Chapter 1 Fundamental of Business Writing
Dear Mr. Barington,
Thank you for your application for the post of personal assistant to our managing director.
We received a large number of applicants including some from the persons with experiences in
the special field of electronics in which we operate. The appointment has now been made, but as
our work continues to expand there are likely to be other vacancies in which you may be
interested. I hope you will feel able to apply to us again when they are advertised.
Your sincerely,
Dear Mr. Johnson,
Thank you for your letter of 15 July enclosing the “Senator” alarm clock, receiving this
morning.
We find your comments on the performance of your clock very interesting and have passed
to our engineers for the inspection and a report. Meanwhile, we are arranging to replace your
1 / 9 商务英语写作
Chapter 1 Parts and Formats of Busniess Letters 商务书信写作组成部分及其格式
Structure of Business Letters
There are 13 parts of the Business Letter as follows：
(1) Letterhead
(2) Reference and Date
(3) Inside Address
(4) Attention Line
(5) Salutation
(6) Subject Line
(7) Body
① Opening or Introduction; ② Details; ③ Response or Action; ④ Close
(8) Complimentary Close
(9) Signature
(10) Initials
(11) Enclosure
(12) Carbon Copy
(13) Postscript
Chapter 2 Sales Letters
建立业务关系信函地内容一般包括以下几点：
怎样得知对方公司地名称和地址
Means of knowing the targeted company.
阐述写信地目地
The purpose of writing
介绍公司及产品地基本情况
Introduction to your company and products.
表明建立业务关系地愿望并希早日回复.
Express your hope to cooperate with the
company and to have an early reply.
The heart of most business is sales— selling a product or service. Much of a company's sales effort is
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12.1 Crossing cultures
VOCABULARY
Globalisation
1 Why do you think kofi Annan said this?
‘…arguing against globalization is like arguing against the laws of gravity.’
Kofi Annan, United Nations
2 Complete the table(sometimes more than one adjective is possible).
Noun Adjective(s)
1 _______________ social
2 economy _______________
3 competition _______________
4 _______________ growing
5 influence _______________
6 _______________ Integrated
7 corporation _______________
8 development _______________
3 What does the term globalization mean to you?
4 Mark the following aspects of globalization positive (+), negative (-) or don’t
know (?).Compare and discuss with your partner.
1 free trade (abolition of trade barriers)
2 opening of markets
3 social integration and merging of cultures (the global village)
BEC商务英语（中级）写作模拟试卷11 (题后含答案及解析)
题型有：1. PART ONE 2. PART TWO
PART ONE
1． How to approach Writing Test Part One? Part One counts for one third of the
total marks in the Writing Test.? You should spend no more than 15 minutes on Part
One.? You will be asked to write a note, memo, email or message to one or more
people in your company? The first bullet point of the instructions outlines the
situation.? The second bullet point tells you what you should write, who you are
writing it for, and the points that must be included.? It is best to follow the order of
the points that are required, as you will lose marks if you leave out any of
them.Planning? Read the instructions carefully so that you know what to do, and
underline the key words.Writing? Express yourself briefly and clearly? For a memo or
email you don’t need to include to, from, date or subject.? Try to use a range of
