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建立贸易关系的常用书信
Letters for Establishing Business Relations
1.Importer Writes to Exporter
Dear Sirs,
We have obtained your address from the Commercial Counsellor of your Embassy in London and a re now writing you for the establishment of business relations.
We are very well connected with all the major dealers here of light industrial products, an
d feel sur
e we can sell large quantities o
f Chinese goods if we get your offers at competiti ve prices.
As to our standing, we are permitted to mention the Bank of England, London, as a reference. Please let us have all necessary information regarding your products for export.
Yours faithfully,
Notes
https://www.doczj.com/doc/c28065377.html,mercial adj. 商业的，商务的
commercial counsellor 商务参赞
commercial counsellor's office 商务参赞处
commercial attache 商务专员
commercial articles 商品，（报上）商业新闻
commerce n. 商业
commerce department 商业部门
2.embassy n. 大使馆
the American Embassy in Beijing 美国驻北京大使馆
ambassador n. 大使，使节
3.dealer n. 商人
retail dealer (or:retailer) 零售商
wholesale dealer (or:wholesaler) 批发商
deal n. b. 贸易，成交，经营
make (or:do) a deal with... 与...做交易
deal on credit 信用交易，赊帐买卖
4.connected with... 与...有联系；与...有关系
5.light industrial product 轻工业产品
https://www.doczj.com/doc/c28065377.html,petitive adj. 有竞争力的
competitive price 竞争价格
competitive capacity 竞争能力
competitive power 竞争能力
competitive edge 竞争优势
eg.If your price is competitive, we will place an order with you. 如果你方价格有竞争力的话，我们将向你方发出订单。
Your products has no competitive capacity in our market. 你方产品在我市场上没有竞争力。
compete v. 竞争
～with (or:against) sb. in sth. 在...方面与某人竞争
eg.We should compete with other enterprises in the quality of the products. 我们必须在产品的质量方面与其它企业竞争。
～with (or:against) sb. for sth. 为...事情与某人竞争
eg.We must compete against other countries in trade for obtaining larger international marke t. 为了获取更大的国际市场我们必须与其他国家在贸易方面进行竞争。
competition n. 竞争
eg.To enable us to meet competition, you must quote the lowest possible price. 为了使我们能适应竞争，你方必须报尽可能低的价格。
competitor n. 竞争者，竞争对手
eg.We trust that the superior quality, attractive design and reasonable price of our product s will surely enable us to defeat the competitors. 我们相信我方产品的优良质量、诱人设计、合理
价格定能使我方击败竞争对手。
7.standing 资信情况，信誉，固定的，永久的
standing cost 长期成本，固定成本
standing orders 长期订单
standing director 常务董事
有关“资信情况”的表达方法还有：
credit standing 信誉情况
financial standing 财金情况
finances 财源，资金情况（常用复数）
8.We are permitted to mention the Bank of England, London, as a reference. 我们已征得伦敦的英国银行同意，把它们作为我们的咨询银行。
9.regarding prep. 关于，与 with regard to, in regard to, as regards 同义，一般可以换用。eg.Regarding the terms of payment, we require confirmed and irrevocable letter of credit. 关于支付条件，我们要求保兑的、不可撤消的信用证。
2.Self Introduction by Exporter
出口商的自我介绍
Dear Sirs,
We write to introduce ourselves as one of the largest exporters, from China, of a wide rang e of Machinery and Equipments.
We enclose a copy of our latest catalog covering the details of all the items available at p resent, and hope some of these items will be of interest of you.
It will be a great pleasure to receive your inquiries for any of the items against which w e will send you our lowest quotations.
Should, by chance, your corporation not deal with the import of the goods mentioned above, w e would be most grateful if this letter could be forwarded to the correct import corporatio n.
We are looking forward to your favourable and prompt reply.
Yours faithfully,
Notes
1.a wide range of... 大范围的...，各类的...
2.enclose v. 封入
eg.We enclose a copy of our price list. 随函附上我方价目表一份。
过去分词enclosed可作名词用，前面加定冠词。
eg.We believe you will find the enclosed interesting. 我们相信你们对所附之件会感兴趣。
enclosure n. 附件（缩写：Encl. Enc.)
3.catalogue n. 目录（也可写作catalog）】
latest catalogue 最新目录
catalogue for the standardized parts 标准化零件目录
catalogue of material 材料目录
4.available adj. 可利用的，可得到的，可供应的（做定语时前置后置均可，后置较为常用。）
commodities available for export 供出口的商品
not available 缺货
We will ship by the first steamer available (or:the first available steamer) next mont
h. 货物将由下月第一条便船装运。
This is the only stock available (or:the only available stock). 这是唯一可供之货。
We are sending you under cover a catalog covering the goods available at present. 随函附上一份我方目前可供之货的目录单。
5.inquiry n. 询价，询盘（美国人常用，英国人有时使用enquiry）
6.quotation n. 报价，行情
quotation table (list) 价目表
exchange rate quotation 外汇行情
discount quotation 贴现行情
market quotation 市场行情
quote v.t. 开价
quote a price 报价
quote favourable terms 报优惠价
7.deal with 经营，处理
Our company deals with the import and export of chemical products. 我们公司经营化工产品的
进出口业务。
表示“经营（某种或某类商品）”的说法很多，常见的有：handle, deal in, trade in, be in the l ine等。上面的例句可改写为：
Our company handles (or:deals in, trades in, is in the line of) the import and export of c hemical products.
