商务英语写作指南
(一)商务便函
例一
SCHOOL OF ENGNISH FOR BUSINESS
MEMORANDUM
To: Mr. Kingswick, Course Coordinate
From: Barnsby Campbel
Date: 19 November 1995
Subject: Lesson Plan for 28 November Lecture
I intend to teach memo writing in my next lecture. I plan to cover the following parts:
1. Inside Address
This is omitted in a memo. As internal communication the reason is obvious.
2. Greeting
It is more polite to put Mr., Mrs., or Ms before and the office after the name of the recipient. You may sometimes address the readers as a group.
3. Subject
This is a phrase to tell reader what the memo is about. Sometimes only he phrase is given without the word Subject before it.
4. Body
These should be short, less than 10 lines, and concentrate on only one paragraph one idea each. Sometimes for memos with three or more paragraphs, it is advisable to begin each with a heading in capital letters to tell what the paragraph is about. Another practice is number the paragraphs for easy reference later on.
5. Carbon copy
This is written as c.c. for short. As in a letter, it lists the persons who are also receiving the memo.
6. Signature
Only the initial is need. The office and name in print of the write are omitted. In more casual memos there is no signature at all.
Any thoughts on my notes? Anything to add? Let me know at tea break.
c.c. Mr. P.L. Duke, Training Office.
例二
Internal Memorandum
To: Anne Bell
From: Graham Davis
Date: 23 March 1992
Subject: Office Furniture
_____________________________________________________________________ _____ We need some comfortable chains for visitors to go in the manager's office
Can you arrange it?
We need 10 chains in either beige or dark brown. The maximum you can spend is $ 500.1
例三
Interoffice Memo
To: Richard Burley
Dept: Market research
Subject: Profits and Southmoor Branch
Date: May 10, 1998
I have finished studying the Southmoor Branch sales figures for the
1st quarter and see they are about $ 255,000 under projections. That
is third straight quarter thatSouthmoor has fallen short. Will you prepare a new analysis of the Southmoor market potential/ I know you did one ___and a good one too___three years ago before Southmoor opened. But maybe some factors have changed and we need to look into them.
Ben Tebbins is working up a report from the sales and promotion angle. He'll finish about June 15. If you could be ready then, we will get together and see if we can solve the Southmoor problem. TBac.
CC: Ben Tebbins
(二)商务便条
例一电话留言
To: Mr. Fevrier
Message:
Mr. Reter Schulz called from Vienna, wanted you to call him today before 4 pm or any time tomorrow on 014569924
Message taken by: J.B.K.
例二让秘书同志推迟约会
Miss Liu,
I've got an urgent meeting today. Please contact the applicants to postponee the interviews till further notice.
DS
例三请假
To: Mr. Slater
Message:
I am sorry to tell that I won't be able to go to the office today due to a sudden dizziness. So I have to ask for a day's sick leave.
例四安排工作
To: Mr. Richardson
Message:
Please send a letter to Naves Limon in C.R.
Find out:
Are they satisfied with the order?
Can we provide any after sales advice?
Encourage repeat order
(三) 商务便函分类范例
1．交流意见
From: Chief Executive
To: Production Director
Subject: Production for machinery for Machine shop x
As you know the company is contemplating opening a new machine shop in the near future. Our operations have been expanding so rapidly
that such a development now appears inevitable.There are a number of questions, which we need to be thinking about and I would be grateful to hear you opinion on the idea.
1.As to the choice of new machinery I would like to know whether you think we should buy or hire new equipment.
2. Then I would like to hear your proposals on which machinery we should consider acquiring.
3. Closely connected with the purchase or hire of machinery is the matter of maintenance. We also need to be discussed. How many new staff will be required, for example?
4. At the same time I would appreciate it, if you could provide me with estimates of the probable working life of the equipment, which you propose.
Could you please let me have your preliminary thoughts on the questions in time for our meeting next week?
2.了解情况
MEMORANDUM
To: All members of staff, Northern Branch
From: K.L.J.
Date: 5 December 1994
Subject: PERSONAL COMPUTERS
The board urgently requires feedback on our experience with PCs in Northern Branch. I need to know, for my report:
1. What you personally use your PC for and your reasons for doing this. If you are doing working that was formerly done by other staff, please justify this.
2. What software you use, Please name the programs.
3. How many hours per day you spend actually using it.
4. How your PC has not come up to your expectations.
5. What unanticipated uses you have found for your PC, that others may want to share.
Please Fax this information directly to me by 5 p.m.. on Wednesday 7 December. If you have any questions, please contact my assistant, Jane Simmonds, who will visit you on Tuesday, 6 December. Thank you for your help.
(3).活动安排(1)
NTERAL MEMOI
To: All Branches
From: Sales Manager
Date: 28 November, 1996
Tour: 5210______New Carrier
1. We have found a new carrier for Tour 5210. This id DTL Aviation company.
2.All clients who still want to take this holiday must reconfirm their bookings as soon as possible.
