商务英语考试试题
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商务英语试卷一、单项选择题(共20分,每题2分)1. When you write a business letter, you should always____A. start with the greetingB. begin with the bodyC. end with the signatureD. write in a formal style2. In international business, ____ is the exchange of goods and services between countries.A. commercial transactionB. foreign tradeC. import and exportD. barter3. We____your offer of June 8 and confirm our acceptance.A. have receivedB. had receivedC. will receiveD. would receive4. If you____the contract, you____it.A. sign; acceptB. will sign; will acceptC. sign; will acceptD. will sign; accept5. The business hours of the store are____from 9:00 to 5:00 , but it is open on Sundays.A. regularB. ordinaryC. standardD. normal二、多项选择题(共20分,每题2分)1. The company has____products on the market.A. launchedB. floatedC. introducedD. propagated2. We____your payment on account and will pay the balance on delivery.A. acknowledgeB. acceptC. receiveD. adopt3. They____to sign the contract, but they haven't yet decided whether to accept it or not.A. committedB. agreedC. attendedD. intended4. We____the samples you sent and will let you know if we want to order more.A. appreciateB. favorC. admireD. fancy5. We____all the necessary arrangements for the business meeting and everything is ready now.A. madeB. have madeC. have been makingD. will make。
商务英语高级试题及答案一、词汇题(每题1分,共10分)1. The company is looking for a _______ to expand its market share.A) strategyB) tacticC) policyD) procedure2. The _______ of the new product launch was a success.A) initiationB) inceptionC) commencementD) implementation3. The _______ of the project was delayed due to unforeseen circumstances.A) completionB) executionC) initiationD) termination4. The _______ of the company's financial report is scheduled for next week.A) releaseB) publicationC) issuanceD) distribution5. The _______ of the company's profits has been a concern for the shareholders.A) fluctuationB) stabilityC) consistencyD) stagnation6. The _______ of the company's assets is a crucial part of the audit process.A) valuationB) assessmentC) evaluationD) estimation7. The _______ of the merger was approved by the board of directors.A) proposalB) suggestionC) recommendationD) initiative8. The _______ of the contract is expected to be completed within a month.A) negotiationB) discussionC) deliberationD) consultation9. The _______ of the market has led to a decrease in sales.A) saturationB) expansionC) contractionD) diversification10. The _______ of the company's products has been a keyfactor in its success.A) innovationB) imitationC) replicationD) standardization答案:1-5 A B A A A6-10 A C A A A二、阅读理解(每题2分,共20分)阅读以下商务文章,回答下列问题。
成人商务英语考试题库及答案大全一、选择题1. 在商务会议中,以下哪个短语用于表示“请提供更多信息”?A. Could you elaborate on that?B. Could you repeat that?C. Could you summarize that?D. Could you confirm that?答案:A2. 以下哪个选项是正确的商务电子邮件结尾?A. Best regardsB. Yours faithfullyC. Yours sincerelyD. All the best答案:A3. 在商务谈判中,如果对方提出的价格高于你的预算,你应该:A. 立即拒绝B. 要求折扣C. 询问是否有其他选择D. 直接离开答案:C二、填空题4. 在商务场合,当被问及你的职业时,你可以说:"I am a____________."答案:[职业名称]5. 当你想要表达对会议的感谢时,你可以使用以下短语:"Thank you for the _____________."答案:[会议主题]三、阅读理解阅读以下商务邮件,并回答问题。
Dear Mr. Smith,I hope this email finds you well. We are pleased to informyou that your application for the position of Sales Manager has been successful. We would like to schedule an interview with you at our office on the 15th of next month at 10:00 AM. Please confirm your availability at your earliest convenience.Best regards,John BrownHuman Resources Department6. What is the purpose of this email?A. To offer a jobB. To schedule an interviewC. To confirm a job offerD. To decline an application答案:B7. When is the interview scheduled?A. 15th of this monthB. 15th of next monthC. 25th of next monthD. 15th of the following month答案:B四、翻译题8. 请将以下句子从英文翻译成中文:"Due to the current economic climate, we have decided to postpone our expansion plans."答案:由于当前的经济形势,我们决定推迟我们的扩张计划。
1题1. What does the acronym "B2B" stand for in the context of business?A. Business to BusinessB. Business to BuyerC. Business to BankD. Business to Broker2. Which of the following is a key component of a business proposal?A. Personal biographyB. Company historyC. Executive summaryD. Employee handbook3. In a business email, what is the purpose of the "Subject" line?A. To provide a detailed description of the email contentB. To give a brief summary of the email's purposeC. To list the attachments included in the emailD. To include a greeting to the recipient4. What is the primary goal of a SWOT analysis?A. To identify the company's financial statusB. To analyze the company's market positionC. To assess the company's strengths, weaknesses, opportunities, and threatsD. To forecast the company's future sales5. Which of the following is an example of a fixed cost in business?A. Raw materialsB. RentC. Sales