8. forward v.t. 转交，传递
Your letter of November 8 addressed to our Head Office has been forwarded (or:transmitte d, referred, passed on, handed over) to us for attention and reply. 你方11月8日致我总公司的函已转给我们办复。
9.care of=c/o 由...转交，信封上常用。如：
Mr. David Smith
c/o world Trading Co.
由世界贸易公司转交史密斯*大卫先生。
10.favourable adj. 有利的，赞成的，有帮助的
表示赞同某事或表示对某人、某事有利，后接介词to:
We are favourable to your terms and conditions of this transaction. 我们同意你方这个交易的条件。
The market has so changed as to be favourable to the sellers. 市场变为对买方有利。
如果表示对某种行为有利一般接介词for：
The time is not favourable for the disposal of the goods. 现在不是卖货的有利时机。
favourable reply 合意的回答，类似good news, 相当于中文的“佳音”、“好消息”。
favourable price 优惠价格
3.Exporter Writes to Importer
出口商给进口商的信
(1)Dear Sirs,
Your firm has been recommended to us by John Morris&Co., with whom we have done business fo r many years.
We specialize in the exportation of Chinese Chemicals and Pharmaceuticals, which have enjoye d great popularity in world market. We enclose a copy of our catalogue for your reference an d hope that you would contact us if any item is interesting to you.
We hope you will give us an early reply.
Yours faithfully,
Notes
1.specialize in 专门（从事），专门（经营）
We specialize in the import an export of Arts and Crafts. 我们专门经营工艺品的进出口。
2.chemicals n. 常用复数，化工产品、化学制品 (=chemical products)
3.pharmaceutical n. 药品，药剂，成药
4.enjoy great popularity 享有盛誉
类似的表达方法有：
The goods are most popular with our customers.
The goods have commanded a good market.
The goods are selling fast (or enjoy fast sales).
The goods are universally acknowledged.
The goods are unanimously acclaimed by our customers.
“畅销品”有如下表达法：
ready seller;quick seller;quick-selling product.
Judging from our experience in marketing our garden tools in Australia, we are rather conf ident that they will soon become quick-selling products in your market. 根据我们在澳大利亚销售园林工具的经验，我们相信这些产品将很快在你方市场上成为畅销品。
5.contact v.t. 与...联系；与...接触
For further details, please contact our local office. 详情请向我们当地的分支机构探询。
contact n. 联系；交往
We have been in contact with that firm for nearly two years. 我们与那家公司有近两年的交往。
(2)
Dear Sirs,
Through the courtesy of Messrs. Freemen&Co., Ltd., Lagos, Nigeria, we come to know your nam e and address. Also we are informed that you are a prospective buyer of Chinese Cotton Piec e Goods. As this item falls within the scope of our business activities, we shall be please d to enter into business relations with you.
We enclose a brochure and a pricelist to acquaint you with our commodities now available fo r export. Quotations and samples will be airmailed to you upon receipt of your specific inqu iry.
Your favourable reply will be highly appreciated.
Yours faithfully,
Notes
1.Through the courtesy of..., we come to know your name and address. 承蒙...使我们得知你公司的名称和地址。
类似的表达方式还有：
We owe your name and address to...
We are indebted to... for your name and address.
2.fall within the scope of our business activities 属于我们的经营范围
类似的表达方法有 be within (lie within, come under) the scope of our trade activities; b
e within (lie within, fall within) our business scope (sphere)等。
3.brochure n. 小册子（法语），相当于英语pamphlet
4.acquaint v.t. 使认识，使了解
acquaint sb. with (或 of;that)
In order to acquaint you with our products, we airmailed you two samples this morning. 为使你方了解我方产品，我们今晨寄去两个样品。
5.appreciate v. 感谢，感激（可接动名词，不可接不定式）；理解，体会
We highly appreciate your kind cooperation.我们十分感激你方的合作。
We shall appreciate your giving this matter your serious consideration. 请你方对此事认真考虑为感。
We shall appreciate it if you will send us a brochure and sample book by air immediatel y. 如能立即航寄一份说明书和一份样本，不胜感激。
We hope you will appreciate our position. 希望你们能理解我们的处境。
其他用法还有：
It will be greatly appreciated if you will send us your samples immediately. 如能立即寄来你方样品，我们将不胜感激。
Your prompt reply will be greatly appreciated. 如能尽快回复将不胜感激。
4.Self Introduction by Manufacturer
生产厂家的自我介绍
Dear Sirs,
We have learned, from the China Daily, that you are a leading importer of household electri c appliances, and at present you are in the market for Electric Fans.
We, therefore, take pleasure in informing you that we are anenterprise manufacturing vatiou s electric fans and have recently produced a new model of gentle breeze electric fan entitle d "Chang Feng" whose quality as well as functions has been proved by a scrupulous test, an d the designs and colours have been clearly explained in our illustrated catalog enclosed.
Considering the improvements it offers, we believe you will find our "Chang Feng" a very goo d seller in your market.
If you have interest in dealing with us in "Chang Feng" or other types of the goods shown i n our catalog, please inform us of your requirements together with your banker's name and ad dress.
For our credit standing, please refer to the following bank: The Bank of China, Xi'an Branc h (address)...
Your immediate reply would be highly appreciated.
