers to a business concern owned or controlled in whole or in par t by another concern.36.CFR【正确答案】CFR: cost and freight简答题37.What major challenges does China still face despite all its achievements?【正确答案】China still faces the following big challenges: the protectionist measures in s ome countries, competition from the banking and insurance industries, and challenges from agriculture.38.What is a tariff?【正确答案】A tariff is a tax imposed on a commodity when it crosses the boundary of a customs area which usually coincides with the area of a country.39.How does the letter of credit offer security to the buyer and the seller? 【正确答案】The seller has the security to get paid provided he presents impeccable doc uments while the buyer has the security to get the goods required through the documents he stipulates in the credit.40.Explain the concepts of GNP and GDP respectively.【正确答案】GNP refers to the market value of goods and services produced by the prop erty and labor owned by the residents of an economy. GDP refers to the ma rket value of all goods and services produced within the geographic area of an economy.句子英译汉41.A contract is an agreement which sets forth binding obligations of the re levant parties. It is enforceable by law, and any party that fails to fulfill his c ontractual obligations may be sued and forced to make compensation. 【正确答案】合同是对有关当事人规定了约束性责任的一种协定。

2020上半年商务英语考试阅读练习题Look at the sentences below and at the five managers’ comments on leadership on the opposite pageWhich new item (A, B, C ,D or E) dose each statement 1 –8 refer to ?For each statement ! – 8 , make one letter(A, B, C ,D or E) on your Answer Sheet .You will need to use some of these letters more than once .1、Successful leadership involves making sure that employees accept new ideas.2、A good leader can bring success to a company in difficulties3、Leaders should be assessed on the basis of their achievements4、The personalities of good leaders are generally different from those of other managers5、Patience is a valuable quality in a successful leader6、Leaders consider potential changes in what their company does for others7、Good leaders will encourage their staff if their organization is in difficulties8、Leaders need to adapt their behaviour to suitdifferent circumstancesA Maurizio VernaLong-term, visionary business leaders must be prepared to invest to get what they want for their company. They know when and how to apply pressure and to take risks, when they need to display a more hands-off approach. I have a pretty clear view of my ideal b usiness leader, and of course that’s where I ‘m trying to head： he or she should start up and grow a cash-rich, multi-interest international organization of tremendous strength and depth.B Sue TuckerThe pace of technological change, and the rate at which businesses are changing , requires leaders to have a particular aptitude for technology and an understanding of the internet. A lot of people are aware of the opportunities here ,but awareness alone isn’t enough： in a true leader this needs to be coupled with clever marketing, product design and technological innovation, and keeping abreast of everything going on in the company. In fact the acid test , I think , is being able to use all of these skills to turn around a failing company.C Carol GodfreyEffective leaders stand out from the herd. They’re often idiosyncratic, even eccentric.They have the confidence to be themselves, and not to adopt the language and attributes of the run-of-the-mill professional managers and accountants. What’s crucia l is having the charisma or whatever it is that gives their staff confidence in them, so they can keep everyone on board when they want to make innovations. Sooften these don’t get off the ground because of lack of leadership, because after all, our response to change is significantly affected by how it’s introduced.E Ana CostaOutstanding leaders understand both tactics and strategy, and are prepared to play a very long game to achieve their objectives. They understand that in negotiations they need the “ win-win” concept, because losers risk losing their dignity, which is no good for your long-term business relationship with them. Leaders must stay optimistic, whatever the odds, and keep up morale of their company, even when the going’s tough. It’s important to be very much hands-on, too. A good leader will champion ideas that keep the company in the forefront.参考答案： 1-5 CBDCE 6-8 EA。