commissionsD. Shipping fees6. What does "ROI" stand for in business terms?A. Return on InvestmentB. Rate of InterestC. Revenue of IncomeD. Resource Optimization Index7. In the context of international trade, what does "CIF" stand for?A. Cost, Insurance, and FreightB. Cash in FrontC. Currency in ForeignD. Central Import Facility8. Which document is required to legally establish a new business?A. Business planB. Marketing strategyC. Certificate of IncorporationD. Employee contract9. What is the term for the process of setting prices based on what the market will bear?A. Cost-plus pricingB. Market-based pricingC. Competitive pricingD. Penetration pricing10. Which of the following is a characteristic of a sole proprietorship?A. Limited liabilityB. Shared ownershipC. Single ownershipD. Publicly traded11. What is the main purpose of a balance sheet in accounting?A. To track daily salesB. To show the company's financial position at a specific point in timeC. To forecast future revenuesD. To analyze customer demographics12. In business negotiations, what does "BATNA" stand for?A. Best Alternative To a Negotiated AgreementB. Business Agreement Terms and NegotiationsC. Basic Agreement Tactics and NegotiationD. Business Analysis and Technical Negotiations13. Which of the following is a type of market structure where there are many sellers, but each seller has a small share of the market?A. MonopolyB. OligopolyC. Perfect competitionD. Monopolistic competition14. What is the term for the amount of money a company receives from it s sales of goods or services?A. ProfitB. RevenueC. ExpenseD. Investment15. In business communication, what does "CC" stand for in an email?A. Carbon CopyB. Courtesy CopyC. Confidential CopyD. Central Copy16. What is the primary purpose of a business plan?A. To secure a business loanB. To outline the company's goals and how it plans to achieve themC. To hire new employeesD. To design a company logo17. Which of the following is a key element of a successful marketing s trategy?A. Employee trainingB. Product developmentC. Market researchD. Financial auditing18. What does "IPO" stand for in the context of business?A. Initial Public OfferingB. Internal Process OptimizationC. International Product OrderD. Integrated Project Operation19. In business, what is the purpose of a "non-disclosure agreement"?A. To prevent employees from discussing company secretsB. To allow employees to work from homeC. To ensure fair wages for all employeesD. To promote company-wide transparency20. What is the term for a business strategy where a company focuses ona narrow market segment?A. DiversificationB. Niche marketingC. Mass marketingD. Globalization21. Which of the following is a characteristic of a partnership?A. Single ownershipB. Limited liabilityC. Shared profits and lossesD. Publicly traded22. What is the main purpose of a cash flow statement?A. To show the company's financial positionB. To track the company's cash inflows and outflowsC. To forecast future revenuesD. To analyze customer demographics23. In business, what does "EBITDA" stand for?A. Earnings Before Interest, Taxes, Depreciation, and AmortizationB. Estimated Business Income and Tax Deductions AvailableC. Enterprise Budgeting and Investment Tracking DataD. Electronic Business Information and Trade Documentation24. What is the term for the process of analyzing competitors to determ ine their strengths and weaknesses?A. Market analysisB. Competitive analysisC. SWOT analysisD. Financial analysis25. Which of the following is a type of business organization where own ers have limited liability?A. Sole proprietorshipB. PartnershipC. CorporationD. Cooperative26. What is the primary purpose of a business model?A. To secure funding from investorsB. To outline how a business creates, delivers, and captures valueC. To hire new employeesD. To design a company logo27. In business communication, what does "FYI" stand for?A. For Your InformationB. For Your ImprovementC. For Your InterestD. For Your Inspection28. What is the term for a business strategy where a company expands it s operations to other countries?A. DiversificationB. Niche marketingC. Mass marketingD. Globalization29. Which of the following is a characteristic of a corporation?A. Single ownershipB. Limited liabilityC. Shared profits and lossesD. Publicly traded30. What is the main purpose of a profit and loss statement?A. To show the company's financial positionB. To track the company's cash inflows and outflowsC. To report the company's revenues, expenses, and profits over a p eriod of timeD. To analyze customer demographics31. In business, what does "M&A" stand for?A. Marketing and AdvertisingB. Mergers and AcquisitionsC. Management and AdministrationD. Manufacturing and Assembly32. What is the term for the process of setting prices based on the cos ts of