Yours faithfully,
Notes
1.leading improter 主要进口商
leading market 主要市场
leading stock 主要股份
2.be in the market for 想要购买
One of our customers is in the market for Chinese Black Tea.我方一位客户想要购买中国红茶。
3.scrupulous test 严格检验
4.illustrated catalog 附有插图的目录
5.refer to sb. for sth. 向某人打听（查询）某事
Please refer to the Bank of China, Xi'an Branch for our credit standing. 请向中国银行西安分行查询我方资信情况。
上述句子也可以写成：
For our credit standing, please refer to the Bank of China, Xi'an Branch. 关于我方的资信情况，请向中国银行西安分行查询。
refer to 提到，谈判，谈及，涉及
We refer to your telex of May 15. 兹谈及你方5月15日电传。
5.Manufacturer Writes to Importer
厂家给进口商的信
Dear Sirs,
We owe your name and address to the Chamber of Commerce, Tokyo, who informed us that you ar e in the market for Personal Computers.
We are one of the largest computer manufacturers in our country and have handled with variou s kinds of the products for about 10 years. We approach you today in the hope of establishin g business relations with you and expect, by our joint effects, to enlarge our business scop e.
In order to acquaint you with our business lines, we enclose a copy of our illustrated catal ogue covering the main items suppliable at present. If you are interested in any of the item s, please tell us by fax. We'll give you our lowest quotations and try our best to comply wi th your requirment.
Our customers are always satisfied with our products and the service after sale.
And we believe that you will be so too, after we do business together.
Our bankers are the Bank of Tokyo, Japan. They can provide you information about our busines s and finances.
We are looking forward to your early reply.
Yours faithfully,
Notes
1.the chamber of commerce 商会
In almost every town or city of the western countries, there is a chamber of commerce. I t is an organization of businessmen. One of its tasks is to ge business information and to f ind new business opportunities for its members.
2.manufacturer n. 制造商，厂商
manufacture v. n. 制造（品），制造业
manufactured article 人工制品
manufactured goods 制成品
manufactured products 工业产品
of Chinese (home, foreign) manufacture 中国（本国，外国）制造的
Chinese manufactures=Chinese makes 中国制品
silk manufactures 丝制品
the textile manufacture 纺织业
manufactory n. 制造厂，工厂
a hardware manufactory 五金工厂
3.approach v.t. 与...接洽（和contact同义，但被动语态用approach较多）
Please approach (contact) them again. 请再与他们联系。
We have been approached by several buyers for the supply of walnuts. 已有好几家买主向我们联系核桃的供应。
4.joint effect 共同努力
5.covering the main items suppliable at present 包括我方目前能够供货的主要项目。
https://www.doczj.com/doc/c28065377.html,ply with 依照，符合
We hope you will be able to comply with our request. 希望你方能按我方要求办理。
in compliance with 依从...；按照...
Please make us a firm offer in compliance with our request. 请按我们要求发实盘。
7.service after selling 售后服务
8.our bankers are...我方银行是...
The Letters of Enquiries and Replies
询价和回复的信函例文
1.General Enquiry and Reply
一般询价和回复
(Enquiry)
Gentlemen:
We learn from ABC & Co. Ltd, New York that you are a leading exporter in your country.
We are, at present, very much interested in importing your goods and would appreciate your s ending us catalogues, sample books or even samples if possible.
Please give us detailed information of CIF Guangzhou prices, discounts, and terms of paymen t.
We hope this will be a good start for a long and profitable bussiness relations.
Truly yours,
(Reply)
Gentlemen:
We welcome you for your enquiry of March 21 and thank you for your interest in our export co mmodities.
We are enclosing some copies of our illustrated catalogues and a price list giving the detai ls you ask for. Also under separate cover, we are sending you some samples which will show y ou clearly the quality and craftsmanship. We trust that when you see them you will agree tha t our products appeal to the most selective buyer.
We allow a proper discount according to the quantity ordered. As to the terms of payment w e usually require L/C payable by sight draft.
Thank you again for your interest in our products. We are looking forward to your order an
d you may b
e assured that it will receive our prompt and careful attention.
Truly yours,
Notes
1.CIF 价格术语“Cost, Insurance and Freight”，成本、保险加运费的缩写。通常称作“到岸价”。
2.discount n. 折扣，折价，贴现
allow (or:give, make, grant)...%discount off (on) the prices of goods 按货价给予...％的折扣
If you order for 5,000 sets, we would grant you 10% discount. 如果你方能定购5000台，我们将给予10％的折扣。
We give 10% discount for cash payment. 现金付款，我们予以九折优待。
at a discount 低于正常价格；打折扣；（货物无销路）
The goods are selling at a discount. 该货正以低价销售。
3.terms of payment 支付条件，也可以说 payment terms
4.profitable adj. 有益的，有利的，可获利的
profitable fields of investment 有利的投资场所
profit n. （常用复数）利润
net profits 净利润，纯利润
total profits 总利润
profit ratio (rate) 利润率
gross profits 总利润，毛利
sell sth at a profit 出售某物而获利
5.craftsmanship n. （工匠的）技术，技艺
6.appeal (to) vi. 有吸引力，有感染力
appeal to the most selective buyer 吸引最挑剔的买主
7.L/C payable by sight draft 即期信用证，也可以说L/C available by sight draft
8.assure v. 向...保证，使确信，主要用于以下四种结构：
(1) assure sb. of sth.