2. They must also check in at Gatwick Airport by 0825 on the day of departure.
3. Please write to all agencies and them this.
活动安排（二）
MEMORANDUM
From: Office of the GM.Date: Feb. 1
To: Heads of factories Subject: Trip by GM
Below are details of the factories that the general Manager will visit. In each one, the GM would like to speak to all members of the Production Dept. please inform each factory and them to cancel all other appointment.
March 8 Kuala Lumpur
March 9 Singapore
March 10 Singapore
March 11 Jakarta
(4) 建议
MEMO
To: Project Planning Dept.From: General Manager
Date: Jan 5Subject: Aqua Warm BV
I have looked though our records of the work that we did at Perfecta Ltd. The heating system was checked three times before it was turned on. We are absolutely sure that explosion is not our responsibility.
I suggest, therefore, that Perfecta writes to Aqua Warm to claim compensation.
Please write to Perfecta (address: 61 Bath Road, Worester, England WR 5 3AB) and explain our position.
(5) 报告
MEMO
To: All Directors
From: Lynn Adam, Administrative Secretary
Date: May 25, 1999
Subject: Machine Dictation
At the request of some of the division direction, we have made a survey of machine transcripts to see what could be done to improve both the quality of transcripts and the speed with which the work is completed. these are their suggestions:
1. Both dictators and transcribers should be familiar with the dictating and transcribing
Equipment. A manual is available for every machine; it explains how to use the equipment.
2. It would be helpful if all dictators would:
a. Mark the indicator slips with special instruction and correction. Mark the slips, too, to show the length of the letter or report.
b. Spell any proper names as well as technical or unfamiliar words.
c. Control their voice so that the dictation is neither too loud nor too soft. Be sure to enunciate clearly.
d. Supply as mach information as possible__ number of copies, type of massage, and identity of dictator. It would also help if salutations and subject lines, when used, were dictated.
e. Indicate when you would like the dictation complete the work dictation is rush.
3. Machine transcribers will complete transcription by the day following the receiving of the tape unless the dictation is marked
rush-----then every will be made to complete the work when it is wanted.
Please let me know if you have further suggestions. I should also
like to know if these suggestions result in better transcripts.
四考试题型与范例
考题一
You are the Manager of a small printing company. A new employee, Mark McCabe, is joining your company on 10 th May.
* Write a short memo to your office administrator
*Saying who is starting work and when:
*Telling him what Mark McCabe's desk should be put.
*Suggesting where Mark McCabe's job will be
*Write 30----40 words on your Answer Sheet
SANPLE
To: Office Administrator
From: Manager
Date:
Subject: New Employee
A new employee, Mark McCabe, will join us on 10th May. He will take charge of the Sales section. Would you please arrange his desk in the room of Sales section.
考题二
Your company has received a lot of criticism of its telephone service. You looked into the most common complains and made the following notes:
The Services Director has asked you to write a memo to call staff on recommended telephone procedure.
* Write the memo in about 100---120 words, explaining how staff should use the phone. Use the
information in your notes above.
* Write on your Answer Sheet
Sample
To: All Staff
Subject: Recommended for all staff to know we should use phones, because we have received so many complaints from our customers.The following are some recommended telephone procedure:
1. Do not leave the phone to ting too long before answering
2. Answering calls politely, instead of just saying'hello'.
3. Let colleague know the transfer and how long the call will be when transferring calls.
4. Take down messages including date; time, caller's name and number.
考题三
You work for a company, which produces laser printers. You are
visiting another company, Soft cell, to buy some computer software
for your department. They have expressed an interest in your company's printer and you would like to take twenty brochures and three sample printers with you.
*Write a short note to Mr. Jim Asana, the sales manager.
*Ask for his permission to take these items.
*Explain why you want them.
*Mention the time and date when you want to collect them.
Write 30----40 words on your answer sheet.
Sample
To: Mr. Jim Asano
Massage:
May I have you permission to take twenty brochures and three sample printers with me when visiting Softcell who have expressed an interest in our printers. I will come to collect them at 8 am Thursday morning.