production plus a desired profit margin?A. Cost-plus pricingB. Market-based pricingC. Competitive pricingD. Penetration pricing33. Which of the following is a type of market structure where there are few sellers, and each seller has a significant impact on the market?A. MonopolyB. OligopolyC. Perfect competitionD. Monopolistic competition34. What is the term for the amount of money a company has left after p aying all its expenses?A. ProfitB. RevenueC. ExpenseD. Investment35. In business communication, what does "BCC" stand for in an email?A. Blind Carbon CopyB. Blank Carbon CopyC. Basic Confidential CopyD. Business Central Copy36. What is the primary purpose of a business proposal?A. To secure a business loanB. To outline the company's goals and how it plans to achieve themC. To propose a solution to a client's problemD. To design a company logo37. Which of the following is a key element of a successful sales strat egy?A. Employee trainingB. Product developmentC. Market researchD. Customer relationship management38. What does "ESOP" stand for in the context of business?A. Employee Stock Ownership PlanB. Enterprise System Optimization PlanC. Executive Strategy and Operations PlanD. Environmental Sustainability Operations Plan39. In business, what is the purpose of a "non-compete clause"?A. To prevent employees from working for competitorsB. To allow employees to work from homeC. To ensure fair wages for all employeesD. To promote company-wide transparency40. What is the term for a business strategy where a company offers a w ide range of products or services?A. DiversificationB. Niche marketingC. Mass marketingD. Globalization41. Which of the following is a characteristic of a cooperative?A. Single ownershipB. Limited liabilityC. Shared profits and lossesD. Publicly traded42. What is the main purpose of a budget in business?A. To show the company's financial positionB. To track the company's cash inflows and outflowsC. To forecast future revenuesD. To allocate resources and plan for future expenses43. In business, what does "EBIT" stand for?A. Earnings Before Interest and TaxesB. Estimated Business Income and TaxC. Enterprise Budgeting and InvestmentD. Electronic Business Information and Trade44. What is the term for the process of analyzing market trends to iden tify opportunities and threats?A. Market analysisB. Competitive analysisC. SWOT analysisD. Financial analysis45. Which of the following is a type of business organization where mem bers have equal voting rights?A. Sole proprietorshipB. PartnershipC. CorporationD. Cooperative46. What is the primary purpose of a business model canvas?A. To secure funding from investorsB. To outline how a business creates, delivers, and captures valueC. To hire new employeesD. To design a company logo47. In business communication, what does "ASAP" stand for?A. As Soon As PossibleB. As Simple As PossibleC. As Safe As PossibleD. As Strong As Possible48. What is the term for a business strategy where a company focuses ona specific geographic region?A. DiversificationB. Niche marketingC. Mass marketingD. Regional marketing49. Which of the following is a characteristic of a limited liability c ompany (LLC)?A. Single ownershipB. Limited liabilityC. Shared profits and lossesD. Publicly traded50. What is the main purpose of a balance sheet in accounting?A. To show the company's financial position at a specific point in timeB. To track the company's cash inflows and outflowsC. To forecast future revenuesD. To analyze customer demographics51. In business, what does "VC" stand for?A. Venture CapitalB. Value ChainC. Virtual CompanyD. Variable Cost52. What is the term for the process of setting prices based on what co mpetitors are charging?A. Cost-plus pricingB. Market-based pricingC. Competitive pricingD. Penetration pricing53. Which of the following is a type of market structure where there is only one seller?A. MonopolyB. OligopolyC. Perfect competitionD. Monopolistic competition54. What is the term for the amount of money a company has left after p aying all its expenses?A. ProfitB. RevenueC. ExpenseD. Investment55. In business communication, what does "FWD" stand for in an email?A. ForwardB. Follow-upC. FeedbackD. File-wise56. What is the primary purpose of a business report?A. To secure a business loanB. To outline the company's goals and how it plans to achieve themC. To provide detailed information on a specific topic or issueD. To design a company logo57. Which of the following is a key element of a successful customer se rvice strategy?A. Employee trainingB. Product developmentC. Market researchD. Customer feedback58. What does "KPI" stand for in the context of business?A. Key Performance IndicatorB. Key Productivity IndexC. Knowledge Process ImprovementD. Key Profitability Index59. In business, what is the purpose of a "non-solicitation