We assure you of the reliability of the information. 我们可以向你方保证这信息的可靠性。(2) assure sb. that
We assure you that we shall do our best to expedite shipment. 请确信我们将迅速装运。
(3) be (or: rest) assured of sth (rest 是系动词)
Please (or: You may) be (or: rest) assured of our continued cooperation. 请确信我方仍将继续合作。
(4) be (or:rest) assured that
You may (Please) be (rest) assured that we will contact you as soon as our fresh supply co mes in. 请确信一俟我方新供货到来，我方即与你方联系。
2.Specific Enquiry and Reply
具体询价和回复
(1) Enquiry for Chinese Cotton Piece Goods
对中国棉织品的询价
Dear Sirs,
We are glad to note from your letter of March 9 that, as exporters of Chinese Cotton Piece G oods, you are desirous of entering into direct business relations with us. This happens to c oincide with our desire.
At present, we are interested in Printed Shirting and shall be pleased to receive from you b y airmail catalogues, samples and all necessary information regarding these goods so as to a cquaint us with the quality and workmanship of your supplies. Meanwhile please quote us you r lowest price, C.I.F. Vancouver, inclusive of our 5% commission, stating the earliest dat
e o
f shipment.
Should your price be found competitive and delivery date acceptable, we intend to place a la rge order with you.
We trust you will give us an early reply.
Yours faithfully,
Notes
1.be desirous of 渴望，想要
We are desirous of entering into (to enter into) direct business relations with you. 我们热切盼望与你方建立直接的贸易关系。
desire n. v. 期望，渴望，要求，请求（比wish强烈）
What do you desire to buy at present? 你方目前想要买些什么？
It is desired that the catalogues shall be airmailed to us within one week. 深盼在一周内给我们航邮目录本。
2.coincide v. （意见等）一致；（时间上）相同
We are glad that our ideas coincide. 很高兴我们双方意见一致。
Your enquiry coincided with our offer. 你方询盘正好与我方报盘同时发出。
3.regarding prep. 关于，与with regard to, in regard to,as regards 同义，一般可以换用。
We have already written to you regarding this matter. 关于此事我们已给你方写过信。
Regarding the balance, we will advise you of the position in a few days. 关于剩余数量的情况，将于日内告知。
4.quote v. 报价
作“报价”解，这个动词的基本结构是：
quote sb. a price for sth.
Please quote us your lowest price for walnots. 请向我方报核桃最低价。
有时可用：quote sb. for sth.
Please quote us for walnuts. 请向我方报核桃价。
也可用：quote sb. a price
Please quote us your lowest price. 请报你方最低价。
5.inclusive of our 5% commission 包括我方5%佣金
This offer (or:price) is inclusive of your 2% commission.
=This offer (or: price) includes your 2% commission.
此报盘（或：价格）包括你方2％的佣金。
本课原句 Please quote us your lowest price, C.I.F. Vancouver, inclusive of our 5% commissi on. = Please quote us your lowest price, C.I.F. Vancouver, including our 5% commission.请报你方CIF温哥华最低价，包括我方5％佣金。
(2)Enquiry for Dyeing Machines
对印染机的询价
Gentlemen:
We learn from your letter of July 2 that you are manufacturing and exporting a variety of te xtile machines. As there is a demand here for high-quality dyeing machines, we will apprecia te your sending us a copy of your illustrated catalogue, with details of your prices and ter ms of payment.
Kindest regards.
Yours truly,
(Reply)
Gentlemen:
We warmly welcome your enquiry of July 15 and thank you for your interest in our dyeing mach ines.
We are enclosing our illustrated catalogue and pricelist giving the details you ask for. A s for the payment terms we usually require confirmed, irrevocable Letter of Credit payable b y draft at sight.
We have already sole some of those machines to China and are now represented there by The En gineering Export Ltd, Beijing. May we suggest that you contact the company directly? We thin k the firm may supply you with more details of our machines. We feel confident that you wil l find the goods are both excellent in quality and very reasonable in price.
With best regards.
Yours sincerely,
Notes
1.Confirmed, irrevocable Letter of Credit payable by draft at sight 保兑的，不可撤销的，凭即期汇票支付的信用证
2.be represented by...由...代理
representative n. 代理人
a legal representative 法定代理人
3.reasonable adj. 合理的
Our price is quite reasonable. 我方价格是相当合理的。
类似的表达法还有：realistic adj. 符合实际的，现实的；workable adj. 可行的；in the line wit h the present market 与现行价格相符，etc
(3) Enquiry for Textiles 对纺织品的询价
Dear Sir,
It is a pleasure for us to introduce ourselves to you as a commission for Chinese Commoditie s. We've been engaged with this post for over 5 years now.
We would be so much grateful if you send us catalogues and samples for the following items.
(1)Towels, bed-sheets and blankets
(2) Baby napkins and diapers
(3) Garments for men, women and children
(4) Underwear for men, women and children
(5) Cotton piece goods and cotton fabrics
(6) Sewing thread
(7) Cotton Knitwear
(8) Synthetic fabric
(9) Any other item that you wish to offer
We are awaiting your earliest reply.
