BusinessResultswithCRMSeminar(SimplifiedChinese)
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Presentation
The Host: Good morning, everyone! Let’s all take a seat and get things
started. In order to let all of you have a clear picture of our presentation, firstly I
would like to make a brief introduction about the situation. We have created the
situation, imagining ourselves to be MEIZU Electronic Technology Co. Ltd, at
the end of each year, our company holds a meeting to summarize the work in
the sales, during this meeting the sales director presents a report on this year’s
sales to the executive team. Today’s presentation is made by the Sales
Director, while the executive top level is represented by CEO、CFO、CTO、CQO. Before the Sales Director’s reporting, I would like to briefly introduce our
company. Our company was founded in March 2003, which is a high-tech
enterprise, which is mainly oriented on research, development and production
1 国家开放大学开放教育
英语专业(商务方向)(专科)省管课程期末复习指导
商务交际英语(2)(2015秋学期)
广东开放大学 赵翠芳 编写
一、课程说明
《商务交际英语(2)》是中央广播电视大学开放教育试点英语专业(商务方向)(专科)的限选课,4学分。
本课程承接“商务交际英语(1)”,采用的教材是《商务交际英语(下)》(English & Communication
for Colleges),由美国的Carol Henson和Thomas L. Means原著,国家开放大学外语部的杨启宁、崔松老师改编,中央广播电视大学出版社出版,2004年8月第1版。
二、考试说明
本课程的考核采取两种形式:形成性考核和终结性考核。课程总成绩以百分制计,形成性考核占30%,终结性考核占70%。
1. 形成性考核:满分100分,占课程总成绩的30%。形成性考核是对学生学习过程和阶段性学习效果的综合评价,包括学生参与各项学习活动的情况以及阶段性的学习进展情况。本课程的形成性考核内容和方式按照《形成性考核册》的具体要求执行。
2. 课程终结考试形式为笔试,开卷,以测试读、写技能为主,考试内容包括课程中有关的商务知识及技能运用。由广东开放大学统一命题,在同一时间全省电大统一考试,考试时间为90分钟。试卷分为六部分,卷面分值为100分:第一、二、三部分为基础知识,题型分别为选择题、判断题和简答题,共占30分,主要考查学生对商务交际英语基础知识的掌握;第四部分为阅读理解题,占20分,主要考查学生的阅读能力;第五部分为翻译,占20分,主要考察学生翻译商务英语的能力;第六部分为写作,占30分,主要考查学生用不同商务文体进行英语写作的能力。
本课程考试的命题原则是:根据教材所涵盖的有关题目以及与教材难度相当的语言材料命题,涉及教材的内容不少于60%。
三、复习要点
本课程学习内容共有6章。在教学中,对教学内容分为了解、理解与掌握等三个层次要求。属于了解层次的,考试时所占份量较轻;属于理解与掌握的内容是考试的重点,在学习中要深入理解、重点掌握。以下是分章指导:
1单选(2分)
Which of the following represents a goal for business writers?
得分/总分
A.
You should concentrate on your feelings in business messages.
B.
You should get your audience to believe and accept your ideas.
C.
You should create messages that are lengthy to demonstrate your superior intellect and language
skills.
D.
You should write business messages from your perspective.
正确答案:B你没选择任何选项
解析: D、Business writers must strive to produce messages and presentations that are
economical, persuasive, audience oriented, and purposeful.
2单选(2分)
Before Melissa organizes and composes her message, she should ask two questions: (1) Why am I
sending this message? and (2)
得分/总分
A.
Why did my boss give this task to me?
B.
What do I hope to achieve with this message?
C.
How can I get this message written as quickly as possible?
Unit2
Phrase Interpreting
1. to take this opportunity 2. to cherish 3. signing ceremony
4. to witness 5. to extend sincere thanks to... 6. to appreciate
7. last but not least 8. to enhance 9. at one's earliest convenience
10. workshop
1.借此机会 2.珍惜 3.签字仪式
4.见证 5.向……表示衷心感谢 6.欣赏
7.最后 8.促进 9.在某人方便的时候
1n研讨会
1.司仪 2.嘉宾 3.值此..….之际
4.友好使者 5.良好祝愿 6.衷心感谢
7.热情好客 8.应……的邀请 9.代表
10.无与伦比的
1. master of ceremony 2. distinguished guests
3. on the occasion of... 4. an envoy of friendship
5. best wishes 6. sincere thanks
7. hospitality 8. at the invitation of...
9. on behalf of... 10. incomparable
2. Sentence Interpreting
A
1. I feel honored to come here on my first visit to your beautiful city.
2. I would like to take this opportunity to extend our sincere thanks to our
host for their earnest invitation and the gracious hospitality.
3. Although there is a distance of tens of thousands of miles between us,