clause"?A. To prevent employees from soliciting company clientsB. To allow employees to work from homeC. To ensure fair wages for all employeesD. To promote company-wide transparency60. What is the term for a business strategy where a company focuses ona specific customer segment?A. DiversificationB. Niche marketingC. Mass marketingD. Segmentation61. Which of the following is a characteristic of a joint venture?A. Single ownershipB. Limited liabilityC. Shared profits and lossesD. Publicly traded 答案:1. A2. C3. B4. C5. B6. A7. A8. C9. B10. C11. B12. A13. C14. B15. A16. B17. C18. A19. A20. B21. C22. B23. A24. B25. C26. B27. A28. D29. B30. C31. B32. A33. B34. A35. A36. C37. D38. A39. A40. A41. C42. D43. A44. A45. D46. B47. A48. D49. B50. A51. A52. C53. A54. A55. A56. C57. D58. A59. A60. D61. C。
商务英语试题一、听力部分(共30分)1. 下面你将听到一个问题,请选择正确的答案。
Question: What time is the meeting?(A) 9:15(B) 9:30(C) 10:15(D) 10:302. 下面你将听到一段对话,请选择恰当的答案,完成句子。
Man: Can I make an appointment with Mr. Davis?Woman: I'm sorry, but he's fully booked until _______.(A) next week(B) the end of the month(C) tomorrow morning(D) next month3. 下面你将听到一段独白,请选择正确的答案。
Narrator: The annual conference will take place from _______.(A) July 12th to July 15th(B) August 12th to August 15th(C) September 12th to September 15th(D) October 12th to October 15th4. 下面你将听到一段独白,请判断以下句子的正误。
正确的选A,错误的选B。
(A) Sales in the Asian market increased by 20% last year.(B) The company is planning to downsize its workforce.5. 下面你将听到一段对话,请选择正确的答案。
Man: Could you please provide us with a cost estimate for the project?Woman: Certainly, I will have it _______ by the end of the day.(A) prepared(B) preparing(C) prepares(D) to prepare二、阅读理解部分(共30分)阅读下面的短文,然后根据短文内容选择正确的答案。
外贸商务英语试题及答案一、选择题(每题2分,共20分)1. Which of the following is NOT a typical payment term in international trade?A. FOBB. CIFC. DDPD. COD答案:D2. In international trade, what does "EXW" stand for?A. Ex WorksB. Free CarrierC. Cost and FreightD. Delivered Duty Paid答案:A3. What is the most common mode of transportation for international trade?A. AirB. SeaC. RoadD. Rail答案:B4. Which of the following is not a document required for exporting goods?A. Commercial InvoiceB. Packing ListC. Certificate of OriginD. Birth Certificate答案:D5. What is the primary function of a Letter of Credit in international trade?A. To guarantee paymentB. To provide insuranceC. To offer a discountD. To arrange transportation答案:A6. In which currency is the price of oil typically quoted in international markets?A. USDB. EURC. GBPD. JPY答案:A7. What is the meaning of "T/T" in international trade transactions?A. Telex TransferB. Trust TransferC. Trade TransferD. Telegraphic Transfer答案:D8. Which of the following is a type of non-tariff barrier to trade?A. QuotasB. Import dutiesC. SubsidiesD. Embargoes答案:A9. What is the term used to describe the process of adjusting prices to reflect changes in exchange rates?A. Price adjustmentB. Currency fluctuationC. Exchange rate adjustmentD. Price stabilization答案:C10. What does "MOQ" stand for in the context of international trade?A. Minimum Order QuantityB. Maximum Order QuantityC. Market Order QuantityD. Merchandise Order Quantity答案:A二、填空题(每题2分,共20分)1. The ________ is the document that proves the ownership of goods in international trade.答案:Bill of Lading2. When goods are sold on a ________ basis, the seller bears all costs and risks until the goods are delivered to the buyer.答案:DDP3. A ________ is a formal request from a buyer to a sellerfor a specific product or service.答案:Purchase Order4. The ________ is a document that provides details about the goods being exported, including their description, quantity, and price.答案:Commercial Invoice5. In international trade, a ________ is a document that certifies the origin of the goods.答案:Certificate of Origin6. The ________ is a document that lists the types and quantities of goods being shipped, often used for customs clearance.答案:Packing List7. A ________ is a type of insurance that covers the risk of loss or damage to goods during transportation.答案:Marine Insurance8. The ________ is a document that shows the terms and conditions agreed upon by the buyer and seller for the saleof goods.答案:Sales Contract9. In international trade, a ________ is a document thatlists the goods being transported, their weight, and other relevant details.答案:Manifest10. The ________ is a document that provides proof of the quality, quantity, and condition of the goods at the time of shipment.答案:Inspection Certificate三、简答题(每题10分,共40分)1. Explain the difference between FOB and CIF terms in international trade.答案:FOB (Free On Board) means the seller's responsibility ends once the goods are loaded onto the ship, while CIF (Cost, Insurance and Freight) includes the seller's responsibilityfor the cost of the goods, insurance, and freight until they reach the destination port.2. What are the advantages and disadvantages of using aLetter of Credit in international trade?