Yours faithfully,
Notes
https://www.doczj.com/doc/c28065377.html,mission n. 委任，委托，代办(权），代理（权）；委员会；佣金
commission house 委托商行；证券经济公司
commission sale 委托销售
commission agent 佣金商；代理商
commission broker 掮客，经纪人
commission of authority 授权书
commission for acceptance 承兑佣金
commission ticket 佣金票证
2.cotton fabrics 棉织品
3.synthetic fabrics 合成纤维织品
(4) Enquiry for Cosmetics 对化妆品的询价
Dear Sirs,
Re: COSMETICS
We are one of the leading importers of Daily Chemicals in this city and shall be please to e stablish business relations with your corporation.
At present we are interested in your cosmetics, details as per our Enquiry Note No. 1345 att ached, and shall be glad to receive your lowest quotation as soon as possible.
We would like to mention that if your price is attractive and delivery date acceptable, we s hall place our order with you immediately.
We look forward to your early reply.
Faithfully yours,
Encl. As stated
Notes
1.cosmetics n. 化妆品
2.as per 按照，根据
as per list price 按照表上价格
as per enclosed documents 根据所附单据
3.Enquiry Note No. 1345 1345号询价单
4.attach v.t. 附加
order with conditions attached 带有附加条件的订单
aid with no conditions attached 无附加条件的援助
5.quotation n. 报价（单），行情（表）
lowest quotation 最低报价
discount quotatuon 贴现行情
exchange rate quotation 外汇行情
quotation table 价目表
quote v.t. 报价，开价
quote favourable price 报优惠价格
6.delivery date 交货期
也可以用下列方式表示：
date of delivery; time of delivery; delivery time; date of shipment; time of shipment; shi pment time (date) etc.
5) Enquiry for Personal Computer 对计算机的询价
Dear Sirs,
We are pleased to learn from your letter of 1st August that, as a manufacturer of computer s, you are desirous of entering into direct business relations with us. This is just our des ire, too. We have studied your catalogue and are interested in your IBM CPU 80586 personal c omputer. Please quote us your lowest price, CIF Guangzhou, inclusive of our 2% commission, s tating the earliest date of shipment.
Should your price be found competitve and delivery date acceptable, we intend to place a lar ge order with you.
Please give us your reply as soon as possible.
Yours faithfully,
Notes
1.be desirous of sth. 想要某物
be desirous of doing sth. 渴望做某事
be desirous to do sth. 渴望做某某事
desire n. 渴望，愿意
https://www.doczj.com/doc/c28065377.html,mission n. 佣金
commission 作佣金讲时一些习惯用法如下：
（1）百分之几佣金：a commission of ...% 或 ...％ commission
（2）你方/我方百分之几佣金： your/our commission of ...% 或 your/our ...% commission （3）两笔或几笔佣金： two or several items of commission
（4）一切佣金或各项佣金： all commissions
draw (receive) a commission of 5% on each sale 在每笔生意中抽取（收取）5％的佣金
The above price includes your 2% commission. 以上所开价格包括你方2％的佣金。
3.Place a large order with you 向你方大量订货
order n. 订单
名词order常与动词make,send,place等连用，如果表示订购某项货物，后接介词“for”，也可接“o n”或“of”，但“for”最为普遍。
If your price is in line, we will send you an order for 5,000 sets. 如果你方价格与市价相符，我们将定购5000台。
order v.t. 订购，订（货）
If you allow us 10% discount, we will oder 10,000 dozen. 如果你方给予10％的折扣，我们将订购10000打。
台布 我们从我国商务部处得悉贵公司的名称和地址，现借此机会与你方通信，意在建立友好业务关系。 我们是一家国营公司，专门经营台布出口业务。我们能接受顾客的来样定货，来样中可具体需要产品的花样图案，规格及包装装潢的要求。 为使你方对我各类台布有大致的了解，我们另航寄最新的目录供参考。如果你方对产品有兴趣，请尽快通知我方。一俟收到你方具体询盘，即寄送报价单和样本。 盼早复。 SPECIMEN：INTRODUCING BUSINESS OPERATION Dear Sirs, RE:TABLECLOTH We have your name and adress from Ministry of Commerce of the People's Republic of China.We take this opportunity to write to you with a view to set up friend business relations with you. We are a carpet manufacturer, our products are a unique style of novel, inexpensive..We are in a position to accept orders according to the customer's spmples.In the customer's spmples,request about the assorted pattern,specification and package of the needed goods can be indicated particularly. In order to give you a gengral idea of various kinds of the table-cloth we are handling,we are airmailing you under separate cover our latest catalogue for your reference.Please let us know immediately if you are interested in our products.We will send you our price list and sample to you as soon as we receive your specific inquiry. Looking forward to your early reply,we are. Yours faithfully Xiaoli
外贸英语函电的写作格式常用范文 外贸函电涉及到的知识很广泛，那么外贸函电的英语写作格式需要注意哪些问题呢，接下来为大家整理了外贸英语函电的写作格式，希望对你有帮助哦! 1.请求建立商业关系 Rogers Chemical Supply Co. 10E.22Street Omaha8,Neb Gentlemen: We have obtained your name and address from Aristo Shoes, Milan , and we are writing to enquire whether you would be willing to establish business relations with us. We have been importers of shoes for many years. At present, We are interested in extending our, range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of business. We look forward to your early reply. Very truly yours 自米兰职权里斯托鞋类公司取得贵公司和地址，特此修函，祈能发展关系。多年来，本公司经营鞋类进口生意，现欲扩展业务范围。盼能惠赐商品目录和报价表。如价格公道，本公司必大额订购。烦请早日赐复。此致 2.回复对方建立商业关系的请求 Thank your for your letter of the 16th of this month. We
本文档由实惠网（https://www.doczj.com/doc/c28065377.html,）编制，版权所有，尽供外贸交流学习商业目的请联系实惠网（https://www.doczj.com/doc/c28065377.html,） 外贸函电常用范文Set new business relationship 建立贸易关系，可以通过多种途径，比如通过驻外机构、国外商会、同业商行、银行、出国访问、商品交易会、报纸广告、市场调查等等。建立贸易关系的信函，要写得诚恳、热情、礼貌、得体，并将写信人的意图清楚地叙述完整，给对方留下深刻地印象，使其愿意与你交往。 Dear Mr. Jones: We understand from your information posted on https://www.doczj.com/doc/c28065377.html, that you are in the market for textiles. We 本文档由实惠网（https://www.doczj.com/doc/c28065377.html,）编制，版权所有，尽供外贸交流学习商业目的请联系实惠网（https://www.doczj.com/doc/c28065377.html,）
