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• Click to add Title Your text in here • Click to add Title Your text in here • Click to add Title • Click to add Title • Click to add Title • Click to add Title
• 이탈이 예상되는 고객은 누구인가? • 휴면 고객을 활성화 하는 방법은 무엇인가?
5. 고정고객
Summary- 웹사이트 리뉴얼 목표
Integration Branding & Identity
Your text in here
• Click to add Title • Click to add Title
Your text in here
• Click to add Title • Click to add Title
Your text in here
Diagram
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
• Click to add Text
• Click to add Text • Click to add Text
• Click to add Text
• Click to add Text • Click to add Text
Diagram
• Add your title in here
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Title
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Title
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Diagram
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
• Click to add Text
• Click to add Text • Click to add Text
• Add your title in here
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Diagram
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Diagram
ThemeGallery is
a Design Digital Content & Contents mall developed by Guild Design Inc.
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
• Click to add Title Your text in here • Click to add Title Your text in here • Click to add Title • Click to add Title • Click to add Title • Click to add Title
Your text in here
• Click to add Title • Click to add Title
Your text in here
• Click to add Title • Click to add Title
Your text in here
Diagram
Title
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
2百度文库 신규고객
• 고객들은 우리 Site와 경쟁 Site에서 어떤 태도(정부 수집,구매 등)의 차이를 보이는가?
고객 이탈 방지 전략 이탈 고객 재 유치 전략
3. 구매고객
• 반복 구매를 위한 교차 판매/상승 판매방법은? • 고객의 방문을 어떻게 개인화 할 것인가?
4. 반복고객
Text
Text Text
Add your text in here
Text
Add your text in here
Text
Text Text Text
Diagram
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
(단위: 만원)
10,000
20,000
Solution
ERP CRM/DW KMS/GW EDMS WCMS Mailing Community
(9,807) (7,984) (7,467) (10,266) (14,073) (7,810) (18,122) (21,626)
B2B FAX
e-CRM구축 관점
현 안
• 우리 회사의 (가장 적합한) 고객은 누구인가?
1. 잠재고객
전 략
신규 고객 유치 전략 경쟁사 고객 유치 전략 고객 가치 증대 전략 우수 고객 유지 전략 휴면 고객 활성화 전략
1.잠재 고객
• 그들을 유치하기 위한 방법은 무엇인가?
• 고객들은 우리 Site에서 어떤 행동을 보이는가?