答案:Advantages include security of payment for the seller and assurance of goods for the buyer. Disadvantages include higher bank fees and potential delays in payment due todocumentation issues.3. Describe the process of negotiating a contract in international trade.答案:The process includes initial contact, exchange of information, negotiation of terms, drafting the contract, legal review, and final signing by both parties.4. What are the main factors that influence the choice of transportation mode in international trade?答案:Factors include cost, speed, reliability, cargo type, distance, and infrastructure availability.四、案例分析题(每题20分,共20分)A company has received an order for 1000 units of a product, with the following terms: EXW, payment by T/T, and delivery within 30 days. The company needs。
《商务英语》考试试题及答案商务英语考试试题及答案商务英语考试(Business English Test,简称BET)是针对商务环境下英语语言能力的测试,涉及商务沟通、商务文化、商务礼仪等方面。
以下是BET的考试试题及答案,供读者参考。
一、选择题1、在商务场合中,下列哪个词汇属于更为正式的称呼? A. guy B. sir C. mate D. boss 答案:B. sir2、在商务谈判中,下列哪个语句属于礼貌的表达方式? A. No way B.I think so C. You're wrong D. It doesn't matter 答案:B. I think so3、在商务活动中,下列哪个行为符合商务礼仪? A. 穿着休闲装参加谈判 B. 在会议上发表言论前先做笔记 C. 在商务场合频繁使用手机 D. 在商务宴请时点价格昂贵的菜品答案:B. 在会议上发表言论前先做笔记二、填空题4、在商务活动中,我们常常使用电子邮件进行沟通。
以下是一封商务邮件的示例: Dear [Name], I am writing to [purpose of email].If you have any questions or need more information, please [request]. Thank you. Best regards, [Your Name] 请问,在"[purpose of email]"处应填写什么内容?答案:填写邮件的目的,例如:"invite you to a business meeting"(邀请您参加商务会议)等。
41、在商务谈判中,有时候会出现僵局。
以下是一个解决商务谈判僵局的示例: Person A: We cannot accept your price. It's too high. Person B: I understand your concern. We can offer a better discount if you purchase more items. 请问,Person B是如何解决谈判中的僵局?答案:Person B通过提供更多的优惠来打破谈判中的僵局,即提供更多的折扣给对方,以换取更多的购买量。
商务英语试题与答案一、阅读理解Passage 1Mary's Café– Marketing Manager PositionResponsibilities:- Develop and implement marketing strategies to promote Mary's Cafébrand and increase customer base.- Analyze market trends and competitor activities to identify opportunities for growth.- Plan and oversee marketing campaigns, including advertising, promotions, and social media.- Conduct market research to understand customer preferences and improve customer satisfaction.- Collaborate with the sales team to increase revenue and achieve sales targets.Requirements:- Bachelor's degree in Marketing or a related field.- Proven experience in developing and implementing successful marketing strategies.- Strong analytical and problem-solving skills.- Excellent communication and interpersonal skills.- Proficient in using marketing software and tools.Passage 2Meeting Room ReservationDear all,We would like to remind you of the meeting room reservation policy. To ensure the efficient use of our meeting rooms, all requests for room reservations must be made at least 24 hours in advance.Please provide the following information when making a reservation:- Date and time of the meeting- Name of the meeting organizer- Expected number of participants- Audio/visual equipment needed (if any)Please note that same-day reservations will only be accommodated if there are available rooms. Additionally, cancellations or changes to a reservation should be made at least 4 hours before the scheduled meeting time.Thank you for your cooperation.二、语法填空1. The CEO, ______ name is Mr. Smith, will be attending the conference.2. I have been working here ______ 2018.3. The company provides its employees ______ flexible working hours.4. ______ the meeting starts, please make sure all electronic devices are turned off.5. Our new product has received ______ positive feedback from customers.三、写作Write a sales report for the past quarter, discussing the performance of your team and outlining key strategies for achieving sales targets in the upcoming quarter. Include the following points:1. Overview of sales performance in the past quarter, including growth or decline compared to previous quarters.2. Analysis of factors contributing to the performance, such as market trends, customer feedback, or competitor activities.3. Evaluation of the effectiveness of current sales strategies and identification of areas for improvement.4. Proposed strategies for the upcoming quarter to increase sales and achieve targets.5. Conclusion summarizing the key points discussed in the report.注意:正文中不要出现题目或其他任何内容。
商务英语中级试题及答案一、听力理解(共20分)1. 根据所听对话,选择正确的答案。
A. 会议将在下午3点开始。
B. 会议将在下午4点开始。
C. 会议将在下午5点开始。
D. 会议将在下午6点开始。
[答案:B]2. 根据所听对话,选择正确的答案。
A. 客户对产品非常满意。
B. 客户对产品有些不满。
C. 客户对产品非常不满。
D. 客户对产品没有意见。
[答案:A]3. 根据所听对话,选择正确的答案。
A. 订单将在下周一发货。
B. 订单将在下周二发货。
C. 订单将在下周三发货。
D. 订单将在下周四发货。
[答案:C]二、阅读理解(共30分)1. 阅读以下商务邮件,并回答问题。
Dear Mr. Smith,We are pleased to inform you that your order has been processed and will be shipped out within the next 48 hours. Please find the attached invoice for your records.Best regards,John Doe问题:订单将在多长时间内发货?A. 24小时内B. 48小时内C. 72小时内D. 96小时内[答案:B]2. 阅读以下商务邮件,并回答问题。
