高级综合商务英语-Unit-5-Creativity-and-Innovation

5. Hearing the news, she shook her hand in
.
6. Adverts must not create a
impression.
7. She
her dog with the finest steak and salmon.
8. The government was reluctant to
.
Additional Reading
Customer service mistakes (and how to avoid them)
Savvy companies understand and value the importance of customer service. They recognise that providing excellence in customer service is a sure-fire way of keeping customers loyal and getting them to buy from you again. And if you’ve got high customer retention, then that will also benefit your business’ bottom line.
Without customers, you would have no business. Therefore, organizations need to develop customer 4 and 5 to retain their customers.
Making the customers happy can give a 6 result to company. It is better to have proper communication with customers, stick to your 7 made, treat customers nicely, make innovations to attract new customers and 8 the old customers, properly deal with customer complaints and remember the golden rule.

Generally speaking, invitations fall into three main types: diplomatic, business and personal. The first two tend to be formal while the last one can be either formal or informal, depending on the event itself. Diplomatic and business invitations are more or less the same in terms of format and wording. Personal invitations are varied based on the nature of the event. Personal invitations may include weddings, anniversaries, bridal & baby showers, birthdays, graduations, communions, confirmations, housewarmings, etc.
• Pay personal attention, make it brief, be creative, offer an incentive, set a convenient date, add RSVP information, send reminders and determine the wording.
Sino-i Technology Ltd.
ITSM / ITIL
Read and Think
Task 4 Match A with B.
1- g

House-cleaning, put up Spring Couplets…
Unit 5 Creating a Caribbean Spring Festival
Part 1: Communicative Activities
activities for children’s celebrations:
1. Lunar New Year/Chinese New Year, Lantern Festival; 2. Tomb-sweeping / Qingming Memorial Day/ the Day for
Mourning the Dead; 3. Dragon-boat Festival, Mid-autumn Festival; 4. Double Ninth, Water-sprinkling Festival,
Gifts-giving, making New Year’s Visits, sending New Year’s greetings;
Giving pocket money to children, worshipping ancestors and deceased family members/gods of various kinds (the Kitchen/ land God, the jade Emperor);
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可以互相讨论下，但要小声点
Unit 5 Creating a Caribbean Spring Festival Part 1: Communicative Activities
Unit 5 Creating a Caribbean Spring Festival
Unit 5 Creating a Caribbean Spring Festival

Part III
Notes
•Daniel Kahneman:
•is an Israeli-American psychologist and winner of the 2002 Nobel Memorial Prize in Economic Sciences. He is notable for his work on the psychology of judgment and decision-making, behavioral economics and hedonic psychology.
Lead-in Discussion
2. Discussion:
In William Shakespeare’s The
Merchant of Venice, the most
notorious
moneylender
Shylock demands literally “a
pound of flesh” if Antonio
Part I: Words and Expressions
guise n. a way in which sb./sth. appears, often in a way
that is different from usual or that hides the truth about them/it
Part II
Notes
Frank Knight (1885-1972): was an American economist who spent most of his career at the University of Chicago, where he became one of the founders of the Chicago school.