would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Ideas Imports in the future. We are a joint venture specializing in the manufacture and export of textiles. We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present. You may also visit our website https://www.doczj.com/doc/c28065377.html,,which includes our latest product line. Should any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to receiving your enquires soon. Sincerely, John Roberts 本文档由实惠网（https://www.doczj.com/doc/c28065377.html,）编制，版权所有，尽供外贸交流学习商业目的请联系实惠网（https://www.doczj.com/doc/c28065377.html,）
范文一： Dear Tom, Recently, my company and your company purchased a number of stainless steel screw sets. In cartons and cartons, it is shipped by sea to Manila, Philippines, as agreed in the contract. But after the arrival of the goods, after our company inspection found that some of the goods of the outer packaging damage is serious, many cartons in the screw kit scattered around. After my company's professional certification, the goods damage is not hard enough cartons and in the transport process caused by moisture. In order to avoid subsequent orders again cashing out the goods, resulting in losses, our company hopes that your company changes the packaging. Hope that your company's goods packaging all use wooden boxes, the inner packaging can continue to use the original carton can only be packed 500g per box, every 50 boxes of 1 wooden box. Enclosed is a picture of the packaging designed by our company.
外贸函电原则 一、Courtesy 礼貌 语言要有礼且谦虚，及时地回信也是礼貌的表现。 例如： We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a special offer which we have made in it. You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May. 二、Consideration 体谅 写信时要处处从对方的角度去考虑有什么需求，而不是从自身出发，语气上更尊重对方。 例如： “You earn 2 percent discount when you pay cash. We will send you the brochure next month. ”就比“We allow 2 percent discount for cash payment. We won't be able to send you the brochure this month.”要好。
三、Completeness 完整 一封商务英语外贸函电应概况了各项必需的事项，如邀请信应说明时间、地点等，确忌寄出含糊不清的信件。 四、Clarity 清楚 意思表达明确，要注意： （一）避免用词错误： 例如：As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services. 此处bimonthly有歧义：可以是twice a month 或者once two month.故读信者就迷惑了，可以改写为：We have two direct sailings every month from Hong Kong to San Francisco. （二）注意词语所放的位置： 例如： 1. We shall be able to supply 10 cases of the item only. 2. We shall be able to supply 10 cases only of the item. 前者则有两种商品以上的含义。 （三）注意句子的结构：
经典外贸函电范文汇总 外贸函电是一种商务信件，英文foreign correspondence。写外贸函电是外贸业务员的日常工作之一，然而，能写好外贸函电的外贸业务员却不多，为了有助于大家写好外贸函电，本文总结了几个经典外贸函电范文，可供参考。 外贸函电就是有着国际贸易关系的双方由于彼此的业务往来而产生的信件，但在信息化高度发达的今天，该信件并不局限于纸质信件，也可以是电子邮件、传真或MSN。 外贸函电最常用的内容：建立业务关系、询盘、发盘、回复、销售合同、包装、保险、赔偿、仲裁等。 外贸函电基本要求：主题明确，内容简洁，语言精炼，表述完整。 外贸函电的格式：有固定的语言、习惯用法和常用句型。 外贸函电的语气：各部分语气。开发信、询盘回复一般要客气，表达感谢;平常业务联系要细心、信任;催促付款要紧急而不失礼貌;客户索赔要理解、给予足够的解释和说明。 外贸函电范文： 一、如何表达在涨价前订货 Thank you for your letter of October 10 for business copiers. We are now sending you our price-list and catalog of the newest types that are under production and we can supply at once from stock. We want to notice you that prices of copier parts and components have gone up steadily since the second half of the year. Though we have tried hard to keep our quotations down, we are afraid the margin for keeping on going like this will not long. Therefore, we suggest that you will let us have your order before further rises in costs, which will lead to a raise in prices very soon unavoidably. 感谢贵方10月10日关于商用复印机的询函。现随函奉送本公司正在生产的、并有现货供应的最新型号的产品清单和价目表。 我方想告诉贵方，自下半年以来，复印机的零、部件价格一直不断增长。尽管我方尽量压低报价，但恐怕有此余地的时间不会太久。因此，建议贵方在零、部件再次涨价，并不可避免地引起成品涨价之前便向我方订货。
Dear sir or madam: We get your name and address from the net, and the products that your company need’s are in our scope of business. So we send mail to you ,in hope to establish a long-term relations of cooperation. Our company is a big foreign tread company, engaged import and export business with nearly 20 years, and get good reputation. Sending enclosed with a catalogue and a price list for your reference. After receiving your inquiry, we will give you the most preferential price. Your early reply will be highly appreciate. 0003: Dear sir or madam: It is my pleasure to be looked by you of this mail. we gone into your company net , and glade to fond that your products are our needs’ . Our company Intercom Import & Export Co .,Ltd have done business of Children’s Bicycles importing for many years , and enjoy good reputation . We hope can establish relations of cooperation with you. In order to our deep treading , hoping that you can send a catalogue and the most good price list for our reference. Your early reply will be highly appreciate . Yours Intercom Import & Export Co .,Ltd James Brown 0007: Dear sir of madam: We get your address from internet , and know that you are one of the leading company in garment industry. We are interested in your No. MS1201 MEN’S DORM PANT, we hope to get detailed information on MEN’S DORM PANT, including prices 、colors , and all kinds of article numbers’samples , these are important for our reference. If your price and quality are attractive , we will place an order. Hoping for your early reply.