Dear Ms. Johnson,Thank you for your inquiry regarding our new product line. We will provide you with a detailed product catalog and a price list next week.Looking forward to your response.Best regards,Jane Smith问题:客户将何时收到产品目录和价格表?A. 本周B. 下周C. 两周后D. 一个月后[答案:B]三、完形填空(共20分)阅读下面的商务文章,从所给选项中选择最合适的一项填入空白处。
商务英语自考试题及答案一、选择题(每题2分,共20分)1. The term "B2B" stands for ________.A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Consumer to Business答案:A2. In international trade, "FOB" refers to ________.A. Free on BoardB. Free of BoardC. Freight on BoardD. Freight of Board答案:A3. The abbreviation "CEO" stands for ________.A. Chief Executive OfficerB. Chief Executive OfficerC. Chief Executive OfficerD. Chief Executive Officer答案:A4. Which of the following is not a form of payment in international trade?A. Letter of CreditB. Cash in AdvanceC. ConsignmentD. Barter答案:D5. The term "TQM" stands for ________.A. Total Quality ManagementB. Total Quantity ManagementC. Total Quality MonitoringD. Total Quantity Monitoring答案:A6. "CIF" in international trade means ________.A. Cost, Insurance, and FreightB. Cost, Insurance, FreightC. Cost, Insurance, and FreightD. Cost, Insurance, Freight答案:A7. Which of the following is not a type of business letter?A. Sales LetterB. MemoC. Proposal LetterD. Invoice答案:B8. "MOQ" stands for ________.A. Minimum Order QuantityB. Maximum Order QuantityC. Maximum Order QualityD. Minimum Order Quality答案:A9. The term "ROI" stands for ________.A. Return on InvestmentB. Risk of InvestmentC. Rate of InvestmentD. Result of Investment答案:A10. In a business context, "RFQ" stands for ________.A. Request for QuotationB. Request for QuestionC. Request for QualificationD. Request for Quantity答案:A二、填空题(每题2分,共20分)1. When a company offers a product or service to another business, it is known as ________.答案:B2B2. The term used for the point at which the buyer and seller agree on the price of goods and the delivery terms is________.答案:contract3. The process of improving the quality and efficiency of a service or product is known as ________.答案:quality management4. The document that guarantees payment for goods shipped is called a ________.答案:letter of credit5. The minimum number of units a manufacturer will produce ata set price is known as the ________.答案:MOQ6. The acronym for a document that lists the details of a transaction and is used to bill the buyer is ________.答案:invoice7. The process of exchanging goods or services for other goods or services without using money is called ________.答案:barter8. The term used to describe the act of selling goods to customers directly is ________.答案:retail9. The process of managing the entire life cycle of a product from inception to disposal is known as ________.答案:product lifecycle management10. The term used to describe the process of identifying potential customers and persuading them to buy a product or service is ________.答案:marketing三、简答题(每题10分,共30分)1. Explain the concept of "outsourcing" in business.答案:Outsourcing refers to the practice of hiring another company to perform tasks that were traditionally performedin-house. It is a strategic initiative aimed at reducing costs, improving efficiency, and allowing a company to focus on its core competencies.2. What are the key components of a business proposal?答案:A business proposal typically includes an executive summary, problem statement, solution overview, implementation plan, cost analysis, benefits, and a call to action.3. Describe the role of a sales manager in a company.答案:A sales manager is responsible for leading a sales team, setting sales goals, developing sales strategies, training sales personnel, and monitoring sales performance to ensurethe company meets its revenue targets.四、论述题(共30分)Discuss the importance of effective communication in international business.答案:Effective communication is crucial in international business as it helps to build relationships, resolve misunderstandings, and facilitate negotiations. It also aidsin the clear conveyance of information, which is vital forsuccessful transactions and collaborations across different cultures and languages.。