商务英语写作技巧 How to Become a Good Writer and Particularly, Business Writer Writing is not an easy task，一位优秀的作者总是发现连写满一页纸都是一件困难的事，因为每句字词的组织都花费心力、每个语气都须反复斟酌。词汇、语法和风格的正确性是基础，但还有更多是超越这些基础之外的，比如say what you think and reach for the best word。 写作是输出，它已经相距思想跳跃了一步。一位思想者可能不是一位优秀的写作者，正如孔子、苏格拉底的思想都须他们的学生记录。A good writer is a writer who does not say more than he thinks：他/她能用最熟悉简单的语言，最精确地传递思想，没有歧义，也没有冗长拖沓，段落干净整洁，读来流畅自然。一位优秀的作者也不会过分使用时髦的词语
（overuse of vogue words），这就像一位摩托车手不会时刻按新装上的喇叭一样，因为时髦的词语通常总与深邃的思想相矛盾，也可能只折射出骄傲自大（pretentiousness），它会削弱对内容的把握。 细节总是competent (有能力的）writer 注意的，他们会检视写下的内容，看自己作为读者能否理解自己全部想要说的，同时也看内容是否完整、是一个整体。他们有时会联想、会发明，甚至有时候写出的东西跳出了原先的预期，边写就边自行发展了，这也就是“the book writes itself”的境界。 当然，他们也懂得叙述展开与清楚明了的界限，能够将最难理解的部分用最简单的文字表达，也不会让不该出现的思绪不知不觉地渗透到字里行间（sifting in unnoticed），和差的作者相比，他们的突出点在于是思想的控制者、组织者，sorting it out later而不是任其泛滥。
全国商务英语翻译统一考试 初级笔译试题 注意事项 1. 请首先按要求在试题卷和答题卷的标封处填写姓名、准考证号等； 2. 请仔细阅读题目要求进行答题，答案写在答题卷上； 3. 请保持卷面整洁，不要在标封区填写无关内容； 4. 答题时间为150分钟。 Part I Translate the following sentences into English or into Chinese. 1.早在1910年，通用电器就开始与中国发展贸易，被认为是最活跃和最有影响力的在华外国企业之一。 2.近年来，中泰两国国民经济发展迅速，为两国的经济、贸易合作提供了良好的基础。 3.本合同用中、英两种文字写成，每种文字正本两份。两种文本具有同等效力，签字后双方各执中、英文本一份为凭。 4.布朗先生曾经能吃能睡，但现在由于作为领导责任重大而变得吃不下睡不好。 5.由于我们也要支付我们供货商的货款，因此您的还款期限不能再延长了。 6.Do not ask questions that respondents feel are rude or embarrassing. If such questions are necessary, people should be offered the chance to say that they prefer not to answer. What constitutes an invasive question will vary from culture to culture. 7. He knew this guy was a smart political worker. But he was hard to control. In fact, he was a loose cannon who might do more damage to his side than the man he was running against. 8. As a region with the largest number of developed countries, the EU boasts abundant capital and advanced technology. Therefore, both the EU countries and China enjoy a high degree of complementarities in economic, trade, scientific and technological fields. 9. I had the honour of attending the opening ceremony of the Beijing Y outh Palace earlier this week and was proud to see that Compaq was making such a large contribution to China’s youth. 10. Though the possibility of living a long and happy life is greater than ever before, every day we cite the incredible slaughter of men, women and children on the roads. Man versus the motor car! PartⅡTranslate the following passages into Chinese. Passage 1 On behalf of the U.S. Department of Commerce and the Association for Manufacturing Technology, I would extend my greetings to the seventh China International Machine Tool Show (CIM T—2010), and welcome the visitors to the U.S. Pavilion. We are proud of our U.S. Pavilion, where 170 U.S. exhibitors are displaying the latest world class machine tool technology and related manufacturing services. The technology and services demonstrated here are the primary building blocks for industrialization in every nation of the
《商务英语写作》教学大纲 一、课程性质、任务和基本要求 1．课程性质 《商务英语写作》是商务英语专业的专业核心课程，也是文秘、国贸等涉外专业的重要选修课程，旨在培养学生英语五项技能中的英语写作能力。此课程涵盖了商务英语基本写作类型、写作规、写作格式和写作方法，课程容与现实商务生活紧密结合，既提供各种实例，又设计了一体化的实训，训练学生用英语有条理地组织商务信息，起草规得体、条理清晰的商务文书，合理利用商务交流中的礼节和技巧，建立有效的商务沟通。 2．课程任务 开设本课程旨在使学生对商务情景中最常见和最常用的各种应用文的用途及格式有一个总的了解，使其不仅能熟悉商务文体的各种惯用英文表达法，而且能广泛增加有关商务知识，并在模拟及实景中运用这些知识进行商务交际。 3．基本要求： 充分利用教材中的商务材料以及老师所给的案例，并结合所学商务知识，与现实商务活动进行多种形式的联系，提高学生对各种商务写作材料的准确理解和把握。经过反复学习、模仿和套用，掌握商务应用文的书写规律和方法，逐渐学会撰写各类商务应用文，力求语言正确，表达得体，在实际操作中活学活用。 二、学时分配建议 本课程教学总时数为66课时，具体学时分配可参见下表。 学时分配建议表