外贸函电常用范文 一、开发新客户 Dear XXX, We have learned from our old client that you are one of the leading XXX importers in Italy. Therefore, we do hope there is a chance for us to cooperate with each other in the near future. （表明合作意向） We are one of the biggest XXX manufactures in China.（介绍自己的身份）All our products are manufactured strictly and provided to over 30 countries already. Attached please find our latest catalogue and quotation.（直接给出报价单） We look forward to your trial order. Yours faithfully, XXX 二、样品寄送通知 Dear XXX, I’m now writing to inform you that the samples that you
requested were sent by Federal Express today. （告知客户寄送时间及方式） In the mail, I’ve also enclosed a quotation.（附上最新的报价单）Please let me know at your earliest conveniences as soon as they arrive. Thanks a lot! I’m looking forward to your earliest response. Yours sincerely, XXX 三、拒绝临时取消订单 Dear Sir, Thank you for your letter of March 12th. We’re very sorry that we can’t accept cancelling the order at the last moment.（表明自己的态度） Since your products are ready for shipment, it will be a huge loss for us if you cancel the order.（说明理由）So we have difficulties in accepting your request. Best regards, XXX
7种外贸函电常用模板 1、请求建立商业关系 Rogers Chemical Supply Co. 10E.22Street Omaha8,Neb Gentlemen: We have obtained your name and address from Aristo Shoes, Milan , and we are writing to enquire whether you would be willing to establish business relations with us. We have been importers of shoes for many years. At present, We are interested in extending our, range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of business. We look forward to your early reply. V ery truly yours 自米兰职权里斯托鞋类公司取得贵公司和地址，特此修函，祈能发展关系。多年来，本公司经营鞋类进口生意，现欲扩展业务范围。盼能惠赐商品目录和报价表。如价格公道，本公司必大额订购。烦请早日赐复。此致 2、回复对方建立商业关系的请求 Thank your for your letter of the 16th of this month. We shall be glad to enter into business relations with your company. In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range. Payment should be made by irrevocable and confirmed letter of credit. Should you wish to place an order, please telex or fax us. 本月16日收到有关商务关系的来函，不胜欣喜。谨遵要求另函奉上最新之出口商品目录和报价单。款项烦请以不可撤销保兑之信用状支付。如欲订货，请电传或传真为盼。此致敬礼 3、请求担任独家代理 We would like to inform you that we act on a sole agency basis fora number of manufacturers. We specialize in finished cotton goods for the Middle eastern market: Our activities cover all types of household linen. Until now , we have been working with your textiles department and our collaboration has proved to be mutually beneficial. Please refer to them for any information regarding our company. We are very interested in an exclusive arrangement with your factoryfor the promotion of your products in Bahrain. We look forward to your early reply. ` 本公司担任多家厂家的独家代理，专营精制棉织品，包括各灯家用亚麻制品，行销中东。与贵公司向有业务联系，互利互作。贵公司纺织部亦十分了解有关业务合作之情况。盼望能成为贵公司独家代理，促销在巴林市场的货品。上述建议，烦请早日赐复，以便进一步联系合作。此致敬礼 4、拒绝对方担任独家代理 Thank you for your letter of 1 September suggesting that we grant you a sole agency for our household linens. I regret to say that, at this stage ,such an arrangement would berather premature. We would, however, be willing to engage in a trial collaboration with you company to see how the arrangement works. It would be necessary for you to test the market for our productsat you end. You would also have to build up a much larger turnover tojustify a sole agency. We enclose price lists covering all the products you are interested in and look forward to hearing from you soon. 9月1日有关建议担任家用亚麻制品独家代理的来信收悉。谨致衷心谢意。目前时机尚未成熟，不能应允该安排深感抱歉。然而，本公司乐意与贵公司先试行合作，为今后合作打下基础。为证明担任独家代理的能力，贵公司宜上述货品作市场调查，研究是否可扩大现有之营业额。奉上该货品之报价单，敬希查照。专此候复。此致敬礼 5、同意对方担任独家代理 Thank you for your letter of 12 April proposing a sole agency for our office machines. We have examined our long and ,I must say ,mutually beneficial collaboration. We would be very pleased to entrust you with the sole agency for Bahrain. From our records, we are pleased to note that you have two service engineers who took training courses at our Milan factory .the sole agency will naturally be contingent on you maintaining qualified aftersales staff. Wterms and conditions and let us know whether they meet with your approval. On a personal note, I must say that I am delighted that we are probably going to strengthen our relationship. I have very pleasant memories of my last visit to Bahrain when you entertained me so delightfully .I look forward to reciprocating on your next visit to Milan . My very best wishes to you and your wife. 4月12日建议担任为公室器具之独家代理来信已经收悉。过去双方合作皆互利互助，能获您的眷顾作我公司于巴林的独家代理，殊感荣幸。据知您公司两服务技师曾到我公司米兰工厂受训。相信您公司在取得代理权后，仍会继续注重合格售后服务人员的训练。现随信附上协议草稿，请查实各项条款，惠复是盼。能加强业务，我亦感到欣喜，前次到访巴林，蒙盛情款待，不胜感激。祈盼您莅临米兰时，容我一尽地主之谊。此致敬礼