一、词汇词组(10个,英翻中)job title 职别personnel manager 人事主管packaging 包装marketing director销售主管publicity controller 宣传主管managing director 常务董事layout 布局,安排,版面设计house style 印刷风格,独特风格,排字风格letterhead 信头logo 专用标记,标记,商标records for the files 文件记录trade exhibition 商品交易展览会company stand 公司展位delivery date 交货日期printed matter 印刷品relative merits 优缺点head office 总公司board 董事会health and safety provisions 健康与安全规定safety regulations 安全规程,安全规定 divisional personnel manager 部门人事主管 clerical grades 文书人员职系abbreviations 缩写,缩写词make a firm offer 下订单staff turnover 员工交替parking lot 停车场concentric circles 同心圆fiscal year 财政年度,会计年度Branch Offices 分支机构General manager 总经理marketing dept. 营销部photocopying room 影印室purchasing dept. 采购部sales dept. 销售部shipping agent 运货代理商freight forwarder 货运代理行,转运行shipping lines 航运公司customs officer 海关人员duty checking 关税检查Chamber of Commerce 商会Certificate of Origin 货物原产地证明书insurance broker 保险经纪人credit insurance 信用保险Bill of Lading 提货单Sea Waybill 海运单Air Waybill 空运单Shipping Note / Shipment Advice 装船通知单Dangerous Goods Note 危险物品通知单Certificate of Insurance 保险证明order book 订货簿shipping date 船期,装船日期money-back warranty 退款保证Samples of Merchandise 货物样品public relation 公共关系in good shape 完整无损,处于良好状态,健康情况良好sole supplier 唯一供给者trade journal 行业杂志yellow page 电话黄页confirmed irrevocable letter of credit 不可撤销的保兑的信用证import license 进口许可证special introductory price 新产品特价bill of exchange 汇票house bills 公司汇票inventory position (BR. stock position) 库存水平 interest charges 利息费用bad debt 呆账(收不回的账)debt collection agency 债务托收代理trade&bank reference 银行征信(银行提供有关商号信誉等情况)pay-back date 付费日期business card 名片二、缩写(5个)PS -- postscriptp.p. -- per pro (on behalf of)c.c. or cc -- Carbon copy to (often nowa photocopy) – or cubiccentimeters Ref. -- Reference (number) ASAP -- as soon as possible Rd -- roadCEO -- chief executive officer MD -- managing directorc/o -- care of Attn -- for the attention of POB -- Post Office Box Eg or e.g. -- For example Ie or i.e. -- That is / in other words Etc. -- Et cetera / and so on PA -- personal assistant &Co. -- And Company Plc or p.l.c. -- Public Limited Company Ltd. -- Limited Corp. -- Corporation Inc. -- Incorporatedb/f -- brought forwardc/f -- carried forwardN/A -- not applicableSt. -- Street or SaintSq. -- SquareNo.(US#) -- numberEnc. or encl. -- EnclosureMisc. -- Miscellaneousp.a. -- per annum (per year)PC -- personal computer三、 贸易术语(5个)CFR – Cost and Freight 成本加运费价 CIF – Cost, Insurance and Freight 成本保险加运费价 CPT – Carriage Paid To 运费付至… CIP – Carriage and Insurance Paid To 运费、保险费付至… DAF – Delivered At Frontier 边境交货 价 DES – Delivered Ex-Ship 目的港船上交 货价 DEQ – Delivered Ex-Quay 目的港码头交货价DDU – Delivered Duty Unpaid 交货关税未付价DDP – Delivered Duty Paid 完税后交货EXW – Ex-Works 工厂交货 FCA – Free Carrier 货交承运人价FAS – Free Alongside Ship 装运港船边交货价FOB – Free On Board 装运港船上交货价四、 标点符号(5个)apostrophe 撇号,所有格符号’ brackets / parentheses 括号( ) colon 冒号: comma 逗号, dash 破折号-- exclamation mark 感叹号! full stop / period 句号. hyphen 连字符- question mark 问号? semi-colon 分号; single quotes 单引号‘ ’ stroke / oblique / slash 斜杠号/double quotes / quotation marks / inverted commas 双引号“ ”1. The words ‘explained ’ or ‘illustrated ’ in this sentence are between single quotes.2. A full stop / period marks the end of a sentence.3. A question mark shows that there is some doubt, doesn ’t it? What do you think?4. A hyphen is used for word-division or word-joining.5. And it should not be confused with another – longer – mark: the dash. This isused to separate ideas or words – usually added as an afterthought.6. When writers wish to express emphasis or even surprise they use the exclamation mark. This is no problem!7. “Double quotes are used to show what someone actually said.”8. Sometimes you may wish to separate two sentences; but they are somehow closely connected; this is when you can use the semi-colon instead of the full stop.9. NOTE: a colon can help to emphasize what is coming next: to list things: reports,letters, memos and so on.10.If a person wants to show alternatives, he/she can separate them by using a stroke / oblique / slash.11.And if they are using words (i.e. phrases or expressions) which are not of primaryimportant they can be placed between brackets (parentheses).12.An apostrophe is used in possessives (Mr. Jones’s) and it’s also used incontraction, isn’t it?五、判断(10个)六、简答(3个)1.What are 12 telephone tips?1)Fax or e-mail ahead if you want to make sure the other person has time to preparefor the call.2)Make sure you have with you all the documents you’ll need before you dial thenumber.3)The other person can’t my not understand you easily, so try to speak slowlyand clearly.4)The other person can’t see your reactions, so always confirm that you have( or have not) understood each point that’s been made. Don’t pretend you have understood when you haven’t.5)The other person can’t see what a nice person you are, so make sure you soundpolite and agreeable.6)The other person hasn’t got all day, so make sure your call is brief.7)The other person is getting an impression of your firm while talking with you,so make sure that you sound efficient – your firm’s image may be at stake, even if you’re just taking a message.8)Don’t rely on your memory: make notes during a call and rewrite these notesimmediately afterwards as a record of the call.9)Smile while you’re talking. Your listener can ‘hear’ your smile.10)Don’t try to be funny – you may be misunderstood.11)Don’t interrupt the other person: let them finish what they want to say.12)Send a follow-up e-mail, fax or letter to confirm any important details(especially prices and numbers), so that you both have a written record. 2.Different modes of communications:1)Face to face communication.2)Communication on the phone.3)Written communication.3.Four “Golden Rules” for writing a business report:1)Be accurate.2)Be brief.3)Be clear.4)Be decisive.4.What are 7 steps of planning a letter?1)Write down your aim: what is the purpose of this letter?2)Assemble all the relevant information and documents: copies of previouscorrespondence, reports, figures, etc.3)Arrange the points in order of importance. Decide which points are irrelevantand can be left out. Make rough notes.4)Write an outline in note form. Check it through considering these questions:• Have you left any important points out?• Can the order of presentation be made clearer?• Have you included anything that is not relevant?5)Write a first draft, leaving plenty of space for changes and revisions.6)Revise your first draft by considering these questions:• Information: Does it cover all the essential points?Is the information relevant, correct and complete?• English: Are the grammar, spelling and punctuation correct?• Style: Does it look attractive?Does it sound natural and sincere?Is it clear, concise and courteous?Will it give the reader the right impression?Is it the kind of letter you would like to receive yourself?7)Write, type or dictate your final version.5.Three major sectors of industry:1)Primary: agriculture, fishing, mining, construction.2)Secondary: crafts & manufacturing.3)Tertiary: services, inc, education, banking, insurance, etc.6.Specialists involved in import/export transaction:1)Shipping agent(运货代理商) / freight forwarder(运货代理行,转运行)(supplier’s own export department)2)Airlines, Shipping lines(航运公司), railways or road haulage(货运) firms.3)Importer’s and exporter’s bank arranging payments(付款安排).4)Customs officers(海关人员) for duty checking(关税检查).5)The manufacturer or Chamber of Commerce(商会) (Certificate of Origin)(货物原产地证明).6)An insurance company / insurance broker(保险经纪人).7)An exporter credit insurance(信用保险) company(出口信贷保险公司).8) A lawyer for a special contract.7.Methods of payment:1)On a cash with order basis (cash deposit with order).2)On open account(往来账户).3)By irrevocable letter of credit(不可撤销信用证).4)By bill of exchange(汇票).5)By check.(支票)6)Cash with order(CWO)(订购即付).8.What is letter of credit?It refers to a letter addressed by a bank instructing the addressee to allow the person named to draw a specified sum on the credit of the addressor bank.9.Considerations in choosing a good supplier:1)competitive price2)need to import3)ability to deliver on time4)after-sale service5)technical support services10.What are advantages for having a regular sole supplier?1)getting a better discount.2)having favorable terms of payment and even extended credit.3)helping you out with an urgent order at short notice.4)tailoring his products to your needs.5)delivering goods of the quality on time.11.What is international trade?International trade, also known as world trade, or overseas trade, is the fair and deliberate exchange of goods and services across national boundaries. Froma broad sense, international trade includes the overseas trade of the countriesall over the world. The scale of international trade to some extent reflects the development and trend of economic globalization.12.What is international business?International business is the worldwide exchange of goods and services among nations, generally using some form of currency as payment.Exports are goods trades sent out of a country, while imports are goods purchased abroad and brought into a country. A country also can export and import talent, patents, know-how, and skills.In this definition, international business refers to two aspects, one is the international trade transaction such as the sales of goods and services; the other is the funds transfer as a result of some trade and non-trade transactions such as international lending and investment, international aids and grants, cross-border personal remittances.13.Face-to-face communicationAdvantages & pleasures:1)more personal.2)more interaction and feedback possible.3)can make more impact.4)cheaper if no travel involved.5)you can smile.6)body language.7)language expressiveness.Disadvantages & difficulties:1) must think as you speak once you’ve said something it can’t be unsaid.2) saying something once may not be remembered.14. WritingAdvantages & pleasures:1) A record can be kept for the files.2)Copy for others.3)Errors can be changed.4)You can write or read when you’re in the right mood.5)You can take your time over planning and how you’ll express complicated ordelicate details.Disadvantages & difficulties:1)Writing takes longer.2)There is no feedback or the feedback is delayed.3)No “personal touch”.4)No smiles.5)No handshakes.七、翻译(3个)1.我们的每一个产品都是用百分之百的天然原料制成。