三、教学目标： 1．课程能力目标： （1）能够根据招聘广告并结合个人实际情况，熟练撰写英语求职信、应聘信、求职追踪信和个人简历等求职类文书 （2）能够运用商务交际中的礼节和技巧，撰写英语邀请函、感信、祝贺信等常见社交类文书 （3）能够规地起草英语启示、通知、备忘录、商务报告、会议纪要等常用公务文书（4）能够比较规地撰写英语名片、简章、商品使用说明书、推销函等主要商务宣传文书 （5）能够正确、得体地处理询盘信、发盘信、还盘信、订单与合同等常规外贸商务函电。 2．课程知识目标 （1）掌握英文求职信、应聘信和个人简历的基本格式和主要容； （2）了解英文书信的基本格式和不同书信类型的写作特点；
商务英语写作 第1集：课程简介(Introduction) 思考题1：学习这门课时的注意事项是什么？ You must view the podcasts to get the full extent of this course. Make sure that you adhere to the dates for any assignment .You should log on at least three times or two times a week. 思考题2：Valerie A. Gray教授列举了一些学习该课程的一些网站，请举2个例子。 Business and administrative communication 7 edition Guide to Grammar & Writing 第2集：商务礼仪电子邮件(E-mails) 思考题1：在写商务电子邮件时，可不可以使用缩写形式？为什么？能否使用全大写？为什么？ 思考题2：写电子邮件时，应该注意哪些内容？ 第3集：跨文化沟通(InterculturalCommunication) 思考题1：什么是跨文化沟通？ The ability to communicate sensitively with people from other cultures and countries based on an understanding of cultural differences. 思考题2：如何促进商务领域中的跨文化沟通？ Be aware of one’s body language ,gesture,space,time,clothing and colors.
商务英语写作复习题 1．建立业务关系的信函 ●信息来源（告知对方你是从何渠道了解到对方的） ●对你的公司做简单介绍（公司的业务范围，稍稍“宣传”一下你公司的 产品和服务。 ●写信的目的（你想与对方做什么生意，比如，想购买对方的产品，推 销你自己的产品，想与对方建立合资公司等）。 ●表达与对方合作和早日收到回复的愿望。 Sample Letter May 10, 2003 Dear Sirs, We have obtai ned the name and address of your corporation from the Commercial Counselor’s Office of your Embassy in our country, through whom we learned that you are the manufacturers and exporters of bamboo products. We are very pleased to communicate you for the possibility of trading together. We have been in business as importers of general merchandise since 1965 and can particularly boast of having vast and wide experience in the business line of bamboo products. Our bankers are Guarantee Trust bank, Holland, from whom you will be able to get any information you may require concerning our business character and financial standing. We should appreciate it if you would let us know your trade terms and forward us copy of your catalogue or helpful literature and your latest price list. We look forward to the pleasure of hearing from you soon. Yours faithfully 2．订购函 你公司准备向某公司订购一批产品。请你写一封订购信，其内容应
剑桥商务英语考试BEC中级写作技巧 沪江小编:BEC中级开考在即,在不到两周的时间内,可以迅速提高成绩的只有写作部分了。掌握BEC中级写作技巧,就可以在BEC中级作文考试中拔得头筹。沪 江英语为你准备了一些该背该记的模板、技巧,千万别错过了。 BEC中级写作考试时间是45分钟,从多方面测试考生的各项能力,包括完成题 目要求的能力,组织衔接观点的能力,语言表达的得体性,丰富性,以及语法和拼写的准确性等。主要考以下两种题型。 第一题是写一篇40-50字的电子邮件、备忘录、便条等。主要考查考生按照题目要求完成任务的能力,组织衔接观点的能力,语言表达的得体性,词语的丰富性,语法、拼写的准确性等。 应试技巧 1、仔细阅读要求,确定所要写的是电子邮件、备忘录、还是便条。注意格式。 2、一定要完成所指定的3项任务,并进行合理发挥。 3、不要完全照抄题目要求的任务提示,尽量变化一下,如果实在不知道如何变化,或没有把握,至少要把要求补充为完整的句子。 4、字数一定要控制在40-50以内,多字或少字都会扣分。 5、根据写信人和收信人的关系和要求写的内容判断使用语气的正式程度。 6、第一部分主要是公司内部交流,上级给下级写,语气不必特别正式,下级给上级写,最好采用正式语气。给平级同事写信,语气也不必太正式。上级给下级安排日常工作或下级向上级请示工作,最好用正式语气。平级之间的一般交流,可以不太正式。切记不要把不正式和不礼貌混淆,不正式不代表不礼貌。无论给谁写信都要礼貌。
7、写时别忘遵守我课堂上讲的7C原则(completeness, conciseness, correctness, consideration,clarity, courtesy, concreteness 8、注意谨慎使用缩略式(如I’m ,建议不使用缩略式,以防犯错。 9、注意单词和语法的准确性,宁可用正确的简单句,也不用错误的复杂句。 10、最好写前打个草稿,写后仔细检查。检查内容包括是否完成3个任务,单词、语法、文体是否正确、恰当,字数是否符合要求,格式是否正确等。 11、注意卷面整洁,这会给阅卷老师至少要留下一个比较好的第一印象。 第二题是写一篇120-140字的商务信函、报告或建议书。 商务信函写作应试技巧 构思正式的商务信函时,须考虑以下几个方面: 1、写信目的 要明确写信目的,是为了提供信息,咨询,还是投诉等?希望得到什么结果? 2、读者对象 明确读者对象,使用正确的文体,得体的语言。 3、条分缕析 分段有助于增加行文的明晰程度,增加信函的可读性。写信要清楚分段,有条理的表达自己的观点,每段只表达一个主题。也可以适当用弹点、数字等技巧以帮助读者理解自己的信。 4、常用表达 要使用商务信函常用的表达,那样会显得很专业,给读者留下很好的印象。
全国商务英语翻译统一考试 中级笔译试题 注意事项 1. 请首先按要求在试题卷和答题卷的标封处填写姓名、准考证号等； 2. 请仔细阅读题目要求进行答题，答案写在答题卷上； 3. 请保持卷面整洁，不要在标封区填写无关内容； 4. 答题时间为150分钟。 Part I Translate the following sentences into English or into Chinese. 1.国家统计局说，消费者价格3月份攀升8.3%，比2月份8.7%有所下降。2月份的上涨率是将近12年来的最高点。价格升高的部分原因被指是由于1月份和2月份的严重暴雪导致工厂停工，庄稼被毁。 2. 对于钢材、水泥、化肥、化工原料等这类商品来说，只要其规格、样式、型号或化学成分相符，价格优惠且交货及时，买方通常都不会派人去国外进行实地考察。 3.中国能不能顶住霸权主义、强权政治的压力，坚持我们的社会主义制度，关键就看能不能争得经济较快的增长速度，实现我们的发展战略。 4.部分地区由于需求增长，批发茶价几乎翻了一番。所以我公司拟大批量订货，希望贵方备足库存。 5.这个现行办法旨在扶持那些发展中国家与从其他国家进口的产品展开竞争，而不损害我们自己产业的利益。 6. After months of unfruitful negotiation with the trade unions, the government cut the Gordian knot by declaring that workers who did not accept a 2% pay rise would be fired. 7.China’s growing trade surplus has been a point of contention with both the United States and the European Union. China’s major trading partners accuse Beijing of manipulating its currency to keep its value low and give Chinese products an unfair price advantage on world markets. 8. One day’s sick leave with the application, after approved by the departmental head, is to be submitted to the admin executive on the day following the one day’s sick leave. 9. There were a few middle-aged and even elderly women in the train, their silver-wiry hair and wrinkled faces, scourged by time and trouble, having almost a grotesque, certainly a pathetic appearance in such a jaunty situation. 10.The 1970s brought a decline in eating out, but the 1980s, especially in homes where both parents were working, brought a big increase in the demand for many types of restaurants. Part II. Translate the following passages into Chinese. Passage 1 Savings provide one way to take care of financial losses. But savings are not the answer to large losses. The best way to guard against large financial losses is through insurance. Over 4,800 companies in the United States are in the business of providing insurance protection. These businesses are called insurance companies. Because most insurance companies operate on a big scale, they provide a way for large numbers of people to share their losses. Insurance can provide protection against almost any kind of loss. Singers may insure their voices. Photographers may insure their negatives. The owner of a home freezer may insure against food loss in case of a power failure. A business owner can insure his or her place of business. A business owner can also insure against a loss of profits during a shutdown following a fire or damaging accident. Like all private firms, insurance companies must charge enough for protection to pay their operating costs and make a profit. The main factor affecting the price of insurance, however, is the amount of risk involved. The more risk an insurance company assumes for a policyholder, the higher the premium. An insurance company must collect enough money from all its policyholders to pay the claims of those who have
商务英语论文题目 1、论文化因素对英汉翻译的影响 2、商务英语的特点及翻译技巧 3、商务函电翻译的用词技巧 4、商标名称的翻译与策略 5、汉语中新词汇的翻译技巧 6、商务谈判中的语言艺术 7、商务谈判的文化障碍 8、商务英语函电在对外贸易中的作用 9、商务英语函电翻译技巧 10、商务谈判中英语的重要性 11、浅谈商务英语写作时避免修饰语错位的方法 12、礼仪在商务谈判中的作用 13、浅谈涉外合同英语特色 14、电子商务对国际贸易的影响及对策 15、商务谈判的艺术性 16、跨文化的商务谈判 17、商务英语交往中的礼貌原则 18、如何翻译好日常商务文书 19、商务英语信函的语体分析 20、浅谈商务信函的文体特征 21、英语商务信函和合同中被动语态的语用意义及其翻译 22、商务英语汉英翻译中从句的运用技巧 23、论跨文化因素对商业广告英语翻译的影响 24、跨文化商务交际中的语言和非语言因素 25、浅谈英语告示语的语言特色与翻译 26、商务英语阅读研究 27、商务英语写作问题研究 28、商务英语考试技巧研究 29、商务英语听力策略研究 30、英语口语或语法在商务领域中的应用 31、商务函电交流研究 32、商务英语学习方法 33、跨文化交际与中西文化冲突 34、国际商务中的跨文化交际问题 35、商务谈判中的跨文化冲突 36、国际商务谈判中应注意的文化因素 37、国际商务谈判中的“文化壁垒” 38、广告英语的分类及分析 39、虚拟语气与商务英语表达 40、跨文化交际在商务英语学习中的运用 41、商务英语学习中跨文化交际能力的培养 42、商务英语在国际营销中的作用
43、术语在国际商务中的重要性 44、商务谈判语言技巧 45、浅析跨文化交际中的商务礼仪 46、例析论网络环境下商务英语的拓展学习模式 47、浅析商务英语汇商务英语中俚语的风格及翻译 48、商务英语教学中英语知识与商务知识的关系 49、商务英语中以谓语动词为中心的基本句型的翻译 50、商务英语的语言特色探讨 51、反译法在商务英语中的应用 52、奈达“等值”理论于商务英语翻译中的理解和应用 53、商务英语中的平行结构及其翻译方法 54、语用原则在商务英语应用中的度范畴 55、商务英语语篇文体特征分析 56、商务英语常用单词的多义现象例析 57、商务英语中的委婉表达及其翻译 58、商务英语翻译中的跨文化因素 59、商务英语中书面语言的文体特征及语用分析 60、社会文化迁移对中国式英语的影响 61、英语写作中常见中式英语分析 62、汉译英中遇到新词语的译法问题 63、美国英语习语与文化 64、中美日常交际中的文化差异 65、中西方文化差异及语言体现 商务英语论文题目|商务英语毕业论文题目参考 一、英语论文基本格式 1、毕业论文结构包括：主标题、论文摘要、正文（一般不少于5000字）、注释、参考书目，注释统一用尾注。 2、板式：毕业论文一律用计算机打印。（使用A4规格打印，每页30行） 二、阅读类参考题目以下参考题目对应的范文请到VIP留学生论文网下载，如需原创论文需与在线辅导老师沟通。 1、持续性交际法对商务英语学习者口语和写作能力提高的研究分析 2、商务英语文体学分析 3、语篇功能对等视角的商务英语翻译 4、高职商务英语专业实践课程开发 5、关联理论在商务英语阅读教学中的应用 6、成人商务英语教学中学生自主学习能力的培养 7、功能对等理论视角下的商务英语翻译 8、中职商务英语教学中跨文化交际意识的培养 9、论商务英语翻译中的文化转向 10、职前学生商务英语词汇教学法探索 11、商务英语中模糊语言的应用及其语用分析 12、从目的论角度看国际商务英语翻译的质量评估 13、高职院校商务英语精读教学中的任务型教学法 14、词典类型对翻译与习得商务英语新词作用的实证研究
商务英语公司简介填写模版 使用方法：按照括号中提示填写相应的英文即可。 模版A： Established in (成立年份), (公司英文名称) is a manufacturer (生产兼贸易，可用manufacturer and trader) specialized in the research, development and production of (公司主打产品). We are located in (公司所在城市), with convenient transportation access.All of our products comply with international quality standards and are greatly appreciated in a variety of different markets throughout the world. If you are interested in any of our products or would like to discuss a custom order, please feel free to contact us. We are looking forward to forming successful business relationships with new clients around the world in the near future. 对应中文翻译： ABC公司成立于XX年，专业生产XXX产品，集产品研发和生产于一体。我公司地处XX 市，交通便利。我司所有产品采用国际质量标准，产品远销海外，享誉海内外众多市场。 如果贵司对我们任一款产品有意或有订单意向，欢迎随时联系我们。我们期待与全球客户携手合作，共创未来。 模版B： Established in （成立年份）, （公司英文名称）is a professional manufacturer and exporter that is concerned with the design, development and production of(行业产品). We are located in (公司所在城市), with convenient transportation access.All of our products comply with international quality standards and are greatly appreciated in a variety of different markets throughout the world. We have over (员工人数) employees, boast an annual sales figure that exceeds USD (销售额) and currently export(出口比例) of our production worldwide. Our well-equipped facilities and excellent quality control throughout all stages of production enable us to guarantee total customer satisfaction. As a result of our high quality products and outstanding customer service, we have gained a global sales network reaching(主要出口国家). If you are interested in any of our products or would like to discuss a custom order, please feel free to contact us. We are looking forward to forming successful business relationships with new clients around the world in the near future. ABC公司成立于XX年，专业生产和出口XXX产品，集产品设计、研发和生产于一体。我公司地处XX市，交通便利。我司所有产品采用国际质量标准，产品远销海外，享誉海内外众多市场。
商务英语写作的原则和注意的要点 写作商务信函并不要求您使用华丽优美的词句。您需要做的就是，用简单朴实的语言，准确的表达自己的意思，让对方可以非常清楚的了解您想说什么。一般地，商务信函有以下几个方面的写作原则： 1 礼貌体谅原则(consideration) 2 体谅原则(consideration) 3 完整原则(completeness) 在信函写作中,信息完整很关键,所以商务信函中应包括所有必需的信息。 4 清楚原则(clarity) 5 具体原则(concreteness) 6 正确原则(correctness) 做到这几个原则应该主意一下几点： 一、谨慎选用极易混淆的词语 英译商务合同时，常常由于选同不当而寻致词不达意或者意思模棱两可，有时甚至表达的是完全不同的含义。因此了解与掌握极易混淆的词语的区别是极为重要的，是提高英译质量的关键因素之一，现把常用且易混淆的七对词语，用典型实例论述如下。 1、shipping advice 与 shipping instructions shipping advice 是“装运通知”，是由出口商（卖主）发给进口商（买主）的。然而 shipping instructions 则是“装运须知”，是进口商（买主）发给出口商（卖主）的。另外要注意区分 vendor（卖主）与 vendee（买主），consignor（发货人）与 consignee（收货人）。上述这三对词语在英译时、极易发生笔误。 2、abide by 与 comply with abide by 与 comply with 都有“遵守”的意思．但是当主语是“人”时，英译“遵守”须用 abide by。当主语是非人称时，则用 comply with 英译“遵守”。 双方都应遵守/双方的一切活动都应遵守合同规定。 Both parties Shall abide by/All the activities of both parties shall comply with the contractual stipulations.
考试简介 全国商务英语翻译（ETTBL）是我国一项系统的“外语+专业”的商务翻译培训、考试，以全国《商务英语翻译教程》（口译/笔译）的培训大纲为基础，内容涵盖广告、产品描述、产品与保险、人力资源与职业、经济、国际贸易、金融证券、市场营销、法律、合同与协议、旅游业等。由商务英语专业教授及富有商务背景的外籍教师进行授课，侧重于常用商务材料英汉互译对照、常用商务专业词汇及典型句型解析、翻译技巧等。打造商务英语翻译培训的优秀品牌，弥补高素质商务英语翻译人才的市场缺口，培养出专业化、知识化的口译/笔译人才，缩短新学员进入企业的磨合期，尽快适应工作；提高在职人员商务英语翻译专业水平及职业能力，更好地胜任工作。 学员完成培训计划规定的全部内容和课时后，参加全国商务英语翻译的考核及综合评定，根据考评结果，颁发相应等级相应层次的《全国商务英语翻译证书》。是商务英语人员上岗就业的依据，是工商、合资企业、外事单位用人的资格凭证.该证书全国通用，并网上注册()。并为学员建立个人资料库，借助中国商务人才网（）的网络平台协助考生就业和提供继续教育服务等。
职业定义 初级：能在商务往来中进行一般性商务英语交谈。涉外企业的员工及同层次的企业外销人员、宾馆接待人员、商场收银员等。 中级：能在一般性商务会谈和商务活动中进行口译和笔译。涉外企业的职员及同层次的秘书，办公室主管等。 高级：能在一般性商务会议和外事商务活动中进行口译和笔译。涉外企业主管及同层次的企业经理助理、企业经理等。 翻译师：能在大型商务会议中进行复杂的口译和笔译，并胜任专职商务翻译工作。 高级翻译师：能在各种国际会议中进行口译和笔译。在口译中能交替传译和同声传译；在笔译中对商务活动会议的文件及商务专业性的资料作笔译。能承担国际商务会议中各种复杂的笔译、口译，解决商务英语中的一切疑难问题。 考试对象 凡遵守中华人民共和国宪法和法律、恪守职业道德、具备一定外语水平、有志于从事商务领域翻译工作的在职和求职人员及在校生，不论学历高低，均可参加。
摘要 商务英语应用文在外贸业务和商务活动中使用越来越广泛而频繁，它在互通商业信息，联系商业事务及促进贸易关系等方面起着重要作用。了解和掌握商务英语应用文写作对国际商务、外贸业务从业人员来说是非常重要的。商务写作的语言具有专业术语丰富性、商务文体多样性、缩略词常用性等特征。因此，商务英语写作需要坚持生动具体、内容完整、清楚简洁、有礼有节等原则。文章重点探讨了商务信函的写作技巧，即选用四部式结构（引言、详情、应答、结束语）、遵循语言原则、注意信函语气等，期望有助于商务写作能力的提高。 关键词：商务写作；商务信函；原则；方法 第2/13页 目录 摘要 (1) 目录 (2) 引言 (3) 1 商务英语写作概述 (3) 1.1 商务英语写作的种类 (3) 1.2 商务英语写作的语言特点 (3) 2 商务英语写作原则 (5) 2.1 生动具体 (5) 2.2 内容完整 (5) 2.3 准确无误 (5) 2.4 清楚简洁 (6) 2.5 有礼有节 (6) 3 商务英语写作基本策略 (6)
4 商务英语信函写作技巧 (7) 4.1 选用四部式结构 (7) 4.2 遵循语言原则 (8) 4.3 注意信函语气 (9) 结束语 (9) 致谢................................................................... 10 参考文献................................................. 错误！未定义书签。 第3/13页 商务英语的写作技巧 引言 随着对外开放的不断扩大和外贸体制改革的不断深化，特别是中国加入WTO后，我国的对外贸易取得较快的发展，国际商务和对外贸易活动日益频繁。对国际商务活动从业人员来说，英语能力是最基本的，也是最重要的。而商务英语应用文在外贸业务和商务活动中使用也越来越广泛而频繁，它在互通商业信息，联系商业事务及促进贸易关系等方面起着重要作用。了解和掌握商务英语应用文写作对国际商务、外贸业务从业人员来说是非常重要的。 众所周知，要写好商务英语应用文，首先要具有一定的英文写作水平与经济贸易知识[1]。其次，应熟悉和掌握各种应用文的写作格式和特点，特别是掌握商务英语的语汇、句型套语和谋篇布局的写作技巧[2]。除此之外，更要了解商务写作和一般性写作的区别，以及商务写作的原则[3]。经过反复地学习、模仿和套用商务英语应用文范例，才能掌握商务英语应用文的书写规律、要求与方法技巧，逐步学会写各类商务英语应用文。 1 商务英语写作概述 1.1 商务英语写作的种类 广义的应用文(Applied writings in broad sense)泛指一切应用文字，文体大致有别于记叙文、抒情文和论说文，界限不太明显；狭义的应用文(Applied writing in narrow sense)，主要指政府、机关、群众团体或企业法人间用于交往的文字，如公文(official documents)、函电(1etters or correspondences)等。而随着社会经济的发展，英语应用文的应用范围越来越广泛，以商业为主体的和为商务活动服务的各类实用文体都应包括在英语应用文范畴之内，例如，请柬、
Establishment of Correspondent Relationship Letter 1 (Letter from a Foreign Bank Suggesting the Establishment of Correspondent Relationship) We are a bank recently incorporated and established in the CCC Republic, wholly owned by citizens of the CCC Republic. We commenced our operation on Sept. 7, 1965 with a capital of US$ 10,000,000.00 fully paid. We have been receiving a number of requests from our customers to open irrevocable letters of credit or
to make remittances by mail and by cable in favour of beneficiaries in China. Until now we have been advising these transactions to you through our London correspondent, DEF Bank Ltd. , who has been acting as our reimbursing bank. Accordingly, it has long been our intention to establish direct correspondent relations with you in order to facilitate the handling of the above-mentioned transactions. Should this be agreeable to you, we will arrange for our Authorized Signatures and Telegraphic Test Key to be forwarded to you. We should be grateful if you would inform us too of the names of the banks to whom you would want us to remit the cover for our transactions, particularly for those expressed in Pound Sterling, U. S. dollars and Swiss francs. In order to acquaint you with the
Tone & Style in Business Writing Tone is the element in your writing which says something about the relationship you have with your reader/audience and the attitude you have towards the subject. The tone you adopt in your business communications is therefore very important. For example, in a business letter or spoken presentation, your tone will normally be respectful and cooperative. Your tone will reflect your position within the company. A respectful, uncertain tone is usually used with your superiors, a more commanding tone is used with your subordinates, while with your colleagues a more friendly, helpful tone is used. Style is the way you use words and expressions to achieve a certain effect or overall impression. Quite often, styles in writing can be seen as formal, neutral or informal.. Achieving a tone to suit the business audience Good readers in the business world know how to choose their words. The communication must achieve its aim or time and energy are wasted. If you want to be a good writer and speaker, good grammar and spelling are necessary but not enough. Your words must be chosen with care and tested for their suitability for each particular writing task. Good writers can write upwards, horizontal or downwards without offending their readers. They use the most suitable words for their position and particular business. The idea of tone is very important to the business communicator. Since readers can be insulted or offended not by the message but be the manner of expression, an otherwise perfect memo or letter could quite possibly cause a breakdown in communication. It is therefore important for you to be able to analyze your relationship with you readers(s) and then to choose the appropriate language and tone for your message. 2008 ITS Corporate Training 1