最全的常用外贸函电范文 外贸函电的规范与否直接影响到客户对公司的印象，对于外贸人员来说，每天写外贸函电，回复函电。你的函电是否规范呢？把直接的函电于下文对照看看。。。 说明涨价原因 Dear Sir or Madam: Enclosed is our new price list which will come into effect the end of this month. You will see that we have increased our prices on most models. We have, however, refrained from doing so on some models of which we hold large stocks. The explanation for our increased prices stems from the fact that we are now paying 10% more for our raw materials than we were paying last year, along with some of our subcontractors having raised their prices as much as 15%. As you know, we take great pride in our product an dare proud of the reputation for quality and dependability we have built over 15years. We will not compromise that reputation because of raising costs. We have, therefore, decided to raise the price of some of our products. We hope you will understand our position and look forward to your cooperation. With best regards, Hillary 说服买家涨价之前下单 Dear Sir or Madam: This is regarding our quotation dated 2 November, and our mail offer dated 8 November concerning the supply of widgets(小机具).We are prepared to keep our offer open until the end of this month. For your information, the market is firm and growing. There is very little likelihood of any
1.向顾客推销商品： Dear Sir, Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market----that it is the best mountain bike available. Enclosed is our brochure. Y ours faithfully. 2.提出询价： Dear Sir, We received your promotional letter and brochure today. We believe that you would do well here in the USA. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon. Truly 3.迅速提供报价： Dear Sir, Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along the technical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you. 4.如何讨价还价: Dear Sir, We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market. If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. Y ou should note that some price cut will justify itself by an increase in business. We hope to hear from you soon. 5.同意进口商的还价： Dear Sir, Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meer your ideas of prices. Y ou should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your order we have kept our prices down. Sincerely. 5-2拒绝进口商的还价： Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer. 6.正式提出订单： Dear Sir, We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date. 7.确认订单：
外贸函电范文包括询盘、发盘、换盘、接受 1. Dear Mr. Li, Your firm has been recommended 1 to us by the Dickson Electrics Company, with whom we have done business for many years. We are interested in your Electric Typewriters for use in offices and shall be glad if you will send us a copy of your illustrated catalogue 2 and current price list. Yours sincerely, Susan Block Manager A Reply Dear Ms Block, We welcome you for your enquiry of Fed. 1 and thank you for your interest in our commodities. We are enclosing 3 some copies of our illustrated catalogues and a price list giving the details you asked for. We trust that you will agree that our products and price appeal to 4 the most selective buyer. And we also allow a proper discount 5 according to the quantity ordered. Thank you again for your interest in our products. We are looking forward to your order and you may be assured 6 that it will receive our prompt and careful attention. Yours truly 2. Dear Mr. Lu, We have noticed from your advertisement 1 in https://www.doczj.com/doc/c28065377.html, 2 that you export large quantities of cushions 3 to European market. Being specialized in this line for a long time, we are well connected with 4 many customers in our country. At present, we are interested in back cushion fine in quality and low in price. It will be highly appreciated if you could send us some brochures and samples for our reference and quote 5 your lowest price on CIF basis including our 3% commission 6 . Should your goods prove satisfactory and price be found competitive 7 , you may expect substantial 8 orders from us. We are looking forward to your early reply. Yours faithfully
外贸函电英文范文外贸英语函电范文 一、中英文函电范文对照 1、外贸函电:回信 外贸函电:回信（英文版） Dear Mr. / Ms, Thank you for your letter conveying congratulations on my appointment. I wish also to thank you for the assistance you have given me in my work and look forward to better cooperation in the future. Sincerely 外贸函电:回信（中文版）尊敬的先生/小姐， 感谢你来信对我的任命表达的祝贺。我也感谢您对我的工作给予的支持，并期望未来能有更好的合作。诚挚的 2、外贸函电：回复投诉
外贸函电：回复投诉（英文版） 20 May 2000 Kee & Co., Ltd 34 Regent Street London, UK Dear Sirs: Thank you for your letter of 20 May referring to your order no.252. We are glad to hear that the consignment was delivered promptly. We regret, however, that case no.46 did not contain the goods you ordered. We have investigated the matter and find that we did make a mistake in putting the order together. We have arranged for the correct goods to be dispatched to you at once. The relevant documents will be mailed to you as soon as they are ready. Please keep case no.46 and its contents until called for by our agents who have been informed of the situation. We apologize for the inconvenience caused by our error. Yours faithfully, Tony Smith Chief Seller 外贸函电：回复投诉（中文版）——先生: